Business Development Manager

Location:

Experience Required:

Reporting to:

About Us

MMAG

conversations into contracts, you just might belong here.

Role Summary

Business Development Manager

This role requires someone with strong experience in business development within advertising, digital marketing, or integrated agencies — and a network that works. You’ll be representing MMAG to senior decision-makers at brands, helping them see how our creative thinking and strategic expertise can solve their business problems.

Key Responsibilities

New Business Development

● Identify, pursue, and convert new business opportunities across sectors including

consumer goods, startups, D2C brands, BFSI, tech, lifestyle, and retail.

● Lead the entire BD lifecycle — from prospecting and outreach to pitching, proposal

writing, follow-ups, and closures.

● Maintain a healthy pipeline of prospects aligned with MMAG’s growth goals.

● Proactively generate leads through your own network, referrals, events, LinkedIn,

and other relevant channels.

Client & Market Intelligence

● Stay plugged into the market — track trends, identify whitespace opportunities, and

understand emerging client needs.

● Map decision-makers and stakeholders within target organizations and develop

outreach strategies.

● Craft and tailor outreach communications and credentials decks for each prospective

client.

Pitch & Proposal Ownership

● Collaborate with strategy, creative, and leadership teams to prepare customized pitch

presentations and proposals.

● Lead business pitch meetings and participate in RFPs, RFQs, and negotiations.

● Ensure proposals are commercially sound, creatively strong, and strategically

aligned.

Relationship Building & Networking

●Build and nurture long-term relationships with CMOs, marketing heads, founders,

and brand custodians.

● Represent MMAG at industry events, conferences, and client meetings.

● Maintain regular engagement with past prospects and dormant leads for future

opportunities.

Growth Strategy & Reporting

● Track business development KPIs — revenue targets, conversion ratios, lead quality,

and pipeline health.

● Work closely with leadership on revenue forecasting, strategic partnerships, and

market expansion plans.

● Offer feedback from the market to shape service offerings, packaging, and agency

positioning.

Key Qualifications

Experience & Skills

●5–8 years in business development or sales within a digital marketing, creative, or

mandatory

● Strong personal network with brand decision-makers, especially within marketing,

digital, or CXO teams.

● Demonstrated ability to open doors, lead meetings, and close multi-service

campaigns or retainer deals.

● Excellent verbal and written communication skills — from elevator pitches to

high-stakes boardroom presentations.

● Deep understanding of agency services: digital strategy, media planning,

performance, creative, content, influencer, branding, and production.

Technical Proficiency

● Comfortable with CRM tools, Excel-based trackers, and PowerPoint/Keynote for pitch

presentations.

● Knowledge of digital marketing metrics and KPIs is a plus.

Personality & Fit

Hunter mindset

Strategic in conversations, creative in approach,

Self-starter with a sense of ownership,

high-agility setup.

● Naturally collaborative, internally and externally, with a strong follow-through ethic.

Application Instructions:

Think you're the business whisperer we're looking for? Send your resume and a short note

on your most exciting pitch or deal to rushi@mmag.in

Subject line: Application for Business Development Manager – [Your Name]

Let’s turn good conversations into great partnerships