28 Retention Marketing Jobs

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication ,deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Key Deliverables: You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn,up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) everyyear, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills : Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience: Total 6 to 8 years of experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualifications : Any Graduate with good Analytical & Technical bend of mind [MBA preferred]

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication, deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Role & responsibilities You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn, up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) every year, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience : Total 8 years or more experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualification: Any Graduate with good Analytical & Technical bend of mind.

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication ,deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Key Deliverables: You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn,up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) everyyear, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills : Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience: Total 6 to 8 years of experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualifications : Any Graduate with good Analytical & Technical bend of mind [MBA preferred]

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication, deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Role & responsibilities You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn, up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) every year, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience : Total 8 years or more experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualification: Any Graduate with good Analytical & Technical bend of mind.

Customer Acquisition (Paid Media) Plan, execute, and optimize campaigns across platforms like Meta (Facebook/Instagram), Google (Search, Shopping, Display, YouTube), and other relevant channels. Continuously test creatives, audiences, and funnel strategies to reduce CAC and drive ROAS. Manage budgets, bidding strategies, and media planning with performance targets in mind. Customer Retention & CRM Own the CRM calendar, creating lifecycle campaigns via email, SMS, and push notifications. Set up and optimize marketing automation journeys using platforms like Klaviyo, WebEngage, or similar. Leverage customer data for segmentation, personalization, and increasing CLTV. Shopify & Conversion Optimization Work with the Shopify site for campaign landing page creation, product optimization, and promotional flows. Collaborate with developers/designers to improve site experience and funnel efficiency. Monitor and analyze user behaviour using tools like GA4, Hotjar, and Shopify Analytics.

Work Timings: 10:15 am 7:15 pm Working Days: Monday to Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Retention Marketing Manager Work Mode: 100% Work from Office Age Criteria: Up to 30 years Why IIDE: IIDE is Asia’s most trusted digital marketing institute, offering government-recognized online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As a Retention Marketing Associate at IIDE’s Lower Parel campus, you will play a key role in executing and optimizing retention campaigns across Email, SMS, and WhatsApp channels. You will work closely with cross-functional teams to coordinate campaign execution, manage audience segmentation, monitor campaign performance, and maintain high content and data standards. This is an ideal opportunity for someone with a strategic mindset, technical proficiency, and a passion for data-driven marketing. What You'll Do: Campaign Execution & Coordination: Execute marketing campaigns via Email, SMS, and WhatsApp using tools like MoEngage, Leadsquared, Chat360, and Make. Collaborate with internal teams to align messaging and promotional strategies across platforms. Write clear and engaging copy for campaigns in coordination with the content team. Data Segmentation & Analysis: Analyze customer data from CRM systems to identify trends and segmentation opportunities. Create targeted audience segments to improve personalization and engagement rates. Conduct daily performance analysis of campaigns, providing insights for improvement. Cross-functional Collaboration: Work with various departments to ensure alignment and consistency in CRM efforts. Support the implementation of customer journey automation flows to boost retention. Requirements Must-Have: Experience: 1–2 years of hands-on experience in executing SMS, WhatsApp, and email campaigns. Tech & Tools: Strong understanding of marketing logic, workflows, and automation platforms such as MoEngage, Leadsquared, Chat360, and Make. Data Skills: Proficient in Google Sheets with the ability to use formulas for data segmentation and performance tracking. Digital Marketing Acumen: Basic understanding of digital marketing concepts and metrics. Communication: Strong written communication skills for crafting clear, concise messaging. Analytical Mindset: Ability to interpret data, extract insights, and suggest optimizations for better performance. Nice to Have: Innovation: Ability to recommend creative campaign improvements based on campaign data. Team Player: Collaborative attitude and the ability to thrive in a fast-paced, goal-oriented environment. Attention to Detail: Strong focus on content quality, campaign accuracy, and data hygiene. If you're excited about using marketing automation and customer insights to make a meaningful impact, we’d love to have you on our team.

ABOUT / SAADAA We are a direct-to-consumer (D2C) lifestyle brand. Our vision is to advocate the / SAADAA way of living and make / BETTER basics for everyone. #RAHOSAADAA #PEHNOSAADAA In the top 1% of Shopify stores in India, we have been bootstrapped and profitable with industry-leading benchmarks. We have grown from a 100-square-foot garage to a 150+-person team within 4 years. WHAT ARE WE LOOKING FOR? Join us at / SAADAA and play a key role in strengthening our customer engagement and retention efforts. WHAT WILL YOU BE RESPONSIBLE FOR? Assist in executing customer retention and engagement strategies across various channels such as email, SMS, WhatsApp, and push notifications. Support the creation of personalized customer communication based on user segmentation and behavior. Analyze customer data to identify trends, pain points, and opportunities to improve retention. Work closely with the marketing and creative teams to develop content for retention campaigns. Monitor and track campaign performance, reporting key metrics and insights. Help optimize the customer journey by collaborating with product and tech teams to reduce friction and enhance user experience. Stay updated on industry trends and best practices in retention marketing. WHO YOU ARE? 0-3 years of experience in a retention marketing or CRM role, preferably in a D2C environment. Basic understanding of Customer Data Platforms (CDPs) such as WebEngage, CleverTap, or MoEngage. Familiarity with email marketing, push notifications, and customer segmentation. Proficiency in Excel and a data-driven mindset for analyzing retention metrics. Strong communication skills and an eye for detail. A proactive learner with a problem-solving attitude. WHY BE A PART OF / SAADAA? Do you feel out of place in a world full of unnecessary complexities? Do you find joy in little things? Are you an avid reader with a curiosity for understanding how things work and how we got here? Do you believe life is simple and people around you are focusing on the wrong things? Are you excited by the idea of learning new things or solving problems with the simplest solutions? If the answer to all the above questions is yes, you are in the right place. The world is full of unnecessary complexities, & we, as humans, do not understand the burden of unconscious consumption. We at / SAADAA believe simplicity with better basics is the way to live a fulfilling life. WHAT DO WE OFFER? A team of empathetic problem-solvers The Right Compensation A clear growth path within the marketing team An opportunity to drive meaning with products A culture of continuous learning Freedom: freedom to explore, fail, and learn

Process Airtel Retension (Retension Process) -Experience - Fresher / min 6months any experience -Salary - 14750/- inhand -Week off - Rotational off -Timing - Day Rotational Shift -Job location - Ghansoli Mahape -Rounds of Interview: HR / OPS Required Candidate profile Need - Fresher or Exp / Average to Good Eng comms Min HSC Pass To schedule your interview Call or send your CV through WhatsApp (number mentioned below) HR Omkar:- 9822644197 (Call and What's app) Perks and benefits Good Salary & Huge Incentives

-Boost lifecycle value via retention -Manage flows on email, SMS & WhatsApp -Run campaigns for events, seasons & triggers -Write copy for diverse customer segments -Collaborate on creatives for campaigns -Analyze data to improve open rates & LTV Required Candidate profile - 3–5 yrs in retention across Email, SMS, In-app, Push, WhatsApp, Telegram - Proven record in boosting engagement, retention & user funnel - Skilled in GA, FB Analytics, CleverTap, WebEngage, Optimove

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Retention Marketing Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: IIDE is Asias most trusted digital marketing institute, offering government-recognised online, offline, and postgraduate programs. We empower students, graduates, and working professionals to transform their careers and stay future-ready in the ever-evolving digital landscape. About the Role: As the Growth Marketing Team Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention/growth marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

We are seeking a strategic, data-driven Retention Marketing Expert to join our marketing team. In this role, you will be responsible for developing and executing retention strategies aimed at increasing customer loyalty, reducing churn, and improving lifetime value (LTV). You will leverage data analytics and customer insights to create personalized retention campaigns, build strong relationships with customers, and ensure seamless experiences across multiple touchpoints. This role requires someone with a strong background in CRM, email marketing, customer segmentation, and lifecycle marketing, with hands-on experience using Various CRM and Marketing Automation tools. Key Responsibilities: o Strategy Development: Develop and implement CRM strategies, including segmentation, personalization, and automation, to enhance customer engagement, retention, and lifetime value. Customer Journey Mapping: Analyze the customer journey and identify touchpoints where CRM efforts can enhance the overall experience. o Email Marketing: Lead the email marketing efforts, including planning, designing, executing, and analyzing email campaigns to optimize open rates, click-through rates, and conversions. o Push Notifications and SMS: Develop and execute push notification and SMS campaigns, ensuring relevant and timely messages that drive user engagement and conversions. o A/B Testing: Implement A/B testing and conduct post-campaign analysis to refine CRM strategies, continually improving performance. - Customer Service Management - Develop and implement customer service strategies - Ensure timely resolution of customer issues - Analyze customer feedback and metrics • • Plan and execute multichannel retention campaigns including email, SMS, Whatsapp, push notifications, and in-app messages to drive repeat purchases and subscription renewals. • • - Data-Driven Insights: • Utilize data analytics to identify key drivers of churn, segment customers, and measure the effectiveness of retention efforts. Provide actionable insights to optimize campaigns. • • - Customer Segmentation & Personalization: • Leverage customer data and behavior to create segmented, personalized marketing campaigns that speak directly to specific customer needs and preferences • • - Cross-Functional Collaboration: • Work closely with product, marketing, creative, customer support, and other teams to align retention strategies with overall business goals, ensuring a seamless customer experience. • • - Churn Prevention & Win-Back Campaigns: • Develop targeted campaigns to prevent churn and re-engage lapsed customers through personalized communication, special offers, and loyalty programs. • • - A/B Testing & Optimization: • Design and implement A/B tests to continually optimize retention strategies, focusing on open rates, conversion rates, and customer satisfaction metrics. • • - Reporting & KPIs: • Monitor key retention KPIs such as churn rate, customer retention rate, LTV, and customer satisfaction (NPS). Regularly present performance metrics and insights to senior leadership. • • - Technology & Tools: • Utilize CleverTap and other marketing automation platforms, CRM systems, and analytics tools (e.g. CleverTap Journeys, Google Analytics) to design, implement, and measure retention campaigns. • o CRM Tools/Vendor Collaboration: Work closely with CRM vendors, to maximize the efficiency and effectiveness of CRM efforts and drive new initiatives. Should have strong knowledge in using e-CRM platforms. o Cost and Revenue Attribution : Monitor and analyze cost and revenue generated from CRM campaigns, ensuring a clear understanding of the ROI for each initiative. o Enhance And Monitor The Brands Visibility Work with creative/in-house agency to create, develop and manage content for brand’s online presence. Performing ad-hoc SEO audits and analysis to validate the content plan and approach. Identify and curate existing relevant content in line with the brand sense of purpose. Create compelling and engaging brand content on social and e-retailer platforms which will attract viewers as well as amplification and interaction through social sharing. Qualifications: • Minimum of 4-6 years of experience in digital marketing, CRM, email marketing, customer service or related roles. • Proven track record of successfully developing and executing digital and CRM strategies that resulted in increased customer engagement and revenue. • Strong analytical and data-driven mindset. • Exceptional communication and project management skills. • Team player with the ability to collaborate cross-functiona

Job Title: Customer Retention Executive Airtel Process Process: Retention (Airtel) Location: Ghansoli / Mahape, Navi Mumbai Job Description: We are hiring enthusiastic and customer-focused individuals for the Airtel Retention Process. The ideal candidate should have average to good English communication skills and a strong willingness to engage with customers. This role involves handling customer retention queries and providing effective solutions to retain existing customers. Key Responsibilities: Handle outbound/inbound customer calls related to retention. Address and resolve customer concerns to ensure continued service. Convince customers to continue using Airtel services by highlighting benefits and solutions. Maintain records of customer interactions and follow-ups. Achieve daily and weekly targets as defined by the operations team. Requirements: Education: Minimum HSC (12th pass) Experience:- Freshers are welcome / Minimum 6 months of any work experience (preferred) Communication: Average to Good English communication skills Job Details: Salary: 14,750/- In-Hand Shifts: Day Rotational Shifts Week Off: Rotational Off Interview Rounds: HR Round Operations Round Work Location: Ghansoli / Mahape, Navi Mumbai Why Join Us? Work with one of India's top telecom brands Airtel Friendly and professional work environment Great opportunity to begin or grow your career in BPO/Telecom sector Interested candidates can apply now! To schedule your interview Call or send your CV through WhatsApp (number mentioned below) HR Omkar :- 9822644197

We are seeking a dynamic and results-oriented Loyalty Program Manager to lead the strategy, execution, and optimization of our customer loyalty and rewards initiatives. The ideal candidate will have 3 to 6 years of experience in managing loyalty programs, CRM campaigns, and customer engagement strategies in a B2C environment.

Role & responsibilities Deep-dive into user journeys across the lifecyclefrom first ride to frequent traveler. Map drop-offs, identify friction points, and build insights that drive retention and repeat revenue. Track and analyze KPIs across acquisition, engagement, retention, and churn. Partner with Product, Marketing, and growth teams to build smart CLM strategies and cohorts. Design A/B tests for lifecycle campaigns and translate results into actionable insights. Work closely with the growth team to measure impact of interventions on LTV, CAC payback, and margins. Build dashboards and automate reporting to empower teams with data they can use. Preferred candidate profile 2-4 years of experience in analytics, business insights, or CLM roles in B2C companies. Expert in Excel/Sheets. Bonus if you know Python or R. Proven track record of working with CRM or retention teams to drive business impact. Obsessed with customer behavior and solving real-world problems through data. Comfortable working with ambiguity and breaking down open-ended questions into hypotheses and tests. Bonus Points If You: Have worked in finance, mobility, travel, or other mid-frequency transaction businesses. Understand CLM tools like Clevertap, MoEngage, or WebEngage. Can tell stories with datanot just what happened, but why and what next.

ROLE We are seeking a strategic, data-driven Retention Marketing Expert to join our marketing team. In this role, you will be responsible for developing and executing retention strategies aimed at increasing customer loyalty, reducing churn, and improving lifetime value (LTV). You will leverage data analytics and customer insights to create personalized retention campaigns, build strong relationships with customers, and ensure seamless experiences across multiple touchpoints. This role requires someone with a strong background in CRM, email marketing, customer segmentation, and lifecycle marketing, with hands-on experience using Various CRM and Marketing Automation tools. Key Responsibilities: Strategy Development: Develop and implement CRM strategies, including segmentation, personalization, and automation, to enhance customer engagement, retention, and lifetime value. Customer Journey Mapping: Analyze the customer journey and identify touchpoints where CRM efforts can enhance the overall experience. Email Marketing : Lead the email marketing efforts, including planning, designing, executing, and analyzing email campaigns to optimize open rates, click-through rates, and conversions. Push Notifications and SMS: Develop and execute push notification and SMS campaigns, ensuring relevant and timely messages that drive user engagement and conversions. A/B Testing : Implement A/B testing and conduct post-campaign analysis to refine CRM strategies, continually improving performance. - Customer Service Management - Develop and implement customer service strategies - Ensure timely resolution of customer issues - Analyze customer feedback and metrics Plan and execute multichannel retention campaigns including email, SMS, Whatsapp, push notifications, and in-app messages to drive repeat purchases and subscription renewals. - Data-Driven Insights: Utilize data analytics to identify key drivers of churn, segment customers, and measure the effectiveness of retention efforts. Provide actionable insights to optimize campaigns. - Customer Segmentation & Personalization: Leverage customer data and behavior to create segmented, personalized marketing campaigns that speak directly to specific customer needs and preferences - Cross-Functional Collaboration: Work closely with product, marketing, creative, customer support, and other teams to align retention strategies with overall business goals, ensuring a seamless customer experience. - Churn Prevention & Win-Back Campaigns: Develop targeted campaigns to prevent churn and re-engage lapsed customers through personalized communication, special offers, and loyalty programs. - A/B Testing & Optimization: Design and implement A/B tests to continually optimize retention strategies, focusing on open rates, conversion rates, and customer satisfaction metrics. - Reporting & KPIs: Monitor key retention KPIs such as churn rate, customer retention rate, LTV, and customer satisfaction (NPS). Regularly present performance metrics and insights to senior leadership. - Technology & Tools: Utilize CleverTap and other marketing automation platforms, CRM systems, and analytics tools (e.g. CleverTap Journeys, Google Analytics) to design, implement, and measure retention campaigns. CRM Tools/Vendor Collaboration : Work closely with CRM vendors, to maximize the efficiency and effectiveness of CRM efforts and drive new initiatives. Should have strong knowledge in using e-CRM platforms. Cost and Revenue Attribution : Monitor and analyze cost and revenue generated from CRM campaigns, ensuring a clear understanding of the ROI for each initiative. Enhance And Monitor The Brands Visibility Work with creative/in-house agency to create, develop and manage content for brands online presence. Performing ad-hoc SEO audits and analysis to validate the content plan and approach. Identify and curate existing relevant content in line with the brand sense of purpose. Create compelling and engaging brand content on social and e-retailer platforms which will attract viewers as well as amplification and interaction through social sharing. Qualifications: Minimum of 5-10years of experience in digital marketing, CRM, email marketing, customer service or related roles. Proven track record of successfully developing and executing digital and CRM strategies that resulted in increased customer engagement and revenue. Strong analytical and data-driven mindset. Exceptional communication and project management skills. Team player with the ability to collaborate cross-functionally.

JOB TITLE: Manager/Senior Manager, Subscription Marketing (Performance Marketing) LOCATION: Navi Mumbai, India ROLE: We are seeking a dynamic Subscription Marketing Manager to lead the end-to-end communication and performance marketing strategy for JioSaavns subscription products: Pro and Plus. This role is perfect for a brand-focused and data-driven marketer with experience in subscription-based product marketing, especially in the Music OTT or Video OTT space. You will be responsible for shaping and managing the brand identity of JioSaavn Subscriptions, driving subscriber engagement, and creating impactful campaigns through Customer Lifecycle Management (CLM) initiatives and performance marketing strategies. RESPONSIBILITIES: Brand & Performance Marketing Strategy Define and manage the brand positioning for JioSaavn Pro and Plus subscriptions. Develop and execute integrated marketing campaigns to drive brand awareness, subscriber acquisition, and retention. Plan, execute, and optimize performance marketing campaigns across paid media channels (Google Ads, Meta, programmatic, affiliates, etc.). Collaborate with cross-functional teams to ensure consistent messaging across all channels. Subscriber Engagement & Retention Design and implement CLM strategies to engage subscribers throughout their lifecycle, focusing on acquisition, onboarding, retention, and upsell opportunities. Use data-driven insights to segment audiences and optimize conversion and retention campaigns. Run win-back and churn mitigation campaigns to improve subscriber lifetime value. Creative Excellence & Experimentation Partner with internal and external creative teams to develop world-class creative assets that resonate with music and video streaming audiences. Run A/B tests on creative messaging, landing pages, and offers to optimize conversion rates. Ensure all communication reflects the brand voice and connects emotionally with target audiences. Data-Driven Insights & Analytics Analyze subscriber data, campaign performance, and user behavior to refine strategies and deliver measurable results. Work closely with the data analytics team to build dashboards and track KPIs, ensuring marketing strategies are backed by actionable insights. Leverage insights to personalize communication and optimize ROAS (Return on Ad Spend). REQUIREMENTS: Experience: 5+ years of experience in performance marketing and brand marketing, preferably with a focus on subscription products. Experience in Music OTT or Video OTT industries is highly desirable. Brand & Data Expertise: Strong expertise in building and managing brand identities, with a knack for storytelling, as well as a deep understanding of data analytics and performance marketing. CLM & Performance Marketing: Proven track record of developing and implementing successful CLM and paid marketing strategies to drive subscriber engagement and retention. Analytical & Strategic Thinker: Ability to use data and analytics tools to measure, optimize, and scale marketing efforts effectively. Collaborative & Agile: Strong interpersonal skills and experience working in cross-functional teams in a fast-paced environment BENEFITS AND PERKS: At JioSaavn, we blur work and play, and you get all the perks of a global company. You will get to work with a dynamic group of entrepreneurs, who are delivering results and working zealously to make a difference in the way the world experiences music.

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years At IIDE, we are committed to fostering a supportive, growth-oriented work environment that values collaboration and impactful contributions. As a leader in digital education, we offer competitive salaries and ample opportunities for career advancement. Join our team and help shape the future of digital marketing education, making a real difference in students' lives. As the Marketing Automation - Team Lead based in Lower Parel, Mumbai, you will be instrumental in developing and managing retention-focused campaigns to enhance customer engagement and loyalty. This role includes overseeing automation tools, creating impactful campaigns, and driving strategies for sustained customer relationships. You'll collaborate cross-functionally to maintain high standards across all campaigns and initiatives. What You'll Do: Marketing Automation and Campaign Management: Oversee the use and optimization of marketing automation tools like MoEngage, WebEngage, and similar platforms. Design and execute automated customer journeys aimed at maximizing retention and engagement across multiple channels. Customer Retention Strategy and Execution: Assist in creating and implementing multi-channel retention strategies to engage customers at various stages of their journey. Craft compelling content for cold emails, follow-ups, and drip campaigns, driving meaningful customer engagement. Team Collaboration: Lead and collaborate closely with the retention marketing team to manage campaigns and align on project goals. Offer guidance and support to achieve team objectives and optimize retention efforts. Performance Analysis and Optimization: Analyze email and other campaign metrics, focusing on improving key performance indicators such as open rates and click-through rates. Provide insights based on data for ongoing optimization and effectiveness of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 3 years in retention marketing, particularly in multi-channel strategies and campaign execution. Technical Skills: Hands-on experience with marketing automation tools like MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of campaign performance analysis with experience in optimizing metrics such as open rates and engagement rates. Communication Skills: Excellent written and verbal communication abilities, with a knack for crafting engaging content. Team Collaboration: Proven track record of working collaboratively with team members to optimize performance and achieve growth. Data Proficiency: Proficient in Google Sheets and Excel, including VLOOKUP, Pivots, and SUMIFS functions. Should Have: Strategic Mindset: Ability to contribute to designing comprehensive retention strategies across channels like Email, SMS, and WhatsApp. Customer Journeys: Proficient in creating customer lifecycle journeys to engage customers at different stages. Referral Program Management: Experience supporting referral programs to increase loyalty and engagement. Problem-Solving: Able to provide proactive insights for campaign improvements and address challenges. Nice to Have: Industry Knowledge: Awareness of current trends and best practices in retention marketing. Innovation: Ability to introduce fresh ideas to enhance marketing strategies. Cross-Channel Coordination: Experience collaborating with other marketing teams for cohesive strategies. Adaptability: Thrives in fast-paced environments with changing priorities. If you're a strategic thinker with expertise in marketing automation and a passion for enhancing customer engagement, we encourage you to apply and be part of our mission to drive customer loyalty at IIDE.

Responsibilities: leads through proactive prospecting, networking and secure new business opportunities. a robust pipeline of leads through email, networking events, and social media. a list of customers who fit our ideal client profile. new clients for our various services. the clients need and specific requirement. Present proposals aligned to his goals and objectives. a client is onboarded, continue to nurture and grow the relationship. their existing portfolios and providing appropriate suggestions. and presenting research reports, Mutual Fund updates, life and health insurance services to clients. rapport which will help in maintaining client loyalty and securing repeat business. as the primary point of contact, fostering trust, delivering exceptional customer service, and ensuring client satisfaction. client concerns, gathering feedback, and identifying opportunities to upsell or expand our services. Requirements Skills/Qualifications/Experience: (For Nashik, Ahmedabad & Kutch) networking and lead generation skills. Ability to identify and convert potential clients. communication and presentation skills to effectively put forward the various services. mindset to understand client needs, conduct market analysis, and position our services strategically. to grow in a fast-paced environment, manage multiple priorities, and meet ambitious targets. degree in commerce, marketing, or a related field (MBA-Finance/Marketing preferred). Having a CFP or NISM XA & XB certification will be an added advantage. Atleast 3 years relevant experience 0

Work Timings: 10:15 am - 7:15 pm Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off) Location: Lower Parel, Mumbai (5 minutes from Railway Station) Reports to: Sr. Manager Work Mode: 100% Work from Office Age Criteria: Upto 30 years Why IIDE: At IIDE, we are dedicated to creating a supportive and collaborative work environment that promotes professional growth and impactful contributions. As a leading institution in digital education, we offer competitive salaries and numerous opportunities for career development. Join us to be part of a dynamic team focused on shaping the future of digital marketing education and making a significant difference in students' lives. About the Role: As the Retention Marketing Team Lead at Lower Parel, Mumbai , you will play a pivotal role in driving customer engagement and retention through multi-channel marketing strategies. This role involves managing marketing automation tools, crafting compelling campaigns, and collaborating with the team to foster long-term customer relationships. You will help lead retention strategies while working cross-functionally to uphold high standards across all campaigns and initiatives. What You'll Do: Customer Retention Strategy and Execution: Assist in developing and implementing multi-channel retention strategies for engaging customers across various touchpoints. Help create compelling content for cold emails, follow-up emails, and drip campaigns to drive engagement. Marketing Automation and Campaign Management: Support the oversight and optimization of marketing automation tools like MoEngage and WebEngage. Collaborate in designing and executing customer journeys that support long-term retention goals. Team Collaboration: Work closely with the retention marketing team to manage projects and campaigns. Provide input and support to ensure team goals are met. Performance Analysis and Optimization: Analyze the performance of email campaigns, focusing on improving key metrics such as open rates and click-through rates. Assist in providing data-driven insights for continuous improvement of retention strategies. Requirements Who You Are: Must-Have: Experience: Minimum of 2 years in retention marketing, focusing on multi-channel strategy and campaign execution. Technical Skills: Experience with marketing automation tools such as MoEngage, WebEngage, SFMC, or similar platforms. Analytical Skills: Strong understanding of performance analysis with experience in optimizing campaigns for improved open rates, click-through rates, and customer engagement. Communication Skills: Exceptional written and verbal communication skills, especially for crafting engaging content. Team Collaboration: Proven ability to work collaboratively with team members to achieve performance optimization and growth. Data Proficiency: Proficient in Google Sheets, Excel, including functions like VLOOKUP, Pivots, and SUMIFS for data management. Should Have: Strategic Mindset: Ability to assist in designing and implementing comprehensive retention strategies across Email, SMS, and WhatsApp. Customer Journeys: Proficiency in creating customer lifecycle journeys to engage users at various touchpoints. Referral Program Management: Experience in supporting referral programs to increase customer loyalty. Problem-Solving: Ability to provide insights for continuous campaign optimization and address challenges proactively. Nice to Have: Industry Knowledge: Understanding of the latest trends and best practices in retention marketing. Innovation: Ability to suggest innovative ideas to enhance marketing strategies based on previous experiences. Cross-Channel Coordination: Experience in collaborating with other marketing teams. Adaptability: Ability to thrive in fast-paced environments with shifting priorities. If you're a strategic thinker with a passion for retention marketing and teamwork, we encourage you to apply and help enhance our customer engagement and loyalty efforts.

About the Team: Our team thrives on collaboration, innovation, and a passion for excellence. We believe in open communication, continuous learning, and supporting each other to achieve our goals. The team consists of marketing strategists, content creators, social media experts, and data analysts. Join our team, where creativity meets strategy to drive our brand forward and engage our audience About the Role: You will be responsible for revenue / retention business goals for specific user segments and devising / executing growth campaigns on the app to achieve these goals. Expectations/Requirements: Own retention, revenue, upgrade metrics for specific user segments Improve conversion with offers & efficiency enhancement Work closely with marketing team to improve new user acquisition Plan, execute and measure growth experiments and conversion tests Analysing key performance metrics and driving business results Manage internal resources to deliver, monitor and report on daily, weekly and monthly KPIs against targets Identify data trends and insights, and optimize spends and performance based on insights to maximize ROI Implement CRM tools to create life cycle journeys Work with Data and Product teams to improve app through design, usability, content, and customer experience Superpowers/ Skills that will help you succeed in this role: Must have 2-4 years of relevant experience in Internet/Ecommerce. Gaming environment expertise would be a plus while not mandatory Hands on experience with managing comms on push / inapp / sms channels Hands on experience with creating content / copy for comms channels Hands-on experience of CleverTap or any other similar platform in creating custom reporting, experiments, goals, and filters Should be comfortable working with data and have the ability to make data driven decisions, derive insights from data Experience managing Customer Lifecycle in an app based business.

Youll grow as Fresh Prints grows. Youll get all the time and support you need to learn a lot, develop professionally, and have a significant impact. Description of the Role Collaborate with graphic designers, marketing, and content teams to write on-brand copy for our collegiate and corporate clientele Analyze sales data, comms, and customer behavior to come up with retention marketing strategies and execution plans Execute on cross-functional retention marketing work along with sales, and other marketing team members to ensure successful account retention per campaign Analyze the impact of retention campaigns and initiatives and apply findings to future campaigns The Unknown - we're always looking to find new ways to improve and we also want you to take ownership over projects you think can add value to Requirements 1-2 years of work experience (client-facing and analytical roles preferred) Fluency in English Comfortable collaborating with the broader team Comfortable working in an Agile marketing structure Excellent communication skills Strong time management & prioritization skills Self-motivated and excited to work on different projects Personal Attributes Proactive. You believe its always on you to make sure anything you do is a success. In love with a challenge. You revel in solving problems and want a job that pushes you out of your comfort zone. Goal-oriented. Youre incredibly ambitious. Youre dedicated to a long-term vision of who you are and where you want to go. Open to change. You’re inspired by the endless ways in which everything we do can always be improved. Calm under pressure. You have a sense of urgency but channel it into productively working through any issues. Super attentive to detail. You have an eagle’s eye for detail and can catch any mistake within seconds. Details Work from Home setup Monday to Friday This is a salaried role, not an hourly role. To help coordinate across time zones of different teams, we ask that you be available for any meetings from 12:30 PM to 9:30 PM IST

Job Description : PL Channel Growth: o Drive growth across owned retention channels (email, SMS, push notifications, in-app, etc.) with a 360-degree approach that balances strategy and execution. o Plan, execute, and optimize campaigns to achieve channel-specific KPIs like revenue, CTR, and conversions. Tech Initiatives: o Own and manage key tech initiatives for retention marketing, ensuring the integration and adoption of tools and technologies that enhance campaign effectiveness. o Collaborate with the tech team to ensure seamless implementation and functionality. In-App Channels: o Oversee in-app communication channels, ensuring a seamless and engaging customer journey. o Leverage the latest industry trends and insights to continuously enhance in-app features and experiences. Revenue & BI Initiatives: o Lead revenue-building and business intelligence initiatives to generate incremental revenue and boost visits to the platform. o Analyze data to identify patterns, trends, and actionable insights to improve campaign performance. Event Calendar & Properties: o Manage the retention marketing event calendar, ensuring timely execution and alignment with business goals.

WHAT ARE WE LOOKING FOR? Join us at SAADAA and play a key role in strengthening our customer engagement and retention efforts. WHAT WILL YOU BE RESPONSIBLE FOR? Assist in executing customer retention and engagement strategies across various channels such as email, SMS, WhatsApp, and push notifications. Support the creation of personalized customer communication based on user segmentation and behavior. Analyze customer data to identify trends, pain points, and opportunities to improve retention. Work closely with the marketing and creative teams to develop content for retention campaigns. Monitor and track campaign performance, reporting key metrics and insights. Help optimize the customer journey by collaborating with product and tech teams to reduce friction and enhance user experience. Stay updated on industry trends and best practices in retention marketing. WHO YOU ARE? 1-2 years of experience in a retention marketing or CRM role, preferably in a D2C environment. Basic understanding of Customer Data Platforms (CDPs) such as WebEngage, CleverTap, or MoEngage. Familiarity with email marketing, push notifications, and customer segmentation. Proficiency in Excel and a data-driven mindset for analyzing retention metrics. Strong communication skills and an eye for detail. A proactive learner with a problem-solving attitude.

About Angel one : Angel One Limited is a Fintech company providing broking services, margin trading facility, research services, depository services, investment education and distributes third party financial products to its clients, on a mission to become the No. 1 fintech organization in India. With over 2 crore+ registered clients, we are onboarding an average of over 800k new clients every month in the current financial year. We are working to build personalized financial journeys for our clients via a single app, powered by new-age tech, AI, Machine Learning and Data Science. We have a flat structure, with ample opportunity to showcase your talent and a growth path for you to the very top. We are aggressively hiring for various non-tech and tech roles across India. Join our team and experience the best of both worlds at Angel One! Check out our careers section! Why You'll Love Working at Angel One! Ranked Top 25 Companies to Work in India: We're proud to be recognized as one of the best workplaces, certified for 8 consecutive years. Innovative Culture: Ideate, innovate, and create cutting-edge fintech solutions with AI and Machine Learning. Be part of something huge: Be at the Forefront of Fintech Innovation Bold Approach: We're not just growing a customer base; we're unlocking potential, aiming to touch a billion lives. It's about more: more drive, more initiative, and a bolder way of working. We are seeking a talented and results-driven Performance Marketing Specialist to join our Growth team. The ideal candidate will have a passion for data-driven marketing strategies and a proven track record of driving measurable results through various digital channels. As a Performance Marketing Specialist, you will be responsible for developing and executing performance marketing campaigns to drive user acquisition, engagement, and conversion. Job Title: Associate/Specialist -Performance Marketing Location: Mumbai What you will do Develop and execute performance marketing strategies across various digital channels, including but not limited to PPC, display advertising, social media advertising, email marketing, and affiliate marketing. Manage end-to-end campaign planning, execution, optimization, and performance analysis to drive maximum ROI. Conduct in-depth analysis of campaign performance data, identify trends, insights, and opportunities for optimization, and make data-driven recommendations to improve campaign effectiveness. Collaborate with cross-functional teams, including creative, content, and product teams, to develop compelling ad creatives, landing pages, and messaging that resonate with target audiences. Monitor and manage advertising budgets, bid strategies, and campaign pacing to ensure efficient allocation of resources and achievement of campaign objectives. Stay updated on industry trends, best practices, and emerging technologies in performance marketing to drive continuous improvement and innovation. Track and report on key performance metrics and KPIs, providing regular insights and updates to stakeholders. Who you are: Bachelor's degree in Marketing, Business, or a related field. Proven experience in performance marketing, with a strong understanding of digital advertising platforms, including Google Ads, Facebook Ads, Affiliates, and other programmatic platforms. Hands-on experience with performance marketing tools and analytics platforms, such as Google Analytics, Firebase, Appsflyer, Google Tag Manager, Google Ads, Facebook Business Manager, and marketing automation platforms. Proficiency in data analysis and reporting, with the ability to interpret complex data sets, draw actionable insights, and communicate findings effectively. Excellent project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines in a fast-paced environment. Strong analytical mindset, attention to detail, and problem-solving skills. Excellent communication and collaboration skills, with the ability to work cross-functionally and build relationships with internal and external stakeholders. Self-motivated, proactive, and results-oriented, with a passion for driving business growth through innovative marketing strategies. Strong data analysis skills Must have: Spreadsheet skills (Excel, Google Sheets) Good to have: SQL, R Priority 2-5 years in Performance Marketing Experience in B2C/Fintech. Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications. Experience with A/B testing and conversion rate optimization strategies. Familiarity with marketing attribution models and multi-touch attribution analysis. What's in it for You? Empowered Growth: We invest in your growth and empower you to explore your full potential. Exceptional Benefits: Our comprehensive benefits package includes health insurance, wellness programs, learning & development opportunities, and more. For a deeper dive into our company culture and vision, explore our Company Deck. At Angel One, our thriving culture is rooted in Diversity, Equity, and Inclusion (DEI). As an Equal opportunity employer, we wholeheartedly welcome people from all backgrounds irrespective of caste, religion, gender, marital status, sexuality, disability, class or age to be part of our team.We believe that everyone's unique experiences and viewpoints make us stronger together. Come and be a part of #OneSpace*, where your individuality is celebrated and embraced. Interested Candidates can share there resume at naina.gurang@angelbroking.com