Digital Marketing Lead

Digital Marketing Lead

Key Responsibilities :

• Oversee brand consistency, usability, and performance. 
• Drive email marketing and automated campaigns to scale outreach, nurture leads, and grow brand presence within the compliance and AI ecosystem. 
• Drive sign-ups, conversions, and user adoption through targeted campaigns 
• Create and publish blogs, newsletters, and whitepapers aligned with compliance and AI trends 
• Organize and promote online compliance events, demos, and thought-leadership webinars 
• Collaborate with industry experts and regulatory professionals to strengthen brand authority 
• Define KPIs and deliver monthly reports with actionable insights on reach, engagement, and conversion 
• Explore partnerships with media and industry platforms to amplify the brand 
• Continuously monitor trends in AI, compliance, and RegTech marketing for innovative brand strategies 
• Lead, mentor, and manage the digital marketing team across SEO, SEM, social media, content, and performance marketing. 
• Stay updated on the latest digital trends, platforms, and technologies to keep strategies innovative and competitive. 
• Plan and execute performance-driven campaigns across Instagram, X (Twitter), Google Ads, LinkedIn Ads, Facebook/Instagram, and other paid media platforms. 
• Oversee SEO/SEM strategy to maximize website traffic, keyword ranking, and organic lead generation. 
• Create dashboards and monthly reports on campaign ROI, Performance metrics, engagement, lead generation, and funnel efficiency. 

Key Skills :

• Expertise in SEO, performance marketing, and lead generation across digital channels. 
• Proficient in analytics, marketing automation, and campaign management tools. 
• Strong social media strategy, brand building, and online event promotion skills. 
• Excellent communication, project management, and cross-functional coordination. 
• Strategic thinker with a data-driven mindset and awareness of industry trends. 

Education and Experience :

• Bachelor's or master’s degree in marketing, English, journalism, or a related field. 
• Minimum 8+ Years’ experience in the Digital Marketing IT Industry 

Location -



Interested ones are requested to share their updated resume at - careers@growexx.com