Deputy General Manager of Sales

About The Company

Tata Communications Redefines Connectivity with Innovation and IntelligenceDriving the next level of intelligence powered by Cloud, Mobility, Internet of Things, Collaboration, Security, Media services and Network services, we at Tata Communications are envisaging a New World of Communications

Business Intelligence, Data Quality & Salesforce Operations

Role OverviewThis role leads a specialized team

responsible for Salesforce Administration & L1 Support Desk, Business

Intelligence, and Data Governance/Data Quality. The Team Leader ensures CRM

reliability, actionable insights, and trusted data to enable sales productivity

and strategic decision-making. The position demands strong technical expertise

combined with leadership and project management skills to deliver

transformation and operational excellence.

Primary SkillCRM-Analytics-Data: Integrated expertise in

Salesforce Administration, BI tools, and Data Governance/Data Quality.

Detailed ResponsibilitiesSalesforce Operations

Oversee Salesforce

administration, including configuration, workflows, security, and user

management.

Manage L1 support desk

operations with defined SLAs and escalation protocols.

Ensure CRM scalability,

compliance, and integration with other business systems.

Drive automation through Flows

and declarative tools to reduce manual tasks.

Business Intelligence & Analytics

Lead BI initiatives using Power

BI, QlikSense, and Tableau for dashboards and advanced analytics.

Develop KPI frameworks and

semantic data models for accurate reporting.

Promote data storytelling and

actionable insights for Sales leadership.

Monitor adoption and usage

analytics to ensure stakeholder engagement.

Data Governance & Quality

Design and enforce data

governance frameworks across CRM and BI systems.

Implement automated data

quality checks for accuracy, completeness, and compliance.

Establish stewardship roles and

RACI for data ownership.

Drive continuous improvement in

pipeline hygiene and forecast reliability.

AI & Automation

Leverage AI/ML for predictive

analytics, lead scoring, and anomaly detection.

Integrate AI-driven automation

for data cleansing and CRM workflows.

Explore NLP for CRM insights

and customer engagement optimization.

Project Management

Manage multiple projects

simultaneously with clear prioritization and timelines.

Ensure stakeholder alignment

and timely delivery of strategic initiatives.

Track performance metrics and

report progress to senior leadership.

Technical Skills

Salesforce Administration -

Advanced configuration, workflows, security, and user support.

Data Governance & Quality

Management - Implement frameworks and automated checks for accuracy and

compliance.

Business Intelligence Tools -

Expertise in Power BI, QlikSense, Tableau for dashboards and analytics.

AI/ML for Sales & Analytics

- Ability to leverage AI for predictive insights, lead scoring, and automation.

SQL & Data Modeling -

Strong skills in querying, data transformation, and building semantic models.

Behavioral Competencies

Strategic Thinking - Sets

vision and aligns team efforts with business objectives.

Influence & Communication -

Engages stakeholders and drives consensus.

Change Leadership - Navigates

ambiguity and leads transformation.

Collaboration & Empowerment

- Builds trust and fosters teamwork.

Multitasking &

Prioritization - Manages multiple projects effectively.

Qualifications

Bachelor s/Master s in

Business, Technology, or Analytics.

12+ years of experience in

Sales Enablement, CRM Operations, or Analytics.

Salesforce Administrator

certification preferred.

BI tool certifications (Power

BI, QlikSense, Tableau) are a plus.

Experience in Telecom or

Technology industry preferred.

Performance Metrics

CRM uptime and SLA compliance

for support desk.

Data quality scores and

governance adherence.

BI dashboard adoption and usage

analytics.

Project delivery timelines and

stakeholder satisfaction.

Impact of AI-driven initiatives

on sales productivity.