Get alerts for new jobs matching your selected skills, preferred locations, and experience range. Manage Job Alerts
3.0 - 5.0 years
9 - 14 Lacs
Thane
Work from Office
Education Qualification: Bachelors in Marketing/Business Administration/MBA Position Overview We are seeking a proactive and results-driven Brand Manager to join our dynamic team. This role is pivotal in driving the company's growth through the effective activation of marketing strategies and robust business development initiatives. Additionally, the manager will implement a alternate channel strategy to drive incremental revenue. Key Responsibilities Creating & executing the annual marketing plan for the year to enable sales team to achieve primary sales target for the year. Build product-specific strategies, using the 4Ps to drive sales and improve our market share. Customer Activation Digital strategy, asset creation, content calendar, execution & KPI achievement. Fuel strategies with deep market insights, keeping abreast of trends and competitor movements. Direct the annual range review and 4P planning process, creating success models that the Sales team can deliver. Lead new and innovative channel strategies, ensuring incremental revenue of the category. What We Are Looking For Masters degree in Marketing, Business Administration, or a related field. Solid background in brand marketing with a proven track record of crafting compelling customer marketing actions. Keen creative sensibility. Need to be able to appreciate the difference between the role of each medium & consumers interaction with it to be able to create impactful interventions. 3-5 years of strong experience. Additional Information This position will require travel for conferences, CMEs, RTMs, and other events. Flexibility to work outside regular business hours may be required to support business operations. Experience in Health care background will be preferred. Skill For Success Trade Marketing, Customer Insights; Category Analysis, Collaboration and partnership skills, Channel strategy, Digital analytics, growth marketing.
Posted 1 week ago
5.0 - 9.0 years
9 - 14 Lacs
Mumbai, Hyderabad
Work from Office
Position Overview We are seeking a proactive and results-driven Brand Manager to join our dynamic team. This role is pivotal in driving the company's growth through the effective activation of marketing strategies and robust business development initiatives. Additionally, the manager will implement a alternate channel strategy to drive incremental revenue. Key Responsibilities Creating & executing the annual marketing plan for the year to enable sales team to achieve primary sales target for the year. Build product-specific strategies, using the 4Ps to drive sales and improve our market share. Customer Activation Digital strategy, asset creation, content calendar, execution & KPI achievement. Fuel strategies with deep market insights, keeping abreast of trends and competitor movements. Direct the annual range review and 4P planning process, creating success models that the Sales team can deliver. Lead new and innovative channel strategies, ensuring incremental revenue of the category. What We Are Looking For Masters degree in Marketing, Business Administration, or a related field. Solid background in brand marketing with a proven track record of crafting compelling customer marketing actions. Keen creative sensibility. Need to be able to appreciate the difference between the role of each medium & consumers interaction with it to be able to create impactful interventions. 3-5 years of strong experience. Additional Information This position will require travel for conferences, CMEs, RTMs, and other events. Flexibility to work outside regular business hours may be required to support business operations. Experience in Health care background will be preferred.
Posted 1 week ago
15.0 - 20.0 years
10 - 14 Lacs
Bengaluru
Work from Office
Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Salesforce CG Cloud Trade Promotion Management Functional Good to have skills : Salesforce CG Cloud Retail Execution FunctionalMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various teams to ensure that application requirements are met, overseeing the development process, and providing guidance to team members. You will also engage in problem-solving activities, ensuring that the applications are aligned with business objectives and user needs, while maintaining a focus on quality and efficiency throughout the project lifecycle. Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Provide solutions to problems for their immediate team and across multiple teams.- Facilitate knowledge sharing sessions to enhance team capabilities.- Monitor project progress and ensure timely delivery of milestones. Professional & Technical Skills: - Must To Have Skills: Proficiency in Salesforce CG Cloud Trade Promotion Management Functional.- Good To Have Skills: Experience with Salesforce CG Cloud Retail Execution Functional.- Strong understanding of application design principles and methodologies.- Experience in configuring and customizing Salesforce applications.- Ability to analyze business requirements and translate them into technical specifications. Additional Information:- The candidate should have minimum 5 years of experience in Salesforce CG Cloud Trade Promotion Management Functional.- This position is based at our Bengaluru office.- A 15 years full time education is required. Qualification 15 years full time education
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
ernakulam, kerala
On-site
As the Trade Marketing & BTL Executive, you will be directly responsible for the proper implementation of all Trade Marketing & BTL activities in the assigned geography. Your key responsibilities will include identifying the right trade marketing / BTL activities, translating brand plans into implementation strategies, and focusing on developing Trade Marketing activities & BTL in weak & moderate markets. You will be expected to ensure the selection of the right outlets for Trade Marketing activities such as dealer board branding, in-shop branding, retailer meets, and retailer engagement activities. Additionally, you will need to select the appropriate BTL activities for the target group, which may include women marathons, RWA events, joggers park activities, and in-shop consumer sampling. Monitoring the ROI for every activity conducted will be crucial, along with ensuring proper printing and fabrication of collaterals and POS materials as per the plan. You will also be responsible for driving visibility and merchandising at points of sale, as well as organizing consumer sampling through sales promoters at POS or POA. Collaboration with agencies to plan, execute, and implement Trade Marketing / BTL activities will be a key part of your role. All activities are to be closely monitored and tracked on a monthly or quarterly basis to ensure their effectiveness. In addition to the responsibilities mentioned above, you should be willing to travel 10-12 days per month and have a vendor/agency network under 35 years of age. A graduate degree is required, and fluency in the local language is a must. This position reports to the Senior Manager and is based in Ernakulam. The ideal candidate will have 3-5 years of experience in a similar role and possess strong communication skills in both the local language and English.,
Posted 1 week ago
6.0 - 10.0 years
35 - 50 Lacs
Mumbai
Work from Office
Chief Manager Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The incumbent will develop Consumer/shopper decision trees and tools to impact the execution of our brands instore across the Channels of General Trade Chemist, General Trade Relevant non Chemist , Modern Trade, Supermarket and to win by Channel and enhance brand presence across key retail partners and achieve targets for the brands handled. Drive market share growth for the brands. Develop NPD launch strategy along with the marketing organization and help develop trade launch strategy and ensure on time launch completion. EXPERIENCE: 6 to 9 years of total experience with at least 2 4 in customer marketing or sales development or regional key account management. Proven high performer as an Area Manager and Regional Key Account/Regional Customer Marketing/Central KAM/Central Customer Marketing. Strong experience in designing and executing customer marketing strategies that drive retail sales and a good understanding of managing Trade Spend and ROI Knowledge of developing Consumer Decision Tree and Local Success models by each Channel Demonstrated success in working cross functionally with sales, trade marketing, and brand teams Experience in managing retail partnerships, promotional planning, and performance analysis Key Roles/Responsibilities Lead and implement customer marketing strategies and programs to drive business growth in the offline channels Collaborate with the sales team to identify key growth opportunities and develop tailored marketing programs aimed at enhancing customer engagement, improving sales, and increasing brand penetration at retail Design and execute innovative in store promotional campaigns, activations, and trade marketing strategies to increase product visibility and sales at key retail partners Manage customer marketing budgets and resources effectively to ensure the best use of available spend for maximum ROI Develop strong relationships with key retail partners and collaborate on joint business plans, promotional initiatives, and sales growth strategies Leverage customer insights, data analytics, and sales performance to refine strategies, optimize trade programs, and evaluate campaign effectiveness Oversee the creation and distribution of marketing assets, such as point of sale materials, digital content, and merchandising tools, to support retail campaigns Monitor competitor activities and industry trends to identify opportunities for differentiation and continuous improvement in customer marketing efforts Conduct regular training sessions for internal teams and retail partners to ensure proper implementation and execution of marketing initiatives Evaluate the performance of marketing programs through KPIs, sales tracking, and post campaign analysis to ensure continuous optimization and effectiveness
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
chennai, tamil nadu
On-site
As a Trade Marketing Executive (Offline Sales) at The Indus Valley, your primary responsibility is to develop and execute trade marketing activities that boost sales and elevate brand visibility in offline retail channels. Your deep understanding of market dynamics, consumer behavior, and retail operations will play a crucial role in promoting our brand and products, ultimately contributing to our mission of creating healthy kitchen environments. Your key responsibilities will include crafting trade marketing strategies that align with our offline sales objectives, analyzing market trends to identify growth opportunities, and collaborating with the sales team to design promotional campaigns that highlight our core values of quality and reliability. You will also be responsible for planning and executing in-store promotions, product launches, and other marketing initiatives that emphasize the health benefits and safety of The Indus Valley products. Additionally, you will oversee the design and placement of Point of Sale (POS) materials in retail stores to enhance brand recognition, manage the trade marketing budget to maximize brand visibility and sales growth, and conduct market analysis to inform strategic decisions. Building and maintaining strong relationships with key retail partners, distributors, and other stakeholders will be essential in this role, along with providing regular reports on trade marketing activities to senior management. To excel in this role, you should possess a Bachelor's degree or MBA in Marketing or a related field, along with 3-5 years of experience in trade marketing, preferably in the FMCG or retail industry. Strong communication, negotiation, and relationship management skills are crucial, as well as proficiency in Microsoft Office Suite and the ability to interpret data for actionable insights. Desired skills include experience with merchandising, knowledge of retail analytics tools, and creative problems-solving abilities. This position may require occasional travel to retail locations, trade shows, and meetings with distributors, in addition to operating in both office and fieldwork environments. If you are a proactive and results-driven individual with a passion for promoting health-focused products, we encourage you to apply for this exciting opportunity at The Indus Valley. Contact: hr@theindusvalley.in,
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
bathinda, punjab
On-site
You will be responsible for meeting Sales & Development targets by effectively implementing area sales plans and developing sales forecasts based on trends. You will work closely with the Manager to develop channel sales strategies for the assigned geography and allocate sales targets to different territories. It is essential to plan and achieve distribution expansion within budget constraints and ensure timely settlement of distributor claims while maintaining agreed ROI. Your role will involve implementing sales strategies to achieve targets through analysis of market data, developing distribution strategies in line with changing channel mix, and tracking availability and performance of manpower at distribution points. You will also execute and monitor distribution expansion plans, distributor MIS packages, and compliance timelines. Building trust and relationships with Modern Trade and Company stakeholders is crucial, and you will collaborate with Regional Trade Marketing/Key Account teams to manage schemes, promotions, and contests effectively. Your responsibilities will also include executing specific promotions in Key Accounts, planning new product launches based on category understanding and distribution objectives. The ideal candidate must be a Graduate (MBA preferred) with 3-5 years of experience in General Trade specifically from the FMCG industry. Proficiency in MS Excel and the ability to interpret data are essential skills required for this role.,
Posted 2 weeks ago
2.0 - 6.0 years
0 Lacs
chennai, tamil nadu
On-site
As part of the team at Frokme, which is hiring for a client in the retail industry, your role will be to provide crucial support to the sales team through efficient management of sales operations, customer relationship systems, and communication processes. Your contribution will be instrumental in ensuring the smooth functioning of backend operations, accurate reporting, and effective follow-up actions to assist the sales team in achieving their targets. To excel in this role, you should possess a minimum of 2 years of experience in Sales Support, Sales Coordination, or Trade Marketing. Additionally, a Bachelors degree in business administration, Marketing, or a related field is required. Proficiency in both English and Hindi is mandatory for effective communication. Key Responsibilities & Accountability: - Assist the National Sales Manager in daily sales coordination tasks. - Conduct regular follow-ups with internal and external stakeholders to facilitate the execution of sales activities. - Maintain timely and accurate updates in CRM tools and sales software such as SFA (Sales Force Automation). - Prepare and analyze MIS reports to aid in decision-making and performance evaluations. - Present sales data, trends, and insights during monthly/quarterly reviews. - Provide support to the trade marketing team in coordination for execution-related activities and field data consolidation. - Communicate proficiently in both Hindi and English across all levels. - Ensure timely tracking of sales fundamentals like VBS (Visibility Based Selling), RBS (Range Based Selling), etc. - Collaborate with various teams to ensure prompt resolution of field queries and adherence to processes. Functional Competencies: - Proficiency in CRM & SFA tools. - Strong analytical skills. - Experience in MIS reporting. - Effective communication and follow-up abilities. - Knowledge of sales processes including basic frameworks and trade marketing execution such as VBS, RBS. If you meet the requirements and are interested in this opportunity, please send your resume to saranya@artifexhr.com or contact +91 8667844103. This is a full-time position with a performance bonus compensation package. The work schedule is during day shifts, and the work location is in person. Join us in this dynamic role to contribute towards the success of our sales team in the retail industry.,
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
thane, maharashtra
On-site
As a Brand Manager in our company based in Navi Mumbai, you will be responsible for driving the company's growth through the effective activation of marketing strategies and robust business development initiatives. Your role will involve creating and executing the annual marketing plan, building product-specific strategies, and leading new and innovative channel strategies to ensure incremental revenue for the category. You will work closely with the sales team to achieve primary sales targets and improve market share using the 4Ps framework. To be successful in this role, you should have a Masters degree in Marketing, Business Administration, or a related field, along with 3-5 years of experience in brand marketing. You must possess a keen creative sensibility and be able to craft compelling customer marketing actions. Additionally, you should have skills in trade marketing, customer insights, category analysis, collaboration and partnership, channel strategy, digital analytics, and growth marketing. This position may require travel for conferences, CMEs, RTMs, and other events. Flexibility to work outside regular business hours may be necessary to support business operations. Experience in the healthcare background will be preferred for this role. If you are proactive, results-driven, and have a passion for driving business growth through innovative marketing strategies, we encourage you to apply for this exciting Brand Manager position.,
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
jamnagar, gujarat
On-site
You will be responsible for meeting Sales and Development targets by effectively implementing area sales plans. This includes developing sales forecasts for all categories based on trends and defining allocation of sales targets to different territories. You will work closely with the Manager to develop channel sales strategies and ensure distribution expansion according to budget plans. Additionally, you will be involved in stocks and logistics planning for the area, ensuring distributor claims are settled on time, and retaining agreed ROI for distributors. To achieve sales targets, you will need to analyze Nielson and internal data of various markets to implement sales strategies effectively. You will also develop a distribution strategy in line with the changing channel mix and track the availability and performance of manpower at Distribution Centers. Moreover, you will execute distributor MIS packages and ensure compliance from distributors within agreed timelines. Building trust and relationships with Modern Trade and Company stakeholders is crucial. You will work closely with Regional Trade Marketing and Key Account teams to manage schemes, promotions, and contests. Specific responsibilities also include executing promotions like exhibitions, sampling, and in-store activities in Key Accounts. As a suitable candidate for this role, you must be a graduate with a preference for an MBA degree. You should have 3-5 years of experience in General Trade within the FMCG industry. Proficiency in MS Excel and the ability to read and understand data are essential skills for this position.,
Posted 2 weeks ago
5.0 - 9.0 years
0 Lacs
haryana
On-site
As a Sr. Specialist in Sport Brand Communications within the Emerging Markets Hub at adidas, your primary responsibility is to support the Senior Manager Sport Brand Communications in reviewing and defining the seasonal communication plan set by the Global team. You will collaborate to establish the overall concept strategy for the Emerging Markets, taking into account the situational analysis of each Cluster, consumer needs, and distribution channels. Your role will involve aligning with Global Business Units during the pre-season Go-To-Market phase to provide market insights from a communications perspective. You will empower clusters to drive local relevance through effective communication frameworks and collaborate with various teams within the Emerging Markets Hub to ensure horizontal alignment of concepts throughout the seasonal calendar. Key responsibilities include developing an annual and seasonal investment strategy aligned with Global guidance, implementing key campaign concepts, and ensuring optimal delivery of communication frameworks across different channels for each Cluster. You will also be responsible for project management of community activities, concept reporting to Global Business Units, and monitoring key performance indicators related to brand health, category growth, and campaign effectiveness. To succeed in this role, you should have a passion for sports and marketing, a solid understanding of the marketing mix, commercial acumen, and strong analytical skills. You should be a self-starter with a proactive mindset, capable of working in a fast-paced environment with diverse international cultures. Excellent communication, presentation, and organizational skills are essential, along with the ability to travel as needed and fluency in English. At adidas, we value diversity, inclusiveness, and individual expression in the workplace. We are committed to creating an environment free from harassment or discrimination and promote equal opportunities for all applicants and employees. Join us in celebrating diversity and driving innovation in the world of sports marketing!,
Posted 2 weeks ago
5.0 - 9.0 years
0 Lacs
karnataka
On-site
As a Trade Marketing Manager, your primary responsibility will be to develop and implement zonal trade marketing plans that are in line with national strategies. You will be tasked with customizing dealer and retailer programs based on local market trends and sales objectives. It will be your duty to plan and monitor trade promotional budgets and ROI within the zone to drive an increase in display share. You will also play a crucial role in channel development and support by leading initiatives to onboard, train, and engage channel partners such as dealers, retailers, architects, masons, interior designers, and contractors. Your responsibilities will include driving the execution of in-store visibility initiatives like POP materials, signage, store branding, and displays. Additionally, you will support the expansion of exclusive stores, MBOs, and enhance customer experience at various touchpoints. Designing and implementing trade schemes, cashback offers, product bundling, and loyalty programs will also fall under your purview. You will need to plan and execute zonal retail activations, roadshows, and influencer meets while collaborating with local event agencies to execute BTL activities for footfall and brand visibility. Ensuring branding at exhibitions, trade events, and dealer meets will also be part of your role. Collaboration with sales teams to gather market insights and boost trade engagement, coordination with supply chain and product teams for POS materials and training support, and providing feedback to the central marketing team on zonal requirements are essential tasks. You will be responsible for maintaining dashboards for scheme effectiveness, branding compliance, and dealer performance, as well as reporting on key performance indicators such as footfall uplift, secondary sales growth, brand recall, and partner satisfaction. Managing a team of Regional Marketing Incharges, defining and monitoring team KPIs and performance, as well as leading, mentoring, and grooming the team effectively will be key aspects of your role. You will also be responsible for managing marketing budgets for assigned zones efficiently and ensuring timely invoice submission and monthly provisioning. This role will require frequent travel within the assigned zone to oversee execution and meet channel partners.,
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
jabalpur, madhya pradesh
On-site
You will be responsible for meeting Sales and Development (S&D) targets through effective implementation of area sales plans. This includes developing sales forecasts for all categories based on trends and creating a channel sales strategy for the assigned geography in consultation with the Manager. You will work on defining the allocation of sales targets to different territories based on a clear understanding of market growth and category growth. Additionally, you will be involved in planning and achieving distribution expansion as per budget plans, as well as managing stocks and logistics for the area. Ensuring timely settlement of distributor claims through proper scrutiny and on-field verification is also a key aspect of the role. You will work towards retaining agreed Return on Investment (ROI) for distributors and implementing sales strategies to achieve targets by analyzing Nielsen and internal market data. Furthermore, you will develop a distribution strategy aligned with the changing channel mix, track manpower availability at Distribution Branches (DBs) as per plan, monitor their performance, and report any deviations to the Manager. Executing and monitoring distribution expansion by class of towns, type of outlets, and category as per the plan is crucial, with corrective actions taken where necessary. You will also be responsible for executing distributor Management Information System (MIS) packages, ensuring compliance from distributors within agreed timelines. Building trust and relationships with Modern Trade and Company by providing timely solutions to any raised issues is essential. Working closely with Regional Trade Marketing/Key Account teams to manage schemes, promotions, and contests for brand promotion is also part of the role. Other responsibilities include executing specific promotions such as exhibitions, sampling, and in-store activities in Key Accounts, as well as planning for new product launches based on channel and distribution objectives. Desired Candidate Profile: - Education: Graduate (MBA preferred) - Experience: 3-5 years in General Trade from the FMCG industry - Good understanding of MS Excel and ability to read and interpret data.,
Posted 2 weeks ago
6.0 - 10.0 years
6 - 8 Lacs
Sambhal, Chandausi, Moradabad
Hybrid
Muskaan-e-Minar, a premium spice brand by KRS Foods & Spices LLP, is expanding rapidly across UP. We're hiring an experienced Zonal Sales Manager (ZSM) to lead growth in Western Uttar Pradesh
Posted 2 weeks ago
8.0 - 13.0 years
30 - 35 Lacs
Hyderabad
Work from Office
This job opportunity closely aligns with one of these key strategic pillars, which is driving Strengthening & Accelerating our core business . The role is responsible for sales of the Beverages category in line with business plan and growth aspiration in conjunction with regional teams . Develop & Implement the Trade Marketing & Distribution Strategy for the organization in coordination with Marketing and Sales Teams in line with Business objectives. Where do you come in as? Head Investor Relations & Communication Vice President Vending Business Associate Director Vending Business Service Service Hub Engineer This job is at N-5 level (N corresponds to CEO s level) Type of Role: Primary Stakeholders (Optional): Integrated Finance, Service Teams, Sales Finance Teams What are the Key Deliverables in this role ? Support the virtual response center (VRC) to resolve the calls thru video calls Track the Engineers movement on daily basis and monitor their productivity. Prioritize and allocate the Service calls and ensure closure with less than 4 Hours TAT. Field visit to check product quality and audit machines for PM effectiveness. Provide technical support to key customers with flexibility in working Hours Ensure effective PM for field working machines as per norms. Plan periodical maintenance based on the cuppage as recommended by OEM. Execution of machine installations and disconnections as per the requirement of sales. Visit Key customers and meet/connect with the admin /F&Bs for their feedback on services. Break down Call Analysis & Error Analysis Implement the corrective action plan to reduce breakdown calls. Assign refurbishment task to Service HUB Engineer on need basis to support new installations. Spares stock Maintain stock, track movement, control consumption, analyze the consumption trend, Physical stock verification/Reconciliation once in 6 months and support FE with required spares. Ensure proper utilization of spares and accounting of spares consumption in system. New Engineers recruitment, training (off-site & on-site) & deployment to Field work. Evaluate and train the Field Engineers to improve their competency What are the Critical success factors for the Role? Diploma with min 8+ years of experience in similar Coffee vending service BE/B.Tech with min 6+ years of experience in coffee vending service What are the Desirable success factors for the Role? Good communication skills Track record in acquiring new accounts consistently in the vending business and building strong relationships by virtue of which the candidate comes with the ability to get immediate results Aggressive growth mind set, one who is not limited by constraints particularly in a new business Ability to roll up sleeves and go above & beyond to acquire and retain business The ability to ensure success of the team by providing guidance and training TCPL Growth Mindset and Behaviors
Posted 2 weeks ago
2.0 - 4.0 years
4 - 6 Lacs
Gurugram
Work from Office
Sr. Specialist Brand Comms Sport EM Job Details | adidas Search by Keyword Search by Location Select how often (in days) to receive an alert: Sr. Specialist Brand Comms Sport EM SR. SPECIALIST, SPORT BRAND COMMS, EMERGING MARKETS HUB STA Emerging Markets Department: Brand (BD-2) Direct Reporting Line: Sr Manager Sport Brand Comms Subsidiary/territory: EM Hub Location: Gurgaon, India GSMS Grade: P1 Number of Personnel Managed Direct 0 Purpose & Overall Relevance For The Organisation Support Sr Manager Sport Brand Comms to review the final seasonal comms plan set by Global and define the overall concept strategy for EM, considering the current situational analysis of each Cluster, as well as different consumer and distribution channel needs Align with Global BU s pre-season at GTM checking to provide initial market on seasonal GTM plan from a comms perspective. Enable clusters to effectively drive hyperlocal relevance with Comms Frameworks. Align with EM horizonal team leads EM BU CTC, Newsrooms, Brand Planning, Omni channel, Digital Activation, SPOMA, Media and Membership to ensure horizontal relevance of concepts across the EM seasonal calendar. Assist in driving key business KPIs related to seasonal GTM plan: Product sell through, Campaign Reach, Engagement, Buzz and Sentiment Implement the EM E2E process per key concept to deliver against seasonal KPIS Key Responsibilities Support the EM Senior Manager Sport Comms to review and establish a clear annual and seasonal investment strategy in line with Global BU guidance Implement the seasonal E2E milestone: Plan, develop and implement key campaign concepts for EM in partnership with key stakeholders to deliver with best in class thinking, frameworks, tools, strategies, storytelling and reporting across Clusters Ensure optimal delivery of comms framework and tools across the channel mix for each concept launch per Cluster (media strategy, retail, PR, SPOMA/EIM, .com and CRM, trade marketing, communities, activations and events and owned digital channels) Project management of community activities across Clusters: communicating seasonal strategy, Cluster strategy creation, regular Cluster touch bases, KPI setting and monitoring, community inclusion in the E2E concept management process, monthly community alignment with Global team, regular Cluster touch bases Concept reporting as and when required to Global BUs KPIs Brand Health KPIS (Brand momentum, Net Promoter Score, Spontaneous purchase intent, Category Market Share vs. plans within EM etc.) EM Direct Category Contribution vs. Plan EM BU Net Sales, Category growth, FPST and DTC/.com traffic Improvement in our Brand Health KPIS (Message Association Engagement, Buzz, Positive Sentiment) Spontaneous purchase intent, etc.). On-time and quality deliverable through EM GTM and Brand Planning Milestones. On-time and quality deliverable of campaign tools. On time launch of campaigns. Quality of recommended and executed initiatives to maximize brand and product exposure and are implemented at industry leading standards. Integration of ideas with other disciplines. Key Relationships Global Marketing team EM Newsroom, Brand Planning, partnership teams EM BU teams EM Omni, DA, Membership, CRM Country Cluster Brand Communication team External Agencies and partners Knowledge, Skills And Abilities Passionate about sports and marketing Knowledge of the full marketing mix (media strategy, retail, PR, SPOMA/EIM, .com and CRM, trade marketing, communities, activations and events and owned digital channels Commercial acumen to build a category strategy and effectively drive its execution good numerical and analytical skills Good understanding of the consumer campaign creation process from brief through to execution Self-starter and proactive mindset, ability to think end-to-end Ability to work in a fast paced, agile environment with different international cultures Strong organisational skills Very good communication (both written and verbal) skills, presentation and facilitation skills Ability to travel as required Fluent in English COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
Posted 2 weeks ago
5.0 - 10.0 years
14 - 16 Lacs
Ernakulam
Remote
Purplle is one of Indias fastest-growing beauty and personal care platforms, offering 1000+ brands across skincare, makeup, and personal care. With a strong digital presence and rapidly expanding offline channels, we are redefining beauty retail in India. We are hiring a Senior Area Sales Manager to lead operations across Kerala , focusing on General Trade, Chemist, and Modern Trade channels. This is a leadership role that requires strong channel expertise, distributor management skills, and on-ground execution capability. Key Responsibilities : Manage and grow retail, chemist, and MT channels across Kerala Handle distributor appointments, ROI tracking, and territory expansion Lead and mentor the sales team to achieve targets and improve efficiency Execute beat planning, ensure visibility and planogram compliance Track primary and secondary sales and ensure timely reporting Conduct market visits, competitor mapping, and execution audits Coordinate with marketing and supply chain for product availability and visibility Candidate Requirements : 5 -10 years of sales experience in FMCG / Personal Care / Retail Strong knowledge of Kerala market dynamics and channel operations Proven team handling experience Proficiency in Malayalam preferred
Posted 2 weeks ago
5.0 - 10.0 years
0 Lacs
haryana
On-site
The Retail Distribution Manager position at RX Industries involves driving retail and wholesale channel growth in the construction materials sector. You will be responsible for building strong partnerships, increasing product visibility, and expanding market presence across trade and retail channels in Delhi NCR and assigned territories. Your role will require you to nurture relationships with retailers, wholesalers, and distributors, generate leads, plan marketing campaigns, and identify new channel partnerships to enhance market penetration. You should have 5 to 10 years of experience in channel sales or trade marketing in the construction or building materials sectors, with an established network of hardware channel partners. Strong communication, negotiation, and relationship-building skills are essential for this role. Extensive travel within the assigned regions is required to maintain market presence and strengthen partnerships. Joining RX Industries means becoming part of a rapidly growing leader in essential construction materials, with opportunities for autonomy in managing field operations and competitive compensation with performance-based incentives. If you are interested in this position, please send your resume to 9818055141 for a quick review.,
Posted 2 weeks ago
10.0 - 14.0 years
0 Lacs
ahmedabad, gujarat
On-site
The State Head - Gujarat position for a leading player in the FMCG industry, specializing in packaged food and beverages, requires a dynamic individual to drive sales growth and manage the full P&L for the assigned state. Your key responsibilities will include developing and executing territory-specific sales strategies, expanding market presence, and ensuring the achievement of primary and secondary sales targets. In addition to this, you will be leading and mentoring ASMs and SOs, strengthening the distribution network, and ensuring optimal inventory and service levels across channels. Building and maintaining strong trade relationships, ensuring policy compliance, and driving marketing and visibility initiatives will also be integral parts of your role. Your ability to conduct market analysis, gather competitive intelligence, and conduct performance reviews will be crucial for identifying growth opportunities and addressing operational gaps. You will be responsible for ensuring that monthly, quarterly, and annual sales revenue, cost, and profitability targets are met. Designing and implementing state-wise sales strategies aligned with national goals will be a key aspect of your role. You will also oversee the execution of new product launches and promotional campaigns across the region. Expanding and managing the sales and distribution footprints will be a critical responsibility, including identifying white spaces and activating new territories. Leading a team of Area Sales Managers, Sales Officers, and Field Sales Reps to enhance their capabilities and drive performance will be part of your daily operations. Supporting partners in inventory planning and order forecasting, monitoring inventory levels, ensuring proper beat planning, and setting territory-specific goals will be essential for success in this role. You will also be responsible for managing hiring, training, performance reviews, and succession planning of state-based employees. Upholding a high-performance culture, ensuring target ownership, and promoting ethical sales practices will be imperative. Your ability to conduct thorough market analysis, provide insights on competitor moves, and identify new business opportunities within the state will be key to your success. To qualify for this role, you must have a minimum of 10+ years of experience in sales, preferably in the FMCG industry. Proven ability to manage sales teams, drive performance, and achieve ambitious targets is essential. Strong analytical skills, excellent communication, negotiation, and relationship management skills are required. You should also possess the ability to work in a dynamic environment, solve problems effectively, and hold an educational qualification of MBA/Graduate in a relevant field.,
Posted 2 weeks ago
5.0 - 7.0 years
7 - 9 Lacs
Gurugram
Work from Office
Digital Marketing - Manager Location: Gurgaon (Client Side) Employment Type - Full-time (Hybrid Role) We re looking for a strategic, digital-first marketing professional to drive consumer connections for brands across social, media, CRM, influencers, and more.The ideal candidate blends creative thinking with data-driven execution building omni-channel campaigns, driving organic growth across owned platforms, and activating first-party consumer strategies. You ll collaborate with brand, commercial, and creative teams to craft impactful, insight-led digital experiences while identifying new innovations, optimizing performance through KPIs, and keeping the brand at the forefront of digital trends. On any given day you might: Closely work with the central brand marketing teams and commercial team to ideate & build digital campaigns across all consumer touchpoints. Translate business needs into digital marketing objectives & identify key interventions to achieve the same. Build omni-channel digital campaigns by identifying digital touchpoints & innovations beyond scaled platforms like Meta, YT to drive consumer engagement & talkability. Responsible for building, maintaining & driving users on owned channels - website, social media etc, organically. Responsible for driving Share of Search via social websites by identifying the right content formats, user engagement tools based on consumer behavior and continuously optimizing the same to increase traction on the platforms. Build a first-party strategy for the brand to acquire & activate consumers across different touchpoints. Build consumer-centricity brand communities and drive 24x7 engagement. Identify, test and leverage pertinent external innovations around content creation and distribution. Excellent knowledge of Facebook, Instagram, YouTube, LinkedIn, Twitter, SEO, CRM and WhatsApp for end-to-end brand campaigns. Planning, management and reporting on media campaigns with in-house team/ external agency. Oversee creative agency/ in-house agency s creative strategy, briefing and output for digital activations. Lead the company s social listening and monitoring function to derive business learnings and opportunities. Analyze campaigns and translate subjective or qualitative data into insight/recommendations and plans for digital campaigns. Establish and monitor effective benchmarks (best practices) and M&E for measuring the impact of digital campaigns. Coordinate with other cross-functional teams to establish processes and best practices for digital marketing and on-ground digital activations. Identify new avenues to activate brands on digital across paid, owned and earned channels. Stay abreast of new tools, trends, and best practices in digital marketing. Enhance brand engagement within the digital space the brand; design, build and maintain brand s social media & owned assets (Website, WhatsApp) etc. Spearhead digital initiatives to drive marketing objectives: Plan and execute all digital marketing initiatives, email, social media, SEO, CRM. Partner with brands to identify digital touchpoints based on brand s TG & lead the conversation with partners to innovate, ideate digital-first campaigns based on brand objectives. Lead social listening analysis for the brand MoM & identify factors influencing the same & adapt the learnings to upcoming campaigns. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) & identify key learnings/insights on the same. Partner with agencies to drive SEO & content on website: Identify the consumer trends & lead the short-term & long-term SEO strategy. Continuously optimize the content, identify right consumer experiences/tools based on brand s passion point. Work on 1PD, CRM strategy for the brands to acquire & activate data across touchpoints. Identify trends and insights and optimize spend and performance based on the insights. The Ideal Person Bachelor of Management Studies / MBA or equivalent. 5-7 years of experience in a reputed agency or brand, with at least 3 years dedicated to digital and social media marketing. Experience in the FMCG industry, with proven success managing on-ground digital operations. Prior work on well-known brands in digital media/advertising agencies or client-side. Strong analytical skills with the ability to derive insights and actionable recommendations. Excellent interpersonal skills and the ability to collaborate across internal and external stakeholders. Self-motivated with the ability to work independently. Proficiency in paid and owned digital media. Experience in community management for trade marketing partners. Proven track record in media buying, increasing digital reach, and executing impactful social media campaigns. You Bring Bachelor of Management Studies/ MBA or equivalent. At least 5 - 7+ years of relevant experience
Posted 2 weeks ago
5.0 - 7.0 years
6 - 10 Lacs
Gurugram
Work from Office
Digital Marketing - Manager Location: Gurgaon (Client Side) Employment Type - Full-time (Hybrid Role) We re looking for a strategic, digital-first marketing professional to drive consumer connections for brands across social, media, CRM, influencers, and more.The ideal candidate blends creative thinking with data-driven execution building omni-channel campaigns, driving organic growth across owned platforms, and activating first-party consumer strategies. You ll collaborate with brand, commercial, and creative teams to craft impactful, insight-led digital experiences while identifying new innovations, optimizing performance through KPIs, and keeping the brand at the forefront of digital trends. On any given day you might: Closely work with the central brand marketing teams and commercial team to ideate & build digital campaigns across all consumer touchpoints. Translate business needs into digital marketing objectives & identify key interventions to achieve the same. Build omni-channel digital campaigns by identifying digital touchpoints & innovations beyond scaled platforms like Meta, YT to drive consumer engagement & talkability. Responsible for building, maintaining & driving users on owned channels - website, social media etc, organically. Responsible for driving Share of Search via social websites by identifying the right content formats, user engagement tools based on consumer behavior and continuously optimizing the same to increase traction on the platforms. Build a first-party strategy for the brand to acquire & activate consumers across different touchpoints. Build consumer-centricity brand communities and drive 24x7 engagement. Identify, test and leverage pertinent external innovations around content creation and distribution. Excellent knowledge of Facebook, Instagram, YouTube, LinkedIn, Twitter, SEO, CRM and WhatsApp for end-to-end brand campaigns. Planning, management and reporting on media campaigns with in-house team/ external agency. Oversee creative agency/ in-house agency s creative strategy, briefing and output for digital activations. Lead the company s social listening and monitoring function to derive business learnings and opportunities. Analyze campaigns and translate subjective or qualitative data into insight/recommendations and plans for digital campaigns. Establish and monitor effective benchmarks (best practices) and M&E for measuring the impact of digital campaigns. Coordinate with other cross-functional teams to establish processes and best practices for digital marketing and on-ground digital activations. Identify new avenues to activate brands on digital across paid, owned and earned channels. Stay abreast of new tools, trends, and best practices in digital marketing. Enhance brand engagement within the digital space the brand; design, build and maintain brand s social media & owned assets (Website, WhatsApp) etc. Spearhead digital initiatives to drive marketing objectives: Plan and execute all digital marketing initiatives, email, social media, SEO, CRM. Partner with brands to identify digital touchpoints based on brand s TG & lead the conversation with partners to innovate, ideate digital-first campaigns based on brand objectives. Lead social listening analysis for the brand MoM & identify factors influencing the same & adapt the learnings to upcoming campaigns. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) & identify key learnings/insights on the same. Partner with agencies to drive SEO & content on website: Identify the consumer trends & lead the short-term & long-term SEO strategy. Continuously optimize the content, identify right consumer experiences/tools based on brand s passion point. Work on 1PD, CRM strategy for the brands to acquire & activate data across touchpoints. Identify trends and insights and optimize spend and performance based on the insights. The Ideal Person Bachelor of Management Studies / MBA or equivalent. 5-7 years of experience in a reputed agency or brand, with at least 3 years dedicated to digital and social media marketing. Experience in the FMCG industry, with proven success managing on-ground digital operations. Prior work on well-known brands in digital media/advertising agencies or client-side. Strong analytical skills with the ability to derive insights and actionable recommendations. Excellent interpersonal skills and the ability to collaborate across internal and external stakeholders. Self-motivated with the ability to work independently. Proficiency in paid and owned digital media. Experience in community management for trade marketing partners. Proven track record in media buying, increasing digital reach, and executing impactful social media campaigns. You Bring Bachelor of Management Studies/ MBA or equivalent. At least 5 - 7+ years of relevant experience
Posted 2 weeks ago
5.0 - 8.0 years
7 - 10 Lacs
Mumbai
Work from Office
Sr. Brand Manager - Premium Job Description You re not the person who will settle for just any role. Neither are we. Because we re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you ll help us deliver better care for billions of people around the world. It starts with YOU. In this role, you will: Responsible for contributing to the growth of the diaper & pants portfolio by planning and executing innovation projects, in market commercialization of the initiatives along with Brand activation initiatives. You will be accountable for driving top line growth, accretive margins, market shares and brand equity. You will report to the Marketing Manager (Premium) of Baby & Child Care. You will act as the connective tissue for bringing innovation to market between commercial team, R&E, procurement & Supply chain teams to drive innovation to achieve the objectives of the country. You will support marketing manager in developing the BCC business & innovation strategy, Brand vision and architecture for the portfolio. This role requires a deep understanding of consumer insights, market trends, and competitive dynamics in the diaper category. You should think consumer first, capable of managing cross-functional teams and delivering impactful execution on brand initiatives. Financial Targets - Delivery of the Budget and Target metrics of the assigned portfolio and GBA (e.g. Net Sales, Gross Margins, and Operating Profit). Market Share Targets - Determine and deliver market share targets for individual brands. Brand Operating Plan (BOP) - Lead development of sub brand BOPs and provide input to the category BOP. Lead the team to execute strategies and tactics based on approved resources. Brand Equity - Deliver Brand Equity targets in line with the BOP. Consumer Insights - Identify and execute the category learning plan to address consumer knowledge gaps, and provide inputs to the Sector Team on regional projects. Communication Strategy - Execute and review the local communication strategy to support the BOP Media Strategy, Planning and Execution - Develop and manage the execution of Brand media strategies with the Media Agency. Consumer Promotions - Develop and execute Consumer Promotion programs for each brand to achieve sales and equity KPIs. Communication Material Development - Develop and manage local communication materials to support advertising (ATL and BTL) campaigns with creative agencies. Provide category and/or brand inputs for regional led campaigns. Advertising & Consumer Promotion Budget - Manage the Advertising and Consumer Promotion Budget for assigned brands. Consumer Response - Review monthly consumer feedback data and take appropriate actions in a timely fashion Product Development / Deployment - Provide market-specific consumer insights as inputs to the Sector and/or country innovation plan. Provide management oversight for the launch of product innovations. SKU Portfolio Management - Develop recommendations for SKU line-up to address the local competitive environment, and work with the country Team to achieve optimum mix. Manage the number of SKUs to achieve SKU proliferation targets. Pricing Execution - Develop and execute price increase/decrease plans based on the pricing strategy and BOP. Packaging Development - Communicate local packaging requirements in terms of language, government regulations and labelling laws to the Sector Team. Lead the local execution of regional packaging and country led products. Quality - Communicate any quality issues to the P&TD and Sector Teams on a timely basis. Drive the development and execution of integrated marketing campaigns (ATL, BTL, Digital, PR, and Trade Marketing). Drive best in class content on the strategic brand building platforms (Social , eCommerce etc.) and continue to elevate with subsequent iterations with clarity on key learnings and principles. Manage agency relationships (creative, media, digital) to ensure high-quality deliverables. Monitor brand P&L, sales performance, and ROI on marketing spend. Optimize marketing budgets to maximize efficiency and effectiveness. Work closely with Sales and Trade Marketing to ensure flawless execution at the point of purchase. About Us Huggies . Kleenex . Cottonelle . Scott . Kotex . Poise . Depend . Kimberly-Clark Professional . You already know our legendary brands and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn t exist without talented professionals, like you. At Kimberly-Clark, you ll be part of the best team committed to driving innovation, growth and impact. We re founded on more than 150 years of market leadership, and we re always looking for new and better ways to perform - so there s your open door of opportunity. It s all here for you at Kimberly-Clark. Led by Purpose. Driven by You About You You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you ll experience Flex That Works: flexible work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our marketing roles, you ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: Key Qualifications and Experiences: Education: Bachelor s degree in marketing, Business Administration, or related field. MBA preferred. Experience: 5+ years of brand management experience in the **FMCG industry**, with a proven track record of driving brand growth. Experience in a management position (i.e. handling a portfolio of brands or customers of magnitude) is preferred. He/she should have good knowledge of brand development and consumer goods industry dynamics Proficiency in MS Office tools, Advisor of Nielsen and PC-based applications is also necessary. Strong strategic thinking and analytical skills with Consumer Centric Approach. Understanding in digital marketing and media planning. Excellent project management abilities to lead innovation. Data-driven decision-making & result oriented mindset. Creative mindset with strong communication and presentation skill. To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website . And finally, the fine print . Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. #LI-Hybrid Primary Location Mumbai Corporate Office Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time
Posted 2 weeks ago
10.0 - 12.0 years
10 - 11 Lacs
Hoshiarpur
Work from Office
We are Reckitt Home to the worlds best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Sales Our Sales teams help to deliver Reckitts purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, were focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development. About the role Ready to take the lead in the fieldReckitt is looking for a dynamic Field Sales Supervisor to inspire and coach a team dedicated to expanding our in-store presence and exceeding sales targets. With your strategic thinking, focus on what matters and ability to engage teams, youll be at the forefront of driving our innovative health, hygiene, and nutrition brands into the hands of consumers. Your expertise will not only nurture an inclusive, high-performing sales team but also make a real impact on our global mission of making lives better. Your responsibilities In summary, youll: - Drive sales performance, guiding your team to exceed targets and fostering a culture of success. - Craft and execute field sales strategies that maximise reach and visibility across your territory. - Lead engaging training sessions, elevating the skills and expertise of your field sales representatives. - Dive into sales analysis, using insights to steer future strategies and optimise performance. - Facilitate collaboration across departments ensuring unified support for all sales initiatives. The experience were looking for - Demonstrated success in field sales, particularly within the consumer goods sector. - A leader at heart, capable of motivating and managing a team to achieve greatness. - Strong communicator, able to build trust and influence both your team and stakeholders. - A deep understanding of sales analytics and the ability to translate data into action. - Degree-educated in Business, Marketing, or a related discipline, your academic background underpins your practical know-how. The skills for success Ecommerce, Analysing sales planning and execution, Relationship building and stakeholder management, Analytical mindset for market trends and data interpretation, Effective communication. What we offer
Posted 2 weeks ago
2.0 - 5.0 years
3 - 7 Lacs
Bengaluru
Work from Office
We are Reckitt Home to the worlds best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege. Sales Our Sales teams help to deliver Reckitts purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, were focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development. About the role Embark on a fulfilling journey as a Pharmaceutical Sales Representative with Reckitt. In this position, youll harness your passion for the healthcare field to introduce life-enhancing pharmaceutical products to professionals who care for patients every day. Armed with a deep understanding of our products and the compassion to make a difference, youll be the bridge between our breakthrough solutions and the healthcare community. Join us and channel your drive into a career that helps improve lives. Your responsibilities - Be the go-to expert for product knowledge, providing insightful information on our pharmaceutical range and its application in therapy areas. - Meet and exceed sales targets, ensuring Reckitts pharmaceutical products reach the hands of healthcare providers. - Develop lasting relationships with healthcare professionals, becoming a reliable source of expertise and support. - Convey the benefits of our pharmaceutical products through engaging and informative presentations. - Analyse market data to stay ahead of industry trends, identifying growth opportunities and delivering on them. The experience were looking for - A track record of success in pharmaceutical sales. - A deep understanding of medical terminologies, products, and therapeutic areas. - Exceptional communication and presentation skills, with the ability to connect and influence healthcare professionals. - A proactive approach to building and nurturing relationships with a diverse range of medical authorities. - Committed to ethical practises and familiar with the regulatory landscape of the pharmaceutical industry. The skills for success Sales Targets, product Knowledge, Customer Relationships, Product Presentations, Market Analysis, Compliance, Territory Management, Training and Development, Sales Reporting, Collaboration. What we offer With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitts potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitts pay for performance philosophy. We recognise that in real life, great people dont always tick all the boxes. Thats why we hire for potential as well as experience. Even if you dont meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Posted 2 weeks ago
2.0 - 3.0 years
25 - 30 Lacs
Mumbai
Work from Office
Brand Manager Job Description You re not the person who will settle for just any role. Neither are we. Because we re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you ll help us deliver better care for billions of people around the world. It starts with YOU. In this role, you will: Primarily responsible for the execution and review of Brand Marketing strategies and programs for baby care that will Develop and grow brand equity and market share, Deliver category business objectives through the creation of demand at Point-of-Purchase. You will report to the Marketing Manager. You will be responsible for contributing to the growth of the diaper & pants portfolio by executing Brand Plans including Innovation, portfolio strategy, key PPA changes and in market commercialization and activation. This role will lead daily operations of the brand s products to ensure continuing contribution to business volume, share, profit and return on assets objectives. You will be responsible for managing operations, networks and 3P vendors to ensure flawless and timely execution of various marketing activities and support marketing manager in developing the BCC business & innovation strategy, Brand vision and architecture for the portfolio. This role requires a deep understanding of consumer insights, market trends, and competitive dynamics in the diaper category. The ideal candidate should think consumer first, capable of managing cross-functional teams and delivering impactful execution on brand initiatives. Financial Targets - Delivery of the Budget and Target metrics of the assigned portfolio and GBA (e.g. Net Sales, Gross Margins, and Operating Profit). Market Share Targets - Determine and deliver market share targets for individual brands. Own and manage the brand s annual operating plan (AOP) and marketing calendar. Conduct deep-dive business analysis to track brand health (volume, value, market share and identify growth opportunities. Provide actionable insights through regular category, competitive and consumer analysis using tools like Nielsen, Kantar, Brand Health Trackers, etc. Consumer Insights - Identify and execute the category learning plan to address consumer knowledge gaps, and provide inputs to the Sector Team on regional projects. Drive development and launch of new packs (SKU formats, price points) aligned with channel and consumer needs. Partner with R&D, packaging, design, and supply chain teams to bring innovations to market on time and within budget. Recommend pack rationalization strategies to optimize margins and portfolio efficiency. SKU Portfolio Management - Develop recommendations for SKU line-up to address the local competitive environment, and work with the country Team to achieve optimum mix. Manage the number of SKUs to achieve SKU proliferation targets. Pricing Execution - Develop and execute price increase/decrease plans based on the pricing strategy and BOP. Quality - Communicate any quality issues to the P&TD and Sector Teams on a timely basis. Lead cross-functional teams (Sales, Supply Chain, R&D, Finance) to deliver marketing projects, pack changes, and product innovations. Manage stage-gate processes for innovation and renovation projects with strong project management discipline. Track launch readiness and coordinate all pre-launch GTM activities. Act as the key marketing liaison for the General Trade sales team across regions. Support sales enablement with trade schemes, brand decks, training, POP materials, and regional activations. Partner with field teams to understand local market challenges and tailor brand initiatives accordingly. Monitor brand P&L, sales performance, and ROI on marketing spend. Optimize marketing budgets to maximize efficiency and effectiveness. Work closely with Sales and Trade Marketing to ensure flawless execution at the point of purchase. Collaboration with internal departments: Marketing, Trade, Finance, Logistics, Supply Planning to lead business projects. Manage and coordinate with several 3Ps for executing marketing activities - ensuring quality & speed to execution on time. About Us Huggies . Kleenex . Cottonelle . Scott . Kotex . Poise . Depend . Kimberly-Clark Professional . You already know our legendary brands and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn t exist without talented professionals, like you. At Kimberly-Clark, you ll be part of the best team committed to driving innovation, growth and impact. We re founded on more than 150 years of market leadership, and we re always looking for new and better ways to perform - so there s your open door of opportunity. It s all here for you at Kimberly-Clark. Led by Purpose. Driven by You About You You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you ll experience Flex That Works: flexible work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our Marketing roles, you ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: Key Qualifications and Experiences: Degree in Business Management in Marketing from Tier 1 institute (2022 or 2023 batch pass out) with 2-3 years experience - exposure to marketing roles is not a mandatory requirement. Candidates from MNC FMCG preferred. The position requires appreciation and understanding of Marketing, business management and the inter-relationship between these disciplines. Strategic and analytical skills: A broad-based strategic thinker with exceptional intellect who is skilled in analyzing/diagnosing brand and portfolio issues and injecting the consumer first thinking into the process. Consumer rooted Innovation & Thinking : The candidate must be a champion for consumer thinking & have experience in product innovation and should be adept at leading insighing for the process for both short-term and long term innovation Digital first marketing: The candidate must have had experience on working on brands on the digital platforms - understanding of the medium is essential. Visible Leadership: Leading and evolving the marketing capability over time will require consultative and visible leadership. Partnering and working effectively across functional and within the organizational matrix is imperative. Adaptable and entrepreneurial: The candidate must be open to taking feedback from consumers and the market and adapt to new circumstances. An entrepreneurial and win-from-behind mindset will be critical to drive successful innovations. Strong project management capability and experience in leading cross-functional teams Practical problem-solver: Gets in-the-weeds, as well as thinks strategically to problem-solve Business sense and judgment: Able to view problems through the lens of practicality. Passion for building capability: enjoys championing new ways of working and building the skills of others Learning Agility: quickly learn and internalize new ways of working to facilitate a team to deliver their best. Capable of quickly learning new products and technologies. Mature: Authentic, highly collaborative and able to motivate across levels. Ambitious, but with a down-to-earth attitude. Supreme determination: a can-do attitude, willing to roll-up sleeves and show the way. To Be Considered Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website . And finally, the fine print . For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check. #LI-Hybrid Primary Location Mumbai Corporate Office Additional Locations Worker Type Employee Worker Sub-Type Regular Time Type Full time
Posted 2 weeks ago
Upload Resume
Drag or click to upload
Your data is secure with us, protected by advanced encryption.
Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.
We have sent an OTP to your contact. Please enter it below to verify.
Accenture
39817 Jobs | Dublin
Wipro
19388 Jobs | Bengaluru
Accenture in India
15458 Jobs | Dublin 2
EY
14907 Jobs | London
Uplers
11185 Jobs | Ahmedabad
Amazon
10459 Jobs | Seattle,WA
IBM
9256 Jobs | Armonk
Oracle
9226 Jobs | Redwood City
Accenture services Pvt Ltd
7971 Jobs |
Capgemini
7704 Jobs | Paris,France