Senior Sales Engineer

About the Company

Based in Anand, Gujarat, India, Tripcon Engineering Pvt. Ltd. has been a leader in the industrial chain market for over 20 years. We specialize in high-quality conveyor chains, sprockets, and related components, focusing on accuracy and durability. We also manufacture custom conveyor chains to meet specific customer needs. As an ISO 9001:2008 certified company, we are committed to quality and serve both domestic and international markets.

Visit the website https://www.tripcon.in/ to know more.

Job Overview

Sr

Location: Delhi / Anand (Gujarat)

Key Responsibilities Area & Duties

Market Research & Strategy

• Conduct thorough market research to identify new business opportunities and prospective customers.
• Analyze market trends, competitor strategies, and customer needs to refine business development initiatives.
• Identify cross-industry sales opportunities to develop new revenue streams.

Sales & Business Development

• Develop and implement a robust sales strategy to achieve revenue goals and expand the client base.
• Drive

  client acquisition

  and develop strong, long-term relationships with decision-makers.
• Present and negotiate

  techno-commercial proposals

  tailored to the technical and financial needs of the client.
• Ensure smooth

  project execution

  in collaboration with internal teams.

Customer Engagement & Project Execution

• Coordinate with internal departments (design, production, execution, and logistics) to ensure timely and accurate delivery of solutions.
• Perform regular site visits for better understanding of customer needs and to explore new business opportunities.
• Collect customer feedback post-project and ensure continuous improvement in service delivery.

Industry Networking & Events

• Represent the company at industry events, trade shows, and exhibitions to enhance brand visibility and generate leads.
• Cultivate networks within

  cement plants, power plants, OEMs

  , and EPCs for continuous business engagement.

Financial & Sales Performance Monitoring

• Assist in managing sales budgets, track ROI, and optimize resource allocation.
• Monitor sales KPIs and suggest improvements to sales and marketing approaches.

Qualifications & Skills Required

Education required

• Bachelor’s Degree in Mechanical Engineering or a related technical discipline.

Knowledge required

• In-depth understanding of

  industrial sales and business development strategies

  in the

  Cement, Power, and OEM

  sectors.
• Strong technical knowledge of

  Material Handling Equipment

  , including

  Bucket Elevators, Drag Chain Conveyors, Apron Feeders

  , and

  Chain & Sprocket systems

  .
• Familiarity with

  B2B sales cycles

  , including lead generation, client acquisition, proposal drafting, negotiation, and deal closure.
• Knowledge of

  techno-commercial proposals

  , pricing strategies, and project execution frameworks.
• Understanding of

  industrial procurement practices

  , tender processes, and OEM supply chains.
• Awareness of

  industry standards

  , regulatory compliances, and safety requirements in handling and delivering heavy engineering equipment.
• Ability to identify and analyze

  market trends

  , customer requirements, and competitor activities to develop strategic plans.
• Proficiency in

  cost estimation, budgeting

  , and evaluating ROI for new business opportunities.
• Strong grasp of

  project coordination and cross-functional collaboration

  to ensure seamless communication between sales, design, production, and logistics teams.
• Capability to

  analyze customer feedback

  and market response for continuous improvement in product offerings and services.
• Excellent communication, presentation, and relationship management skills to engage effectively with industrial clients and stakeholders.

Experience required

• Minimum 3-7+ years of experience in sales and business development in the Cement, Power, and OEM industries.

• 
  

• Prior success in handling Chains & Sprockets, Bucket Elevators, Drag Chain Conveyors, and Apron Feeders.

Technical Competencies

1. In-depth understanding of

   material handling systems

   and

   conveying solutions

   .
2. Expertise in

   techno-commercial proposals

   , technical solution pitching, and pricing strategies.
3. Hands-on experience in

   project execution

   involving cross-functional teams.
4. Sound knowledge of

   industrial applications

   , material specifications, and operational requirements.



Behavior & Leadership Competencies

1. Excellent interpersonal skills and client-centric mindset.
2. Strong

   presentation, negotiation, and communication

   skills.
3. Self-driven with the ability to work independently and as part of a team.
4. Capability to

   manage relationships with large industrial clients

   .
5. Strong follow-through and accountability to drive projects to closure.

Additional Job Dimension

1. Associated Risk:

   Project delivery delays, competitive market pricing

2. Business Accountability:

   Revenue targets, customer satisfaction, client retention

3. Financial Accountability:

   Sales budgeting, profitability of contracts

4. Typical Direct Reports:

   NA

5. Indirect Reports:

   Cross-functional teams across departments

6. External Relationship:

   Cement, Power, OEM clients, EPC contractors

7. Work Environment:

   Field-intensive, team-oriented, high-performance culture

Other Requirements

1. Preferred employees from industrial conveyor chains and material handling equipment manufacturing background.