Business Development Executive

Role Definition

The Business Development Executive at Our Quotient is responsible for driving new client acquisition, developing and nurturing client relationships, and contributing to the agency’s revenue growth.  

This role is essential in identifying business opportunities, supporting pitch development, collaborating across internal teams to ensure client satisfaction and chasing growth projections year on year. The individual will act as both a client-facing strategist and an internal coordinator to help expand the agency’s portfolio and market reach. 

Deliverables

1. Client Prospecting & Lead Generation 
2. Handling Contracts, Proposals & Pitch Development 
3. Client Relationship Management 
4. Coordination with Internal Teams 
5. Market Research & Competitor Analysis 
6. Pipeline & CRM Management 
7. Reporting & Sales Forecasting 

Tasks & Activities

1) Client Prospecting & Lead Generation

• Identify and research potential clients and business sectors aligned with agency offerings. 
• Conduct cold calls, email outreach, and networking to generate qualified leads. 
• Attending industry events and developing partnerships to expand business opportunities. 

2) Handling Contracts, Proposals & Pitch Development

• Prepare customized business proposals and pitch decks tailored to client requirements, ensuring clarity on deliverables, timelines, and commercial terms. 
• Present proposals to clients and lead discussions to clarify scope, resolve queries, and negotiate commercial and legal terms. 
• Monitor proposal and contract timelines to ensure submissions and signoffs happen within stipulated deadlines. 

3) Client Relationship Management

• Build and maintain strong relationships with new and existing clients. 
• Understand client needs and tailor agency services accordingly. 
• Regular follow-ups to ensure client satisfaction and identify upsell opportunities. 

4) Closing Sales & After-Sales Support

• Facilitate smooth closing of sales by addressing client concerns, negotiating terms, and finalizing agreements efficiently. 
• Provide proactive after-sales support to ensure client satisfaction, handle any issues promptly, and nurture long-term relationships for repeat business and referrals. 

5) Coordination with Internal Teams

• Liaise between clients and delivery teams (creative, strategy, operations) to ensure smooth onboarding and project execution. 
• Communicate client feedback and market insights internally. 

6) Market Research & Competitor Analysis

• Monitor industry trends and competitor activities to identify threats and opportunities. 
• Share actionable insights to guide agency strategies. 

7) Pipeline & CRM Management

• Maintain detailed records of prospects, client interactions, and sales activities in CRM systems. 
• Track progress against targets, update status regularly, and ensure proper database maintenance for accuracy and reliability. 

8) Reporting & Sales Forecasting

• Prepare weekly/monthly reports on sales activities, pipeline status, and forecast revenue. 
• Assist management with goal setting and strategic planning. 

KPI Metric

1. Lead Quality & Consistency

   – Regular generation of qualified leads in line with target client profiles and business priorities. 

2. Client Acquisition & Conversion

   – Achievement of conversion targets for new clients and projects through effective proposals and pitches. 

3. Revenue Impact

   – Consistent contribution to organizational growth by closing deals with significant, measurable revenue outcomes. 

4. Proposal Win Rate

   – High percentage of proposals and contracts resulting in successful deals; reflects clarity, customization, and persuasiveness in documentation. 

5. Client Relationship Management

   – Positive feedback from new and existing clients, as reflected in satisfaction levels and rate of repeat business. 

6. Timeliness & Accuracy

   – Adherence to submission deadlines for proposals and contracts; compliance with internal and client quality standards. 

7. Pipeline Management & Reporting

   – Real-time updating of CRM, accurate tracking of all prospects and opportunities, and timely sales activity reports. 

8. Process Improvement & Collaboration

   – Active participation in refining business development processes and effective coordination with internal teams during peak workloads or escalations. 

Growth Trajectory

0–1 Month:

2–4 Months:

4–8 Months:

8–12 Months:

Location - Tardeo, Mumbai Central

Salary - 35,000 - 45,000 monthly in hand + Incentives

Must have their own laptop

Agency experience is mandatory