Retail Marketing Manager

As a Marketing Manager - Retail at PALMONAS, you will play a key role in redefining the jewellery experience by leading marketing initiatives to enhance store footfall, increase visibility, and establish strong customer connections. Your responsibilities will include partnering with visual merchandising and retail operations to create immersive brand experiences, aligning store campaigns with digital marketing efforts for a seamless online-to-offline journey, and tailoring strategies for each retail store based on local trends and customer behavior. You will have the opportunity to launch VIP shopping events, community-driven activations, and other engagement initiatives to delight customers and foster loyalty. By leveraging data insights, you will continuously optimize campaigns while ensuring the brand remains fresh, stylish, and relatable. Your focus on ROI-driven execution will involve analyzing budgets, performance data, and identifying areas for improvement to maximize budget effectiveness. The ideal candidate for this role should have at least 3 years of experience in retail marketing, with a preference for experience in jewellery, fashion, or luxury lifestyle brands. A degree in Marketing, Business, or a related field is required, and an MBA is preferred. You should possess proven expertise in both below-the-line and digital-first retail marketing, along with a creative mindset, a strong brand sense, and a deep understanding of customer journeys. Strong communication skills, a high sense of ownership, and an experimental mindset are also essential qualities we are looking for. Joining PALMONAS will allow you to be the driving force behind a bold and rapidly growing Indian jewellery brand. You will have the opportunity to shape customer perception and experience directly, work with a passionate and design-forward team, and be part of a company that is scaling rapidly, offering ample room for personal and professional growth. If you are excited about this opportunity, please send your resume to hr@palmonas.com or abhijna.mukherjee@palmonas.com, mentioning the position you are applying for.,