Retail Marketing Manager

• load_list_page(event)"> Job listing
• Job details
  

• Industry Retail
• Date Opened 08/16/2025
• Salary Above 45000
• Job Type Full time
• City Hilite Business Park , Calicut
• State/Province Kerala
• Country India
• Zip/Postal Code 673014
  

• Develop and execute retail-focused marketing strategies to drive footfall, conversions, and customer retention across MYOP stores.
• Plan and oversee store launch campaigns, seasonal promotions, and mall collaborations.
• Work closely with mall marketing teams to create joint promotional opportunities.
• Coordinate BTL activations, sampling drives, and in-store events.
• Lead visual merchandising plans in alignment with brand guidelines.
• Partner with the influencer marketing team for on-ground collaborations.
• Track ROI for all retail marketing initiatives and optimise for performance.
  

Requirements

• 5–6 years of experience in retail marketing or experiential marketing (lifestyle, luxury, FMCG, or fashion preferred).
• Strong understanding of in-store activations, mall partnerships, and BTL strategies.
• Proven ability to manage multi-location campaigns and work cross-functionally.
• Excellent vendor negotiation, budgeting, and project management skills.
• Creative mindset with a results-driven approach.
  

Benefits