Sales Manager

Company: Bhalla International
Location: Partapur, Meerut, Uttar Pradesh
Industry: Sports Manufacturing (Equipment & Apparel)
Job Type: Full-Time

Position Summary:

Bhalla International, a leading manufacturer of high-quality sports equipment and apparel, is seeking an experienced Sales Manager to join our team in Meerut. The Sales Manager will be responsible for driving the growth of our sales both domestically and internationally, developing sales strategies, leading the sales team, and managing key customer relationships. This role will directly contribute to the overall growth of the business by expanding market share, increasing revenue, and ensuring customer satisfaction.

Key Responsibilities:

1. Sales Team Leadership & Management:

• Lead, train, and mentor a team of sales executives and representatives to achieve sales targets.
• Foster a collaborative team culture focused on performance, motivation, and accountability.
• Conduct regular performance evaluations and coaching sessions to enhance individual and team productivity.
• Set clear goals and KPIs for the sales team and monitor progress against targets.

2. Sales Strategy & Market Development:

• Develop and implement strategic sales plans for both the domestic and international
• Identify key growth opportunities in the sports industry, including new product lines, market segments, and geographic regions.
• Conduct market research to stay updated on trends in the sports equipment and apparel market.
• Develop pricing strategies to optimize profit margins while staying competitive.
• Oversee the expansion of Bhalla International's market presence, specifically through increasing sales in untapped markets.

3. Customer Relationship Management:

• Build and maintain long-term relationships with key clients, distributors, and retailers both domestically and internationally.
• Regularly engage with major accounts to ensure high levels of customer satisfaction, understand their needs, and identify opportunities for upselling and cross-selling.
• Handle customer queries, concerns, and requests in a timely and professional manner, ensuring top-notch customer service.
• Strengthen relationships with sports organizations, clubs, and institutions to position Bhalla International as a preferred supplier.

4. Sales Reporting & Performance Tracking:

• Prepare detailed sales forecasts and reports to track team performance, market trends, and sales data.
• Analyze sales metrics to determine the effectiveness of strategies and make data-driven decisions for improvement.
• Provide regular reports to senior management on sales performance, pipeline status, and opportunities for growth.
• Manage and maintain the CRM system, ensuring accurate tracking of leads, prospects, and customers.

5. Product Knowledge & Collaboration:

• Gain in-depth knowledge of Bhalla International’s product lines, including sports equipment (e.g., cricket bats, footballs, badminton rackets), apparel, and accessories.
• Work closely with the product development and marketing teams to ensure the sales strategy aligns with product offerings, branding, and promotions.
• Provide valuable feedback from the market to guide product development and innovation.
• Assist in launching new products by coordinating with marketing for promotional campaigns and sales training.

6. Sales Operations & Process Improvement:

• Oversee the sales process from lead generation to closing, ensuring efficiency and seamless customer experience.
• Continuously identify opportunities to streamline sales processes, enhance productivity, and improve customer satisfaction.
• Ensure that all sales transactions are accurately documented and compliant with company policies.

Qualifications:Education & Experience:

• Bachelor’s degree in Business, Sales, Marketing, or a related field.
• At least 5 years of sales experience, with a minimum of 2 years in a sales management or leadership role within the sports equipment or manufacturing industry.
• Proven track record of achieving sales targets and driving revenue growth.
• Experience in managing domestic and international sales, with an understanding of global markets and trade dynamics.

Skills & Competencies:

• Strong leadership skills with the ability to motivate and guide a sales team toward success.
• Excellent communication, presentation, and negotiation skills.
• Deep understanding of the sports manufacturing industry, market trends, and customer needs.
• Strong analytical and problem-solving abilities.
• Ability to build and maintain long-term client relationships.
• Proficiency in CRM software (e.g., Salesforce, HubSpot) and Microsoft Office Suite (Excel, Word, PowerPoint).
• Ability to work under pressure and meet deadlines while handling multiple priorities.
• Fluency in English and Hindi is required; knowledge of additional languages (e.g., Arabic, Spanish) is a plus for international sales.

Working Conditions:

• This role may involve domestic travel to meet with clients, attend trade shows, and represent Bhalla International at various industry events.
• Regular office hours, with occasional flexibility required to meet deadlines and client needs.

Compensation & Benefits:

• Competitive salary commensurate with experience.
• Performance-based incentives and commission structure.
• Health, dental, and vision insurance.
• Employee Provident Fund (EPF) and Gratuity.
• Paid time off (PTO) and holidays.
• Professional development opportunities and sports-related perks.
• Opportunity to work with a reputable and growing brand in the sports manufacturing industry.

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Leave encashment
• Paid time off

Work Location: In person