Head of Business Development

Title:

Experience:

Reports To:

Location:

About the Company:

Infidigit is a leading SEO and Digital Growth company helping brands scale their online

presence & Revenue through data-driven SEO, content, and performance marketing strategies. We work

with top established enterprises and high-growth startups across industries such as

e-commerce, BFSI, Healthcare, Retail, and Technology.

Role Overview:

The position will lead the sales function, drive revenue growth, and expand the

company’s client base in the SEO, automation and digital marketing domain. This role

demands a strong understanding of SEO, AI Innovation, analytics, and digital marketing ROI, combined

with the ability to build and lead a high-performing sales team.

Key Responsibilities:

1. Sales Strategy & Planning: Develop and execute a scalable sales strategy aligned with business goals and revenue targets.
2. Business Development: Identify and pursue new business opportunities with enterprise and mid-market clients across sectors.
3. Client Acquisition: Own the end-to-end sales cycle – from lead generation and pitching to negotiation and closure.
4. Partnerships & Alliances: Build strategic relationships with agencies, technology partners, and platforms to drive business growth.
5. Revenue Management: Forecast, track, and report revenue performance, ensuring consistent achievement of targets.
6. Team Leadership: Build, mentor, and lead a team of sales and business development professionals.
7. Collaboration: Work closely with marketing, delivery, and account management teams to ensure seamless client onboarding and satisfaction.
8. Market Intelligence: Stay updated with SEO trends, competitor activities, and digital marketing innovations to refine offerings.

Key Metrics (KPIs):

1. Quarterly and annual sales revenue targets
2. New client acquisition count
3. Client retention and account growth rate
4. Sales pipeline health (lead-to-conversion ratio)
5. Profitability per deal

Required Skills & Experience:

1. 10 years plus of experience in B2B sales, preferably in SEO, digital marketing, and MarTech industries.
2. Proven track record of meeting or exceeding sales targets.
3. Strong understanding of SEO, SEM, analytics, and digital marketing performance metrics.
4. Experience selling to CMOs, Marketing Heads, and digital transformation teams.
5. Excellent communication, negotiation, and presentation skills.
6. Ability to build long-term client relationships based on trust and ROI delivery.
7. Data-driven decision-making and familiarity with CRM tools (Odoo, Salesforce, etc.).

Preferred Qualifications:

1. MBA or equivalent degree in Marketing, Business, or related field.
2. Prior experience in scaling a digital agency or marketing services company.
3. Exposure to international markets (US, UK, Middle East) is a plus.

What We Offer:

1. Competitive salary and performance-based incentives
2. Opportunity to work with top brands and industry leaders
3. Collaborative, high-growth work environment
4. Leadership role with strategic decision-making authority

Interested candidates can directly share their resumes at preeti.fadikar@infidigit.com