Job
Description
Hey there, future Product Marketing Leader 👋 Are you someone who gets excited about how products work and how users adopt them? Do you have a knack for writing crisp, impactful messaging and turning product features into real, relatable user benefits? If yes — this might be the perfect next step for you. About Us Saleshandy is a leading SaaS-based cold email outreach platform that helps SDRs scale their outreach while maximizing deliverability. With 70% of our customers in the US and UK, we’re a globally recognized brand empowering sales teams to book more meetings with less effort. We’ve been profitable since 2016 and are now scaling rapidly from $1M to $5M ARR. Now, we’re looking for a Product Marketing Manager (Individual Contributor) who’s ready to drive go-to-market strategy, lead feature launches, and own messaging that moves the needle. What You'll Own End-to-end GTM strategy: Craft and execute go-to-market plans for new features and products — from positioning to launch. Messaging that connects: Develop product messaging and positioning that’s clear, compelling, and customer-focused. Activation & adoption: Drive user adoption with product-led content, use cases, walkthroughs, and in-app education. Conversion-focused content: Create sales collateral, customer case studies, and product updates that convert. Cross-functional collaboration: Work closely with product, design, support, and growth teams to bring ideas to life. Market intelligence: Analyze competitors, user feedback, and trends to inform strategic decisions. You Should Have 3+ years of experience in product marketing, preferably in a SaaS environment. A strong grasp of user psychology, storytelling, and positioning. Experience running GTM campaigns, driving adoption, and crafting messaging that converts. Comfort working as an individual contributor — you love rolling up your sleeves and owning outcomes. An analytical mindset — you enjoy digging into user data and behavior. Strong collaboration skills — you're great at syncing with product and GTM teams. Why This Role is Unique You’ll work closely with the product team, not just the marketing team. You’ll own the strategy and execution — from messaging to launch to feedback loops. You’ll move fast, experiment often, and see your work impact metrics directly. You’ll help shape the narrative of a product that’s scaling fast in a competitive market. Perks & Benefits Annual team retreats ✈️ Health insurance allowance 💊 Personal development budget 📚 Flexible hours & async-friendly culture 🕐 Our Hiring Process Apply with your resume and portfolio (writing samples encouraged!) First round call with Anil (CMO) Complete a short assignment Final culture-fit interview Offer → Welcome to the Ikigai Tribe 🚀 Show more Show less
