283 Trade Marketing Jobs - Page 6

Role & responsibilities Job Description: Objective: The purpose of the role is to execute all channel related activities for the designated area through vendor which includes eating and drinking, modern trade, mom and pop retailers, grocery and nontraditional channels or point of sale and vendor management Title: Team Leader Channel Function: Commercial Work Location: Surat, Bangalore Job Responsibilities: Channel Programs 1. Execution of unit specific initiatives in E&D, Grocery, and Convenience channel as per plan shared 2. Ensure outlet activation execution as per RED standards 3. Ensure support development and implementation of unit activation plans, using approved national/regional channel standards. 4. Planning of standard approved activation elements & other marketing collaterals 5. Execution and portfolio management as per the plan shared Across depots & distributors 1. Execution of local initiatives 2. Tracking of systems and evaluation process 3. Local Initiatives to scale up the national/regional program Analysis and Reporting 1. Activation as per RED / DEEP RED to do list. 2. Identify gaps & growth opportunities in various channels as per PITA model 3. Tracking of competition activities 4. Ensure activation in market through analysis RSA data Supervises: None Direct Reports: None Geographical Scope: Reports To: Area Channel Manager/Channel Manager Key Customers: Internal Customers: Sales Team at the Unit, Finance, RTM External Customers: Vendors, Suppliers, Distributors, Key Accounts, Agencies, Customers Job Requirements: Qualifications: Graduation/M.B.A. Experience: 4-8 Years Functional Skills: Customer Management (a)-Competent Financial Knowledge / Application and Appreciation (a)- Working Knowledge Market Execution (a)-Competent Planning and Analytics (b)-Working Knowledge Sales Management (b)-Working Knowledge Travel: Above 75%

ZEISS in India ZEISS in India is headquartered in Bengaluru and present in the fields of Industrial Quality Solutions, Research Microscopy Solutions, Medical Technology, Vision Care and Sports & Cine Optics. ZEISS India has 3 production facilities, R&D center, Global IT services and about 40 Sales & Service offices in almost all Tier I and Tier II cities in India. With 2200+ employees and continued investments over 25 years in India, ZEISS success story in India is continuing at a rapid pace. Further information at ZEISS India . Job purpose: The Marketing Consultant - Partnership Program will be responsible for development and execution of the partnership program facing marketing strategies for Carl Zeiss India, Vision Care. Reports to : Trade Marketing Manager, Vision Care, Carl Zeiss India Key Responsibilities Marketing Activations: Develop and implement comprehensive retail marketing strategies & activations to drive store traffic and sales. Act as the primary liaison for all partner customer requests related to product or marketing functions ensuring their needs are understood and addressed in timebound manner. Develop deep understanding of consumer behavior at a micro level in store to feed to the brand partnership team and technical training team. Collaborate with cross-functional teams to create compelling in-store promotions, displays, and campaigns BTL(below-the-line) & hyperlocal digital marketing initiatives for partner shops. Ensure brand consistency and enhance overall customer experience with the program Performance Analysis: Monitor and analyze the performance of marketing initiatives, providing insights and recommendations for continuous improvement. Own the marketing calendar & budgets for ZEISS business partnership program collaborating with Brand team, Trade marketing & Partnership Sales teams. Education : MBA from reputed B School Job Requirement: Overall experience of 5+ years with experience in sales Proven experience in Franchise Marketing or Key Account Management or in a similar role Creative mindset with the ability to develop innovative and effective marketing campaigns Strong project management skills, with the ability to multitask and meet deadlines Excellent communication and interpersonal skills Strong ability to strategize and drive to execution at scale Structural problem-solving abilities while dealing with uncertainty in the current world environment Your ZEISS Recruiting Team: Itishree Pani

ql-editor kch-description-color"> About SuperK: SuperK is revolutionizing grocery shopping in Indias small-town markets with a tech-driven, membership-based retail model. With over 100 stores across 80+ towns in Andhra Pradesh, SuperK is bringing the convenience of a small-format Costco to Tier 3-5 towns, turning unorganized retail into a seamless, organized experience. Backed by leading investors like Blume Ventures and XEED Ventures, SuperK is reshaping the future of retail, making quality groceries and savings accessible to small-town India like never before. About the Role: We are looking for an experienced and driven Category Buy Lead to spearhead our FMCG buying and category management function for Packaged food and BDF (Bakery, Dairy, Frozen) category. You will own the core AAP (Assortment, Availability, Pricing) metrics, drive revenue and profitability, build strong brand partnerships, and unlock monetisation levers across offline and online channels. Key Responsibilities - Own the FMCG food category P&L-optimise margins, grow sales mix, and improve cost efficiencies. - Develop pricing strategies and negotiate TOTs with national,regional FMCG brands. - Plan assortment and merchandising to maximise visibility and customer appeal. - Build strong partnerships with suppliers and design joint business plans. - Forecast demand and manage inventory to maintain high availability and optimal stock levels. - Leverage SuperKs offline stores, app, and quick commerce capabilities to create compelling user acquisition and retention initiatives. - Pitch SuperKs tech-enabled platform and omnichannel reach to brands for co-marketing, monetisation, and innovation partnerships. - Benchmark competitor activity to identify growth levers and improve execution. - Oversee catalogue accuracy, pricing compliance, and assortment health. - Develop exit plans for low-performing SKUs and track vendor spend against targets. Requirements - 4-8 years experience in FMCG buying, category management, or trade marketing. - Strong grasp of modern B2C retail, digital platforms, and omnichannel execution. - Proven experience managing brand portfolios and driving P&L outcomes. - Excellent negotiation, analytical, and relationship-building skills. - Ability to pitch and monetise SuperKs differentiated tech-enabled ecosystem to brands. Why Join SuperK? - High Ownership: Youll drive key business levers end to end and see the tangible impact of your work. - Growth & Scale: Be part of a fast-growing brand disrupting the grocery retail market. - Innovation-led Culture: Work with a passionate team that believes in challenging the status quo and building for Bharat. - Career Progression: Fast-track growth opportunities as SuperK scales across geographies and categories

ql-editor kch-description-color"> About SuperK SuperK is a membership-led value retail chain built for Bharat , operating across Tier 3 to Tier 5 towns in Andhra Pradesh. Were on a mission to bring modern retail experience to small-town India , without compromising on value, quality, or trust . Backed by Blume Ventures and XEED Ventures , we re reimagining general trade with tech-enabled retail and a deep understanding of Bharats consumer behavior. Role Overview We re looking for a Shopper Marketing Manager who can bring the voice of the shopper into everything we do from product launches to in-store activations to digital promotions. This person will work at the intersection of marketing, category, sales, and design , translating consumer insights into high-impact, on-ground and digital retail experiences that drive conversion and loyalty. Key Responsibilities Understand shopper behavior across geographies and product categories to inform marketing strategies. Design and execute shopper marketing programs in-store and digitally ranging from planogram planning and shelf signage to promo campaigns and bundling strategies. Partner with the category and operations teams to align brand promotions with business goals and seasonal priorities. Work with brand partners (FMCG companies, private labels) to co-create activation campaigns that drive visibility and uptake. Collaborate with the design and content team to develop effective POP (point-of-purchase) materials and in-app creatives. Own performance metrics like sales lift, repeat rate, and campaign ROI ; use data to refine strategy and execution. Develop playbooks for repeatable, scalable shopper marketing initiatives across stores and regions. What Were Looking For 3-6 years of experience in shopper marketing, trade marketing, brand activation , or a similar role preferably in FMCG, retail, or e-commerce . Deep understanding of small-town retail dynamics and customer psychology is a strong plus. Demonstrated ability to translate insights into action with hands-on experience in executing campaigns end-to-end. Data-driven mindset with comfort using sales and campaign data to inform strategy. Strong project management skills and comfort working in a fast-paced, unstructured startup environment. Passion for building affordable, high-impact retail experiences for small-town India. Why SuperK Be part of a fast-growing company that s redefining grocery retail for Bharat . Work with a team that challenges the status quo and builds with purpose and ambition . See direct impact of your ideas on shopper behavior, sales, and category performance. Grow rapidly as SuperK expands across towns, categories, and digital channels.

Key Responsibilities: Data Management Prepare and validate data for schemes, update MoUs, and manage inputs in SAP, DMS, and Konnect. Monthly Provisions Provide scheme provisions to Finance and ensure timely settlement as per SOP Communication Scheme Communication to Sales Team and Partners, share settlement details with the RSMs/BMs/ASMs and send quarterly no-claim emails. Tracking & Audits Maintain trackers for schemes and contests, provisions, and settlements; support audit teams Benchmarking Conduct price benchmarking, track scheme spending, and evaluate scheme effectiveness. Analysis Price Waterfall and RDP Working

We are looking for a dynamic Sales Specialist with a background in the petroleum industry and strong experience using IndiaMart and TradeMart portals.

Role: Marketing Head - General Trade Experience: 10+ years of experience in marketing roles within the OTC/FMCG/ pharmaceutical industry Qualification: B Pharma + MBA in Marketing Therapy/Department: Rural distribution - sales Industry Preference: OTC / FMCG/ pharmaceutical industry Job Location: Sun House, Mumbai Job Summary: We are seeking a highly motivated and experienced individual to join our team as a Marketing Head. S/he will be responsible for developing and executing strategic BTL marketing plans for big and focus brands assigned to the retail team. The role requires a deep understanding of Retail/ Chemists/GT/MT/E-com ecosystem as well as HCP/ consumer/stakeholder insights. Strong point of sales activation understanding, Rx demand generation levers and good campaign management skills, and the ability to collaborate with cross-functional teams and external agencies. The ideal candidate should have a proven track record in OTC/pharmaceutical marketing, excellent communication skills, and a growth mindset. Zero to 10X scale up will be added advantage. Areas of responsibilities: Develop and execute strategic marketing plans for assigned brands, aligning with the overall business objectives of gaining market share for Sun Brands Drive Big & Focus Rx brand s growth at point of sale, chemists outlets. Create and effectively drive the detailing of Rx brands at chemist level Engage and drive positive support from chemist with the help of trade marketing & other stakeholders. Translate retail / chemists / HCP / consumer / stakeholder insights into effective marketing campaigns and initiatives Collaborate with internal teams and external agencies to develop and implement impactful marketing campaigns across various channels (including Retail, Chemists, Hospitals etc) Monitor and measure campaign performance, making data-driven adjustments to optimize results Collaborate with sales teams to align field-level activities with sales strategies and goals Monitor the effectiveness of field-level activities programs and provide recommendations for continuous improvement Analyze marketing performance data and generate insights to optimize future marketing initiatives Collaborate with business development teams to build business cases for future products and initiatives Stay updated on industry trends, competitor activities, and market dynamics to inform strategic decision-making Build and maintain strong relationships with multiple stakeholders, including internal teams, external agencies, key chemists , retailers and other relevant stakeholders Collaborate cross-functionally with teams such as Sales, Medical Affairs, and Regulatory to ensure effective progress and alignment with overall business objectives

We are Reckitt Home to the worlds best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Sales Our Sales teams help to deliver Reckitts purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, were focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development. About the role Embark on a dynamic career journey with Reckitt as a Sales Detailer, where your exceptional storytelling skills bring our products to life. Youll become the face of brand advocacy, crafting stories that resonate and inspire. Your attention to detail and passion for engagement will cultivate strong relationships and build the foundations for lasting customer loyalty. If you thrive in environments that blend independent challenges with collaborative teamwork, and relish the prospect of flexibly connecting with customers and industry peers, your next chapter of professional growth awaits you with us. Your responsibilities In summary, youll: - Lead engaging product detailing sessions, showcasing the unique attributes of our products to customers. - Nourish and sustain valuable relationships through consistent and impactful communication with key accounts. - Craft bespoke detailing materials that resonate with diverse customer needs and preferences. - Stay abreast of industry trends to ensure our messages are current and compelling. - Collect insightful feedback to inform and shape future product development and marketing strategies. - Be a proud Reckitt representative at events, making memorable impressions with product demonstrations. The experience were looking for - Proven sales detailing prowess, preferably within the fast-paced consumer goods sector. - Strong interpersonal skills that foster genuine connexions. - A conscientious approach to communication, ensuring information accuracy and effectiveness. - Adept at adapting sales techniques to various customer profiles. - Confident in using technology to enhance presentations and analysis. - Flexible and enthusiastic about travelling and embracing new experiences. - Inclined towards a collaborative working style, aligned with team goals. The skills for success Customer strategy; Channel strategy, Sales strategy development. What we offer

Marketing Permanent Job Description Be part of something bigger. Decode the future. At Electrolux, as a leading global appliance company, we strive every day to shape living for the better for our consumers, our people and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living. Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute and grow together. Join us in our exciting quest to build the future home. All about the role: At Electrolux, we are passionate about improving everyday life for millions of people and the planet. It s embodied in everything we do. We believe that great tasting food brings people together. That our favorite clothes bring out the best in us. And that healthy homes are places we thrive in. The mission of the Trade Development & Field Force Manager is to deliver simply outstanding shopper experiences to drive sell out. As Trade Development Manager you will be responsible for bringing Taste, Care, and Wellbeing experiences to life on the shopfloor in a way that is exciting and engaging for the consumers and drives profitable sell out for Electrolux and our preferred partners. You will be creating and aligning on monthly/quarterly and yearly Trade activity plans, initiatives to drive sellout, working with trade partners on implementation and evaluating results/ROI. In your daily work you will be supported by the team reporting directly to you as well as guided by regional team. What you ll do: TRADE DEVELOPMENT OFFICER You will be responsible for developing compelling trade strategy for your country to drive outstanding consumer in-store experiences, trade initiatives and support reaching company business goals. You will be expected to translate this strategy into yearly plan per Key Account, corresponding with country business priorities and product launches, selecting optimal activities mix to drive ROI (return on investment). You need to be able to align on the plan with main stakeholders within the company including sales and product line colleagues. You will be actively working with our Trade Partners, presenting our plans and agreeing on joint ones, discussing implementation and negotiating conditions. You will be expected to manage budget it in professional manner, closely monitoring investments, analyzing returns on investments, making improvements proposals and reacting to evolving business needs. TRADE PROMOTIONS You will be responsible for creating yearly key customer wise trade promotions plan. You will be expected to propose best working mechanics of trade promotions, events and align on the timings and targets with sales and product lines colleagues. Your will need to ensure that promotions are properly executed in stores. Post promo analysis and recommendations will be part of your daily job. IN- STORE EXECUTION Bringing to life our brand stories and ensuring implementation of regional retail guidelines, Retail Fixtures, SIS, Trade Executions, campaigns and materials is key element of this role. Your task will be to ensure that all displays, POSMs and other communication materials are produced and deployed in the stores on time and according to the guidelines. TRAININGS Shopfloor assistants and brand promoters in stores interact with our consumers on the daily basis. Tracking therefore, ensuring proper knowledge level in those groups, good understanding of our brand stories and product benefits, is key success factor to drive outstanding consumer experiences in stores. In your role you will be managing Trainer. Your task will be to ensure that all important messages are included in training decks and training plans reflect business priorities and product launches. You will be expected to set KPIs and monitor completion, coach and develop your team. COOPERATION We want you to work closely with all the functions within the company at each level and be active member of Trade Community in our region. You will be expected to share your ideas and best cases as well as actively learn from others. From time to time, you will be tasked to oversee the completion of a project or be given temporary additional role/s to stretch your capabilities for growth and development within Electrolux. In this role, you will be dealing with Electrolux internal and external customers. You should also be confident in dealing with leaders both from a country level and region perspective. In Electrolux, we encourage open communication at all levels and put emphasis on dealing with our customers as well as colleagues with integrity and respect. You will be working in (city, country) office on regular working hours and may be required to travel both domestic and international Who are you: For you to succeed in this role, you should be: Expert- You not only know your area of expertise, you re passionate about delivering simply outstanding Retail experiences. Energetic - Your enthusiasm is infectious, inspires, and engages your colleagues and collaborators to achieve, deliver, be accountable and own their work. You will also have the passion essential to delivering results in both the short and long term. Team player - In this role, cross-functional collaboration is crucial, so you should be comfortable in dealing with people with different backgrounds and responsibility. Agile- you work with urgency, analyzing and adapting to different situations, quickly understanding changes and reacting confidently and decisively. Open - You keep the consumer and customer front of mind, bringing an outside-in perspective, encouraging cross-collaboration, leveraging diversity and encouraging open feedback. EDUCATION B. Tech in Electrical, Mechanical or Electronics and or master s in business administration -Marketing Fluent in English (oral and written); EXPERIENCE At least 7 years of experience in marketing. People management. Keeping you Healthy and Safe We want you to return home in even better shape than when you started, so we need you to help us do this by making sure you follow a few simple steps. We need you to: Make sure you take reasonable care for your own health and safety, and Take reasonable care that what you do (or what you don t do when you should have) doesn t affect the health and safety of others, and Follow reasonable instructions that we might give from time-to-time, such as reporting incidents and hazards, and Follow policies or procedures, so long as it s reasonable and we ve told you about it, and Attend training that helps you to work safely

Job Description: Job Description Role: Area Sales Manager - South Gujarat Business Unit: Mars Wrigley India Location: Surat Job Purpose Develop, influence and drive the implementation of the growth agenda in the area. Realize growth through the opportunities addressed by maximizing opportunity from the following levers of markets, channels, infrastructure, people and enablers. The ASM @ MARS role serves the purpose of translating business strategies into suitable actions for specific geographies on the one hand while leveraging local level opportunities to drive Physical and Mental availability. Key Responsibilities: Planning Role: Set, monitor and deliver key business and S&D objectives at period, quarter and Annual levels Develop the markets by using a judicious mix of tools available to drive Physical and Mental availability Deploy and/or create person neutral systems, processes and Ways of Working which lead to a fundamentally solid Sales Engine in his/her specific geography. Influence Key stakeholders such as LM, Trade Marketing, sales development and Marketing to align and garner necessary support to meet growth ambitions in the mid to long term Maximize throughputs of trade spends (as per agreed norms) and ensure delivery of In Store Visibility and execution as per MARS standards leveraging tools available People Function: Lead, Monitor, Motivate and drive performance by leverage selling tools and incentive program as designed by the company Coach SO s on the Mars Sales & Distribution system and drive desired productivity levels Implement structured training interventions as per agreed calendar to continuously upskill his FSA team Recruit desired numbers of FSA s of targeted profiles within specific timelines Administration: Conduct Period meetings as per agreed norms to monitor performance levels across cities, SO, Distributors and Brands Ensure efficient backend administration by way of claim submissions, expense statements, account reconciliations etc. In conjunction with LM, ensure a higher level of forecast accuracy on a period level and align with regional Supply chain teams to ensure efficient service levels to customers Job Specifications/Qualifications: 1. Education & Professional Qualification: Bachelors or MBA degree preferred 2. Education & Professional Qualification: Bachelors with 6-8 years experience ( age 25- 35) or MBA with 3-5 years Experience Experience within Food industry preferred and should have been an ASM for approximately 3 years Candidate must have Area Manager experience for South Gujarat area, Deep Territory knowledge is must. What can you expect from Mars Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we re striving to build the world we want tomorrow, today. Best-in-class learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus.

Role & responsibilities Offline Sell Out (Traditional Trade) Lead Regional Trade marketing plan and support effective execution of the plan in different states within the Zone, with special focus on BTL implementation. Plan, Develop & Track in-shop merchandizing elements to strengthen visibility & efficacy. Working out market specific Competitive action plans to improve Volumes & Market share. Competitor activities tracking & planning counter activities. Planning yearly Activities, POSM & Promotion plans in coordination with Category Team. Trade Marketing & Shopper Strategy: Execute trade marketing strategy to create a differentiated brand experience & deliver channel OP, and deliver store level market share gain. Build and maintain strong relationships with key channel partners. Ensure consistency of Branding & shopper messaging across channels Create activations & engagement programs for shoppers from time to time to drive engagement, conversion & Premiumization at the shop floor Become the shopper custodian. Work closely with the category & content teams to understand consumer positioning planks & effectively translate the same to effective & high impact shopper communication New Launches & Promotional Campaigns: Plan and execute effective trade promotions and campaigns to drive product visibility and sales. Analyze the effectiveness of promotional activities and make data-driven recommendations for improvements. Lead New Launch planning to ensure visible placement and repeats from all target stores Market Analysis: Conduct regular market analysis to identify trends, opportunities, and potential risks. Use market insights to develop targeted trade marketing initiatives that address specific market needs. Budget Management: Develop and manage the trade marketing budget, ensuring efficient allocation of resources. Monitor expenses and provide regular reports on budget performance. Generate productivity of 10% YoY on all BTL spends Preferred candidate profile Upto 6 years of strong experience in Sell Out/ Sell-in and Trade Shopper Marketing. Experience of working with a brand that has grown dramatically is a plus. MBA in Marketing, Business, or a related field. Proven experience in trade marketing, preferably in FMCG/FMCD/FMEG industry Strong strategic thinking and analytical skills. Excellent communication, presentation and interpersonal skills. Demonstrated ability to lead and inspire cross-functional teams. Results-oriented with a track record of driving successful trade marketing campaigns. Must have proven ability to be flexible, multitask and drive key projects in a fast paced, high demand environment.

Key Responsibilities Data Management Prepare and validate data for schemes and manage inputs in SAP Monthly Provisions Provide scheme provisions to Finance and ensure timely settlement as per SOP Communication Scheme Communication to Sales Team and Partners, Share settlement details with the team Tracking & Audits Maintain trackers for schemes and contests, provisions, and settlements; support audit teams Benchmarking Track scheme spending and evaluate scheme effectiveness Analysis Price Waterfall and RDP Working

Job Title: Zonal Sales Manager Job Type: Permanent, Full-time Function: Sales Business: Godrej Consumer Products Limited Location: Delhi, India About Godrej Industries Group (GIG) At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries. https: / / www.godrejindustries.com / About Godrej Consumer Products Limited (GCPL) Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations. https://www.godrejcp.com/ About the role As a Zonal Sales Manager, you will be responsible for driving sales and market share growth across the North Division for Godrej Consumer Products Limited (GCPL). You will oversee the implementation of strategic sales development initiatives, manage a team of Area Sales Managers (ASMs), and ensure excellence in distribution, retail engagement and market penetration. Key Responsibilities Growth planning Create and execute growth plans through systematic planning and organising, including identifying focus areas of growth and long-term area sales plans Identify trends from data, correlate business growth with market intelligence and derive key insights Ensure accurate monthly stock planning, logistics management and sales forecasting Understanding Customers, Shoppers and Competitors Lead the channel strategy and infrastructure development for the zone Develop strong win-win relationships with channel partners Work with channel partners on medium to long-term investments Control investments at the dealer level and ensure profitable Returns on Investment (ROI) Coaching and skilling Identify and attract talent from diverse sources Coach, guide, and inspire a team to implement the growth agenda, achieve stretch goals, and drive best-in-class processes while ensuring personal growth Execution excellence Lead and track the execution of the sales development agenda in the region, including key processes and pilot projects Execute channel trade programs and distributor engagement initiatives in collaboration with regional teams Partner with regional trade and sales development teams for marketing initiatives, including product launches and activation programs Track best-in-class trends and mitigate competitive challenges Travel Travel regularly across your territory to foster relationships and drive growth. You will spend approximately 7-10 days per month travelling Education: Post Graduate degree (MBA) in Sales & Marketing Experience: 7-8 years of experience in Sales, Trade Marketing, or Sales Development, with at least 4-5 years in Line Sales in FMCG Direct/indirect exposure to upcountry markets would be an advantage Skills: Excellent interpersonal, negotiation and communication skills to manage effective relationships with senior stakeholders Proven track record in strong execution, systematic planning, commercial acumen and critical thinking Strong understanding of sales and distribution systems and processes in both rural and urban India. What s in it for you? Be an equal parent Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers 2 months paid leave for secondary caregivers Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel Coverage for childbirth and fertility treatment No place for discrimination at Godrej Gender-neutral anti-harassment policy Same sex partner benefits at par with married spouses Coverage for gender reassignment surgery and hormone replacement therapy Community partnerships and advocacy Persons with Disability (PwD) care We are selfish about your wellness Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options Elder care for those who might need to extend support to senior family members Preventative healthcare support Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc. Uncapped sick leave Flexible work options, including remote working and part-time work Mental wellness and self-care programmes, resources and counselling Celebrating wins, the Godrej Way Structured recognition platforms for individual, team and business-level achievements Digital and offline instant recognition platforms. https: / / www.godrejcareers.com / benefits / An inclusive Godrej Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you. We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members. If this sounds like a role for you, apply now! We look forward to meeting you.

Job Title: Category Trade Marketing Manager J ob Type: Permanent, Full-time Function: Sales Business: Godrej Consumer Products Limited Location: Godrej One, Mumbai HO About Godrej Industries Group (GIG) At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries. About Godrej Consumer Products Limited (GCPL) Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations. Today, our Group enjoys the patronage of 1.2 billion consumers globally, across different businesses. We rank among the largest Household Insecticide and Hair Care players in emerging markets. In Household Insecticides, we are the leader in India, the second largest player in Indonesia and are expanding our footprint in Africa. We are the leader in serving the Hair Care needs of women of African descent, the number one player in Hair Colour in India and Sub-Saharan Africa, and among the leading players in Latin America. We rank number two in Soaps in India and are the number one player in Air Fresheners and Wet Tissues in Indonesia. Innovation is a key driver of our strategy, and we are constantly looking to delight our consumers with exciting, superior quality products at affordable prices. We were the highest ranked Indian company on Forbes list of The Worlds 100 Most Innovative Growth Companies 2015, for the second year in a row. https://www.godrejcp.com/ About the role The Category Trade Marketing Manager is a pivotal role responsible for driving the end-to-end trade marketing agenda for specific categories across channels and geographies. This role acts as the strategic link between category teams, regional sales teams, demand planning, and external partners to ensure seamless execution of brand and business plans in the market. It leads category-level forecasting, trade spend optimization, activation planning, and performance tracking while also enabling efficient GTM for new launches and interventions. With a strong focus on insights, execution, and cross-functional alignment, this role plays a key part in driving market share, visibility, and outlet-level engagement across channels. Key Responsibilities: 1. Category Level Forecasting Conduct detailed forecasting incorporating regional nuances Lead month wise reviews for respective categories Drive state-wise AOP pipeline tracking and correction planning 2. Trade Spend Optimization Track budget vs actual spends with deep-dives into variances Plan and monitor BTL activities at a region, channel, and SKU level & analyse impact of trade levers on P&L Evaluate promo ROI and establish benchmarks for spend-to-sales ratios 3. Activation effectiveness Plan and execute trade promotions and incentives to drive sales and market share Design and manage a top outlet app to improve trade engagement and execution Analyse responsiveness to additional support and assess ROI of trade initiatives 4. New Launches and Focus Brands Create GTM plans for new launches Regularly analyse pilot data and derive actionable insights Maintain trackers for new product development (NPDs) and MRP changes. 5. Shopper Marketing focus Maintain a channel wise POSM calendar in collaboration with marketing Track effectiveness of visibility elements and drive unpaid visibility opportunities Manage outlet-level triggers and coordinate vendor communication for deployment 6. Competition benchmarking & External data Analysis Continuously benchmark market practices and identify new opportunities Use external data of HH & Nielson to identify business opportunities & link analysis with internal data at a state and AOP level 7. Loyalty Programs Lead national rollout of new SAMT model & drive throughput improvement Generate brand insights from program outlets & improve targeting, planograms, manpower utilization, and cost efficiency 8. Supply Planning Use sales trends to request production adjustments or additional stock Maintain updated CPS trackers and manage smooth transition plans Who are we looking for? Education and Experience: Masters degree in Sales and Marketing 4-5 years of experience either in Trade Marketing or Line Sales Role Key Skills : Excellent interpersonal skills, including influencing, negotiation and communications skills to manage effective senior stakeholder relationships across teams; high on energy and driven Proven track record of strong execution, systematic planning, commercial acumen and critical thinking Strong understanding of sales and distribution systems and processes in rural and urban India What s in it for you? Be an equal parent Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers 2 months paid leave for secondary caregivers Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel Coverage for childbirth and fertility treatment No place for discrimination at Godrej Gender-neutral anti-harassment policy Same sex partner benefits at par with married spouses Coverage for gender reassignment surgery and hormone replacement therapy Community partnerships and advocacy Persons with Disability (PwD) care. We are selfish about your wellness Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options Elder care for those who might need to extend support to senior family members Preventative healthcare support Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc. Uncapped sick leave Flexible work options, including remote working and part-time work Mental wellness and self-care programmes, resources and counselling Celebrating wins, the Godrej Way Structured recognition platforms for individual, team and business-level achievements Digital and offline instant recognition platforms. An inclusive Godrej Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you. We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members. If this sounds like a role for you, apply now! We look forward to meeting you.

Srikara Hospitals is a leading healthcare provider committed to delivering exceptional medical care to our community. With a focus on compassion, innovation, and patient-centered service, we are looking for a dynamic and strategic Marketing Manager to lead our marketing initiatives and promote the hospital's services, physicians, and programs. The Marketing Manager will be responsible for developing, implementing, and managing marketing strategies to enhance the hospitals visibility, reputation, and patient engagement. This role requires a creative thinker with strong leadership and communication skills and experience in healthcare or service-oriented industries. Role & responsibilities Develop and execute marketing campaigns across digital, print, and traditional platforms Collaborate with physicians, departments, and leadership to promote services and programs Manage website content, social media channels, and digital advertising strategies Oversee internal and external communications, including press releases and newsletters Plan and coordinate community outreach events and health awareness campaigns Monitor market trends and analyze marketing performance metrics Manage relationships with media, vendors, and advertising agencies Ensure brand consistency across all channels and materials Preferred candidate profile Bachelors degree in Marketing, Communications, Business Administration, or related field (Masters preferred) Minimum of 5–10 years of experience in marketing, preferably in healthcare or a related industry Strong knowledge of digital marketing tools and CRM platforms Excellent verbal, written, and interpersonal communication skills Proven ability to manage multiple projects and meet deadlines Familiarity with healthcare regulations and patient confidentiality (HIPAA) Interested Candidates, WhatsApp your resume to 910007574 or send mail to hr@srikarahospitals.com

Role & responsibilities Assist in planning and implementing trade marketing activities in alignment with brand and sales objectives. Support the execution of in-store visibility programs, POSM placement, and retailer activation plans. Monitor and evaluate the performance of trade campaigns and promotional activities. Coordinate with sales and distribution teams to ensure consistent brand messaging and timely execution. Liaise with vendors and creative teams for the development of trade marketing materials. Analyse market and competitor trends to identify growth opportunities at the trade level. Manage trade budgets and track ROI on promotions and BTL campaigns. Provide support in new product launches and promotional rollouts across channels. Qualification & Experience: Bachelors degree in Marketing, Business Administration, or related field (MBA preferred). 25 years of experience in trade marketing, brand activation, or channel marketing in the consumer goods, electrical, or retail industry. Strong understanding of retail dynamics, channel structures, and shopper behavior. Proficient in MS Excel, PowerPoint, and digital tools for campaign tracking and reporting. Excellent communication, project management, and coordination skills. Ability to work cross-functionally and manage multiple stakeholders and deadlines.

Executive/Sr Executive-Media Planning & Buying-OOH Posted On 27th Sep 2016 06:50 AM Location Bangalore Role / Position Executive/Sr Executive-Media Planning Experience (required) 2-4 yrs Description Our Client Our client is India's leading OOH agency having offices across India.Its a part of a Global conglomerate DesignationExecutive / Sr Executive-Media planning and buying. LocationBangalore Candidate Profile 2-3 yrs in OOH media space Should have sound knowledge of south market Good Vendor network and relationship Super negiotion skills Excellent verbal and written communication Good knowledge of Media planning softwares Good in spreadsheet software Send Resumes to girish.expertiz@gmail.com -->Upload Resume

Roles and Responsibilities Develop and execute trade marketing strategies to drive sales growth, brand awareness, and customer engagement. Plan, organize, and execute BTL activities such as promotions, events, and product launches at retail outlets. Collaborate with cross-functional teams to ensure seamless execution of trade promotion initiatives. Analyze market trends and competitor activity to inform trade marketing decisions. Manage budgets for trade marketing campaigns and track key performance indicators (KPIs). Desired Candidate Profile 3-6 years of experience in Trade Marketing or related field. Strong understanding of BTL activation, BTL marketing, and trade promotion concepts. Excellent communication skills with ability to work effectively with internal stakeholders across various functions.

Role Summary The Brand Trade Marketing Manager at Lawand plays a vital role in representing partner brands across Australia, New Zealand, and international markets. This role is responsible for brand performance, partner manufacturer relationships, market expansion, and cross-functional coordination. Manufacturer Relationship Management Act as the key point of contact for assigned partner manufacturers, representing Lawands values and professionalism. Build and maintain excellent working relationships through regular communication (email, phone, Zoom, Teams) and annual face-to-face visits. Resolve brand issues promptly and professionally; pre-empt potential problems wherever possible. Ensure seamless coordination between partner manufacturers and internal stakeholders. Collaborate with the Managing Director and internal teams on contract finalisation, if required. Brand Market Expansion Develop deep product knowledge and understand brand positioning, USPs, and market relevance. Seek opportunities in new channels and ensure brand presence in approved markets. Present brand extensions and market expansion ideas to the Business Development (BD) team. Share relevant market insights and performance data with partner manufacturers. Respond to market-related queries and ensure timely submission of market reports. Brand Promotion Management Plan and coordinate all forms of brand promotions (in-store, digital, and social media). Create brand-aligned marketing creatives and manage POSM requests; maintain brand identity in all assets. Identify qualified third parties for promotional execution and ensure smooth implementation. Manage promotional budgets effectively and prepare ROI and post-event assessment reports. Support brand negotiations and drive promotion approvals with internal and external stakeholders. Operational Oversight & Reporting Understand internal operational flows to propose workable solutions to manufacturer queries. Analyze stock and sales reports to assess performance and highlight potential gaps. Work with the BD team to gather retailer-wise forecasts and contribute to demand planning. Calculate CIF and retail prices using provided COGS, freight, and exchange rates. Address and resolve issues related to short shelf life, out-of-stock situations, and supply inconsistencies. Raise and investigate quality-related concerns and identify root causes with manufacturers. Coordinate the internationalisation of packaging artwork with manufacturers and design teams. Preferred candidate profile 3-6 years of experience in Brand Management, Trade Marketing, or Vendor Management, preferably in the FMCG or Food & Beverage sector Strong understanding of retail dynamics, promotional planning, and market expansion strategies Excellent communication and relationship management skills with external partners and internal stakeholders Proficiency in MS Excel and PowerPoint Ability to manage multiple brands, timelines, and priorities in a fast-paced environment Experience in developing and executing in-store and digital promotional campaigns Comfortable working with cross-functional teams (BD, Compliance, Creative, Supply Chain, etc.) Detail-oriented with strong analytical and problem-solving abilities MBA in Marketing and/or Operations

Who We Are Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name! Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values Caring, Inclusive, and Courageous we foster a culture that inspires our people to achieve common goals. Together, lets build a brighter, healthier future for all. What is the purpose of this role Were seeking an experienced FMCG Go-to-Market Manager to develop and execute strategies that drive business growth, increase market share, and enhance customer engagement. The successful candidate will unlock strategic growth through their deep understanding of the FMCG industry, specifically the various sales channels, excellent analytical skills, and the ability to collaborate cross-functionally. What would be the responsibilities for this role Reimagine servicing models to best reach shoppers and consumers: Evaluate effectiveness of current Urban & Rural GTM models and define operating models for short and long term Develop and Execute GTM Strategies: Create and implement comprehensive go-to-market plans that drive sales growth, increase market share, and enhance customer engagement Market Analysis and Insights: Conduct market research, analyze customer/shopper/consumer trends, and provide actionable insights to inform business decisions Product Launch Planning: Develop and execute launch plans for new products, ensuring successful market entry and adoption Channel Management: Develop and maintain strong relationships with key channel partners, including distributors, wholesalers, and retailers Sales Strategy and Planning: Collaborate with sales teams to develop and execute sales strategies that drive business growth and revenue targets Performance Monitoring and Analysis: Track and analyze sales performance, market trends, and competitor activity to inform business decisions Cross-Functional Collaboration: Work closely with cross-functional teams, including marketing, sales, and supply chain, to ensure alignment and successful execution of GTM strategies. Requirements: FMCG / Consulting : Proven experience in FMCG/Consulting, preferably in a go-to-market role within national trade marketing setup/consulting projects of high scale influence. Strategic Thinking: Ability to develop and execute comprehensive GTM strategies that drive business growth. Analytical Skills: Excellent analytical skills, with the ability to analyze market data, consumer trends, and sales performance. Communication and Collaboration: Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams. Leadership and Influencing: Ability to lead and influence teams, drive business outcomes, and achieve results. Preferred Qualifications: MBA or Relevant Degree*: Masters degree in Business Administration, Marketing, or a related field. RSM Experience of General Trade: Prior experience as a Regional Sales Manager (RSM) in General Trade would be a bonus Experience with Project Management: Proven experience in managing multiple projects simultaneously and meeting deadlines. Similar Go-to-Market Role Experience: Experience in a similar go-to-market role in a national trade marketing team would be highly desirable. Ecommerce/Quick Commerce Exposure: Exposure to ecommerce or quick commerce platforms would be a bonus, with understanding of Metro behavior Our Commitment to Inclusion Our journey begins with our people developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business. Equal Opportunity Employer Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law. Please complete this request form should you require accommodation.

Job Purpose Ensure width and depth of distribution of Colgate Palmolive products in the given zone and implement Customer Development strategies to achieve the sales and distribution objectives. Job Context & Challenges Ensure effective execution of Customer Development strategies and roll out of schemes by working closely with stockists, Distributor Sales Representatives (DSRs), and Pilot Sales Representatives (PSRs). Key Accountabilities Distribution Management Manage trade activities and identify new markets/accounts for direct coverage Add specialty wholesalers Classify stores accurately by Retail Environment (RE) Guide DSRs to reduce non-purchasers Drive sales through activations Ensure sales call efficiency, range selling, and objection handling In-store Management Prioritize accounts for visibility impact; cover top 2 outlets in every route Market Updates Track public domain insights on new products, activities, schemes, and other developments Data-Based Working & Communication Use data to enhance business performance Set objectives for market visits Review DSR, PSR, and stockist performance against plans Developing & Training Train salesmen on new products, toothbrush assortments, and PASSION understanding Mentor salesmen and ensure access to CP benefits Address and resolve field issues Meetings Conduct effective monthly and weekly meetings with salesmen Share updates on: Route-wise overall STT and Toothbrush STT Route-wise and brand-wise ERC Visibility booking, HN1 tracking Best practice sharing and mock calls Reporting Compile reports as required by the ASM Relationship Building Maintain strong relations with stockists and wholesalers Share success stories and promote programs for off-take Collaborate for category growth and resolve issues

URGENT HIRING For more information call & WhatsApp - 8882318716 Responsibilities Develop and implement marketing strategies to increase brand awareness and sales in the FMCG sector. Analyze market trends and consumer behavior to identify opportunities for growth. Collaborate with cross-functional teams including sales, marketing, and supply chain to ensure alignment on business objectives. Manage relationships with key stakeholders, including distributors, retailers, and suppliers. Monitor and report on sales performance and market conditions to senior management. Conduct regular competitor analysis to stay ahead in the market. Skills Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Proficient in Microsoft Office Suite and experience with data analysis tools. Ability to work in a fast-paced environment and manage multiple projects simultaneously. Strong negotiation skills and ability to influence stakeholders. Benefits Food and Accommodation. Air Ticket. Medical. Note - This job is only for abroad location. (Not for India)

Purpose To help streamline the marketing and operations structure to enable future store growth and catchment densification Experience: - Minimum of 7 years of experience in BTL marketing and/or retail marketing, with a proven track record of success in developing and implementing measurable BTL campaigns. Strategic Planning & Execution: Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs) like store footfalls, new customer acquisition to track success. BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. This could include experiential events, society activation programs , strategic partnerships, sponsorships, and pin code based marketing tactics. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience and effectively communicate brand messaging. Performance Measurement & Optimization: Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tool to generate insightful reports that track key metrics like footfall conversion rates, brand awareness lift, and overall campaign ROI. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration: Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels.

Strategic Planning & Execution: Conduct in-depth market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned region. Develop a comprehensive BTL marketing strategy aligned with the overall company objectives and regional needs. Set clear and measurable goals for BTL campaigns, outlining key performance indicators (KPIs) like store footfalls, new customer acquisition to track success. BTL Campaign Development & Management: Conceptualize and execute innovative BTL activities tailored to the regional audience. This could include experiential events, society activation programs , strategic partnerships, sponsorships, and pin code based marketing tactics. Oversee the logistics and execution of BTL activations, ensuring smooth operation and adherence to brand guidelines. Manage and negotiate with vendors and agencies for BTL activations, prioritizing cost-effectiveness and timely deliverables. Catchment Area Marketing: Develop and implement targeted marketing campaigns specifically designed to capture the attention of customers within the designated catchment area. Utilize a diverse marketing mix encompassing local print media, radio advertising, hyper-local digital marketing tactics, and strategic out-of-home placements in coordination with media team. Collaborate with the central catchment marketing team to develop compelling marketing materials that resonate with the local audience and effectively communicate brand messaging. Performance Measurement & Optimization: Continuously monitor and analyse the performance of BTL campaigns and catchment area marketing initiatives. Leverage marketing analytics tool to generate insightful reports that track key metrics like footfall conversion rates, brand awareness lift, and overall campaign ROI. Utilize data-driven insights to optimize ongoing campaigns and refine future marketing strategies for maximum impact. Relationship Building & Collaboration: Foster strong relationships with local media outlets, community organizations, and key influencers to secure valuable promotional opportunities and brand mentions. Collaborate effectively with store managers within the region to ensure seamless program execution and clear communication across all levels.

Role & responsibilities BTL Strategy & Planning Retail & Trade Marketing Execution Vendor Management Performance Tracking & Analysis Cross-functional Collaboration Data Management & Reporting Marketing & Sales Analytics System & Process Optimization Bachelors/masters degree in marketing, Business, or related field. 4-7 years of experience in BTL marketing, retail activations, or trade marketing (preferably in innerwear, apparel, or FMCG). Strong network with vendors, agencies, and retail partners. Proficiency in MS Excel Must, PowerPoint, and data-driven decision-making. Excellent leadership, negotiation, and project management skills. Willingness to travel extensively for market visits and execution