Sr. Analyst, Market Insights

About ETS:

Through ETS Research Institute and ETS Solutions, we're partnering with educational institutions, governments, and organizations globally to promote skill proficiency, empower upward mobility, and unlock opportunities for everyone, everywhere. With offices and partners across Asia, Europe, the Middle East, Africa, and the Americas, we deliver nearly 50 million tests annually. Join us in our journey of measuring progress to power human progress worldwide.

Responsibilities

Research & Intelligence Gathering

• Conduct primary and secondary research to gather needed market and competitive intelligence for assigned internal clients.
• Monitor and analyze industry trends to report on market intelligence and developments.
• Build and maintain an active network of internal and external intelligence sources. Develop and maintain a bank of relevant secondary data sources.

Market Sizing & Opportunity Assessment

• Conduct market sizing and opportunity assessments using TTM/TAM/SAM/SOM frameworks and methodologies to quantify market potential and prioritize existing or emerging market opportunities.
• Identify and analyze new business opportunities in existing, adjacent or new markets and businesses.
• Develop market forecasts and scenario planning models to support strategic decision making.

Competitive & Strategic Analysis

• Track competitors, develop competitor profiles and SWOT analyses, and provide reports with insights about competitor strategic plans, products, positioning, marketing communications and social media activities.
• Prepare and communicate industry, market and competitive intelligence assessments, with business implications and actionable recommendations for ETS strategies and business investments.
• Identify and evaluate prospective business partners and acquisition candidates.

Communication & Stakeholder Engagement

• Analyze information/data and build client-ready PowerPoint presentations.
• Make presentations to marketing and product/program teams, Business Units, and other business stakeholders.
• Serve as the competitive intelligence subject matter expert on cross-functional teams and other teams as needed.

Governance & Project Oversight

• Adhere to ethical standards and comply with the laws and regulations applicable to the job function.
• Provide industry, market and competitive intelligence support to Senior Managers.
• Design and manage third party market and competitive intelligence studies. Manage consultants to ensure achievement of project objectives within established deadlines and budgets.

Skills

End-to-End Project Management:

Competitive Intelligence:

Data Analyses

Communication Skills (Written & Oral):

Language Proficiency:

Interpersonal Skills

Initiative

Meeting Management/Facilitation Skills:

Cross-Matrix Coordination (across ETS SBUs/FCEs):

Software:

Ability to travel (up to 5% of work hours).

Required Experience:

• Bachelor’s degree is required. Master of Business Administration (MBA) or master’s degree in an analytical field.

Experience

• Business/Management consulting experience is preferred.
• Minimum of 6+ years of experience as a Market/Competitive Intelligence Analyst, Market Research/Consumer Insights Assistant/Associate or other relevant analytical position is required.