Job
Description
As a Marketing Manager for a premium luxury brand known for its elevated dining experiences, sophisticated ambiance, and exceptional culinary offerings, you will play a crucial role in developing and implementing high-impact marketing strategies. Your primary responsibility will be to reinforce the brand's premium identity and position it as a leader in the fine dining space. To achieve this, you will collaborate closely with operations, F&B aggregators, and strategic partners to enhance brand engagement, guest loyalty, and revenue growth. Your role demands a deep understanding of the luxury market, creativity, analytical thinking, and executional excellence to maintain the brand's legacy and elevate its presence in a dynamic market environment. Your tasks will include developing and executing marketing strategies that align with the brand's premium identity, overseeing multi-channel marketing campaigns, managing influencer partnerships, and PR strategies tailored to an upscale audience. You will also work on optimizing customer engagement, driving brand recall, and conversion through paid media, digital advertising, and targeted customer engagement. In addition, you will collaborate with operations to ensure alignment with service excellence and customer experience, optimize visibility and promotions with F&B aggregators, and lead efforts to boost reservations, private dining, events, and loyalty programs through targeted campaigns. Your role will also involve establishing strategic partnerships with luxury brands, hospitality groups, and premium event organizers to maximize business opportunities. Furthermore, you will curate bespoke dining experiences, VIP events, and exclusive brand collaborations to enhance brand storytelling and drive footfall. Strengthening loyalty and membership programs, refining services based on guest feedback and data analytics, and fostering repeat business and brand advocacy will also be part of your responsibilities. To excel in this role, you should have 6-7 years of marketing experience in luxury hospitality, fine dining, or premium lifestyle sectors, expertise in digital marketing, brand strategy, and aggregator partnerships, and a deep understanding of consumer behavior in the luxury segment. A degree in Marketing, Business Administration, or a related field is preferred. Key skills required for this position include luxury brand positioning, influencer partnerships, collaboration, digital marketing, analytical thinking, high-impact activations, networking, team leadership, and customer engagement. Strong leadership abilities, negotiation skills, and relationship-building capabilities are also crucial for success in this role.,
