Job Title: General Manager – Marketing Heat Transfer Products ( Expert in Dry Coolers) Department: Sales & Marketing Reports to: Director – Sales & Marketing Location: Irungattukottai, Sriperumbudur Experience Required: Min 15 years in B2B industrial marketing, with strong fundamental domain knowledge in heat transfer equipment Industry: HVAC, Process Cooling, Energy, Chemicals, Industrial Equipment, or similar Job Summary: The General Manger Marketing is responsible for leading the marketing function for the company’s various heat transfer product lines in domestic and international market. This includes creating market strategies, building brand presence, generating qualified leads, and supporting the sales team with technical and commercial tools to grow market share in India and international markets. The candidate should have core experience in PHE marketing and should be willing to lead a team having expertise in marketing other heat transfer products like Dry Coolers, Air Fin Coolers, Shell and Tube HX etc., Key Responsibilities: 1. Marketing Strategy & Business Planning Should have worked extensively in marketing of Dry Coolers and willing to take up sales of other heat transfer products manufactured by the company Develop and implement comprehensive marketing plans for heat transfer products such as Dry Coolers, Plate Heat Exchangers (PHE), Shell and Tube HX, Heat Pump etc., Identify and analyse target markets, customer segments, industry trends, and competitor positioning. Collaborate with leadership to set marketing goals, revenue targets, and annual business development budgets. 2. Product Positioning & Technical Promotion Define and communicate unique value propositions for each product segment. Create product datasheets, case studies, application notes, brochures, and product presentations. Lead product roadshows, technical webinars, present in conferences and customer education programs. 3. Market Intelligence & Opportunity Identification Conduct ongoing market research and competitor benchmarking. Identify growth opportunities in sectors such as Data Centres, HVAC, oil & gas, chemicals, food processing, power, and renewables. Track industry standards, regulatory trends, and customer preferences. 4. Lead Generation & Campaign Management To establish an excellent network with EPC companies / End Users related to Data Centres, HVAC, Cold Storage, Process Industries ( Refinery, Petrochemical, Chemical, Fertilizer and Power) etc., Drive integrated marketing campaigns (digital + traditional) to generate qualified leads. Manage SEO/SEM, content marketing, email campaigns, trade shows, and webinars. Track ROI on campaigns and continuously optimize lead generation efforts. 5. Key Account & Channel Support Assist the sales team with technical content, presentations, and customer proposal development. Coordinate with channel partners, OEMs, EPCs, and consultants to promote product inclusion in specs. Support international marketing and export promotion efforts. 6. Team & Cross-Functional Collaboration Lead and mentor a small marketing team (if applicable). Work closely with engineering, R&D, production, and sales to align marketing goals with product development and delivery timelines. Qualifications & Skills: Education: Bachelor’s degree in Mechanical / Chemical / Thermal Engineering (preferred) MBA in Marketing or Business Development (advantage ) Experience: Min 15+ years of experience in industrial/B2B marketing in heat exchangers, HVAC equipment, or process cooling Technical & Marketing Skills: Strong understanding of dry coolers and capacity to understand and market other heat transfer products Should have good technical marketing skills which helps in positioning the products USP with respect to competition Experience with CRM platforms (e.g., Salesforce, Zoho), ERP systems, and marketing automation tools Excellent communication, technical writing, and presentation skills Ability to interpret engineering drawings and specifications Preferred Certifications (Optional): Certification in Industrial/B2B Marketing Six Sigma, PMP, or Strategic Marketing certification Key Success Metrics: Market share growth in targeted segments Lead generation and conversion rate Brand visibility and positioning Sales team enablement satisfaction Interested candidates can share their resume to "purushothaman@pecpl.com."
Company Description Precision Machine & Auto Components (P) Ltd. brings 50 years of manufacturing excellence, serving as a major components vendor for high-precision machining activities. Our Chennai plant, with an investment of over USD 20 mn, features state-of-the-art CNC machinery and robotic welding, enabling us to meet challenging client requirements. We cater to industries such as plastic injection molding machinery, compressors, construction machinery, heavy vehicles, agri/farm equipment, oil & gas, and more. Role Description This is a full-time, on-site role located in Chennai for an Assistant Marketing Manager. The Assistant Marketing Manager will be responsible for supporting the development and implementation of marketing strategies, conducting market research, managing digital marketing campaigns, coordinating marketing events, and analyzing marketing performance. The role also involves collaborating with cross-functional teams to ensure alignment with business objectives and brand consistency. Qualifications Experience in developing and implementing marketing strategies Proficiency in conducting market research and analysis Skills in digital marketing, including social media and content marketing Ability to coordinate and manage marketing events Strong analytical skills to evaluate marketing performance Excellent written and verbal communication skills Ability to work independently and collaboratively Experience in the manufacturing or automotive industry is a plus Bachelor's degree in Marketing, Business Administration, Communications, or related field
Location: Vayalur, Near Sriperumbudur, Tamil Nadu Experience: 15–20 Years Industry: Precision Machining | Heavy Engineering | Auto Components Company: Precision Machine and Auto Components (P) Ltd About Us: We are a leading heavy auto precision component machining and general engineering company supplying to global OEMs such as TAFE, Caterpillar, Komatsu, KONE, Siemens, Ashok Leyland and other industry leaders. With a strong focus on quality, advanced manufacturing, and engineering excellence, we are expanding our domestic and international footprint. Position Overview: We are looking for an experienced General Manager Marketing & Sales to lead our Domestic Marketing, International Marketing, Sales, and Estimation functions. The ideal candidate will have a strong technical background, deep OEM exposure, and proven success in developing new business for precision machined components. Key Responsibilities: Lead domestic and international marketing strategy to drive business growth. Manage complete cycle: lead generation, RFQ handling, costing, proposals, negotiation, and order closure. Build and maintain strong relationships with key OEM customers (TAFE, Caterpillar, Komatsu, KONE, Siemens, Ashok Leyland, etc.). Oversee estimation & costing for machined components and project developments. Conduct market research, competitor analysis, and identify new business opportunities. Collaborate with Production, Quality, Engineering, and Supply Chain teams for project execution. Participate in strategic planning for revenue targets, capability expansion, and market diversification. Ensure pricing accuracy, margin optimization, and customer satisfaction. Qualifications: B.E / B.Tech – Mechanical or Production Engineering (MBA Marketing preferred). 15–20 years of experience in marketing/sales/business development in precision machining, auto components, or heavy engineering . Strong understanding of machining processes, engineering drawings, costing, and OEM supply-chain requirements. Experience managing large OEM accounts (domestic & international). Excellent communication, negotiation, and leadership skills. Willingness to travel within India and overseas. What We Offer: Competitive compensation with performance incentives. Opportunity to lead a key business function in a growing, technology-driven company. Exposure to global OEM customers and international markets. Supportive leadership and a dynamic engineering environment. How to Apply: Send your CV to: career@pmacindia.com Subject Line: Application for General Manager – Marketing Or apply directly via LinkedIn
GET/Executive Marketing Department: International Marketing Industry: Engineering / Machining / Heavy Auto Components Location: Vayalur, Tiruvallur, Tamil Nadu (Near Sriperumbudur) Employment Type: Full-Time Experience: 0-2 Yrs Organisation: Precision Machine & Auto Components (P) Ltd. Role Overview: Are you an engineering graduate ready to launch your career in international marketing and technical sales? As a GET/Executive – International Marketing, you’ll combine core engineering knowledge with global business skills to identify overseas opportunities, support OEM & Tier-1 client engagements, and help drive revenue through technical solutions in the global automotive and manufacturing sector. This role offers hands-on exposure to customer interaction, business development, product marketing, and export operations in precision and heavy auto components. Key Responsibilities: Conduct detailed technical and market research on global automotive, engineering, and heavy-duty component markets. Track sales opportunities, analyse competitor offerings, and support pricing and new business proposals for OEMs, Tier-1 suppliers, and distributors worldwide. Assist with creating proposals, presentations, technical documentation, and capability brochures for overseas customers. Liaise with cross-functional teams (engineering, production, quality) to ensure technical feasibility and timely responses to international RFQs and customer queries. Support communication, lead qualification, and regular follow-ups with global clients (calls, emails, meetings). Prepare marketing collateral, datasheets, and case studies tailored for various markets. Coordinate export documentation, logistics, and sample shipments to international customers while ensuring regulatory compliance. Maintain CRM database, manage customer/lead records, and support management reporting on KPIs, sales pipeline, and business analytics with MIS reports. Skills & Competencies: Strong technical grasp of machining, metallurgy, and automotive component production (exposure to CNC, forging, casting, heat treatment preferred). Ability to read and interpret engineering drawings, GD&T, and quality/process documentation. Analytical mindset with skills in market research and competitor analysis. Excellent written, verbal, and presentation skills; ability to interact confidently with global clients and internal teams. Proficiency in MS Office (Excel, PowerPoint, Word); CRM software exposure is a plus. Willingness to work with global time zones and undertake international business travel if required. Proactive, collaborative, detail-oriented, and adaptable to a dynamic team environment. Educational Qualifications: Bachelor’s degree in Mechanical / Production Engineering, or relevant fields. MBA/PGDM in Marketing or International Business preferred (not mandatory). Career Growth: Start as a GET and develop into challenging roles such as International Marketing Engineer, Technical Sales Engineer, Business Development Engineer (Overseas Markets), Product Analyst, or International Customer Account Engineer. Send your CV to: career@pmacindia.com Subject Line: Application for GET/Executive Marketing or apply via LinkedIn.