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50.0 years
6 - 8 Lacs
Gurgaon
On-site
About the Opportunity Job Type: Permanent Application Deadline: 23 June 2025 Job Description Title Lead Business Analyst Department ISS Delivery Location Gurgaon or Bengaluru, India Reports To Manager Business Analyst Level 4 We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working together - and supporting each other - all over the world. So, join our Investment Solutions and Services (ISS) Delivery team and feel like you’re part of something bigger. About your team ISS Delivery provides the design and delivery of all changes in business process and/or technology solutions that support the growth for Fidelity’s Global Investment Solutions & Services business. We support Investment Management, Asset Management Operations and Distribtion teams primarily located in London, Hong Kong, Tokyo, Toronto, Australia, Singapore and China. About your role Fidelity is embarking on several strategic programs aimed at developing a comprehensive end-to-end solution to facilitate the next evolutionary stage of our Distribution Business. The successful candidate will join our Delivery & Change Team to support these programs, which cover areas such as Content Management, Client Onboarding, Client Reporting, Sales Toolkit, and Customer Relationship Management System. As a business analyst, you will be responsible for: Business Requirements and Specifications: Identify and translate business needs into functional specifications. Documentation: Produce high-quality documentation for requirements gathering, business analysis, and process mapping/optimization. Collaboration: Collaborate with architects, engineers, and analysts in various locations to attain desired outcomes. Project Management & Delivery: Collaborate with Product/Project Managers to develop project plans, identify risks and issues, participate in backlog grooming, prioritize tasks, and assist in iteration planning with the delivery team. Overseeing end-to-end delivery of projects from inception through to completion. Stakeholder Engagement: Lead interactions with global sales and marketing stakeholders. Presentation and Reporting: Prepare presentation materials for senior leadership and support project status monitoring and reporting. Functional Expertise: Develop deep expertise in the specified business areas, stay updated with industry trends, and continuously improve the operating model. User Support and Training: Provide support and training to users on technology platforms and tools. Mentorship: Serve as a mentor or coach to junior business analysts within the team. About you With a solid background in the analysis, design and implementation of complex technology solutions, you’re the specialist we need. You: Experience: Minimum 6 years of business analysis experience within the asset management industry or financial services/investment banking industry. Technical Skills & Industry Knowledge: Experience with industry-standard software delivery life cycles, including both in-house built systems and vendor implementations. Experience in Content Management Systems (built inhouse or vendor solution) Working knowledge of databases and SQL queries. A good understanding of the end-to-end asset management process and data. Thorough understanding of different asset classes, including Equity, Fixed Income, and Multi-Assets. Communication Skills: Effective communication and problem-solving skills to explain complex ideas to non-technical audiences. Experience working with senior business stakeholders. Strong problem-solving and teamwork skills. Education & Professional Qualifications: B. Tech / B.E. or MBA (Finance) preferred Relevant certifcations such as CFA, FRM, or CIPM being advantageous. Additional Skills (Nice to Have): Familiarity with CRM systems, with Salesforce experience preferred. Experience with sales and marketing tools such as Seismic, Marketo, Medallia, etc. Knowledge of visualization tools like Tableau, Power BI, DOMO, etc. Experience with third-party market data providers like Bloomberg, Morning Star etc. Experience working in data platforms. Experience in decommissioning & replacing legacy systems with strategic systems. Feel rewarded For starters, we’ll offer you a comprehensive benefits package. We’ll value your wellbeing and support your development. And we’ll be as flexible as we can about where and when you work – finding a balance that works for all of us. It’s all part of our commitment to making you feel motivated by the work you do and happy to be part of our team. For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com. For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com.
Posted 1 week ago
8.0 years
0 Lacs
Pune
Remote
Capgemini Invent Capgemini Invent is the digital innovation, consulting and transformation brand of the Capgemini Group, a global business line that combines market leading expertise in strategy, technology, data science and creative design, to help CxOs envision and build what’s next for their businesses. Your Role Client Engagement & Advisory: Partner with clients to understand their business goals, CX challenges, and data needs. Provide strategic recommendations on how to leverage data to enhance customer engagement, satisfaction, and retention. Data Strategy Development: Design comprehensive data strategies tailored to client objectives, including customer segmentation, predictive modelling, and personalization. Define KPIs and metrics to measure the success of CX initiatives. Data Analysis & Insights: Analyze structured and unstructured data to derive actionable insights. Leverage advanced analytics techniques, including machine learning and AI, to identify trends and opportunities. Solution Design & Implementation: Collaborate with technical teams to design and implement data platforms, dashboards, and analytics solutions. Drive the implementation of customer data platforms (CDPs), marketing automation tools, and analytics systems. Stakeholder Management: Act as a trusted advisor to business stakeholders. Present findings, recommendations, and reports in a clear, compelling manner Your Profile 8-10 years of experience in data analytics, data strategy, or consulting roles, with a focus on customer experience, marketing, or business transformation. Minimum of 5-8 years of experience in omni-channel marketing, data analytics, or marketing automation implementation, with at least 2 years in a consulting role. 3+ years of experience in marketing orchestration, preferably with hands-on experience using marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, Marketo, etc.) and leveraging customer data for personalized, cross-channel campaigns. Bachelor’s degree in data science, Business Analytics, Computer Science, Marketing, or related fields. Masters degree preferable. Technical Skills: Proficiency in analytics tools (e.g., Python, R, SQL). Familiarity with visualization tools (e.g., Tableau, Power BI). Experience implementing CDP tools (Salesforce CDP, Adobe CDP, Segment etc) Knowledge of cloud platforms (e.g., AWS, Azure, Google Cloud) is a plus. Data Analytics Data modelling Digital Marketing Digital Technology Consulting Data-Driven Marketing Proven track record of contributing to client engagements and delivering data-driven solutions. Strong communication, problem-solving, and interpersonal skills. What you will love about working here We recognize the significance of flexible work arrangements to provide support. Be it remote work, or flexible work hours, you will get an environment to maintain healthy work life balance. At the heart of our mission is your career growth. Our array of career growth programs and diverse professions are crafted to support you in exploring a world of opportunities. Equip yourself with valuable certifications in the latest technologies such as Generative AI. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion
Posted 1 week ago
0.6 - 1.0 years
0 - 0 Lacs
India
On-site
Job Summary: We are looking for an experienced and data-driven CRM Manager / Executive to lead our customer relationship management strategies. The CRM Manager will be responsible for managing the CRM system, optimizing customer journeys, executing data-driven campaigns, and improving customer engagement, retention, and lifetime value. Key Responsibilities: Develop and execute CRM strategies to enhance customer engagement, retention, and loyalty Manage the day-to-day operation of the CRM platform (LeadSquared ) Segment the customer database for targeted and personalized marketing campaigns Collaborate with marketing, sales, and customer service to align CRM strategies with business goals Analyze customer data and campaign performance; report key metrics and insights Oversee the automation of customer journeys and lifecycle marketing Drive initiatives to improve customer experience based on behavior and feedback Work with IT or external vendors for CRM system upgrades and integrations Skills and Qualifications: Education & Experience: Bachelor’s degree in Marketing, Business, IT, or a related field (MBA is a plus) 0.6– 1 years of experience in CRM, customer marketing, or data-driven campaign management Hands-on experience with CRM tools like ( leadsquare ) Technical Skills: Strong analytical skills and experience with data segmentation and reporting tools (Excel, Google Analytics, Power BI) Knowledge of marketing automation platforms (e.g., Mailchimp, Marketo, ActiveCampaign) Familiarity with data protection regulations (GDPR, CCPA, etc.) Soft Skills: Excellent communication, interpersonal, and project management skills Ability to think strategically and execute tactically Customer-centric mindset with an eye for detail Key Performance Indicators (KPIs): Customer lifetime value (CLV) CRM campaign performance (open rate, click-through rate, conversion) Database growth and segmentation accuracy Interested Candidate call or share your CV / resume this number 94983 25088 Job Types: Full-time, Permanent Pay: ₹17,500.00 - ₹20,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Fixed shift Morning shift Supplemental Pay: Performance bonus Work Location: In person
Posted 1 week ago
3.0 years
0 Lacs
No locations specified
On-site
3 - 5 Years 1 Opening Bengaluru, Kolkata Role description Job Description: We are looking for a skilled Dynamics 365 CRM Developer to join our CRM team within the Experience & Platform group. In this role, you'll develop and maintain the firm’s enterprise Dynamics 365 Sales Hub, which powers business development activities across the organization. The CRM platform is a core part of our growth strategy and is tightly integrated not only with tools like Marketo, Seismic, LinkedIn Sales Navigator, and DQ Global, but also with our engagement delivery and financial systems. CRM data flows downstream into SQL via Azure Synapse for enterprise reporting and analytics. The team also uses Power Apps to extend the platform and streamline workflows across the firm. This role is ideal for a hands-on developer who can configure, extend, and troubleshoot the platform through custom development, integrations, and automation—while working within an Agile development framework. Your Day-to-Day May Include: Develop, configure, and customize the Dynamics 365 Sales Hub platform Design and implement custom plugins, workflows, and Power Automate flows Extend functionality using Power Apps (canvas or embedded) and JavaScript/HTML web resources Troubleshoot and maintain integrations with GTM and firmwide systems, including: Marketo, Seismic, DQ Global, LinkedIn Sales Navigator, Engagement delivery and financial systems Monitor and extend Azure Synapse for CRM-to-SQL data sync Write FetchXML queries and use Web API for data manipulation Collaborate with business and platform teams to translate requirements into scalable solutions Participate in Agile ceremonies, UAT cycles, and DevOps-driven release management Track development tasks, bugs, and enhancements using Azure DevOps Skills You Have the Following Technical Skills and Qualifications: Bachelor’s degree in Information Technology or a related field 3–5+ years of experience developing in Dynamics 365 Sales Hub Strong experience with: o Custom plugin development using C# o Power Platform (Power Automate, Power Apps) o JavaScript, HTML, and web resource customization o Proficiency in SQL and relational database design; ability to write complex queries Experience integrating CRM with other systems (e.g., marketing automation, financial/ERP, DQ Global, etc.) Experience in Report Authoring tools like Power BI and SSRS Working knowledge of Azure Synapse, Azure Data Factory, or ETL pipelines Experience in Agile development environments using Azure DevOps Strong problem-solving skills and ability to work cross-functionally Preferred Qualifications o Microsoft certifications in Power Platform or Dynamics 365 o Familiarity with enterprise-scale B2B or professional services CRM implementations About Grant Thornton INDUS ‘Grant Thornton INDUS’ comprises GT U.S. Shared Services Center India Pvt Ltd and Grant Thornton U.S. Knowledge and Capability Center India Pvt Ltd. Grant Thornton INDUS is the shared services center supporting the operations of Grant Thornton LLP, the U.S. member firm of Grant Thornton International Ltd. Established in 2012, Grant Thornton INDUS employs professionals across a wide range of disciplines including Tax, Audit, Advisory, and other operational functions. What sets us apart isn’t just what we do – it’s how we do it. We support and enable the firm’s purpose of making business more personal and building trust into every result. We’re collaborators – obsessed with quality and ready for anything – who understand the value of strong relationships. Our professionals are well integrated to seamlessly support the U.S. engagement teams, help increase Grant Thornton’s access to a wide talent pool, and improve operational efficiencies. Empowered people, bold leadership, and distinctive client service are imbibed in the culture at Grant Thornton INDUS. We are a transparent, competitive, and excellence-driven firm that offers an opportunity to be part of something significant. In addition, professionals at Grant Thornton INDUS serve communities in India through inspirational and generous services to give back to the communities they work in. Grant Thornton INDUS has its offices in two locations in India – Bengaluru and Kolkata
Posted 1 week ago
3.0 years
0 Lacs
Sardhana, Uttar Pradesh, India
On-site
Job Description Job Title: Email Production Specialist Location: Cupertino, CA (Hybrid schedule) Duration: 12 month contract with potential to extend, 40 hours/weekly Pay Rate: $59.00-$64.00/hourly Role Overview As an Email Production Specialist, you will be responsible for the end-to-end assembly and completion of email campaigns that go out worldwide and across various content types. You will be joining the E-mail Marketing/E-mail Production team that focuses on e-mail production services across all lines of business within the company. The team is 8+ individuals, and on average they are responsible for ~60 global campaigns/week. Responsibilities You will be expected to complete and thoroughly test/QA campaign setups, content, and change rounds in rapid succession. You’ll work closely with editorial, design, localization, programming, and local marketing teams on each project. Work effectively with copywriters, designers, international marketing leads, and a vast group of internal cross-functional partners to ensure that deliverables are met when due. Top Skills 3+ years of experience working in e-mail-based campaign production Being able to gather the various assets to put together e-mails, if things are missing – follow up with appropriate teams for quick turnaround time. Experience managing a workload of 5–8 campaigns/week. Experience building e-mails for enterprise e-mail service providers Utilizing tools such as MailChimp, Marketo, Salesforce, Adobe Campaign Manager, or comparable. Comfortable using HTML and CSS The ability to troubleshoot & resolve rendering issues across email clients & platforms. Experience working with cross-functional teams to drive project deadlines Following up with appropriate teams to gather needed information. Detail oriented, and comfortable peer reviewing You will be responsible for reviewing your own e-mails, and peer reviewing e-mails to ensure there are no mistakes prior to e-mails being sent out. Show more Show less
Posted 1 week ago
9.0 years
0 Lacs
India
Remote
What You Can Expect As a Business Transformation Sales Operations Analyst at Zoom, you will have the opportunity to drive key initiatives and contribute significantly to projects, which require a proactive and strategic approach. The ideal candidate should possess understanding of the revenue operations/deal desk operations ecosystem with hands-on experience in creating Business Requirements Documents , and through a deep understanding of business processes, will drive impactful change within the organization. About The Team As the Business Transformation Sales Operations Analyst supporting Go-To-Market (GTM) teams, you will analyze, design, and implement business systems and processes that enable the sales organization. This includes expertise in sales processes (Quote to Cash, Sales Forecasting, Pipeline Management, Lead to Opportunity), GTM strategy, and CRM tools like Salesforce. You’ll work closely with Product, Sales, Marketing, and Engineering to create Business Requirements Documents (BRDs), optimize systems, improve efficiency, and lead strategic improvements aligned with Zoom’s sales goals. Responsibilities Industry Experience (Mandatory): Background in the SaaS or technology sector, with direct involvement in Revenue Operations or Deal Desk Operations. Proven experience in managing/supporting and optimizing Lead to Quote, Quote to Cash processes, as well as knowledge in key Revenue Operations functions such as Lead to Opportunity, Forecasting, Pipeline Management, or Sales Commissions. Business Analysis (Mandatory): Should have worked on projects where one has demonstrated expertise in gathering, analyzing, and documenting business requirements, scope of the project, challenges, solution and implementation plan with workflows. Documentation Skills (Mandatory): The ideal candidate must have extensive hands -on experience in Business Requirement Documentation (BRD), SRS, creating user stories, and other technical/ policies/ procedures documentation. Technical Acumen: Practical experience with Salesforce Sales Cloud, including a solid understanding of lead management workflows, opportunity stages, contract management, and quote processes (Deal Desk operations). Some familiarity with SFDC integrations with various sales and marketing tools such as LeadSpace, LeanData, Pardot, Marketo, Outreach, ZoomInfo, Zuora, CPQ tools, or similar platforms is an added plus. Project Management: Proficient in project management tools with hands-on experience using project tracking software and a solid understanding of methodologies, capable of supporting both project planning and execution.Strong grasp of software development processes and effective communication with technical teams, coupled with experience in automation tools and AI-powered sales solutions. Collaboration: Exceptional interpersonal skills, demonstrating the ability to work productively in cross-functional teams and collaborate effectively with domain experts. What We’re Looking For Collaborate with Product Owners to document comprehensive business requirements, including functional and non-functional specs, BRDs, SRS, use cases, and related documentation. Work with Salesforce, Zuora, Data Science, Engineering, and in-house tech teams to deliver aligned solutions. Analyze business needs and recommend solutions that support Zoom’s strategy, translating them into clear requirements and policy documentation. Engage stakeholders to define project vision, scope, initial requirements, and support accurate planning and estimation. Assess current workflows and identify opportunities for improvement through software, automation, and AI. Support Product Owners by developing user stories, mapping process flows, and ensuring deliverables meet business goals. Create process flow diagrams and visuals to effectively communicate business processes. Maintain clear, consistent communication with business units to define system requirements, organizational processes, and governance protocols. Qualifications Bachelor’s degree in Business, Finance, IT, or a related field (MBA preferred). 9+ years of experience as a Business Analyst, Product Owner, Business Systems Analyst, or Sales Operations Analyst in the Software/SaaS industry. 5+ years of hands-on experience with Salesforce Sales Cloud and exposure to Sales/Marketing Tools such as LeadSpace, LeanData, Pardot, Marketo, Outreach, ZoomInfo, Zuora, CPQ tools, Lusha Must be skilled in methodologies such as Six Sigma, Agile, Waterfall, and Gap Analysis for project and process optimization. In-depth understanding of sales processes, revenue operations, and policy/procedure documentation. Strong analytical ability with a proven record of turning data into actionable insights. Excellent communication and collaboration skills with the ability to influence cross-functional teams and external partners. Experience leading cross-functional initiatives and delivering complex, large-scale projects. Strong organizational and project management capabilities, adept at balancing multiple priorities. #Remote #India Ways of Working Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting. Benefits As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information. About Us Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars. We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment. Our Commitment At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step. If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed. Show more Show less
Posted 1 week ago
15.0 years
0 Lacs
Delhi, India
On-site
Job Description: Head of Marketing – Pay10 India Position: Assistant Vice President / Vice President Department: Marketing & PR Location: Delhi Reports To: President Responsibilities a) Marketing Strategy Development: Develop and implement comprehensive marketing strategies to support the company’s goals, focusing on customer acquisition, retention, and brand positioning within the fintech space. Oversee the creation and execution of multi-channel campaigns across digital (social media, content marketing, SEO/SEM, email, etc.) and traditional platforms (events, PR, sponsorships). Align marketing efforts with business objectives, ensuring the marketing strategies are directly contributing to revenue growth and market share. b) Public Relations Strategy: Build and execute a robust public relations strategy to position the company as a thought leader in the fintech sector. Cultivate and maintain relationships with key journalists, influencers, and media outlets within the fintech and broader financial industry. Lead media outreach, press releases, and crisis management communications to maintain the company’s positive public image. c) Brand Management: Oversee the development and maintenance of the company’s brand identity, ensuring consistency across all marketing channels and touchpoints. Monitor competitor activities and market trends to adjust brand messaging and positioning in the ever-evolving fintech landscape. Guide creative teams in the production of compelling visual and written content that resonates with target audiences. d) Team Leadership: Lead, mentor, and develop a high-performing marketing and PR team, fostering a collaborative, innovative, and results-driven culture. Set clear goals and KPIs for the marketing and PR team, regularly evaluating performance and implementing improvements as needed. e) Cross-Functional Collaboration: Collaborate with product, sales, and customer service teams to develop marketing campaigns that align with customer needs and product offerings. Work closely with senior leadership to align on company messaging, strategic objectives, and major initiatives. f) Digital Marketing & Analytics: Utilize data and analytics to measure the effectiveness of marketing campaigns, making data-driven decisions to optimize future efforts. Oversee the company’s digital marketing strategy, including web and mobile app promotions, online content, and SEO/SEM. g) Event Management & Sponsorships: Organize and oversee participation in fintech events, conferences, webinars, and other public speaking opportunities to enhance visibility and reputation. Manage sponsorship opportunities, partnerships, and industry collaborations to boost brand awareness and credibility. h) Budget Management: Develop and manage the marketing and PR budget, ensuring resources are allocated effectively and cost-efficiently. Optimize ROI on marketing investments through careful planning and performance analysis. Skills and Knowledge Required: Education: MBA or equivalent in Marketing/International Business or a related field. Experience: 15+ years of marketing experience, ideally with a blend of startup and enterprise exposure in Fintech industry Strong background in fintech, payments, crypto, digital banking, or B2B SaaS (especially regulated industries) Proven track record in both growth marketing and brand building Familiar with performance channels (Google Ads, Meta, LinkedIn, etc.) and marketing automation (HubSpot, Marketo, etc.) Proficiency in digital marketing tools, analytics, CRM platforms, and social media management. Strong leadership and stakeholder management skills Comfortable operating in ambiguous, fast-paced environments Familiarity with global financial regulations and the ability to navigate complex compliance requirements related to marketing and PR Strong network of media contacts within the fintech, finance, and tech industries. Excellent communication skills, both written and verbal, with a demonstrated ability to interact with stakeholders at all levels. Personal Attributes: Strategic thinker with a creative mindset. Results-oriented with a focus on measurable outcomes. Strong problem-solving skills and ability to thrive under pressure. Passion for fintech and a deep understanding of the impact technology is having on the financial services industry. Show more Show less
Posted 1 week ago
0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Position: B2B Marketing Manager Location: Mumbai (On-site) Employment Type: Full-time Job Description As a B2B Marketing & Content Specialist, you will be responsible for developing and executing strategic marketing initiatives to drive awareness, engagement, and conversion within the B2B space. You will collaborate closely with cross-functional teams to create compelling content that resonates with our target audience and supports our overall marketing objectives. Key Responsibilities Develop and execute B2B marketing strategies to drive lead generation, customer acquisition, and retention. Create high-quality, engaging content for various channels including website, blog, social media, email campaigns, whitepapers, case studies, and more. Collaborate with product, sales, and marketing teams to understand market needs and develop messaging that effectively communicates our value proposition. Optimize content for SEO and ensure alignment with brand voice, style guidelines, and messaging consistency. Track and analyze content performance metrics to measure effectiveness and make data-driven decisions for continuous improvement. Stay updated on industry trends, competitive landscape, and best practices to identify opportunities for innovation and differentiation. Qualifications MBA / Bachelor’s degree in Marketing, Communications, or related field. Proven experience in B2B marketing, content creation, and digital marketing strategies. Excellent writing and editing skills with a strong attention to detail. Proficiency in SEO, keyword research, and content optimization techniques. Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) and CMS tools (e.g., WordPress). Strong analytical skills with the ability to interpret data and derive actionable insights. Ability to thrive in a fast-paced, collaborative environment and manage multiple projects simultaneously. Benefits Competitive salary and benefits package Opportunities for professional development and growth Flexible work environment Company events and team-building activities Skills: hubspot,marketo,keyword research,content optimization,cms tools,analytical skills,digital marketing strategies,cms like wordpress,b2b marketing,marketing automation platforms,content creation,b2b,project management,seo,ppc,lead generation,linkedin ads Show more Show less
Posted 1 week ago
8.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
The Strategy & Consulting Global Network Song Practice| Marketing Transformation | Life Science Marketing Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Digital Marketing, Creative Strategy, Brand Strategy, Campaign Management, Next Best Action Marketing, Mar-Tech Strategy, Customer Experience & Journey Development | Level: Manager| Location: Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture’s Strategy & Consulting Global Network Song practice. The Practice – A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. The Key Responsibilities Will Include Strong project management skills to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. An analytical & data driven mindset to drive result-oriented decisions Exposure and experience in roles across the marketing value chain, primarily in the life sciences or allied industries as detailed out below. Consulting & Advisory service Market Research Analysis and assessment of the pharmaceutical market across disease areas and opportunity identification for new launches, indication expansions, identify emerging trends, competitive landscapes, and new opportunities within the life sciences sector. Competitor benchmarking, patient journey mapping, segmentation & targeting Digital Marketing Develop E2E strategy & campaigns: Liaise with key client stakeholders in the marketing teams to design strategies for omni-channel marketing campaigns. Lead development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Provide expertise on Content design and campaign execution: Able to provide a perspective on identification and selection of the right digital channels and content types based on campaign objectives. Able to understand client requirements based on their briefs & ideate to appropriate creative designs. Support end to end campaign execution and suggest ways for optimization. Marketing Technology Lead platform assessment and solution design : Understand the marketing value chain across process, technology & people. Conduct a thorough assessment, propose a solution along with an operating model & define KPIs for different marketing technologies – Adobe / SF / Veeva. Have an understanding of the regulatory, compliance and governance landscape in the industry and build frameworks for scale up. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech stack and develop use cases to improve utilization of existing MarTech stack. Research, evaluate and recommend new martech systems and suppliers. Keep a holistic understanding of existing and upcoming martech platforms and how they connect into the broader marketing technology landscape. Tools & Platforms: Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Value realization : Crafting a value tree and developing business cases for implementation and scale up Gen AI Be aware of the latest AI developments in the Life Science industry and be able to co-create customized solutions for the client to meet their objectives. Have experience in CDP tools and platforms. Design and implement GenAI use cases Sales & Business Development Generating new business engagements: Drive new business opportunities by identifying and pursuing new leads, defining GTM strategy, facilitate client discussions and presentations to drive new business and client relationships. Own and drive RFP/RFI response coming in from Life Science customers Practice Development Take on leadership role: Support overall growth of practice across all the pillars – Marketing as well as sales, & service through a combination of business development, talent management, oversight of delivery work, and thought leadership. Collaborate with Salesforce, Veeva, Adobe, IQVIA etc. business groups, to enable business capabilities with agility, velocity, and quality while optimizing costs. Establish a strong network with key stakeholders in the Accenture ecosystem, across geographies to socialize and amplify the GN Song capabilities, operating model and ways of working to generate demand and meet the KPIs Lead and motivate teams with diverse skills and backgrounds. Manage and mentor talented teams of consultants and technologists supporting, providing input and guidance into the talent strategy and actively participate in engagement, capability development activities. Read About Us. Blogs What’s in it for you? An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit https://www.accenture.com/in-en/careers Accenture Global Network Song | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team. Show more Show less
Posted 1 week ago
2.0 - 4.0 years
8 - 12 Lacs
Bengaluru
Work from Office
Campaign Strategy and Execution Plan, execute, and optimise end-to-end performance marketing campaigns across digital channels, including LinkedIn, Google Ads, and email marketing. Develop and manage paid media strategies to generate high-quality leads for the sales team. Ensure all campaigns are aligned with Greenstitchs business objectives and target audience. Data-Driven Optimisation Monitor and analyse campaign performance metrics (CPC, CPL, ROI, etc.) to identify trends and opportunities for improvement. Use A/B testing, audience segmentation, and other methodologies to optimise campaign effectiveness. Provide detailed reports on campaign performance and actionable insights for continuous improvement. Lead Generation and Nurturing Collaborate with the sales team to define and refine lead qualification criteria. Build and execute nurturing workflows to guide leads through the funnel using marketing automation tools like HubSpot. Leverage retargeting and remarketing strategies to maximise conversions. SEO and SEM Management Manage and optimise search engine marketing (SEM) campaigns to improve visibility and drive traffic. Work with content teams (where applicable) to ensure SEO best practices are implemented across all digital assets. Collaboration and Coordination Partner with cross-functional teams, including product, sales, and content, to align marketing efforts with broader business goals. Provide input to the content team for campaign-specific messaging and creative assets. Required Skills and Qualifications Experience: 24 years in performance marketing, with a focus on B2B SaaS or tech-based industries, preferably fashion and textiles. Campaign Expertise: Proven experience managing and optimising paid campaigns on platforms like LinkedIn, Google Ads, and email marketing tools. Analytical Skills: Strong proficiency in analysing data and campaign metrics using tools like Google Analytics, HubSpot, or similar platforms. Marketing Automation: Hands-on experience with marketing automation tools (e.g., HubSpot, Marketo) for lead generation and nurturing. Budget Management: Experience managing and optimising marketing budgets for maximum ROI. SEO/SEM Knowledge: Familiarity with SEO principles and SEM campaign management. Adaptability: Ability to pivot strategies based on performance data and changing business needs. Preferred Skills Basic knowledge of sustainability and climate solutions Familiarity with CRM tools Content creation skills are a plus but not required What We Offer An opportunity to drive impactful marketing campaigns in the fast-growing climate-tech space. A collaborative work environment focused on innovation, creativity, and measurable outcomes. Competitive salary and benefits package. Exposure to sustainability leaders and industry experts shaping the future of fashion.
Posted 1 week ago
10.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Job Title: Senior Marketo Consultant About the Role: We are seeking two seasoned Senior Marketo Consultants with 10 years of overall experience in Marketing Automation, and a strong specialization in Marketo . This is a senior-level, hands-on role ideal for professionals with proven expertise in end-to-end Marketo implementation, campaign execution, platform integrations, and instance governance . The ideal candidates will bring a consultative mindset, technical acumen, and the ability to work cross-functionally with stakeholders across Marketing, CRM, and IT teams. Key Responsibilities: Lead end-to-end setup, configuration, and execution of Marketo marketing programs and campaigns. Implement and configure a clean Marketo instance , ensuring scalability and operational efficiency. Manage complex Marketo integrations with CRMs (e.g., Salesforce, MS Dynamics) and other third-party MarTech tools. Design and implement scalable program templates , automation workflows, and lead nurture streams. Enable platform integrations and ensure seamless data flow between Marketo and associated platforms. Analyze campaign performance and provide actionable insights to optimize marketing efforts. Collaborate with CRM, digital marketing, and data teams to ensure alignment on campaign strategy and execution. Ensure adherence to Marketo data governance , audience segmentation, and reporting best practices. Mentor junior team members , providing guidance on best practices, troubleshooting, and solution design. Required Skills & Experience: Minimum 10 years of total experience , with at least 5+ years of hands-on Marketo expertise . Strong experience in Marketo program architecture , integration, and multi-channel campaign execution. Proven track record of Marketo implementation , including instance setup, configuration, and documentation. In-depth understanding of lead lifecycle management, scoring models, funnel metrics , and campaign ROI. Expertise in CRM integrations —especially with Salesforce and Microsoft Dynamics. Working knowledge of HTML/CSS for customizing emails and landing pages. Advanced proficiency in: Smart Campaigns , Engagement Programs, Revenue Cycle Models Tokens (including Velocity scripting ) Webhooks, Custom Fields, and Custom Objects Experience working with Marketo REST and SOAP APIs for integration and data extraction. Marketo Certified Expert (MCE) certification preferred. Strong analytical, communication, and stakeholder management skills. This role offers the opportunity to drive marketing automation strategy in a collaborative and fast-paced environment, while working on cutting-edge MarTech solutions. Show more Show less
Posted 1 week ago
8.0 years
0 Lacs
Pune, Maharashtra, India
Remote
Capgemini Invent Capgemini Invent is the digital innovation, consulting and transformation brand of the Capgemini Group, a global business line that combines market leading expertise in strategy, technology, data science and creative design, to help CxOs envision and build what’s next for their businesses. Your Role Client Engagement & Advisory: Partner with clients to understand their business goals, CX challenges, and data needs. Provide strategic recommendations on how to leverage data to enhance customer engagement, satisfaction, and retention. Data Strategy Development: Design comprehensive data strategies tailored to client objectives, including customer segmentation, predictive modelling, and personalization. Define KPIs and metrics to measure the success of CX initiatives. Data Analysis & Insights: Analyze structured and unstructured data to derive actionable insights. Leverage advanced analytics techniques, including machine learning and AI, to identify trends and opportunities. Solution Design & Implementation: Collaborate with technical teams to design and implement data platforms, dashboards, and analytics solutions. Drive the implementation of customer data platforms (CDPs), marketing automation tools, and analytics systems. Stakeholder Management: Act as a trusted advisor to business stakeholders. Present findings, recommendations, and reports in a clear, compelling manner Your Profile 8-10 years of experience in data analytics, data strategy, or consulting roles, with a focus on customer experience, marketing, or business transformation. Minimum of 5-8 years of experience in omni-channel marketing, data analytics, or marketing automation implementation, with at least 2 years in a consulting role. 3+ years of experience in marketing orchestration, preferably with hands-on experience using marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, Marketo, etc.) and leveraging customer data for personalized, cross-channel campaigns. Bachelor’s degree in data science, Business Analytics, Computer Science, Marketing, or related fields. Masters degree preferable. Technical Skills: Proficiency in analytics tools (e.g., Python, R, SQL). Familiarity with visualization tools (e.g., Tableau, Power BI). Experience implementing CDP tools (Salesforce CDP, Adobe CDP, Segment etc) Knowledge of cloud platforms (e.g., AWS, Azure, Google Cloud) is a plus. Data Analytics Data modelling Digital Marketing Digital Technology Consulting Data-Driven Marketing Proven track record of contributing to client engagements and delivering data-driven solutions. Strong communication, problem-solving, and interpersonal skills. What You Will Love About Working Here We recognize the significance of flexible work arrangements to provide support. Be it remote work, or flexible work hours, you will get an environment to maintain healthy work life balance. At the heart of our mission is your career growth. Our array of career growth programs and diverse professions are crafted to support you in exploring a world of opportunities. Equip yourself with valuable certifications in the latest technologies such as Generative AI. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of €22.5 billion Show more Show less
Posted 1 week ago
5.0 years
0 Lacs
Gautam Buddha Nagar, Uttar Pradesh, India
On-site
We are seeking a highly strategic and results-driven Senior Digital Marketing Expert with deep expertise in demand generation and SEO to lead initiatives that drive qualified traffic, convert leads, and fuel business growth. This role will be responsible for developing and executing integrated digital campaigns across paid and organic channels, optimizing our SEO strategy, and improving marketing ROI across the funnel. Key Responsibilities: Demand Generation: Develop and execute full-funnel demand generation campaigns to drive lead acquisition and pipeline growth Leverage paid media (Google Ads, LinkedIn, programmatic), email marketing, content syndication, and webinars for lead generation Collaborate with sales and marketing teams to define target audiences, buyer personas, and campaign messaging Monitor, analyze, and optimize campaign performance based on key metrics (CPL, CAC, ROI, MQL to SQL conversion rates) Implement lead nurturing workflows using CRM and marketing automation tools (e.g., HubSpot, Marketo, Pardot) Search Engine Optimization (SEO): Lead technical and on-page SEO audits to ensure search engine best practices Develop a robust content SEO strategy aligned with business goals and keyword opportunities Collaborate with content writers and product marketing to create high-performing SEO content Monitor search rankings, crawl performance, backlinks, and site health using tools like Google Search Console, SEMrush, or Ahrefs Track organic traffic, keyword trends, and performance analytics to continuously refine SEO strategy Qualifications: 5+ years of experience in digital marketing with a focus on demand generation and SEO Proven track record of delivering measurable results through multi-channel lead generation campaigns Expertise in marketing automation platforms and CRM systems (e.g., HubSpot, Salesforce, Marketo) Strong analytical skills with experience in Google Analytics, SEMrush, Ahrefs, or similar tools Solid understanding of SEO principles, keyword research, and content optimization Experience managing PPC campaigns and paid social media is a plus Excellent communication, project management, and stakeholder alignment skills Preferred Attributes: Data-driven mindset with a passion for continuous testing and optimization Ability to work in a fast-paced, results-oriented environment Strategic thinker who can execute with precision Experience in B2B SaaS or tech industry is highly desirable CTC Bracket- Up to 20 lakh pa Show more Show less
Posted 1 week ago
5.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Find the below JD: 5+ years of hands-on experience in data engineering/ETL using Databricks on AWS / Azure cloud infrastructure and functions. 3+ years of experience in PBI and Data Warehousing experience performing root cause analysis on internal and external data and processes to answer specific business questions and identify opportunities for improvement. Experience with AWS (e.g. S3, Athena, Glue, Lambda, etc.) preferred. Deep understanding of data warehousing concepts (Dimensional (star-schema), SCD2, Data Vault, Denormalized, OBT) implementing highly performant data ingestion pipelines from multiple sources Strong proficiency in Python and SQL. Deep understanding of Databricks platform features (Delta Lake, Databricks SQL, MLflow) Experience with CI/CD on Databricks using tools such as BitBucket, GitHub Actions, and Databricks CLI Integrating the end-to-end Databricks pipeline to take data from source systems to target data repositories ensuring the quality and consistency of data is always maintained. Working within an Agile delivery / DevOps methodology to deliver proof of concept and production implementation in iterative sprints. Experience with Delta Lake, Unity Catalog, Delta Sharing, Delta Live Tables (DLT), MLflow. Basic working knowledge of API or Stream based data extraction processes like Salesforce API, Bulk API. Understanding of Data Management principles (quality, governance, security, privacy, life cycle management, cataloguing) Nice to have: Databricks certifications and AWS Solution Architect certification. Nice to have: experience with building data pipeline from various business applications like Salesforce, Marketo, NetSuite, Workday etc. Show more Show less
Posted 1 week ago
0 years
0 Lacs
Mumbai Metropolitan Region
On-site
As a B2B Marketing Manager , you will develop and execute strategic marketing initiatives to drive awareness, engagement, and conversions in the B2B education sector. You'll collaborate with cross-functional teams to create compelling content that aligns with our mission and business goals. Key Responsibilities: Strategy & Execution: Design and implement B2B marketing strategies for lead generation, customer acquisition, and retention . Align campaigns with market needs and client value proposition. Content Development: Create high-quality content for Websites, blogs, social media, Email campaigns, whitepapers, and case studies. Optimize content for SEO and ensure brand consistency. Collaboration & Analysis: Partner with product, sales, and marketing teams to refine messaging. Track performance metrics (e.g., engagement, conversions) and leverage data for continuous improvement. Monitor industry trends and competitors to identify growth opportunities. Basic Qualifications: Education & Experience MBA/Bachelor's degree in Marketing, Communications, or related field. Proven experience in B2B marketing, content creation, and digital strategies . Skills Exceptional writing, editing, and storytelling abilities. Proficiency in SEO, keyword research , and CMS tools (e.g., WordPress). Familiarity with marketing automation platforms (e.g., HubSpot, Marketo). Analytical mindset to derive insights from data. Ability to manage multiple projects in a fast-paced environment. Show more Show less
Posted 1 week ago
5.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Job Description: 5+ years of hands-on experience in data engineering/ETL using Databricks on AWS / Azure cloud infrastructure and functions. 3+ years of experience in PBI and Data Warehousing experience performing root cause analysis on internal and external data and processes to answer specific business questions and identify opportunities for improvement. Experience with AWS (e.g. S3, Athena, Glue, Lambda, etc.) preferred. Deep understanding of data warehousing concepts (Dimensional (star-schema), SCD2, Data Vault, Denormalized, OBT) implementing highly performant data ingestion pipelines from multiple sources Strong proficiency in Python and SQL. Deep understanding of Databricks platform features (Delta Lake, Databricks SQL, MLflow) Experience with CI/CD on Databricks using tools such as BitBucket, GitHub Actions, and Databricks CLI Integrating the end-to-end Databricks pipeline to take data from source systems to target data repositories ensuring the quality and consistency of data is always maintained. Working within an Agile delivery / DevOps methodology to deliver proof of concept and production implementation in iterative sprints. Experience with Delta Lake, Unity Catalog, Delta Sharing, Delta Live Tables (DLT), MLflow. Basic working knowledge of API or Stream based data extraction processes like Salesforce API, Bulk API. Understanding of Data Management principles (quality, governance, security, privacy, life cycle management, cataloguing) Nice to have: Databricks certifications and AWS Solution Architect certification. Nice to have: experience with building data pipeline from various business applications like Salesforce, Marketo, NetSuite, Workday etc. Show more Show less
Posted 1 week ago
8.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
The Strategy & Consulting Global Network Song Practice| Marketing Transformation | Life Science Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Digital Marketing, Creative Strategy, Brand Strategy, Campaign Management, Next Best Action Marketing, Mar-Tech Strategy, Customer Experience & Journey Development | Level: Senior Manager| Location: Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture’s Strategy & Consulting Global Network Song practice. The Practice – A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. The Key Responsibilities Will Include Strong project management skills to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. An analytical & data driven mindset to drive result-oriented decisions Exposure and experience in roles across the marketing value chain, primarily in the life sciences or allied industries as detailed out below. Consulting & Advisory service Market Research Analysis and assessment of the pharmaceutical market across disease areas and opportunity identification for new launches, indication expansions, identify emerging trends, competitive landscapes, and new opportunities within the life sciences sector. Competitor benchmarking, patient journey mapping, segmentation & targeting Digital Marketing Develop E2E strategy & campaigns: Liaise with key client stakeholders in the marketing teams to design strategies for omni-channel marketing campaigns. Lead development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Provide expertise on Content design and campaign execution: Able to provide a perspective on identification and selection of the right digital channels and content types based on campaign objectives. Able to understand client requirements based on their briefs & ideate to appropriate creative designs. Support end to end campaign execution and suggest ways for optimization. Marketing Technology Lead platform assessment and solution design : Understand the marketing value chain across process, technology & people. Conduct a thorough assessment, propose a solution along with an operating model & define KPIs for different marketing technologies – Adobe / SF / Veeva. Have an understanding of the regulatory, compliance and governance landscape in the industry and build frameworks for scale up. MarTech Consulting Projects: Lead projects focusing on optimizing the MarTech stack and develop use cases to improve utilization of existing MarTech stack. Research, evaluate and recommend new martech systems and suppliers. Keep a holistic understanding of existing and upcoming martech platforms and how they connect into the broader marketing technology landscape. Tools & Platforms: Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Value realization : Crafting a value tree and developing business cases for implementation and scale up Gen AI Be aware of the latest AI developments in the Life Science industry and be able to co-create customized solutions for the client to meet their objectives. Have experience in CDP tools and platforms. Design and implement GenAI use cases Sales & Business Development Generating new business engagements: Drive new business opportunities by identifying and pursuing new leads, defining GTM strategy, facilitate client discussions and presentations to drive new business and client relationships. Own and drive RFP/RFI response coming in from Life Science customers Practice Development Take on leadership role: Support overall growth of practice across all the pillars – Marketing as well as sales, & service through a combination of business development, talent management, oversight of delivery work, and thought leadership. Collaborate with Salesforce, Veeva, Adobe, IQVIA etc. business groups, to enable business capabilities with agility, velocity, and quality while optimizing costs. Establish a strong network with key stakeholders in the Accenture ecosystem, across geographies to socialize and amplify the GN Song capabilities, operating model and ways of working to generate demand and meet the KPIs Lead and motivate teams with diverse skills and backgrounds. Manage and mentor talented teams of consultants and technologists supporting, providing input and guidance into the talent strategy and actively participate in engagement, capability development activities. Read About Us. Blogs Your experience counts! MBA from a tier 1 institute with preferably bachelor’s degree in marketing, Journalism, Communications, or a related field Proven working experience (8+ years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Life Sciences Industry In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in working with Agencies or working in a Marketing agency for Life Sciences Clients Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers What’s in it for you? An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit https://www.accenture.com/in-en/careers Accenture Global Network Song | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team. The Strategy & Consulting Global Network Song Practice| Marketing Transformation | Life Science Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Digital Marketing, Creative Strategy, Brand Strategy, Campaign Management, Next Best Action Marketing, Mar-Tech Strategy, Customer Experience & Journey Development | Level: Senior Manager| Location: Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture’s Strategy & Consulting Global Network Song practice. The Practice – A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Read About Us. Blogs What’s in it for you? An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world. For more information visit https://www.accenture.com/in-en/careers Accenture Global Network Song | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team. Your experience counts! MBA from a tier 1 institute with preferably bachelor’s degree in marketing, Journalism, Communications, or a related field Proven working experience (8+ years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the Life Sciences Industry In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in working with Agencies or working in a Marketing agency for Life Sciences Clients Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers Show more Show less
Posted 1 week ago
8.0 - 10.0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 8-10 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Pharmaceuticals Processes Digital Marketing Digital Operations Customer Service Management Adobe Marketo Engage Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Any Graduation Show more Show less
Posted 1 week ago
3.0 - 31.0 years
0 - 0 Lacs
Karnal
Remote
ob Title: Marketing Manager – Digital & Offline Location: [Karnal] Department: Marketing Job Overview: We are looking for a talented and versatile Marketing Manager to oversee all aspects of marketing with a primary focus on driving sales growth. This role will encompass traditional marketing, digital marketing, sales enablement, and strategic marketing initiatives. The ideal candidate will be an expert in crafting and executing multichannel marketing strategies that support both top-of-funnel lead generation and bottom-of-funnel sales conversion. You will work closely with the sales team to ensure marketing efforts align with sales objectives, and you will be responsible for driving integrated campaigns across digital, traditional, and experiential marketing channels. Key Responsibilities: Strategic Marketing Leadership: Develop and execute comprehensive marketing strategies across all channels (digital, traditional, events, etc.) that drive brand awareness, lead generation, and revenue growth. Design and manage sales-driven marketing campaigns that align with sales goals and enhance overall customer acquisition and retention. Collaborate with sales leadership to align marketing initiatives with sales objectives, tracking key performance indicators (KPIs) to ensure sales goals are met. Sales Enablement: Create marketing collateral and tools that help the sales team engage prospects and close deals faster (e.g., presentations, brochures, and email templates). Develop a deep understanding of the sales process to tailor marketing content that addresses pain points and accelerates the sales cycle. Implement lead scoring and nurturing strategies to qualify prospects and ensure smooth handoff from marketing to sales. Digital Marketing Management: Lead all digital marketing efforts, including SEO, SEM, email marketing, PPC advertising, and social media campaigns. Oversee the creation of high-converting landing pages, CTAs, and digital assets to ensure optimized customer journeys. Manage digital ad budgets across various platforms (Google Ads, Facebook, LinkedIn, etc.) to drive qualified traffic and conversions. Ensure all digital marketing campaigns are properly tracked and optimized using analytics tools (Google Analytics, HubSpot, etc.). Content Marketing & Creation: Develop and execute a content marketing strategy that includes blogs, videos, whitepapers, and other content types that resonate with target audiences. Work with content creators to produce engaging and informative content that supports both lead generation and sales conversion. Create lead magnets (eBooks, webinars, case studies) that capture lead information and nurture them through the funnel. Brand Strategy & Positioning: Oversee the development and execution of brand positioning and messaging strategies that resonate with target audiences and differentiate the brand in the marketplace. Manage the brand’s online presence, including website optimization, social media engagement, and public relations efforts. Ensure consistent branding across all touchpoints and marketing materials. Lead Generation & Campaign Execution: Drive lead generation initiatives through a combination of inbound marketing (SEO, content, email marketing) and outbound strategies (PPC, social media ads). Implement and manage marketing automation workflows and campaigns that nurture leads and encourage conversion. Analyze customer journeys to identify opportunities for improved engagement and lead conversion at every stage of the funnel. Market Research & Data Analysis: Conduct market research and competitive analysis to understand industry trends, customer preferences, and competitor strategies. Use data to measure the effectiveness of marketing campaigns and adjust strategies as needed to optimize for sales and ROI. Present regular performance reports on digital and traditional marketing campaigns, showcasing ROI, lead quality, and conversion metrics. Traditional & Event Marketing: Develop and manage traditional marketing campaigns (print advertising, direct mail, radio, TV, etc.) in coordination with digital efforts to maximize impact. Plan and execute events, trade shows, webinars, and conferences to promote products and engage with customers. Collaborate with external vendors and partners to ensure the success of offline campaigns and events. Team Collaboration & Leadership: Lead, mentor, and manage a team of marketing professionals, ensuring clear communication, collaboration, and accountability for all marketing initiatives. Foster a culture of innovation and data-driven decision-making within the marketing team. Work closely with product, sales, and customer success teams to ensure marketing initiatives align with business goals. Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources across digital, traditional, and experiential marketing efforts. Maximize ROI on marketing spend through careful planning and optimization of campaigns. Required Skills & Qualifications: Bachelor’s degree in Marketing, Business, or related field (Master’s preferred). 5+ years of experience in marketing with a proven track record of driving sales through integrated marketing strategies. Strong knowledge and experience in digital marketing (SEO, SEM, PPC, social media, email marketing). Solid understanding of traditional marketing tactics (print, TV, radio, etc.) and how they integrate with digital strategies. Experience with sales enablement tools and strategies to support a high-performing sales team. Familiarity with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). Strong analytical skills and ability to interpret data, draw insights, and optimize marketing strategies. Exceptional project management and organizational skills, with the ability to manage multiple campaigns simultaneously. Creativity in developing marketing strategies and messaging that resonates with diverse audiences. Excellent communication and presentation skills, both written and verbal. Desirable Skills: Experience in B2B or B2C sales-driven marketing. Knowledge of content marketing strategies and best practices. Strong understanding of conversion rate optimization (CRO) and user experience (UX) principles. Experience in event marketing, including planning and executing both virtual and in-person events. Personal Attributes: Strong problem-solving and critical thinking abilities. Highly adaptable and able to thrive in a fast-paced, results-driven environment. Proven leadership skills and the ability to collaborate with multiple teams. Proactive and self-motivated, with a passion for driving sales and business growth. Detail-oriented and highly organized, with excellent time management skills. Job Type: Full-time Pay: From ₹20,000.00 per month Schedule: Day shift Work Location: In person
Posted 1 week ago
11.0 - 15.0 years
0 Lacs
Jaipur, Rajasthan, India
Remote
JD - Product Marketing Manager POSITION: Product Marketing Manager SalesIntel is seeking a strategic and hands-on Marketing Manager with a proven track record in SaaS marketing, especially in customer marketing initiatives such as customer engagement, advocacy, retention, and lifecycle marketing. This individual will play a key leadership role in driving our marketing strategy while managing and mentoring a team of talented marketers. You will report to the Head of Marketing and work cross-functionally with Sales, Customer Success, and Product. What You’ll Be Doing Strategic Leadership Own and evolve the overall marketing strategy in alignment with company goals. Develop and execute customer marketing programs to enhance customer engagement, retention, and advocacy (including NPS, referrals, testimonials, reviews, and case studies). Design and oversee lifecycle campaigns that support upsell, cross-sell, and product adoption goals. Team Management Lead, coach, and mentor a team of marketing professionals (demand gen, content, design, etc.). Foster a performance-driven, collaborative, and innovative team culture. Ensure timely delivery of campaigns, content, and performance reports. Promote the use of design tools like Canva templates to maintain brand consistency and accelerate content production. Campaign Planning & Execution Drive multi-channel marketing campaigns (email, content, social media, paid, webinars, etc.) targeting both prospects and customers. Optimize lead nurturing workows to move prospects through the funnel eciently. Own marketing automation workows and CRM integration to support customer communication and engagement. Collaboration & Cross-functional Alignment Work closely with Customer Success and Product teams to understand customer needs, feedback, and product updates. Partner with Sales to align messaging and ensure marketing supports pipeline and revenue targets. Lead initiatives to collect and showcase customer stories, testimonials, and success metrics. Align campaign objectives with company OKRs and track performance accordingly. Analytics & Optimization Dene and track KPIs across all campaigns and channels, including customer engagement metrics. Analyze performance data and translate insights into actionable strategies. Manage marketing budgets and ensure ROI from campaigns and tools. Qualications 11-15 years of marketing experience, preferably in B2B SaaS. Minimum 5-6 years of people management experience, with a demonstrated ability to build and lead high-performing teams. Strong experience in customer marketing and lifecycle marketing. Deep understanding of modern marketing tools (e.g., HubSpot, Salesforce, Marketo, Pardot, etc.). Strong project management skills with the ability to handle multiple priorities in a fast-paced environment. Excellent communication skills both written and verbal. Analytical mindset with a data-driven approach to decision-making. SaaS experience at the SMB, Mid Market, and Enterprise level strongly preferred. Leadership experience (managed teams) Knowledge of customer success platforms and retention analytics. Prior experience working in remote and globally distributed teams. Passion for storytelling and showcasing customer success. Demonstrated experience using AI tools for marketing tasks such as content ideation and creation. Experience with Canva templates or similar tools to streamline visual content creation. Experience developing and aligning marketing initiatives with OKRs. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. REPORTING: This position will report to VP of Demand Generation & Revenue Strategy EMPLOYMENT TYPE: Full-Time LOCATION: Remote SHIFT TIMINGS: 2:30 pm to 11:30 pm IST (5.00 am to 2.00 pm EST) Show more Show less
Posted 1 week ago
2.0 years
0 Lacs
Bengaluru East, Karnataka, India
On-site
Bachelor’s degree in Analytics, Mathematics, Computer Science, Marketing, or other quantitative discipline Deep knowledge of website analytics and software with at least 2+ years of managing web analysts and data engineers. Adobe Analytics and Adobe Suite Experience (Target, Marketo, Launch, AEM) Strong communication skills and the ability to tell a story with data Successful track record of providing strategic recommendations to optimize the digital customer experience (B2B experience is a plus) Proficient Office 365 (Excel, PowerPoint, Teams, Outlook, etc.) Experience working in an Agile environment and running Agile team ceremonies Oversee complex data collection, defining requirements, optimizing the web analytics framework, and ensuring data quality/governance Responsible for analytics engineering and web data infrastructure, applying data best practices and continuous integration to the analytics code base Manage data-driven insights and ideas to support decision making, development efforts, funnel optimizations, marketing campaigns, and overall site optimization Stay aligned with company-wide objectives and ensure the analytics roadmap supports these objectives Coach, mentor, and train team on web analytics best practices, providing technical expertise where needed Be accountable to the health of the digital commerce sales funnel and proactively investigate any anomalies Establish and maintain strong relationships with key stakeholders in eCommerce, eProcurement, U/X, SEO, Demand Generation, Sales, and Leadership to drive actionable insights Oversee Adobe Analytics reporting to support functional teams across the organization Conduct deep analysis on customer pathing and conversions to optimize the site experience Evaluate the contribution of marketing channels to overall site performance and support marketing integrations via Adobe Launch Leverage session replay software to analyze optimization opportunities in partnership with UX/product teams Automate regression testing and identify bugs in tracking Stay informed on new analytics trends and raise enhancement suggestions to the team (privacy laws, cookie-less tracking, new software etc.) Train others on how to leverage data and insights, promoting a culture of digital data literacy and empowered product owners Run all scrum activities, including standups, sprint planning, grooming, and backlog management Develop and maintain processes and oversee timely delivery of quality analytics requests Present program progress to leadership, tracking timelines and communicating launches Master’s degree in Analytics, Mathematics, Computer Science, Marketing, or other quantitative discipline Decibel Insights (or other session replay), Qualtrics (or other site survey), OneTrust (or other cookie management software), Salesforce CRM Analytics (or other CRM) GA4 and Google Tag Manager Show more Show less
Posted 1 week ago
0.6 - 1.0 years
0 - 0 Lacs
India
On-site
Job Summary: We are looking for an experienced and data-driven CRM Manager / Executive to lead our customer relationship management strategies. The CRM Manager will be responsible for managing the CRM system, optimizing customer journeys, executing data-driven campaigns, and improving customer engagement, retention, and lifetime value. Key Responsibilities: Develop and execute CRM strategies to enhance customer engagement, retention, and loyalty Manage the day-to-day operation of the CRM platform (LeadSquared ) Segment the customer database for targeted and personalized marketing campaigns Collaborate with marketing, sales, and customer service to align CRM strategies with business goals Analyze customer data and campaign performance; report key metrics and insights Oversee the automation of customer journeys and lifecycle marketing Drive initiatives to improve customer experience based on behavior and feedback Work with IT or external vendors for CRM system upgrades and integrations Skills and Qualifications: Education & Experience: Bachelor’s degree in Marketing, Business, IT, or a related field (MBA is a plus) 0.6– 1 years of experience in CRM, customer marketing, or data-driven campaign management Hands-on experience with CRM tools like ( leadsquare ) Technical Skills: Strong analytical skills and experience with data segmentation and reporting tools (Excel, Google Analytics, Power BI) Knowledge of marketing automation platforms (e.g., Mailchimp, Marketo, ActiveCampaign) Familiarity with data protection regulations (GDPR, CCPA, etc.) Soft Skills: Excellent communication, interpersonal, and project management skills Ability to think strategically and execute tactically Customer-centric mindset with an eye for detail Key Performance Indicators (KPIs): Customer lifetime value (CLV) CRM campaign performance (open rate, click-through rate, conversion) Database growth and segmentation accuracy Interested Candidate call or share your CV / resume this number 94983 25088 Job Types: Full-time, Permanent Pay: ₹17,500.00 - ₹20,000.00 per month Benefits: Cell phone reimbursement Schedule: Day shift Fixed shift Morning shift Supplemental Pay: Performance bonus Work Location: In person
Posted 1 week ago
4.0 years
0 Lacs
Itanagar, Arunachal Pradesh, India
Remote
What You Can Expect The Marketing Data Operations Manager bridges marketing goals with technical data capabilities. You’ll define and implement audience segmentation, campaign targeting, and data structures using marketing automation tools (Pardot, Marketo, Eloqua), SFDC CRM, advanced SQL, and Tableau. This role demands both strategic insight and hands-on technical execution, enabling scalable, personalized marketing initiatives. About The Team The Marketing Data Operations Team covers the management and maintenance of the infrastructure that provides the Marketing Database for the organization. This also involves the processes and procedures used to collect, ingest, process, store, analyse and distribute data effectively and efficiently for Enterprise Marketing. What We’re Looking For Have a Bachelor's in computer science, data science, marketing technology, or a related discipline. 4+ years of experience working with B2B/B2C marketing data across CRM systems, automation tools, and data environments. Have experience with Pardot, Marketo, or Eloqua for building and executing targeted marketing campaigns. Demonstrate proficiency in SFDC (Salesforce CRM), including data model understanding and campaign integration. Have advanced SQL skills for querying, data transformation, and audience building in complex datasets. Have skills in Tableau or similar tools for data visualization and storytelling with marketing performance data. Have advanced Excel proficiency including pivot tables, VLOOKUPs, formulas, and data manipulation techniques. Have excellent stakeholder management, communication, and presentation skills to bridge marketing, analytics, and technical teams. Ways of Working Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting. Benefits As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information. About Us Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars. We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment. Our Commitment At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step. If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed. Show more Show less
Posted 1 week ago
5.0 - 8.0 years
0 Lacs
Hyderabad, Telangana, India
On-site
Job Description Summary The Sr Data Analyst – Marketing will be responsible for tracking and measuring marketing campaigns, events, and program performance, delivering deep actionable insights by analyzing the results helping in optimizing marketing activities to deliver positive ROI on spend. Job Description Sr Data Analyst – Marketing At GE Vernova, we are leading our customers through the energy transition and accelerating the path to a zero-carbon tomorrow. Our division, Grid Software, provides mission critical software to global utilities so they can deliver reliable, sustainable, and affordable energy. We are looking for a Sr Data Analyst – Marketing who will be responsible for tracking and measuring marketing campaigns, events, and program performance, delivering deep actionable insights by analyzing the results helping in optimizing marketing activities to deliver positive ROI on spend. Join us if you are result-oriented, strategic, collaborative, customer-focused, detailed, persistent, and a self-starter. In addition, you should thrive in ambiguous environments, love multitasking, and have a deep passion for B2B marketing analytics. You bring appropriate Business Intelligence (BI) skillsets along with understanding of core marketing fundaments to define, drive and deliver the KPIs which matter to the business. The role encompasses independently creating self-serve, compelling & impactful Marketing dashboards aligned to the marketing priorities. The role will report to Director, BI & Reporting CoE with dotted line reporting to Sr. Director, Marketing, both based out of Hyderabad, India. What You Will Do In Your Role Develop, execute, and maintain regular marketing dashboards (account-based marketing, demand gen campaigns, content, events, website, etc.) reporting Work with Central Business Analysis Team and establish marketing activity tracking and campaign taxonomy Create Salesforce dashboards, enabling us to pull in the right datasets to build accurate reporting Establish baselines against KPIs and provide data input by help informing B2B Demand Unit models that forecast revenue, margin, ROI (Return on Investment), CLV and other marketing KPIs Be the subject matter expert and demonstrate leadership on standardized reporting, experimentation, and analyses to support performance discussions Utilize advanced analytical techniques to better explain the profile and drivers of target audience behavior, and communicate the results to stakeholders Provide data and ongoing insight from internal and external sources to drive relevance and timely execution of all marketing activities Work with Digital team to analyze KPIs for A/B testing of messaging to improve response and conversion rates on different outlets: Web site, landing pages, etc. The Experience You Will Bring 5-8 years’ experience with strong understanding & experience of Performance Marketing in addition to data analytics / data science Ability to review data and reports to extract meaningful insights that support driving strategies and decision-making processes in B2B Marketing Ability to manipulate and analyze large datasets with scripting languages/data science tools such as SQL, R, Python, etc. Proficiency in Excel, PowerPoint, and data visualization tools (PowerBI and Tableau) Proficiency with sales and marketing automation systems: Salesforce and Marketo – including the ability to create and use dashboards to track and measure performance Familiarity with account-based marketing delivery platforms is a plus such as 6Sense, Demandbase, LinkedIn etc. Ability to work independently, within a team environment, and cross-functionally, building and maintaining trust with internal stakeholders Ability to deal with ambiguity, taking high-level requirements and independently getting to the required level of granularity Understanding of data warehouse fundamentals & platforms Excellent written, verbal, and in person presentation skills Distinctive problem-solving and project management skills Experience working with a global team that requires flexibility and occasional availability outside of core working hours to accommodate other time zones Additional Information Relocation Assistance Provided: Yes Show more Show less
Posted 1 week ago
3.0 - 5.0 years
0 Lacs
Gurugram, Haryana, India
On-site
About The Role Grade Level (for internal use): 10 The Team S&P Global Commodity Insights provides essential intelligence for global commodity markets. Our team ensures data accuracy, consistency, and accessibility while driving innovation through technologies and data governance practices. Joining this team provides you the opportunity to play a key role in advancing the future of commodity data and analytics in an innovative and evolving landscape. Responsibilities And Impact This position requires a proactive approach to data quality, security, and usability, supporting the organization in leveraging data as a strategic asset. As a Data Governance Analyst, you will ensure the data is accurate, secure, and compliant with regulations. By implementing governance frameworks, you’ll safeguard business data, improve data quality, and mitigate privacy risks. Your work will foster a culture of data accountability, collaborating with teams and leadership to align governance practices with business goals, enabling informed decision-making and supporting compliance. Implement and Manage Data Governance Frameworks Lead the development and implementation of data governance policies, standards, and procedures to ensure data quality, privacy, and security across the organization. Data Quality Assurance Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Resolve Data Issues Identify, Analyse, and resolve data-related issues, providing solutions for discrepancies and promoting best practices in data handling. Collaborate with Cross-functional Teams Work closely with IT, data science, and business teams to drive data governance initiatives and foster a culture of data stewardship and accountability. Ensure Compliance and Risk Mitigation Monitor and enforce compliance with regulations, such as GDPR and CCPA, mitigating risks related to data privacy and regulatory compliance. Drive Data Quality Improvement Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Exposure to Senior Leadership and Global Stakeholders Regularly interact with senior decision-makers, policy experts, and market leaders, gaining valuable experience and visibility in a high-stakes, global environment. Growth and Professional Development Gain expertise in data management tools and methodologies, with opportunities for continuous learning, career progression, and involvement in strategic data governance initiatives on a global scale. What We’re Looking For Basic Required Qualifications: Bachelor's degree 3-5 years of experience in data governance, data quality, data preparation, and data classification. Proficiency in data management and governance principles and current industry trends. Strong understanding of data management tools, data governance frameworks (e.g., DAMA), databases, and data privacy regulations. Experience with data quality management, data classification and metadata management. Proven ability to manage multiple business stakeholders, actively engaging with and aligning enterprise senior leadership to drive data governance initiatives. Strong collaborative mindset with a structured approach to problem-solving. Innovative thinker, capable of working effectively across teams and geographies. Additional Preferred Qualifications Knowledge of applications such as Salesforce, Marketo, Cvent, commercial platforms and One trust. Proficient in MS Excel, MS PowerPoint, and visualising tools such as Power BI/ Tableau. Ability to work in an agile environment with focus on LEAN approach. Excellent written and verbal communication skills Certifications: - Data Governance and Stewardship Professional Certified Data Governance Practitioner Salesforce Administrator or associate certification Gen AI Shift Timings: 8:30AM EST-5:30 PM EST (Flexibility required) About S&P Global Commodity Insights At S&P Global Commodity Insights, our complete view of global energy and commodities markets enables our customers to make decisions with conviction and create long-term, sustainable value. We’re a trusted connector that brings together thought leaders, market participants, governments, and regulators to co-create solutions that lead to progress. Vital to navigating Energy Transition, S&P Global Commodity Insights’ coverage includes oil and gas, power, chemicals, metals, agriculture and shipping. S&P Global Commodity Insights is a division of S&P Global (NYSE: SPGI). S&P Global is the world’s foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the world’s leading organizations navigate the economic landscape so they can plan for tomorrow, today. For more information, visit http://www.spglobal.com/commodity-insights. What’s In It For You? Our Purpose Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world. Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress. Our People We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all. From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference. Our Values Integrity, Discovery, Partnership At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals. Benefits We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global. Our Benefits Include Health & Wellness: Health care coverage designed for the mind and body. Flexible Downtime: Generous time off helps keep you energized for your time on. Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills. Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs. Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families. Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference. For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries Global Hiring And Opportunity At S&P Global At S&P Global, we are committed to fostering a connected and engaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets. Equal Opportunity Employer S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person. US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf 20 - Professional (EEO-2 Job Categories-United States of America), DTMGOP103.1 - Middle Management Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning) Job ID: 311526 Posted On: 2025-05-28 Location: Gurgaon, India Show more Show less
Posted 1 week ago
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Marketo is a popular marketing automation platform used by businesses to engage with their customers and drive revenue. In India, the market for Marketo jobs is growing rapidly as more companies recognize the importance of digital marketing. Job seekers with expertise in Marketo have a variety of opportunities to explore in this dynamic field.
The salary range for Marketo professionals in India varies based on experience and skill level. Entry-level positions may start at around INR 3-5 lakh per annum, while experienced professionals can earn upwards of INR 10-15 lakh per annum.
In the field of Marketo, a typical career path may include roles such as Marketo Specialist, Marketing Automation Manager, and Marketing Technology Director. As professionals gain experience and expertise, they may progress to senior positions such as Marketing Automation Consultant or Marketo Architect.
In addition to expertise in Marketo, professionals in this field are often expected to have knowledge of digital marketing strategies, CRM systems, email marketing, and analytics tools. Strong communication skills and a creative mindset are also valuable assets in this role.
As you prepare for your job search in the field of Marketo, remember to showcase your expertise, experience, and passion for marketing automation. Stay updated on industry trends, practice your technical skills, and approach interviews with confidence. With dedication and hard work, you can build a successful career in the exciting world of Marketo jobs in India. Good luck!
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