Application Engineer

Position: Application Engineer (Inside Sales)

Location : Manesar

Role & Responsibilities :

CRM & Data Management

• Maintain and update the CRM system (e.g. Salesforce.), ensuring clean, accurate, and timely data.

Sales Forecasting & Pipeline Management :

• Support forecasting processes: track renewal pipeline, align proposals and new deals, monitor “ease of closure” and likelihood of closing. Maintain visibility and accuracy of the sales pipeline.

Sales Process Optimization :

• Review existing processes, suggest and implement improvements to improve efficiency (e.g. lead lifecycle, quote approvals, order fulfillment etc.)

Engineering / Technical Support :

• Review customer technical requirements or drawings and liaise with engineering to validate feasibility.
• Clarify product / solution specifications (materials, dimensions, performance, tolerances) with clients and internal engineering/design teams.
• Assist in preparing BOMs (Bills of Materials), parts lists, technical datasheets, product configuration options.
• Support product demos, sample orders or prototype development if needed.
• Provide technical explanations or presentations to clients as required (either directly or through engineering team).
• Ensure handover from engineering to production / manufacturing / implementation is smooth; track technical delivery.

Cross-Functional Coordination :

• Serve as point of contact between sales and engineering/design to ensure clarity on scope, deadlines, and requirements.
• Work closely with Engineering, Marketing, Finance, Customer Success / Service, IT, Operations etc. to align on processes, data sharing, contract issues, enabling inside/outside sales team.
• Liaise with Marketing for material or collateral where technical specs are involved

Support Sales Team :

• Assist with quoting and proposals, contracts, order processing, handling exceptions or escalations, and ensuring smooth handoffs.

Maintain Commercial & Market Insights :

• Monitor market trends, competitor activity, or internal metrics to identify risks or opportunities. Offer suggestions for adjustments to targets, territory, or strategy.

Compliance and Quality Control :

• Ensure adherence to company policies (pricing, discounting, contract standards), maintain accuracy of documentation, ensure SLAs are met.

Qualifications / Requirements:

• Bachelor’s degree in engineering with

  3-5 Years

  of Relevant Experience
• Proven experience in inside sales
• Excellent verbal and written communication skills; comfortable communicating over phone, emails.
• Proficiency with CRM systems and sales tools; ability to maintain accurate records and pipeline.
• Strong negotiation, presentation, and closing skills.
• Good organizational skills, ability to manage multiple leads, follow-ups, and tasks.
• Self-motivated, goal-oriented, persistent, able to handle rejection