Senior Social Media Marketing Manager in Mumbai
The Social Media Marketing Manager at OQ is responsible for spearheading the social media department. This role is pivotal in ensuring consistent client growth, team performance, and alignment with the agency’s larger business objectives. The individual will act as both a strategist and a leader, driving innovation, overseeing execution, and contributing actively to business development. In addition to managing the current team and accounts, this person is expected to scale the department — both in terms of talent and capability — and lay the foundation for long-term growth. Over time, based on performance and leadership, the Social Media Lead will have the opportunity to transition into the role of Marketing Head at Our Quotient, contributing to the agency’s overall positioning, marketing innovation, and revenue growth. Key Responsibilities Client Oversight & Quality Control – Oversee deliverables for all active clients, ensuring quality, consistency, and timely execution across social media accounts. Final Strategy & Creative Review – Serve as the final checkpoint for strategy, creative, and reporting before client delivery. Performance Management – Conduct regular reviews and set quarterly growth goals based on client objectives and team output. Team Building & Management – Hire, develop, and manage the social media team to align with business growth and performance standards. Talent Retention & Accountability – Retain top talent while proactively managing underperformance to maintain team effectiveness. Culture & Leadership – Foster a culture of performance, continuous learning, and accountability within the social media department. Knowledge & Case Development – Create and maintain a library of case studies to support client pitches and business development. Sales Collaboration – Partner with business development to leverage success stories in client proposals and presentations. Client Lifecycle Management – Lead onboarding, offboarding, and decision-making processes for a seamless client experience. Conflict Resolution – Address internal team issues and client escalations with professionalism and empathy. Department Growth & Learning – Drive monthly training, process audits, and trend updates to keep the team sharp and competitive. Process & Systems Development – Design and refine internal workflows and tools to optimize department operations and collaboration. Growth Trajectory 0–3 Months: Stabilize deliverables, review existing workflows, build team alignment, build hiring plans. 3–6 Months: Strengthen processes, hire as per need, start contributing to BD. 6–12 Months: Own the vertical, drive revenue, scale client performance, create impact case studies, grow the team. 12–18 Months: Transition into Marketing Head, lead cross-functional marketing strategy, for the agency and agency-wide growth initiatives. About Company: We are a creative digital marketing agency that helps brands highlight value and essence, digitally. We help the brand to maintain and grow its presence in the digital world, increase its reach and connect with its target audience. We offer end-to-end digital marketing services that include social media management, website development, performance marketing, content creation, and much more.