283 Trade Marketing Jobs - Page 8

Role & responsibilities Job Description: Objective: The purpose of the role is to execute all channel related activities for the designated area through vendor which includes eating and drinking, modern trade, mom and pop retailers, grocery and nontraditional channels or point of sale and vendor management Title: Team Leader Channel Function: Commercial Work Location: Surat, Bangalore Job Responsibilities: Channel Programs 1. Execution of unit specific initiatives in E&D, Grocery, and Convenience channel as per plan shared 2. Ensure outlet activation execution as per RED standards 3. Ensure support development and implementation of unit activation plans, using approved national/regional channel standards. 4. Planning of standard approved activation elements & other marketing collaterals 5. Execution and portfolio management as per the plan shared Across depots & distributors 1. Execution of local initiatives 2. Tracking of systems and evaluation process 3. Local Initiatives to scale up the national/regional program Analysis and Reporting 1. Activation as per RED / DEEP RED to do list. 2. Identify gaps & growth opportunities in various channels as per PITA model 3. Tracking of competition activities 4. Ensure activation in market through analysis RSA data Supervises: None Direct Reports: None Geographical Scope: Reports To: Area Channel Manager/Channel Manager Key Customers: Internal Customers: Sales Team at the Unit, Finance, RTM External Customers: Vendors, Suppliers, Distributors, Key Accounts, Agencies, Customers Job Requirements: Qualifications: Graduation/M.B.A. Experience: 4-8 Years Functional Skills: Customer Management (a)-Competent Financial Knowledge / Application and Appreciation (a)- Working Knowledge Market Execution (a)-Competent Planning and Analytics (b)-Working Knowledge Sales Management (b)-Working Knowledge Travel: Above 75%

Chief Manager Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The incumbent will develop Consumer/shopper decision trees and tools to impact the execution of our brands instore across the Channels of General Trade Chemist, General Trade Relevant non Chemist , Modern Trade, Supermarket and to win by Channel and enhance brand presence across key retail partners and achieve targets for the brands handled. Drive market share growth for the brands. Develop NPD launch strategy along with the marketing organization and help develop trade launch strategy and ensure on time launch completion. EXPERIENCE: 6 to 9 years of total experience with at least 2 4 in customer marketing or sales development or regional key account management. Proven high performer as an Area Manager and Regional Key Account/Regional Customer Marketing/Central KAM/Central Customer Marketing. Strong experience in designing and executing customer marketing strategies that drive retail sales and a good understanding of managing Trade Spend and ROI Knowledge of developing Consumer Decision Tree and Local Success models by each Channel Demonstrated success in working cross functionally with sales, trade marketing, and brand teams Experience in managing retail partnerships, promotional planning, and performance analysis Key Roles/Responsibilities Lead and implement customer marketing strategies and programs to drive business growth in the offline channels Collaborate with the sales team to identify key growth opportunities and develop tailored marketing programs aimed at enhancing customer engagement, improving sales, and increasing brand penetration at retail Design and execute innovative in store promotional campaigns, activations, and trade marketing strategies to increase product visibility and sales at key retail partners Manage customer marketing budgets and resources effectively to ensure the best use of available spend for maximum ROI Develop strong relationships with key retail partners and collaborate on joint business plans, promotional initiatives, and sales growth strategies Leverage customer insights, data analytics, and sales performance to refine strategies, optimize trade programs, and evaluate campaign effectiveness Oversee the creation and distribution of marketing assets, such as point of sale materials, digital content, and merchandising tools, to support retail campaigns Monitor competitor activities and industry trends to identify opportunities for differentiation and continuous improvement in customer marketing efforts Conduct regular training sessions for internal teams and retail partners to ensure proper implementation and execution of marketing initiatives Evaluate the performance of marketing programs through KPIs, sales tracking, and post campaign analysis to ensure continuous optimization and effectiveness

KAM- Modern Trade Location: Bengaluru Work Schedule: Mon-Sat (2 Saturdays in a month are off) Who are we At GO DESi, our mission is to make DESi 'POPular. We are a packaged food brand making regional DESi products relevant and accessible to customers while ensuring quality and authenticity. Today, the bulk of our products operate in the Impulse category. Our best seller is DESi POPz, we sell more than 90 lakh POPz monthly. Our other categories include DESi Meetha, DESi Mints, and DESi Bytes. We have an integrated backend, i.e., we own the entire supply chain from sourcing to manufacturing.GO DESi aims to be a sustainable brand with the larger purpose of becoming a beacon for non-zero-sum capitalism, where all stakeholders win. Check out more about us. Follow the link below:https://bit.ly/4dWXm7r Brief: We are seeking an experienced and result-oriented Modern Trade Manager to drive our brand’s presence in national modern trade accounts. The ideal candidate will have a strong background in scaling up startup brands in national key accounts and well-established connections in the modern trade sector. This role requires a strategic thinker with excellent negotiation skills, a deep understanding of FMCG dynamics, and the ability to drive sales growth while maintaining profitability. Job Responsibilities: Own end-to-end responsibility for national modern trade accounts. Build and maintain strong relationships with key account stakeholders. Negotiate and execute joint business plans with retailers. Drive new account openings and optimize existing partnerships. Develop and implement channel-specific strategies for SKU selection, pricing, and promotions. Ensure alignment with overall company goals and brand positioning. Set and achieve sales targets, ensuring profitability across modern trade channels. Monitor and manage trade spends, discounts, and margins to maintain a healthy P&L. Work cross-functionally with supply chain, marketing, and finance to drive growth. Ensure compliance with retailer terms, supply agreements, and in-store execution. Track and analyze performance data to optimize assortment, pricing, and promotions. Resolve operational issues related to stock availability, payments, and logistics. Requirements: Minimum 5 years of experience in a Modern Trade role within an FMCG company. Proven experience in scaling up a startup brand in national key accounts. Strong network and connections in the national modern trade to facilitate market entry. Excellent negotiation, communication, and relationship management skills. Strong analytical skills with the ability to interpret sales data and market trends. Ability to work cross-functionally and drive execution with multiple stakeholders. Proficiency in MS Office. Why you should join GO DESi At GO DESi we are growing exponentially and discovering new problems and creative solutions daily. We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things and experimenting. That's why we seek out colleagues who embody our values. Here, you own your work, right from day one. You can grow enormously if you are a self-learner and embrace challenges.

Position: Regional Marketing Manager Exp 2-8 yrs Job Profile: Experience in BTL, ATL, Branding Awarness, Branding activities, MARCOM, Marketing Campaigns Location: Bangalore, Indore, Ahmedabad

We are Reckitt Home to the worlds best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Sales Our Sales teams help to deliver Reckitts purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, were focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development. About the role Embark on a fulfilling journey as a Pharmaceutical Sales Representative with Reckitt. In this position, youll harness your passion for the healthcare field to introduce life-enhancing pharmaceutical products to professionals who care for patients every day. Armed with a deep understanding of our products and the compassion to make a difference, youll be the bridge between our breakthrough solutions and the healthcare community. Join us and channel your drive into a career that helps improve lives. Your responsibilities - Be the go-to expert for product knowledge, providing insightful information on our pharmaceutical range and its application in therapy areas. - Meet and exceed sales targets, ensuring Reckitts pharmaceutical products reach the hands of healthcare providers. - Develop lasting relationships with healthcare professionals, becoming a reliable source of expertise and support. - Convey the benefits of our pharmaceutical products through engaging and informative presentations. - Analyse market data to stay ahead of industry trends, identifying growth opportunities and delivering on them. The experience were looking for - A track record of success in pharmaceutical sales. - A deep understanding of medical terminologies, products, and therapeutic areas. - Exceptional communication and presentation skills, with the ability to connect and influence healthcare professionals. - A proactive approach to building and nurturing relationships with a diverse range of medical authorities. - Committed to ethical practises and familiar with the regulatory landscape of the pharmaceutical industry. The skills for success Sales Targets, product Knowledge, Customer Relationships, Product Presentations, Market Analysis, Compliance, Territory Management, Training and Development, Sales Reporting, Collaboration. What we offer With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitts potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitts pay for performance philosophy. We recognise that in real life, great people dont always tick all the boxes. Thats why we hire for potential as well as experience. Even if you dont meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Business: Piramal Consumer Healthcare Department: Sales Job Overview The Senior Manager Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The incumbent will develop Consumer/shopper decision trees and tools to impact the execution of our brands instore across the Channels of General Trade Chemist, General Trade Relevant non Chemist, Modern Trade, Supermarket and to win by Channel and enhance brand presence across key retail partners and achieve targets for the brands handled. Drive market share growth for the brands. Develop NPD launch strategy along with the marketing organization and help develop trade launch strategy and ensure on time launch completion. Key Stakeholders: Internal Sales Team/Brand Marketing Team Sales Development Team(Training/SD) Key Stakeholders: External Retailers & Customers (all channels) External Agencies Reporting Structure:- Head of Sales Development Experience Minimum of 6-9 years of experience in customer marketing or sales development Proven high performer as an Area Manager and Regional Key Account/Regional Trade Marketing/Central KAM/Central Trade Marketing. Strong experience in designing and executing customer marketing strategies that drive retail sales and a good understanding of managing Trade Spend and ROI Knowledge of developing Consumer Decision Tree and Local Success models by each Channel Demonstrated success in working cross-functionally with sales, trade marketing, and brand teams Experience in managing retail partnerships, promotional planning, and performance analysis Key Competencies:- Strategic thinking with a data-driven approach to decision-making and campaign optimization Strong leadership, team management influencing skills with the ability to drive cross-functional collaboration Excellent relationship-building and negotiation skills with key retail partners Proficiency in analyzing customer insights and sales data to inform and optimize marketing strategies Strong project management skills, with the ability to manage multiple campaigns simultaneously while meeting deadlines and budget targets High attention to detail, ensuring flawless execution and operational efficiency in all customer marketing initiatives Ability to adapt and remain agile in a dynamic retail environment and rapidly changing market conditions Strong communication and presentation skills, with the ability to influence and engage stakeholders at all levels KEY ROLES/RESPONSIBILITIES: Lead and implement customer marketing strategies and programs to drive business growth in the offline channels Collaborate with the sales team to identify key growth opportunities and develop tailored marketing programs aimed at enhancing customer engagement, improving sales, and increasing brand penetration at retail Design and execute innovative in-store promotional campaigns, activations, and trade marketing strategies to increase product visibility and sales at key retail partners Manage customer marketing budgets and resources effectively to ensure the best use of available spend for maximum ROI Develop strong relationships with key retail partners and collaborate on joint business plans, promotional initiatives, and sales growth strategies Leverage customer insights, data analytics, and sales performance to refine strategies, optimize trade programs, and evaluate campaign effectiveness Oversee the creation and distribution of marketing assets, such as point-of-sale materials, digital content, and merchandising tools, to support retail campaigns Monitor competitor activities and industry trends to identify opportunities for differentiation and continuous improvement in customer marketing efforts Conduct regular training sessions for internal teams and retail partners to ensure proper implementation and execution of marketing initiatives Evaluate the performance of marketing programs through KPIs, sales tracking, and post-campaign analysis to ensure continuous optimization and effectiveness ESSENTIAL QUALIFICATION: Masters degree in Business Administration, Marketing, or related field

Technical Manager Industrial Lubricants Base Location : Hyderabd Purpose of this Role The Technical Manager is responsible for the product planning and execution throughout the Product Lifecycle, including: gathering and prioritizing product and customer requirements, defining the product vision, The incumbents job also includes ensuring that the product supports the company s overall strategy and goals. KEY INTERFACE - INTERNAL DEPARTMENTS NO. OF POSSIBLE REPORTEES TO THIS ROLE Sales; Marketing; Purchase; Finance; Supply Chain 0 KEY INTERFACE - EXTERNAL AGENCIES PEERS TO THIS ROLE Agency (Creative/media/digital/on ground), suppliers; channel members National Sales Head (lubes), Brand Manager (battery); trade marketing manager (lubes) Brief Description of Role & Responsibilities (envisage current & future needs) Define the product strategy and roadmap Deliver Market Requirement Documents and Product Requirement Documents with prioritized features and corresponding justification Work with external third parties to assess partnerships and sourcing opportunities Run beta and pilot programs with early-stage products and samples Be an expert with respect to the competition and product specification Manage product and technical service portfolio Identify portfolio gaps and initiate actions towards plugging them Manage customer service product application, product testing, troubleshooting and queries raised Able to train service teams for product technical, application and complaint handling

We are looking for a dynamic and result-driven E-commerce & MT Manager to drive online through key platforms. The candidate will be responsible for managing relationships with key modern trade accounts and major e-commerce marketplaces Age: 35-45 yrs

Position Title: Lead Social Media & Content Department: Marketing Reporting To: Head Marketing -Vice President Location: Thane Job Purpose: To develop and lead a compelling content strategy across social media and ecommerce platforms that enhances brand visibility, builds community, engages audiences meaningfully, there by enhances brand perception and supports business objectives. Key Responsibilities: Social Media: Lead monthly content calendar for all platforms brand and product posts, campaigns, topical content, reels. Supervise agency and in-house creators for timely and relevant execution. Platform specific content strategy and calendar Drive community growth, interaction, engagement, and advocacy. Collaborate with influencers (in house influencer management) Integrate influencer content, UGC, and brand IPs into the content ecosystem. Monitor analytics and optimize based on insights. ORM management Ecommerce Content: Oversee A+ and B+ content creation: product renders, lifestyle shots, infographics, etc. Ensure SEO-friendly, informative, and brand-right product page content across platforms. Coordinate with design, copy, and ecommerce teams to maintain hygiene and freshness. Lead content updates based on seasonal campaigns, trends, and inventory movement. 360-degree Brand Campaign, Social media campaign: Partner with marketing, digital, category, ecommerce teams to amplify larger campaigns and launches across social and ecommerce channels. Ensure strong storytelling and cross-platform synergy during brand moments. Collaboration with internal and external teams: Interface with internal stakeholders Supply Chain, Packaging, Finance, Legal, Technical, and the Customer Complaint Cell to ensure smooth functioning. Manage EBO support through content creation and adaptations. Oversee agency coordination, production houses, shoots, videographers, photographers, and all related shoot requirements. Principal Accountabilities: Lead the development and execution of content strategies across social media and ecommerce platforms to build brand engagement and drive conversions. Manage end-to-end content creation, including campaigns, shoots, and product storytelling, ensuring consistency and impact. Collaborate with cross-functional teams and external partners to deliver high-quality, timely, and performance-driven content. Analyse content performance and continuously optimize for better results. Skills & Competencies: Strategic Thinking: Ability to develop long-term social and content strategy tied to brand goals. Creativity: Strong storytelling and content ideation skills across formats (static, video, reels, copy, etc.). Consumer-Centricity: Deep understanding of audience behaviour on digital platforms. Performance Orientation: Results-focused with clear KPIs for engagement, traffic, and conversions. Cross-functional Collaboration: Works seamlessly with brand, ecommerce, influencer, design, and agency teams. Trend Sensitivity: Keeps pulse on pop culture, category cues, digital innovation, and content formats. Excellent written and visual communication skill Content strategy, ideation, and execution, concept development Multitasking ability Basic knowledge of design and video production workflows. Data interpretation social metrics, ecommerce KPIs, content performance Strong organizational skills and an eye for aesthetics and tone. Experience & Education: 8-10 years of experience in content or social media roles, preferably in lifestyle, fashion, beauty, or consumer brands. Experience in managing social media platforms, content creation processes, and ecommerce content. Hands-on experience in managing agencies, influencers, and creators. Strong understanding of platform nuances (IG vs YT vs Pinterest vs Amazon, Myntra, Quick commerce etc). Familiarity with tools like Meta Business manager, Canva, Creator Studio, etc Regards, Rakhi Shukla AGM-Head HRBP https://www.linkedin.com/in/rakhi-shukla-16043522/

As a Zonal Sales Manager, you will be responsible for driving sales and market share growth across the North Division for Godrej Consumer Products Limited (GCPL). You will oversee the implementation of strategic sales development initiatives, manage a team of Area Sales Managers (ASMs), and ensure excellence in distribution, retail engagement and market penetration. Key Responsibilities Growth planning Create and execute growth plans through systematic planning and organising, including identifying focus areas of growth and long-term area sales plans Identify trends from data, correlate business growth with market intelligence and derive key insights Ensure accurate monthly stock planning, logistics management and sales forecasting Understanding Customers, Shoppers and Competitors Lead the channel strategy and infrastructure development for the zone Develop strong win-win relationships with channel partners Work with channel partners on medium to long-term investments Control investments at the dealer level and ensure profitable Returns on Investment (ROI) Coaching and skilling Identify and attract talent from diverse sources Coach, guide, and inspire a team to implement the growth agenda, achieve stretch goals, and drive best-in-class processes while ensuring personal growth Execution excellence Lead and track the execution of the sales development agenda in the region, including key processes and pilot projects Execute channel trade programs and distributor engagement initiatives in collaboration with regional teams Partner with regional trade and sales development teams for marketing initiatives, including product launches and activation programs Track best-in-class trends and mitigate competitive challenges Travel Travel regularly across your territory to foster relationships and drive growth. You will spend approximately 7-10 days per month travelling Education: Post Graduate degree (MBA) in Sales & Marketing Experience: 7-8 years of experience in Sales, Trade Marketing, or Sales Development, with at least 4-5 years in Line Sales in FMCG Direct/indirect exposure to upcountry markets would be an advantage Skills: Excellent interpersonal, negotiation and communication skills to manage effective relationships with senior stakeholders Proven track record in strong execution, systematic planning, commercial acumen and critical thinking Strong understanding of sales and distribution systems and processes in both rural and urban India. What s in it for you? Be an equal parent Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers 2 months paid leave for secondary caregivers Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel

Business: Piramal Consumer Healthcare Department: Sales Location: Mumbai Travel: Job Overview The Senior Manager - Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The incumbent will develop Consumer/shopper decision trees and tools to impact the execution of our brands instore across the Channels of General Trade Chemist, General Trade Relevant non Chemist, Modern Trade, Supermarket and to win by Channel and enhance brand presence across key retail partners and achieve targets for the brands handled. Drive market share growth for the brands. Develop NPD launch strategy along with the marketing organization and help develop trade launch strategy and ensure on time launch completion. Key Stakeholders: Internal Sales Team/Brand Marketing Team Sales Development Team(Training/SD) Key Stakeholders: External Retailers & Customers (all channels) External Agencies Reporting Structure:- Head of Sales Development Experience Minimum of 6-9 years of experience in customer marketing or sales development Proven high performer as an Area Manager and Regional Key Account/Regional Trade Marketing/Central KAM/Central Trade Marketing. Strong experience in designing and executing customer marketing strategies that drive retail sales and a good understanding of managing Trade Spend and ROI Knowledge of developing Consumer Decision Tree and Local Success models by each Channel Demonstrated success in working cross-functionally with sales, trade marketing, and brand teams Experience in managing retail partnerships, promotional planning, and performance analysis Key Competencies:- Strategic thinking with a data-driven approach to decision-making and campaign optimization Strong leadership, team management influencing skills with the ability to drive cross-functional collaboration Excellent relationship-building and negotiation skills with key retail partners Proficiency in analyzing customer insights and sales data to inform and optimize marketing strategies Strong project management skills, with the ability to manage multiple campaigns simultaneously while meeting deadlines and budget targets High attention to detail, ensuring flawless execution and operational efficiency in all customer marketing initiatives Ability to adapt and remain agile in a dynamic retail environment and rapidly changing market conditions Strong communication and presentation skills, with the ability to influence and engage stakeholders at all levels KEY ROLES/RESPONSIBILITIES: Lead and implement customer marketing strategies and programs to drive business growth in the offline channels Collaborate with the sales team to identify key growth opportunities and develop tailored marketing programs aimed at enhancing customer engagement, improving sales, and increasing brand penetration at retail Design and execute innovative in-store promotional campaigns, activations, and trade marketing strategies to increase product visibility and sales at key retail partners Manage customer marketing budgets and resources effectively to ensure the best use of available spend for maximum ROI Develop strong relationships with key retail partners and collaborate on joint business plans, promotional initiatives, and sales growth strategies Leverage customer insights, data analytics, and sales performance to refine strategies, optimize trade programs, and evaluate campaign effectiveness Oversee the creation and distribution of marketing assets, such as point-of-sale materials, digital content, and merchandising tools, to support retail campaigns Monitor competitor activities and industry trends to identify opportunities for differentiation and continuous improvement in customer marketing efforts Conduct regular training sessions for internal teams and retail partners to ensure proper implementation and execution of marketing initiatives Evaluate the performance of marketing programs through KPIs, sales tracking, and post-campaign analysis to ensure continuous optimization and effectiveness ESSENTIAL QUALIFICATION: Masters degree in Business Administration, Marketing, or related field

Aashka Hospitals Ltd is looking for Buisness Development Executive to join our dynamic team and embark on a rewarding career journey Identify and pursue new business opportunities by researching market trends and potential clients Build and maintain strong relationships with existing and prospective customers Prepare and deliver effective presentations and proposals to clients Collaborate with marketing and product teams to develop strategies for customer acquisition and retention Meet and exceed sales targets while providing regular updates on business development activities Participate in networking events, conferences, and client meetings to enhance brand visibility

Hiring for Trade Marketing Manager Exp- Min 3 Years in trade Industry- Liquor, FMCG Skills- ATL, BTL,TTL activities Job Location- Kolkata Salary- Upto 10 LPA

Manage all the BTL & Shopper marketing activations for salon & retail stores. Handling Brand Promotions, alliances, sponsorships, launches. Plan & innovate new marketing initiatives to increase footfalls. Mystery Market visits to check and audits. Required Candidate profile BTL activities -Events (roadshows,exhibitions,conferences,seminars) promotions pamphlets,handbills & brochures Exp 4-5 yrs for Retail/FMCG/Direct Sales brands Location: Mumbai, Bangalore, Ahmedabad

Job Title: Bulk Sales Manager Location: Prayagraj Naini, Allahabad, Uttar Pradesh (with travel to nearby districts) FMCG Experience Required Role & responsibilities Develop and execute sales strategies to grow bulk pack sales (Atta, Maida, Suji, Daliya, Besan, Choker etc.) Identify and onboard new bulk buyers (distributors, retailers, institutional buyers like hotels, bakeries, canteens, sweet shops) Achieve monthly volume and value sales targets for bulk packs Build strong relationships with bulk buyers, understand their needs and offer tailored solutions Monitor competitor activities and adapt sales strategies to stay competitive Drive repeat orders and ensure smooth delivery & payment cycles Work closely with the supply chain team to ensure timely stock availability Conduct market visits to expand bulk buyer coverage and visibility Key Skills: Proven track record in B2B/B2B2C bulk sales Deep understanding of food product sales in Eastern & Central UP Strong negotiation and closing skills Ability to manage credit control and payment collections Good knowledge of local trade dynamics (market, bulk buyers) Excellent communication and relationship-building skills Experience & Qualifications: Minimum 35 years of experience in bulk/B2B sales (preferably in FMCG, flour mills, or food commodities) Graduate/PG in any stream (MBA preferred but not mandatory) Proficiency in Hindi and basic English

Brand strategy Market research Campaign management Product launch Performance analysis Brand strategy Market research Campaign management Product launch Performance analysis

Responsibilities: Manage BTL activities from planning to execution Report results & analyze performance Collaborate with sales team on trade marketing strategies Coordinate promotional campaigns & road shows

1) To spearhead activation and servicing for demat holdings in the given Region Zone Cluster2) Support target fulfilment for MF Net Equalized Sales Lumpsum, PMS Net Sales and AIF Net Sales of the Region Zone Cluster is achieved through existing external Assets of Super Investor clients by aiding a team of Investment Specialist (IS), Sr. Investment Specialist (Sr. IS) and Virtual Investment (V. IS) who are responsible for asset gathering and generating the overall revenue of the segment through the existing and acquired Super Investor customer base.3) Bring in fresh assets into MF, PMS and AIF through in-depth portfolio reviews of the clients. Provide research updates to team members and Super Investor clients of the company.4) Training the team on portfolio reviews will be one of the key responsibilities.5) Minimum productivity across team members in asset gathering6) Servicing and garnering assets of Super Investors of the company in the given geography7) Interact closely with the key stake holders8) Make customers eligible for upgrade to other segments Location - Bangalore, Trivendrum, Chennai, Surat, Mumbai, Delhi, Hyderabad, Vadodra, Ahmedabad, Kolkata, Pune. 7 - 10 years of work experience in the financial services industry and relevant regulatory certifications Should have great client management skills. Strong analytical skills to interpret market and business information

1) To spearhead activation and servicing for demat holdings in the given Region Zone Cluster 2) Support target fulfilment for MF Net Equalized Sales Lumpsum, PMS Net Sales and AIF Net Sales of the Region Zone Cluster is achieved through existing external Assets of Super Investor clients by aiding a team of Investment Specialist (IS), Sr. Investment Specialist (Sr. IS) and Virtual Investment (V. IS) who are responsible for asset gathering and generating the overall revenue of the segment through the existing and acquired Super Investor customer base. 3) Bring in fresh assets into MF, PMS and AIF through in-depth portfolio reviews of the clients. Provide research updates to team members and Super Investor clients of the company. 4) Training the team on portfolio reviews will be one of the key responsibilities. 5) Minimum productivity across team members in asset gathering 6) Servicing and garnering assets of Super Investors of the company in the given geography 7) Interact closely with the key stake holders 8) Make customers eligible for upgrade to other segments. 7 - 10 years of work experience in the financial services industry and relevant regulatory certifications Should have great client management skills. Strong analytical skills to interpret market and business information Location - Trivendrum, Delhi, Vadodra, Pune, Mumbai,Hyderabad,Ahmedabad,Kolkata.

Company Description Heritage Foods Ltd. is one of India's largest and reputable FMCG companies, founded in 1992 by Mr. Nara Chandrababu Naidu. The company has two divisions - Dairy and Renewable Energy, under its flagship Company Heritage Foods Limited. Heritage's milk and milk products have a market presence in multiple states across PAN India. Role Description This is a full-time on-site role for a Trade Marketing Executive located in Hyderabad The Regional Trade Marketing Executive will be responsible for Execute trade marketing strategies to boost brand visibility, drive sales, and enhance retailer engagement. This role involves understanding regional market trends, implementing trade programs, and working with sales and marketing teams to support business growth. market planning, utilizing analytical skills, Sales Promotions, and implementing sales & marketing initiatives on a regional level. Key Result Areas Trade Marketing Strategy Execution Implement and drive regional trade marketing plans effectively to support business growth. Sales Growth Contribution Enhance product visibility and drive promotions to achieve targeted sales growth. Retailer & Distributor Engagement Strengthen relationships with trade partners to improve brand presence and trade participation. Merchandising & POSM Deployment – Ensure proper placement and utilization of POS materials to maximize impact. Market Analysis & Competitive Insights – Monitor market trends, competitor activities, and consumer preferences to refine strategies. Budget Utilization & ROI – Optimize trade marketing spend and assess the return on investment for promotional activities. Cross-functional Collaboration – Work closely with sales, marketing, and distribution teams to align trade initiatives with business goals. Compliance & Process Adherence – Ensure all trade marketing activities adhere to company policies and regulatory guidelines. Qualifications 3-6 years of experience in trade marketing, sales, or retail marketing, preferably in the FMCG or dairy industry. MBA or PGDM in Marketing 28-35 years Old Proficiency in Microsoft Office (Excel, PowerPoint, Word) Willingness to travel frequently within the assigned region. Interested Candidate share there CV's to suryavamsikrishna.k@heritagefoods.in Industry

Information and consent on cookies similar tools Regional SCM - East Job Details NIVEA India Pvt. Ltd. Your Tasks Regional Shopper Customer Marketing for GT is responsible for the one of the key verticals of SCM at Nivea i.e., Indirect Channel Partners of Top 8.5K, 20K, Chemist and Wholesale. Key responsibilities include shopper activations, customer management, budget management for trade scheme and evaluating implementing strategies for business growth. He/she would be the key person involved with all launch planning along with HO team, driving channel efficiencies channel programs. Create Retail Excellence at point of sale and develop stronger customer partnerships by building customer blueprints driving excellence in execution. Developing implementing GTM strategies initiatives to improve efficiency effectiveness of trade coverage. Planning Sub Channel Planning Management: Plan and manage the sub-channel growth, contribution to the overall sales plan. Manage Chemist, top 7.5K stores, top 20K stores, Rest of Retail, Super Distributors and Wholesale channels. Drive select MSL SKUs. SOP Planning: Closely partner with indirect channel to ensure that bottom up SOP forecast is baked into the overall plan led by Supply Chain. Represent the direct channel in the SOP discussions Marketing Planning: Plan and drive and executing market share strategy. Sales capability planning: Plan capability interventions for direct channel field force on various topics Field Execution RE Mapping Ensure Execution of Defined RE in system Align the RE basis trax, checks every quarter Bi yearly updates and corrections if any MSL MSL Availability by RE Ensure 100% MSL execution as per RE/ TRAX INNOVATION PICOS: New Products Guidelines as per HO Selling Story Execution by RE Availability in Primary and secondary shelf as per defined norms CSR: Execution as per CSR actionable AVC: AVC Audit + Execution as per new SOP Active Accounts: Target Delivery for AA regions/ ASM Top 10: Top 10 Penetration as per the ABP targets, availability, execution, width etc TRAX: As per the guidelines. Commercial Driving Trade scheme efficiency across channels providing inputs to HO SCM team for localized trade plans. Damage Management Maintain regular and structured engagement with all key distributors via monthly or quarterly business reviews (MBRs/QBRs). Engage with distributors basis their classes and contribution. Field Force Management Drive the quarterly and annual incentive scheme for the field force based on the strategic sales priorities POS execution Coordinate with the ASM teams to ensure the sub-channel delivery. One point of contact in region for all data reporting to HO SCM team Your Profile Knowledge, Skills and Experience Education: MBA from Tier 1 Institute from in Sales Marketing. 6-8 years experience in Sales out of which 1-2 yrs should be in frontline sales and 2 yrs in Customer/Trade Marketing in GT. Experience in FMCG industry is desired. Please apply to the job latest by 20th june 2025. Get to know: Maureen Marketing is more than selling its about shaping emotions, understanding people, and building connections. Its a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, Ive learned to embrace challenges, stay curious, and unlock endless potential.

1) To spearhead activation and servicing for demat holdings in the given Region Zone Cluster 2) Support target fulfilment for MF Net Equalized Sales Lumpsum, PMS Net Sales and AIF Net Sales of the Region Zone Cluster is achieved through existing external Assets of Super Investor clients by aiding a team of Investment Specialist (IS), Sr. Investment Specialist (Sr. IS) and Virtual Investment (V. IS) who are responsible for asset gathering and generating the overall revenue of the segment through the existing and acquired Super Investor customer base. 3) Bring in fresh assets into MF, PMS and AIF through in-depth portfolio reviews of the clients. Provide research updates to team members and Super Investor clients of the company. 4) Training the team on portfolio reviews will be one of the key responsibilities. 5) Minimum productivity across team members in asset gathering 6) Servicing and garnering assets of Super Investors of the company in the given geography 7) Interact closely with the key stake holders 8) Make customers eligible for upgrade to other segments

Leading F&B sector is looking for Trade Marketing Manager Job Title: Trade Marketing Manager Location: Kochi Qualification: MBA Experience: 8+ years in Trade Marketing within the Food & Beverage industry Key Responsibilities: Trade Marketing Strategy: Develop and execute trade marketing plans aligned with brand goals to enhance visibility and drive product movement across channels. BTL (Below-The-Line) Campaigns: Design and implement in-store promotions, merchandising activities, point-of-sale displays, and brand activations. Channel Engagement: Drive distributor and retailer engagement through trade schemes, channel-specific promotions, and loyalty programs. Candidate Profile: Strong experience in the Food & Beverage in trade marketing roles. Solid understanding of retail and distribution networks, especially in South India. Hands-on experience in BTL execution, in-store branding, and campaign tracking. Interested candidates, please WhatsApp your resume to Mohan at +91 96772 18482 Warm Regards, Mohan Mobile: +91 96772 18482 Email: mohanram.p@prometoconsulting.com LinkedIn: https://www.linkedin.com/in/mohanram-pandi-44ab771b/ Ch: https://whatsapp.com/channel/0029VaVGdvgEawdx0GIil90O

Location(s): India City/Cities: Gurugram Travel Required: 26% - 50% Relocation Provided: Yes Job Posting End Date: June 29, 2025 Shift: Job Description Summary: Focus, Scope, Impact: Channel Strategy: Responsible for short and long-term channel strategy, gathering channel and shopper insights for opportunity mapping and commercial plans development. Deep Channel Understanding: Understand channel landscape including universe, spread, competitive penetration etc. Understand channel dynamic including shopper, occasions, shares. Design Channel Look of Success and Programs: Design and deploy market plans to increase shopper accessibility and affordability with the right package in the right price point, increase our product portfolio incidence in the shopper basket, and strength our relationship with customers through partnership programs. Target key occasions in the channel. Planogram Design: Partner with agencies and bottler teams to support CATMAN analysis and planogram design for cold drink equipment based on SKU velocity, to maximize our product turn and sales volume in the market. Drive Implementation of programs/ pilots system wide: Implement plans and programs working with franchise teams and bottler commercial resources to deliver aligned business growth objectives. Lead the annual business plan process for the channel aligning and ensuring consistency of plans across the OU bottlers Continuously monitor progress and drive performance: Track channel main indicators (e.g. SOVI, SOTS, Incidence, IPS etc.), review business performance, and design impactful actions to improve it, when results are below targets. Continuously share information, insights and knowledge with KO System, developing platforms to materialize those insights into actions. Collaboration: collaborate with Franchise Ops, Marketing and RGM teams to design and deploy fit for purpose solutions in the channel Qualifications Requirements: 8 to 10 years of FMCG sales operations experience required Communication Focus Requires communications with mid-level OU and bottling leadership. High communication complexity as the opportunity needs to explained and aligned in the context of ongoing business and execution priorities, performance needs to be tracked and course corrections quickly aligned and actioned High communication intensity with internal and external stakeholders, and key Bottler partners Lead strategic conversations, negotiations and alignment with internal and external stakeholders for Traditional Trade Strategy Implementation. Internal: Work collaboratively with other teams, such as Sales and Trade Marketing team, Marketing, Franchise Operations, PAC, Platform Services (e.g. Planning, Legal, Technical, Finance). System: Work with Bottling Trade Commercial Leadership teams to influence, align and track plans Mastery of (Required) Channel Planning Franchise Leadership Skills Shopper Marketing Unit Economics Strategic Thinking and Leadership Skills Broad Expertise (Good to have) Bottling Sales Operations Trade Marketing and Execution Skills: Our Purpose and Growth Culture: We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

Channel Strategy: Responsible for short and long-term channel strategy, gathering channel and shopper insights for opportunity mapping and commercial plans development. Deep Channel Understanding: Understand channel landscape including universe, spread, competitive penetration etc. Understand channel dynamic including shopper, occasions, shares. Design Channel Look of Success and Programs: Design and deploy market plans to increase shopper accessibility and affordability with the right package in the right price point, increase our product portfolio incidence in the shopper basket, and strength our relationship with customers through partnership programs. Target key occasions in the channel. Planogram Design: Partner with agencies and bottler teams to support CATMAN analysis and planogram design for cold drink equipment based on SKU velocity, to maximize our product turn and sales volume in the market. Drive Implementation of programs/ pilots system wide: Implement plans and programs working with franchise teams and bottler commercial resources to deliver aligned business growth objectives. Lead the annual business plan process for the channel aligning and ensuring consistency of plans across the OU bottlers Continuously monitor progress and drive performance: Track channel main indicators (e.g. SOVI, SOTS, Incidence, IPS etc.), review business performance, and design impactful actions to improve it, when results are below targets. Continuously share information, insights and knowledge with KO System, developing platforms to materialize those insights into actions. Collaboration: collaborate with Franchise Ops, Marketing and RGM teams to design and deploy fit for purpose solutions in the channel Qualifications Requirements: 8 to 10 years of FMCG sales operations experience required Communication Focus Requires communications with mid-level OU and bottling leadership. High communication complexity as the opportunity needs to explained and aligned in the context of ongoing business and execution priorities, performance needs to be tracked and course corrections quickly aligned and actioned High communication intensity with internal and external stakeholders, and key Bottler partners Lead strategic conversations, negotiations and alignment with internal and external stakeholders for Traditional Trade Strategy Implementation. Internal: Work collaboratively with other teams, such as Sales and Trade Marketing team, Marketing, Franchise Operations, PAC, Platform Services (e.g. Planning, Legal, Technical, Finance). System: Work with Bottling Trade Commercial Leadership teams to influence, align and track plans Mastery of (Required) Channel Planning Franchise Leadership Skills Shopper Marketing Unit Economics Strategic Thinking and Leadership Skills Broad Expertise (Good to have) Bottling Sales Operations Trade Marketing and Execution Skills: Our Purpose and Growth Culture: We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.