Job
Description
Goodwork is recruiting for a leadership development consulting firm with an AI-powered platform transforming how organizations develop their leaders. What makes this opportunity interesting? 🌟 Work with organizational psychologists who've trained leaders at Coca-Cola, Roche, and Danone 🚀 Join a fast-growing company with 5x user growth in the last year 🌍 Help build our sales function from scratch and democratize leadership training About the Company We're a leadership development consulting firm that helps small to medium-sized organizations build effective leadership programs. Our mission: make high-quality leadership development accessible to everyone by bridging the gap between knowledge and execution. We combine live training with AI-powered technology to deliver comprehensive leadership development. Unlike traditional e-learning that often lacks impact, our approach integrates psychological expertise with AI, creating experiences where leaders practice real skills and receive personalized feedback. Through our blend of facilitated sessions and coaching, leaders don't just understand concepts—they master them through practice. Our clients span the globe, with a strong presence in Europe and reach into Singapore, the US, and beyond. We specialize in developing first-time and mid-level leaders—the often-overlooked professionals who have enormous impact on team performance. By partnering with L&D teams frustrated by expensive programs with limited reach, we help them focus on strategy rather than coordination. Founded in 2022, we've achieved 5x user growth in just one year. Our founding team—organizational psychologists with 25+ years of combined experience working with Roche, Danone, and Coca-Cola—has developed our flagship product: an AI-powered trainer that fits in your pocket, allowing leaders to practice crucial conversations anytime, anywhere—essentially "Duolingo for leadership skills." OUR COMPANY VALUES guide our team and shape our culture: 🌟 Quality: We deliver exceptional value through engaging, effective, and delightful products 🔬 Scientific Rigour: We ground our methods in evidence, ensuring everything we create is measurable and reproducible 🌐 Accessibility: We make powerful leadership development available to everyone, not just those with elite access 🔄 Growth Mindset: We embrace challenges, remain curious, and value those who step beyond their expertise 🤝 Ownership: We take responsibility for outcomes and encourage self-starters who proactively bring ideas forward We're a fully remote organization with 2 full-time Founders , an expert Sales Coach , a Marketing Specialist , and a Video Creation Team in Vietnam. Headquartered in Berlin, we collaborate across multiple countries and time zones. Our culture balances support with autonomy. As organizational psychologists, we create foundations for success, then give talented people room to grow. We move fast, test new approaches, and embrace agility. Though we don't have all the answers in new domains, we build structures where experts thrive. We're egalitarian—everyone owns their metrics and has a voice. For self-starters who demonstrate capability, there's always space to expand your impact and influence. About the Role We're looking for a remote B2B SaaS Sales Manager to lead growth for our AI leadership development platform as we transition from a service-based to a product-based business. This is a ground-floor opportunity to build our sales function from scratch and establish a predictable revenue engine. This role requires substantial B2B outbound sales experience. You'll own the complete sales development process—from developing outbound strategies and building lead generation systems to executing multi-channel campaigns and managing the sales pipeline. You'll create targeted lead lists, manage outreach campaigns, book qualified discovery calls, and track performance metrics. While your primary focus (80%) will be on sales development, you'll also coordinate marketing activities (20%) with our freelance specialists to ensure consistent messaging. Although we've grown through word-of-mouth, we've never implemented a structured outbound program. This is not a blended role—we need someone with dedicated B2B sales experience who can take full ownership of building our revenue engine. Our IDEAL CANDIDATE brings 5+ years of dedicated B2B outbound sales experience with a proven track record of building sales processes from scratch. You've successfully developed and executed sales strategies that drove significant revenue growth, with deep experience in multi-channel outreach (email, LinkedIn, cold calling), sales technology implementation, and performance analytics. You thrive in environments requiring both strategic thinking and tactical execution—equally comfortable analyzing sales metrics and personally conducting discovery calls to close deals. As a self-starter, you take full ownership of your domain while remaining collaborative and bringing fresh ideas without needing constant direction. Your performance will be measured by qualified leads generated, meetings booked, and ultimately by new customer acquisitions. You'll collaborate with our Marketing Freelancer and Sales Coach . This position reports directly to one of our Co-founders. You’ll be doing things like: Sales Development (80%) Strategy Development: Refining ideal customer profiles; experimenting with market segments; crafting value propositions; testing messaging approaches Sales Infrastructure: Setting up CRM systems; implementing lead generation tools; integrating outreach platforms; building sales tech stack Lead Generation: Building targeted prospect lists; researching decision-makers; enriching contact data; personalizing outreach Campaign Management: Creating email sequences; optimizing content; A/B testing subject lines; developing templates Multi-Channel Outbound Outreach: Conducting email campaigns; connecting on LinkedIn; making follow-up calls; implementing an integrated approach across channels; generating qualified conversations Sales Support: Scheduling discovery calls; preparing materials; documenting prospect information; tracking pipeline progress Performance Tracking: Monitoring email metrics; analyzing conversion rates; tracking qualified leads; producing activity reports Sales Enablement: Developing sales playbook ; documenting approaches; capturing objection handling; creating resources Marketing Support (20%): Sales-Marketing Alignment: Coordinating with marketing team; ensuring consistent messaging; aligning qualification criteria; providing feedback Campaign Execution: Managing email marketing; segmenting audiences; scheduling sequences; tracking performance Content Optimization: Scheduling social media; suggesting content topics; addressing objections; identifying content gaps Performance Analysis: Tracking campaign metrics; reporting on conversions; analyzing acquisition costs; recommending improvements Skills & Qualifications 5+ years of dedicated B2B outbound sales experience in roles like B2B Sales Manager, Account Executive, Sales Development Manager , or similar positions Proven experience building sales processes from scratch with measurable results Multi-channel outreach expertise (email, LinkedIn, cold calling) - not just phone-based selling Experience with strategic planning and hands-on execution of outbound campaigns Experience tracking and analyzing sales metrics to optimize performance International market experience, particularly EU and North America Strong English communication skills for outreach and discovery calls Proficiency with CRM systems (Salesforce, HubSpot, Bitrix24) and sales tools (LinkedIn Sales Navigator, Apollo, Instantly) Self-starter with ability to work independently and own results Adaptable with willingness to experiment and find solutions Resilient in navigating ambiguous, build-from-scratch environments Bonus if you also have: SaaS or technology sales experience to HR or L&D departments Background in HR, leadership development, or learning technologies Additional European languages Interest in expanding into marketing responsibilities Familiarity with our tools: Microsoft Suite (Teams, Office, Planner) Position Details Working Hours: 4 fixed hours of required overlap between 9AM-6PM CEST (Berlin time), with the remaining daily hours asynchronous Employment Type: Full-time (40 hours/week), Exclusivity Preferred Education: An undergraduate degree in something interesting Level: Upper-Intermediate (5 years of relevant work experience), Senior (6+ years) Compensation: Fixed base with variable component based on performance(per month) Intermediate level: Base Salary: €708 – €833 (INR 68K–80K) Variable Pay: €142 – €167 (INR 17K–20K) On-Target Earnings (OTE): €850 – €1,000 (INR 85K–100K) Senior Level: Base Salary: €917 – €1,083 (INR 88K–104K) Variable Pay: €183 – €217 (INR 22K–26K) On-Target Earnings (OTE): €1,100 – €1,300 (INR 110K–130K) Benefits of working with us: 🚀 Work directly with a forward-thinking international company 🏡 Work from the comfort of your home 🏆 Collaborate with talented teammates who are experts in their fields 🧘 Work-life balance with flexible scheduling 💰 Above-market compensation with profit-sharing opportunities 💻 Remote-first company culture 🧠 Access to world-class coaching and professional development 📈 Opportunity to help build a growth function from the ground up 🌱 Career growth path as the company expands Not sure you meet all the requirements? Apply anyway! We value diverse experiences and hire for potential. If you don't hear back within 4 weeks, assume you weren't selected, but Goodwork may still reach out about other remote roles. — Additional keywords: remote sales job, B2B sales position, leadership development sales, sales development remote job, outbound sales specialist, B2B prospecting role, sales strategy development, international sales position, SaaS sales opportunity, HR tech sales role, B2B lead Show more Show less
