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0.0 - 2.0 years
2 - 4 Lacs
Pune
Work from Office
Finance Operations Analyst I Job Description Sales Controlling Analyst I Your Job Are you a numbers-driven problem solver with an eye for detail and a desire to support sales strategy behind the scenes? As a Sales Controlling Analyst I at Kimberly-Clark, you ll play a vital role in ensuring pricing accuracy, tracking trade investments, and enabling seamless commercial operations. From managing SAP workflows and analyzing rebates to reporting on trade promotions, you ll work cross-functionally to keep data clean, processes compliant, and the business informed. Whether youre a fresh graduate or in the early stages of your finance career, this is your opportunity to make a real impact in a global organization, while learning from the best. About Us Huggies . Kleenex . Cottonelle . Scott . Kotex . Poise . Depend . Kimberly-Clark Professional . You already know our legendary brands and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn t exist without talented professionals, like you. At Kimberly-Clark, you ll be part of the best team committed to driving innovation, growth, and impact. We re founded on more than 150 years of market leadership, and we re always looking for new and better ways to perform - so there s your open door of opportunity. It s all here for you at Kimberly-Clark. Led by Purpose. Driven by You. About You You re a finance enthusiast with a sharp eye for compliance, a love for detail, and a passion for working cross-functionally. You take ownership of data and outcomes, and you re known for being precise, proactive, and practical. We d love to meet you if you: Have a degree in Accounting, Finance, Business, or related fields. Are comfortable working in night shifts from 9:00 P.M. to 6:00 A.M. Are early in your career (0-2 years of experience) or a recent graduate looking to break into financial operations. Are proficient in Microsoft Office, especially Excel. Understand basic accounting principles and internal control processes. Have working knowledge of ERP systems (SAP preferred) or are eager to learn. Communicate clearly and collaborate well across departments. Have strong attention to detail, analytical thinking, and organizational skills. Stay calm under pressure, meet deadlines, and manage multiple tasks. Responsibilities As a Sales Controlling Analyst I, you will: Process pricing requests, promotions, discounts, and rebates in SAP with accuracy and compliance. Monitor trade allowances (TA) and trade promotions (TP) accounts to ensure clean and accurate financial data. Generate regular and ad-hoc reports (e.g., TA/TP by client or category, credit note impact) to support decision-making. Coordinate with sales, trade marketing, and finance teams to ensure timely data flow and accurate documentation. Handle credit notes and pricing discrepancies, ensuring prompt resolution and accurate accounting. Track and verify rebate accruals and provisions, ensuring alignment with financial policies. Follow internal control processes and assist during audits as needed. Engage with customers when required for documentation such as proof of performance or short payments. Actively participate in process improvement initiatives and support system enhancements. Deliver accurate, customer-centric support for internal and external stakeholders. To Be Considered Click the Apply button and complete the online application process. A member of our fabulous recruiting team will review your application and then get in touch with you if you seem like a good fit for this role to begin the official interview process. To prepare for the interview process, you can check out the Careers area on our website . And finally, the fine print For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. This role is available for local candidates already authorized to work in the role s country only. Kimberly-Clark will not provide relocation support for this role. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. LI-Hybrid Primary Location Pune Kharadi Hub Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time
Posted 3 weeks ago
8.0 - 12.0 years
20 - 25 Lacs
Mumbai
Work from Office
Area Sales Manager - South Karnataka Job Description You re not the person who will settle for just any role. Neither are we. Because we re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you ll help us deliver better care for billions of people around the world. It starts with YOU. In this role, you will: Key Accountabilities 1. Commercial Skills: Good commercial sense in business applications Sales Strategy 60% To expand Distributor and Retail coverage to enhance business opportunities. Develop area strategy to incorporate basis Plans. Monitor implementation of Distribution plan across territories in line with Trade S&D plans Monitor pipelines across the Region (C&F) and Distributors Plan & Monitor execution of the secondary sales plan through the rea wise, SE wise, Brand wise, SKU wise To develop strategies plans for the team, set monthly, quarterly and yearly targets for team. Achievement & monitor progress of Redistribution value and volume targets for various locations Monitor on the target achievement of the Sales Executives Ensure product availability at all relevant channels through the distributors to match the targets Ensure continuous development of the assigned area and addition of new outlets Regular interactions to develop strong business relationship with retail partners, Distributors & end Customers To maintain record for adequate placement, replenishment and implementation of Sales with the distributers and partners Ensure the proper and correct execution of sales, discount and trading terms determined by the company Monitor and minimize the level of Bad goods returns Ensure distributor s efficient and effective support for the market coverage Lead coaching and training of Sales Executive and ensure quality training (In-field) for all of distributor resale organization belonging to the territory Responsible for managing performance and executing rewards and recognition programs in the territory career management of all employees in his territory. Delivering Sales Fundamentals (Distribution and Visibility) for the territory Ensure superior execution of initiatives in territory as per TMT guidelines Execute Distributor Expansion / coverage Plan as per guidelines of the Project team New Business Development Customer Relationship Management Facilitate the coordination of stocks along with Sales Accounting Team Ensure timely submission of claims and settlement (through ASM and Sales Finance) Sales Analysis 2. Business Planning: Effectively align business and sales strategy at operational level 40% Development and execution of area volumes as per the business plan Streamlining and driving the Regional Trade Marketing function Responsible for Distributor settlement appointment / separation in the region 3. People Management: Strong verbal and written communication skills Team player and able to motivate and lead team effectively Exhibit inspiring leadership quality by setting examples Coach, counsel and motivate team members for high performance Driving Sales Development and Training process effectively Driving Performance Management by effectively setting performance objectives and reviewing the same periodically Identify training needs of Team and plan Training & Development programs Key Relationships Sales Function - Other regions and Key Stakeholders within Sales Function Logistics Function Marketing Function Finance Function About You You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our Demand and Supply Planning roles, you ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: Experience The individual should have prior experience of working in high sales growth FMCG environment and must have a proven track record of achieving consistently high sales growth in a competitive scenario Travelling would be essential part of this job and candidate should be ready to relocate to any metro city Strong experience in Distributor evaluation, appointment and coverage design (route mapping, beat route planning etc.) Qualifications Masters of Business Administration preferred with an overall experience of about 8-12 years in the FMCG industry in increasingly senior sales responsibilities. The ideal candidate should have Headroom for Growth and after successfully delivering consistent Business growth of the region handled, would be evaluated for a senior role within Sales or cross function depending on the interest of the candidate and organizational priorities. Skills High resilience and energy in a fast paced and changing environment Challenger Win from behind mindset Learning and change agility Ability to win with limited resources Operational Excellence Leadership/Strategic thinking Knowledge of Market / Geography Able to communicate and deal with the different levels of the organization across functions especially Marketing, Finance and Supply Chain Analytical capability, and able to make quick decisions to solve issues Capable of inspiring and leading teams, and adjust to a fast changing environment Strong Stakeholder Management skills Both Internal and External Partners Scope & Job Nature The incumbent works closely with Mill Manager for planning of Annual Safety Plan. Works closely with Asset team leader in assuring help is provided to implement Safety plans on each asset. The job is focused on providing leadership to maintain a positive work environment to promote safety in the Plant. Support all projects meet the KC standards expectations. Develop local vendors for Safety items like PPE etc. Provide or support Safety trainings for all mill employees. Ensure all the contractors are trained on Safety Standards and follow Plant Safety guidelines. Reporting to the regional team on Safety indices and coordinate for all the Safety Audits. To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website. And finally, the fine print . For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. #LI-Online Primary Location Mumbai Corporate Office Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time
Posted 3 weeks ago
5.0 - 11.0 years
16 - 20 Lacs
Thane
Work from Office
This is head office Pan India offline sales handling role, reporting to the Chief Business Officer -Retail. Sales Capability Development Design & roll out training modules for SOs, ASMs, and frontline field force (induction, functional, and refresher). Partner with HR and RSM\u2019s to conduct capability gap analysis. Implement structured on-the-job coaching tools and tracking mechanisms. Performance Management Own and drive sales KPIs (distribution, call productivity, strike rate, bill cut efficiency, etc.) through data-driven reviews. Build and institutionalize performance trackers, dashboards, and scorecards at regional and national levels. Processes & Tools Standardize Sales Operating Processes (SOPs) across zones/regions. Collaborate with IT/Tech teams for automation and digitization of sales tools (DMS, Bizom, etc.). Ensure adoption and compliance of sales systems across the hierarchy. Collaborate with business partners to plan andimplement organizational changes Sales Execution Excellence Design and audit Perfect Store / Must-Win Execution Standards. Roll out visibility programs, in-store execution audits, and market working norms. Anchor national sales contests, incentive plans, and engagement programs. Go-To-Market (GTM) Projects Support GTM strategy by driving effective implementation at the frontlines. Align internal stakeholders (Marketing, Trade Marketing, SCM) for seamless sales interventions. Lead pilots for productivity enhancement (cluster models, beat optimisation. Qualifications & Experience: MBA (Sales/Marketing) from a reputed institute. 8\u201312 years of FMCG sales experience, with at least 3\u20134 years in a capability-building / sales development role. Strong understanding of GT/MT operations, field realities, and sales automation tools. Key Competencies: Strategic Sales Thinking Execution Rigor Capability Building Data Analytics & KPI Management Project Management Stakeholder Management Coaching & Influencing Skills
Posted 3 weeks ago
8.0 - 10.0 years
11 - 18 Lacs
Bengaluru
Work from Office
Store Layout and Design : Develop and implement store layout plans and visual displays to optimize space utilization and highlight key merchandise categories. Ensure that displays are visually appealing, on-brand, and in line with current trends. Window Displays : Design and execute captivating window displays that showcase featured products and promotions. Utilize seasonal themes, props, and lighting to attract attention and drive foot traffic. Product Presentation : Arrange merchandise within the store to create visually compelling presentations that emphasize product features, benefits, and styling. Ensure that displays are organized, well-stocked, and easy for customers to navigate. Visual Merchandising Guidelines : Develop and maintain visual merchandising guidelines and standards for all stores within the retail chain. Train store staff on best practices for merchandise presentation and display maintenance. Seasonal Campaigns : Collaborate with marketing and merchandising teams to develop visual merchandising concepts for seasonal campaigns, promotions, and events. Ensure that displays align with campaign messaging and objectives. Inventory Management : Monitor inventory levels and coordinate with store managers to replenish merchandise as needed. Maintain accurate records of display materials and props, and order supplies as necessary. Store Visuals Maintenance : Regularly inspect and maintain store visuals, including displays, signage, and lighting. Make adjustments as needed to ensure that displays remain fresh and engaging for customers. Competitor Analysis : Stay informed about competitor visual merchandising strategies and industry trends. Use insights to identify opportunities for improvement and innovation in store presentations. Customer Feedback and Insights : Solicit feedback from customers regarding store visuals and displays. Use customer insights to make data-driven decisions and continuously improve the shopping experience.
Posted 3 weeks ago
8.0 - 10.0 years
11 - 18 Lacs
Bengaluru
Work from Office
Developing Marketing Strategies : Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives and market trends. Campaign Planning and Execution : Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital advertising, email marketing, social media, print media, and events. Brand Management : Ensure brand consistency across all marketing channels and touchpoints. Develop and maintain brand guidelines, and oversee the implementation of branding initiatives. Market Research and Analysis : Conduct market research to identify consumer trends, preferences, and competitors' activities. Analyze data to make informed decisions and adjust marketing strategies accordingly. Digital Marketing : Oversee digital marketing efforts, including website management, SEO/SEM, social media marketing, and online advertising. Stay updated on digital marketing trends and technologies to drive innovation and effectiveness. Content Development : Supervise the creation of compelling content for various marketing materials, including website copy, social media posts, blog articles, and email newsletters. Budget Management : Develop and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes while maintaining cost efficiency. Collaboration and Cross-Functional Support : Work closely with cross-functional teams such as merchandising, sales, and store operations to align marketing efforts with overall business strategies and objectives. (CRM) : Implement CRM strategies to enhance customer acquisition, retention, and loyalty. Utilize customer data and insights to personalize marketing communications and improve customer experiences. Performance Tracking and Reporting : Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Regularly monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.
Posted 3 weeks ago
6.0 - 10.0 years
20 - 32 Lacs
Bengaluru
Work from Office
Job purpose The candidate will be responsible for developing and executing marketing strategies specifically aimed at supporting and promoting a ZEISS products and solutions through various distribution channels like retailers, distributors, resellers, and other partner intermediaries, focusing on managing relationships with these partners and ensuring they effectively sell the product to the end customer. The marketing strategies should support the VisionCare India business segments aggressive and transformative growth phase Reporting Head of Marketing, Vision Care, Carl Zeiss India Geographical Scope India and other South Asian countries-Bangladesh, Nepal, Bhutan, Sri Lanka and Maldives Main Accountabilities Lead Go-to-Market Initiatives: Drive internal and customer-facing Go-to-Market strategies for existing and new lens products, ensuring alignment with ZEISS Vision Care's strategic objectives. Develop Channel Marketing Plans: Lead trade program development, customer engagement trips, and channel activations, utilizing analytics to assess sales trends and profitability. Retail Partner Enablement: Provide in-field support to retail teams, refining category growth strategies and creating marketing materials to enhance product visibility. Manage partner marketing budgets, MDF (Market Development Funds), and ROI analysis. Conduct Market Analysis: Perform market research on competitors and pricing strategies to inform strategic actions at various levels. Foster Innovation: Promote innovative marketing tactics using digital tools to improve partner engagement. Collaborate with Cross-Functional Teams: Work with sales, product management, and customer service to ensure unified messaging and support for channel partners. Plan & execute partner events, webinars, training programs, and trade shows. Tools Adaption : Drive adoption of partner portal tools and digital assets. Monitor and report on campaign performance, partner engagement, and lead pipeline metrics. Job Specifications: Overall experience of 9+ years with experience in Sales and/or trade marketing. Proficient in Microsoft Word, Excel, and PowerPoint 7+ years of sales and distribution experience in consumer branding and retail Strong ability to strategize and drive to execution at scale Strong Leadership & Stakeholder management Data-driven approach with experience in campaign analytics, ROI tracking, and CRM/marketing automation tools (e.g., Salesforce, HubSpot, Marketo). Ability to multitask and thrive in a fast-paced, matrixed environment. Willingness to travel occasionally for partner meetings and events. Structural problem-solving abilities while dealing with uncertainty in the current world environment Education- MBA Must
Posted 3 weeks ago
4.0 - 8.0 years
12 - 17 Lacs
Wardha
Work from Office
ATL Marketing: Plan and execute traditional media campaigns (Print, Outdoor) to enhance brand visibility. BTL Marketing: Manage trade shows, dealer activations, industry events, and direct marketing campaigns. Oversee the design and production of brochures, leaflets, and other marketing collaterals. Develop and refine brand messaging that highlights the quality and innovation of our TMT products. Manage the offline marketing budget and monitor campaign performance. Conduct market research to identify trends and adjust strategies accordingly. Build and nurture relationships with stakeholders, partners, and influencers to support brand initiatives. What We Are Looking For Bachelors degree in Marketing or a related field. Minimum 5 years of experience in offline marketing, preferably in the manufacturing or industrial sector. Strong expertise in traditional media, trade marketing, and event management. Excellent skills in budget and project management, as well as communication. Analytical mindset with a focus on measuring and optimizing campaign outcomes. What We Are Offering Fast-track Career Growth High-Impact Roles Ownership Role Autonomy Exceptional Peer Group Enjoyable Workplace Competitive Pay Rewards
Posted 3 weeks ago
13.0 - 22.0 years
25 - 40 Lacs
Ahmedabad
Work from Office
We are hiring for a leading MNC into FMCG Sector, client is a top 10 company in PAN India sales & presence. Regional Sales Manager (Gujarat) Working Area Central & North Gujarat Reporting Zonal Sales Head West Job Description: Regional Manager, you will be responsible for driving sales, overseeing collections, acquiring new customers, developing markets, and managing stock within your designated region. You will play a crucial role in achieving revenue targets, expanding our customer base, and ensuring the efficient distribution of products. The position requires strong leadership skills, excellent sales acumen, and a strategic approach to market development. Lead the general trade sales teams in translating strategy into sales business plans and go-to market strategy within budgeted costs. Prepare and maintain annual sales & distribution plans to deliver budgeted revenue, Profit and Brand equity targets for the year based on category and channel. Enhance market penetration by setting up and managing the General trade distribution. Distributor and Retailer Relationship Management: Cultivate and maintain strong relationships with distributors, retailers, and other key stakeholders, ensuring alignment with our brand values and objectives. Market Expansion: Identify new market opportunities, channels, and potential partners within the general trade sector to increase brand presence and sales. Monitor sales performance, analyze trends, and identify opportunities for improvement. Sales Strategy Development: Develop and implement a comprehensive sales strategy to achieve revenue and market share goals within the general trade segment. Develop and implement sales strategies to achieve or exceed sales targets within the assigned region. Collaborate with distributors to strengthen relationships and drive business growth. Develop market entry strategies for new product launches or expansion into new territories. Market Analysis: Monitor market trends, competitor activities, and consumer preferences to make informed decisions and adjustments to the sales strategy. Conduct market research and competitor analysis to identify unique selling propositions for attracting new customers. Assess market trends, customer needs, and competitor activities to identify untapped opportunities and potential threats. Team Leadership: Build, mentor, and lead a high-performing national sales team, including Regional Sales Managers and Sales Executives, to meet and exceed sales targets. Provide guidance and support for the sales team, setting clear sales objectives and motivating them to achieve outstanding results.
Posted 3 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Mumbai
Work from Office
Brand Manager - Popular Brands, Salt Job Details | Tata Consumer Products Limited Search by Keyword Search by Location Select how often (in days) to receive an alert: Select how often (in days) to receive an alert: Brand Manager - Popular Brands, Salt Tata Consumer Products Limited Brand Manager Popular Salts Vice President Marketing, Core Salt Job Description Key Deliverables on the role: Build and deliver the topline, bottom and market share of salt brands (Shuddh, Crystal salt) portfolio for TCPL foods. Develop/ improve/ Deploy the marketing mix which will upgrade consumers from loose/local brands to our popular brands with strategic price points. The role entails strategic review of the business, unlock the cost efficiencies in current product P&L to land the right pricing mix to market, design/deploy sourcing approaches. The role will entail a deeper understanding of consumer behavior and insights to revamp of the proposition, communication and improve packaging and driving BTL/ team engagements on both the brands. Pricing and profitability decisions are also driven by this role. Design and execution of the 4P including ATL/ BTL and festive campaigns to drive brand recall and offtakes. Responsible for demand generation as well as co-leading trade scheme planning Drive the Net Revenue Management (NRM) initiatives assortment, place, price, pack, promotion/schemes by geography and overall. Design GTM, state expansions, launches and team engagements. Conduct analytics using internal & external reports/research and implement data driven brand initiatives Monthly EO reviews, analytics and annual MTP and AOP planning to be a key strategic role. What are the Critical success factors (Key requirement) for the Role? MBA with 3-7 years of progressive experience in Sales & Trade Marketing functions in leading FMCG companies Exposure to Brand management. Experience in influencing stakeholders internally & externally, cost analysis, pnl drawing Self starter with Good communication skills and stakeholder management capabilities Knowledge & experience of market research methodology, consumer insight generation tools, brand health metrics, product & packaging development cycles, understanding of financial & distribution metrics and levers to drive improvement.
Posted 3 weeks ago
4.0 - 7.0 years
6 - 9 Lacs
Mumbai
Work from Office
Job Description Key Deliverables on the role: Build and deliver the topline, bottom and market share of the allotted salt brands for TCPL foods. Develop/ improve/ Deploy the marketing mix which will upgrade consumers to our brands Mine consumer insights to strengthen brand proposition, develop communications and deploy media to improve consumer metrices and grow the brands Be in close contact with and influence stakeholders across all sales channels to drive growth agendas on the brands Monthly Reviews, analytics and annual MTP and AOP planning to be a key strategic role. What are the Critical success factors (Key requirement) for the Role? MBA with 4-7 years of progressive experience in Sales/ Trade Marketing & Brand Marketing functions in leading FMCG companies. A mix of sales and marketing experience is mandatory. Experience in influencing stakeholders internally & externally, cost analysis, P&L drawing Self-starter with good communication skills and stakeholder management capabilities Knowledge & experience of market research methodology, consumer insight generation tools, brand health metrics, product & packaging development cycles, understanding of financial & distribution metrics and levers to drive improvement.
Posted 3 weeks ago
8.0 - 13.0 years
7 - 12 Lacs
Durgapur
Work from Office
Roles and Responsibilities Develop marketing strategies to increase brand awareness and drive sales growth. Manage trade marketing activities, including product launches, promotions, and events. Collaborate with cross-functional teams to develop corporate marketing plans and hospital marketing initiatives. Analyze market trends and competitor activity to inform marketing decisions. Oversee referral marketing programs to enhance customer loyalty and retention. Desired Candidate Profile 8-13 years of experience in healthcare industry with a focus on marketing management. Proven track record of developing successful marketing campaigns that drive business results. Strong understanding of corporate business development principles and ability to apply them in a fast-paced environment. Excellent communication skills with the ability to work effectively across multiple stakeholders.
Posted 3 weeks ago
5.0 - 9.0 years
0 Lacs
maharashtra
On-site
As a Trade Marketing Executive, you will play a vital role in implementing regional trade marketing plans aligned with national marketing strategies. Your responsibilities will include supporting the execution of trade promotions, in-store activations, and merchandising initiatives. Collaborating closely with sales teams, you will drive visibility and retail penetration to enhance brand presence and drive sales. You will also be responsible for coordinating trade partner engagement programs and retailer loyalty initiatives. Organizing retailer training sessions on product features and brand guidelines will be part of your tasks, along with gathering feedback from channel partners to enhance trade marketing strategies. Tracking competitor activities, pricing trends, and promotional strategies in the assigned region will be crucial for market research and competitive analysis. By gathering market insights and supporting data-driven decision-making, you will assist in preparing trade marketing reports and performance analysis reports. Your role will involve supporting the deployment of Point of Sale Materials (POSM) across retail touchpoints, ensuring proper merchandising execution, and monitoring brand presence at retail stores. Collaborating with vendors and agencies for promotional material development will be essential for effective merchandising and POSM management. Working with internal teams such as sales, supply chain, and national marketing, you will align trade activities with business objectives. Additionally, you will assist in managing trade marketing budgets and tracking ROI on trade activations to ensure strategic resource allocation. Identifying potential new retail store locations based on market analysis and business expansion strategies will be part of your responsibilities. Collaborating with the sales team to onboard new retail partners, ensuring proper brand representation, and developing in-store branding and promotional strategies for new stores will be crucial. Working with cross-functional teams, you will ensure a smooth setup and launch of new retail outlets. To qualify for this role, you should have an MBA/PGDM in Marketing, Business Administration, or a related field, along with 5-6 years of experience in Trade Marketing, Channel Marketing, or Retail Marketing. Experience in Building Materials, Interior Solutions, FMCG, or related industries is preferred. You should possess a strong understanding of trade marketing fundamentals, good analytical skills, and the ability to interpret market data. Excellent communication and interpersonal skills are essential, along with proficiency in Microsoft Office (Excel, PowerPoint) and trade marketing tools. The ability to manage multiple projects and meet deadlines will be critical for success in this role. Join us to work with a leading brand in the sector and gain hands-on experience in trade marketing execution. Explore career growth opportunities within a dynamic and fast-paced environment where your skills and competencies will be nurtured and valued.,
Posted 3 weeks ago
3.0 - 7.0 years
0 Lacs
maharashtra
On-site
The primary responsibility of this role is to meet the Sales and Development targets effectively by implementing area sales plans. You will be required to develop sales forecasts for all categories based on trends and create a channel sales strategy for the assigned geography in consultation with the Manager. Allocation of sales targets to different territories will be defined based on a clear understanding of market growth and category growth. Planning and achieving distribution expansion within budget constraints is a key aspect of the role. You will be responsible for stocks and logistics planning within the designated area and ensuring timely settlement of distributor claims through proper scrutiny and on-field verification. Retaining agreed ROI for distributors and implementing sales strategies to achieve targets through data analysis will be crucial. Developing a distribution strategy in line with the changing channel mix is also part of the role. Monitoring the availability and performance of manpower at distribution points as per plan, executing distributor MIS packages, and ensuring compliance from distributors are essential tasks. Building trust and relationships with Modern Trade and Company by providing solutions to any issues raised within a reasonable timeframe is important. Additionally, working closely with Regional Trade Marketing/Key Account teams to manage schemes, promotions, and contests for brand promotion is required. Specific responsibilities include executing promotions such as exhibitions, sampling, and in-store activities in Key Accounts, as well as planning for new product launches based on category understanding and distribution objectives. Desired Candidate Profile: - Education: Graduate (MBA preferred) - Experience: 3-5 years in General Trade from the FMCG industry - Proficiency in MS Excel is essential - Ability to read and understand data is required,
Posted 3 weeks ago
3.0 - 7.0 years
0 Lacs
nagpur, maharashtra
On-site
You will be joining Shri Balaji Global, a prominent manufacturer and exporter of rice in Central India with a rich history dating back to 1977. Formerly known as Shri Khandelwal Traders, the company has evolved into a key player in the production and procurement of premium quality rice. By upholding principles of transparency and fairness, we have cultivated robust partnerships with clients, establishing a stellar reputation in both local and international markets. Our unwavering commitment is to provide unparalleled services that result in utmost customer satisfaction. As a Trade Marketing Specialist in this contractual hybrid position, based in Nagpur with the opportunity for travel to trade destination countries, your primary responsibility will revolve around B2B sales of rice. Your key tasks will include formulating and implementing trade marketing strategies, conducting thorough market trend analyses, and crafting effective communication blueprints. Seamless collaboration with marketing teams, devising promotional initiatives, and ensuring their alignment with business goals will be integral aspects of your role. The ideal candidate for this position should possess a solid background in Market Planning and Trade Marketing, underpinned by robust analytical capabilities. Exceptional communication and marketing prowess are essential, alongside the ability to operate both independently and as a cohesive team member. Strong organizational skills, adept project management abilities, and a Bachelor's degree in Marketing, Business Administration, or a related field are prerequisites for this role. Prior experience in the agricultural or food industry would be considered advantageous.,
Posted 3 weeks ago
4.0 - 8.0 years
14 - 18 Lacs
Mumbai
Work from Office
Job Title: Category Trade Marketing Manager Job Type: Permanent, Full-time Function: Sales Business: Godrej Consumer Products Limited Location: Godrej One, Mumbai HO About Godrej Industries Group (GIG) At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries. About Godrej Consumer Products Limited (GCPL) Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations. Today, our Group enjoys the patronage of 1.2 billion consumers globally, across different businesses. We rank among the largest Household Insecticide and Hair Care players in emerging markets. In Household Insecticides, we are the leader in India, the second largest player in Indonesia and are expanding our footprint in Africa. We are the leader in serving the Hair Care needs of women of African descent, the number one player in Hair Colour in India and Sub-Saharan Africa, and among the leading players in Latin America. We rank number two in Soaps in India and are the number one player in Air Fresheners and Wet Tissues in Indonesia. Innovation is a key driver of our strategy, and we are constantly looking to delight our consumers with exciting, superior quality products at affordable prices. We were the highest ranked Indian company on Forbes list of The Worlds 100 Most Innovative Growth Companies 2015, for the second year in a row https://www.godrejcp.com/ About the role The Category Trade Marketing Manager is a pivotal role responsible for driving the end-to-end trade marketing agenda for specific categories across channels and geographies. This role acts as the strategic link between category teams, regional sales teams, demand planning, and external partners to ensure seamless execution of brand and business plans in the market. It leads category-level forecasting, trade spend optimization, activation planning, and performance tracking while also enabling efficient GTM for new launches and interventions. With a strong focus on insights, execution, and cross-functional alignment, this role plays a key part in driving market share, visibility, and outlet-level engagement across channels. Key Responsibilities: 1. Category Level Forecasting Conduct detailed forecasting incorporating regional nuances Lead month wise reviews for respective categories Drive state-wise AOP pipeline tracking and correction planning 2. Trade Spend Optimization Track budget vs actual spends with deep-dives into variances Plan and monitor BTL activities at a region, channel, and SKU level & analyse impact of trade levers on P&L Evaluate promo ROI and establish benchmarks for spend-to-sales ratios 3. Activation effectiveness Plan and execute trade promotions and incentives to drive sales and market share Design and manage a top outlet app to improve trade engagement and execution Analyse responsiveness to additional support and assess ROI of trade initiatives 4. New Launches and Focus Brands Create GTM plans for new launches Regularly analyse pilot data and derive actionable insights Maintain trackers for new product development (NPDs) and MRP changes. 5. Shopper Marketing focus Maintain a channel wise POSM calendar in collaboration with marketing Track effectiveness of visibility elements and drive unpaid visibility opportunities Manage outlet-level triggers and coordinate vendor communication for deployment 6. Competition benchmarking & External data Analysis Continuously benchmark market practices and identify new opportunities Use external data of HH & Nielson to identify business opportunities & link analysis with internal data at a state and AOP level 7. Loyalty Programs Lead national rollout of new SAMT model & drive throughput improvement Generate brand insights from program outlets & improve targeting, planograms, manpower utilization, and cost efficiency 8. Supply Planning Use sales trends to request production adjustments or additional stock Maintain updated CPS trackers and manage smooth transition plans Who are we looking for? Education and Experience: Masters degree in Sales and Marketing 4-5 years of experience either in Trade Marketing or Line Sales Role Key Skills: Excellent interpersonal skills, including influencing, negotiation and communications skills to manage effective senior stakeholder relationships across teams; high on energy and driven Proven track record of strong execution, systematic planning, commercial acumen and critical thinking Strong understanding of sales and distribution systems and processes in rural and urban India What s in it for you? Be an equal parent Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers 2 months paid leave for secondary caregivers Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel C overage for childbirth and fertility treatment No place for discrimination at Godrej Gender-neutral anti-harassment policy Same sex partner benefits at par with married spouses Coverage for gender reassignment surgery and hormone replacement therapy Community partnerships and advocacy Persons with Disability (PwD) care We are selfish about your wellness Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options Elder care for those who might need to extend support to senior family members Preventative healthcare support Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc. Uncapped sick leave Flexible work options, including remote working and part-time work Mental wellness and self-care programmes, resources and counselling Celebrating wins, the Godrej Way Structured recognition platforms for individual, team and business-level achievements Digital and offline instant recognition platforms An inclusive Godrej Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you. We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members. If this sounds like a role for you, apply now! We look forward to meeting you.
Posted 3 weeks ago
25.0 - 30.0 years
6 - 11 Lacs
Bengaluru
Work from Office
ZEISS in India ZEISS in India is headquartered in Bengaluru and present in the fields of Industrial Quality Solutions, Research Microscopy Solutions, Medical Technology, Vision Care and Sports & Cine Optics. ZEISS India has 3 production facilities, R&D center, Global IT services and about 40 Sales & Service offices in almost all Tier I and Tier II cities in India. With 2200+ employees and continued investments over 25 years in India, ZEISS success story in India is continuing at a rapid pace. Further information at ZEISS India . Job purpose The candidate will be responsible for developing and executing marketing strategies specifically aimed at supporting and promoting a ZEISS products and solutions through various distribution channels like retailers, distributors, resellers, and other partner intermediaries, focusing on managing relationships with these partners and ensuring they effectively sell the product to the end customer. The marketing strategies should support the VisionCare India business segment s aggressive and transformative growth phase. Main Accountabilities Lead Go-to-Market Initiatives: Drive internal and customer-facing Go-to-Market strategies for existing and new lens products, ensuring alignment with ZEISS Vision Cares strategic objectives. Develop Channel Marketing Plans: Lead trade program development, customer engagement trips, and channel activations, utilizing analytics to assess sales trends and profitability. Retail Partner Enablement: Provide in-field support to retail teams, refining category growth strategies and creating marketing materials to enhance product visibility. Manage partner marketing budgets, MDF (Market Development Funds), and ROI analysis. Conduct Market Analysis: Perform market research on competitors and pricing strategies to inform strategic actions at various levels. Foster Innovation: Promote innovative marketing tactics using digital tools to improve partner engagement. Collaborate with Cross-Functional Teams: Work with sales, product management, and customer service to ensure unified messaging and support for channel partners. Plan & execute partner events, webinars, training programs, and trade shows. Tools Adaption : Drive adoption of partner portal tools and digital assets. Monitor and report on campaign performance, partner engagement, and lead pipeline metrics. Reporting Head of Marketing, Vision Care, Carl Zeiss India Geographical Scope India and other South Asian countries-Bangladesh, Nepal, Bhutan, Sri Lanka and Maldives Job Specifications: Overall experience of 9+ years with experience in Sales and/or trade marketing. Proficient in Microsoft Word, Excel, and PowerPoint 7+ years of sales and distribution experience in consumer branding and retail Strong ability to strategize and drive to execution at scale Strong Leadership & Stakeholder management Data-driven approach with experience in campaign analytics, ROI tracking, and CRM/marketing automation tools (e.g., Salesforce, HubSpot, Marketo). Ability to multitask and thrive in a fast-paced, matrixed environment. Willingness to travel occasionally for partner meetings and events. Structural problem-solving abilities while dealing with uncertainty in the current world environment Education- MBA Must Your ZEISS Recruiting Team: Itishree Pani
Posted 3 weeks ago
10.0 - 15.0 years
20 - 25 Lacs
Ahmedabad
Work from Office
" About the Client: PSS has been mandated to hire a State Head - Gujarat for a leading player within the FMCG industry, specializing in packaged food and beverages. Job Summary: The State Head will be responsible for driving sales growth and managing the full P&L for the assigned state. Key responsibilities include developing and executing territory-specific sales strategies, expanding market presence, and ensuring the achievement of primary and secondary sales targets. The role involves leading and mentoring ASMs and SOs, strengthening the distribution network, and ensuring optimal inventory and service levels across channels. The State Head will maintain strong trade relationships, ensure policy compliance, and drive the execution of marketing and visibility initiatives in coordination with trade marketing. Market analysis, competitive intelligence, and performance reviews will be critical to identifying growth opportunities and addressing operational gaps. Key Responsibilities: Ensure monthly, quarterly, and annual sales revenue, cost, and profitability targets are met. Design and implement state-wise sales strategies aligned with national goals. Execute new product launches and promotional campaigns across the region. Expand and manage the sales and distribution footprints including Super Stockists, Distributors, Sub-stockists, Retailers, etc. while ensuring coverage of uncovered/low-performing territories. Identify white spaces and activate new towns, rural belts, or under-penetrated clusters. Lead a team of Area Sales Managers, Sales Officers, and Field Sales Reps and working towards enhancing their capabilities. Support partners in inventory planning and order forecasting. Monitor inventory levels at distributor points to avoid stockouts or overstocking. Ensure healthy stock rotation (FIFO), optimal availability, and minimal damage/expiry. Ensure proper beat planning, set territory-specific goals and monitor progress through regular reviews. Managing hiring, training, performance reviews, and succession planning of the state-based employees. Drive high-performance culture, target ownership, and ethical sales practices. Conduct thorough market analysis to identify new opportunities and potential threats. Provide insights on competitor moves, price changes, trade activities, and customer preferences. Coordinate with Trade Marketing for execution of branding, merchandising, and visibility initiatives. Identify new business opportunities within the state cities, rural markets, institutions, etc. Represent the company in key trade associations and industry forums in the state. Qualification & Key Skills: Minimum of 10+ years of experience in sales, preferably in the FMCG industry. Proven ability to manage sales teams, drive performance, and achieve ambitious targets. Strong analytical skills with the ability to forecast trends and develop actionable insights. Excellent communication, negotiation, and relationship management skills. Ability to work in a dynamic environment and solve problems effectively. Educational Qualification: MBA/Graduate in a relevant field. #LI-NV1 ",
Posted 3 weeks ago
2.0 - 7.0 years
4 - 9 Lacs
Pune
Work from Office
Company description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella , Tic Tac , Ferrero Rocher , Raffaello , Kinder Bueno and Kinder Surprise . As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them. Diversity Statement About the Role: If you re looking for a role with variety, this is it. As a Trade Marketing Specialist, your main focus will be to support all activities within your department. You ll support the head of Trade Marketing in implementing sales strategies and in providing the tools and means to implement the Ferrero Category strategies at the point of sale. Main Responsibilities: Being in charge of the complete flow of POS materials for all in-store activities; Providing briefing materials to the Sales team and dealing with F2F briefings for Key activities; Tracking the implementation of the guidelines of key in-store activities. Evaluating the activity and providing guidance and directions for future; Managing key in-store visibility projects: determining scope based on Central TM briefing, guiding implementation and evaluating success; Coordinating the listing process for new products; Analyzing the performance collected by Sales teams for all trade; Adapting the Central activity calendar to local customer/channel needs Being in charge of the complete flow of POS materials for all in-store activities Providing briefing materials to the Sales team and dealing with F2F briefings for Key activities Tracking the implementation of the guidelines of key in-store activities. Evaluating the activity and providing guidance and directions for future Managing key in-store visibility projects: determining scope based on Central TM briefing, guiding implementation and evaluating success Coordinating the listing process for new products Analyzing the performance collected by Sales teams for all trade Adapting the Central activity calendar to local customer/channel needs Who we are looking for: Masters/ MBA Degree preferred Minimum 2 years experience in Field Sales / in Trade Marketing operations, Experience gained preferably in an FMCG environment Experience in managing and coordinating the complete process flow of in-store activities Fluency in English How to be successful in the role and at Ferrero: Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Posted 3 weeks ago
7.0 - 12.0 years
9 - 14 Lacs
Pune
Work from Office
Company description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella , Tic Tac , Ferrero Rocher , Raffaello , Kinder Bueno and Kinder Surprise . As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them. Diversity Statement About the Role: The Assistant National Visicooler Manager exists to support and execute the companys visicooler strategy to drive distribution & maintain quality across all retail channels, ensuring optimal brand visibility, product freshness, and sales growth through strategic cooler placement and management. This role is responsible for coordinating the deployment, maintenance, and performance tracking of visicoolers, ensuring that they meet brand standards and operational efficiency. The position aims to enhance in-store visibility and availability of key products, ultimately driving increased market share and customer engagement. Main Responsibilities: Visicooler Deployment & Management: Assist in the planning and execution of visicooler placement across strategic outlets in different regions. Track cooler placements to ensure optimal brand visibility and performance, ensuring that agreed-upon targets are met. Coordinate with regional sales teams to manage cooler stock levels and timely deployment. Track and record the cooler transfers Support NVM in innovation ideations and roll out Support NVM in creating strong processes and policies Cross-functional Collaboration: Work closely with sales, and regional teams to ensure effective execution of cooler placement strategies. Support promotional campaigns by ensuring visicooler visibility and product availability at key outlets. Vendor and Partner management Work with forecasting team to ensure the stocks for coolers and achieve the annual numbers. Data Reporting and Analysis: Track cooler placements and performance through data analytics, providing insights to improve placement strategies. Maintain a detailed cooler tracker database, analyzing usage, ROI, and impact on product sales. Prepare regular reports on cooler utilization and recommend action plans for improvements. Drive asset tagging, location mapping (GPS/Outlet IDs), and dashboard accuracy. Providing accurate and timely MIS reports to the Managers as well as the Head Office. Ensure the accurate flow of information & data. Proficient in Preparing professional Power Point Presentation & strong Excel skills Compliance Management Manage and drive all visicooler agreements with retailers, ensuring compliance with terms and conditions related to placement, maintenance, and usage. Ensure agreements are aligned with legal and financial requirements, and update or renew contracts as needed. Coordinate with the legal and finance teams to ensure all visicooler-related contracts are properly documented and adhered to. PR and Service Management Purchase Requisition (PR) : Manage the creation and approval of purchase requisitions for visicooler procurement, deployment, and maintenance services. Ensure all requisitions follow company procurement policies and are aligned with the approved budget. Scrutiny the leasing vendor schedulers by checking the cooler serial number with the OEM data and create PR/PO on time and do the service entry on time. Who we are looking for: Minimum Gradutaion with 7+ years of experience in sales operations, trade marketing, or equipment management. Experience in FMCG or retail environments is an advantage. Strong Sales & Business understanding Strong knowledge of sales systems and tools (including SAP and MS Excel) Excellent communication and problem-solving skills Ability to handle and resolve multiple queries, respond quickly and maintain composure How to be successful in the role and at Ferrero: Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Posted 3 weeks ago
7.0 - 12.0 years
9 - 14 Lacs
Pune
Work from Office
Company description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella , Tic Tac , Ferrero Rocher , Raffaello , Kinder Bueno and Kinder Surprise . As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them. Diversity Statement About the Role: If you re looking for a role with variety, this is it. As an Assistant Manager - National Trade Marketing for Modern Trade, your main focus will be to support all activities within your department and Channel. You ll support the head of Trade Marketing in implementing sales strategies and in providing the tools and means to implement the Ferrero Category strategies at the point of sale. Main Responsibilities: Channel Development & Activation Implement innovative trade marketing strategies that align with overall business objectives and drive sales growth. Identify and explore new chains/sub channels and partnerships to expand the brands presence and increase product visibility. Collaborate with sales teams to create channel-specific marketing plans for key retail partners, ensuring alignment with brand guidelines. Implement effective in-store and online promotions, displays, and merchandising strategies. NPI and Campaign Management Analyse market trends, consumer behaviour, and competitor activities to identify opportunities and threats Oversee the development and execution of trade marketing campaigns, ensuring alignment with brand guidelines and promotional calendars. Implement POS (Point of Sale) materials and displays to optimize brand representation at the store level Data Analysis and Reporting Utilize data analytics to measure and evaluate the effectiveness of trade marketing campaigns. Generate reports on key performance indicators (KPIs) and make data-driven recommendations for continuous improvement. Budget Planning & Management Develop and manage the trade marketing budget, ensuring cost-effectiveness and efficient allocation of resources. Monitor expenditures and provide regular budget updates to management Collaboration with Sales & Cross Functional Teams Work closely with the sales team to understand market dynamics, customer needs, and retailer requirements. Provide strategic input to optimize product assortment, pricing, and promotional activities Collaborate with product marketing, advertising, and other cross-functional teams to ensure integrated marketing efforts. Provide input into product launches, ensuring alignment with trade marketing objectives. Co Packing & Global Projects Innovation with regards to co packing initiatives to drive business Working on global aligned projects for all brands Replicate learnings from similar markets to drive business Who we are looking for: Post Graduate/ MBA as Academic degree preferred Minimum 7 years experience in Trade Marketing operations, Experience gained preferably in an FMCG environment Experience in managing and coordinating the complete process flow of in-store activities Understanding of the Modern Trade Business Fluency in English How to be successful in the role and at Ferrero: Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on three dimensions: individual, team and organization that s why you should have the ability to work independently, proactively and as a team member. A demonstrable great organizing skill and ability to collaborate at all organizational levels will help you in building your position among stakeholders and achieve team goals.
Posted 3 weeks ago
5.0 - 10.0 years
7 - 12 Lacs
Bengaluru
Work from Office
Lead execution planning, rollout and tracking of all national trade marketing campaigns/plans/promotions in the region. Identify business challenges and opportunities in the region, recommend local trade marketing plans/activities with clear objectives and take approval from India trade marketing manager. Leads planning, execution and tracking of local region trade marketing activities. Developing and sharing business and trade marketing performance reports on a monthly, quarterly, and annual. Competition tracking and developing & sharing comprehensive competition reports on a monthly, quarterly, and annual level. Analyze market and consumer data to identify trends, insights and opportunities for growth. Be a champion to the field for the brands and champion to the brands for the field. Serve as the primary point for generating consumer and competitive intelligence and cascade through the organization and communicate back to the brand. Responsible for impeccable budget management. Leverage the Brown-Forman Growth Framework to develop trade marketing campaigns that resonate with target consumers and build mental and physical availability across all channels of the trade. Develop and maintain relationships with third-party vendors and agencies, ensuring that they provide high-quality and cost-effective marketing services. What You Bring to the Table College/University (bachelors or Equivalent), marketing specialization preferred. Have a bachelors degree (Major in Marketing preferred) and 5-7 years sales and marketing experience or field marketing experience within the beverage or CPG industry. Demonstrated ability to leverage competitive intelligence when developing trade marketing plans. Proven track record of effective planning, execution and follow up. Ability to work in a high-pressure environment, meet deadlines and simultaneously develop, deploy, and coordinate multiple projects. High degree of independent judgment and initiative, in a team-oriented, self-managed. Strong organizational skills with ability to manage priorities in a fast-paced, rapidly changing environment. Demonstrated ability to make sound business decisions, have courageous conversations, influence others, prioritize portfolio and allocate resources effectively. Demonstrated ability to create, control, and maintain financial and/or business analyses, including budgets.
Posted 3 weeks ago
8.0 - 10.0 years
15 - 18 Lacs
Kolkata
Work from Office
Role & responsibilities Executing Trade (primary/secondary/offtake) Schemes as per the need of the market monitoring and followups Managing Trade Level Initiatives: a. Special Drives of Sales/Visibility for select Channel/Oil/SKU b. Special targeted programmes (relationship/loyalty/micro marketing) c. Channel level interventions as per the need of the business Pre & Post evaluation of trade level interventions Maintaining relevant data of Distribution/Sales. Track & Analyse viz-a-viz stated objective a. Sales Target & Achievement b. Coverage/Sales/Drop size etc c. Competition activities & MOP d. POS requirement, Visibility & usage Manage and evaluate incentives with stated objectives for: a. Sales team b. 3rd party salesman c. Trade Proper implementation of various levels of trade interventions. Effective execution of Trade Schemes as per the plan of the market / geography. Critically evaluation of trade level interventions & its effectiveness. Maintaining / Updating MIS of Distribution/Sales Area or region wise & sharing with relevant stakeholders as & when required.
Posted 3 weeks ago
5.0 - 10.0 years
7 - 12 Lacs
Mumbai
Work from Office
Description This role supports Sales planning and defining targets for key accounts. Managing the full commercial relationship between ELC and the retailers buying department and Coordinating the Trade marketing activities on Brick and Mortar and on Line Channel. Ensuring cross brand collaboration and upholds ELC Corporate view across Retailer group. Key roles and responsibilities include: Drive Sales and Business Relationships. Maintaining long lasting collaborative relationships with retailers. Building collaborative relationships with retail partners and brand teams, working together to build and implement strong plans, with the ability to quickly identify relevant sales opportunities in order to achieve targets. Executing strategic plans to deliver wholesale targets, keep net shipment plans updated based on trade and promotional activity. Collaborating with Key Account Director, Field Sales Director and Commercial Leads to assists Brand Managers in developing distribution strategies in line with overall brand strategy. Collaborating with internal and external stakeholders to executive sales programs that deliver on net budgets and drive profits. Responsible for retailer collaboration with Open to buy (OTB) cascading to relevant brand teams. Tracking and monitoring how the brands within ELC are performing in relation to the retailer and market. Collaborate with brands to identify opportunities and strategies to accelerate market share. Executing initiatives with the retailer to drive synergies, sales and market share. Ensuring all financial trackers are updated within agreed timelines wholesale, retail, discount rebates, returns. Communicating to Key Account Director, Brand Managers and VP Commercial/Sales and external stakeholders sales results and key metrics. Escalating specific situations with a sense of urgency to Key Account Director and/or Commercial/Sales Lead. Responsible for the retailer relationship by being the main point of contact to the retailers merchant/marketing for all day-to-day matters. Understanding store operations and activities of each retailer and work in conjunction with the brand and field-based store team to deliver results. Holding regular store visits with Commercial Leads, Field Sales team and Brand Mangers to understand commercial and retail environment and seek feedback on challenges and successes, to build into future planning and develop new best practices. Effectively communicating with field, brand and education team to brief on retailer strategy and opportunities to maximize wholesale and retail sales. Collaborating with Key Account Director to optimize the gross to net sales per retailer, per brand, per month. Monitoring return targets for each account and recommend actions in collaboration with the Key Account Director. Supporting in monthly sales estimate process by providing insight to key account sales, sell-in/sell-thru per retailer, key metrics etc. Executing on coop plans in co-operation with the brands per retailer and share the follow up with the brand. Participating in Brand Marketing and Sales planning meetings Marketing Execution/ Business Analytics. Participating proactively in promotional and NPD launch planning processes, working collaboratively with Brand Marketing and Demand Planning teams. Identify any future growth/current launch plan opportunities. Participating in presentations to retailers with ELC Brand Teams to launch and leverage new launches and growth opportunities in addition to market meetings. Staying up to date with brand digital marketing activity, as well as competitor marketing activity (for broader view of the market). Qualifications Minimum 5+ years of experience in similar or related role. Prestige beauty experience an asset Analytical Mindset Uses data available to keep up to date on performance and current business trends Exceptional interpersonal, analytical, negotiation and communication skills Systems: MS Office (Intermediate), BI Systems Ability to relate with different stakeholders and enjoys the fast-paced retail environment Proactive in problem-solving and taking initiative to analyze, understand and improve business Embraces change and adapts to new Company initiatives/directions with flexibility ", "
Posted 1 month ago
5.0 - 10.0 years
12 - 22 Lacs
Gurugram
Work from Office
Role Description This is a full-time on-site role for a Trade Marketing Manager located in Gurugram. The Trade Marketing Manager will be responsible for developing and executing trade marketing strategies, planning and managing market activities, coordinating with sales teams, analyzing market data, and supporting business planning activities. The role involves close collaboration with various departments to ensure effective implementation of trade marketing initiatives and campaigns. Include coordination and communication with all internal stake holders which are Sales Team members, Sales Head, Trade activation team and external stake holders like Vendors partners, retailers & distributors. The work profile will include - Trade activation and vendor coordination Vendor Management for managing the POSM deployment and execution updates. Co-ordinate with the sales team to ensure in trade execution across beauty stores/pharmacy channel and to track usage, compliance with POSM execution guidelines. Creating PR/PO for trade marketing & sales activities across pharmacy channel. Invoice verification, submission & payment confirmation to external stake holders Active support for all external meetings, training and trade meets in pharmacy channel & hospital team members. Processing trade and vendor agreements, renewals processes Competition activity information tracking Sample Utilization tracking and system report optimization to ensure data is up to date and complied with as per regulations. Visibility & Merchandising Execution Support Will be responsible for all operational work which is related to trade promotions, trade schemes, trade collaterals, trade events, Distributor, Retailer& Pharmacist conferences. Develop TM initiatives in coordination with Leadership and Sales Team Handling and operational execution of merchandising strategies across Independent & Chain Pharmacy channel, like Shop Branding, POSMs, Indoor & outdoor visibilities
Posted 1 month ago
20.0 - 28.0 years
35 - 45 Lacs
Ghaziabad, New Delhi, Delhi / NCR
Work from Office
Candidates from across India (PAN India) are welcome to apply for this position. We are hiring a Regional Sales Manager Sales for our client, a globally renowned German multinational in the electrical equipment sector. The role is responsible for managing regional sales operations, building strong customer relationships, and leading sales efforts across Delhi NCR, Gurgaon, Punjab, and Rajasthan. Key Responsibilities: Lead regional sales operations, driving revenue and profitability. Develop and manage relationships with contractors, architects, developers, builders, panel builders, consultants, OEMs, and EPC clients. Plan and execute sales strategies for the assigned region in alignment with company goals. Provide leadership, mentoring, and direction to the regional sales team. Monitor and resolve customer issues while ensuring high satisfaction levels. Strengthen the companys market presence and competitive position within the assigned states. Skills and Competencies: Proven experience in B2B sales in the electrical equipment industry. Hands-on experience working with contractors, architects, developers, builders, panel builders, consultants, OEMs, and EPC clients. Strong knowledge of LV products, switchgear, MCCB, MCB, DB, ELR, and elevator-related solutions. Excellent team management and leadership skills. In-depth understanding of the Delhi NCR, Gurgaon, Punjab & Rajasthan markets. Effective communication, negotiation, and relationship-building abilities. Education: Bachelor's degree in any discipline. Preferred Skills: Project sales experience in residential and commercial segments. Strong understanding of trade marketing and customer engagement practices.
Posted 1 month ago
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