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2.0 - 3.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Come work at a place where innovation and teamwork come together to support the most exciting missions in the world! Works closely with Product, Campaign Managers and Events Marketing teams in the planning and implementation of all marketing projects. Serves as a power user of the marketing automation and Webinar platform. Job Responsibilities – Serves as proficient user of Marketo tool, including execution of email programs, to ensure efficiency, data quality, and accurate campaign flows. Partners with Events teams / Demand Gen team to translate marketing requirements to create functional campaigns within marketing automation and CRM systems. Ensures all programs support best practices and benchmark results for communications quantity and frequency to avoid prospect/customer fatigue. Ensures data hygiene standards are maintained, including list importing, exporting, updating, and cleansing data, as needed, to ensure quality. Collaborate with Marketing team members to facilitate email development projects including sourcing content, graphic design, and web-related development Expert level experience building smart lists and segmentations Maintain content, data, and journey development within Marketo Build and execute lead nurture campaigns including Marketo emails, landing pages, and automation flows to drive performance metrics through the funnel Provides documentation and training to support end users. Requirements – Bachelor's Degree preferably in Business, Marketing, Communications, or related subject required 2-3 years of experience in Relevant marketing data analysis experience, including Marketo or other relevant Marketing Automation Tool experience. Hands-on experience with Marketo is mandatory and Marketo Certification will be a plus. Solid experience with HTML and Cascading Style Sheets (CSS). Exceptional communication and project management abilities, to manage complex and competing priorities Strong understanding of reporting metrics as they apply to email Working knowledge of tools like ASANA, 6sense, BrightTALK and Stripo would be a plus. Show more Show less
Posted 1 week ago
1.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1-3 Years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? Junior Campaign Engineer What are we looking for? Candidate should be a graduate ? Minimum 1year experience in Email/Campaign Management required. ? Strong verbal and written communication skills ? Strong listening skills ? Excellent customer service skills and experience in customer facing role. ? Able to work in a highly dynamic environment and able to multi-task. ? Intimate knowledge of Campaign Management Best Practices and trends. ? Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. ? Knowledge of SFMC - Desirable ? Other email delivery applications: Dream, , Marketo, Eloqua, Responsys – Mandatory if they don’t have SFMC – high proficiency ? Knowledge of SQL and JS desirable Roles and Responsibilities: Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OC ? Manage end-to-end Multi Channel campaign process for Pharma industry ? Individual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. ? Ensure progress, issues and agreements are properly documented and acted upon. ? Ensure all quality standards are met ? Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool ? Bachelor’s degree (preferably Science) ? Minimum 3+ years of Email Marketing Experience. ? Minimum 3 years of experience of working on MOS products: particularly Word, PowerPoint, Excel & Outlook. ? Strong analytical knowledge in the marketing space. ? Impeccable time management and communication skills ? Project and Client (Brand team) management experience is a must. ? Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Any Graduation Show more Show less
Posted 1 week ago
3.0 - 6.0 years
0 - 0 Lacs
India
On-site
Job Title: Content Writer cum Editor – B2B Domain Location: Suite No. 2021 Ground Floor 2000 building , Doon Xpress Business Park . Dehradun - 248002 Employment Type: Full-time Salary: as per market standards. Job Summary: We are seeking a strategic, detail-oriented B2B Content Writer cum Editor to join our team. The ideal candidate will have a strong command of the English language, deep understanding of B2B content strategy, and experience crafting compelling content for decision-makers across industries. You’ll be responsible for producing and refining high-quality content that aligns with our brand voice and supports lead generation, client retention, and thought leadership. Key Responsibilities: Research, write, and edit long-form and short-form B2B content including blogs, whitepapers, case studies, email campaigns, landing pages, and product brochures Edit and proofread content to ensure clarity, grammar, tone, and SEO best practices Collaborate with the marketing, sales, and product teams to align content with business goals and customer journey stages Ensure consistency of voice and message across all platforms Manage content calendars and meet publishing deadlines Analyze content performance and suggest improvements based on data Conduct keyword research and apply SEO techniques to optimize content Interview internal SMEs or clients when needed for quotes and insights Maintain a strong understanding of industry trends and customer pain points Key Skills Required: Excellent writing, editing, and proofreading skills in English Strong understanding of B2B content marketing and customer personas Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Yoast) Proficiency in content management systems (e.g., WordPress, HubSpot, or similar) Experience with marketing automation platforms (e.g., Mailchimp, Marketo, or HubSpot) Ability to simplify complex concepts for senior-level audiences Eye for storytelling and structured content flow Time management and ability to juggle multiple deadlines Adaptability to different tones for different target audiences Preferred Work Experience: 3–6 years of professional content writing and editing experience in the B2B space Proven track record of creating content that drives engagement, leads, or SEO traffic Experience working with cross-functional teams including sales, product, and design Exposure to tech, SaaS, consulting, or industrial B2B sectors is a plus Portfolio or writing samples required at the time of application Education: Bachelor’s or Master’s degree in English, Journalism, Communications, Marketing, or a related field Job Type: Full-time Pay: ₹25,000.00 - ₹35,000.00 per month Schedule: Day shift Fixed shift Application Question(s): How many years of experience do you have in B2B content writing or editing? Work Location: In person
Posted 1 week ago
2.0 years
0 - 0 Lacs
Thiruvananthapuram
On-site
Job Description : We are seeking a data-driven Performance Marketer responsible for planning, executing, and optimizing digital advertising campaigns across multiple platforms. In this role, you will drive lead generation, customer acquisition, and revenue growth by managing paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other digital channels. The ideal candidate should have strong analytical skills, experience in campaign optimization, and a deep understanding of performance marketing strategies. Key Responsibilities: Campaign Strategy & Execution: Develop, implement, and manage paid marketing campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms. Audience & Competitor Research: Conduct audience research, keyword analysis, and competitor benchmarking to optimize ad performance. Budget & Bidding Optimization: Manage campaign budgets, optimize bidding strategies, and track key performance indicators (KPIs) to maximize return on investment (ROI). Conversion Tracking & Analytics: Set up and track conversion events using Google Tag Manager, Google Analytics, Facebook Pixel, and other tracking tools. A/B Testing & CRO: Perform A/B testing on ad creatives, copy, and landing pages to improve conversion rates and campaign effectiveness. Creative Collaboration: Work closely with content and design teams to create highperforming ad creatives and landing pages. Performance Analysis & Reporting: Monitor, analyze, and report on campaign performance, providing actionable insights for continuous improvement. Industry Trends & Innovation: Stay updated with the latest digital marketing trends, ad platform updates, and emerging advertising strategies Required Qualification and Skills : Experience: 2+ years of experience in performance marketing and digital advertising. Add Platform Expertise: Hands-on experience with Google Ads (Search, Display, YouTube), Meta Ads (Facebook & Instagram), and LinkedIn Ads. Analytics & Tracking: Strong knowledge of Google Analytics, Google Tag Manager, and Facebook Pixel. Data Analysis & Reporting: Experience in performance tracking, attribution modeling, and data-driven decision-making. Spreadsheet Proficiency: Strong command of Google Sheets/Excel for campaign tracking and reporting. CRO & A/B Testing: Understanding of conversion rate optimization (CRO) and A/B testing methodologies. Communication & Adaptability: Excellent communication skills and ability to work in a fastpaced, results-driven environment. Preferred Qualifications: Google Ads & Meta Ads certification is a plus. Experience running performance campaigns for SaaS, EdTech, or E-commerce businesses Knowledge of marketing automation tools (HubSpot, Marketo, or similar). Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Cell phone reimbursement Health insurance Paid sick time Paid time off Provident Fund Schedule: Day shift Work Location: In person
Posted 1 week ago
8.0 - 12.0 years
0 - 0 Lacs
Cochin
On-site
Job Title: Head of Digital Marketing Location: Kochi Job Type: Full-Time Experience: 8–12 years in digital marketing or related field Job Summary: We are looking for an experienced and strategic Head of Digital Marketing to lead our digital growth initiatives. This role will be responsible for planning, executing, and optimizing all digital marketing channels to drive brand awareness, lead generation, customer engagement, and revenue growth. Key Responsibilities: Develop and implement a comprehensive digital marketing strategy aligned with overall business goals. Lead a team of digital marketers, content creators, SEO/SEM specialists, and social media professionals. Oversee performance marketing campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize ROI. Drive organic growth through SEO, content strategy, and technical optimization. Manage email marketing, CRM, marketing automation, and retargeting efforts. Analyze key metrics (traffic, engagement, conversions, CAC, CLTV) and generate actionable insights. Own the digital marketing budget and ensure cost-effective execution of campaigns. Collaborate with product, sales, and creative teams to ensure messaging consistency. Evaluate and implement new tools, technologies, and trends in the digital space. Maintain strong vendor and agency relationships to scale campaigns and partnerships. Qualifications: Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or related field. Proven track record in managing large-scale digital marketing strategies and teams. Strong knowledge of all digital marketing channels and performance metrics. Expertise in tools like Google Analytics, SEMrush/Ahrefs, Meta Business Suite, HubSpot/Marketo, etc. Hands-on experience with paid digital campaigns (PPC, display, social ads). Strong analytical skills and data-driven decision-making. Excellent communication, leadership, and project management abilities. Job Types: Full-time, Permanent Pay: ₹50,000.00 - ₹60,000.00 per month Work Location: In person Application Deadline: 12/06/2025 Expected Start Date: 06/06/2025
Posted 1 week ago
3.0 - 5.0 years
4 - 6 Lacs
Gurgaon
On-site
Data Governance Analyst Gurgaon, India; Pasig City, Philippines Data Management 311526 Job Description About The Role: Grade Level (for internal use): 10 The Team: S&P Global Commodity Insights provides essential intelligence for global commodity markets. Our team ensures data accuracy, consistency, and accessibility while driving innovation through technologies and data governance practices. Joining this team provides you the opportunity to play a key role in advancing the future of commodity data and analytics in an innovative and evolving landscape. Responsibilities and Impact: This position requires a proactive approach to data quality, security, and usability, supporting the organization in leveraging data as a strategic asset. As a Data Governance Analyst, you will ensure the data is accurate, secure, and compliant with regulations. By implementing governance frameworks, you’ll safeguard business data, improve data quality, and mitigate privacy risks. Your work will foster a culture of data accountability, collaborating with teams and leadership to align governance practices with business goals, enabling informed decision-making and supporting compliance. Implement and Manage Data Governance Frameworks Lead the development and implementation of data governance policies, standards, and procedures to ensure data quality, privacy, and security across the organization. Data Quality Assurance Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Resolve Data Issues Identify, Analyse, and resolve data-related issues, providing solutions for discrepancies and promoting best practices in data handling. Collaborate with Cross-functional Teams Work closely with IT, data science, and business teams to drive data governance initiatives and foster a culture of data stewardship and accountability. Ensure Compliance and Risk Mitigation Monitor and enforce compliance with regulations, such as GDPR and CCPA, mitigating risks related to data privacy and regulatory compliance. Drive Data Quality Improvement Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Exposure to Senior Leadership and Global Stakeholders Regularly interact with senior decision-makers, policy experts, and market leaders, gaining valuable experience and visibility in a high-stakes, global environment. Growth and Professional Development Gain expertise in data management tools and methodologies, with opportunities for continuous learning, career progression, and involvement in strategic data governance initiatives on a global scale. What We’re Looking For: Basic Required Qualifications: Bachelor's degree 3-5 years of experience in data governance, data quality, data preparation, and data classification. Proficiency in data management and governance principles and current industry trends. Strong understanding of data management tools, data governance frameworks (e.g., DAMA), databases, and data privacy regulations. Experience with data quality management, data classification and metadata management. Proven ability to manage multiple business stakeholders, actively engaging with and aligning enterprise senior leadership to drive data governance initiatives. Strong collaborative mindset with a structured approach to problem-solving. Innovative thinker, capable of working effectively across teams and geographies. Additional Preferred Qualifications: Knowledge of applications such as Salesforce, Marketo, Cvent, commercial platforms and One trust. Proficient in MS Excel, MS PowerPoint, and visualising tools such as Power BI/ Tableau. Ability to work in an agile environment with focus on LEAN approach. Excellent written and verbal communication skills Certifications: - Data Governance and Stewardship Professional Certified Data Governance Practitioner Salesforce Administrator or associate certification Gen AI Shift Timings: 8:30AM EST-5:30 PM EST (Flexibility required) About S&P Global Commodity Insights At S&P Global Commodity Insights, our complete view of global energy and commodities markets enables our customers to make decisions with conviction and create long-term, sustainable value. We’re a trusted connector that brings together thought leaders, market participants, governments, and regulators to co-create solutions that lead to progress. Vital to navigating Energy Transition, S&P Global Commodity Insights’ coverage includes oil and gas, power, chemicals, metals, agriculture and shipping. S&P Global Commodity Insights is a division of S&P Global (NYSE: SPGI). S&P Global is the world’s foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the world’s leading organizations navigate the economic landscape so they can plan for tomorrow, today. For more information, visit http://www.spglobal.com/commodity-insights. What’s In It For You? Our Purpose: Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world. Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress. Our People: We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all. From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference. Our Values: Integrity, Discovery, Partnership At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals. Benefits: We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global. Our benefits include: Health & Wellness: Health care coverage designed for the mind and body. Flexible Downtime: Generous time off helps keep you energized for your time on. Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills. Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs. Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families. Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference. For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries Global Hiring and Opportunity at S&P Global: At S&P Global, we are committed to fostering a connected and engaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets. - Equal Opportunity Employer S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person. US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf - 20 - Professional (EEO-2 Job Categories-United States of America), DTMGOP103.1 - Middle Management Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning) Job ID: 311526 Posted On: 2025-05-28 Location: Gurgaon, India
Posted 1 week ago
5.0 years
4 - 6 Lacs
Jaipur
On-site
Location Jaipur Work Experience 5+ years Job Title SEO Manager Responsibilities: What You’ll Be Doing: Strategizing and managing multiple SEO projects across industries. Leading and mentoring an SEO team to meet campaign goals and KPIs. Ensuring quality, consistency, and performance across all client SEO efforts. Keeping a sharp eye on both Google and AI-driven search trends — and evolving strategies accordingly. Staying ahead of algorithm changes, industry trends, and emerging tools — and putting that knowledge to work. Communicating effectively with internal stakeholders and clients to provide insights, updates, and results. Being proactive, accountable, and passionate about delivering measurable success. Requirements What We’re Looking For: 5+ years of hands-on SEO experience with proven success in driving organic growth. Deep understanding of SEO for both Google and AI-powered search platforms. Experience managing SEO teams and delivering results across multiple accounts. Up-to-date knowledge of SEO tools, strategies, and algorithm updates. A self-managed, highly motivated, and proactive approach to work. Strong analytical, leadership, and communication skills. This Role is Perfect for You If: You thrive in a leadership role but don’t mind rolling up your sleeves. You take ownership and are always a few steps ahead. You treat SEO as a craft, not just a checklist. Wondering who we are and what we do? No bragging, but we are the first HubSpot Diamond Partner agency in India and SEA and the only HubSpot Advanced Implementation Certified Partner across APAC. You may want to start by understanding why we do what we do. Startups and enterprises have one major problem while running their businesses - utilizing their people (not resources) for more important tasks instead of redundant ones. What if repetitive chores are automated so that people can focus better on other tasks? This is exactly what we help businesses with. TransFunnel Consulting is an advanced MarTech solutions company that enables business growth for clients by providing end to end marketing automation, web designing, design consultancy, inbound marketing services. Our own products - Feedback Taken, a complete survey tool; HRMS, an efficient Human Resource Management System; assets and apps for HubSpotMarketplace - are developed to make functioning easier for businesses. We use marketing automation tools like HubSpot, Salesforce, Marketo, Fresh works to streamline and align clients’ sales and marketing processes, leverage customized marketing automation strategies and intelligent people insights to up their marketing efforts in the right way. To add to this, we love all things organic and that's why we solve pain points for businesses using inbound marketing solutions as well. These solutions range from content marketing, SEO and social media strategies to paid ad campaigns and ABM and drip campaigns, all of which help grow businesses organically. We are looking for a resilient, empathic business development executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features. Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a team that puts the human connect before anything else. Whether we work from office, home or anywhere - we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Share us your details at hr@transfunnel.com For job related queries, please call +91 9773337696 Personal Details Professional Details
Posted 1 week ago
3.0 years
0 Lacs
Mahesana, Gujarat, India
On-site
Position Overview Haitian India is seeking a dynamic and creative Marketing Content Specialist to support our marketing initiatives across all international business verticals of Haitian International—namely Injection Molding Machines (IMM), Die Casting Equipment, CNC Machinery, Laser Systems, Drive (Drive & Control) Systems, and Smart Solutions. In this role, you will craft high‑quality, technically accurate, and benefit‑focused content that resonates with diverse industry audiences (e.g., automotive, home appliances, electronics, packaging, healthcare, construction) to drive brand awareness, lead generation, and customer engagement in the Indian market. The ideal candidate will combine a strong grasp of B2B industrial/manufacturing marketing with exceptional writing skills and the ability to translate complex technical information—across multiple equipment lines—into compelling messaging that highlights Haitian International’s differentiated value propositions. Key Responsibilities1. Content Strategy & Development Collaborate with the Marketing Team (India) and global marketing teams at Haitian International to develop an annual content calendar aligned with corporate objectives and product roadmaps across all six verticals (IMM, Die Casting, CNC, Laser, Drive Systems, Smart Solutions). Produce and maintain a comprehensive library of marketing collateral, including but not limited to: Technical Datasheets & Product Brochures Customer Case Studies & White Papers Highlight cross‑vertical success stories (e.g., an automotive components manufacturer using Haitian’s high‑precision IMM with integrated servo drives; a consumer electronics OEM improving cycle times with a fully automated CNC‑Laser hybrid cell; a packaging firm reducing scrap via predictive analytics from Haiti n’s Smart Solutions platform). Website Content Landing pages, blog posts, FAQs, and application‑focused articles tailored to Indian industrial buyers. Social Media & Digital Assets LinkedIn posts, Twitter updates, and industry‑forum articles promoting product innovations, thought leadership, and vertical‑specific best practices. Email Campaigns & Newsletters Drip campaigns for lead nurturing, product launch announcements, and educational series (e.g., “Understanding Energy‑Saving Drive Systems,” “Smart Factory Readiness for Indian Plastics Processers”). Research and distill technical whitepapers, engineering notes, and application data from R&D and application teams into clear, concise, and benefit‑oriented copy appropriate for: Technical Decision‑Makers (e.g., process engineers, maintenance managers) Business Stakeholders (e.g., plant managers, procurement heads, C‑suite executives) 2. Industry Vertical Focus Develop a deep understanding of key industries served by Haitian International and how each technology vertical addresses their unique challenges, trends, and buying criteria: Automotive: IMM & Die Casting: High‑volume, precision molding/casting of engineering plastics and nonferrous alloys for EV components; light weighting trends; multi‑shot technology. CNC & Laser: Machining/welding of metallic parts; prototyping of tooling; laser trimming for headlight assemblies. Drive Systems & Smart Solutions: Energy optimization, servomotor feedback for precision part tolerances, predictive maintenance to avoid unplanned downtime in 24×7 production. Home Appliances & Consumer Electronics: IMM: Short‑cycle molding, multi‑color/multi‑component injection for plastic housings; cleanroom compatibility for white‑goods controls. CNC & Laser: Laser marking for branding; CNC machining of die inserts; laser cutting of thin metal sheets. Smart Solutions: Integrated robotics cells, centralized monitoring for line‑level traceability, automated defect detection. 3. Digital Marketing & SEO Incorporate SEO best practices into all website and blog content to boost Haitian India’s organic visibility for keywords such as: “Injection molding machines India,” “die casting equipment supplier India,” “industrial CNC machines India,” “fiber laser cutting systems India,” “servo drive solutions,” “smart factory IoT solutions.” Monitor and report on content performance metrics—web traffic, bounce rate, dwell time, conversion rates—using Google Analytics (or equivalent), and adjust content strategy accordingly. Coordinate with external agencies or freelancers (graphic designers, videographers, translators) to produce multimedia assets (infographics, product demo videos, interactive animations) when needed. 4. Event & Campaign Support Assist in planning and executing integrated marketing campaigns for: Trade shows (e.g., PlastIndia, IMTEX, Engineering Expo, Interplas Asia) Workshops & Technical Seminars (e.g., Die Casting Symposium, Laser Processing Forum) Webinars & Virtual Open Houses (e.g., “Boosting Production with Servo‑Driven IMM & CNC Cells,” “Implementing Smart Solutions in Small‑Scale Foundries”) Develop pre‑event promotional collateral (email invites, social banners), on‑site assets (brochures, booth signage, technical posters), and post‑event follow‑ups (recap blogs, lead‑nurture email series). Partner closely with Sales, Applications Engineering, and Service teams to gather customer testimonials, compile technical literature, and ensure event messaging accurately reflects Haitian’s full spectrum of capabilities. 5. Collaboration & Stakeholder Management Liaise with global marketing teams at Haitian International headquarters to ensure alignment on product launches, global branding guidelines, and cross‑regional campaigns. Coordinate with Indian Sales, Service, Applications, and Engineering teams to collect market insights, customer success stories, and product feedback. Maintain and update a style guide that ensures consistent brand voice, terminology, and visual identity for all six technology verticals across every touchpoint. Required Qualifications & Skills Education: Bachelor’s degree in Marketing, Communications, Engineering (preferably Mechanical, Plastics, Electrical/Electronics), or a related field. Experience: 1–3 years of B2B technical content creation in the industrial/manufacturing sector, ideally with exposure to one or more of the following: IMM, Die Casting, CNC, Laser, Drive Systems, or Smart Factory/IoT solutions. Proven track record of developing content targeted at multiple verticals (e.g., automotive, medical, packaging). Digital & SEO Skills: Hands‑on experience with CMS platforms (e.g., WordPress, SharePoint). Basic HTML knowledge preferred. Familiarity with SEO tools (Google Analytics, SEMrush, Moz) to optimize content visibility and performance. Project Management: Detail‑oriented mindset and proactive problem‑solving approach. Collaboration & Adaptability: Ability to work cross‑functionally with both technical (Engineering, R&D, Applications) and non‑technical (Sales, Service, HR) teams. Preferred Qualifications Exposure to the Indian plastics processing, die casting, CNC/laser, or smart manufacturing ecosystems, with existing relationships in relevant industry forums or trade associations. Familiarity with graphic design tools (Adobe Creative Suite: InDesign, Illustrator) to draft basic layouts, infographics, or style guides. Experience with marketing automation platforms (e.g., HubSpot, Marketo) for campaign execution and lead nurturing. Prior involvement in trade show coordination (e.g., PlastIndia, IMTEX, Die Casting India) or technical workshops. Skills & Competencies Creative Thinking: Generate innovative content ideas that differentiate Haitian’s multi‑technology offerings and establish thought leadership in each vertical. Technical Acumen: Rapidly learn and interpret machinery specifications, application requirements, and process parameters across IMM, Die Casting, CNC, Laser, Drive Systems, and Smart Solutions. Analytical Mindset: Leverage data (web analytics, lead metrics, social engagement) to iterate and optimize content strategies. Interpersonal Skills: Build strong relationships with internal stakeholders (engineers, sales teams, global brand managers) to secure timely inputs, technical accuracy, and approvals. Adaptability: Thrive in a fast‑paced, evolving environment where product enhancements, technological convergence, and market demands shift quickly. Why Join Haitian India? Global Footprint: Be part of Haitian International—one of the world’s leading manufacturers across multiple technology verticals (IMM, Die Casting, CNC, Laser, Drive Systems, Smart Solutions), serving customers in over 130 countries. Innovative Environment: Collaborate with cross‑functional teams working on energy‑efficient IMM & Die Casting machines, high‑precision CNC/laser cells, advanced servo drive platforms, and integrated Smart Factory solutions. Growth Opportunities: Gain exposure to a broad range of technologies and industry verticals (automotive, healthcare, packaging, electronics, construction), sharpening your B2B marketing expertise in capital equipment and digital solutions. Culture & Values: Work within a performance‑oriented culture that values innovation, sustainability, and customer success—contributing to Haitian’s mission of creating value for customers, employees, partners, and investors. Application Process Interested candidates should submit the following to < hr3@haitianindia.com > with the subject line “Marketing Content Specialist Application” : Updated Resume/CV , highlighting relevant marketing and technical experience across any of the six verticals (IMM, Die Casting, CNC, Laser, Drive Systems, Smart Solutions). Cover Letter outlining: Why you are interested in Haitian International and this role. Examples of B2B content projects you have developed for industrial/manufacturing audiences (attach writing samples or provide links). Only shortlisted candidates will be contacted for further evaluation (written assignment and interviews). Show more Show less
Posted 1 week ago
4.0 - 8.0 years
1 - 6 Lacs
Noida
Hybrid
REQUIRED EXPERIENCE:- 3+ years of experience in marketing automation, digital marketing, or related fields. Proven experience managing end-to-end campaign execution, from design to deployment. 3+ years of experience years of hands on coding emails (HTML/CSS) Background API integrations and automation scripting, is a plus. Experience working in a fast-paced environment, meeting deadlines, and driving continuous improvements in marketing performance. Collaborate with marketing, digital, and development teams to define and implement campaign solutions, ensuring alignment with business objectives. Lead the requirements gathering, campaign design, solution architecture, development, and deployment of marketing automation initiatives. Execute and optimize Marketo campaigns and other digital marketing tools to enhance customer experiences. Ensure seamless integration between marketing automation platforms and upstream/downstream systems, troubleshooting issues as needed. Monitor, analyze, and optimize marketing automation programs using data-driven insights. Stay up to date with digital marketing trends, automation best practices, and emerging technologies to improve performance and efficiency.
Posted 1 week ago
12.0 years
0 Lacs
Noida, Uttar Pradesh, India
On-site
Job Title: Marketing Director Location: [Noida/Indore] Experience: 12- 18 years Job Overview: We’re seeking a visionary and execution-oriented Marketing Director to lead our global marketing initiatives. This is a pivotal leadership role responsible for shaping the brand narrative, driving demand, and positioning our BI and AI products as market leaders. You’ll be instrumental in connecting our technical innovation with real-world business value across global markets. Key Responsibilities: Marketing Strategy & Leadership Define and drive the end-to-end marketing strategy aligned with business goals and AI product roadmaps. Lead and scale a multidisciplinary marketing team including product marketing, demand generation, brand, content, and digital. Build strategic marketing plans for customer acquisition, engagement, and retention. Product & Thought Leadership Create compelling positioning and messaging that resonates with enterprise and technical audiences (e.g., data scientists, CTOs, business leaders). Partner with Product and Engineering to drive go-to-market (GTM) launches, roadmap communications, and use-case adoption. Lead thought leadership through AI-focused content: blogs, webinars, whitepapers, podcasts, case studies, and research reports. Demand Generation & Growth Marketing Own the demand generation funnel across inbound/outbound channels — including SEO, SEM, paid ads, ABM, and email campaigns. Optimize marketing automation and performance tracking (using tools like HubSpot, Marketo, Salesforce, Google Analytics, etc.). Work closely with Sales to align on MQL/SQL targets, sales enablement, and campaign feedback. Brand & Communications Position the company as a leading BI And AI innovator in the market through PR, media, and influencer strategies. Shape consistent brand identity across platforms including website, social, events, and partnerships. Represent the brand at major BI and AI and tech events, conferences, and industry panels. Qualifications & Skills: 12-18+ years of experience in B2B tech marketing, with at least 3–5 years in a leadership role Proven experience marketing BI/AI/ML, SaaS, or deep tech products (startup or high-growth environments preferred) Strong knowledge of BI and AI concepts, market trends, and customer needs (bonus if you're familiar with BI, generative AI, LLMs) Excellent storytelling and communication skills with a data-driven approach Experience with global marketing Strategic thinker with hands-on experience in execution Show more Show less
Posted 1 week ago
5.0 years
0 Lacs
Bengaluru, Karnataka
On-site
GE Healthcare Healthcare Information Technology Category Digital Technology / IT Mid-Career Job Id R4013711 Relocation Assistance Yes Location Bengaluru, Karnataka, India, 560066 Job Description Summary In this role you will be responsible for leading the strategic direction and execution of marketing automation technologies, with a strong focus on Adobe Marketo, Adobe Workfront and Realtime CDP. This role will be instrumental in developing and managing scalable marketing automation solutions to enhance customer engagement, streamline marketing workflows, and drive business growth. GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world. Job Description The ideal candidate will have a proven track record in product management and technical leadership within marketing technology, particularly with extensive hands-on experience in Adobe Marketo . Key Responsibilities: Lead the product vision, strategy, and roadmap for marketing automation tools, with a focus on Adobe Marketo , Adobe Assets , Adobe Realtime CDP & Adobe Workfront Collaborate closely with cross-functional teams, including marketing, sales, engineering, and analytics, to ensure alignment of product features with business objectives. Serve as the primary technical expert for Adobe Marketo , driving best practices in implementation, optimization, and integration with other Adobe solutions. Oversee the integration of Adobe marketing technologies to create seamless customer journeys, including campaign management, asset delivery, and data-driven personalization. Define and track key performance indicators (KPIs) to measure the success and impact of marketing automation initiatives. Provide leadership in identifying market trends and new technologies in marketing automation to maintain competitive advantage. Manage stakeholder communications, providing regular updates on project status, key milestones, and product enhancements. Lead the evaluation, selection, and implementation of new tools, features, and functionalities that complement and enhance the Adobe marketing stack. Mandatory Qualifications: 5+ years of experience in product management with a focus on marketing automation technologies. Expertise in Adobe Marketo (certification preferred) with a deep understanding of campaign management, email marketing, and lead nurturing. Experience with Adobe Assets (Adobe Experience Manager) for managing digital assets and Adobe Realtime CDP for customer data management and personalization. Strong understanding of marketing technology ecosystems, including integration of CRM and other martech platforms. Demonstrated ability to work collaboratively in a fast-paced environment, managing multiple stakeholders and balancing technical and business needs. Preferred Qualifications: Adobe Marketo Certified Expert (MCE) or similar certification. Experience with Agile product development methodologies. Familiarity with advanced data analytics and reporting tools. Key Competencies: Strategic Vision : Ability to define and execute a product strategy that aligns with business goals. Technical Expertise : Strong technical knowledge of Adobe marketing solutions, especially Adobe Marketo. Leadership : Proven experience leading cross-functional teams and driving product innovation. Analytical Skills : Ability to use data to make informed decisions and optimize marketing automation efforts. This is an exciting opportunity for a seasoned technical product leader to shape the future of marketing automation and customer engagement through cutting-edge Adobe technologies. Inclusion and Diversity GE Healthcare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership – always with unyielding integrity. Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support. Additional Information Relocation Assistance Provided: Yes
Posted 1 week ago
4.0 - 6.0 years
4 - 9 Lacs
Hyderabad
Hybrid
JOB DESCRIPTION - Senior Analyst, Sales Operations Key Responsibilities: Pardot Campaign Management: Build, test, and optimize automated marketing workflows and engagement programs. Manage and maintain segmented prospect lists and dynamic lists for targeted campaigns. Email Marketing: Design and develop responsive email templates using Pardot. Execute and analyze email campaigns to drive engagement and lead generation. Landing Pages & Forms: Create, test, and manage Pardot landing pages and forms with clear calls to action. Apply lead scoring and grading models to improve lead qualification. Analytics & Optimization: Use Google Analytics and Pardot reporting to track campaign performance and user behavior. Implement UTM tagging strategies to monitor campaign sources and optimize ROI. Make data-driven recommendations to improve engagement and conversions. CRM & Integration: Ensure accurate syncing between Pardot and Salesforce CRM. Maintain clean data and campaign tracking alignment across platforms. Digital Marketing & SEO: Collaborate on broader digital marketing initiatives including SEO strategies. Support content teams with insights into landing page and campaign performance. Ensure marketing efforts align with SEO best practices. Qualifications: 4+ years of hands-on experience with Salesforce Pardot (Marketing Cloud Account Engagement). Proficient in designing and building email templates , landing pages , and forms in Pardot. Strong knowledge of Google Analytics , UTM tagging , and marketing campaign tracking. Basic understanding of Salesforce CRM or similar systems. Familiarity with marketing automation concepts , segmentation, and lead nurturing workflows. Understanding of SEO fundamentals and how they relate to content and campaign strategy. Experience in digital marketing , including performance analysis and campaign planning. Working knowledge of HTML/CSS is a plus. Excellent attention to detail, project management, and communication skills. Preferred Qualifications: Pardot Specialist or Pardot Consultant Certification. Experience in B2B marketing environments. Familiarity with A/B testing and conversion optimization strategies.
Posted 1 week ago
1.0 - 3.0 years
3 - 5 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for? This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered.This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 1 week ago
10.0 - 14.0 years
12 - 16 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Associate Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Pharmaceuticals Processes Digital Marketing Digital Operations Customer Service Management Adobe Marketo Engage Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualifications Any Graduation
Posted 1 week ago
1.0 years
0 Lacs
Kochi, Kerala, India
On-site
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. The opportunity We are looking for Marketing Automation Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. Your Key Responsibilities Build and execute Marketing Automation campaigns with varying complexities and sizes. Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution. Work with BMC Products support team to have new contacts added to Marketo system Regular reporting to key stakeholders on the performance of marketing automation campaigns Provide project support to team members throughout the various stages of the project, including testing Ensure that system updates and new governance are communicated, understood, and followed by key stakeholders Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY. Must ensure adherence to EYs data privacy policies, processes, and regulatory and legislative requirements. S kills and attributes for success Experience with marketing automation platform preferably in Adobe Marketo Engage Effective problem solving Analytics and Insight tracking of automated marketing program performance Familiarity with Agile planning and Agile project management skills Proficient communication, verbally or writer and storytelling to conceptualize solutions and comfortably present to internal Basic knowledge on Microsoft Office suite, especially Excel and Microsoft SharePoint To qualify for the role, you must have A university degree or college diploma in Digital Marketing or a related field. Min. 1 year of experience with Marketo Experience in Marketing Automation campaign configuration Ability to review processes and make suggestions for automation. Ability to translate business needs into technical solutions in MA platform. Ideally, you’ll also have Strong interest in data management and analytics Analytics and basic consulting skill Attention to detail Having Adobe Marketo Engage Expert certification is plus Technologies and Tools Adobe Marketo Engage or related marketing automation tool experience Working knowledge of HTML, CSS, and scripting Microsoft Office suite, especially Excel and Microsoft SharePoint Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront What We Look For Stakeholder management Effective Communications Adaptability and learning acumen Marketing automation accumen What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. (Example) Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Show more Show less
Posted 1 week ago
5.0 - 10.0 years
3 - 7 Lacs
Hyderabad
Work from Office
About the role The Marketing Operations and Technology Specialist will oversee the maintenance, integration, and optimization of marketing technology platforms. This role will ensure that all tools and systems are working seamlessly to support the marketing and sales processes. What you’ll do Manage and troubleshoot marketing technology platforms like Marketo, Salesforce, Goldcast , Qualified, Demandbase , iCapture , Swoogo , Consensus, Gong, LinkedIn Lead Gen, Clari, SalesLoft, and Asana – with a focus on how these platforms (and more) work together Support new platform onboarding and integration processes, working closely with the internal stakeholders to ensure functionality, data, and outcome exceeds expectations Maintain platform health by monitoring performance, conducting routine maintenance, and resolving technical challenges Collaborate with the Marketing Data Lead to support data integration and flow across systems, ensuring accurate data synchronization Provide documentation and training on platform functionalities to internal stakeholders What you’ll bring 5+ years of experience with a wide variety of marketing technology platforms and integrations including but not limited to Marketo, Salesforce, Goldcast , Qualified, Demandbase , iCapture , Swoogo , Consensus, Gong, LinkedIn Lead Gen, Clari, SalesLoft, and Asana Has a high level of autonomy in day-to-day operations Proactive by nature with exceptional problem-finding and problem-solving skills and a strong technical aptitude Can triage requests and provide clear indication of next steps Adept at explaining complex concepts and challenges in simple terms Tendency to view challenges as opportunities while focusing on solution Ability to work collaboratively with a global team Detail-oriented with strong organizational skills Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Posted 1 week ago
5.0 - 10.0 years
7 - 10 Lacs
Hyderabad
Work from Office
About the role As an Adobe Analytics System Administrator, you will be involved in all aspects of maintaining our Adobe Analytics platform and providing related reporting and analysis. You’ll play a critical role in empowering our teams with meaningful data insights that drive key business decisions. What you’ll do Serve as the primary administrator for the Adobe Analytics platform, handling setup, configurations, user access, and system updates. Work to implement tracking tags, ensuring accurate data collection across digital properties. Conduct regular audits and validations to ensure data accuracy and integrity. Provide troubleshooting and resolutions to any data discrepancies or data quality issues. Act as the point of contact for Adobe Analytics queries and issues; provide training and guidance to end users and stakeholders on best practices. Create, maintain, and optimize custom reports, dashboards, and metrics that align to business needs, facilitating data-driven decision-making across teams. Manage integration between Adobe Analytics and other platforms (e.g. CRM, CMS) to support cohesive data strategies. Proactively identify and implement improvements within the Adobe Analytics environment, staying updated on new features, tools, and industry best practices. Partner with cross-functional teams (e.g., IT, Marketing, Sales) to align data strategy and reporting to overall business objectives. What you’ll bring 5+ years of experience administering Adobe Analytics (Adobe Analytics certification preferred). Strong knowledge of JavaScript, HTML, tag management, and web data layer structures. Solid understanding of data collection methods, segmentation, and custom metrics within Adobe Analytics. Familiarity with integrating Adobe Analytics with other tools (e.g., Marketo, CRM, A/B Testing platforms). Exceptional analytical, problem-solving, and troubleshooting skills. Able to work flexible hours as required by business priorities and to align with time-zones across the business. Strong communication skills, with the ability to explain technical concepts to non-technical stakeholders. Preferred technology experienceWordpress, Adobe Analytics, Adobe Marketo Forms, Qlik, SFDC, Power BI, Optimizely,and Tealium Able to work flexible hours as required by business priorities Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.
Posted 1 week ago
5.0 - 10.0 years
15 - 20 Lacs
Mumbai
Hybrid
Purpose of the Job We need a creative Digital Designer to build microsites, HTML emails, web pages, and digital applications for major brands, combining strong HTML/CSS skills with responsive design expertise to deliver engaging digital experiences; this global role requires collaboration with regional teams, working independently while aligning with the Head of Brand Creative and Senior Designers, and preferably includes experience interacting with marketing directors and managers. Key Responsibilities Digital Design & UI/UX Design and develop HTML microsites, landing pages, and digital applications. Create visually appealing and user-friendly digital assets that align with brand guidelines. Work closely with Marketing, the Head of Brand Creative, and the GSS Senior Designer to effectively execute digital campaigns. HTML Email Design & Development Design and build responsive, mobile-friendly HTML email templates for marketing [internal and external comms]and transactional/promotional emails. Ensure cross-browser and email client compatibility(Outlook, Gmail, Apple Mail, etc.). Optimize email performance with A/B testing, accessibility best practices, and clean code. Web Development & Front-End Execution Develop interactive digital assets, microsites, and campaign pages with HTML, CSS, and JavaScript. Implement responsive layouts, animations, and UI enhancements. Optimize assets for fast-loading, SEO-friendly performance. Testing, Troubleshooting & Optimization Conduct QA testing across multiple browsers, devices, and screen sizes. Debug and resolve issues in HTML, CSS, and JavaScript. Continuously improve the design-to-development workflow. Client Liaison Working closely with the Head of Brand Creative, the Global SE team, and the Marketing Director/managers to understand project requirements, timelines, and objectives. Ensure client feedback is communicated clearly to the creative team and incorporated into the project deliverables. Quality Control Ensure that all creative output adheres to brand guidelines, project specifications, and industry best practices. Implement quality control processes to maintain high standards across all deliverables. Feedback and Collaboration: Provide feedback and creative direction and support for junior designers to ensure brand compliance, effectiveness overall work quality. Provide a feedback framework for them to grow and develop. Daily collaboration with the creative and presentation team, along with responsibility for training and developing their skill set and aiding in their path to more video/moving image-focused work. Brand Adherence: Maintain brand consistency throughout all our pipeline + marketing projects Knowledge, Skills + Experience Develop and maintain a strong relationship with internal clients/teams, and consistently strive to exceed their expectations. Develop and continue a good understanding of client brands. Manage client expectations and build a reputation for video, motion graphics, and animation. Challenge creative briefs and timings where necessary to make sure work is delivered on time and to the brief. Attend and be punctual to all relevant meetings with internal clients and colleagues. Maintain composure under pressure. Take full accountability for your work to ensure that deadlines are met and implementation is to a high standard Strong proficiency in HTML5, CSS3, and JavaScript. Experience designing and coding HTML emails using frameworks like MJML or Foundation for Emails. Familiarity with WordPress, Webflow, or other CMS platforms(a plus). Knowledge of responsive design, accessibility, and cross-browser compatibility. Basic understanding of Adobe Creative Suite, Figma, or Sketch for UI/UX design. Experience with CSS animations, SVGs, and interactive elements. A strong eye for layout, typography, and brand consistency. Ability to translate wireframes and design mockups into functional web pages. Understanding of UX principles and mobile-first design. Experience with JavaScript frameworks (React, Vue, or GSAP for animations). Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce). Basic understanding of APIs and headless CMS integrations. Familiarity with AI-powered design & development tools (e.g., Figma AI, ChatGPT, Mid journey for ideation). Ability to communicate technical concepts to non-technical teams. Detail-oriented, self-motivated, and able to meet deadlines. Strong problem-solving skills and a passion for creating high-quality digital experiences Please click on this link to proceed with your application: https://globaleur251.dayforcehcm.com/CandidatePortal/en-US/hhglobal/Posting/View/10569
Posted 1 week ago
1.0 years
0 Lacs
India
On-site
Our Mission: 6sense is on a mission to revolutionize how B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue. Our People: People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Accountability, Growth Mindset, Integrity, Fun and One Team. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers. We want 6sense to be the best chapter of your career. About the Role: Data Consultant role, within the Professional Services department, is a consultant and analyst role responsible for making strategic data-related decisions by analyzing, manipulating, tracking, managing, and reporting data. This position also requires working with client partners, customer success team and engineering team on data usage and data initiatives. This position is for someone who has solid understanding of data and technology, has experience troubleshooting data issues and implement solutions to mitigate the problems. Additionally, the data consultant is responsible for discovering new potential for existing data and coming up with new recommendations and solutions based on data analysis. The candidate will be primarily supporting the adoption and growth of 6sense platform that our customers use every day. Responsibilities: Provide consultative guidance for data management and governance within the company as well as for clients Maintain a detailed understanding of 6sense product architecture, technical components and application functionalities Understand clients’ data design and architecture and to implement integration strategies with the clients Performing analysis to assess the quality and meaning of data Use of SQL queries for the purpose of analyzing, extracting and transforming of data Preparing reports for the client and internal team stating trends, patterns, and predictions using relevant data Collaborate with stakeholders across departments to address gaps and pain points in a data journey Forge strong relationships with client leadership, analysts, and other stakeholders to grasp their data-related requirements Conduct in-depth analysis of the current trends and products within the data visualization and B.I tool. Designing and maintaining data systems and databases; this includes fixing coding errors and other data-related problems Consolidate analyses and create reports that make business impacts Qualifications: A professional who holds a Bachelor's or Master’s degree in Data Science, Computer Science, Information Systems, Engineering or related fields, along with approximately 1-2 years’ experience as an analyst or data engineer. 2+ years in data management, data analytics, or related roles Should have working experience in one of RDBMS data stores like Oracle, MySQL or Redshift Preferable working Knowledge in Python or Shell script Experience in working with Presto and the Hadoop ecosystem including Hive Strong data mining knowledge of analyzing big data, finding patterns/trends and provide insights to customer Experience in B2B related CRM and Marketing applications like SFDC, Microsoft Dynamics, Eloqua, Marketo Experience in Data visualization tools like Tableau or Power BI Excellent communication skills Proven ability to develop clear and concise written technical and non-technical documentation Strong verbal presentation skills Good to have knowledge in ML, Analytical/Predictive models etc. Our Benefits: Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices. We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds. Equal Opportunity Employer: 6sense is an Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to jobs@6sense.com. We are aware of recruiting impersonation attempts that are not affiliated with 6sense in any way. All email communications from 6sense will originate from the @6sense.com domain. We will not initially contact you via text message and will never request payments. If you are uncertain whether you have been contacted by an official 6sense employee, reach out to jobs@6sense.com Show more Show less
Posted 1 week ago
7.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Get to know Okta Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We’re building a world where Identity belongs to you. About Okta Recruiting At Okta, we think about recruiting and talent marketing the way a modern B2B company thinks about customer acquisition—through data-driven campaigns, compelling content, and personalized experiences that drive action. We don’t just fill roles—we create demand for careers. Through bold storytelling, engaging experiences, and smart technology, we’re reshaping how top talent discovers and connects with opportunities. We’re building a marketing engine that brings Okta’s values to life across every candidate touchpoint, showing the world what’s possible when people and opportunities connect. It’s possible. It’s Okta. The Opportunity We’re hiring a Talent Marketing Manager for APJ, based in Bangalore, to lead regional execution of talent marketing strategies. Think of this as a B2B demand generation role, where your “product” is a career at Okta, and your target audience is top technical and go-to-market talent across APJ. This is a hands-on, high-impact role. You’ll plan and execute events, campaigns, and content strategies that drive qualified candidate leads and elevate our presence across key APJ markets. You’ll partner closely with Recruiting, Employer Brand, and Marketing teams to turn global brand strategy into local action, and you’ll be accountable for the performance and outcomes of the programs you deliver. What Will You Do You’ll work on building Okta’s talent brand with marketing strategies, campaigns, and content. You’ll support in delivering a world-class candidate experience with end-to-end engagement. You’ll generate leads from marketing campaigns and ensure the success of such initiatives, and report the ROI You’ll identify and implement events, such as conferences, career fairs, webinars, meetups, and hackathons, to help us stay at the forefront of our desired candidates’ minds. You’ll partner with Marketing Communications to roll out any communications that build on our employer brand. Including referrals and internal mobility You’ll work closely with your Global Talent Marketing and Recruiting team to gain a clear view of hiring needs and help address challenges through marketing and talent attraction initiatives. You’ll support the creation of monthly reports tracking key events and their performance. You’ll partner with external vendors and internal stakeholders to bring our programs to life. Lead multiple strategic initiatives and projects, scaling them from concept to delivery in partnership with internal teams. Manage editorial calendar for publishing across different regional employer brand-focused social properties. Manage hiring personas to update campaign targeting across social platforms to evolve personas as the business changes. With compelling copy you've drafted and designed, create visually impactful content for social media, ads, emails, videos, etc. What you will bring: 7+ years of experience in marketing, with a strong track record of driving programs in fast-paced, dynamic environments. Expertise in partnering with global teams across multiple time zones Should have worked with teams across the organization to deliver programs Impressive interpersonal and collaboration skills Ability to innovate and think beyond the ordinary Experience with Marketo or a similar marketing automation platform Experience with Canva, Photoshop, or similar design and editing software Experience using a CRM and segmentation Can-do attitude with proven experience creating campaigns from conception to completion #-SCC What you can look forward to as a Full-Time Okta employee! Amazing Benefits Making Social Impact Developing Talent and Fostering Connection + Community at Okta Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/. Some roles may require travel to one of our office locations for in-person onboarding. Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation. Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/. Show more Show less
Posted 1 week ago
3.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
DESCRIPTION Amazon.in IN Wireless (Smartphones & Accessories) team is seeking a creative, analytical, and highly motivated Marketing Manager to develop, execute, and evaluate marketing strategies and on-site experience. The successful candidate for this high impact role should be a self-starter with a passion for independent, creative problem-solving, have proven data analysis skills, demonstrate great content creation chops (i.e. strong writing skills), show strong ownership and commitment, have proven leadership experience in managing projects, and bring relevant insights in marketing and merchandising. Role & Responsibilities: Own projects with considerable scope and/or complexity with significant impact on customer experience and Amazon’s business .Own all key traffic drivers for the category, and work as a category advocate with central traffic teams. Possess a deep understanding of all traffic-driving mechanisms (Search, Affiliates, Email, SEO etc.) and actively engaging in optimization of those channels for the business. Work with cross functional teams and internal teams, including technology teams, to define, drive, and launch improvements to the shopping experience. Own creation of marketing programs, and multiple key traffic drivers, to acquire new customers. Conceptualise, design and execute online and offline marketing initiatives to extend awareness of our products on and off of Amazon. Develop, test, and execute multi-channel marketing plans to drive customer acquisition and authority Conduct in-depth analyses to determine program effectiveness and to continuously improving programs and site initiatives. Develop the category’s style guidelines, merchandising calendar, promotions, and coop packages. Understand and use merchandising and customer-facing metrics to guide decision making. Present to senior management externally and internally. Meet business goals while ensuring a top-notch customer experience Basic Qualifications 3+ years of professional non-internship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross-functional marketing programs Experience using Microsoft Excel to manipulate and analyze data Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion Preferred Qualifications Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM for targeting, segmentation, reporting for demand generation BASIC QUALIFICATIONS 3+ years of professional non-internship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross-functional marketing programs Experience using Microsoft Excel to manipulate and analyze data Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion PREFERRED QUALIFICATIONS Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ASSPL - Karnataka Job ID: A2919027 Show more Show less
Posted 1 week ago
1.0 - 4.0 years
0 Lacs
Gurugram, Haryana, India
On-site
Overview Cvent is a leading meetings, events and hospitality technology provider with more than 4,800 employees and nearly 22,000 customers worldwide. Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship --a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to act, embrace risk, and make decisions as if they had founded the company themselves. We foster an environment that promotes agility, which means we don’t have the luxury to wait for perfection. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections. About The Role As a key member of our Marketing Technology and Automation team, you will play a crucial role in leveraging technology to automate and elevate our global marketing programs. This position requires you to have experience with marketing technology as you will be an administrator of our marketing automation platform, Marketo. You will work closely with various teams to implement initiatives, support marketing system administration, ensure governance, and analyze performance. Your responsibilities will include developing and executing programs in Marketo to drive demand generation and enhance prospect and customer engagement. You will also support lead nurturing, scoring, dynamic segmentation, and database optimization efforts. Additionally, you will manage integrations with Marketo, Salesforce, and other marketing technologies, while proactively researching and implementing the latest best practices and strategies. Join us in this exciting opportunity to make a significant impact on our marketing automation efforts, drive demand generation, and contribute to the growth and success of Cvent. In This Role, You Will Develop and execute programs in Marketo to drive demand generation and increase prospect and customer engagement. Support essential initiatives like lead nurturing, scoring, dynamic segmentation, and database optimization. Maintain and support integrations to Marketo, Salesforce, and other marketing technologies. Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards. Design and execute data management programs to bring better alignment between systems. Build and analyze reporting to show technical and automation effectiveness and trends. Here's What You Need 1-4 years of experience using a marketing automation tool (Marketo preferred; Hubspot, Salesforce Marketing Cloud, or Eloqua also welcomed). Understanding of Marketing Automation and demand generation concepts and ability to implement the same using a Marketing Automation platform. Attention to detail, deadlines, and the ability to prioritize and execute multiple tasks. Excellent communication, problem-solving, teamwork, and future-thinking skills. Ability to dig in to understand user requirements and expectations and deliver on them. Fair understanding of CRM (preferably Salesforce) system and setup. Experience with integrated marketing tools like Marketo, Salesforce, Cvent, 6sense, Reachdesk, Drift, Bizible, Vidyard, and more. Experience working in a fast-paced, collaborative environment. Demonstrated ability working with a globally dispersed team. Basic knowledge of HTML. Show more Show less
Posted 1 week ago
4.0 years
0 Lacs
Hyderabad, Telangana, India
Remote
Headquartered in the Silicon Valley with offices in London, Hyderabad and Singapore, Accellor is a Microsoft Gold Partner and a premier Salesforce Partner that uses best-of-breed Cloud technology to deliver superior customer engagement and business effectiveness for clients. We bring a deep understanding of Financial, Retail, High Tech, Healthcare, and Retail industries, rolling out end-to-end implementation of salesforce.com and powerful third-party apps. We also build products that are sold on the AppExchange and used by both boutique businesses and Fortune 500 companies. Majority of our team members based at Hyderabad, delivering best of breed cloud solutions to customers in the US, UK and APAC region. We've created an atmosphere that encourages curiosity, constant learning, and persistence. We encourage our employees to grow and explore their interests. We cultivate an environment of collaboration, autonomy and delegation - we know our people have a strong work ethic and a sense of pride and ownership over their work. They are passionate, eager, and motivated - focused on building the perfect solution but never losing sight of the bigger picture. Key Responsibilities Salesforce knowledge, cross-functional communication skills, and the ability to lead a team of L1 and L2 support specialists Provide advanced Salesforce support and issue resolution across sales, customer success, marketing, and product teams Continuously analyze system usage and recommend optimizations to improve efficiency and automation Enable and train users on Salesforce best practices tailored to high-tech workflows (e.g., deal cycles, usage-based billing, renewal automation) Collaborate with internal stakeholders to align Salesforce configurations with rapidly evolving business models Maintain documentation of technical configurations, business rules, and user guides to support scalable growth Lead and mentor a team of L1 and L2 Salesforce support analysts, ensuring timely resolution of incidents and service requests Act as liaison with Salesforce Premier Support and implementation partners to resolve escalations and drive enhancements Requirements 4+ years of Salesforce administration and support experience, ideally in a high-tech or SaaS company In-depth knowledge of Salesforce architecture, automation (flows, process builder), and data models Proven ability to support complex integrations with tools like HubSpot, Marketo, Jira, NetSuite, or Gainsight Experience supporting high-volume, high-velocity sales and service operations Excellent analytical, communication, and cross-functional collaboration skills Preferred Skills Salesforce Lightning, CPQ, Service Cloud Workflow & Automation (Flows, Process Builder, Apex Triggers) Data Management & Migration API Integrations & Third-Party Apps Agile/Scrum Methodologies Change & Release Management (e.g., Sandbox, DevOps Tools) Benefits Exciting Projects: We focus on industries like High-Tech, communication, media, healthcare, retail and telecom. Our customer list is full of fantastic global brands and leaders who love what we build for them. Collaborative Environment: You Can expand your skills by collaborating with a diverse team of highly talented people in an open, laidback environment — or even abroad in one of our global center's. Work-Life Balance: Accellor prioritizes work-life balance, which is why we offer flexible work schedules, opportunities to work from home, and paid time off and holidays. Professional Development: Our dedicated Learning & Development team regularly organizes Communication skills training, Stress Management program, professional certifications, and technical and soft skill trainings. Excellent Benefits: We provide our employees with competitive salaries, family medical insurance, Personal Accident Insurance, Periodic health awareness program, extended maternity leave, annual performance bonuses, and referral bonuses. Disclaimer: - Accellor is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic Show more Show less
Posted 1 week ago
10.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Job Title: General Manager Job Level: Senior level Report to: Founder Department: Marketing Organization: Airpay Payment Services Pvt. Ltd (https://www.airpay.co.in/) Location: Mumbai Job Summary We are seeking an experienced and strategic Marketing Lead for our Acquiring business and strategize marketing initiatives for the group at a global level. The candidate will be responsible for driving customer acquisition, lead generation, and brand awareness in the B2B segment. The ideal candidate will have extensive experience in the fintech industry and a proven track record of creating and implementing data-driven marketing strategies, focusing on customer success and partnership development. Key Responsibilities Marketing Leadership: Oversee all aspects of marketing strategy and execution, ensuring alignment with business goals and the overall brand vision. Lead & Demand Generation: Spearhead lead generation efforts across multiple channels (inbound, outbound, ABM, digital), driving sales pipeline growth. Brand Positioning: Shape and refine the company’s global brand presence, solidifying its standing as a leader in the fintech industry. Product Marketing: Work closely with product teams to develop compelling messaging for new products and enhancements, ensuring clear communication of value propositions. Partnership Growth: Support business development by crafting marketing initiatives that attract and nurture partnerships with key fintech players and large enterprises. Content Marketing: Design content strategies that speak to decision-makers in finance, focusing on educating the market through case studies, whitepapers, blogs, and thought leadership. Digital Marketing: Lead digital marketing campaigns across SEO, PPC, social media, and other paid media, ensuring optimized performance for each channel. Marketing Analytics: Analyze marketing data to measure success, assess ROI, and continuously optimize campaigns for better results. Event Leadership: Plan and execute high-impact events, webinars, and conferences that foster engagement and promote company solutions at a global platform Sales Collaboration: Partner with the sales team to align marketing initiatives with sales strategies, optimizing lead conversion and revenue targets. Customer Advocacy: Develop initiatives that improve customer retention, foster loyalty, and drive client referrals. Budget & Resource Management: Manage the marketing budget and ensure efficient allocation of resources for optimal returns. Required Qualifications 10+ years of experience in B2B marketing, with at least 3 years in a leadership role within the fintech, SaaS, or payments industry. Proven track record in leading successful lead generation, digital marketing, and brand-building campaigns. A global mindset with expertise in product marketing, particularly in the financial technology space. Proficiency in marketing automation tools (HubSpot, Salesforce, Marketo) and analytics platforms (Google Analytics, etc.). Strong leadership, communication, and decision-making abilities. Experience with large-scale marketing budgets and demonstrating high ROI on marketing investments. Analytical mindset with a focus on data-driven decision-making. Skills And Experience Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred). Certifications in digital marketing or fintech-related marketing courses are highly desirable. Show more Show less
Posted 1 week ago
5.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Why Join Us? As a Field & Channel Marketing Specialist, you’ll drive pipeline, accelerate deals, and grow Check Point’s presence across India & SAARC by partnering with both field sales and our channel ecosystem. You’ll localize global campaigns, activate joint initiatives with MSSPs and resellers, and lead marketing programs tailored to key verticals like BFSI, technology, digital-native businesses, critical infrastructure, and government. You’ll be part of a 3-member regional marketing pod, working with a dedicated agency and collaborating regularly with global and APAC teams through structured syncs. The role blends strategic input with tactical ownership—ideal for someone who enjoys making things happen on the ground. This is a hybrid role with flexible work arrangements and occasional travel to major metros for customer and partner events. Key Responsibilities Field Marketing & Pipeline Activation Build and influence pipeline through localized campaigns—ABM, executive events, webinars, and sector-led plays. Partner with regional sales leads to prioritize accounts and execute territory-based plans. Drive end-to-end execution of events and follow-through to sales conversion. Channel & Partner Marketing Lead co-marketing programs with MSSPs, VARs, and distributors— digital campaigns, webinars, events, Plan and manage MDF budgets, ensuring performance-based tracking and ROI reporting. Support partner recruitment and onboarding through toolkits, announcements, and sales-aligned messaging. Drive partner engagement through regular communications and go-to-market assets. Enablement & Localization Localize global campaigns and content to fit regional buyer personas and pain points. Create and manage sales enablement assets, pitch decks, and one-pagers tailored to India & SAARC needs. Maintain consistent messaging across customer and partner channels. Reporting & Optimization Track program performance through Salesforce and internal dashboards. Deliver clear reports on lead quality, pipeline impact, and conversion trends. Recommend data-driven optimizations to improve channel and campaign performance. Qualifications 3–5 years of experience in B2B tech marketing—cybersecurity or SaaS preferred. Familiarity with field and channel marketing across India or APAC. Hands-on experience with Salesforce, Eloqua/Marketo, and event/webinar tools. Strong cross-functional collaboration skills, especially with sales and partners. Self-starter who thrives in a fast-moving, high-growth environment. We value proactivity, resilience, and creative problem-solving in fast-changing market conditions. Show more Show less
Posted 1 week ago
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Marketo is a popular marketing automation platform used by businesses to engage with their customers and drive revenue. In India, the market for Marketo jobs is growing rapidly as more companies recognize the importance of digital marketing. Job seekers with expertise in Marketo have a variety of opportunities to explore in this dynamic field.
The salary range for Marketo professionals in India varies based on experience and skill level. Entry-level positions may start at around INR 3-5 lakh per annum, while experienced professionals can earn upwards of INR 10-15 lakh per annum.
In the field of Marketo, a typical career path may include roles such as Marketo Specialist, Marketing Automation Manager, and Marketing Technology Director. As professionals gain experience and expertise, they may progress to senior positions such as Marketing Automation Consultant or Marketo Architect.
In addition to expertise in Marketo, professionals in this field are often expected to have knowledge of digital marketing strategies, CRM systems, email marketing, and analytics tools. Strong communication skills and a creative mindset are also valuable assets in this role.
As you prepare for your job search in the field of Marketo, remember to showcase your expertise, experience, and passion for marketing automation. Stay updated on industry trends, practice your technical skills, and approach interviews with confidence. With dedication and hard work, you can build a successful career in the exciting world of Marketo jobs in India. Good luck!
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