Job description Key Responsibilities: 1. Digital Marketing Strategy Development: Design and implement integrated digital marketing strategies aligned with company goals and objectives.- Define and optimize customer acquisition, conversion, and retention strategies.- Analyze market trends, competitor performance, and customer behavior to inform strategy. 2. SEO and SEM: Lead on-site and off-site SEO strategies to improve organic search visibility and rankings.- Plan and execute PPC campaigns across Google Ads, Bing, and other platforms.- Perform keyword research and track campaign performance, optimizing for the best ROI 3. Social Media Management: Manage and grow the company s social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).- Develop content calendars, create engaging posts, and drive online community engagement.- Analyze social media metrics and adjust strategies to enhance engagement and follower growth. 4. Content Marketing: Oversee content creation and distribution across blogs, email campaigns, landing pages, and social media channels.- Collaborate with content writers and designers to create high-quality content that aligns with brand voice and resonates with target audiences.- Implement and oversee content performance analytics and A/B testing. 5. Email Marketing and Automation: Develop and manage email marketing campaigns, including newsletters, promotions, and lead nurturing.- Use email automation tools (e.g., Mailchimp, HubSpot) to optimize customer segmentation and campaign performance.- Monitor and report on email open rates, click-through rates, and conversions, optimizing campaigns based on data. 6.Paid Advertising (PPC, Display Ads, Retargeting): Lead the planning, execution, and optimization of paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).- Monitor ad spend, bidding strategies, and ad performance to ensure maximum ROI.- Conduct A/B testing on ad creatives and landing pages for continuous improvement. 7 .Team Leadership and Collaboration: Lead and mentor a team of digital marketers, providing guidance and support for their personal and professional development.- Work closely with other departments (e.g., Sales, Creative, Product, etc.) 8. Brand and Reputation Management Ensure that all digital marketing activities reflect the company s brand voice and values.- Monitor online reputation and address any negative reviews or feedback on social media, review sites, and other digital platforms Skills Qualifications: Experience:5-7 years of experience in digital marketing, with a proven track record of driving online traffic, leads, and conversions. Experience with SEO, SEM, email marketing, social media marketing, content marketing, and paid advertising. Prior experience managing a team or leading projects is a plus. -Education: Bachelor s degree in Marketing, Business, Communications, or a related field. (Certifications in Google Analytics, AdWords, HubSpot, etc., are a plus.) Key Performance Indicators (KPIs): Increased website traffic, social media engagement, and email open rates. Higher conversion rates for digital ad campaigns and lead generation efforts. Improved SEO rankings and organic search performance. Measurable return on investment (ROI) for digital campaigns. Enhanced brand visibility and positive customer sentiment online. Technical Skills: Strong knowledge of Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other digital marketing tools. Proficiency in content management systems (e.g., WordPress) and email marketing platforms (e.g., Mailchimp, HubSpot). Experience with A/B testing, website optimization tools (e.g., Hotjar, Optimizely), and data analysis. Creative and Analytical Mindset: Ability to blend creativity with data-driven decision-making. Strong problem-solving skills and a keen ability to interpret analytics and trends. Communication Collaboration Excellent written and verbal communication skills. Ability to work effectively in cross-functional teams and manage multiple projects at once. Additional Skills (Preferred): Experience with marketing automation platforms (e.g., Marketo, Pardot). Familiarity with customer relationship management (CRM) systems.

Job Description Marketing Automation Specialist Black Box, a comprehensive IT product and service solutions provider, is seeking an experienced Marketing Automation Specialist. This position on the Marketing Operations team will report to the Manager of Global Marketing Operations & Analytics. The location of this position is the Black Box office in Mumbai, India. The marketing automation platform plays a pivotal role in our Marketing and Sales activities. Pardot is used throughout the customer journey to attract, engage and nurture prospects. As a Marketing Automation Specialist, you will contribute to the growth of our organization by building, optimizing, and managing marketing automation workflows that attract new qualified leads from various sources to Black Box. Responsibilities Build and deploy demand generation programs/campaigns in Pardot with input from various stakeholders across the organization. Create emails, landing pages, forms, and reports. Manage A/B tests, and continuously optimize campaigns to improve performance. Understand and evaluate campaign metrics and distribute campaign performance to the marketing team Manage and implement content translation and localisation for different regions. Creating template based & customised emailers in HTML & CSS on Pardot. Advance lead scoring and support asset tracking. Provide first-line support to international team members on the functionality of the marketing automation platform. Support the Marketing Operations Manager in data management initiatives, including the improvement of data integrity; segmentation and analysis; defragramentation, list management; testing; deployment; Integration and lead processes connected to Salesforce. Partner with our Salesforce admin to ensure proper Pardot-to-Salesforce data flow. Perform day-to-day system maintenance, driving improvements, and employing best practices. Qualifications At least 3+ years of experience using a marketing automation tool. Proficiency in Pardot, HubSpot, Marketo, or experience in working on email marketing campaigns, lead generation, landing pages, forms, and nurturing. Proficiency in HTML & CSS is required, understanding of email-campaign best practices, as well as expertise with email fundamentals including reputation, spam, security & deliverability. Working knowledge of testing to check HTML for browser, device compatibility issues, email providers etc. Certification in marketing automation tools will be added advantage Basic Adobe Photoshop skills are required. Strong attention to detail. Ability to multi-task and meet deadlines. Excellent communication and interpersonal skills. Ability to work in multi-disciplinary and international teams. Fluent in English at the business level (written and verbal). Any additional language skills are welcomed in our international environment. Black Box is an equal opportunity employer. Black Box does not discriminate against individuals on the basis of race, color, marital status, sex, sexual orientation, religion, national origin, age, disability, veteran status, genetic information, or any other protected status, and endorses those policies and practices which seek to recruit, hire, train and promote the most qualified persons into available jobs. Show more Show less

Job Description Position: Digital Marketing Manager Location: Gurugram, Haryana, India Reporting To: Head of Marketing Job Summary: Seeking a talented and results-driven Digital Marketing Manager to lead our digital marketing strategy and execution. This pivotal role will be responsible for planning, developing, and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and business growth across all digital channels. The ideal candidate will have proven experience in managing all aspects of digital marketing, including SEO/SEM, content strategy and creation, email marketing, social media, and analytics, with a strong focus on achieving measurable results. Key Responsibilities:  Strategy Development & Execution: o Develop and implement comprehensive digital marketing strategies aligned with overall business goals and marketing objectives. o Oversee all digital marketing channels (SEO, SEM, social media, email, content marketing, influencer marketing, paid advertising, etc.) to ensure consistent messaging and optimal performance. o Stay abreast of the latest digital marketing trends, technologies, and best practices to ensure Liberty Shoes remains competitive and innovative.  Content Creation & Management: o Lead content development for all digital platforms (websites, blogs, social media, email campaigns, etc.) to drive engagement, brand awareness, and conversions. o Manage the content calendar and ensure timely execution and distribution of content across all relevant platforms.  SEO & SEM Management: o Optimize website content and landing pages to improve organic search rankings and drive relevant traffic. o Develop and manage paid advertising campaigns (Google Ads, Bing Ads, social media ads) to increase brand visibility, drive targeted traffic, and maximize conversions and ROI.  Social Media Management: o Create and manage social media campaigns and strategies for all major platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter, etc.) to build brand awareness, foster community engagement, and drive traffic and conversions. o Monitor social media trends, analyze performance metrics, and refine strategies to ensure optimal engagement and results.  Email Marketing: o Plan and execute e􏰀ective email marketing campaigns, including list segmentation, content creation, automation, and performance analysis to nurture leads and drive sales.  Analytics & Reporting: o Define key performance indicators (KPIs) and establish robust tracking mechanisms for all digital marketing activities. o Analyze and report on key metrics (traffic, conversions, ROI, engagement, etc.) to track campaign success and identify areas for improvement. o Utilize web analytics tools (e.g., Google Analytics) to understand user behavior, identify trends, and provide data-driven insights to optimize marketing strategies and execution. o Conduct A/B testing and other experiments to continuously improve campaign performance and conversion rates.  Budget & Resource Management: o Develop and manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI. o Track expenses and provide regular budget reports. o Collaborate with external agencies and vendors as needed to enhance digital marketing efforts and ensure high-quality work within budget and timelines.  Collaboration & Communication: o Work closely with other departments (Sales, Product Development, Customer Service) to ensure alignment and integrated marketing e􏰀orts. o Communicate progress, results, and insights to key stakeholders in a clear and concise manner.  Team Leadership & Development (If Applicable): o Potentially lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing environment. o Provide guidance, training, and performance feedback to team members.  Desirable Skills: o Familiarity with graphic design tools (e.g., Photoshop, Canva) for basic content creation. o Knowledge of A/B testing, conversion rate optimization (CRO), and user experience (UX) principles. o Experience with influencer marketing and a􏰀iliate marketing programs. o Familiarity with CMS platforms. o Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems. Qualifications:  Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field. A Master's degree is a plus.  Minimum of 7-8+ years of proven and relevant work experience as a Digital Marketing Manager.  Proven experience in digital marketing, including SEO, SEM, email marketing, content strategy, and social media management.  Strong knowledge of Google Analytics, Google Ads, social media platforms, and other digital marketing tools.  Excellent written and verbal communication skills.  Strong analytical skills and data-driven thinking.  Ability to manage multiple projects and deadlines in a fast-paced environment.  Experience in the retail or e-commerce industry, particularly in the fashion or footwear sector, is highly desirable. Show more Show less

Job Title: Performance Marketing Manager Company: Cleanomatics Tech Solutions (CTS) Location: Gurgaon About Cleanomatics Tech Solutions: Cleanomatics Tech Solutions (CTS) is a rapidly growing, Silicon Valley, USA-funded startup at the cutting edge of technology and marketing consultancy. We leverage innovative tech solutions to redefine industry standards and drive significant value for our clients. As we expand our footprint and impact, we are seeking a dynamic and results-driven Performance Marketing Manager to accelerate our growth trajectory. Role Summary: We are looking for an experienced and highly analytical Performance Marketing Manager to lead our digital acquisition efforts. This role is critical in driving qualified leads and optimizing our marketing spend across various digital channels. The ideal candidate will have a proven track record of managing successful performance marketing campaigns, a deep understanding of the digital advertising landscape, and a passion for data-driven growth in a fast-paced startup environment. Key Responsibilities: Strategy & Planning: Develop, implement, and manage comprehensive performance marketing strategies across paid search (Google Ads), paid social (LinkedIn, Facebook, Instagram), display, and other relevant digital channels to drive lead generation and customer acquisition. Campaign Management: Oversee the end-to-end execution of all paid campaigns, including keyword research, audience targeting, ad copy creation, landing page optimization, and budget allocation. Optimization & Analysis: Continuously monitor campaign performance, analyze data to identify trends and insights, and implement A/B tests and other optimization techniques to improve ROI, CPL, and conversion rates. Reporting: Generate regular, detailed reports on campaign performance, providing actionable insights and recommendations to senior management. Budget Management: Manage and optimize performance marketing budgets effectively to achieve maximum impact and efficiency. Cross-functional Collaboration: Work closely with sales, content, and product teams to ensure alignment of marketing efforts with business objectives and to optimize the lead-to-customer funnel. Market Research: Stay abreast of industry trends, competitor activities, and emerging ad platforms/technologies to identify new opportunities for growth. Vendor Management: Evaluate and manage relationships with external vendors and platforms as needed. Qualifications: Required: Bachelor's degree in Marketing, Business, or a related field. 2-3 years of hands-on experience in performance marketing, with a strong focus on lead generation for B2C Businesses/Products/Services; B2B services or Technology/Consultancy. Proven expertise in managing large-scale campaigns on Google Ads (Search, Display), LinkedIn Ads, and Facebook/Instagram Ads. Strong analytical skills with the ability to interpret complex data, identify trends, and translate insights into actionable strategies. Proficiency with analytics tools (e.g., Google Analytics, CRM dashboards). Excellent communication and presentation skills, with the ability to articulate complex marketing concepts clearly. Self-starter with a proactive approach and the ability to thrive in a fast-paced, dynamic startup environment. Preferred: Experience with marketing automation platforms (e.g.HubSpot, Marketo, Pardot). Familiarity with CRM systems (e.g., Salesforce, Zoho CRM). Experience in the technology or consulting industry. Certification in Google Ads, Meta Advts, LinkedIn Marketing, or other relevant platforms. What We Offer: Opportunity to be a key player in a rapidly growing, Silicon Valley-funded startup. A dynamic, innovative, and collaborative work environment. Competitive salary and benefits package. Significant opportunities for professional growth and career advancement. The chance to work on cutting-edge marketing strategies that drive real business impact. How to Apply: If you are a results-oriented performance marketer eager to make a significant impact in a high-growth tech and marketing consultancy, we encourage you to apply! Please submit your resume and a cover letter outlining your relevant experience and why you are a great fit for Cleanomatics Tech Solutions to happy2help@cleanomatics.com Cleanomatics Tech Solutions is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Show more Show less

- 3+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience using Microsoft Excel to manipulate and analyze data - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion Amazon.in Home Entertainment team is seeking an analytical, creative, and highly motivated Marketing Manager to develop, execute, and evaluate merchandising, marketing, and site experience. Role & Responsibilities: Own all key traffic drivers for the category/ line of business, and work as a category advocate with central traffic teams. Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business. Analyze customer cohorts and drive initiatives to improve growth key cohorts. Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing. Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives. Develop the category’s style guidelines, merchandising calendar, promotions, and packages for brand promotions. Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal. Present to senior management externally and internally. Meet business goals while ensuring a top-notch customer experience. Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Hey, At Saleshandy, we're building the sales engagement platform of the future. We're building a product toward eliminating manual processes and helping companies generate more replies/book more meetings / generate leads (faster). Since our founding in 2016, we've grown to become a profitable, 100% geographically dispersed team of 65+ high-performing happy people who are dedicated to building a product that our customers love. Are you a Content Marketing Enthusiast? This is not a usual job description where after reading the roles and responsibilities you are still unclear about the work you’ll be doing and how your contributions will impact the customers. Here, we’ll tell you exactly what you’re getting into and you decide for yourself if we’re worthy of your application. Deal? Let’s do it! What you will be doing? Create actionable/thought leadership content to help sales professionals & lead generation reps to build scalable & repeatable revenue pipeline Coming up with new ideas for content pieces. Collaborate with the SEO & product marketing team to increase conversion rates e.g. Signups to MQLs, MQLs to PQLs Build a brand consistency (voice/tone)across the blog & medium i.e websites, email marketing, social presence, branding Work closely with a range of cross-functional teams and develop a market strategy. Flexibility in working with content writing, content strategizing, and other business requirements. Create content tailored to our marketing objectives, strategies & Campaigns. Be the bar-raiser for the overall content experience You Should... Have a customer-focused mindset Have a minimum 0-1.5 years of content writing experience Have a deep understanding of SEO & technical aspects of content marketing Think about long-term relationships e.g. 10+ years Believes and demonstrates craftsmanship Genuinely interested in doing the impactful work Be detail-oriented, organized, and great at oral/written communication. Be self-motivated and comfortable with responsibility. Have high standards of ethics, UX and quality Be a continuous learner Be growth-minded Why should you join Saleshandy? Growing SaaS company on a journey from $2M to $5M ARR! Challenging roles to meet the changing needs of our customers. This role allows you to create impact beyond content marketing i.e. Product marketing strategy and positioning. Learning opportunities to turn yourself into a Content Marketing leader. Work closely with Growth Marketing Leaders. Work with like-minded growth-oriented teammates. The young and geographically distributed team across India. How do we work at Saleshandy? We've adopted the OKRs methodology to define the business goals and measure progress. Our content marketing process is loosely based on Marketo, Ahrefs’s way of marketing. We're very much inspired by bootstrapped SaaS companies like Ahrefs, 37Signals, Close, VWO We believe in building great products and businesses in the long term. You would be directly working with... Anil (Chief Marketing Officer, with Saleshandy for 7+ years) & Dhruv (Co-founder) Our Content Taste: Iterate fast on early feedback Attention to detail Deep. Easy. Effective. Content for use-cases Content that fosters actions Don’t tell the show Great reader experience SaaS content marketers we admire are cognism.com and crayon.co/blog, Avoma, Basecamp, Backlinko Tools we use: Marketing: Ahrefs, SEMrush, Google Analytics, Microsoft clarity Product Marketing: Mixpanel, Customer.io Project Management: Basecamp Other Perks: Personal Development — an annual budget for books, courses, and conferences Medical Insurance — we offer health insurance allowance to all teammates Annual team retreats — to amp up the entire team's energy every year, we take a retreat and you will decide on the place. So, think you’re a good fit? Then let’s roll. Step 1: You apply for the job (with your current portfolio). Step 2: First round with Rachna (Marketing Manager). Step 3: Work on a small assignment. Step 4: Second round interview to gauge if you are a good culture fit. Step 5: Job Offer (contingent on the above steps) and welcome to the ikigai tribe!

About SailPoint : SailPoint is the leader in identity security for cloud enterprises . Our identity security solutions secure and enable thousands of companies worldwide, giving our customers unmatched visibility into the entirety of their digital workforce, ensuring workers have the right access to do their job – no more, no less. Job Description: We are seeking a highly organized and proactive Marketing Campaign Specialist to join our Worldwide Campaign Team under the SailPoint Marketing department. This role will focus on the planning and execution of integrated marketing campaigns across the EMEA (Europe, Middle East, and Africa) and APJ (Asia-Pacific and Japan) regions, and reports directly to the Senior Manager of Worldwide Campaigns & Programs . The ideal candidate will serve as a key liaison between global and regional marketing teams, ensuring the successful adaptation and implementation of global campaign strategies , content and execution in the local markets. In addition, this role will be responsible for gathering regional insights and feedback to help tailor and optimize campaigns that meet specific local market needs and requirements ( i.e. regional campaigns). Key Responsibilities: Campaign Strategy & Planning: Collaborate with the Worldwide Campaigns team to understand global strategies and transform them into powerful regional initiatives precisely calibrated for EMEA & APJ markets. Partner strategically with regional marketing and sales leadership to identify critical business priorities and customer challenges, ensuring campaign alignment with specific market dynamics and revenue objectives . Campaign Execution & Coordination: Lead the end-to-end execution of localized EMEA & APJ campaigns and local campaigns unique to the region , including but not limited to digital ads, email marketing, and other digital communications. Oversee the creation and localization of marketing assets (e.g., content, landing pages, social media graphics, email s, etc . ) to ensure they resonate with the regional audienc e and are done so within a timely manner. Cross-functional Collaboration: Act as the point of contact between the global corporate campaigns team and regional EMEA & APJ marketing teams, providing updates and feedback from the region and ensuring campaigns are executed smoothly. Collaborate with EMEA & APJ regional marketing teams, creative, content, and digital marketing to develop and distribute localized campaign assets. Campaign Performance Monitoring & Optimization: Track the performance of regional campaigns and provide actionable insights to optimize ongoing campaigns. Analyze campaign performance data to measure effectiveness, report on KPIs, and ensure continuous improvement. Project Management: Coordinate the timelines, resources, and workflows needed for successful campaign execution within our project management tool. Manage multiple projects simultaneously, ensuring deadlines are met and that campaigns are delivered on time and within budget. Asset Development & Localization: Lead the development and localization of new assets for the EMEA & APJ region s , ensuring that messaging, visuals, and content align with local preferences and market conditions. Work closely with creative teams to produce region-specific content, including ads, email programs, and digital marketing collateral. Market & Competitor Insights: Stay up-to-date with regional trends, customer behaviors, and competitive landscape in the EMEA & APJ region to ensure campaigns are relevant and impactful. Provide strategic insights based on regional market research to inform campaign strategies. Work Hours Requirement: To ensure optimal coverage across both EMEA and APJ regions, this role follows standard work hours of 9:00 AM to 5:00 PM IST. Additionally, the role requires occasional availability after 5:00 PM IST for a weekly meeting with the manager, as well as bi-weekly campaign team meetings and bi-weekly core team meetings that require regular attendance. Qualifications & Background: Experience: 5+ years of experience in marketing, with a focus on campaign and project management, preferably in the EMEA & APJ region s . Strong experience working with cross-functional teams, including sales, creative, content, and digital teams. Proven track record of executing end-to-end marketing campaigns across digital channels (ads, emails, social media, etc.). Skills: Strong understanding of marketing automation tools and CRM platforms (e.g., Marketo, Salesforce , 6Sense ). Excellent project management skills with the ability to manage multiple campaigns simultaneously and meet deadlines. Experience with Asana is a pl us. Strong communication skills, with the ability to work collaboratively with teams across different regions and cultures. Exceptional attention to detail and ability to adapt global campaigns to local market needs. Analytical mindset with experience in tracking campaign performance, analyzing data, and reporting results. Self-starter with ability to work independently and drive initiatives with minimal direction Proactive problem-solver who identifies opportunities and takes initiative Education: Bachelor’s degree in Marketing , Business, or a related field (or equivalent experience). Languages: Proficiency in English is required . Additional language skills for EMEA & APJ countries (e.g., French, German, Mandarin, Japanese, Korean) are a plus but not required . Preferred Experience: Experience working in a global or regional marketing organization with a strong understanding of EMEA & APJ market dynamics. Experience with campaign localization and market-specific adaptation of global messaging. Familiarity with EMEA & APJ customer segments, preferences, and buying behavior. What success looks like in the role Within the First 30 Days, You Will: Orientation & Tools Complete onboarding with HR and marketing Gain system access and learn key tools Understand internal workflows and processes Team & Stakeholder Intros Meet with regional marketing teams (EMEA & APJ) Connect with content, web translation, creative, MOPs, PMM, and paid media teams Campaign & Market Understanding Review global and regional campaigns Study key personas, industries, and regional nuances (culture, language, compliance) Performance Baseline Analyze past campaign performance and KPIs Learn how success is measured across regions By 90 days : Campaign management Assist in the execution of current EMEA/APJ campaigns Start overseeing timelines and deliverables using project management tools Localization & adaption Collaborate with creative and content teams to adapt assess for EMEA & APJ Audiences Begin identifying content gaps or inefficiencies in localization process Cross-functional collaboration Act as a liaison between regional teams and the global campaigns team Start collecting regional feedback and insights to improve campaign resonance Performance tracking Begin generating performance reports for active campaigns Share insights with teams and suggest improvements By 6 months: Campaign leadership Independently lead end -to-end execution of regional campaigns – from planning through to reporting Coordinate asset development, localization, launch, and post-campaign analysis Regional Strategy Development Partner with regional marketing to align campaign strategies with revenue and pipeline goals Data-driven optimization Refine campaign performance reporting Conduct A / B tests or optimization experiments to increase engagement or conversion Feedback loops Establish process for collecting and actioning regional feedback on a regular basis Recommend scalable frameworks for regional input on global campaign planning If you're a strategic thinker with a passion for marketing campaigns and a deep understanding of the EMEA & APJ market s , we invite you to join our world-class team and play a key role in shaping and executing marketing strategies that drive business growth at scale. SailPoint is an equal opportunity employer and we welcome all qualified candidates to apply to join our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by applicable law. Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact hr@sailpoint.com or mail to 11120 Four Points Dr, Suite 100, Austin, TX 78726, to discuss reasonable accommodations. Show more Show less

About Webytude: Webytude is a leading outsourcing company specializing in IT services, web development, and digital marketing. We are looking for a dynamic Digital Marketing Manager with proven experience in the USA market to lead our team of PPC, SEO, and automation If you have a strategic mindset and a passion for digital growth, we want to hear from you! Key Responsibilities: Develop, implement, and manage digital marketing strategies to drive growth and ROI. Oversee and lead the PPC, SEO, and automation to ensure alignment with business goals. Monitor and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) for maximum performance. Improve organic visibility by implementing cutting-edge SEO strategies (on-page, off-page, and technical SEO). Automate marketing workflows, email campaigns, and lead nurturing sequences to enhance efficiency. Identify opportunities for business growth, partnerships, and client acquisition in the USA market . Conduct data-driven analysis, track KPIs, and report on digital marketing performance. Stay updated with the latest industry trends, tools, and algorithm updates. Collaborate with cross-functional teams, including content, design, and development, to execute marketing initiatives effectively. Required Qualifications: 3+ years of experience in digital marketing, with a focus on the USA market . Strong expertise in PPC (Google Ads, Meta Ads, LinkedIn Ads, etc.) and SEO . Experience managing marketing automation tools (HubSpot, ActiveCampaign, Marketo, etc.). Proven leadership skills with the ability to manage and mentor teams effectively. Data-driven mindset with proficiency in Google Analytics 4, Google Tag Manager, and CRM tools . Excellent communication and problem-solving skills. Ability to multitask and work in a fast-paced environment. Preferred Qualifications: Experience in B2B digital marketing and lead generation . Knowledge of CRO (Conversion Rate Optimization) strategies. Understanding of SaaS and IT service marketing. What We Offer: Competitive salary and performance-based incentives. Opportunity to work with a fast-growing IT & digital marketing outsourcing company . Flexible work environment (remote/hybrid options). Career growth opportunities and professional development. Show more Show less

We're Hiring | Content Specialist 📍 Location: Noida, Uttar Pradesh 📩 Email: kapil.kumar@vensure.com 🏢 Employer: Vensure Employer Solutions 🕒 Immediate Joiners Preferred Vensure Employer Solutions is hiring a focused and articulate Content Specialist with up to 2–2.5 years of experience in content writing. A graduate degree in English from a reputed university is preferred; however, deserving candidates from all backgrounds are welcome . Key Requirements: • Strong command of professional English—written and verbal • Experience in content creation and client communication • Ability to prepare dashboards, user manuals, and internal documentation • Working knowledge of content tools such as MadCap Flare , HubSpot , and Marketo is preferred • Basic proficiency in MS Word , PowerPoint , and Excel is expected • Detail-oriented, organised, and confident in cross-functional collaboration 🔹 Freshers with relevant skills are also encouraged to apply. To apply, send your resume to kapil.kumar@vensure.com or DM directly. Only shortlisted candidates will be contacted. Show more Show less

Job Summary About The Team Rubrik’s Marketing Team is growing, and we’re looking for individuals to join us at one of the most pivotal moments in our journey. Our team breaks boundaries and challenges the status quo, innovating along the way. We embrace a culture of opportunity and empowerment, allowing team members to take their best ideas and see them to fruition, while constantly exploring one-of-a-kind strategies. Come be part of a team bringing a fresh perspective to data security. Join us and let’s be unstoppable, together. What will you do? Are you a data enthusiast with a passion for transforming numbers into actionable insights? Rubrik is on the lookout for a detail-oriented and analytical Marketing Reporting Analyst to join our dynamic marketing team. In this pivotal role, you will play a crucial part in shaping our marketing strategies and optimising performance across all channels. Data Analysis and Reporting: Analyse marketing performance metrics across digital (organic and paid), traditional channels, and campaigns. Develop and maintain comprehensive dashboards and reports using tools such as Tableau and Gsheet/Excel to visualise key performance indicators (KPIs). Performance Measurement: Collaborate with the Sr. Manager of Marketing Analytics to execute the performance measurement roadmap. Monitor and report on lead generation, conversion rates, campaign spend, and overall marketing ROI Insights Generation: Identify trends and insights from data to drive improvements in campaign effectiveness and overall marketing strategy. Support Ad-hoc reporting request from Marketing Organisation. Assist in A/B testing and multi-touch attribution analysis to optimise marketing efforts. Monitor Budget Reporting for Marketing Organisations. Identify and resolve data quality issues, ensuring that all marketing data is accurate and up-to-date. Collaborate with IT and data engineering teams to implement best practices for database management Collaboration: Work closely with cross-functional teams, including Marketing, Sales, Data Science, and IT, to ensure accurate data collection and reporting. Support the development of attribution models to measure the impact of marketing initiatives. What should you have? Bachelor’s degree in Finance, Accounting, Marketing Analytics, or a related field. 4-5 years of experience with a Bachelor's degree in an analytical role, preferably in marketing, finance, or a related field. Strong proficiency in Excel and Google Sheets, with the ability to build complex formulas, pivot tables, and charts. Solid understanding of financial concepts and ability to apply them to marketing data analysis. Experience with data visualisation tools and reporting platforms (e.g., Tableau/Power BI) Experience with Salesforce and Marketing Automation platforms like Marketo/Hubspot is a plus Good understanding of SQL and databases. Strong analytical thinking with the ability to transform data into meaningful business insights. Exceptional attention to detail and ability to manage multiple projects and deadlines. Excellent communication skills with the ability to present complex data to non-technical audiences. Comfortable in a fast-paced, high-growth environment, with the ability to manage multiple priorities effectively Join Us in Securing the World's Data Rubrik (NYSE: RBRK) is on a mission to secure the world’s data. With Zero Trust Data Security™, we help organisations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, powered by machine learning, secures data across enterprise, cloud, and SaaS applications. We help organisations uphold data integrity, deliver data availability that withstands adverse conditions, continuously monitor data risks and threats, and restore businesses with their data when infrastructure is attacked. Linkedin | X (formerly Twitter) | Instagram | Rubrik.com Show more Show less

Hey, At Saleshandy, we're building the sales engagement platform of the future. We're building a product toward eliminating manual processes and helping companies generate more replies/book more meetings / generate leads (faster). Since our founding in 2016, we've grown to become a profitable, 100% geographically dispersed team of 65+ high-performing happy people who are dedicated to building a product that our customers love. Are you a Content Marketing Enthusiast? This is not a usual job description where after reading the roles and responsibilities you are still unclear about the work you’ll be doing and how your contributions will impact the customers. Here, we’ll tell you exactly what you’re getting into and you decide for yourself if we’re worthy of your application. Deal? Let’s do it! What you will be doing? Create actionable/thought leadership content to help sales professionals & lead generation reps to build scalable & repeatable revenue pipeline Coming up with new ideas for content pieces. Collaborate with the SEO & product marketing team to increase conversion rates e.g. Signups to MQLs, MQLs to PQLs Build a brand consistency (voice/tone)across the blog & medium i.e websites, email marketing, social presence, branding Work closely with a range of cross-functional teams and develop a market strategy. Flexibility in working with content writing, content strategizing, and other business requirements. Create content tailored to our marketing objectives, strategies & Campaigns. Be the bar-raiser for the overall content experience You Should... Have a customer-focused mindset Have a minimum 0-1.5 years of content writing experience Have a deep understanding of SEO & technical aspects of content marketing Think about long-term relationships e.g. 10+ years Believes and demonstrates craftsmanship Genuinely interested in doing the impactful work Be detail-oriented, organized, and great at oral/written communication. Be self-motivated and comfortable with responsibility. Have high standards of ethics, UX and quality Be a continuous learner Be growth-minded Why should you join Saleshandy? Growing SaaS company on a journey from $2M to $5M ARR! Challenging roles to meet the changing needs of our customers. This role allows you to create impact beyond content marketing i.e. Product marketing strategy and positioning. Learning opportunities to turn yourself into a Content Marketing leader. Work closely with Growth Marketing Leaders. Work with like-minded growth-oriented teammates. The young and geographically distributed team across India. How do we work at Saleshandy? We've adopted the OKRs methodology to define the business goals and measure progress. Our content marketing process is loosely based on Marketo, Ahrefs’s way of marketing. We're very much inspired by bootstrapped SaaS companies like Ahrefs, 37Signals, Close, VWO We believe in building great products and businesses in the long term. You would be directly working with... Anil (Chief Marketing Officer, with Saleshandy for 7+ years) & Dhruv (Co-founder) Our Content Taste: Iterate fast on early feedback Attention to detail Deep. Easy. Effective. Content for use-cases Content that fosters actions Don’t tell the show Great reader experience SaaS content marketers we admire are cognism.com and crayon.co/blog, Avoma, Basecamp, Backlinko Tools we use: Marketing: Ahrefs, SEMrush, Google Analytics, Microsoft clarity Product Marketing: Mixpanel, Customer.io Project Management: Basecamp Other Perks: Personal Development — an annual budget for books, courses, and conferences Medical Insurance — we offer health insurance allowance to all teammates Annual team retreats — to amp up the entire team's energy every year, we take a retreat and you will decide on the place. So, think you’re a good fit? Then let’s roll. Step 1: You apply for the job (with your current portfolio). Step 2: First round with Rachna (Marketing Manager). Step 3: Work on a small assignment. Step 4: Second round interview to gauge if you are a good culture fit. Step 5: Job Offer (contingent on the above steps) and welcome to the ikigai tribe! Show more Show less

Company Description Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don't just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we've pioneered BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate. But that's not all. Strategy is also leading to a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy's stock has outperformed every company in S&P 500. Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence. Our corporate values—bold, agile, engaged, impactful, and united—are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued. Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee; you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment Job Description Reporting to the Senior Director of SaaS, the Salesforce Developer is responsible for customizing, developing and supporting solutions on the Salesforce and ServiceNow platform. The ideal candidate will strong understanding of the Salesforce.com and ServiceNow platform, and basic to intermediate understanding of integrations, single sign, security, etc. (Informatica, other ETL tools a huge plus), interest and ability to understand the problem to solve, solution design and critical path to develop. The candidate will have exceptional technical, analytical and problem-solving skills and be comfortable interacting with all levels of the organization. We are seeking a self-starter, with a bias towards action, who can recognize and make process improvement recommendations. Responsibilities: Perform day-to-day administration of the ServiceNow system, including making approved changes to forms, tables, reports, and workflows Create and customize reports, homepages, and dashboards in ServiceNow Ensure the ServiceNow platform and tools remain current by performing testing and installation of ServiceNow updates, patches, and new releases Create and configure Business Rules, UI Policies, UI Actions and ScriptsDesign and develop advanced ServiceNow customizations Troubleshoot multiple integrations with ServiceNow and Rally. Manage ServiceNow security by managing roles and access control lists Train personnel in ServiceNow use and processes to include creating supporting documentation including user and training guides Work directly with end users to resolve support issues within ServiceNow Oversee code reviews. Design, develop, configure, test and deploy solutions built on Salesforce platform Responsible for configuration, design, functionality and end-user support of the Force.com platform Implement solutions in an agile environment delivering high-quality code and configuration Develop and manage Workflows, Process Builder, Assignment rules, email templates, and all other declarative and programmatic features. Handle mass imports and exports of data. Customize custom objects, fields, reports, 3rd party apps etc. Manage Users, Profiles, Permission Sets, Security, and other administrations tasks. Lead testing of various functionalities, create test data, test plans and perform feature testing. Demo solutions to users, train and document as needed. Provide on-going support and system administration to quickly fix production issues. Map functional requirements to Salesforce.com features and functionality. Implement change control and best practices with regards to system maintenance, configuration, development, testing, data integrity, etc. Hands-on Sales cloud, ServiceNow and Salesforce Community experience Have a programming background with the ability to develop custom code using Visualforce/Apex/Lightning/JavaScript to meet user requirements Know when to use out-of-the-box functionality versus custom code We Are Seeking Candidates With: Outstanding listening, analytical, organizational and time management skills. Excellent written and oral communication skills; Demonstrates a high level of diplomacy and professionalism. Strong work ethic, hands-on, with a customer service mentality. Team player, ability to work cross-functionally, self-driven, motivated, and able to work under pressure. Able to work independently and lead projects of moderate complexity. Ability to identify areas for process improvement and recommend/implement solutions Proven creativity and problem solving skills; ability to work around obstacles and solve problems with minimal direction Ability to develop effective relationships with business users, technical staff and executive management Ability to prioritize work and meet deadlines in a fast-paced environment Flexibility with a demonstrated ability to embrace change Bachelor's Degree BA/BS in Computer Science or similar technical degree or equivalent experience 3+ years of hands-on experience developing Salesforce and ServiceNow In-depth knowledge of Salesforce and ServiceNow programmatic features Outstanding listening, analytical, organizational and time management skills. Ability to dig into data, surface actionable insights and demonstrates sound judgement and decision-making skills. A problem-solver at heart. Excellent written and oral communication skills; Demonstrates a high level of diplomacy and professionalism. Strong work ethic, hands-on, with a customer service mentality. Team player, ability to work cross-functionally, self-driven, motivated, and able to work under pressure Extensive experience in using Data Loader and other data loading tools Additional background in SeviceNow, Community, CPQ, Marketo and other integrations a plus Experience using MS Excel and Database modeling Ability to work independently and be proactive Be able to work under pressure, multi-task, manage changing priorities and workload Additional Information The recruitment process includes online assessments as a first step. We send them via e-mail, please check also your SPAM folder. We work from Pune office 4 times a week Qualifications We are seeking candidates with: Outstanding listening, analytical, organizational and time management skills. Excellent written and oral communication skills; Demonstrates a high level of diplomacy and professionalism. Strong work ethic, hands-on, with a customer service mentality. Team player, ability to work cross-functionally, self-driven, motivated, and able to work under pressure. Able to work independently and lead projects of moderate complexity. Ability to identify areas for process improvement and recommend/implement solutions Proven creativity and problem solving skills; ability to work around obstacles and solve problems with minimal direction Ability to develop effective relationships with business users, technical staff and executive management Ability to prioritize work and meet deadlines in a fast-paced environment Flexibility with a demonstrated ability to embrace change Bachelor's Degree BA/BS in Computer Science or similar technical degree or equivalent experience 3+ years of hands-on experience developing Salesforce and ServiceNow In-depth knowledge of Salesforce and ServiceNow programmatic features Outstanding listening, analytical, organizational and time management skills. Ability to dig into data, surface actionable insights and demonstrates sound judgement and decision-making skills. A problem-solver at heart. Excellent written and oral communication skills; Demonstrates a high level of diplomacy and professionalism. Strong work ethic, hands-on, with a customer service mentality. Team player, ability to work cross-functionally, self-driven, motivated, and able to work under pressure Extensive experience in using Data Loader and other data loading tools Additional background in SeviceNow, Community, CPQ, Marketo and other integrations a plus Experience using MS Excel and Database modeling Ability to work independently and be proactive Be able to work under pressure, multi-task, manage changing priorities and workload Additional Information The recruitment process includes online assessments as a first step. We send them via e-mail, please check also your SPAM folder. We work from Pune office 4 times a week Show more Show less

Description Amazon.in Home Entertainment team is seeking an analytical, creative, and highly motivated Marketing Manager to develop, execute, and evaluate merchandising, marketing, and site experience. Role & Responsibilities Own all key traffic drivers for the category/ line of business, and work as a category advocate with central traffic teams. Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business. Analyze customer cohorts and drive initiatives to improve growth key cohorts. Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing. Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives. Develop the category’s style guidelines, merchandising calendar, promotions, and packages for brand promotions. Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal. Present to senior management externally and internally. Meet business goals while ensuring a top-notch customer experience. Basic Qualifications 3+ years of professional non-internship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross-functional marketing programs Experience using Microsoft Excel to manipulate and analyze data Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion Preferred Qualifications Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ASSPL - Karnataka Job ID: A3001840 Show more Show less

Marketing & Sales Managers Spin up campaigns, schedule social posts, track pipeline, analyze performance, own budgets, coach teams, and negotiate enterprise deals; senior leads set brand and go‑to‑market strategy. Commercial Software ‑ HubSpot, Mailchimp, Marketo, Hootsuite, Sprout Social, Buffer, Google Analytics, Adobe Analytics, WordPress (dot‑com plans), HubSpot CMS, SEMrush, Ahrefs, Moz, Salesforce, Zoho CRM, Pipedrive, PandaDoc, Proposify, Asana, Trello, Monday.com, Tableau, Power BI, Zoom, Teams. Open / Free Software ‑ Mautic, SendPortal, Listmonk, Matomo, Open Web Analytics, WordPress.org, Drupal, Joomla, SuiteCRM, EspoCRM, Odoo CRM Community, Jitsi Meet, Taiga, OpenProject, Kanboard, LibreOffice Impress, Google Slides, Metabase, Apache Superset. Show more Show less

Managing the Marketo operations Managing the campaigns for events and product marketing along with daily campaigns Managing end to end admin for Marketo Required Candidate profile Marketo certified Perks and benefits Work from home and working for Amazon

The Opportunity We re hiring a Talent Marketing Manager for APJ, based in Bangalore, to lead regional execution of talent marketing strategies. Think of this as a B2B demand generation role, where your product is a career at Okta, and your target audience is top technical and go-to-market talent across APJ. This is a hands-on, high-impact role. You ll plan and execute events, campaigns, and content strategies that drive qualified candidate leads and elevate our presence across key APJ markets. You ll partner closely with Recruiting, Employer Brand, and Marketing teams to turn global brand strategy into local action, and you ll be accountable for the performance and outcomes of the programs you deliver. What will you do You ll work on building Okta s talent brand with marketing strategies, campaigns, and content. You ll support in delivering a world-class candidate experience with end-to-end engagement. You ll generate leads from marketing campaigns and ensure the success of such initiatives, and report the ROI You ll identify and implement events, such as conferences, career fairs, webinars, meetups, and hackathons, to help us stay at the forefront of our desired candidates minds. You ll partner with Marketing Communications to roll out any communications that build on our employer brand. Including referrals and internal mobility You ll work closely with your Global Talent Marketing and Recruiting team to gain a clear view of hiring needs and help address challenges through marketing and talent attraction initiatives. You ll support the creation of monthly reports tracking key events and their performance. You ll partner with external vendors and internal stakeholders to bring our programs to life. Lead multiple strategic initiatives and projects, scaling them from concept to delivery in partnership with internal teams. Manage editorial calendar for publishing across different regional employer brand-focused social properties. Manage hiring personas to update campaign targeting across social platforms to evolve personas as the business changes. With compelling copy you've drafted and designed, create visually impactful content for social media, ads, emails, videos, etc. What you will bring: 7+ years of experience in marketing, with a strong track record of driving programs in fast-paced, dynamic environments. Expertise in partnering with global teams across multiple time zones Should have worked with teams across the organization to deliver programs Impressive interpersonal and collaboration skills Ability to innovate and think beyond the ordinary Experience with Marketo or a similar marketing automation platform Experience with Canva, Photoshop, or similar design and editing software Experience using a CRM and segmentation Can-do attitude with proven experience creating campaigns from conception to completion

Okta is looking for a Marketing Operations Manager to join the Marketing Data Operations and Technology team. Okta has ambitious growth plans and is striving for operational excellence across the underlying marketing technology infrastructure to support the wider go-to-market organization. This role will be instrumental in optimizing our marketing automation and CRM processes, ensuring data integrity, and driving lead lifecycle management operations. You will work closely with various teams across the organization (including Marketing Automation, Business Technology, and Digital Marketing) to maintain and optimize Okta s Marketing Operations infrastructure. Our ideal candidate will be a creative problem-solver with a strong technical aptitude and a passion for leveraging our tools to help solve business problems. This role will be reporting into the Sr. Manager, Marketing Operations. Job Duties And Responsibilities : Oversee Marketo and Marketo integrations as a subject matter expert (including tool provisioning, supporting internal security initiatives, monitoring Marketo system health, and engaging with Marketo technical support teams). Develop and maintain comprehensive documentation including technical architecture, business requirements, and data dictionaries. Support and troubleshoot third party integration setup and dataflow into Marketo such as paid media, webinar platforms (On24, BrightTalk etc.), content syndication vendors, and more. Lead tool technical support and drive tool optimization in Marketo integrated systems, including Splash, 6sense, Folloze, and more. Routinely audit, optimize, and manage the core operational processing programs and architecture within Marketo. Partner closely with the Marketing Automation & Analytics team to ensure that data collection and data transfer across Marketo and the Marketing Technology ecosystem support the marketing needs. Partner closely with Legal & Privacy to manage Marketo privacy and compliance programs through audits, updates, and documentation. Support extended teams like Marketing and Business Technology with Marketing Operations initiatives and inquiries. Skills & Experience: To successfully undertake this role, the individual will be expected to have: 7+ years relevant Marketing Operations experience at a fast-growing B2B SaaS company Required: 5+ years of experience of managing and working with Marketo at an admin capacity - Marketo Certified Expert preferred Required: Strong critical thinker and problem solver, with an eye for detail Required: Proven ability to collaborate effectively across functionally and geographically distributed teams Required: Experience of working with business stakeholders to understand existing workflows, business requirements and translate this into solution design and delivery. Required: Exceptional written and verbal communication skill with the ability to convey technical information in a clear and concise manner Preferred: Experience of working with Salesforce (preference for candidates who have worked directly with systems integrations with Salesforce). Candidates should be comfortable with the core Salesforce Object models Preferred: Candidates with exposure to a range of Marketing Technology applications: For example: Sales outreach platforms: Such as Outreach / SalesLoft. ABM platforms: Such as 6Sense / Folloze. Event tech platforms: such as On24 / BrightTalk / Rainfocus Data Enrichment Tools: Such as Leadspace/ Clay / ZoomInfo / Clearbit "This role requires in-person onboarding and travel to our Bengaluru, IN office during the first week of employment."

Join Us! At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us! As a Tech Process Specialist, you will serve as a vital member of moving a program from conception to completion. You will leverage your expertise in marketing automation to influence best practices, streamline production and execution, and optimize program performance. You’ll be responsible for building components essential to the program including emails, landing pages, campaigns and forms. You’ll collaborate with delivery managers to ensure the accuracy of final deliverables and troubleshoot potential discrepancies. As a Tech Process Specialist, you will be responsible for increasing email marketing success by developing, building promotional mailers, landing pages and testing email communications. Position Responsibilities Provide strategic best practices and recommendation for marketing programs Produce campaign assets including emails, landing pages, and forms within a marketing automation WYSIWYG editor Create campaigns to support different marketing initiatives including nurture programs, lead scoring, event promotion, and data management Ensure the accuracy and continuity of existing and newly created programs Translate and communicate technical concepts to internal teams Interpret non-technical initiatives into technical solutions Provide campaign performance results in comparison to industry and internal benchmarks Collaborate with teammates to continuously optimize output and program performance To carry out campaign reviews, complete campaign management, comprehensive campaign insight, final campaign inspections across the board, and module lead reviews. Clearly comprehend how to assign tasks in accordance with project requirements. Having good communication skills in order to communicate with stakeholders. Technical knowledge of HTML and CSS must be there for email development. Proficient in front-end development and the creation of responsive emails, table-based layouts, and mobile responsive. Problem-solving abilities and willingness to collaborate with team members. By offering constructive solutions and actively participating in finding resolutions. Must have a good knowledge of excel to perform the data management documentation part. Familiarity with email marketing and marketing automation technology. Troubleshoot HTML, CSS, and other performance issues. Create/modify email templates and existing campaigns. Allocating work to team members, review work in different phases, help/solve team members issues whenever required. Ensures the automation of code with keeping in mind the reusability of code (Code globalization and optimization) which can save efforts/TAT and can be used in different programs/campaigns. Skills Email Marketing Specialist HTML CSS Javascript Figma Sketch PhotoShop AMP Dynamic Emails Minimum Requirements 4+ years experience in marketing automation tools such as Eloqua, Marketo, Marketing Cloud, etc. 4+ years of HTML and/or CSS experience (develop the HTML code from scratch) Valuable teammate that contributes to overall success but also able to work independently, is detail oriented and solution-driven Preferred Qualifications Preferred qualifications Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable: Certified in marketing automation tools Experience working with code developing tools such as Dreamweaver Having a good presentation Skill to demonstrate project outcomes Highly analytical, with a track record of being a strong problem solver Presenting to business stakeholders, and driving value for the business Understanding of marketing operations, processes, business requirements. Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Benefits We support you with competitive wages and comprehensive health care including medical, dental and vision coverage We support your family with gender-neutral baby bonding leave, 26 week birth-parent maternity leave, and generous life, accident and disability insurance minimums We support your teams with free daily lunch, fully stocked micro-kitchens, and culture clubs and employee resource groups that let you share what you care about At the Google Operations Center, we don't just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our products, and our community. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Show more Show less

Location: India (Remote or Office-Based) Reports to: Director, Marketing Operations Leader Position Overview: Gainwell is seeking a Marketing Operations Manager to oversee the execution and optimization of digital marketing operations. This role will manage marketing automation, campaign execution, lead data integrity, and performance tracking, ensuring smooth operations and reporting for marketing initiatives targeting the US public health and Medicaid sector. The ideal candidate will have strong technical expertise in marketing automation (Marketo, HubSpot, Eloqua), CRM systems (Salesforce), data-driven marketing operations, and campaign execution. This role will serve as the operational backbone of the marketing team, ensuring campaign efficiency, accurate reporting, and seamless execution across digital channels. ________________________________________ Key Responsibilities: Marketing Automation & Campaign Execution Manage and execute campaigns using marketing automation platforms (Marketo, HubSpot, Eloqua). Set up, test, and troubleshoot email marketing campaigns, nurture workflows, and landing pages to drive engagement and conversions. Ensure seamless lead management, scoring, and routing in collaboration with sales and field marketing teams. Optimize campaign workflows and automation sequences to improve efficiency and performance. Data Integrity, Reporting & Performance Tracking Ensure data integrity in marketing automation and CRM platforms, maintaining clean and accurate lead records. Build and maintain marketing performance dashboards using tools such as Salesforce, Power BI, or Google Analytics. Track and analyze campaign performance, providing insights and recommendations to improve ROI and lead conversion. Support multi-channel attribution modeling to optimize budget allocation across digital marketing channels. Process Optimization & Cross-Functional Collaboration Identify and implement process improvements in marketing operations, enhancing efficiency and automation. Work closely with Field Marketing, Product Marketing, and Content teams to ensure campaign goals align with business objectives. Support marketing tool integrations and troubleshoot technical issues related to CRM, analytics, and automation platforms. Assist with ABM campaign execution, ensuring highly targeted outreach to key state accounts. ________________________________________ Qualifications & Experience 5–8 years of experience in marketing operations, digital marketing, or marketing automation management. Hands-on experience with marketing automation platforms (Marketo, HubSpot, Eloqua) and CRM systems (Salesforce,). Strong knowledge of Account-based Marketing data management, segmentation, lead scoring, and workflow automation. Experience in tracking, reporting, and analyzing marketing performance metrics using Google Analytics, Tableau, Domo, Power BI, or similar tools. Ability to work cross-functionally with sales, marketing, and IT teams to optimize processes and improve campaign effectiveness. Strong problem-solving skills with an analytical mindset and attention to detail. Knowledge of public sector or healthcare marketing is a plus but not required. Show more Show less

Summary Gainwell is seeking a Copywriter to craft engaging, high-impact content for website copy, ad campaigns, social media posts, and internal communications. This role will focus on writing clear, concise, and persuasive content that supports marketing initiatives and enhances Gainwell’s digital presence. The ideal candidate has a strong B2B writing background, excellent attention to detail, and the ability to write for different platforms and audiences while maintaining brand consistency Your role in our mission Website & Digital Marketing Copywriting (40%) Write and optimize website content, landing pages, and digital ad copy to improve engagement and conversions. Ensure all digital content is SEO-friendly and aligns with Gainwell’s brand voice. Collaborate with designers to ensure cohesion between visual and written content. Social Media & Campaign Messaging (30%) Develop LinkedIn, Twitter, and other social media content targeting healthcare and public sector audiences. Create copy for paid ad campaigns, email marketing, and display ads. Write scripted video content to support multimedia production efforts. Internal Communications & Editorial Support (30%) Assist with internal newsletters, employee communications, and corporate messaging. Support HR and leadership teams in developing employee engagement content. Provide proofreading and editing support for key business materials. Required Qualifications: 3–6 years of experience in copywriting, content marketing, or digital marketing writing. Strong understanding of SEO, digital advertising, and social media content creation. Ability to adapt writing style for different platforms and audiences. Excellent attention to detail and ability to write error-free content. Preferred Qualifications: Experience writing for public sector, healthcare, or enterprise B2B audiences. Knowledge of email marketing best practices and automation tools (HubSpot, Marketo). Show more Show less

Job Description Summary We are looking for a Software Engineer (Salesforce) to lead the growth of GE Electrification Software Salesforce environment in supporting Commercial IT systems and tools. You will be responsible for the design, development, implementation, and support of elegant solutions in our Salesforce platform. You will join the enterprise application engineering team to debug, resolve critical issues and improve the overall system stability and increase platform utilization across Sales, Marketing, Service, Finance, and commercial organization. The ideal candidate has a background in sales, marketing, and customer service systems, has proven success as a Salesforce developer, and has the desire to be a thought-leader on a quickly growing team. Job Description Roles and Responsibilities: Lead analysis, design, development, unit test and deployment on Salesforce classic and lightning platforms as part of Agile cadence. Work on user stories, data loads, minor/major enhancements in partnership with business and product owners. Work on production incident debugging, analysis, bug fixes and deployment. Responsible for the overall platform health, sustenance, governance, and standards adherence with a goal to reduce technical debt and 80% utilization of out of the box Salesforce features. Define and incorporate best-in class governance and standard practices on the platform profiles, permission sets, naming conventions, license utilization, duplicate record avoidance and business self-service features. Build salesforce developer and operational technical guides, patterns, and best practices to towards building/maintaining a sustainable Salesforce platform. As platform consultant on various projects through successful implementation Qualifications/Requirements: BS/MS degree in Computer Science or related technical field involving coding or equivalent work/technical experience. 4-5 years' experience as a Salesforce Developer in Sales and Service Cloud. 3+ years of experience with HTML/CSS/JAVASCRIPT for LWC Experience working on development of Sales Cloud instances for mid-market or enterprise size companies. Strong proficiency with Force.com Platform skills (Apex, Lightning (LWC, Aura), SOQL, Unit Testing, Visualforce, Flows, Triggers) Experience with Salesforce sites and Communities. Experience integrating Salesforce with external systems (REST & SOAP API, JSON, etc.) Experience using Apex Data loader. Knowledge of Salesforce platform best practices, design guidelines and governor limits Experience using CI/CD Flosum tool. Desired Characteristics: Salesforce Platform Developer I certification and Salesforce Admin certification Working towards System Architect certification Experience working on integrations with (e.g., Marketo, Outreach, LeanData, ERP, Pramata, Flexera, Oracle CPQ) Desire for continuous learning and certification in new tools Excellent communication, documentation, and organizational skills. Has experience defining Salesforce Org. Best practices, Governances, Industry Standards and being an evangelist and adherence champion. Second shift in IST time zone. Business Acumen: Demonstrates the initiative to explore alternate technology and approaches to solving problems. Skilled in breaking down problems, documenting problem statements and estimating efforts. Ability to analyze impact of technology choices. Skilled in negotiation to align stakeholders and communicate a single synthesized perspective to the scrum team. Shift : This position requires candidate to work in second shift (1:00 PM – 10:00 PM IST) Additional Information Relocation Assistance Provided: Yes

When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive data-powered marketing by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Martech & Personalization Specialist works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Monitoring and optimizing platform performance. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 2 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or sales CRMs. 2 or more years experience with digital marketing. Significant experience leveraging front-end technologies such as Javascript in the context of marketing technology platforms Ability to meet deadlines, manage multiple projects simultaneously, and to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Adobe Real Time CDP Developer Expert Certification or Adobe Real Time CDP Business Practitioner Professional Certification . Marketo Expert Certification. Experience Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Show more Show less

TL;DR: We’re hiring a Director of Demand Generation to lead enterprise-focused, AI-powered, full-funnel campaigns that create and accelerate qualified pipeline. This is a strategic and hands-on role for someone who thrives on performance metrics, integrated storytelling, and building GTM systems that scale. This role is a true partner to Sales—working lockstep on building new pipeline, expansion strategies, and sales enablement through integrated campaigns. With a category-defining AI optimization platform and global industrial leaders as customers, we need a high-velocity, AI-savvy Director of Demand Generation to build the digital engine that fuels our entire go-to-market funnel. This role isn’t just about MQLs—it’s about full-funnel, inbound-led growth that directly maps to pipeline and revenue. You’ll architect and execute a holistic, verticalized demand engine—from first click to closed won. If you’ve scaled ABM campaigns, led enterprise SaaS growth engines, and have the tech chops to leverage AI-driven workflows and ops infrastructure, we want you to lead the next phase of our marketing evolution. This is remote, ideally based in North America or Europe About us: At Imubit, we’re not just optimizing industrial processes—we’re redefining how entire industries operate. As the pioneer of Closed Loop AI Optimization (AIO), we are leading the charge in transforming refining, chemical, cement, and mineral mining plants with AI-driven automation. Our Optimizing Brain™ Solution puts the power of AI directly into the hands of engineers, enabling them to build and deploy their own multipurpose models to unlock new levels of efficiency, profitability, and sustainability. Seven of the top ten U.S. refiners trust Imubit, with our solution deployed in over 90 high-value applications, delivering real-time process optimization that drives margins, reduces emissions, and builds the AI-savvy workforce of the future. Co-founded by a Google Fellow and award-winning data scientist, Imubit brings together domain experts from industry leaders like Exxon, Shell, Holcim, and FLSmidth. Backed by tier-1 venture capital firms such as Insight Partners and Alpha Wave, we are setting a new standard for industrial AI. Our mission is simple but bold: helping the world’s leading industrial companies solve their most complex challenges, maximize long-term profitability, and future-proof their operations in an era of rapid change. If you’re ready to push boundaries and shape the future of industrial intelligence, now’s the time to join us. We are looking for: You, a strategic thinker and tactical executor. You lead with insights, learn through iteration, and obsess over results. You know that demand gen doesn’t stop at the lead—it extends through the entire customer journey, including expansion. You’ll lead account-based marketing (ABM), content marketing, and performance marketing programs that span industries and personas, manage agency and internal partners, and bring curiosity, process rigor, and a strong sense of ownership. You’ve worked in complex B2B environments with multi-stakeholder sales cycles. Now, you’re ready to build the demand generation center of excellence at Imubit. In this role, you will: Own and execute full-funnel demand generation and ABM strategies across paid (Google, LinkedIn, Meta, Email), organic social, and lifecycle marketing. Own and continuously optimize the marketing KPI dashboard, including MQL/SAL/SQL/Won metrics, MQL-to-SQL conversion rates, and cost-per-opportunity calculations utilizing the TOPO Double Funnel. Establish clear KPI definitions, cohort-based measurement standards, and maturity tracking (e.g., lead aging, Q-lag adjustments) to ensure accurate performance evaluation across quarters' Marketing KPIs Overview. Translate funnel insights into strategic investments by identifying underperforming conversion stages and re-allocating budget across paid/organic/ABM channels accordingly. Model and track marketing-led ARR growth, spend efficiency (Cost per MQL, per Booking), and forward-looking indicators such as pipeline outlook and ASP trends Collaborate with product marketing and subject matter experts to operationalize vertical-specific ABM campaigns. Manage the development of program assets to fuel campaigns and serve as sales tools, track engagement and optimize (webinars, whitepapers, case studies, email messages and so on) Build and manage annual ABM and vertical demand plans aligned to top-line pipeline and revenue goals. Oversee digital agency partners to optimize paid channel performance, budgets, targeting, and attribution. Develop and execute lifecycle marketing strategies to nurture leads and expand existing accounts. Design reporting systems that track true pipeline and multi-touch revenue attribution (not just MQLs). QA back-end tracking systems and continuously improve campaign analytics. Integrate AI into marketing workflows—trigger-based outreach, smart segmentation, and predictive insights. Stay ahead of digital trends and best practices, continually raising the bar on campaign performance. Manage campaign budgets and continuously optimize spend to maximize ROI across programs and channels, and forecast spend. Qualifications & Skills: 7+ years of B2B digital marketing experience with a focus on integrated multi-channel demand generation and ABM. Proven success in scaling pipeline-focused campaigns at enterprise SaaS or tech companies. Experience managing external agencies and internal cross-functional teams. Track record of directly contributing to pipeline and closed revenue. Familiarity with selling into complex buying committees and technical industries. Deep knowledge of multi-channel marketing, lifecycle marketing, and organic social across the full GTM funnel. Demonstrated ability to develop and deploy Gen AI-powered tools and GPTs (e.g., content generation, smart email nurturing, audience segmentation, AI chat-based discovery). Experience in designing smart trigger-based workflows using marketing ops and RevOps platforms integrated with Gen AI models. Adept at interpreting signal-driven behavioral data and turning it into scalable automated marketing journeys and demand playbooks. Expertise in ABM strategy and execution across industries and buyer personas. Strong proficiency with marketing analytics tools (e.g., GA4, HubSpot, Marketo, Salesforce, attribution platforms). Heavy ops background with strong campaign attribution skills. Comfort with AI tooling and workflow automation for intelligent outreach and nurturing, segmentation and personalization, and funnel analytics. Analytical, process-oriented, and detail-obsessed. Excellent communication skills and ability to influence cross-functional stakeholders. Strong curiosity and a genuine desire to partner with Sales and drive their success. Character Traits: Strategic: You connect dots others don’t and build frameworks from noise. Curious: You ask why, test everything, and are never satisfied with the status quo. Driven: You pursue excellence with urgency and focus. Collaborative: You play well with others but don’t wait for instructions. Accountable: You own results and push hard to make the number. Imubit provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Imubit complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Imubit does not accept or retain unsolicited CVs or phone calls and/or respond to them or to any third party representing job seekers. No visa sponsorship is available for this position.

When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive data-powered marketing by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Martech & Personalization Specialist works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Monitoring and optimizing platform performance. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 2 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or sales CRMs. 2 or more years experience with digital marketing. Significant experience leveraging front-end technologies such as Javascript in the context of marketing technology platforms Ability to meet deadlines, manage multiple projects simultaneously, and to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Adobe Real Time CDP Developer Expert Certification or Adobe Real Time CDP Business Practitioner Professional Certification . Marketo Expert Certification. Experience Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Show more Show less

Digital Marketing Job Profile (with Technical Focus for MCA Graduates): Core Responsibilities: Develop and execute comprehensive digital marketing strategies: This includes planning campaigns across various channels (SEO, SEM, social media, email, content, paid advertising, etc.). Search Engine Optimization (SEO) & Search Engine Marketing (SEM): Conduct keyword research, competitive analysis, and technical SEO audits. Optimize website content, structure, and performance for higher organic search rankings. Manage and optimize paid search campaigns (PPC) on platforms like Google Ads and Bing Ads. Data Analysis and Reporting: Track, measure, and analyze campaign performance using web analytics tools (e.g., Google Analytics, Google Search Console). Interpret data to identify trends, derive actionable insights, and optimize campaigns for improved ROI. Create detailed reports and dashboards to communicate performance to stakeholders. Website and Landing Page Optimization: Understand website usability and user experience (UX) to improve conversion rates (CRO). Collaborate with web developers (leveraging MCA skills) to implement SEO recommendations and track technical issues. A/B test various elements of landing pages and website content to enhance performance. Marketing Automation & CRM: Implement and manage marketing automation platforms (e.g., HubSpot, Mailchimp) for email campaigns, lead nurturing, and customer journeys. Utilize CRM systems to manage customer interactions and segment audiences effectively. Content Strategy & Management (with a technical lens): Understand how content management systems (CMS) like WordPress function for publishing and optimizing content. Potentially create and optimize engaging content, including understanding video marketing and basic photo/video editing. Social Media Marketing: Develop and implement social media strategies, including content creation, scheduling, community management, and analytics. AI and Machine Learning in Marketing: Explore and leverage AI tools for optimizing marketing campaigns, predictive analytics, and personalized customer experiences. Technical Problem Solving: Identify and troubleshoot technical issues related to website performance, tracking, and campaign delivery. Cross-functional Collaboration: Work closely with IT, development, sales, and design teams to ensure seamless execution of marketing initiatives. Key Technical Skills for MCA Graduates in Digital Marketing: Given an MCA background, you have a distinct advantage in the following technical areas that are increasingly crucial in digital marketing: Programming & Web Development Fundamentals: Understanding of HTML, CSS, JavaScript: While not necessarily building websites from scratch, knowing these languages helps in understanding website structure, implementing tracking codes, and collaborating effectively with developers. Backend knowledge (e.g., Python, Java basics): This can be highly beneficial for working with APIs, integrating different marketing platforms, or even building custom marketing tools. Database Management (SQL, NoSQL): The ability to query and manage data is invaluable for advanced analytics, customer segmentation, and personalized marketing efforts. Content Management Systems (CMS): In-depth knowledge of platforms like WordPress, Drupal, or Joomla, including their technical aspects and optimization capabilities. Data Analytics & Business Intelligence: Advanced Web Analytics Tools: Proficiency in Google Analytics 4 (GA4), Google Tag Manager (GTM) for implementing tracking, and other analytics platforms. Data Visualization Tools: Experience with tools like Tableau, Power BI, or even advanced Excel for presenting insights effectively. Statistical Analysis: A solid grasp of statistical concepts for interpreting data, running A/B tests, and making data-driven decisions. Big Data Concepts: Understanding how to work with and derive insights from large datasets. Search Engine Optimization (SEO) Tools & Concepts: Technical SEO: Deep understanding of website architecture, crawlability, indexability, site speed optimization, schema markup, and other technical factors affecting search rankings. SEO Tools: Expertise in using tools like SEMrush, Ahrefs, Moz, Screaming Frog for comprehensive SEO analysis. Marketing Automation & CRM Platforms: Technical proficiency in configuring and managing platforms like HubSpot, Salesforce Marketing Cloud, Marketo, Pardot, etc. Understanding API integrations between marketing platforms and other business systems. Cloud Computing (Basic understanding): Knowledge of cloud platforms (AWS, Azure, GCP) can be helpful when dealing with website hosting, data storage, or deploying marketing applications. Artificial Intelligence (AI) & Machine Learning (ML) Concepts: Understanding the basics of how AI/ML models work and their applications in marketing (e.g., predictive analytics, content personalization, chatbot development). Potentially even some exposure to ML libraries (e.g., Python's scikit-learn) for building simple models or understanding data science outputs. Pls call 8250041273 Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹25,000.00 per month Benefits: Cell phone reimbursement Health insurance Provident Fund Schedule: Day shift Morning shift Work Location: In person Application Deadline: 09/06/2025