Senior Content Writer

5 - 9 years

0 Lacs

Posted:23 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Senior Content Writer, you will be the voice behind the brand, crafting compelling narratives that resonate with global audiences. Working closely with the Product Marketing Manager and Senior Marketing Manager, you will develop high-impact content that educates, inspires, and drives engagement. Your words will be central to how the company connects with clients, partners, and gamers worldwide, from thought leadership articles to product messaging. Your work will help position the company as an authority in gaming data and insights, ensuring that solutions stand out in a competitive market. By delivering engaging content that communicates the value and vision, you will play a key role in growing the reach and impact, ultimately helping achieve the mission of delivering extraordinary gaming experiences to a billion players every day. Content Strategy & Creation: Develop and execute a content strategy supporting marketing goals and aligning with the brand voice. Write and edit various content types, including thought leadership articles, whitepapers, case studies, blog posts, and website copy. Collaborate with the Product Marketing Manager to create messaging showcasing innovative B2B solutions. Storytelling & Brand Positioning: Craft compelling narratives communicating the mission, vision, and expertise in gaming data and insights. Work with the Marketing Manager to ensure content reflects and enhances the brand voice and identity. Campaign Support: Develop content for multi-channel marketing campaigns, including email marketing, social media, and events. Ensure all campaign content is cohesive, engaging, and impactful through collaboration with the marketing team. SEO & Performance Optimization: Leverage SEO best practices to optimize content for search visibility and traffic growth. Track content performance, using insights to improve engagement, drive leads, and support overall marketing objectives. Thought Leadership: Research and write insightful, data-driven pieces positioning the company as a leader in the gaming industry. Stay up-to-date on industry trends and incorporate relevant insights into content to keep it fresh and engaging. Experience: 5+ years of experience as a content writer, preferably in a B2B SaaS or gaming-focused role. Skills required include exceptional writing, editing, and storytelling skills, creativity, industry knowledge, SEO expertise, collaboration skills, and proficiency with relevant tools. Benefits include a competitive salary, health insurance, casual dress code, and a dynamic, collaboration-friendly office environment.,

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