Growth Marketing Manager

What you will be doing:

• Manage and execute sponsored media campaigns across multiple platforms including Google Ads, Microsoft Bing, Meta, LinkedIn, ZoomInfo, and other relevant channels, optimizing for lead quality, conversion rates, and ROI
• Strategize and execute comprehensive ABM campaigns targeting high-value named accounts, developing integrated multi-touch sequences that align with sales cycles and buyer journeys
• Partner closely with Marketing, SDR, and Sales teams to design and implement coordinated integrated campaigns that drive account engagement and pipeline acceleration
• Leverage marketing automation platforms (HubSpot, Marketo) to orchestrate sophisticated nurture sequences, lead scoring models, and personalized campaign experiences
• Analyze campaign performance data across all channels to identify optimization opportunities, provide actionable insights, and make data-driven recommendations for budget allocation and strategy refinement
• Collaborate with Sales and SDR teams on target account identification, definition, and prioritization to ensure alignment between marketing efforts and sales objectives
• Develop and maintain campaign messaging frameworks that integrate competitive intelligence and align with overall brand positioning
• Create and document scalable processes for campaign management, performance tracking, and cross-functional collaboration to support team growth and efficiency
• Monitor industry trends, competitive landscape, and platform updates to continuously evolve campaign strategies and maintain competitive advantage
  

What you should have:

• 7+ years of B2B marketing experience with a focus on growth marketing, demand generation, or digital marketing in SaaS or technology environments
• Proven track record of managing multi-platform paid media campaigns with demonstrated ability to optimize for performance and ROI across Google Ads, LinkedIn, Meta, and other B2B channels
• Strong experience designing and executing ABM strategies, including account identification, personalized campaign development, and multi-touch sequence orchestration
• Hands-on expertise with marketing automation platforms (HubSpot, Marketo, or similar) including campaign setup, lead nurturing, and performance analysis
• Advanced analytical skills with experience using marketing analytics tools to measure campaign effectiveness, attribution, and pipeline impact
• Demonstrated ability to collaborate effectively with sales and SDR teams, with experience in lead handoff processes and sales-marketing alignment
• Bachelor's degree in Business, Engineering, Marketing, or related field; relevant certifications in Google Ads, LinkedIn Marketing, HubSpot, or similar platforms preferred
• Strong project management skills with ability to manage multiple campaigns simultaneously while maintaining attention to detail and meeting deadlines
• Excellent communication skills with ability to present campaign performance and strategic recommendations to stakeholders at all levels
• Self-directed work style with strong accountability and ownership mentality, comfortable working in a fast-paced, results-oriented environment
  

You will be a great culture fit if you are:

• Highly motivated; a self-starter who enjoys the fast-paced startup environment, is innovative, adaptive, and comfortable with ambiguity
• Coachable with an insatiable curiosity and eagerness to learn
• Collaborative, yet competitive and tenacious
  

Our Dedication to a Diverse Workforce: