General Manager Sales Marketing

Job Description

URGENT HIRING for General Manager-SOLAR Email ID: rahulk.kanojia@white-force.in Contact : 9300955707Location: Ahmedabad Experience: 10 years of experience in Developing business, project management, business operations, and sales management. Experience in the solar or renewable energy sector is preferred in hybrid experience of Solar + Wind EPC working.Salary: 12-15 LPA (No bar for the right candidate) Position Overview: We are looking for an experienced and visionary leader to head our Solar Business Unit. This role will be pivotal in scaling up our operations from the current early stage to executing large-scale turnkey and IPP projects across India. The selected candidate will drive strategy, execution, and growth as we work towards our long-term vision of achieving 1 GW of Solar Turnkey/IPP capacity. Key Responsibilities: Strategic Growth & Business Leadership• Lead and scale the Solar vertical with a target of reaching ₹500 Cr revenue by 2026 and laying the foundation for 1 GW of solar projects.• Develop and execute a long-term roadmap for both turnkey EPC and IPP (Independent Power Producer) models.• Work directly with the Managing Director and leadership team to align solar goals with the company’s overall vision. Sales, Marketing & Business Development• Leverage existing customer relationships to expand solar project pipeline across commercial, industrial, and government sectors.• Identify and market new solar-related products and services to maximize market penetration.• Spearhead go-to-market strategies for utility-scale and distributed solar systems. Project & Operational Excellence• Build project capabilities for design, engineering, execution, and long-term O&M of solar plants.• Establish a reliable vendor and contractor base to maintain competitive pricing and quality standards.• Drive cost efficiency while ensuring high safety and performance benchmarks. Government Liaison & IPP Strategy• Strategize and participate in large-scale government and DISCOM bids.• Develop robust financial models for IPP projects including PPA structuring, ROI planning, and compliance.• Build partnerships with DISCOMs, PSUs, and regulatory bodies for smooth project execution. Cross-Functional Leadership• Collaborate with internal teams—Finance, CP&P, Carbon, BESS—to ensure seamless project lifecycle management.• Integrate digital tools and platforms to improve project monitoring, reporting, and stakeholder transparency. Candidate Profile:• Experience: 10–13 years in the solar industry with at least 5–8 years in a senior leadership role.• Experience in leading large-scale solar EPC or IPP projects (100+ MW cumulative preferred).• Strong business acumen, financial understanding, and a proven ability to grow business profitably.• Excellent stakeholder management and ability to lead cross-functional teams.• Exposure to state/central government renewable energy programs and regulatory frameworks. Why Join Us?• Be a key growth driver in a high-impact leadership role.• Build a pan-India solar business with both EPC and IPP potential.• Join a purpose-driven team committed to innovation, sustainability, and clean energy. Detailed Job Description• Responsible for the day-to- day leadership, operational management, and growth of VIL• Will guide the organization as it moves into the next phase of growth and strategy.• Need to work closely with the Top Management to develop and execute a strategy for achieving mission and goals.• Implementing the strategic communications, policy, finance, marketing and technology agenda.• Advocating (Supporting) at all levels of government (central, state, local, and international) to advance policy• Identifying and support in recruiting new members• Developing and implementing a communications strategy and serving as a spokesperson in various• Developing and leading a high performing professional team to carry out the organization’s objectives.• Engaging and developing strong relationships with key industry stakeholder groups.• Working with the Top Management in the creation and implementation of strategy, mission and goals.• Excellent business analysis and judgment with the ability to proactively manage Solar business and P&L to meet objectives. Operations Management • Ensure, with the JMD, the financial health, to meet the agenda and objectives which are set by Board• Develop, implement and manage a business and financial plan that will provide stable sources of revenue to support short-term and long-term organizational goals.• Attract, retain and develop high performing professional staff to execute objectives and strategy.• Well equipped with the emerging global technologies and suggest sources of different materials required. Market Promotion• Ensure promotions sound policies that lead to increased use and helps to position renewable energy as a clean, sustainable and affordable energy resource in Indian and internationally Market.• Seek the continued expansion of market growth through organizing the conferences and other activities that provide access to increase in Solar industry.• Continue to educate the client, investment community and others on the latest developments Requirements:• Project & Business Operations Management: Oversee the end-to-end execution of solar projects, ensuring timely delivery and quality standards.• Sales & Business Expansion: Fully responsible for solar business expansion, sales, and business development in the B2C market across North India. Develop and execute strategies to drive market penetration and revenue growth.• Sales & Client Management: Manage client interactions, understand their requirements, and ensure successful project implementation while maintaining strong relationships.• Team Leadership: Lead and mentor the sales, operations, and technical teams, fostering a collaborative work environment.• Vendor & Stakeholder Coordination: Engage with suppliers, contractors, and other stakeholders to ensure seamless project execution.• Office Management: Supervise administrative activities and ensure smooth day-to-day operations of the office.• Strategic Planning & Execution: Develop strategies to improve business performance, enhance operational efficiency, and drive growth in the solar sector. Skills:• Strong leadership and communication skills• Experience in sales and business development• Ability to manage teams and multiple projects efficiently• Vendor and stakeholder management expertise• Problem-solving and decision-making abilities Location: Ahmedabad Interested candidates can apply along with their resume on the below mentioned email ID or whatsapp number Email ID: rahulk.kanojia@white-force.in Contact : 9300955707