Sales Lead

Requirements

Sales Lead

compliance, HRMS, or payroll products/services

Key Responsibilities

• Lead Generation & Prospecting
• Conduct cold calling activities to identify and qualify potential clients.
• Develop and maintain a steady pipeline of qualified prospects through calls, emails, networking, and social selling.
• Research target industries, organizations, and decision-makers to tailor outreach strategies.
• Sales Engagement & Conversion
• Follow up with prospects consistently to keep them engaged throughout the sales cycle.
• Schedule and coordinate product demos and client meetings, ensuring prospects fully understand the value proposition.
• Effectively communicate product features, benefits, and differentiators to meet client needs.
• Manage objections, negotiate contracts, and close deals in line with revenue targets.
• Market & Product Knowledge
• Actively expand knowledge of HRMS, payroll, compliance products and services, and their application in various industries.
• Stay informed about competitor offerings, industry trends, and customer needs to position solutions effectively.
• Gather feedback from clients and prospects to provide insights for product and service improvements.
• Sales Operations & Reporting
• Forecast sales pipeline accurately and maintain up-to-date records in CRM systems.
• Track, analyze, and report on sales activities, pipeline status, and revenue achievements to management.
• Collaborate with internal teams such as marketing, customer success, and product development to support customer acquisition and retention.
  

Requirements

• Experience: Minimum 3+ years in sales, preferably in B2B software, compliance, HRMS, or payroll solutions.
• Proven track record in cold calling, lead generation, and closing deals.
• Excellent communication skills - both written and spoken - with the ability to present complex information clearly.
• Strong interpersonal skills to build long-term relationships with clients and stakeholders.
• Ability to work independently, prioritize tasks, and manage time effectively in a target-driven environment.
• Familiarity with CRM systems and pipeline management tools.
• Proficiency in forecasting, sales reporting, and pipeline management.
  

Preferred Skills

• Exposure to compliance management, payroll systems, or HR technology solutions.
• Strong negotiation and persuasion skills with a customer-centric mindset.
• Self-starter with high levels of motivation, resilience, and adaptability.