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1.0 - 6.0 years
0 - 1 Lacs
Kolkata, West Bengal, India
On-site
Build strong relationships with stakeholders and understand their business needs and challenges Identify proper sources and channels of data collection Ensure that the identified data sources make sense in terms of requirement ecosystem Manage important parts of research project, including survey design, data collection, compliance, quality assessment Analyzing market trends/factors and interpreting statistical results using quantitative techniques Serve as research and evaluation lead for various market analysis, program evaluation, and qualitative research work Work with clients and internal departments on the facilitation of different data sets Provide on-site research and evaluation consultation support for site visits, trainings Present as subject matter expert and report owner at meetings Design and execute qualitative research projects to support marketing, product, and cross-functional teams on a wide variety of domains, including customer needs, segmentation, product design, and customer communications Define research methodology and effectively turn insights into actionable recommendations Conduct strategic market research as requested and required on competitors, targeted customers, industry trends, and available resources to make recommendations on market approaches Continuously monitor the market evolution, pre-empt/forecast market dynamics, and provide in depth recommendations to the business on how to act Extract, analyze and interpret continuous data for the cluster and synthesize into a clear and compelling story that drives action Requirements (Qualifications / Experience / Competencies) Proven ability in designing and executing, often complex, research projects to address various business topics, across customer satisfaction/loyalty, attitudes/behaviors, product development, brand positioning, usability, customer journey, messaging/value proposition, social media listening Strong skills in conducting descriptive statistics (e.g., frequency, cross-tabulation, significance testing, analysis of variance, correlations) and knowledge of advanced analytics (e.g., logistic regressions, factor analysis, cluster analysis, conjoint design, max-diff) Preference Proven hands-on technical skills including an analytical package (R, Matlab, SAS, Weka) big data processing tools (Hadoop, Java) Advanced working experience and application of SAS, STATA, and/or analysis programs Documented experience of support in writing, pursuing, and winning business development efforts Significant documented publication and presentation experience Solid knowledge and experience with a broad array of research methodologies General Skills Fluency in English, written and spoken. Excellent communication skills to deliver strong messages and presentations to high level management Energetic, self-motivated and has a positive attitude
Posted 1 month ago
1.0 - 6.0 years
0 - 1 Lacs
Bengaluru / Bangalore, Karnataka, India
On-site
Build strong relationships with stakeholders and understand their business needs and challenges Identify proper sources and channels of data collection Ensure that the identified data sources make sense in terms of requirement ecosystem Manage important parts of research project, including survey design, data collection, compliance, quality assessment Analyzing market trends/factors and interpreting statistical results using quantitative techniques Serve as research and evaluation lead for various market analysis, program evaluation, and qualitative research work Work with clients and internal departments on the facilitation of different data sets Provide on-site research and evaluation consultation support for site visits, trainings Present as subject matter expert and report owner at meetings Design and execute qualitative research projects to support marketing, product, and cross-functional teams on a wide variety of domains, including customer needs, segmentation, product design, and customer communications Define research methodology and effectively turn insights into actionable recommendations Conduct strategic market research as requested and required on competitors, targeted customers, industry trends, and available resources to make recommendations on market approaches Continuously monitor the market evolution, pre-empt/forecast market dynamics, and provide in depth recommendations to the business on how to act Extract, analyze and interpret continuous data for the cluster and synthesize into a clear and compelling story that drives action Requirements (Qualifications / Experience / Competencies) Proven ability in designing and executing, often complex, research projects to address various business topics, across customer satisfaction/loyalty, attitudes/behaviors, product development, brand positioning, usability, customer journey, messaging/value proposition, social media listening Strong skills in conducting descriptive statistics (e.g., frequency, cross-tabulation, significance testing, analysis of variance, correlations) and knowledge of advanced analytics (e.g., logistic regressions, factor analysis, cluster analysis, conjoint design, max-diff) Preference Proven hands-on technical skills including an analytical package (R, Matlab, SAS, Weka) big data processing tools (Hadoop, Java) Advanced working experience and application of SAS, STATA, and/or analysis programs Documented experience of support in writing, pursuing, and winning business development efforts Significant documented publication and presentation experience Solid knowledge and experience with a broad array of research methodologies General Skills Fluency in English, written and spoken. Excellent communication skills to deliver strong messages and presentations to high level management Energetic, self-motivated and has a positive attitude
Posted 1 month ago
5.0 - 10.0 years
18 - 22 Lacs
Mumbai
Work from Office
Hiring a Category Marketing Manager for a Leading Indian Conglomerate Education: MBA Marketing Full Time 2 Year Course Experience: Minimum 4 Years of Experience in Marketing PLEASE DO NOT APPLY IF YOU DO NOT HAVE RELEVANT EXPERIENCE DO NOT APPLY IF YOU HAVE ONLY DIGITAL MARKETING EXPERIENCE THIS IS A 360 DEGREE MARKETING ROLE (OFFLINE & ONLINE MARKETING) 1. Strengthening Preference and Consideration for Brand Conceptualizing & executing clutter-breaking marketing activities (Print, TV, radio, internet) to build brand awareness, imagery and salience. This will entail extensive interactions with advertising/media agencies. Strengthening brand health by continuously monitoring scores in the Annual Brand Health Survey and executing activities to further the brand image. Conduct a Dealer Satisfaction Survey (DSS) and share the findings with the larger sales team. Create DRM calendar and conduct activities to strengthen dealer relations Conceptualizing & executing innovative marketing activities that are First in Company and First time in the Industry. Develop marketing material for POS and ensure adequate & timely availability and placement on field; develop benchmarks and monitor brand visibility at POS 2. Ensure optimum utilization of funds Ensure media efficiencies and a healthy ROI on media investments. Ensure Budget adherence Develop innovative activities/ processes/ that create impact/ visibility 3.Undertake Business Building projects / special projects Conduct market visits and plan steps thereafter Undertake Business improvement projects 4. Planning and system maintenance Monthly activity planning with Product teams and TMMs Time management 5. BTL Activity Support Provide adequate support to the branch Trade Marketing Managers for activity planning and development of creatives
Posted 1 month ago
1.0 - 3.0 years
2 - 3 Lacs
Jodhpur
Work from Office
Responsibilities: * Manage online presence through social media, website updates, SEO/SEM optimization. * Develop marketing strategies for new products and brands. * Lead product launches with brand positioning and promotion.
Posted 1 month ago
10.0 - 15.0 years
10 - 14 Lacs
Kolkata, Mumbai, New Delhi
Work from Office
A reputed and well-established luxury hospitality group operating across India. Known for excellence in service, sustainability initiatives, and premium guest experiences, the organization manages multiple hospitality brands across various market segments. With a strong brand legacy and a focus on innovation, they continue to set industry benchmarks in the premium and luxury hospitality sector. Role Overview The Brand Manager will be responsible for driving strategic brand initiatives aligned with the companygrowth goals. This includes developing brand positioning, executing integrated campaigns, managing digital and offline channels, and collaborating with multiple stakeholders to maintain consistency and brand integrity. Key Responsibilities Design and implement end-to-end brand strategies including positioning, messaging, and identity. Plan and execute multi-channel marketing campaigns across digital, print, and social platforms. Analyze consumer insights, market trends, and competition to influence brand decisions. Build and manage brand presence across social media channels. Collaborate with internal teams including creative, sales, and digital to ensure brand consistency. Support content and media planning for
Posted 1 month ago
6.0 - 11.0 years
10 - 14 Lacs
Gurugram
Work from Office
Job Title: Sr. Content Marketer - Brand Growth Experience Required: 6+ Years in Content Strategy, B2B or SaaS Marketing Role Overview: In this role, you ll be responsible for leading our brand storytelling efforts across two key verticals : Thought Leadership Executive Branding : Collaborating closely with leadership to amplify the company s voice and expertise in AI-driven and next-gen marketing practices. Product-Led Content Strategy : Driving awareness, engagement, and adoption of our flagship SaaS product through content campaigns across channels. You ll work across teams product, growth, design, and leadership to build a content engine that drives influence, community, and growth. Key Responsibilities: Lead the overall content marketing strategy to support brand, growth, and product objectives. Create and manage content across formats long-form, short-form, video scripts, case studies, newsletters, etc. Collaborate with leadership to craft and publish thought leadership content on industry trends, innovation, and AI. Own the brand tone, messaging framework, and storytelling consistency across platforms. Develop content calendars, campaign plans, and performance dashboards. Identify and tap into new distribution channels forums, newsletters, events, podcasts, and niche communities. Ideal Candidate Profile: 6+ years of experience in B2B/SaaS content marketing, with a strong grasp of growth and narrative strategy. Strong editorial, writing, and storytelling skills across different formats and tones. Experience working closely with founders or senior leaders on thought leadership or executive brand positioning is a plus. Strategic mindset with execution chops you can own end-to-end content projects from idea to distribution. Ability to work cross-functionally and thrive in fast-moving, startup environments. Bonus Points For: Experience in the AI, marketing tech, or creator economy space. Familiarity with tools like Notion, Canva, Descript, N8N, Semrush, etc. A portfolio that shows clarity of thinking, originality, and a knack for shaping influence through content. What We Offer: The opportunity to build an influential brand from the ground up. High ownership, high visibility role working directly with the leadership team. Fast-paced, no-politics, creative work culture. Competitive compensation, creative freedom, and growth path.
Posted 1 month ago
5.0 - 10.0 years
10 - 17 Lacs
Gurugram
Work from Office
About Us: Dr. Morepen Home Health is a fast-growing initiative under the Dr. Morepen brand, focused on delivering quality healthcare services at the doorstep. With a mission to make Health in Your Hands a reality, we are building a robust ecosystem of home-based diagnostics, wellness services, and medical care that is accessible, affordable, and reliable. Role Summary: We are looking for a dynamic and creative Brand Manager / Marketing Manager to lead the brand building, strategic marketing, and communication efforts for Dr. Morepen Home Health. The ideal candidate will be responsible for shaping the brand, driving customer acquisition, and enhancing market visibility across digital and offline platforms. Key Responsibilities: Develop and execute the brand strategy and marketing roadmap for Dr. Morepen Home Health Drive awareness, engagement, and customer acquisition through integrated campaigns Build and manage digital presence across website, social media, performance marketing, and SEO Manage and collaborate with creative, media, and PR agencies Conceptualize and execute ATL/BTL campaigns for services such as home diagnostics, wellness checkups, and locum doctor services Work closely with product, operations, and sales teams to align brand and marketing initiatives with business goals Monitor brand health, consumer insights, market trends, and competitor activity Plan and manage marketing budgets and measure ROI on all campaigns Lead content strategy including blogs, newsletters, video, and print collateral Coordinate with hospitals, corporates, and channel partners for joint promotions Organize outreach programs, health camps, webinars, and brand partnerships Qualifications & Skills: MBA in Marketing, Communications, or a related field 5–8 years of experience in brand/marketing roles, preferably in healthcare, wellness, diagnostics, or FMCG Strong understanding of digital marketing tools and analytics (Google Ads, Meta, SEO, CRM tools, etc.) Excellent verbal and written communication skills Creative thinker with strong analytical and project management skills Ability to work in a startup-like, fast-paced environment Preferred: Prior experience in building or scaling a healthcare service or wellness brand Familiarity with the healthcare ecosystem (labs, home diagnostics, telemedicine, etc.) Exposure to B2C and B2B healthcare marketing What We Offer: Opportunity to shape a new-age healthcare brand with national impact A dynamic work environment with a passionate and mission-driven team Competitive compensation and performance-based growth opportunities
Posted 1 month ago
20.0 - 25.0 years
25 - 30 Lacs
Mumbai
Work from Office
This individual will serve as the central marketing leader for all business units, overseeing strategic brand development, stakeholder engagement, investor communication, media relations, and performance marketing, reporting directly to the Executive Board. Key responsibilities 1. Strategic Marketing Leadership Define and implement a multi-year, cross-platform marketing strategy aligned with RRAC s long-term vision. Collaborate closely with business unit CEOs to provide strategic marketing direction while maintaining brand consistency across the group Manage a lean, high-performance marketing team that serves all operating verticals. 2. Brand Architecture Corporate Positioning Build a structured brand architecture to unify the RMZ identity across sectors. Position RMZ as a globally credible, future-focused real assets platform. Lead brand transformation initiatives and develop compelling corporate narratives. 3. Communications, PR Public Affairs Manage investor communication, executive messaging, and corporate affairs. Build and maintain strong relationships with national and global media outlets. Represent RMZ at industry forums, investor events, and global summits to enhance visibility and reputation. 4. Digital, Data Performance Marketing Develop and deploy digital marketing strategies to drive engagement, awareness, and lead generation. Leverage data analytics, automation, and PropTech tools to optimise marketing performance. Implement dashboards for real-time visibility into marketing effectiveness and ROI. 5. Stakeholder Investor Engagement Drive marketing support for capital formation initiatives, private equity platform launches, and infrastructure mandates. Lead storytelling for investor decks, sector insights, and institutional communication. Ensure alignment in messaging across stakeholders: LPs, tenants, regulators, and public bodies. 6. Campaigns, Events Thought Leadership Orchestrate cross-platform campaigns for new project launches, fundraises, or acquisitions. Design and execute marquee brand events and external engagements. Develop thought leadership content and brand positioning strategies. 7. Budget Management External Partnerships Develop and manage the annual marketing budget with accountability for ROI. Lead agency partnerships, vendor management, and procurement for all marketing functions. Deliver cost-efficient, high-impact outcomes through structured oversight and performance metrics. KEY SKILLS AND COMPETENCIES: 20+ years in marketing, branding, or communications across real estate, infrastructure, private equity, or financial services Experience managing centralised marketing teams serving multiple business lines Demonstrated ability to engage C-suite, investors, regulators, and media Core skills in corporate branding, PR, investor communications, digital strategy, and narrative building Familiarity with MarTech, analytics, content platforms, and automation tools Established relationships with leading media houses and strong messaging expertise
Posted 1 month ago
10.0 - 15.0 years
12 - 20 Lacs
Mumbai
Work from Office
Complete ATL, BTL & Other Trade Promotion Activities Digital Marketing Via FB, YouTube, Pintrest Or Any other Social Media plug-ins Campaigns for Promoting the Brands EBO's Design & Implement In Store Visual Merchandising Stories, Window Displays etc Required Candidate profile Graduate With Excellent Exposure of ATL, BTL ,Advertising -Products Pan India Good At All Commercial Aspect of Advertising & Computers Applications Strong Creative Bend in Retail & Digital Campaigns
Posted 1 month ago
2.0 - 5.0 years
3 - 3 Lacs
Gurugram
Work from Office
Conduct comprehensive keyword research aligned with FMCG product categories, consumer trends, and brand positioning. Monitor and analyze website performance, rankings, traffic, and conversion rates using SEO tools like Google Analytics etc.
Posted 1 month ago
3.0 - 8.0 years
16 - 20 Lacs
Bengaluru
Work from Office
Job Title - Gen AI Brand and Creative - Manager - GN SONG Management 07 - Manager Location:Delhi/ Mumbai/Bangalore/Gurgaon/Hyderabad Must have skills:Generative AI Good to have skills:Creative delivery, brand transformation, Job Summary : The Strategy & Consulting Global Network Song (S&C GN Song) practice works with clients across their marketing, sales and services and customer engagement functions. Our services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, enhancing revenue, improving customer satisfaction, and impacting front end business metrics in a positive manner. We are seeking a strategic and creatively driven Manager with deep agency experience to lead brand and creative transformation programs powered by Generative AI. This role is ideal for a brand strategist and innovation leader with a strong foundation in brand architecture, creative operations, and content production. You will drive the use of GenAI and other emerging technologies to design high-impact, insight-led campaigns and reimagine content supply chains at global scale. As a trusted advisor to brand, marketing, and creative leaders, you will connect brand strategy with AI-enabled execution to deliver measurable business value and build long standing relationships. Roles & Responsibilities: Drive Business by shaping creative-led GenAI transformation agendas, influencing senior stakeholders, and identifying opportunities for consultative solutioning. Translate brand strategy into scalable creative operations, aligning vision with execution across channels and markets. Lead strategic assessments of current marketing capabilities and define GenAI-led reinvention roadmaps, future operating models, future-fit capabilities and process designs. Design and operationalize GenAI-enabled global-to-local content supply chains, enabling asset creation, localization, and personalization at scale. Develop brand positioning frameworks, creative territories, and visual storytelling constructs across markets and segments. Lead and mentor cross-functional teams of consultants, strategists, and technologists working on marketing reinvention. Lead multi-format content production (video, audio, CGI, animation, static) across ATL, BTL, owned, paid, and social/community channels. Collaborate with media, brand, studio, and technology teams to ensure creative alignment and executional excellence. Establish business value cases linking GenAI-driven creative innovation to KPIs such as engagement, efficiency, and reach. Champion the use of insights and intelligence to inform GenAI creative use cases and storytelling strategies. Mentor content production teams and agency partners to ensure brand consistency and campaign impact. Engage clients in workshops and solution development, translating strategic narratives into actionable creative programs. Professional & Technical Skills: MBA from a Tier 1 institute with a focus in Marketing, Strategy, or Technology. 7-13 years of experience in creative delivery, brand transformation, or marketing operations preferably with deep agency background. Minimum 4 years of recent experience in GenAI, creative technology, agentic AI, Marketing OS experience, or marketing innovation with tangible portfolio impact. Demonstrated experience in designing or running GenAI-enabled content supply chains or creative ops platforms. Excellent team management skills to ensure collaborative and incremental work, growth of individuals and team success. Hands-on experience with Agentic solutioning and architecture design, LLMs and Generative AI frameworks (OpenAI, Anthropic, etc.) Strong understanding of brand architecture, positioning, creative strategy, and content systems. Experience in managing content production across multiple formats and channels. Knowledge of creative technologies and GenAI platforms (e.g., Adobe Firefly, Runway, DALLE, LLMs). Ability to connect creative excellence with business impact through structured value case development. Excellent project management, communication, and cross-functional collaboration skills. Experience supporting client-facing workstreams and delivering solutions in consultative, fast-paced environments. Additional Information: Accenture Strategy shapes our clients future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. About Our Company | AccentureQualification Experience:Minimum 7 13 years of experience is required Educational Qualification:MBA
Posted 1 month ago
8.0 - 13.0 years
6 - 13 Lacs
Hyderabad
Work from Office
We are looking for Immediate joiners only. Job Summary We are looking for a highly dynamic and results-driven Senior Marketing Officer who will function at a strategic level similar to a Chief Marketing Officer. The candidate will be responsible for driving end-to-end marketing initiatives, including lead generation, lead conversion, brand positioning, and digital presence. As the face of our marketing function, the individual will act as a brand ambassador and work closely with leadership to ensure high ROI on all marketing efforts. Key Responsibilities Develop and execute strategic marketing plans focused on lead generation and conversion. Monitor and analyze campaign performance metrics to ensure strong ROI. Establish and promote the brands digital identity across platforms. Act as the face of the brand in online and offline marketing efforts. Collaborate with sales teams to align marketing strategies with business goals. Manage digital campaigns including Google Ads, Meta Ads, and SEO/SEM initiatives. Oversee marketing content creation (videos, blogs, newsletters, etc.) and ensure brand consistency. Track market trends, competitors, and customer insights to inform marketing strategies. Plan and execute online and offline brand-building campaigns and events. Manage marketing budgets, vendors, and internal teams to ensure timely and cost-effective deliverables. Requirements Masters degree in Marketing, Business Administration, or a related field. 812 years of marketing experience, with at least 5 years in a leadership or strategic role. Proven experience in B2B/B2C lead generation and performance marketing. Strong knowledge of digital marketing tools, CRMs, analytics platforms, and campaign management. Excellent communication and presentation skills; able to represent the brand externally. Deep understanding of marketing funnels, customer journeys, and conversion optimization. Creative, analytical, and hands-on with a problem-solving attitude. Ability to work in a fast-paced environment and handle multiple projects simultaneously. Experience in managing agencies, freelancers, and cross-functional internal teams. Exposure to the FMCG, manufacturing, appliances, or consumer goods sector will be an advantage. Why Join Caf Desire? A Culture of Growth: We believe in nurturing talent and providing continuous learning opportunities. Whether its skill enhancement, career progression, or leadership development, we empower our employees to reach their full potential. Work with a Market Leader: Caf Desire is a trusted name in the beverage vending industry , serving thousands of customers across industries. By joining us, you become a part of a brand that is respected, innovative, and growing rapidly. Recognition & Rewards: We celebrate our employees’ achievements, big and small. Our performance-driven culture ensures that your hard work is recognized and rewarded. A Supportive Team: We foster a collaborative and positive work environment where teamwork, respect, and mutual support are at the core of our success. Bringing Joy in Every Sip: As part of Caf Desire, you’ll contribute to enhancing workplace experiences for countless businesses by delivering high-quality products and excellent customer service. Career Growth Opportunities: We don’t just offer jobs; we offer careers ! If you're looking for stability, career advancement, and a company that values your ambitions , you’ve come to the right place. Be Part of Something Bigger: Join Caf Desire and be part of a mission to redefine the way people enjoy their beverages, one cup at a time! About the Company Radiant Consumer Appliances Pvt. Ltd., the parent company of Caf Desire , is a leader in the hot beverage vending industry , offering state-of-the-art coffee and tea vending machines along with premium-quality premixes. Since our inception, we have been revolutionizing workplaces by providing hassle-free, on-demand beverages that keep businesses running smoothly. With a strong presence across India and expanding globally, Caf Desire is known for its commitment to quality, innovation, and customer satisfaction . Our customers range from small businesses to large enterprises, and our goal is to deliver joy in every sip . We are not just a brand; we are a community of passionate individuals dedicated to creating delightful customer experiences. If you’re looking for a career where your skills and enthusiasm will be valued, this is the place for you! Visit us at www.cafedesire.co.in
Posted 1 month ago
3.0 - 4.0 years
8 - 14 Lacs
Bengaluru
Work from Office
Job Overview: Are you a creative wordsmith with a passion for crafting engaging, informative, and long-form contentOur website team is seeking a talented Content Writer with 2-3 years of experience to join our dynamic and growing organization. In this role, you will be responsible for producing high-quality articles, blog posts, and web content that captivate our audience, drive organic traffic, and elevate our online presence. Roles and Responsibilities: 1. Define, plan, and execute brand research - primary and secondary. 2. Plan & Conduct primary research by way of interviews, site visits, focus groups, etc. 3. Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess strengths, weaknesses, opportunities, and threats. 4. Develop brand positioning statements and value propositions that differentiate the company in the marketplace. 5. Collaborate with creative teams to develop compelling visual assets, marketing collateral, and brand campaigns. 6. Present brand strategies, recommendations, and campaigns 7. Stay updated on industry trends, consumer preferences, and emerging technologies to recommend innovative brand strategies and tactics. Qualifications: 1. Bachelor's degree in Marketing, Communications, or a related field. 2. Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with a minimum of 4-5 years in brand development and management. 3. Experience in developing and launching successful brand campaigns. 4. Strong analytical skills and ability to interpret data, consumer insights, and market research findings. 5. Creative thinker with a strategic mindset and a strong understanding of brand identity and positioning. 6. Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively. 7. Strong leadership and management skills. 8. Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment. 9. Proficiency in branding tools and software, as well as Google Workspace and project management tools. Objectives of this role: 1. Developing and implementing comprehensive brand strategies that align with the company's objectives and target audience preferences. 2. Conducting branding focused market research and analysis to identify trends, competitive insights, including conducting primary research to understand consumer behaviours that inform brand positioning. 3. Defining brand elements, including brand architecture, messaging, value proposition, positioning, tagline, voice, and tone, to ensure consistency across all channels. 4. Aiding design & content teams in properly understanding and implementing finalised strategies 5. Collaborating with cross-functional teams, including marketing, PR, and web to integrate brand strategies into ongoing initiatives. 6. Project ownership, coordination, and client management on key accounts. 7. Requesting you all to please attach your portfolios to the resume while applying, Profiles without portfolios will not be reviewed.
Posted 1 month ago
6.0 - 8.0 years
8 - 14 Lacs
Bengaluru
Work from Office
Job Overview: We're looking for a Brand Manager for our Brand Consultancy Team, who enjoys leveraging well-informed brand and consumer insights to create compelling, channel-right narratives for brands. From discovering opportunity spaces through competitive audits to developing consumer journeys and brand positioning territories, you can tell brand stories across the digital landscape, and the best way to drive an audience to these stories. What do we expect from you? - You must have an inclination towards brand strategy; a strong balance of thought and action and a passion for understanding a client's business and arriving at insights that solve their challenges via their brand. - You will be an analytical, critical thinker with an expert-level understanding of branding, business, and strategic planning. - You will have an inherent curiosity and be an innovative thinker with the ability to see the big picture, present and future, and explore possibilities with the client. - You will be results-focused and collaborative and possess an enthusiastic approach grounded in firm strategy. - You're an excellent communicator and influencer who thrives in a fast-paced, highly collaborative and multidisciplinary team. Responsibilities that come with the position: - A Brand Executive who brings us experience in project management in a branding consultancy, advertising agency or business consultancy. - You will have experience working with clients and being a key contributor to the project's success. - You will participate in, and often lead, brand discussions, client workshops, brainstorms, and the development of strategic deliverables. - You will have excellent client presence, organizational and detail-orientation skills, excellent written and verbal communication, and the ability to work in a fast-moving environment that is strategically and intellectually agile. - You'll be respectful of, and comfortable with, changing priorities, and be able to work with people across the company to manage this effectively. - You will use your exceptional organizational skills and proactive approach to understand the challenges of the team members, and problem-solving to find a great solution that drives results. - And most importantly, you'll not be afraid to roll up your sleeves and get involved.
Posted 1 month ago
2.0 - 4.0 years
4 - 6 Lacs
Bengaluru
Work from Office
The Assistant Brand Managers primary responsibility is to uphold the brand's tone, image, goodwill, and reputation. The role involves leading strategic initiatives to boost brand awareness and engagement. You will work closely with various teams to ensure smooth processes while maintaining the brand's identity, values, and ensuring all communications align with brand standards. Key Responsibilities: Develop and implement brand strategies that align with the brand's positioning, goals, and target audience. Develop, implement, and manage the brand's visual communication, including colours, text, and logos, ensuring adherence to brand guidelines. Plan, execute, and manage verbal communications, including PR initiatives and content across websites and various channels, ensuring alignment with brand guidelines and selecting the most relevant strategies. Ensure brand consistency across all communication platforms, including digital channels, marketing materials, and collaterals. Create engaging campaigns and promotional materials that align with the brand's values and connect with the target audience. Manage and fulfil all requirements from cross-functional teams to ensure that marketing collaterals are completed in line with brand standards. Monitor the brand's online presence across social media platforms, websites, and communication touchpoints to enhance brand visibility. Monitor and identify partnerships and collaborations that align with the brand's values and target audience. Monitor, communicate, negotiate, and manage relationships with partners, vendors to increase exposure and achieve business objectives. You will be involved in decision-making regarding the types of purchases and implementations that directly impact the guest experience. Job Requirements: Must be willing to travel to resort locations for shoots, events, or any brand-related activities as and when required. Strong communication and coordination skills to manage multiple stakeholders. Flexibility to adapt in a dynamic, fast-paced work environment with varied brand initiatives.
Posted 1 month ago
10.0 - 15.0 years
2 - 5 Lacs
Noida, Uttar Pradesh, India
On-site
What You Need 7+ years of relevant experience in market research, strategic consulting, or product marketing with a track record at top consulting (MBB) or leading SaaS technology companies. Experience in healthcare technology or healthcare IT is highly preferred, and a Master s degree is a plus. Proven White Paper & Thought Leadership Expertise: Demonstrated ability to craft in-depth, influential white papers, executive summaries, or reports that resonate with senior stakeholders and establish brand authority. Technical Proficiency: Expert-level understanding of survey design, data analytics, and research methodologies.Experience with SPSS, SAS, Power BI, Tableau, Python, or R is a plus. Healthcare Insight: Solid understanding of value-based care models, healthcare payment reform, and healthcare industry trends in the U.S. Marketing & Strategy Execution: Experience translating research insights into successful marketing strategies that drive measurable business outcomes. Ability to create high-impact research collateral, pitch decks, and sales enablement materials with the polished depth of consulting deliverables. Collaboration & Communication: Exceptional communication, interpersonal, and stakeholder management skills. Strength in presenting complex data to senior leadership in a concise, consultative manner. Campaign & Analytics Tools: Familiarity with marketing automation platforms, CRM systems, and analytics tools is an advantage. Work Ethic: Self-motivated, results-oriented, and comfortable thriving in a fast-paced, dynamic environment.
Posted 1 month ago
10.0 - 15.0 years
20 - 25 Lacs
Bengaluru
Work from Office
Job Description Job ID: 294913 Date posted: 10/06/2025 Job ID: 294913 Date posted: 10/06/2025 Who you are As a person you are passionate about people, business, IKEA s purpose and continuously driving better performance. You are energized by increasing customer value, driving business growth and contributing to overall success and results through people as well as motivated by leading and developing people. For this role we believe you have formal qualifications in Sales, Business Management or equivalent Minimum 10 years of experience of working with sales operations and delivering results. Minimum 5 years of experience in leading and influencing co-workers .Experience from retail, preferably home furnishing sector Experience in planning, driving output and measuring performance (business) Broad knowledge of IKEA concept, brand objectives, values and vision Broad knowledge of IKEA tools, processes and cycles Good knowledge of change management methods and tools as well as stakeholder management Broad knowledge of the IKEA multichannel reality and online customer behaviours Broad knowledge of operational plans and goals as well as follow up on KPIs Broad knowledge of how consumer acts, feels and behaves in a retail environment to apply the insights in the shopping experience design in all touch points Broad knowledge about the local market environment, expectations from customers today and tomorrow to secure Ability to adapt the communication based on the recipients (eg; should be able to draft different types of messages while sharing with Country MT vs Sales co-workers in the country). Should have confidence to present performance insights to varied types of audiences. Eg; Country Management Team, Commercial Management Team, Service Office meetings, etc. Ability to manage challenging question (anticipate in advance). Establish a clear split of responsibilities within the SP team. Ability to recognize what needs to be handled directly by SPTL and what can be delegated to the team. Should be detail oriented and have a passion for numbers Eagerness to drill down and identify root causes for problems Should be willing to learn more about the range, processes, commercial strategies Passion for continuous improvement when it comes to tools and ways of working: High focus on efficiency, automation in reporting, eliminating non-value added work. Your responsibilities To act as an advisor to Selling manager by leveraging deep insights of the sales performance and business performance, as well as the demand of the market to drive sales, profitability and increase conversion across all touchpoints. To lead pricing, sales and forecasting processes, ultimately accountable for sales & supply agreement. Analyse sales performance in order to contribute insight and advice to the Selling Manager and the entire Selling Team Monitor and act on sales, margin and supply planning to secure maximization of sales and profit Accountable for sales, gross margin and supply planning across channels Responsible for coordinating pricing and forecasting across Home Furnishing Business Areas (HFBs) for all sales channels and also IKEA Business Lead, coach and develop a high performing sales support team that will strongly contribute to reach the common objectives and goals (e.g. growth, profitability, brand positioning, customer experience) Act as a member of the Selling team and proactively contribute to Selling plan/output in order to deliver to the common objectives and goals Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and to maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture) Contribute to the integrated multichannel executions/output of the selling function in order to contribute to the business goals Responsible for measuring sales performance to maximize efficiency and effectiveness, and to ensure performance excellence throughout the year Be an active player in driving an open and sharing climate, be a role model of the IKEA values and contribute to the transformation of IKEA Responsible to communicate to large audiences via email (either disseminating info from global, sharing updates/alerts on performance or requesting for inputs): Keep the communication clear, simple and direct. Able to explain the context/purpose clearly and share clear instructions with deadlines Together as a team We deliver sustainable, extraordinary growth by creating a new, unique, inspiring and convenient meeting with the customers. We deliver a multi-channel experience that adds value to the many people and inspires a home furnishing movement. We are an equal opportunity employer: At IKEA, we value diverse backgrounds, perspectives, and skills. We are committed to providing coworkers with a work environment free of discrimination and harassment. We encourage individualism and invite you to come join our team and be yourself with us! We are an Equal Employment Opportunity employer and do not discriminate based on race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status, or any other applicable characteristic protected by law. All employment decisions are based on qualifications, merit and business need.
Posted 1 month ago
2.0 - 7.0 years
4 - 9 Lacs
Rajkot
Work from Office
Bachelor in English, Journalism, Marketing, Communications, or related field Experience 2+ Years Position Overview We are seeking a creative and detail-oriented Content Writer to join our Marketing Team. The ideal candidate will be responsible for developing compelling, informative, and engaging content tailored to the solar energy industry. This role supports brand positioning, product education, lead generation, and digital marketing efforts to help promote our solar modules and solutions. Key Responsibilities: Content Creation Develop original content for blogs, articles, white papers, brochures, email campaigns, website pages, product descriptions, and case studies. Create content around solar technologies, sustainability, renewable energy trends, and company innovations. SEO & Digital Marketing Support Optimize content using SEO best practices to improve organic traffic. Collaborate with the digital marketing team to align content with keywords and campaign goals. Marketing Collateral Assist in creating compelling marketing material such as product datasheets, presentations, FAQs, and internal communications. Write scripts for product videos, social media reels, and client presentations. Social Media & Branding Draft engaging social media posts and captions across platforms like LinkedIn, Twitter, Instagram, and YouTube. Help maintain brand tone, consistency, and messaging across all content. Industry Research Stay updated with solar industry trends, regulatory updates, and competitors to produce relevant and timely content. Conduct interviews with internal teams (engineering, sales, R&D) for insights. Editing & Proofreading Proofread and edit content for grammar, clarity, and accuracy before publication. Ensure all content aligns with brand voice and marketing strategy. Key Skills & Qualifications: Bachelor s degree in English, Journalism, Marketing, Communications, or related field 2+ years of experience in content writing, preferably in the solar/renewable energy or manufacturing sector Excellent command of English both written and verbal Understanding of SEO, keyword research, and content marketing principles Familiarity with digital tools such as WordPress, Google Analytics, SEMrush, Mailchimp, or similar Strong attention to detail, creativity, and ability to simplify technical concepts Ability to work independently and meet deadlines in a fast-paced environment Preferred (Not Mandatory): Experience in solar energy, clean tech, or B2B industrial marketing Basic knowledge of graphic design tools like Canva, Photoshop, or Illustrator Understanding of technical terminologies related to solar modules, photovoltaic systems, and manufacturing processes
Posted 1 month ago
7.0 - 12.0 years
20 - 25 Lacs
Thane, Navi Mumbai, Mumbai (All Areas)
Work from Office
Urgent Opportunity with a leading NBFC for Marketing Manager- Brand and content @ Mumbai Eligibility:- Minimum Graduate. Minimum 7 Yrs of work experience- Marketing- Brand & Content. Immediate joiners Preferred. Location:- Mumbai. Salary- upto 25lacs- Decent Hike on last CTC. Job Purpose:- The person will be responsible for Brand Management (corporate brand & product brands), Content Marketing Consumer Insights. Duties &Responsibilities:- Brand Management: • Support the function head, in driving various brand related activities and initiatives to enhance the salience of the corporate brand & product brands. • Play an active role in strategic brand initiatives like brand positioning, brand architecture, creation of key brand assets, launch of new product brands etc. • Plan and conduct brand related research activities. • Collaborate with agency partners and internal teams to effectively execute planned initiatives. • Monitor efficacy and impact of brand related initiatives and make necessary modifications to ensure improvements. Content Marketing & Innovation: • Implement the content marketing strategy aligned with the overall brand and marketing objectives. • Ideate and create engaging content (brand, product & other) for various communication touchpoints. The content should be engaging, impactful and aligned with marketing goals. • Introduce new and innovative content formats and types from time to time, in line with the latest content trends. • Creating key content assets like content tilt for the brand and products. • Ensuring and monitoring effective dissemination of the content across touchpoints. • Measuring the impact and efficacy of released content and making improvements. Consumer Insights: • Drive various consumer insighting activities and initiatives for the organisation. • Play an active role in strategic consumer related initiatives like customer segmentation and CVP exercises. • Drive consumer related research activities Vendor Management:- • Interact with various brand, content & research agencies and vendors on an on-going basis, and develop new vendors. • Maintain agreements with each vendor as per their SoW. • Oversee vendor payments and ensure timely delivery of services. Interested candidates please share your updated resume on pratiksha.pandey@taggd.in
Posted 1 month ago
12.0 - 14.0 years
12 - 16 Lacs
Gurugram
Work from Office
Position Summary We seek a dynamic Content Creator to join our Marketing team and work with the Global Leader of Corporate Communications and Content. You will significantly influence content and editorial projects across global marketing, ensuring the most strategic initiatives are prioritized and executed effectively. As a leader and collaborator, you are both a visionary and an implementer—a relationship builder who thrives on organizing and delivering high-quality content. You will translate complex ideas into compelling, data-driven content that aligns with broader marketing objectives. Partnering with marketing, you will bring our content strategy to life, driving its success across multiple platforms and formats. Job Responsibilities - Collaborate closely with Portfolio and Product Marketing to implement Axtria’s content strategy rooted in industry trends, custom research, competitive insights, and performance metrics. - Inspire a content team to produce innovative, engaging content that resonates with B2B technology buyers and aligns with the company’s campaign goals. - Champion content strategy best practices across teams, ensuring consistent tone, voice, and brand positioning throughout all content. - Use data from the analytics team to generate actionable insights, guide content development, and refine strategy for maximum impact. - Oversee a centralized editorial calendar, managing content priorities and ensuring alignment across editorial and marketing teams. - Stay on the pulse of evolving content strategies, including keyword optimization and emerging best practices – with a focus on Business-to-Business tech buyers. - Conduct content audits and gap analyses, ensuring content aligns with audience needs and journey requirements at every stage. - Assess the long-term impact of content on client perceptions and business outcomes, driving continuous improvement. Education Master of Business Administration in Marketing Work Experience - Bachelor’s degree required. - 12-14 years of experience in B2B content production, with a strong content strategy, management, and analytics foundation. - Experience in editorial, publishing, or feature writing is a plus. - Strong background in IT services or software industry is preferred. - Proven success in leading through change and building consensus within a complex, matrixed organization. - Exceptional prioritization skills with a track record of motivating teams to deliver high-value work. - Proficiency with content and marketing technology platforms such as Contently, Percolate, and Adobe Experience Manager. - Self-driven, independent, and capable of managing multiple priorities in a fast-paced environment. At Axtria, you’ll have the opportunity to shape and scale our content strategy globally, driving success across verticals, business lines, and marketing campaigns. Behavioural Competencies Customer focus Learning on the fly Problem solving Drive for result Story Boarding Technical Competencies
Posted 1 month ago
4.0 - 6.0 years
5 - 6 Lacs
Hyderabad
Work from Office
1. Developing and executing comprehensive marketing strategies to drive foot traffic and enhance tenant engagement at the mall. 2. Managing the mall's online presence across various digital platforms, including website, social media, email marketing, and online advertising. 3. Collaborating with the mall management team to create marketing campaigns that highlight Mall's unique selling points and resonate with the target audience. 4. Analyzing marketing data and metrics to track campaign performance and make data-driven decisions to optimize results. 5. Managing the marketing budget for Mall, ensuring that campaigns are cost-effective and deliver measurable results. 6. Staying updated with the latest trends and best practices in marketing to continually improve Mall's marketing efforts and drive business growth. Preferred Candidate Profile: - Minimum 4-6 years of experience in marketing, with at least 3 years in a mall or retail industry. - Strong understanding of mall marketing strategies and tactics, with a proven track record of driving foot traffic and enhancing tenant engagement. - Experience in managing mall-specific marketing campaigns across various platforms, including digital, print, and experiential. - Proficiency in digital marketing tools and analytics platforms specific to mall marketing. - Excellent communication and interpersonal skills, with the ability to collaborate effectively with mall management and tenants. - Creative thinking and problem-solving abilities, with a focus on innovative mall marketing initiatives. - Strong analytical skills, with the ability to analyze mall-specific data and metrics to drive informed decisions. - Bachelor's degree in Marketing, Communications, or related field. Perks and Benefits: - Competitive salary commensurate with experience and industry standards. - Health insurance coverage for you and your dependents. - Flexible work hours to accommodate the demands of the mall environment. - Paid time off and company holidays. - Opportunities for professional development and growth within the mall management industry. - Discounts at mall retailers and restaurants. - Access to exclusive events and promotions. - Dynamic and collaborative work environment with a focus on innovation in mall marketing.
Posted 1 month ago
5.0 - 8.0 years
10 - 12 Lacs
Ahmedabad
Work from Office
Hocco is Hiring Brand Manager Job Location- Bodakdev Ahmedabad Job Responsibilities Strong understanding of market dynamics, consumer behavior, and retail landscape . Excellent analytical, strategic thinking, and problem-solving skills. Proficiency in digital marketing, social media, and e-commerce strategies. Strong communication, leadership, and project management abilities. Ability to work cross-functionally with internal and external stakeholders. . Demonstrates a strategic approach to fostering brand affinity and delivering strong business outcomes, backed by hands-on experience in Brand, Restaurant, QSR, or F&B marketing.
Posted 1 month ago
10.0 - 15.0 years
15 - 20 Lacs
Chennai
Work from Office
Brand Manager Sr. Brand Manager - Chennai Bangalore : Position: Brand Manager / Senior Brand Manager Location: Chennai & Bangalore Department: Marketing Experience Required: 610 years Industry Preference: Real Estate, FMCG, Retail, Consumer Durables Role Summary: We are looking for a passionate and strategic Brand Manager to shape and drive the brand narrative for Casagrands premium residential portfolio. The role demands high ownership, creative excellence, and strong execution skills across all brand touchpoints. Key Responsibilities: Lead end-to-end brand campaigns for new project launches and corporate branding initiatives. Translate project briefs into compelling creative concepts; guide execution across Print, TV, Digital, Radio, OOH, and BTL. Establish unique brand positioning in new markets such as Bangalore, Hyderabad, and Dubai. Drive ATL & BTL media strategy in collaboration with internal teams and media partners. Work closely with internal creatives and external agencies to ensure impactful and timely campaign rollouts. Maintain consistent brand tonality, messaging, and identity across all platforms. Analyze campaign performance, extract insights, and optimize for better impact and ROI. Tailor region-specific communication strategies to local audiences and cultural nuances. Coordinate with Sales, Product, Digital, and Research teams for seamless campaign execution. Stay updated on market trends, competitive landscape, and emerging media opportunities. Key Skills & Competencies: Strong storytelling and brand communication abilities. Proven experience managing creative and media agencies. Deep consumer insight orientation with marketing strategy acumen. High aesthetic sensibility and creative judgment. Ability to multitask in a fast-paced environment with tight deadlines.
Posted 1 month ago
10.0 - 20.0 years
35 - 40 Lacs
Gurgaon / Gurugram, Haryana, India
On-site
Job Description: The Head of Brand will lead the development and implementation of the hospital's brand strategy to enhance brand equity, patient engagement, and overall visibility in the market. This role is responsible for creating a consistent and impactful brand experience across all touchpoints, ensuring the hospital's mission and values are effectively communicated to patients, stakeholders, and the community. Key Responsibilities: 1. Brand Strategy Development: Develop and implement the hospital's comprehensive brand strategy to enhance brand awareness and reputation. Lead the creation of brand guidelines that reflect the hospital's mission, values, and vision. Work closely with senior leadership to align the brand strategy with the hospital's overall goals and objectives. 2. Brand Positioning and Messaging: Define and articulate the hospital's unique value proposition and competitive positioning in the market. Develop and oversee the creation of consistent brand messaging across all communication channels, including digital, print, and in- hospital materials. Ensure all branding efforts resonate with the hospital's target audience, including patients, families, and healthcare professionals. 3. Marketing and Communications: Collaborate with the marketing team to execute brand campaigns that drive awareness, engagement, and patient acquisition. Oversee the development of creative assets, including advertising, collateral, and digital content, to ensure they align with the brand vision. Lead public relations and communications efforts to promote the hospital's brand story through media, events, and community outreach. 4. Patient Experience and Engagement: Work closely with the operations and patient care teams to ensure that the brand promise is reflected in every aspect of the patient experience. Develop and implement initiatives to improve patient engagement and loyalty through branding efforts. Gather and analyze patient feedback to continuously improve brand perception and patient satisfaction. 5. Digital Branding and Social Media: Lead the hospital's digital branding strategy, including the website, social media, and online presence. Oversee content creation and social media management to build a strong online brand identity. Ensure digital platforms reflect the brand's values and messaging, creating a cohesive and engaging online experience. 6. Stakeholder and Community Relations: Build and maintain strong relationships with internal and external stakeholders, including physicians, staff, patients, community leaders, and media. Represent the hospital at community events, forums, and partnerships to enhance brand visibility and reputation. Collaborate with the business development team to drive strategic partnerships that align with the brand vision. 7. Brand Analytics and Performance: Monitor and analyze brand performance metrics, including patient engagement, brand recognition, and ROI on branding initiatives. Conduct market research to understand patient needs, competitive positioning, and emerging industry trends. Adjust and optimize the brand strategy based on insights from data and feedback. 8. Leadership and Team Management: Lead and mentor a team of branding and communications professionals, fostering a culture of creativity and innovation. Provide clear direction and leadership to ensure the brand strategy is executed effectively across all departments. Collaborate with cross-functional teams to drive a unified brand experience.
Posted 1 month ago
3.0 - 6.0 years
0 Lacs
Hyderabad
Hybrid
Role & responsibilities Preferred candidate profile Were seeking a highly skilled and insight-driven Digital Marketing Strategist to lead the strategic direction of our online presence. This role is not about running ads or making social posts—it’s about owning the brain behind every digital initiative and ensuring we’re visible to the right audience: HNIs and Ultra-HNIs. The execution is handled by external marketing agencies—but the ideation, planning, strategy, and performance analysis? That’s where you come in. You’ll be the bridge between our internal vision and the agency execution, constantly evaluating if our digital activities are moving the business forward in visibility, credibility, and qualified lead generation.
Posted 1 month ago
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