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471 Brand Positioning Jobs - Page 14

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4.0 - 9.0 years

6 - 11 Lacs

Ahmedabad

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Role not for you, but know the perfect person for it? Refer a friend, and make Rs 10K if successfully placed :) Refer & Earn! Help us find symbiotic tie-ups and partnerships with global brands, through creative solutions to engage with their TG in a meaningful way to achieve their goals - Brand Solutions Manager (4+ Years Experience) Role and Responsibilities: Interpret brief from the client to understand the brand positioning, key challenges, Brand/Initiative Objectives and resources available and drive ideation and execution across all relevant properties. Understand all the sell-able commodities of each IP including media, content, digital, on-ground and develop more such commodities. Stay on top of the trends in a rapidly changing media market and client industries by continuous upgrading and learning. Build and foster meaningful national and global partnerships across non-revenue partners Develop and update an ideal lead generation and step-wise pitching process using relevant technology. Execute agreed plan through key stakeholders in all relevant vehicles for each campaign. Measure and report on the success of marketing campaigns to the brand and partners. Skills Required: This role needs a balance of very strong marketing creativity and commercial acumen. You should be able to convey with clarity & effectiveness across verbal and written communications. This role will require doing presentations, calls and in-person meetings with clients regularly. Nerves of steel and ability to work under pressure and meet deadlines. Ability to multitask & work on multiple projects simultaneously 3 to 4 years of experience in a digital agency with a track record of successfully managing client relations, negotiating and closing deals. Agency or festival sales background preferred.

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4.0 - 8.0 years

6 - 10 Lacs

Pathanamthitta

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Responsibilities -Analyze brand positioning and consumer insights -Shape and communicate our vision and mission -Translate brand elements into plans and go-to-market strategies -Lead creative development to motivate the target audience to take action -Establish performance specifications, cost and price parameters, market applications and sales estimates -Measure and report performance of all marketing campaigns, and assess ROI and KPIs -Monitor market trends, research consumer markets and competitors activities -Oversee new and ongoing marketing and advertising activities -Monitor product distribution and consumer reactions -Devise social media plans -Align the company around the brand s direction, choices and tactics -Work with other teams to align strategies Job Requirements Requirements -Proven working experience as brand manager or associate brand manager or Social media -Proven ability to develop brand and marketing strategies and communicate recommendations to executives -Experience in identifying target audiences and devising effective campaigns -Excellent understanding of the full marketing mix -Strong analytical skills partnered with a creative mind -Data-driven thinking and an affinity for numbers -Outstanding communication skills -Up-to-date with latest trends and marketing best practices -Degree in marketing or a related field Experience: 4-15 Years of relevant sales experience Qualification: Graduate / MBA / BBA or any Equivalent Degree

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7.0 - 12.0 years

9 - 14 Lacs

Mumbai

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Group Account Manager - Account Planning (Brand Strategy) - Mumbai - SoCheers : An end-to-end Marketing Agency Group Account Manager - Account Planning (Brand Strategy) - Mumbai Group Account Manager - Account Planning / 7 years to 9 years / Mumbai Who are you? You eat, breathe, sleep brands and everything social media and digital You always know what s up in the digital marketing space, which brand collaborated with whom, what was the latest campaign, what s the next big thing in video marketing and the likes You always have an idea up your sleeve...those thoughts just keep running! You imagine yourself holding a Cannes trophy very soon You deep dive into client briefs and identify the objectives & action points, and are able to turn them into campaigns that will provide solutions You can think of innovative and interactive digital campaigns for new client pitches and existing clients You have a knack for content & design and understand consumption patterns of your customers You are super curious - the research keeda is alive, you love to talk to people, understand thoughts and behaviour patterns at large (obviously talking beyond just a Google search!) And we re also talking about deriving actionable insights from all that research. The human psyche has to be one of your favourite things to think about You have the gift of the gab - presentation skills and convincing skills are on point, let s call you a storyteller of sorts! You have the thirst to learn more about advertising, always! You are someone who can lead end-to-end process right from understanding the brief from the client, to getting them onboard You have handled a team What will you do? You will be a story weaver and a storyteller. You will be responsible for leading new business pitch presentations end to end with a narrative while owning everything from the campaign idea to execution of sample creatives. You will have to work in collaboration with different teams including content, design, films, outreach, media, etc. to ensure the pitch is an offer the client just can t refuse! You will work on something new every day (we mean it when we say it). We are talking binge worthy OTT shows while sipping wine, best tech companies and also baby products that make you go aww. You will be leading & steering brainstorm sessions to make sure creative insights and ideas come alive for both new businesses and existing clients. You will be doing a lot of research to understand industry trends and implement learnings from the same in the new business pitches. You will be responsible for conducting primary & secondary research to gather consumer, category, and company data and insights for new client pitches. You will be adept at observing market dynamics and working on identifying brand positioning to create proper communication routes for new clients pitches and existing clients. You will have to visualize ideas across multiple platforms till their execution and amplification. You will be taking charge of the conceptualizing the strategies, pitching to the clients and also getting them onboarded You will be leading a small team of planners/strategists and train them to be the next generation of strategists in the industry.

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2.0 - 4.0 years

3 - 6 Lacs

Gurugram

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Responsibilities: Develop campaigns across social, email, influencer & digital. Grow social presence, work with creators, track performance, research trends, support launches & events, and align with design/content teams for cohesive branding.

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10.0 - 13.0 years

10 - 14 Lacs

Chandigarh

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As the Marketing Deputy Manager/Manager, you will play a pivotal role in driving brand growth, consistency, and digital excellence. You will lead the Copywriting, Design, and Social Media verticals through their respective team leads, ensuring all marketing outputs align with business objectives, brand identity, and performance goals. This role demands strong strategic thinking, creative oversight, team leadership, and cross-functional collaboration to deliver impactful, timely, and cohesive brand experiences across all customer touchpoints. Key Responsibilities 1. Strategic Leadership & Team Management Lead and mentor team leads across Copy, Design, and Social Media. Align team efforts with brand vision and business objectives. Oversee content calendar planning and on-time asset delivery. Foster a collaborative and high-performing team culture. 2. Brand Strategy & Positioning Own and evolve the brand\u2019s narrative, voice, and visual identity. Translate customer insights and market trends into strategic brand actions. Ensure consistent messaging across digital, offline, and owned platforms. 3. Campaign & Content Planning Define monthly brand themes integrating product priorities and promotional plans. Review and approve campaign briefs and creatives, ensuring clarity, timeliness, and measurable outcomes. Lead UGC, influencer content, and community engagement strategies. 4. Influencer & PR Management Plan and execute influencer campaigns with clear briefs and budget discipline. Drive visibility through high-impact publications and celebrity gifting initiatives in line with brand positioning. 5. Creative Direction & Brand Compliance Ensure 100% brand consistency across all content and visuals. Review and approve key concepts, scripts, and designs. Promote innovation in content formats, design thinking, and storytelling. 6. Website & App Oversight Collaborate with Product, Tech, and Design teams for UI/UX updates. Ensure alignment of CRO initiatives, SEO goals, and content delivery with business needs. Oversee rollout of new features, pages, or updates on website/app. 7. Performance Monitoring & Optimization Define and track key KPIs: Engagement Rate, ROAS, Conversion Rate, AOV, etc. Lead monthly reviews of content and campaign performance. Provide insights to continuously optimize strategy and team output. Support team leads in aligning deliverables with performance metrics. 8. Project & Workflow Management Ensure all projects are tracked and executed via Zoho Projects. Monitor end-to-end timelines from briefing to publishing. Coordinate with cross-functional teams (Product, Sales, Tech) to ensure dependencies are managed. 9. Process Excellence & Innovation Implement and refine best practices in content production and planning. Encourage innovation and experimentation in creative formats and campaign ideas. Drive a test-learn-iterate mindset across the marketing team. 10. Analytics & Reporting Define performance frameworks and dashboards for marketing initiatives. Leverage customer and platform data (e.g., Meta Ads Manager) to inform content strategy and product messaging. Present actionable insights and recommendations based on campaign results and audience analytics. Qualifications & Experience Postgraduate degree in Communications, Marketing, or a related field. 5\u20137 years of experience in marketing, preferably in a consumer or D2C brand. Proven leadership experience managing creative, content, and social media functions. Strong understanding of digital marketing, campaign planning, and brand strategy. Experience with website/app UX, marketplace coordination, and performance marketing tools. Excellent project management and cross-functional communication skills. Requirements Qualifications & Experience Postgraduate degree in Communication or a related field. 5\u20137 years of experience in marketing, preferably in a consumer or D2C brand. Proven experience in managing creative, content, and social media teams. Website/App and marketplace understanding Strong understanding of brand strategy, campaign planning, and performance marketing. Excellent project management, stakeholder communication, and leadership skills.

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6.0 - 12.0 years

25 - 30 Lacs

Bengaluru

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We are looking for a strategic, hands-on Director - Marketing & Growth to lead Mudrex s user acquisition, brand uplift, and community growth efforts. You will play a pivotal role in scaling our retail user base across India and beyond by building high-impact distribution channels, activating meaningful community engagement, and crafting a brand that users trust and love. Key Responsibilities: User Acquisition & Growth Own and execute the multi-channel acquisition strategy (performance marketing, SEO, affiliates, influencers, product-led growth). Identify and scale new distribution opportunities including partnerships, referral programs, and ecosystem collaborations. Optimize user funnels for signups, KYC completion, and first trade working closely with product and analytics teams. Brand & Positioning Evolve Mudrex s brand voice and narrative to reflect trust, compliance, and investor-first thinking. Drive campaigns (digital, OOH, PR) that build top-of-mind awareness, especially in Tier 1-3 cities. Manage brand collaborations, sponsorships, and moment-marketing campaigns (e.g., Bitcoin Pizza Day, Budget Day). Community & Advocacy Expand and energize Mudrex s retail investor community (Telegram, Discord, Twitter) through events, content, and support. Build programs for creator/influencer engagement, local ambassadors, and regional language activation. Turn superfans into advocates by rewarding loyalty and amplifying their voices. Marketing Operations & Analytics Own marketing budget and ROI metrics across channels. Lead a high-performing team across growth, content, creative, and community. Continuously experiment, analyze, and iterate using data to drive decisions and scale what works. What Were Looking For: 6-12 years of experience in growth, marketing, or digital leadership roles. Prior experience in fintech, crypto, D2C, or a consumer internet company is a strong plus. Deep understanding of India s retail investor psyche, internet user behavior, and growth levers. Proven track record of building channels from 0 1 and scaling them profitably. Strong analytical mindset with comfort across CAC, LTV, ROI, funnel metrics. Exceptional communication and leadership skills.

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7.0 - 12.0 years

25 - 40 Lacs

Gurugram, Delhi / NCR

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Company Name: Dealshare Job Title: Brand Marketing Manager/ Assistant Director Location: Gurgaon Department: Marketing Reports To: Head of Marketing / Chief Marketing Officer (CMO) Experience Required: 7- 10 years (with a proven track record of building and scaling a brand) Job Overview: We are looking for a strategic and experienced Brand Marketing Manager who has a strong track record of building and growing successful brands. The ideal candidate has previously led the development and execution of brand strategies that drive awareness, engagement, and loyalty. This role requires a creative thinker with deep experience in brand storytelling, campaign execution, and market positioning. Youll be responsible for elevating our brand presence across channels and ensuring a consistent and compelling brand experience. Key Responsibilities: Brand Strategy Development: Define and implement a clear and consistent brand strategy including positioning, messaging, and tone of voice. Brand Leadership: Leverage your past experience of building and scaling a brand to enhance our brand presence and perception in the market. Campaign Planning & Execution: Lead the development and execution of 360 marketing campaigns (digital, offline, PR, events) aligned with business goals. Market & Customer Insights: Conduct research and gather insights to understand target audiences, market trends, and brand performance. Creative Oversight: Guide creative teams and agencies in producing assets that align with brand guidelines and effectively tell our brand story. Cross-Functional Collaboration: Partner with teams across product, sales, and HR to ensure brand consistency and support business objectives. Brand Health Monitoring: Track brand awareness, perception, and campaign effectiveness through analytics and reporting tools. Required Skills & Experience: 7 - 10 years of relevant experience in brand marketing Proven experience in successfully building and growing a brand Strong understanding of branding, positioning, messaging, and storytelling Experience managing brand campaigns and working with creative and media agencies Excellent communication and leadership skills Strong analytical mindset with experience in brand metrics and KPIs Experience across both traditional and digital media channels Preferred Qualifications: Bachelor’s or Master’s degree in Marketing, Branding, Business, or related field Experience in consumer-facing industries like D2C, tech, retail, FMCG, or healthcare Comfortable in a fast-paced, high-growth environment (startup or scale-up experience is a plus) What We Offer: An opportunity to lead brand marketing for a growing organization A collaborative, creative, and fast-moving work environment Competitive salary and benefits Opportunities for career growth and learning

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8.0 - 10.0 years

40 - 45 Lacs

Chennai

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Key Responsibilities Develop and execute brand integration strategies in alignment with programming and advertising objectives. Collaborate with creative teams to create innovative branded content solutions. Act as a liaison between sales, PRS, production teams, and product stakeholders. Manage relationships with clients, ensuring successful delivery campaigns. Monitor integration effectiveness and provide actionable insights for improvement. Drive the creation and curation of digital-first content to engage audiences across social media and OTT platforms. Collaborate with creative teams to align digital content with channel programming. Lead efforts to grow digital audiences through strategic campaigns, influencer collaborations, and innovative activations. Leverage analytics to refine strategies and optimize engagement. Identify and develop monetization opportunities across digital platforms, including branded campaigns, paid partnerships, and advertising. Work closely with the sales team to pitch and secure digital sponsorships. Skills & Attributes for success Experience managing media relations and marketing campaigns required. Management, analysis and growth of social and branding campaigns with measured results. Ability to build and maintain beneficial media relationships on an organization's behalf. Ability to manage multiple projects simultaneously in a fast-paced environment. Creative mindset with a strong sense of cultural relevance for Tamil audiences. Proficiency in Tamil (reading, writing, and speaking) is mandatory Preferred Education & Experience MBA in Marketing from a Tier 1 or 2 college 8+ years of experience

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0.0 - 2.0 years

0 - 2 Lacs

Roorkee, Uttarakhand (Uttaranchal), India

On-site

I dentify & pursue new business opportunities through prospecting& lead generation Build& maintain relationships with clients ensure repeat business Conduct sales presentations to potential client Negotiate& close sales deals exceed

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5.0 - 10.0 years

6 - 10 Lacs

Chennai, Bengaluru, Mumbai (All Areas)

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Position : Area Sales Manager Location : Angola, Central Africa Experience : More than 8+ Years of experience in Food/FMCG/Beverage industry Qualification: Post Graduate Roles and Responsibilities: Communicate & Monitor the penetration of new products. Plan, Target & Monitor new outlets/areas. Plan & Execute Sales promotion. Follow-up & Confirm Order dispatch. Plan & Execute Channel execution. Plan & Execute Marketing Budget. Collate feedback & Communicate margin to Customers & affordability of consumers. Analyse, Update & Utilise the Database. Implement Product mix. Implement Credit policy & Visit Customers for collection. Collect & Implement for expiry goods/stocks. Must have experience in route to market and go to market. *If interested, kindly send your CV to chhavi@achyutam.co.in ** NOTE: Apply only if interested to relocate to Africa and meet the above criteria.

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2.0 - 7.0 years

4 - 9 Lacs

Hyderabad

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Plan and execute BTL marketing activities, including POSM deployment and brand activation. Manage vendor relationships and collaborate with Sales, Marketing, and Product teams. Conduct market analysis and competitive benchmarking to identify growth opportunities. Ensure consistent brand positioning across all trade marketing channels. Stakeholder management - coordinate with internal and external teams for smooth execution. P&L management - monitor trade marketing budgets, optimize spending, and drive cost efficiencies. Drive innovation - introduce new trade marketing elements to enhance engagement and visibility. Ensure adherence to TAT (Turnaround Time) - streamline execution processes for faster and more efficient implementation. Must-Have Skills: 2+ years of experience in Trade Marketing, with a strong focus on BTL activities. Hands-on experience in vendor management and working with cross-functional teams. Strong market analysis and competitive benchmarking skills. Understanding of innovative branding solutions to enhance retail presence. Material knowledge - expertise in selecting the right materials for branding activities, with an understanding of pricing and procurement dynamics. Qualifications: Graduate / Post Graduate degree in Marketing or a related field. Preferred industry experience: FMCG, FMCD, D2C, Consumer Durables, Electronic Consumer Durables, or Marketing Agencies (Product-Based Firms Only).

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3.0 - 8.0 years

5 - 10 Lacs

Kolkata, Mumbai, New Delhi

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Just Global: At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive reoccurring revenue. We are the heart of B2B. What you are accountable for: The Manager, Paid Social is accountable for managing paid social strategy, optimization and execution across all in-house platforms and works to ensure the highest level of quality work, strategic thinking, and collaboration with both internal and external partners for a select group of accounts. Working in close collaboration with media and paid social leads, this role manages all aspects of the campaign life cycle as it pertains to paid social including ownership of the day-to-day across active campaigns. In addition, the Manager, Paid Social will support agency education on the capabilities within these platforms through ongoing meeting facilitation, note taking, and POV creation. With the speed of evolution within paid social marketing, it is vital to have a passion for learning and a desire to continually push the boundaries of what is perceived as status quo. What you are responsible for: Internal Holistic ownership of client accounts, including strategy, planning, budgeting, and reporting Provide strategic and executional support to team members on a variety of clients with different complexities and backgrounds Troubleshoot issues/concerns and work with online partners to resolve as needed Proactively communicate with client and internal teams; prepare call agendas, and follow up with call recaps Organize campaign materials and set up ads in Facebook, Instagram, LinkedIn, Twitter, and Pinterest or others, as applicable Set up and organize tracking links for social campaigns Perform in-platform maintenance and optimizations Own regular budget pacing and monitoring for live campaigns to ensure accurate spend delivery, along with any recommendations on strategic test opportunities Produce and analyze weekly, monthly, and quarterly campaign reports measuring performance and effectiveness of social campaigns Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements Exhibit the ability to anticipate and solve problems Customers Ability to support onboarding of new clients in close collaboration with all internal teams throughout the onboarding process Translate marketing goals and brand positioning into viable media communication strategies and ideas across paid social landscape Drive high-value customers to interact with our clients products and services Discover and deliver new and innovative solutions to executing paid social campaigns based on specific client business issues and challenges Work closely with account and media leads to ensure strong senior client relationships on select group of accounts Market Knowledge Keep pace with social media industry trends and developments Core understanding and knowledge across digital media landscape and where paid social intersects Participate and contribute to agency thought leadership initiative, as applicable Management Responsibilities Manage vendor relationships and cultivate partnerships that will facilitate account growth and performance Ensure process and activation best practices are used across paid social team Mentors Coordinator and Associate level team members regarding paid social best practices and internal processes Support internal training and development initiatives specific to social media best practices and internal processes What you ll bring [knowledge, skills, and/or experience]: Knowledge Agency knowledge B2B Marketing - Client Knowledge B2B Marketing - Industry B2B Marketing - Media Activation B2B Marketing - Media Planning B2B Marketing - Vendor landscape Skills Active listening Ad platforms: LinkedIn, Meta, Twitter Analytics platforms: Google Analytics, Adobe Analytics Challenge mediocrity Commercially astute Eye for detail Organized Other platforms: Asana, Basis, Nexelus People management Presentation skills Prioritizing Problem-solving Solutions oriented Stakeholder management Storytelling Upwards management Experience 3+ years experience in a digital marketing environment, agency and/or client experience 3+ years experience with paid social platforms What it means to work at Just Global Being a Just teammate means working in alignment with our Values Cultivate Relationships Build rapport first. Put yourself in their shoes. Assume positive intent. Give others the benefit of the doubt. Be One Team Collaborate. Be the guardian of each other s reputation. Have each other s back. Help each other out. Strive for Brilliance Create work you can be proud of. Remain open and curious. Improve your work. Improve yourself. And in return you can expect You will be seen, heard, and included as a whole human being Your contribution will be valued, rewarded, and recognized You will develop deep and meaningful relationships that could last a lifetime You will have leaders who are worth following You will have the opportunity to develop yourself and your craft You will have a meaningful chapter in your career path Compensation Philosophy: At Just Global, you will have the flexibility to work and live from anywhere in your home country, as long as it works for your client(s), your team, and you. This flexible working policy aims to attract and ret

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4.0 - 8.0 years

8 - 12 Lacs

Gurugram

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fleetx.io is looking for Marketing Leader to join our dynamic team and embark on a rewarding career journey Develop and execute strategic marketing plans Lead brand positioning and demand generation efforts Manage marketing teams and agency partnerships Track ROI and optimize campaign performance

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10.0 - 20.0 years

25 - 40 Lacs

Chandigarh

Remote

Company Profile: SuperDNA 3D Lab is a next-generation technology company that specializes in 3D content creation, digital twins, and AI-driven automation for global e-commerce and manufacturing brands. We are now embarking on a bold brand transformation journey and are looking for a creative leader to help redefine how the world experiences our brand. Job Description: We are hiring a Brand Strategist / Brand Transformation Leader to shape and elevate our brand identity, positioning, and messaging. This is a high-impact strategic role focused on brand storytelling, creative direction, and identity alignment across all touchpointsdigital, product, communication, and culture. Key Responsibilities: Lead brand repositioning, identity refresh, and visual language development. Build brand frameworks, tone of voice, messaging hierarchy, and brand guidelines. Work with founders and leadership to define compelling brand narratives. Guide design and content teams to ensure consistent brand experience across platforms. Collaborate with HR on employer branding and culture storytelling. Conduct brand audits, competitive research, and user perception analysis. Key Skills: Brand Strategy, Rebranding, Messaging, Brand Identity, Storytelling, Creative Direction, Brand Positioning, Employer Branding, Visual Communication Desired Candidate Profile: 10+ years of experience in brand strategy, creative direction, or brand consulting. Strong portfolio of rebranding or brand-building work (preferably in tech/SaaS/startups). Excellent writing and storytelling skills. Experience working with cross-functional teams and external creative partners. Ability to convert business vision into emotional, resonant brand messaging. Education: PG: MBA/PGDM in Marketing, Communications, or relevant fields (preferred but not mandatory) Perks and Benefits: Competitive salary Flexible/remote working culture High ownership role with direct founder interaction Chance to lead brand evolution for a deep-tech global company

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4.0 - 8.0 years

25 - 40 Lacs

Gurugram

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Analyze brand positioning & consumer insights Lead the creative & brand positioning across products Conceptualize & execute brand campaigns across all media, both digital & offline D2C exp Brand research Mail us- info@a1selectors.com

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10.0 - 15.0 years

20 - 25 Lacs

Mumbai

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Job Title: General Manager Job Level: Senior level Report to: Founder Department: Marketing Organization: Airpay Payment Services Pvt. Ltd ( https://www.airpay.co.in/ ) Location: Mumbai Job Summary: We are seeking an experienced and strategic Marketing Lead for our Acquiring business and strategize marketing initiatives for the group at a global level. The candidate will be responsible for driving customer acquisition, lead generation, and brand awareness in the B2B segment. The ideal candidate will have extensive experience in the fintech industry and a proven track record of creating and implementing data-driven marketing strategies, focusing on customer success and partnership development. Key Responsibilities: Marketing Leadership: Oversee all aspects of marketing strategy and execution, ensuring alignment with business goals and the overall brand vision. Lead & Demand Generation: Spearhead lead generation efforts across multiple channels (inbound, outbound, ABM, digital), driving sales pipeline growth. Brand Positioning: Shape and refine the company s global brand presence, solidifying its standing as a leader in the fintech industry. Product Marketing: Work closely with product teams to develop compelling messaging for new products and enhancements, ensuring clear communication of value propositions. Partnership Growth: Support business development by crafting marketing initiatives that attract and nurture partnerships with key fintech players and large enterprises. Content Marketing: Design content strategies that speak to decision-makers in finance, focusing on educating the market through case studies, whitepapers, blogs, and thought leadership. Digital Marketing: Lead digital marketing campaigns across SEO, PPC, social media, and other paid media, ensuring optimized performance for each channel. Marketing Analytics: Analyze marketing data to measure success, assess ROI, and continuously optimize campaigns for better results. Event Leadership: Plan and execute high-impact events, webinars, and conferences that foster engagement and promote company solutions at a global platform Sales Collaboration: Partner with the sales team to align marketing initiatives with sales strategies, optimizing lead conversion and revenue targets. Customer Advocacy: Develop initiatives that improve customer retention, foster loyalty, and drive client referrals. Budget & Resource Management: Manage the marketing budget and ensure efficient allocation of resources for optimal returns. Required Qualifications: 10+ years of experience in B2B marketing, with at least 3 years in a leadership role within the fintech, SaaS, or payments industry. Proven track record in leading successful lead generation, digital marketing, and brand-building campaigns. A global mindset with expertise in product marketing, particularly in the financial technology space. Proficiency in marketing automation tools (HubSpot, Salesforce, Marketo) and analytics platforms (Google Analytics, etc.). Strong leadership, communication, and decision-making abilities. Experience with large-scale marketing budgets and demonstrating high ROI on marketing investments. Analytical mindset with a focus on data-driven decision-making. Skills and Experience: Bachelor s degree in Marketing, Business Administration, or a related field (MBA preferred). Certifications in digital marketing or fintech-related marketing courses are highly desirable.

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5.0 - 11.0 years

7 - 13 Lacs

Jaipur

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Marriott is looking for Marketing & Communications Manager to join our dynamic team and embark on a rewarding career journey Marketing Strategy Development: Developing comprehensive marketing strategies aligned with the organization's goals and objectives, considering target markets, competition, and industry trends. Brand Management: Overseeing brand positioning and messaging to maintain a consistent and positive brand image across all marketing materials and channels. Digital Marketing: Planning and executing digital marketing campaigns, including social media marketing, email marketing, content marketing, and search engine optimization (SEO). Traditional Marketing: Managing traditional marketing efforts, such as print advertising, direct mail campaigns, events, and promotional materials. Market Research: Conducting market research and analyzing customer insights to identify opportunities for growth and improvement in marketing strategies. Marketing Budget Management: Developing and managing the marketing budget, ensuring effective allocation of resources for various marketing initiatives. Communication Planning: Developing communication plans to deliver key messages to target audiences, including customers, stakeholders, and the public. Media Relations: Building and maintaining relationships with media outlets and journalists to secure media coverage and manage public relations.

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15.0 - 20.0 years

40 - 50 Lacs

Bengaluru

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We are looking for an experienced and passionate professional to lead IKEA India s marketing efforts and drive business growth. Your key responsibility will be to develop and execute the marketing strategy, lead cross-functional teams, manage marketing budgets and drive business growth You will also lead a team of passionate marketers, collaborate, inspire, and help grow a meaningful, loved and trusted IKEA in India. As a person you are passionate about people, business, IKEA s purpose and continuously driving better performance. You are energized by increasing customer value, driving business growth, and contributing to overall success and results through people as we'll as motivated by leading and developing people. Your responsibilities Develop and implement Marketing Strategies for growth and brand positioning by attracting and activating customer and consumers to grow penetration, and build long-term profitable relationships Drive commercial objectives, increase desire for the IKEA Brand and attract new customers through segmentation and positioning Responsible for people and agency planning: Develop functional budget Managing External Agencies: Oversee and manage external agencies, including advertising, social, media and digital agencies As a member of the Commercial Management Team, proactively contribute to IKEA business plan, commercial plan and commercial calendar process. Integrate marketing actions in all units to secure integration, common focus and maximize impact Accountable for implementing and developing creative communication: Develop marketing content to captivate consumers and drive demand for the IKEA range Implementing integrated engagement/media plans: Enable to reach customers and consumers with the right message at the right time, maximizing media effectiveness and Return on Marketing Investment (ROMI) Fostering a Culture of Innovation: Lead, coach and develop a high performing team that will strongly contribute to reach desired growth, profitability, brand positioning and customer experience of IKEA. Responsible for the overview of the Living Acknowledging Exploring-Browsing parts of the customer journey, for all channels and all medias Maximize efficiency: Measure performance of output in all areas to maximize efficiency and effectiveness/ensure performance excellence throughout the year Fostering a Culture of Innovation: Take lead in driving an open and sharing climate, being a role model of the IKEA values where our co-workers are informed, engaged and empowe'red as we'll as outside IKEA with 3rd parties, and as profiled as spokesperson for the brand Strategic Planning: Where relevant to generate economies of scale, take responsibility for strategic planning and executions across more than one market as a key contributor to the IKEA Global Marketing Agenda Requirements: Proven experience in marketing leadership roles. Strong understanding of marketing principles, strategies, and tactics Minimum 15 years of experience in leading and managing the Marketing function Experience from retail, FMCG, home furnishing sectors Excellent communication and collaboration skills Ability to analyze complex data, Strong budget management and ROI analysis skills Experience in managing external agencies and vendors Strong knowledge of consumers and customers in the market from a macro, competitive, consumer, brand and business performance perspective Strong knowledge of modern marketing/media techniques Extensive knowledge of CRM and loyalty, integrated media

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8.0 - 13.0 years

18 - 30 Lacs

Mumbai

Work from Office

POSITION PURPOSE: As a Group Product Manager (GPM) within Marketing, you will usually be office based. The role encompasses marketing and sales in collaboration with commercial management, headquarters (product brand planning), sales management, market access management, medical management, registration colleagues, communication agencies, and market advice groups. They also manage the Product Life Cycle (PLC) of Brands. YOUR TASKS AND RESPONSIBILITIES: Development, collaboration, implementation, & accountability for strategic and operational plans which optimize profitability, market share, and revenue growth for a brand portfolio in the short and long term. Applicant to lead various assignments to help the BU meet overall BU business goals Development of marketing and promotional plans for products to support the end consumers need Monitor business performance and support the portfolio with the help of regular tracking Market intelligence through primary research and customer connect Writing and executing strategic business and marketing plans in collaboration with important prescribers, opinion leaders, round tables, and other advisory groups Joint financial responsibility for budgets (advertising and promotion, conferences and symposia, sales brochures and other product documentation, website content, literature), as well as analysis of budget income and costs; initiating and coordinating marketing activities and projects Presentation to staff and training field staff for the same Visiting national and international congresses, hospitals, and key opinion leaders (KOLs) Translating the corporate brand strategy in close collaboration with headquarters, together with logos and visuals, working with corporate product budgets (approval for expenditure on projects, local communication strategies), and providing input into corporate product strategy Discussion partner for first, second, and third-line professionals such as general practitioners, medical specialists, pharmacists, and other medical professionals, and for other DMU members (decision-making units) such as local and national formulary committees and insurance companies Organizing advisory councils, acting as a discussion leader or chairman, or giving product presentations Collaboration with internal & external media to ensure the proper execution of strategies WHO YOU ARE: Education: B. Pharm / M. Pharma and MBA preferably in Marketing or Pharma Marketing Experience: 8-12 years of total experience with at least 8+ years of experience in Pharma Marketing. Previous or current experience in Plaque Psoriasis as a Marketer is an added advantage Therapy Exposure: Experience of working in Derma especially in Plaque Psoriasis is preferred. Skills: Strategic insight Effective networking skills and planning ability Creativity and persuasiveness Analytical and conceptual strength Self-starter and entrepreneur Able to foster collaborative relationships with the stakeholder Strong marketing ethics Job Location: Sun House, Goregaon East, Mumbai

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4.0 - 6.0 years

6 - 7 Lacs

Amritsar

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Assist in developing and executing integrated marketing campaigns across channels. Manage digital marketing initiatives - SEO, SEM, email marketing, and social media. Monitor and analyze campaign performance metrics, providing actionable insights.

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4.0 - 8.0 years

18 - 25 Lacs

Mumbai

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Job Title : Brand Manager - Nutraceuticals Company: USV Private Limited Location: Mumbai, India Reporting to: Head of Marketing Role Purpose: We are seeking a dynamic and entrepreneurial Brand Manager/Senior Brand Manager to build and grow our Nutraceuticals portfolio from the ground up. The ideal candidate will have a strong marketing foundation, hands-on experience in brand conceptualization or restaging, and expertise in new product introductions and digital media. This role is pivotal in driving 5X growth and establishing USV as a leader in the well-being space. Key Responsibilities: Brand & Product Strategies: Assist in creating brand plans, collaborate with agencies for 360-degree campaigns, and drive digital/social media marketing. Execution & Promotions: Ensure seamless execution of marketing initiatives, including POS materials, demos, and trade activations. Media Planning: Develop media strategies aligned with brand objectives and optimize visibility across channels. New Product Development (NPD): Lead competition tracking, product differentiation, and packaging innovation within regulatory norms. Trade Marketing: Design frameworks for distributor engagement, pricing strategies, and on-ground activations. Marketing Research: Commission studies to understand consumer behavior, track brand health, and evaluate campaign success. Budget Management: Oversee A&SP spend, ensuring adherence to budgets and timely agency payments. Qualifications & Experience: Education: MBA from a premium institute in India or abroad. Experience: 6+ years in Marketing, with at least 4 years in Marketing at leading consumer-facing organizations. Experience managing projects end-to-end is a must. Skills: Strategic thinking and entrepreneurial mindset. Expertise in digital/social media marketing and media planning. Strong project management, negotiation, and interpersonal skills. Integrity and a results-driven approach.

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4.0 - 8.0 years

5 - 8 Lacs

Navi Mumbai

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Greetings from Home Bazaar Services Pvt Ltd. Who are we? Home Bazaar Services Pvt Ltd is the leading Property Advisor in India which has tuned and upgraded with each and every scratch of the real estate sector. With past experience and immense exposure to this service, we understand the needs of customers and strive hard to meet the same. With the help of the most experienced support system, Homebazaar.com has gone a long way to achieving success in a short span of time. We have also been awarded the best-winning property service company in Mumbai for the Quarter 2021 - 2023. Also have expanded our routes in Mumbai, Bangalore & Pune region What is our requirement? We are seeking a highly skilled and experienced Brand Manager who possesses in-depth knowledge of branding strategies and expertise in Organic / Paid social media handling. As a Brand Manager, you will play a crucial role in shaping and executing our brand strategy to effectively engage our target audience and drive business growth. Role: Brand Manager/Social Media Manager Job Location : Vashi, Navi Mumbai Experience : 4 to 8 Years Responsibilities: Be responsible for developing HomeBazaar.com brand on social media platforms organically, align all resources, build publishing calendars and track the growth of efforts in quantitative terms. Develop and implement comprehensive brand strategies that align with the company's goals and objectives. Conduct market research and competitor analysis to identify brand opportunities and consumer insights. Create and manage Organic / Paid social media campaigns across various platforms to increase brand visibility and drive customer engagement. Monitor and analyze campaign performance metrics, making data-driven decisions to optimize results and achieve KPIs. Collaborate with cross-functional teams including marketing, design, and content to ensure brand consistency across all channels. Stay updated on industry trends, emerging technologies, and best practices in branding and Organic / Paid social media to continuously improve strategies. Work closely with external agencies and vendors to execute campaigns and ensure seamless integration of brand messaging. Develop and maintain strong relationships with key stakeholders to effectively communicate brand objectives and initiatives. SKILLS REQUIRED: Bachelor's degree in Marketing, Business, or a related field. Proven experience as a Brand Manager with a focus on Organic / Paid social media. In-depth knowledge of branding strategies, market research, and consumer behavior. Strong understanding of Organic / Paid social media platforms and advertising tools. Proficient in data analysis and able to derive insights from campaign metrics. Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and external partners. Creative mindset with the ability to think strategically and propose innovative solutions. Strong project management and organizational skills to handle multiple priorities and meet deadlines. If you are a highly motivated and results-oriented professional with a passion for branding and Organic / Paid social media, we invite you to join our team. How to Apply? Kindly share your resume on chetna.deore@homebazaar.com and for more details contact on 8879002490

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5.0 - 8.0 years

20 Lacs

Navi Mumbai

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Job Description: The Brand Manager is responsible for Brand planning and marketing. This includes managing the brands throughout the product lifecycle, gathering and prioritizing brand and customer requirements, defining the brand vision, and working closely with scientific teams, to deliver winning brands. It includes working very closely with sales teams to drive and ensure product strategies and tactics are implemented in the market. Duties: Brand Portfolio Leader and Ownership Develop and timely implement Brand strategies and tactics of Brand Portfolio Own customer growth and retention - execute strategies and tactics to achieve goals in collaboration with sales team Analyze market gaps, develop brand strategies and tactics to achieve Turnover Collaborate with cross functional teams to drive all marketing activities Develop and streamline CME or events for portfolio to enable sales team for effective conversions Lead cross-functional teams to successfully introduce / Launch new products into the market Monitor sales & marketing trends and makes recommendations for growth Collaborate with customers, marketing intelligence and third-party sources to monitor, understand and respond to competition Work with sales team to create demand, enable sales, increase awareness, generate leads and drive growth Develop and presents proposals and strategies to leadership team for business opportunities to grow product lines and business Achieve turnover target (Rs value) of brands & Achieve growth target (%) of brands Desired Prerequisites: Experience : 5-7 years Education : Graduate degree: Bio-technology, B.Pharm or other equivalent Post graduate degree: MBA (marketing preferred) Industry Type : Healthcare/ Pharma/ Biotech/Pharma-OTC Functional Area : PMT / Marketing

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3.0 - 8.0 years

3 - 6 Lacs

Navi Mumbai

Work from Office

Greetings from Home Bazaar Services Pvt Ltd. Who are we? Home Bazaar Services Pvt Ltd is the leading Property Advisor in India which has tuned and upgraded with each and every scratch of the real estate sector. With past experience and immense exposure to this service, we understand the needs of customers and strive hard to meet the same. With the help of the most experienced support system, Homebazaar.com has gone a long way to achieving success in a short span of time. We have also been awarded the best-winning property service company in Mumbai for the Quarter 2021 - 2023. Also have expanded our routes in Mumbai, Bangalore & Pune region What is our requirement? We are seeking a highly skilled and experienced Brand Manager who possesses in-depth knowledge of branding strategies and expertise in Organic / Paid social media handling. As a Brand Manager, you will play a crucial role in shaping and executing our brand strategy to effectively engage our target audience and drive business growth. Role: Social Media Manager Job Location : Vashi, Navi Mumbai Experience : 5 to 12 Years Responsibilities: Ideate and implement social media strategies to grow brand visibility and engagement. Write compelling, creative, and relevant content for social media platforms including Instagram, Facebook, LinkedIn, and YouTube. Coordinate with internal teams (sales, operations, and management) to gather content, plan campaigns, and ensure timely execution. Maintain a content calendar and ensure all posts go live as per schedule. Monitor and analyze performance metrics to track effectiveness and suggest improvements. Stay updated with social media trends and platform updates. Handle responses, comments, and messages professionally and promptly. SKILLS REQUIRED: Bachelor's degree in Marketing, Business, or a related field. Proven experience as a Brand Manager with a focus on Organic / Paid social media. In-depth knowledge of branding strategies, market research, and consumer behavior. Strong understanding of Organic / Paid social media platforms and advertising tools. Proficient in data analysis and able to derive insights from campaign metrics. Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and external partners. Creative mindset with the ability to think strategically and propose innovative solutions. Strong project management and organizational skills to handle multiple priorities and meet deadlines. If you are a highly motivated and results-oriented professional with a passion for branding and Organic / Paid social media, we invite you to join our team.

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4.0 - 9.0 years

6 - 11 Lacs

Jaipur

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Role will majorly revolve around BTL activity and lead generation and closure through BTL activities. Closely work on: Working on Digital strategy for all product lines. Work across website, digital channels, etc. to generate leads and conversions while managing the overall digital marketing budget. Work with digital agencies to execute the company strategy on digital platforms. Own the website from a design, experience and customer journey perspective. Leveraging the website for promoting the brand as well as generating leads through website visits. Reputation management through the various social media channels of the company. Job & Responsibilities: Be: The Marketing Leadership and the SPOC at the zonal level & Be the lead for PR and internal communication too Translate brand positioning, personality, imagery & values into local language/ culture/tradition (Adaptation & Innovation at local level in consideration with geographical, cultural & diversity related factors) Implement brand initiatives & Be: custodian of brand guidelines To: Contribute marketing perspectives & thinking at the zonal level towards building & executing holistic business plans & activities To: Manage Marketing MIS/Insights at the zonal level and oversee execution and track outcomes & metrics To: Lead development of branch specific and within that customer-segment specific BTL Plans Implementation of Central Marketing programs with report back to HO/ZO and Lead for Zonal Level Marketing, PR & Internal Communications prog. and advising RM/AMs in driving & implementations Identifying, empaneling and managing marketing services agencies at zonal and if required at even granular level To: Define, drive and follow a process for collecting & sharing market information, including competitive information Tracking & Reporting ZO level metrics & insights for development of Marketing initiatives Skills & Qualification 4+ years of industrial experience in the similar domain Postgraduates in Marketing with similar certification would be an advantage A thorough working knowledge of the regulatory environment, including BTL and ATL Excellent communication skills with fluency in local language is mandatory

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