471 Brand Positioning Jobs - Page 18

About the role The role 'Growth Hacker', is not a mere ask, we really are looking for a 'Hacker'. We are in search of a marketing rockstar who would help us grow in style and amplify our brand positioning in Technology Consulting vertical. That would include leading marketing for the Product, romancing the pipe and creating buzz. key responsibilities Developing the marketing strategy for the company in line with company objectives. Coordinating marketing campaigns with sales activities. Creating strategies to increase online traffic to the organization's website Tracking the conversions and improving the percentages and numbers Taking care of everything from SEO, SEM to Social Media Marketing Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness Improving the user experience on the company's website(Includes design, content and usability) Collecting and Evaluating customer feedback data Evaluating competitor's Digital Marketing strategies and creating plans to overtake them Overseeing the company's marketing budget. preferred qualifications Developing the marketing strategy for the company in line with company objectives. Coordinating marketing campaigns with sales activities. Creating strategies to increase online traffic to the organization's website Tracking the conversions and improving the percentages and numbers Taking care of everything from SEO, SEM to Social Media Marketing Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness Improving the user experience on the company's website(Includes design, content and usability) Evaluating competitor's Digital Marketing strategies and creating plans to overtake them Overseeing the company's marketing budget.

Location: Kasna, Greater Noida Industry: Energy Transition /Recycling Location: Greater Noida Working: 5.5 Days ( Two Saturdays Off in a Month) Company : Energy & Chemical Manufacturing Job Description Head of Marketing Position Overview: We are looking for a Head of Marketing to lead and execute brand strategy, digital marketing, PR, and communications. The role focuses on building brand visibility, driving digital growth, and enhancing corporate reputation through strategic marketing initiatives. Key Responsibilities: Brand Strategy & Positioning: Develop and execute a strong brand strategy to enhance market positioning and brand equity. Ensure brand consistency across all marketing channels and communications. Conduct market research and competitive analysis to refine brand positioning. Digital Marketing & Performance Growth: Lead digital marketing initiatives, including SEO, SEM, social media, and content marketing. Develop and manage paid campaigns to drive customer acquisition and engagement. Optimize website performance and digital assets for brand visibility and lead generation. Leverage data analytics and marketing automation tools to enhance digital outreach. Public Relations & Corporate Communications: Build and maintain relationships with media, industry influencers, and key stakeholders. Develop compelling PR strategies, press releases, and media outreach plans. Manage crisis communication and corporate reputation strategies. Oversee thought leadership initiatives, including whitepapers, blogs, and interviews. Marketing & Communication Strategy: Create and execute integrated marketing campaigns to drive brand awareness and business growth. Develop engaging content strategies across digital and traditional marketing channels. Collaborate with internal teams to align marketing efforts with business goals. Lead marketing events, sponsorships, and partnerships to enhance brand reach. Team Leadership & Budget Management: Lead and mentor a team of marketing professionals to drive high-performance results. Manage marketing budgets efficiently, ensuring maximum ROI on marketing spend. Work closely with cross-functional teams, including sales, product, and leadership. Key Requirements: 14+ years of experience in Brand Marketing, Digital Marketing, PR, and Communications. Proven track record in building and scaling brands in B2B industries. Expertise in SEO, SEM, social media, paid campaigns, content marketing, and analytics tools. Strong media relations experience with a deep understanding of PR strategies. Excellent communication, leadership, and stakeholder management skills. Ability to manage multiple projects with a data-driven and innovative mindset.

Functions as the primary strategic business leader of the property with responsibility for all aspects of the operation, including guest and employee satisfaction, human resources, financial performance, sales and revenue generation and delivering a return on investment to both Marriott International and property ownership. Verifies implementation of the Marriott brand service strategy and brand initiatives with the objective of meeting or exceeding guest expectations, increased profit and market share. Holds property leadership team accountable for strategy execution, and guides their individual professional development. The position ensures Marriott International sales engines are leveraged and initiates independent and proactive sales activities, when appropriate, to generate demand. Verifies that the objectives and goals of Marriott and property owners work together to achieve brand positioning and success. Builds owner loyalty through proactive communication, setting and managing expectations and delivering solid business results. The position is actively involved in the local community and builds strong relationships with local officials, businesses, and customers. Represents Marriott Hotels Resorts and JW brand values in all leadership actions. CANDIDATE PROFILE Education and Experience 2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major; 8 years experience in the management operations, sales and marketing, finance and accounting, or related professional area. OR 4-year bachelors degree in Business Administration, Hotel and Restaurant Management, or related major; 6 years experience in the management operations, sales and marketing, finance and accounting, or related professional area. Preferred: General Manager experience in limited or full-service property. Ability and willingness to work flexible hours including weekends, holidays and late nights. Property industry work experience, demonstrating progressive career growth and a pattern of exceptional performance. JOB SPECIFIC TASKS Business Strategy Development Stays current with industry trends and monitors strengths and weakness of competition; explores new business opportunities; develops business plans designed to maximize property customer satisfaction, profitability, and market share; ensures property business plans are aligned with Marriott brand business strategies; translates Marriott global strategic plan into one that can be executed on property. Business Strategy Execution Executes business plans designed to maximize property customer satisfaction, profitability, and market share; ensures that property business plans and employees are aligned with MHR/JW brand business strategies; holds property leadership team accountable for successful delivery of business plans; experiments with new ideas and takes calculated risks to improve guest satisfaction and profitability; evaluates the success of property business strategies to inform future business plan enhancements; continually ensures business plans and actions have a positive impact on property performance. Sales and Marketing Works closely with Sales and Marketing team to develop revenue generating strategies for property; identifies new business leads, develops tailored sales approach, and actively pursues leads with Sales and Marketing team; ensures sales and marketing strategy is aligned with brand strategy and is effectively executed against established goals; ensures property leaders understand and leverage Marriott demand engines to full potential; augments guest preference for property through booking ease and quality interactions with sales force. Talent Management and Organizational Capability Creates a cohesive and high-performance Executive Committee that continuously strives for positive results and improvement; coaches Executive Committee by providing specific feedback and holds them accountable for performance; creates learning and development opportunities for employees; creates and effectively executes development plans for both direct reports based on their individual strengths, development needs, and career aspirations; ensures all managers are doing the same for their direct reports; identifies resource needs to strengthen property team; creates succession plans for future job openings; actively supports the staffing process; ensures effective work processes, systems and teamwork are in place to maximize individual and overall property performance. Brand Champion Serves as a passionate brand advocate and ensures that the intent of the brand is pulled through in the guest experience; communicates a clear and consistent message regarding property and MHR/JW brand goals to employees, property leadership team, and owners; serves as a role model by demonstrating exceptional work ethic and service delivery for all employees on property; champions change; inspires and motivates team to achieve operational excellence; represents MHR/JW brand values in all leadership actions. Business Information Analysis Reviews business related data such as market share, financial performance, inventory, employee engagement, and customer satisfaction; analyzes business information to proactively address changing market conditions, ensure property operates within budgetary guidelines, and achieves profit margin goals; uses business information to identify indicators of product and service successes and opportunities for improvement; integrates business information into business plans. Employee and Labor Relations Ensures all employees are treated fairly, and with respect; builds rapport with employees by fostering an environment of open communication and spending time with employees on the frontlines; makes self-available to employees ( open door policy ); ensures pay and benefits are appropriate for labor market; celebrates the success of employees in a public way; works with Human Resources to maximize employee engagement and monitor local labor environment to address issues as needed. Revenue Management Works with Revenue Management team to develop effective pricing strategies, balancing seasonality, economy, customer segments, property objectives and customer satisfaction; established revenue strategy that supports MHR/JW brand positioning in local market; ensures demand forecasting and sound revenue practices are in place to maximize yield; identifies ways to grow occupancy, RevPAR, and market share by researching and staying aware of competitor strategies; controls labor and capital expenses. Owner Relations Builds strong rapport with property owners through proactive and on-going communication; keeps owner informed of brand initiatives and guest experiences; provides owners with in-depth analysis of property performance, incorporating guest, financial and employee business data; manages an effective balance between owner interests and Marriott brand interests and develops solutions that create value for both; develops and effectively promotes ideas for improving property service and profitability to ownership. Customer and Public Relations Management Interacts with guests and other customers on a frequent basis to obtain feedback about their experiences on property; utilizes guest/customer feedback to recognize outstanding employee service performance and improve service delivery; emphasizes and holds leadership team accountable for addressing service failures or potential service failures, and for developing innovative ways to exceed guest expectations; establishes presence in the market by actively promoting an exemplary property/brand image, involving oneself in the local community, and by developing strategic alliances with local officials, businesses, and customers; anticipates needs of large groups or high profile guests in order to deliver flawless service; verifies that products, services, and events attain the appropriate publicity ( PR buzz ). Company/Brand Policy, Procedures, and Standards Compliance Verifies property compliance with legal, safety, operations, labor, and Marriott brand product and service standards; conducts both routine and short-notice quality assurance audits with specific departments; holds employees accountable for performing audits on a regular basis; conducts detailed walk-throughs to ensure building, public areas, kitchen, and grounds are well-maintained, safe, and meet or exceed guest expectations; ensures employees are appropriately trained and performing to standard. .

The Brand Manager is responsible for developing and executing strategies to drive brand awareness, customer engagement, and overall market positioning of the company's products or services. The role involves working cross-functionally to ensure the brand's vision and messaging are consistent across all platforms and touchpoints. Role & responsibilities Market Research: Researching and analyzing consumer behavior, market trends and competitor activity. Brand Strategy Development: Lead the creation and execution of brand strategies that align with the company's objectives and target audience. Budgeting: Establishing budgets, performance specifications and sales estimates. Marketing & Branding Activities: Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs. Brand Awareness: Building brand awareness and increasing brand value and profitability. Market Share: Increasing product sales and market share. Performance Assessment: Measuring and reporting on campaign performance and assessing KPIs and ROI. Cross-functional Collaboration: Work closely with product development, sales, design, and other departments to ensure the brand message is consistent and effective. Performance Management: Analyze the performance of branding initiatives and campaigns through metrics such as ROI, engagement, and brand health. Overseeing the production: Overseeing the production of advertisements, promotional materials and mail campaigns. Company Values: Ensuring that messaging and marketing activities are aligned with brand and company values. JOB DESCRIPTION Team Leadership: Lead and mentor a team of marketing professionals, ensuring high levels of creativity and performance. Projected Reports (Half-Yearly, Quarterly, and Monthly): Develop Half-Yearly, Quarterly, and Monthly Reports: Create comprehensive reports focusing on sales performance, revenue growth, and key initiatives. Provide analysis on product launches, marketing campaign effectiveness, and consumer behavior. Revenue Forecasting: Forecast revenue growth and track performance across each period. Compare performance against targets and adjust projections as necessary. Campaign Performance Review: Monitor and analyze the impact of ongoing marketing campaigns. Adjust strategies based on ROI metrics from campaigns (advertising, digital, etc.). Collaboration with Sales Heads on Consumer Behavior Insights: Conduct Regular Meetings with Sales Heads: Gather insights into evolving consumer behavior, buying patterns, and customer pain points. Analyze Customer Feedback & Trends: Review customer surveys, reviews, and behavioral data to better understand consumer motivations. Consumer Behavior Segmentation: Collaborate to segment customers based on demographic and behavioral data. Identify the most effective marketing channels for each consumer segment. Develop Marketing Strategies Aligned with Consumer Insights: Personalized Marketing Campaigns: Use consumer insights to design personalized and targeted campaigns for different customer segments. Branding Strategy: Must update branding strategy to CEO for the Next 6 Months.

Summary Responsible for a consistent, cross-functional brand strategy shaping and implementation, for all assets moved to IMB. Supports strategic, cross-functional decisions for International and above-brand strategic initiatives, incl. partnerships, policy shaping, and for launched assets, will monitor and respond to major events and competitive landscape developments. Collaboration with CEE teams to shape launch deliverables and TA-relevant customer experiences/ journeys and campaigns/ content, to ensure consistent brand positioning. Leads and develops a high-performing sales and marketing team and builds effective and enduring business relationships with key customers/ stakeholders. (country). Typically leads a very small country revenue organization, covering both sales and marketing activities, with responsibility to drive performance and develop operational strategy of a specific product portfolio. About the Role Key Responsibilities: Accountable for delivering the TA sales, market share, and profitability to meet or exceed budget targets. Defines, develops and oversees short and long-term strategic marketing (and sales) plans in line with country marketing strategy Monitors market trends, sales and product performance, conducts regular reviews against plans and takes corrective action as required. Ensures alignment to all Ethics, Risk Compliance policies and manage key processes Key performance indicators: Maximization of launch readiness and portfolio value/ growth of key assets for major IMI markets. Financial Business results (Revenue growth, Profitability, Market share) Strategy/Market Focus (Resource allocation, Long-term BU strategy and planning, Market access effectiveness/impact, Novartis market reputation) Operational Excellence (Delivery against development milestones, Product launch success) People, Capabilities, and Management (Our Voice survey, Talent development, talent acquisition, Culture, DI KPIs, Succession Plans strength, High profile turnover, Code of Ethics) Role Requirements: Marketing in Healthcare / Pharma business Brand Management Commercial experience and/or leadership experience in Healthcare Marketing 6 years+ Preferred MBA Preferred experience in Specialty/OncologyDesirable Requirements: Relevant experience

Store Layout and Design: Develop and implement store layout plans and visual displays to optimize space utilization and highlight key merchandise categories. Ensure that displays are visually appealing, on-brand, and in line with current trends. Window Displays: Design and execute captivating window displays that showcase featured products and promotions. Utilize seasonal themes, props, and lighting to attract attention and drive foot traffic. Product Presentation: Arrange merchandise within the store to create visually compelling presentations that emphasize product features, benefits, and styling. Ensure that displays are organized, well-stocked, and easy for customers to navigate. Visual Merchandising Guidelines: Develop and maintain visual merchandising guidelines and standards for all stores within the retail chain. Train store staff on best practices for merchandise presentation and display maintenance. Seasonal Campaigns: Collaborate with marketing and merchandising teams to develop visual merchandising concepts for seasonal campaigns, promotions, and events. Ensure that displays align with campaign messaging and objectives. Inventory Management: Monitor inventory levels and coordinate with store managers to replenish merchandise as needed. Maintain accurate records of display materials and props, and order supplies as necessary. Store Visuals Maintenance: Regularly inspect and maintain store visuals, including displays, signage, and lighting. Make adjustments as needed to ensure that displays remain fresh and engaging for customers. Competitor Analysis: Stay informed about competitor visual merchandising strategies and industry trends. Use insights to identify opportunities for improvement and innovation in store presentations. Customer Feedback and Insights: Solicit feedback from customers regarding store visuals and displays. Use customer insights to make data-driven decisions and continuously improve the shopping experience.

What is this job all about? Stories win because they fulfill a need by offering a new perspective, bringing clarity, and creating an experience that people can relate to. You are responsible for intuitively mapping clients' strategic initiatives with creative strategies and ideas, translating them to an expected content asset, be it Videos, Podcasts, Interviews, Films, Blogs, Websites, Branding, Marketing, Social Media narratives, etc. Skills Technical Must have - Creative writing, Editing, Proofreading, Content development, Brand positioning, Storytelling, Creative direction, Digital marketing, and Blog writing. Good to have Marketing and Branding, User persona, Journey mapping, Research, Information Architecture, and Ideation. Others Outstanding verbal and written communication in English with interpersonal skills. Impactful presentation style. Experience providing creative inputs, ensure they match the brand/product/service strategy and vision. Your job consists of Strategic Thinking: Define content roadmaps for new business, develop and track success criteria, and create strategies that drive organic customer engagement through well-crafted content across digital platforms. Industry Expertise: Provide creative solutions to business challenges while leveraging expertise in content writing to drive customer engagement and growth through websites, social media, blogs, and videos. Creative Acumen: Apply storytelling techniques and creative concepts to develop engaging digital experiences. Analytical Skills: Track and measure the effectiveness of content initiatives using key performance indicators, continuously optimizing content across various channels for maximum impact. Collaboration: Work closely with sales and marketing teams to align content strategies with business objectives, and assist in the development of campaigns and collateral to support marketing efforts. Relationship Building: Build and maintain strong client relationships by serving as a trusted creative advisor, ensuring content meets their needs and fosters long-term engagement. Adaptability: Repurpose and optimize content across different channels to stay relevant and adaptable to changing business needs and market trends. Result-Oriented: Drive measurable results by developing content strategies that align with key performance metrics, focusing on organic customer acquisition and the overall success of marketing campaigns. Problem-Solving: Provide innovative, creative solutions to business challenges by transforming complex ideas into engaging and impactful written content.

Brand Associate will be responsible for executing brand strategies, conducting market research, communicating brand values, managing branding efforts, and implementing brand marketing campaigns. Company into life sciences and Healthcare. Required Candidate profile Brand Strategy and Brand Management skills Market Research skills Experience in healthcare or genetic testing industry is a plus Social media and digital marketing is a plus Immediate Joining prefered Perks and benefits Best In the Industry

TAP Invest is looking for a dynamic and results-driven Marketing Manager to join our team. The ideal candidate will have 3+ years of experience in marketing, preferably within the financial services sector, and a strong understanding of go-to-market strategies, product positioning, and digital marketing. In this role, you will be responsible for developing and executing comprehensive marketing strategies for both new and existing products. You will craft compelling messaging, value propositions, and marketing content to enhance brand visibility and drive client engagement. Your expertise in market research and competitive analysis will help identify customer insights and industry trends, ensuring TAP Invest stays ahead in the market. You will work closely with product teams to understand product features and benefits, translating them into impactful marketing campaigns. Managing multi-channel marketing efforts, including email marketing, push notifications, and WhatsApp campaigns, will be a key focus. Additionally, you will oversee product launches, ensuring seamless execution across all marketing channels. The role requires strong communication skills, an analytical mindset, and proficiency in digital marketing tools. The ideal candidate should be able to work independently while collaborating effectively with cross-functional teams. If you are passionate about financial marketing, data-driven strategies, and delivering high-impact campaigns, we invite you to be part of our growing team at TAP Invest. Join us and play a key role in shaping the future of fixed-income investments!

Product Marketing Brand Manager B2B SaaS Responsibilities: - Design and lead brand awareness campaigns, ensuring they align with business goals and convey our brand message compellingly. - Develop, design, and optimize landing pages to ensure brand consistency and optimize user experience. - Oversee omnichannel marketing efforts, ensuring a seamless and consistent brand experience across all touchpoints. - Craft and manage a social calendar, planning content and campaigns that amplify our brand voice and engage our audience. - Own the customer lifecycle, from awareness and consideration to loyalty and advocacy, ensuring a branded experience throughout. - Implement and refine strategies for social selling, leveraging platforms to drive revenue and strengthen brand positioning. - Analyze brand performance metrics, leveraging insights to refine strategies and drive continuous improvement. - Coordinate with the creative teams to develop branded materials, from promotional collateral to digital assets. - Stay updated with industry trends and competitor strategies, ensuring the organization remains at the forefront of branding excellence. What you bring: - Bring your 4+ years of marketing experience, showcasing your deep understanding of the field. - Leverage your 4+ years of experience in digital marketing agencies, publishers, or ad tech platforms, highlighting your diverse expertise. - Proven experience in marketing, preferably in the technology industry or a related field. - Strong understanding of marketing principles and strategies, with a focus on product positioning, messaging, and go-to-market execution. - Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling customer-centric messaging. - Ability to collaborate effectively with cross-functional teams, including product management, sales, and creative teams. - Analytical mindset with the ability to gather and interpret market data and customer insights to inform brand strategies. - Strong project management skills and the ability to manage multiple priorities and deadlines in a fast-paced environment. - Results-oriented mindset focusing on driving brand awareness, product adoption, and revenue growth. - Proficiency in marketing tools, design software, and platforms, such as CRM systems, marketing automation platforms, analytics tools, and landing page builders. - BS/BA in Marketing, Business Administration, or a related field (or equivalent experience). Apply Save Save Pro Insights

The Head of Branding Partnerships will be responsible for driving strategic collaborations that elevate the company's brand visibility, equity, and growth. This individual will identify, negotiate, and manage high-impact partnerships across various industries to align with the organization's branding objectives and long-term vision. They will act as a key stakeholder in shaping the company's brand positioning through innovative and mutually beneficial partnerships. Key Responsibilities: Strategic Partnership Development: - Identify potential partners across industries, including media, entertainment, technology, and other relevant verticals. - Develop a comprehensive branding partnership strategy aligned with the company's objectives and target audience. - Foster relationships with key decision-makers to create long-term collaboration opportunities. Execution and Management: - Negotiate and finalize partnership agreements, ensuring mutual value creation. - Oversee the execution of partnership initiatives, including co-branded campaigns, events, and promotional activities. - Monitor and evaluate the performance of partnerships to ensure ROI and alignment with branding goals. Collaboration and Coordination: - Work closely with internal teams, including marketing, sales, product, and operations, to integrate partnerships seamlessly. - Coordinate with external stakeholders such as agencies, influencers, and media partners to maximize partnership impact. - Ensure brand consistency across all partnership touchpoints. Market Insights and Innovation: - Stay updated on market trends, emerging platforms, and competitive activities to identify new opportunities. - Drive innovation by exploring unconventional partnership models and platforms. - Leverage data and analytics to refine strategies and measure the effectiveness of initiatives. Budget and Resource Management: - Manage the branding partnership budget effectively, ensuring optimal allocation of resources. - Report on budget utilization and partnership performance metrics to senior leadership. Qualifications: Education: - Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus. Experience: - 8-12 years of experience in branding, marketing, or partnership management roles, preferably in high-growth environments. - Proven track record of developing and managing large-scale branding partnerships. - Experience working with cross-functional teams and managing multiple stakeholders. Skills and Competencies: - Exceptional negotiation and relationship management skills. - Strong strategic thinking and problem-solving abilities. - Excellent communication and presentation skills. - Proficiency in data analysis and performance tracking tools. - Creative mindset with the ability to identify unique opportunities for collaboration. Apply Save Save Pro Insights

Location Onsite (StockDaddy Headquarters)Experience Minimum 2 YearsAbout StockDaddy :StockDaddy is a cutting-edge e-learning platform focused on financial education and skill development, committed to making financial literacy affordable and accessible globally. With a hybrid learning model combining digital delivery and on-ground learning centers, we are rapidly expanding across India.Job Overview :We are seeking a dynamic and results-driven Media Communication and Brand Manager to manage and enhance StockDaddy's brand presence across various media platforms. The ideal candidate will have a passion for media strategy, brand management, and communication excellence, helping shape and communicate StockDaddy's brand message to our audience.Key Responsibilities :Media Strategy & Execution :- Develop and implement media strategies for both online and offline platforms.- Collaborate with external agencies and in-house teams to manage media buying, campaigns, and content delivery.- Monitor and optimize media performance across channels.Brand Management :- Ensure consistent messaging and branding across all marketing materials, communications, and events.- Manage the StockDaddy brand identity and ensure alignment with company goals and values.- Work closely with creative teams to develop marketing collateral that effectively communicates the brand's value proposition.Public Relations & Communications :- Lead public relations efforts including drafting press releases, managing media relationships, and coordinating interviews.- Develop a comprehensive communication plan for product launches, events, and newsworthy announcements.- Handle crisis communication and media inquiries in a timely and professional manner.Social Media & Content :- Oversee the management of social media channels, ensuring consistent brand messaging.- Drive the creation of engaging content for social media, blogs, press releases, and newsletters.- Track and report on social media analytics and optimize strategies accordingly.Event Management :- Plan, coordinate, and execute brand-related events, conferences, and promotional activities.- Ensure brand visibility at key industry events and partner with stakeholders for joint campaigns.Collaboration :- Work closely with marketing, product, and sales teams to ensure alignment on brand positioning and messaging.- Collaborate with external partners, including agencies, media houses, and influencers, to drive brand awareness.Required Skills & Qualifications :- Bachelor's degree in Media Communications, Marketing, Public Relations, or related field.- Minimum of 2 years of work experience in media communication, brand management, or a related role.- Proven experience in developing and executing successful media campaigns.- Strong understanding of digital media and social media strategies.- Excellent communication, interpersonal, and presentation skills.- Creative thinker with strong analytical skills to measure and optimize media performance.- Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines.Preferred :- Experience in the EdTech, Finance, or E-learning industry.- Familiarity with PR tools and media monitoring platforms. This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

What we want you to do :- Develop and execute sales/promotion strategies to drive revenue growth.- Monitor and analyze market trends, including competition, industry shifts, and customer preferences.- Generate creative ideas to enhance brand positioning and marketing initiatives.- Collaborate with cross-functional teams to develop and optimize marketing campaigns, particularly for product launches and promotions.- Implement innovative marketing operations to effectively reach target audiences.- Evaluate the effectiveness of marketing campaigns and efforts, analyzing their impact and generating comprehensive reports.- Provide recommendations to improve marketing strategies based on data analysis and insights.- Stay updated on industry developments, technological advancements, and emerging trends in healthtech.- Collaborate with external partners, such as agencies and vendors, to execute marketing activities.- Assist in managing the brand's digital presence and online marketing channels.- Support in organizing and executing events, trade shows, and conferences.- Collaborate with the sales team to ensure alignment and maximize sales opportunities.- Maintain brand consistency across all marketing communications and materials. What we expect from you :- Convert data into compelling analytical narratives.- Anticipate and initiate actions proactively.- Achieve goals through effective collaboration with internal and external stakeholders.- Assertively challenge and question the strategy.- Take ownership and responsibility for assigned tasks.What we are looking in you :- Knowledge of B2B market dynamics, including trends, competitor analysis, and customer behavior.- Creative thinker with the ability to generate innovative ideas.- Proficient in digital marketing strategies and platforms, with experience in leveraging digital channels for B2B lead generation.- 3-5 Years of experience in B2B business or agency background but not necessary. This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Title: Strategy Intern Role Overview You will play a crucial role in providing support to the Strategy team and take ownership of mining data and finding meaningful patterns and correlations. You will apply analytical rigour to review data, conduct analysis and uncover insights that equip the strategy team to prepare compelling and coherent recommendations for clients. Job Responsibilities Brand building - Ability to dive into the 4 Cs of brand building (company, competition, customer, category). Learning about strategy tools at WPP and Landor and applying them across projects. Audits - understanding the competitive landscape, and identifying commonalities and patterns to draw insights. Critical thinking on projects and having an open and curious mindset. Familiarise yourself with Landor s presentation-building style, and take initiative in developing presentations with a clear and crisp narrative. Preparing discussion guides/questionnaires for customer and internal stakeholder interviews. Actively contributing to brainstorming and ideation sessions, internal and external, to contribute to newer ideas and outcomes. Experience Needed / Our Requirements Currently pursuing or recently completed a Bachelors or Masters degree in Business Administration, Marketing, or a related field. Eager to learn about storytelling and love adding value to clients and their brands. Collaborative, sincere and hold yourself accountable for the work. Ability to balance analytical thinking with creative expression. Eager to work across various strategic disciplines which may include brand positioning, brand architecture, naming or packaging, POS and retail experience projects. Proficient in PowerPoint. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. Landor, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. #LI-DNI #LI-DNP

Position: Brand Manager Working Schedule: 6 days a week, Sunday fixed off Location: South Delhi Department: Marketing Experience: 5 years+ of experience in brand management preferably from the FMCG category, particularly in the hospitality retail chain. About us About us Established in 1962, Defence Bakery stands as a revered pillar of Delhis culinary landscape, renowned for its rich heritage and steadfast dedication to quality. As one of the citys oldest bakery, Patisserie, and Confectionery establishments, we take pride in our simple yet authentic approach to business, which has propelled us to consistent growth over the years. In 2018, it successfully launched its sister brand Alma Bakery and Cafe with a deep-rooted commitment to delivering excellence in culinary delights to the discerning palates of Noida. We are deeply dedicated to fostering a sustainable community through our core values of innovation, a people-first approach, and excellent legacy products services. For further details please visit us at www.defencebakery.in and www.almafoods.in for more details. Alma Bakery Cafe is an innovative venture that redefines the cafe experience by harmonizing nature with a modern indoor setting. Backed by a family of seasoned bakers with over 60 years of legacy, Alma embodies a passion for culinary excellence and a commitment to conscious, mindful consumption.Rooted in expertise and a vision to serve the discerning tastes of NCR, Alma Bakery Cafe is more than just a destination its a journey into a world of flavors crafted with care, sustainability, and unparalleled dedication to quality. Brand Manager Were looking for a forward-thinking individual with expertise to direct our marketing communication and branding efforts through a complex operative arena by devising an innovative strategy that aims toward creating a successful competitive advantage for our legacy brand. Having a keen understanding of market dynamics and recognizing industry trends will be instrumental in shaping a compelling brand positioning. Key Responsibilities Brand Positioning: Create innovative concepts and implement them to enhance customer loyalty, elevate brand perception, and establish a unique brand identity that differentiates us from competitors. Product Strategy and NPD: Develop product strategy, conceive ideas, and guide the process from conceptualisation to bringing new products to market. Digital Strategy: Craft a holistic digital strategy across various channels, spearheading the consumer acquisition journey. Manage social media assets and devise engaging strategies to foster interaction and connection with our target market. Customer Acquisition: Execute design prototypes across diverse digital and offline platforms to guarantee a seamless consumer journey across touchpoints, aiming for a 2-3x increase in consumer acquisition in a specified period. Brand Performance Metrics: Define the desired performance standards, determine cost and pricing structures, identify potential market applications, and estimate sales projections. Manage the marketing budget to drive sustainable bottom-line growth. Marketing Strategies: Design roadmap to translate marketing efforts into the execution of collaterals, events - online/offline, tie-ups with regional influencers, relationship-based engagement with community influencers etc. Create, propose, and adhere to marketing budget (ATL, BTL, Online, PR, etc.) to ensure effective optimization and efficient utilization of marketing investments. Reporting and data analysis: Study market trends and create a comprehensive report for marketing and branding metrics by analyzing key indicators such as Customer Acquisition Cost (CAC), Customer Lifetime Value (CLV), revenue growth, market share, and customer satisfaction. Regularly monitor these metrics and provide a strategic roadmap and actionable insights Qualification Graduate in marketing or a related field, Preferred MBA Ideal Candidate Proven ability to develop brand and marketing strategies in the hospitality/FMCG segment. Experience in identifying target audiences and devising effective campaigns Excellent understanding of the full marketing mix Strong analytical skills partnered with a creative mind If you have a proven background of branding in hospitality or FMCG, equipped with the strategic insight to advance brand objectives, we welcome you to join our team.

Perfora is a unique and innovative brand that is disrupting the oral care category. Within 3 years, Perfora has carved out a strong brand name in the oral care space and is the largest digital-first oral care brand. Our vision is to improve oral hygiene for millions of Indian consumers. We are seeking a passionate and innovative Flavorist to join our NPD team and lead the development, formulation, and refinement of flavor systems specifically designed for oral care products. You will play a key role in enhancing the sensory experience of our products by aligning flavor development with brand positioning, regulatory standards, and consumer preferences. Key Responsibilities: Flavor Development: Formulate and refine innovative flavor systems tailored for oral care applications such as toothpaste, serums, mouthwash, and chewing gums. Cross-Functional Collaboration: Work closely with NPD, marketing, and regulatory teams to translate product briefs into sensory experiences that align with brand identity. Lab Work: Conduct lab-based flavor creation, prototyping, stability testing, and sensory evaluations. Flavor Library Management: Maintain and manage internal flavor libraries, documentation, and technical data sheets. Supplier Interaction: Collaborate with external flavor houses and raw material vendors for sourcing and innovation opportunities. Regulatory Compliance: Ensure all flavors comply with global safety and regulatory guidelines (e.g., FEMA, IFRA). Sensory Analysis: Analyze results from consumer panels and sensory evaluations to refine and optimize flavor profiles. Qualifications: Bachelor s degree in Flavor Chemistry, Food Science, or related field (ICT preferred). 2-3 years of hands-on experience in the flavor industry, preferably within oral care. Strong lab skills and experience working with a variety of flavor compounds and formulation techniques. Solid understanding of flavor regulations and safety standards (FEMA, IFRA, etc.). Creative mindset with a passion for innovation and product excellence. Ability to work both independently and collaboratively in a fast-paced, cross-functional environment. About Perfora: Perfora is co-founded by Jatan Bawa and Tushar Khurana who cumulatively have more than 10+ years of experience across consumer internet and consumer brands. They met in 2016 on a train journey named Jagriti Yatra and have known each other since then. Perfora is backed by marquee institutional investors like RPSG Capital Ventures, and Sauce.VC , Lotus Herbals Family Office, Ship Rocket Ventures, and celebrated entrepreneurs. The brand believes in adding value to the lives of everyday consumers and is conscious of its impact on the environment. You can read more about the brand on the website - www.perforacare.com Perfora is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Title: Strategy Intern Role Overview You will play a crucial role in providing support to the Strategy team and take ownership of mining data and finding meaningful patterns and correlations. You will apply analytical rigour to review data, conduct analysis and uncover insights that equip the strategy team to prepare compelling and coherent recommendations for clients. Job Responsibilities Brand building - Ability to dive into the 4 Cs of brand building (company, competition, customer, category). Learning about strategy tools at WPP and Landor and applying them across projects. Audits - understanding the competitive landscape, and identifying commonalities and patterns to draw insights. Critical thinking on projects and having an open and curious mindset. Familiarise yourself with Landor s presentation-building style, and take initiative in developing presentations with a clear and crisp narrative. Preparing discussion guides/questionnaires for customer and internal stakeholder interviews. Actively contributing to brainstorming and ideation sessions, internal and external, to contribute to newer ideas and outcomes. Experience Needed / Our Requirements Currently pursuing or recently completed a Bachelors or Masters degree in Business Administration, Marketing, or a related field. Eager to learn about storytelling and love adding value to clients and their brands. Collaborative, sincere and hold yourself accountable for the work. Ability to balance analytical thinking with creative expression. Eager to work across various strategic disciplines which may include brand positioning, brand architecture, naming or packaging, POS and retail experience projects. Proficient in PowerPoint. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. Landor, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. #LI-DNI #LI-DNP

Position Summary: EyeROV is looking for a strategic yet hands-on Marketing Lead to drive brand visibility, qualified lead generation, and international market presence. This role will be instrumental in building and scaling the marketing engine across digital, content, PR, and events positioning EyeROV as a global leader in marine robotics and underwater inspection solution Key Responsibilities: Marketing Strategy & Execution: Develop and own the integrated marketing strategy aligned with sales targets, investor visibility, and EyeROV s international expansion across India, GCC, SEA and Europe Demand Generation: Design and implement lead generation campaigns across inbound and outbound channels SEO, SEM, LinkedIn, email marketing, webinars, and partner outreach. Content & Brand Positioning: Lead the creation of compelling marketing content including product brochures, case studies, pitch decks, videos, and website copy that clearly communicate product value. Event & Exhibition Marketing: Plan and manage EyeROV s participation in high-impact industry events and exhibitions; coordinate logistics, branding, and lead capture efforts. Digital & Web Presence: Own the website performance, SEO optimization, analytics tracking, and coordination with digital agencies and freelancers as needed. Sales Enablement: Work closely with the sales team to create marketing assets for RFPs, product demos, partner decks, and investor materials to accelerate conversions. Performance Tracking: Measure and report on campaign success using KPIs such as leads, conversion rates, CAC, and ROI. Apply data-driven decision-making to optimize performance. Cross-functional Collaboration: Act as a bridge between sales, product, and leadership teams to ensure messaging, priorities, and GTM initiatives are tightly aligned. PR & Thought Leadership: Lead PR initiatives, publish in industry media, and support founder branding through storytelling and strategic communication. Team & Vendor Management: Manage external vendors, creative freelancers, and potential marketing interns; ensure timely and quality delivery of projects. Skills : Strong proficiency in English and Hindi, with excellent verbal and written communication skills Ability to manage and prioritize multiple diverse projects in a fast-paced environment Skilled in building relationships and collaborating across teams and external stakeholders Quick to learn and understand technical specifications and translate them into marketing language Demonstrated analytical thinking and problem-solving ability with a strong focus on execution Effective stakeholder management with cross-functional alignment across sales, product, and leadership Deep understanding of B2B sales cycles and the role of marketing in driving pipeline and revenue Exhibits a leadership mindset while remaining hands-on and adaptable ideal for a high-growth startup environment Added Advantage Worked in the Industry - Marine / Oil & Gas / Hydro / Power Worked in startups Experience 5 - 10 Years Qualification: Bachelor s degree in engineering Or Marketing 5-10 years of experience in B2B marketing or growth-focused roles, ideally in deep-tech, robotics, or industrial sectors Type: At office (Kochi)

About SuperDNA 3D Lab: SuperDNA 3D Lab is a cutting-edge technology firm specializing in 3D content creation, digital twin solutions, and AI-driven automation platforms for e-commerce and industrial manufacturing sectors. We empower brands globally to elevate customer experiences and optimize operational efficiencies through innovative 3D and Generative AI solutions. Role Overview: We seek a dynamic, visionary, and innovative Chief Marketing Officer (CMO) passionate about disruptive marketing strategies and brand leadership. This role demands expertise in product-based marketing, global brand positioning, PR excellence, influencer marketing, and modern performance marketing tactics within the e-commerce and industrial manufacturing sectors . Key Responsibilities: Global Brand Innovation Drive innovative and disruptive global brand strategies to establish SuperDNA 3D Lab as a market leader. Craft bold and influential brand narratives that resonate across global markets. Strategic and Performance Marketing Lead data-driven, KPI-focused marketing initiatives directly tied to revenue and marketing-qualified leads (MQLs). Implement cutting-edge performance marketing tactics, including guerrilla and influencer marketing. Product and Solution-Centric Marketing Execute clear, solution-driven marketing campaigns that effectively communicate complex technological products in compelling ways. Align marketing efforts seamlessly with product development, sales strategies, and customer expectations. Advanced PR & Influencer Marketing Oversee strategic partnerships with modern PR agencies specializing in digital, influencer, and viral marketing tactics. Develop influencer-driven campaigns and creative content strategies that amplify brand reach and engagement. Market and Competitive Analysis Conduct insightful market analysis, identify emerging trends, and proactively adapt marketing strategies for competitive advantage. Cross-Functional Leadership Collaborate across sales, product, and operations to ensure cohesive marketing execution and measurable impact. Requirements: Have 15+ years of innovative marketing leadership experience. Excel in product-based marketing within technology, e-commerce, and industrial sectors. Have a proven track record in disruptive marketing strategies, guerrilla tactics, influencer marketing, and PR excellence. Can demonstrate clear success metrics in brand elevation and marketing-led sales growth. Preferred Qualifications: Masters degree or equivalent in Marketing, Business Administration, or related field. Experience in scaling start-up environments, investor relations, and strategic growth initiatives. Benefits: Competitive fixed salary plus substantial ESOP options. Remote-friendly work environment. Opportunity to lead innovative marketing strategies at a pioneering tech company.

We are seeking a suitable candidate for the position of Brand Manager for a well known company in Real Estate Industry, Mumbai. Job Location: Mumbai Experience in Real Estate industry is mandatory. A dynamic organization in the real estate sector is looking to hire a Manager Brand Management to lead and execute brand strategies across a diverse portfolio. The role involves working closely with internal stakeholders and external partners to drive impactful brand initiatives, marketing campaigns, and promotional activities. Suitable candidates shall email their updated resume across hr25@hectorandstreak.com

Role Overview: The Performance Marketing Lead will be responsible for developing, executing, and optimizing paid marketing strategies to drive customer acquisition, enhance engagement, and maximize return on ad spend (ROAS). This role will oversee performance marketing efforts across paid search, paid social, programmatic advertising, and display advertising, ensuring data-driven decision-making and alignment with business goals. Key Responsibilities: 1. Develop and Execute Performance Marketing Strategy Create a comprehensive paid marketing strategy that aligns with Mikos business objectives. Drive customer acquisition, engagement, and retention through PPC, paid social, display advertising, and programmatic campaigns. Optimize campaigns for efficiency and scalability across Google Ads, Meta, YouTube, and other advertising platforms. Ensure all campaigns are data-driven, performance-focused, and aligned with growth targets.2. Campaign Management Optimization Manage end-to-end execution of search, social, display, and video advertising campaigns. Continuously test and optimize ad creatives, landing pages, bidding strategies, and audience targeting to improve CTR, CVR, and ROAS. Conduct A/B testing to refine messaging and optimize budget allocation. Leverage AI-driven tools and automation for real-time campaign optimization.3. Performance Analytics Insights Track and analyze key performance metrics to assess campaign effectiveness and identify growth opportunities. Leverage Google Analytics, Meta Business Suite, and other tracking tools to derive actionable insights. Create and maintain performance dashboards and reports to measure CAC, LTV, ROAS, and overall marketing ROI. Utilize consumer insights, heatmaps, and competitive benchmarking to refine marketing strategies.4. Cross-Channel Integration Organic Growth Synergy Ensure paid and organic marketing efforts are aligned for a cohesive omnichannel strategy. Collaborate with the SEO and content teams to improve website conversion rates and enhance customer journey experiences. Work closely with the creative team to develop high-performing ad creatives and compelling marketing messages.5. Brand Positioning Consumer Engagement Refine and communicate Mikos brand messaging across all paid marketing channels. Ensure ad copy, visuals, and storytelling align with Mikos mission of AI-driven learning and companionship. Monitor consumer sentiment and market trends to identify new marketing opportunities.6. Budget Management ROI Optimization Own the performance marketing budget and ensure efficient allocation to maximize ROI. Identify cost-saving opportunities without compromising on reach and engagement. Continuously refine budget distribution across platforms for optimal results.7. Agency Vendor Management Manage relationships with external media agencies, ad networks, and marketing vendors. Ensure campaigns are executed with high quality and align with brand objectives. Regularly evaluate agency performance and optimize partnerships. Qualifications: 7+ years of experience in performance marketing, paid advertising, and digital growth strategies in B2C or D2C brands. Expertise in Google Ads, Meta Ads, YouTube Ads, programmatic advertising, and display advertising. Strong analytical skills with proficiency in Google Analytics, Looker Studio, and performance tracking tools. Experience with A/B testing, conversion rate optimization, and data-driven marketing. Proven ability to scale paid marketing campaigns efficiently across geographies. Experience working with global audiences and multi-country ad campaigns. Strong understanding of brand positioning, audience segmentation, and customer behavior. Bachelor#39;s degree in Marketing, Business, or a related field (Masters preferred). Preferred Qualifications: Hands-on experience with marketing automation tools, AI-driven ad platforms, and programmatic advertising. Experience managing high-growth digital marketing budgets.

Build a compelling content narrative and consistent brand voice that drives awareness, engagement, and qualified inbound leads across industries Kansoft targets

Basic Section No. Of Position 1 Grade 9 Level Brand Manager Organisational BUSINESS Pulp and Fibre BUSINESS_UNIT-1 Fiber Domestic BUSINESS_UNIT-2 Fibre Marketing BUSINESS_UNIT-3 Fibre Marketing DEPARTMENT-1 Marketing&Business Development DEPARTMENT-2 Branding & Communication Country India State Maharashtra Worksite Hub Town Solaris,Mum Industry -- Function Sales & Marketing Skills Skill Communication Ethics Minimum Qualification Master of Business Admin CERTIFICATION No data available About The Role Job Purpose: Contribute effectively in creating the brand value proposition and executing the GTM strategy to create a premium and aspirational brand imagery for LIVA & sub-brands amongst B2C audience. Strategy, Budgeting & Planning Stay current on market trends and competitor activities Track & drive competitor activities & performance across all media (ATL, Social & Ecommerce Develop & Execute a comprehensive action plan for conducting market research, Consumer Behaviour Analysis, needs of value chain partners etc. in consultation with Head - B&C Devise Branding & communication strategy, action plan and budget with inputs from Head B&C for delivering the brand proposition finalized. Formulate long-term strategies by building a product/brand roadmap for future growth Collate budget data for brand spends and maintain a record of the same Handle spends against budgets data with close monitoring for the function and present to Head - B&C regularly Ensure budget reconciliation is done every month Brand Communication Development & Implementation Liva, Birla Cellulose & sub brands Identify key touch points for customers / value chain partners such as retail outlets, trade exhibitions, fashion shows etc for driving complete 360 media strategy across ATL and BTL Formulate ATL/BTL activities that appeals to the target audience, retaining constant brand message across all media mix with necessary guidance from Head - B&C to build awareness and affinity for product innovations, specialty fibres etc Create Brand Annual Calendar for Liva & All Birla cellulose products(ATL+BTL) planning, execution and ensure adherence to the same Analyse and review the sustainability, feasibility and workability of the plan. Seek necessary approvals for execution of the plan Create brand driven content (ATL & BTL) working closely with internal teams and external agencies. Content includes but not limited to videos, key visuals, concepts, write up, pitch decks, adcepts and any related brand literature Execute Media planning (ATL & BTL) activities to ensure optimum presence for brand Liva with the help of key liaisons that include agencies for media planning, PR, digital presence & OOH executions.Align requirements & oversee execution of media plans across all media Identify, evaluate and sign off potential designers for becoming the LIVA spokesperson. Create a complete designer engagement strategy and implement the same across touchpoints. Identify and execute premier fashion events like LFW to create aspirational fashion imagery and evaluate the same against the present targets with regards to buzz creation, consumer engagement and trade dissemination. Create guidelines for brand partnerships within value chain and monitor the same on a regular basis Ensure execution of brand health survey periodically for assessing the brand health parameters. Ensure incorporation of the survey findings in modifying the campaigns accordingly Track campaign success and conduct Media Mix Modeling and ROI Analysis to modify campaigns accordingly. Product Development, Improvement & Protection Participate in monthly meetings with sales & Design teams to provide market insights on brand performance for continued innovation and enhancements Closely work with cross functional teams to ideate, adapt & develop product Propose appropriate branding strategy for new product developed Co-ordinate with agencies to create appropriate brand positioning statement for new product Vendor & Contracts Management Appoint right agencies for research activities, BTL & ATL activities, PR related activities etc. Lead management of all linked agencies (Media, Creative, PR & Tech) Define performance parameters for appointed agencies and assess their performance and take decisions on their continuity Manage all contracts with agencies and approve all bills for the services provided Oversee & manage monthly performance from direct reports (Create monthly reports on brand performance, impact areas, consumers trends

Basic Section No. Of Position 1 Grade 10 Level Executive Organisational BUSINESS Pulp and Fibre BUSINESS_UNIT-1 Fiber Domestic BUSINESS_UNIT-2 Fibre Marketing BUSINESS_UNIT-3 Fibre Marketing DEPARTMENT-1 Marketing&Business Development DEPARTMENT-2 Branding & Communication Country India State Maharashtra Worksite Hub Town Solaris,Mum Industry -- Function Sales & Marketing Skills Skill Brand Awareness Brand Marketing Minimum Qualification Bachelor in General Studies CERTIFICATION No data available About The Role Brand Communication Development & Implementation Navyasa Identify key touch points for customers to drive brand communication. Work closely with media & digital content teams to ensure a holistic 360 degree plan Formulate ATL/BTL activities that appeals to the target audience, retaining constant brand message across all media mix with necessary guidance from DH & FH, B&C to build awareness and affinity for Navyasa portfolio. Create Brand Annual Calendar for Navyasa and ensure adherence to the same Analyse and review the sustainability, feasibility and workability of the plan. Seek necessary approvals for execution of the plan Create brand driven content (ATL & BTL) working closely with internal teams and external agencies. Content includes but not limited to videos, key visuals, concepts, write up, pitch decks, adcepts and any related brand literature Execute Media planning (ATL & BTL) activities to ensure optimum presence for brand Liva with the help of key liaisons that include agencies for media planning, PR, digital presence & OOH executions Identify and execute premier fashion events like LFW to create aspirational fashion imagery and evaluate the same against the present targets with regards to buzz creation, consumer engagement and trade dissemination. Ensure execution of brand health survey periodically for assessing the brand health parameters. Ensure incorporation of the survey findings in modifying the campaigns accordingly Media Planning & Implementation - Full 360 media strategy across ATL Maintaining media relations with key media publicationsEnsuring brands visibility in media through relevant stories and advertisements. BTL Brand Activations Strategy, Budgeting & Planning Stay current on market trends and competitor activities Devise Branding & communication strategy, action plan and budget with inputs from Head B&C for delivering the brand proposition finalized. Collate budget data for brand spends and maintain a record of the same Handle spends against budgets data with close monitoring for the function and present to Head - B&C regularly Ensure budget reconciliation is done every month Consumer insightsinsight mining from Primary & secondary markets. Track & drive brand health scores Strategic partnerships - Brand ambassadors, designer / premium event partnerships Brand Custodian - Maintain brand imagery & aspiration across B2C (ATL & Digital) Product Development, Improvement & Protection Propose appropriate branding strategy for new product developed Co-ordinate with agencies to create appropriate brand positioning statement for new product Follow up and co-ordinate for registration of copyrights of taglines / designs / graphics, audio-visuals, sound recordings, and other critical content used in BTL & ATL advertisement Vendor & Contracts Management Appoint right agencies for research activities, BTL & ATL activities, PR related activities etc. Define performance parameters for appointed agencies and assess their performance and take decisions on their continuity Mandatory Skills Manage all contracts with agencies and approve all bills for the services provided Communication Development (Concept creation, advertising brief writing, creative evaluation) Media Planning (TV, OOH, Print, Digital Media buying & execution, media mix / ROI modelling) Consumer Intelligenceinsight mining from Primary markets

Key Responsibilities Produce engaging content for various platforms, including LinkedIn, Instagram, blog posts, email newsletters, Hotel Tech Report and case studies. Support with the execution of the monthly plan and share ideas for monthly content. Collaborate with the sales team to develop marketing collateral and tools that support sales, such as presentations, brochures, and product videos. Support with digital marketing efforts, including SEO and LinkedIn campaigns, to increase website traffic and generate new leads. Create briefs for press releases. Analyse data to measure performance and effectiveness of campaigns. Maintain relationships with external vendors, including agencies and freelances. Monitor market trends and competitor activities to identify opportunities for differentiation and brand positioning. Reports directly to marketing manager. Qualifications and Experience 2-3 years experience in a similar marketing role, ideally in either the hospitality or technology industry. Educated to a degree level. Excellent written and verbal communication skills, with the ability to create engaging content. Experience in developing several marketing channels (CRM, social media, PR) Strong attention to detail and able to proofread. Familiarity with lead generation strategies and B2B sales cycles. Experience using Canva or InDesign is desirable. Able to analyze data and make informed decisions to increase brand engagement. If this sounds like you, then don t miss this opportunity! Send us your resume, portfolio link, and a cover letter that tells us why you are the best person for this role. We can t wait to hear from you!