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9.0 - 14.0 years
12 - 15 Lacs
Ahmedabad, Surat
Work from Office
TSI Requirement for Modern Trade HQ: Chennai / Coimbatore Biz Size: 3.5 Cr Key Accounts: Dmart Need Experienced candidate with Excellent Negotiation Skills, Prompt in response, self-driven and having basic knowledge about Modern Trade business.
Posted 1 month ago
3.0 - 6.0 years
10 - 12 Lacs
Bengaluru
Work from Office
Role Summary The Brand Trade Marketing Manager at Lawand plays a vital role in representing partner brands across Australia, New Zealand, and international markets. This role is responsible for brand performance, partner manufacturer relationships, market expansion, and cross-functional coordination. Manufacturer Relationship Management Act as the key point of contact for assigned partner manufacturers, representing Lawands values and professionalism. Build and maintain excellent working relationships through regular communication (email, phone, Zoom, Teams) and annual face-to-face visits. Resolve brand issues promptly and professionally; pre-empt potential problems wherever possible. Ensure seamless coordination between partner manufacturers and internal stakeholders. Collaborate with the Managing Director and internal teams on contract finalisation, if required. Brand Market Expansion Develop deep product knowledge and understand brand positioning, USPs, and market relevance. Seek opportunities in new channels and ensure brand presence in approved markets. Present brand extensions and market expansion ideas to the Business Development (BD) team. Share relevant market insights and performance data with partner manufacturers. Respond to market-related queries and ensure timely submission of market reports. Brand Promotion Management Plan and coordinate all forms of brand promotions (in-store, digital, and social media). Create brand-aligned marketing creatives and manage POSM requests; maintain brand identity in all assets. Identify qualified third parties for promotional execution and ensure smooth implementation. Manage promotional budgets effectively and prepare ROI and post-event assessment reports. Support brand negotiations and drive promotion approvals with internal and external stakeholders. Operational Oversight & Reporting Understand internal operational flows to propose workable solutions to manufacturer queries. Analyze stock and sales reports to assess performance and highlight potential gaps. Work with the BD team to gather retailer-wise forecasts and contribute to demand planning. Calculate CIF and retail prices using provided COGS, freight, and exchange rates. Address and resolve issues related to short shelf life, out-of-stock situations, and supply inconsistencies. Raise and investigate quality-related concerns and identify root causes with manufacturers. Coordinate the internationalisation of packaging artwork with manufacturers and design teams. Preferred candidate profile 3-6 years of experience in Brand Management, Trade Marketing, or Vendor Management, preferably in the FMCG or Food & Beverage sector Strong understanding of retail dynamics, promotional planning, and market expansion strategies Excellent communication and relationship management skills with external partners and internal stakeholders Proficiency in MS Excel and PowerPoint Ability to manage multiple brands, timelines, and priorities in a fast-paced environment Experience in developing and executing in-store and digital promotional campaigns Comfortable working with cross-functional teams (BD, Compliance, Creative, Supply Chain, etc.) Detail-oriented with strong analytical and problem-solving abilities MBA in Marketing and/or Operations
Posted 1 month ago
15.0 - 20.0 years
10 - 20 Lacs
Pune
Work from Office
Job Title: Sales Manager Frozen Foods Location: Pune, Maharashtra Company: Venkys India Ltd Experience required: 15-20 years Department: Sales & Marketing Industry: FMCG / Food Processing / Frozen Foods About the Company: Venkys India Ltd , part of the VH Group, is a pioneer in the poultry and food processing industry in India. With a trusted brand presence and strong product portfolio, the company is expanding its reach in the frozen foods segment , offering high-quality ready-to-cook and ready-to-eat products across consumer and institutional markets. (Website- www.Venkys.com) Job Summary: We are seeking a seasoned Sales Manager to lead and manage the sales operations for our Frozen Foods division in Pune . The ideal candidate will have deep local market knowledge, experience in FMCG or frozen foods, and strong distributor/channel management capabilities. This role is responsible for driving sales growth, managing local teams and partners, and strengthening the brands market position within the Pune district. Key Responsibilities: Plan and execute sales strategies to achieve targets within the Pune . Develop and manage a network of distributors, retailers, and HoReCa clients across Pune city and surrounding areas. Identify and onboard new channel partners to expand market reach. Manage day-to-day sales operations, team activities, and ensure coverage across key market zones in Pune. Implement promotional schemes and coordinate with the marketing team for local campaigns and events. Conduct regular market visits, competitor analysis, and gather customer feedback for strategic improvements. Maintain strong relationships with key accounts and institutional buyers. Prepare weekly/monthly reports on sales performance, forecasts, and inventory planning. Qualifications & Experience: Graduate/Postgraduate in Marketing, Business Administration, or related field. 15–20 years of relevant sales experience in frozen foods, FMCG, or food & beverage sector. Strong understanding of local market dynamics in Pune . Experience in managing general trade, modern trade, and HoReCa channels. Excellent communication, leadership, and negotiation skills. Proficient in Marathi, Hindi, and English. Willing to travel extensively within Pune district. Preferred Candidate Profile: Based in Pune or nearby. Prior experience handling Pune as a territory for frozen/chilled foods or FMCG products. Familiarity with cold chain distribution and inventory management. Compensation: Competitive, as per industry standards and experience. Reporting to: Business Head – Frozen Foods Division
Posted 1 month ago
15.0 - 20.0 years
10 - 20 Lacs
Pune
Work from Office
Job Title: Sales Manager Frozen Foods Location: Pune, Maharashtra Company: Venkys India Ltd Experience required: 15-20 years Department: Sales & Marketing Industry: FMCG / Food Processing / Frozen Foods About the Company: Venkys India Ltd , part of the VH Group, is a pioneer in the poultry and food processing industry in India. With a trusted brand presence and strong product portfolio, the company is expanding its reach in the frozen foods segment , offering high-quality ready-to-cook and ready-to-eat products across consumer and institutional markets. (Website- www.Venkys.com) Job Summary: We are seeking a seasoned Sales Manager to lead and manage the sales operations for our Frozen Foods division in Pune . The ideal candidate will have deep local market knowledge, experience in FMCG or frozen foods, and strong distributor/channel management capabilities. This role is responsible for driving sales growth, managing local teams and partners, and strengthening the brands market position within the Pune district. Key Responsibilities: Plan and execute sales strategies to achieve targets within the Pune . Develop and manage a network of distributors, retailers, and HoReCa clients across Pune city and surrounding areas. Identify and onboard new channel partners to expand market reach. Manage day-to-day sales operations, team activities, and ensure coverage across key market zones in Pune. Implement promotional schemes and coordinate with the marketing team for local campaigns and events. Conduct regular market visits, competitor analysis, and gather customer feedback for strategic improvements. Maintain strong relationships with key accounts and institutional buyers. Prepare weekly/monthly reports on sales performance, forecasts, and inventory planning. Qualifications & Experience: Graduate/Postgraduate in Marketing, Business Administration, or related field. 15–20 years of relevant sales experience in frozen foods, FMCG, or food & beverage sector. Strong understanding of local market dynamics in Pune . Experience in managing general trade, modern trade, and HoReCa channels. Excellent communication, leadership, and negotiation skills. Proficient in Marathi, Hindi, and English. Willing to travel extensively within Pune district. Preferred Candidate Profile: Based in Pune or nearby. Prior experience handling Pune as a territory for frozen/chilled foods or FMCG products. Familiarity with cold chain distribution and inventory management. Compensation: Competitive, as per industry standards and experience. Reporting to: Business Head – Frozen Foods Division
Posted 1 month ago
4.0 - 8.0 years
35 - 45 Lacs
Kolkata
Work from Office
One of the largest FMCG MNCs wishes to hire the Sales Strategy, Trade Marketing & GTM Lead for East. - The incumbent would manage the GTM, and Sales Development FOR EAST Specific KRAs include : - Responsible for end to end planning for new product launches - Sales Development - Urban & Rural GTM ensuring and expanding the direct reach of the markets - Driving new initiatives /projects towards creating a future-ready sales system - Building Sales Capability - Partnering with Technology team for a smooth functioning of Sales IT and GTM rollouts. Preferred candidate profile We invite applications from premier B School graduates (2019 -2022 batch graduates) with sound sales and distribution experience as ASM/ZSM coupled with HANDS ON EXPERIENCE IN PREPARING AND EXECUTING GTM STRATEGY . - His /her forte should be working with the trade, developing the channel both in urban and rural markets. - FMCG/TELECOM industry professionals may apply.
Posted 1 month ago
3.0 - 8.0 years
6 - 9 Lacs
Bengaluru
Work from Office
Roles and Responsibilities Coordinate marketing campaigns across various channels (ATL, BTL) to increase brand visibility. Manage new product launches both online and offline, ensuring successful market entry. Collaborate with cross-functional teams to create engaging content for social media platforms. Analyze market trends and competitor activity to inform trade marketing decisions.
Posted 1 month ago
5.0 - 10.0 years
30 - 45 Lacs
Gurugram
Work from Office
Consumer Marketing Manager (FMCG) Job Description : This role is responsible for managing the trade spends effectively for all categories and build on distribution strength by leveraging cross category opportunities across traditional trade Candidate Profile : Deep understanding of managing sales & distribution channels Understanding of trades and spends Good knowledge of Salesforce Automation. Knowledge of marketing initiatives Understanding of GTM strategies Analytical Skills with a sound understanding of business concepts like Margins, Discounts, ROI, Pack mix etc.Preferably MBA from premier Institute with at least 5 years of experience in Sales & Trade marketing in FMCG Companies with atleast two years of experien
Posted 1 month ago
7.0 - 12.0 years
15 - 22 Lacs
Bengaluru
Work from Office
Business Development Manager will be responsible for identifying new business opportunities, building strategic partnerships, and driving growth initiatives to expand the companys market presence in the packaged drinking water sector. This role will also involve building and maintaining franchisee relationships, developing strategic sales plans with the franchisees to drive revenue growth.
Posted 1 month ago
3.0 - 8.0 years
9 - 12 Lacs
Bengaluru
Work from Office
Job description Responsible for Market Coverage, Outlet Coverage and Outlet addition Capitalize the business opportunities available in the Channel and thereby drive business growth. Plan and Execute New launches for different Categories. Deriving data insights and representation to relevant stakeholders Ensuring Sales Force productivity Metrics for effective Retail Distribution Analyzing Competition Schemes and take necessary counter action. Provide insights on market, consumer and competition and help improve efficiency of marketing programs. Plan, execute, implement and analyze Brand marketing activities Role responsibilities.
Posted 1 month ago
7.0 - 10.0 years
9 - 12 Lacs
Vijayawada, Visakhapatnam, Guntur
Work from Office
Location : Krishnapatnam City : Bangalore State : Karn taka (IN-KA) Country : India (IN) Requisition Number : 40407 Business Title: Assistant Manager - Modern Trade Grade: Assistant Manager Department: B2C Sales Reporting to (Business Title): Organized Trade Head Location: Bangalore Overall purpose of job: Drive business results as per the pre-determined business plan for the organized trade in B2C business and find new avenues of growth. Tasks and Responsibilities: The tasks and responsibilities can be summarised (but not limited to) as below Key Account Management: To keep a track of All India Modern trade in terms of their numbers, growth, trends etc. To keep an update of the Category managers, team hierarchy by account. Build strong business relationship with all the modern trade accounts. Ensure listing of products/ SKUs in Modern Trade. Negotiations on terms of trade . To discuss and finalize Annual Business Plan with Modern Trade. Plan sales targets, activity calendar, branding, sampling, special events etc. Annual Business Plan of MRF: Devise Annual Business Plan for Modern Trade. Plan Sales Targets (Volume/Value) by account. Devise Distribution and coverage plan by account. Plan strategies for category dominance. Plan annual calendar for in-store activities such as sampling, branding, etc. Manpower planning for Key account management and merchandising. Performance evaluation of key account relationships. Product availability, visibility and activations: Ensure product availability in coordination with the sales team across all active stores. To ensure implementation of the trade and consumer schemes, sampling activities, branding activities etc. Coordination with the Marketing and the Trade Marketing teams. Ensure in-store visibility and merchandising. Coordination with the respective Business Verticals and Marketing team for various aspects related to Modern Trade. Market Information: Tracking of competitor s activities and devise suitable tactical and strategic plans. Analysis of secondary sales data, distribution data and provide feedback and support options to sales team. To collect, collate, analyse and present category data, market share, growth trends etc of each category by account and market. Education, qualifications, special training, experience and skills MBA preferred. Work Experience: Minimum 7 years plus in FMCG Marketing (preferably oil Industry. Command over software packages including Windows, and Microsoft Office in particular in MS Excel. Good presentation skill is added preference.
Posted 1 month ago
13.0 - 20.0 years
15 - 30 Lacs
Hyderabad
Work from Office
Role & responsibilities We are seeking an experienced Marketing Head to lead our hospital's marketing efforts and promote the services to the community. Responsibilities: 1. Develop and implement strategic marketing plans to achieve the hospital's business objectives, including increasing patient volume, enhancing brand reputation, and expanding service lines. 2. Market Research: Conduct market research and analysis to identify trends, opportunities, and competitive threats in the healthcare industry. 4. Target Audience Identification: Define target patient demographics and segments and develop targeted marketing campaigns to reach and engage these audiences effectively. 5. Public Relations: Develop and maintain relationships with media outlets, healthcare influencers, and community stakeholders to generate positive publicity and media coverage for the hospital. 8. Doctor Liaison: Collaborate with Doctors and clinical departments to promote hospital services, build referral relationships, and facilitate doctor engagement in marketing initiatives. 9. Events and Sponsorships: Plan and coordinate hospital events, sponsorships, and community outreach programs to raise awareness and promote goodwill in the community. 10. Performance Tracking: Monitor and analyze key performance metrics, such as website traffic, conversion rates, patient acquisition costs, and return on investment (ROI), to evaluate the effectiveness of marketing initiatives and make data-driven decisions. 11. Budget Management: Develop and manage the marketing budget, allocating resources effectively to maximize ROI and achieve marketing goals. 12. Compliance: Ensure all marketing activities comply with relevant laws, regulations, and industry standards, including patient privacy and advertising guidelines. Preferred candidate profile Any Graduate with 10-20 Years of experience in field marketing, CME's, Corporates, Neighborhood.
Posted 1 month ago
2.0 - 7.0 years
2 - 4 Lacs
Bengaluru
Remote
Looking for Sales Officer from FMCG companies or from Cosmetic Companies having Experience in Generating Sales from Modern Trade specifically from DMart and Reliance Retail. Meeting the Department Purchase Manager and get PO. Please call 7303144374
Posted 1 month ago
5.0 - 10.0 years
5 - 10 Lacs
Bengaluru
Remote
We are Looking for Program Manager for BTL promotion and Activation, FMCG and FMCD, Handling Promoters and even getting new business for Company in BTL Promotion, Inshop Visibility and Promotion in Modern Trade. Required Candidate profile Candidate must have minimum 10 Years of Experience in handling Promotion, Sampling activity in Modern Trade and General Trade in Bangalore for multiple FMCG Companies Trade Marketing.
Posted 1 month ago
4.0 - 9.0 years
8 - 9 Lacs
Mumbai Suburban, Mumbai (All Areas)
Work from Office
We are seeking a highly skilled and innovative Marketing Manager to lead our social media and corporate communications efforts. The ideal candidate will be responsible for developing and executing strategies that enhance our brand presence across social media platforms, manage public relations, and overseeing corporate communications to drive business growth and reputation. Key Responsibilities: Social Media Activations: Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and customer acquisition. Manage and optimize social media campaigns across platforms (youtube, FB,Twitter, Instagram, LinkedIn, etc.) to achieve marketing objectives. Collaborate with the creative team to produce engaging content (posts, videos, stories) that aligns with our brand voice and messaging. Monitor social media analytics to evaluate campaign performance and adjust strategies accordingly. Public Relations (PR): Develop and maintain strong relationships with media contacts, influencers, and industry partners to secure media coverage and brand mentions. Craft and distribute press releases to announce company news, achievements, and initiatives. Manage crisis communications by developing and implementing crisis management plans to protect the company's reputation. Coordinate media events, interviews, and press conferences to promote our brand story. Corporate Communications: Oversee the development of internal communications to ensure alignment with company goals and values. Create and disseminate corporate announcements, newsletters, and other internal communications materials. Manage the company's intranet and ensure it remains updated with relevant information. Develop and implement employee engagement strategies through internal communications. Corporate Marketing: Collaborate with the marketing team to develop and execute corporate marketing strategies that align with business objectives. Assist in creating marketing materials such as brochures, presentations, and corporate videos. Manage corporate branding across all touchpoints to ensure consistency and adherence to brand guidelines. Develop and maintain partnerships with external vendors and agencies to support corporate marketing initiatives. Content Strategy: Develop a content strategy that aligns with our brand messaging and resonates with our target audience. Oversee the creation of high-quality content across all marketing channels, including social media, press releases, and corporate communications. Ensure content is optimized for SEO to improve visibility and reach. Budget Management: Manage the social media and corporate communications budget effectively, ensuring optimal resource allocation across initiatives. Track expenditures and provide regular budget status updates to senior management. Team Collaboration: Work closely with cross-functional teams (sales, product, customer service) to ensure alignment and support of business objectives. Provide training and guidance to junior team members on best practices in social media and corporate communications. Requirements: Education: Bachelors or Masters degree in Marketing, Communications, or a related field. Experience: Minimum 3-7 years of experience in marketing with a focus on social media and corporate communications. Experience in the advertising or media industry is preferred.
Posted 1 month ago
4.0 - 9.0 years
8 - 9 Lacs
Mumbai Suburban, Mumbai (All Areas)
Work from Office
We are seeking a dynamic and experienced Trade Marketing Manager to drive the success of our in-cinema advertising business in India. The ideal candidate will be responsible for developing and executing trade marketing strategies, managing relationships with trade partners, and coordinating with B2B platforms to enhance our brand presence and sales. Key Responsibilities: Trade Marketing Strategy Development: Develop and implement national trade marketing strategies to increase brand visibility and sales across cinema networks. Collaborate with sales and marketing teams to align trade marketing efforts with business objectives. Agency Roadshow: Organize and execute roadshows to promote our advertising solutions to key stakeholders and potential clients. Ensure effective communication of our brand value proposition during these events. Building DMs for Trade: Create and distribute targeted direct marketing materials to trade partners, highlighting the benefits of in-cinema advertising. Develop and maintain a database of trade contacts for regular communication. Planning and Coordination with B2B Platforms: Establish partnerships with B2B platforms for trade marketing initiatives. Coordinate with these platforms to promote our brand and services through their channels. Barter with Top Events: Negotiate barter deals with prominent events to secure advertising opportunities in exchange for our services. Ensure these partnerships enhance our brand visibility and reach. Creative Support for Linkedin and Brand Solutions: Collaborate with the creative team to develop innovative advertising solutions that integrate with our trade marketing strategies. Provide creative support to enhance brand engagement and customer experience. Market Intelligence and Insights: Conduct market research to stay updated on trends and competitor activities. Analyze market data to refine trade marketing strategies and improve ROI. Budget Management: Manage the trade marketing budget effectively, ensuring optimal resource allocation across initiatives. Track expenditures and provide regular budget status updates to senior management. Inter-functional Coordination: Ensure alignment with marketing, sales, and logistics teams to execute trade marketing plans seamlessly. Communicate product, price, and pack changes to relevant stakeholders. Special Projects: Develop and execute special projects such as sampling activities or promotional events to drive business growth. Standardize training modules for sales teams and promoters. Requirements: Education: MBA in Sales/Marketing or relevant field. Graduates with significant industry experience may also be considered. Experience: Minimum 3-6 years of experience in sales with at least 1-2 years in trade marketing. Experience in the advertising or media industry is preferred.
Posted 1 month ago
8.0 - 13.0 years
25 - 30 Lacs
Chennai
Work from Office
Job ID: 2887. Alternate Locations: Madurai. Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco®, Coleman®, Oster®, Rubbermaid® and Sharpie®, and 25,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.. Job Summary. Being in charge of Area and responsible for developing and implementing go-to-market strategy with regards to sales targets. Strong business orientation and commitment to goals. Demonstrated success in Sales/Business management.. Capability. Primary Job Responsibilities. Business Acumen. Allocating budgets and planning for expanding market and improving market share. Building new distribution partners and channels and expanding existing ones to increase market access.. Establishing and ensuring that all sales administration procedures relating to the region are properly implemented to support the sales teams in their efforts to accomplish the sales targets.. Technical Leadership. Developing the necessary Regional Sales Management organization structure and ensuring the right caliber of staffing and appropriate training to meet all job requirements.. Analyzing sales data to accurately forecast future sales and forming sales plans to adapt to constant shifts in the marketplace.. Foreseeing challenges and mitigating them in the marketplace to grow volumes and profitability.. Understanding competition and their advantages to remain a top player and maintaining and gaining rapid market share Candidate Profile.. Problem Solving. Providing strategic inputs and competitive insights and maximizing the consumer touch point. Scanning the environment to identify valuable emerging markets. Brand Strategy. Maintaining relationships with distributors and channel partners and enabling them to maximize volumes.. Comprehending channel dynamics and ensuring success of trade marketing events. Communication/Interpersonal Skills. Excellent communication skills. Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.. Show more Show less
Posted 1 month ago
3.0 - 6.0 years
3 - 6 Lacs
Bengaluru, Karnataka, India
On-site
Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 6.0 years
3 - 6 Lacs
Chennai, Tamil Nadu, India
On-site
Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 6.0 years
3 - 6 Lacs
Navi Mumbai, Maharashtra, India
On-site
Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 6.0 years
3 - 6 Lacs
Vijayawada, Andhra Pradesh, India
On-site
Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 6.0 years
3 - 6 Lacs
Hyderabad, Telangana, India
On-site
Role Description This is a full-time on-site role for a Regional Trade Marketing Executive located in Bangalore, Mumbai,Chennai. The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 8.0 years
3 - 8 Lacs
Chennai, Tamil Nadu, India
On-site
Role Description This is a full-time on-site role for a Trade Marketing Executive located in Hyderabad The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
3.0 - 8.0 years
3 - 8 Lacs
Hyderabad, Telangana, India
On-site
Role Description This is a full-time on-site role for a Trade Marketing Executive located in Hyderabad The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region.
Posted 1 month ago
15.0 - 20.0 years
15 - 20 Lacs
Chandigarh, India
On-site
SSR recruitment, On-boarding, training, monitoring and productivity as per branch level approved counts To ensure top of the line In-Store Visual Merchandise and Out Store Brand visibility by ensuring localized agencies for timely execution through internal team and outsourced external team of merchandisers. To execute various BTL activities as per the Trade Marketing Calendar (Sub-Dealer Meets, Exhibitions, Road Shows, Activation, Brand Shop and Shop In-Shop etc.) Brand Shop, Shop in Shop, Display Stand, Bay Headers, ACP/GSB, POSM executions
Posted 1 month ago
8.0 - 13.0 years
45 - 60 Lacs
Kolkata, Hyderabad, Mumbai (All Areas)
Work from Office
For more details - Contact person - Rohit (9582 300 683) / rohit@talentseedhr.com We are hiring for a Tier 1 MNC Company into FMCG Sector. Client is a market leader and ranked in top 10 in Indian market for it's positioning. We are hiring for PAN India (all 4 Regions - North, East, South and West). Currently client is in the process of moving existing ZSM's to various different roles as part of their succession plan. Candidate Profile: MBA from Tier 1 / 2 college with 8 yrs to 15 yrs work experience range. Experience in team handling and core FMCG Sector is a must, product line can be Food, Personal Care, Home & Hygiene etc. Candidate who is flexible with locations, will have an advantage. Role Summary: We are seeking a dynamic and results-driven Zonal Sales Manager to lead the General Trade business across the assigned zone. The role demands sharp business acumen, strong leadership capabilities, and a deep understanding of FMCG sales dynamics. The ZSM will be accountable for the P&L of the zone , driving revenue growth through strategic business planning , people leadership , effective GTM execution , and robust trade activations . Key Responsibilities: P&L and Business Ownership Own and drive the zonal P&L , ensuring topline growth and bottom-line profitability. Develop and execute annual business plans , aligned with organizational goals and market potential. Analyze market trends and internal performance data to drive strategic decisions. People Management & Leadership Lead, coach, and develop a high-performing team of Area Sales Managers , Sales Officers , and Distributor Sales Representatives . Foster a culture of performance, ownership, and continuous improvement. Conduct regular reviews and capability-building initiatives to drive team productivity. Go-To-Market (GTM) Execution Implement and optimize the GTM strategy for coverage, availability, and outlet execution across general trade. Strengthen distribution infrastructure and channel effectiveness to maximize market reach. Ensure availability of the right SKUs at the right place and time through effective demand forecasting and execution. New Product Launches Plan and execute seamless new product launches in coordination with marketing and supply chain teams. Monitor launch KPIs and ensure quick traction and uptake in the market. Trade Marketing & Activation Drive impactful trade promotion campaigns and visibility initiatives to enhance brand presence. Collaborate with the trade marketing team to execute region-specific activations that influence consumer and retailer behavior. Strategic Business Planning Track competition, market movements, and consumer preferences to make agile and informed business decisions. Work closely with cross-functional teams including marketing, finance, and supply chain for efficient execution. Qualifications & Experience: MBA/PGDM in Sales & Marketing or related field. (Tier 1 / 2 B School) 815 years of strong sales experience in FMCG, with at least 3–5 years in a zonal or regional leadership role. Proven track record in handling General Trade , P&L responsibility, and managing large teams. Demonstrated success in new product launches, GTM implementation, and trade marketing. Key Skills: Strategic Thinking & Analytical Ability. Team Leadership & People Development. GTM Strategy & Execution. Strong Channel Understanding. Agility in Execution & Problem Solving. Communication & Stakeholder Management.
Posted 1 month ago
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