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Codelogicx
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Senior Sales Development Representative

Senior Sales Development Representative

Codelogicx

6 years

0 Lacs

greater kolkata area

Posted:1 day ago| Platform:

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Skills Required

development prospecting pipeline outreach schedule discovery messaging management data crm hubspot salesforce optimization drive cadence design personalization support collaboration marketing saas technology writing automation analyze metrics updating

Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for an experienced Senior Sales Development Representative (SDR) with 6+ years of proven expertise in prospecting, lead qualification, and pipeline development. The Senior SDR will play a pivotal role in identifying target accounts, engaging with decision-makers, and booking qualified meetings for the sales team. This position demands a strong mix of strategic outbound execution, process ownership, and team mentorship.

Key Responsibilities

Outbound Prospecting: Execute multi-channel outreach (email, LinkedIn, phone, bidding platforms) to engage decision-makers.
Lead Qualification: Assess inbound and outbound leads to ensure alignment with Ideal Client Profiles (ICP).
Meeting Generation: Consistently schedule qualified discovery calls and demos for the sales team.
Proposal & Messaging: Tailor outreach campaigns, write compelling proposals, and adjust messaging based on market feedback.
Pipeline Management: Maintain accurate and up-to-date lead data and activities in CRM (HubSpot, Salesforce, or equivalent).
Process Optimization: Drive improvements in cadence design, outreach personalization, and performance tracking.
Mentorship: Coach and support junior SDRs to improve productivity, messaging quality, and qualification skills.
Collaboration: Work closely with Account Executives and Marketing teams to align campaigns with market positioning.

Requirements

Experience: 6+ years in SDR/BDR roles, preferably within IT services, SaaS, or technology consulting.
Track Record: Consistent success in lead generation and meeting quota targets.
Skills:
Expert in outbound sales tactics and cold outreach
Strong proposal writing and business communication
Familiarity with CRM and automation tools (HubSpot, Salesforce, Apollo, Lemlist, LinkedIn Sales Navigator)
Ability to analyze performance metrics and optimize campaigns
Mindset: Self-starter, target-driven, and comfortable in a fast-paced, high-growth environment.

KPIs & Targets

Qualified Leads Generated: Minimum 40–50 qualified leads per month.
Conversion Ratio: At least 20–25% of leads progressing to proposal/demo stage.
Revenue Contribution: Expected to contribute $250K+ annual pipeline opportunities.
Response SLA: All inbound and warm leads responded to within 24 hours.
CRM Hygiene: 100% accuracy in updating lead status, notes, and follow-ups.
Outreach Activity: Minimum 120 – 150 targeted outreach attempts per week (emails, LinkedIn connects, calls).

Benefits

Health insurance.Hybrid working mode.Provident Fund.Parental leave.Yearly Bonus.Gratuity.

Location: Kolkata

Full time

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Senior Sales Development Representative