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Lenovo
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Retail Marketing Manager

Retail Marketing Manager

Lenovo

12 years

0 Lacs

Gurgaon Haryana India

Posted:1 week ago| Platform:

Apply

Skills Required

marketing technology vision stack portfolio ai pcs server storage software reports audits planning deployment consistency design coordination fabrication maintenance audit branding compliance capture drive leadership contracts processing budgeting optimization sensors visual merchandising management collaboration excel creativity

Work Mode

On-site

Job Type

Full Time

Job Description

We are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Job Title: Retail Marketing Manager

Location:

Gurgaon

Reports to:

Marketing Head – Motorola India

Role Overview

We are seeking a driven and detail-oriented

Retail Marketing Manager

to lead

in-store visibility

fixture development

, and

brand presentation

across General Trade and Modern Trade outlets. This role is critical in ensuring a strong consistent retail presence through high-impact visibility, quality fixtures, and periodic audits to maintain brand excellence at the point of sale.

Key Responsibilities

Visibility Planning Execution:
Own and implement the visibility roadmap across GT MT, aligned with product launches and seasonal campaigns.
Execute deployment of in-store visibility across priority outlets.
Ensure campaign consistency and message clarity across all in-store communication.
Fixture Design, Rollout Maintenance:
Conceptualize and develop modular, aesthetic, and functional fixtures for smartphones and ecosystem products.
Lead coordination with design agencies and fabrication partners for production and installation.
Create and manage a fixture maintenance plan to ensure long-term retail hygiene and brand integrity.
Visibility Audit Compliance:
Design and implement structured visibility audits to track deployment accuracy, branding compliance, and fixture upkeep.
Use internal teams, third-party agencies, or app-based tools to capture real-time retail execution data.
Identify gaps and drive corrective actions with sales teams and vendor partners.
Prepare monthly visibility scorecards and dashboards for leadership reviews.
Cross-Functional Vendor Collaboration:
Work closely with regional sales teams, ops teams and brand teams for cohesive retail execution.
Manage vendor contracts, rate cards, PO processing, and ensure on-ground SLAs are met.
Oversee budgeting and cost optimization across visibility initiatives.
Innovation Benchmarking:
Explore new visibility formats, retail tech (AR displays, motion sensors), and sustainable branding materials.
Benchmark against competition and continuously evolve the brand’s in-store identity.

Key Requirements

8–12 years of experience in retail marketing, visual merchandising, or trade marketing in smartphones, electronics, or FMCG.
In-depth knowledge of POSM design, fabrication, GT/MT retail environments, and compliance frameworks.
Strong project management, vendor handling, and cross-functional collaboration skills.
Proficiency in Excel, PowerPoint.
Willingness to travel to markets for audits and execution checks.

Preferred Attributes

A keen eye for detail and visual aesthetics.
Ability to balance creativity with operational discipline.
Experience managing high-scale nationwide deployments.

#Moto #Motorola
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

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Retail Marketing Manager

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Job Title: Retail Marketing Manager

Location:

Reports to:

Role Overview

Retail Marketing Manager

in-store visibility

fixture development

brand presentation

Key Responsibilities

Key Requirements

Preferred Attributes

More Jobs at Lenovo