1308 Marketo Jobs - Page 6

Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrates website creation, digital marketing, CRM, post-sales management, and analytics. We empower businesses to scale their digital presence under one unified system. Key Responsibilities Go-to-Market (GTM) Strategy & Execution Assist in developing and executing product positioning, messaging, and value propositions . Support product launches by coordinating with product, sales, and marketing teams. Conduct competitive analysis and market research to identify key differentiators. Content & Collateral Development Create compelling content, including blogs, case studies, whitepapers, sales decks, and website copy . Work with design teams to produce visual assets, videos, and infographics for marketing campaigns. Develop educational materials and enablement content to support sales and customer success teams. Customer & Market Insights Gather and analyze customer feedback, market trends, and competitor activities to refine messaging and positioning. Work with the product team to translate technical features into customer-centric benefits . Support the development of buyer personas and customer journey mapping . Demand Generation & Campaign Support Assist in planning and executing email marketing, social media, and paid campaigns . Optimize content for SEO, engagement, and lead generation . Collaborate with growth and digital marketing teams to drive product adoption. Sales Enablement & Performance Tracking Develop sales playbooks, FAQs, and pitch decks to empower the sales team. Track and report on key marketing KPIs (lead conversion, campaign ROI, engagement metrics, etc.) . Support A/B testing initiatives to refine messaging and positioning. Requirements & Qualifications Experience: 2+ years in Product Marketing, Content Marketing, or a related field, preferably in SaaS or AI-driven products. Marketing Skills: Strong understanding of GTM strategies, content creation, and competitive analysis . Technical Proficiency: Familiarity with CRM tools, marketing automation platforms, and analytics tools (HubSpot, Marketo, Google Analytics, etc.). Storytelling Ability: Excellent written and verbal communication skills with a knack for translating complex concepts into simple, engaging content. Collaboration & Adaptability: Ability to work cross-functionally in a fast-paced, dynamic environment. Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.

At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo. About the role: The Solution Consulting team at ZoomInfo is made up of solution experts focused on enabling our customers and prospects to maximize the value that they get out of our solutions. We are problem solvers and strategic thinkers that are obsessed with making our customers successful. We sit at the intersection of Sales, Customer Success, Product Marketing, Product Management, and Engineering and work collaboratively with each to continue to drive value for our customers. We are a team of solution consultants that are customer centric and we believe in the value we can add and stay honest about it. We love to learn, are open to giving and receiving feedback and are passionate about making our clients successful. We build trust and confidence with customers by mapping use cases, business objectives, and requirements to innovative solutions to solve complex problems that significantly impact our customers' success. What You'll Do: Partner with AE’s and AM’s to discover customer needs and design solutions to solve complex customer challenges. Be the expert that articulates our solution capabilities through solution demonstrations anchored in the context of customer need and value Lead the technical aspects of the solution and customer evaluations while ensuring a memorable experience and delivering value to ensure the technical win Track and raise feature requests while collaborating closely with product management and engineering teams. Enhancements/capabilities and competitive intel What You Bring: Bachelors / Maters in Science Or Engineering 3 to 5 years of experience as presales solution consulting or technical sales experience in SaaS or enterprise technology space Shift : Mandatory to work in 5 PM to 2 AM IST Self-starter and team player that excels working in an unstructured environment and can quickly grasp technical concepts Customer obsessed mindset with a knack for understanding and solving problems using technology solutions Outstanding problem-solving skills, including the ability to meet a business requirement with a technical solution Proficient in delivering software demonstrations in-person and virtually Excellent interpersonal, communication, persuasion, presentation and writing skills Experience with technical business documentation like workflow diagrams, proposals, SOWs, RFPs and RFIs, etc. Proven experience working with employees at all levels of an organization Previous experience designing solutions in a platform/multi product environment Experience with Demo2Win and Value Selling Methodologies Experience selling into Sales/Marketing/Data Ops, Sales Leadership, Data Science, and Marketing Experience working in Conversation Intelligence (Chorus, Gong), Sales Automation (ZI Engage, Salesloft, Outreach), Chat (ZI Chat, Drift), or ABM/Marketing Automation (6Sense, DemandBase, Marketo, Eloqua, Pardot) Experience in selling SAAS sales or marketing technology platforms that are feature rich and have numerous use cases across different types of customers and prospects Prior experience using or integrating with CRM systems such as Salesforce.com, Microsoft Dynamics, Hubspot, or Marketing Automation systems such as Marketo, Eloqua, Pardot Experience with recommending and demonstrating software solutions that have numerous applications to business leaders, to solve critical business challenges About us: ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here. ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements. For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location.

You will be joining WebMD Health Corp., an Internet Brands Company, the leading provider of health information services, catering to patients, physicians, healthcare professionals, employers, and health plans through various online platforms. The WebMD Health Network comprises WebMD Health, Medscape, Jobson Healthcare Information, prIME Oncology, and several other health-focused publications. As part of our team, you will contribute to serving the diverse needs of our audience across different owned WebMD sites. Your role will require 0-2 years of experience and a B.E. in Computer Science/IT degree or any other engineering discipline. The work timings for this position are from 2 PM to 11 PM IST. We are looking for candidates with a good understanding of HTML, CSS3, JavaScript (jQuery), Git, XHTML, and JSP. Proficiency in hand-coding HTML with semantic markup, adherence to the latest W3C web standards, and CSS layout/positioning is essential. Experience with Email/Marketing Automation platforms like ExactTarget, Acoustic, Marketo, Elogua, and HubSpot is a must. Your responsibilities will include creating email templates and newsletters for various promotional activities, developing cross-browser/device functional emailers using HTML5, CSS3, and ensuring compliance with accessibility and W3C web standards. You will collaborate with internal teams and external agencies to meet digital campaign requirements and manage email deployments, including both one-off sends and automated campaigns. Additionally, your role involves translating wireframes/PSDs into valid HTML/CSS, delivering integrated application components to the Testing and Quality Assurance team, and acting as a technical liaison among technical, account, creative, and content teams. You will be responsible for designing, coding, testing, defect management, and providing production support in coordination with different internal teams. Proficiency in tools like JIRA, Adobe CS, Salesforce.com, Microsoft Office, and G Suite is required. Experience in the pharmaceutical industry is preferred, and fluency in building email campaigns with dynamic or conditional content is essential. Strong analytical skills, attention to detail, problem-solving abilities, and effective communication skills (both written and verbal) are critical for success in this role.,

We are seeking a skilled Marketing Automation Specialist with expertise in Marketo to assist in our marketing operations. This position entails the implementation of effective email campaigns, management of Marketo assets, and ensuring data accuracy. The ideal candidate will possess a comprehensive understanding of marketing automation workflows and lead management best practices. If you are enthusiastic about optimizing campaigns and marketing operations, we are excited to engage with you. Key Skills: - Minimum 3-5 years of hands-on experience with Marketo. - Proficiency in creating and deploying email campaigns, nurture flows, and lead scoring models. - Strong ability to manage assets like landing pages, emails, forms, and workflows within Marketo. - Knowledge of CRM integration and troubleshooting related to data synchronization. - Understanding of marketing data hygiene, segmentation, list management, and campaign analytics. - Capability to define and uphold lead lifecycle processes, including MQLs and lead routing rules. - Familiarity with A/B testing techniques and enhancing campaign performance. - Effective communication and stakeholder management skills. - Attention to detail and the capacity to maintain a well-organized and scalable Marketo instance. Responsibilities: - Develop, test, and execute targeted email campaigns, nurture programs, and scoring models using Marketo. - Create and oversee Marketo assets such as landing pages, forms, and workflows. - Enhance campaign effectiveness through A/B testing, data analysis, and comprehensive reporting. - Ensure data accuracy by utilizing segmentation, list hygiene, and conducting CRM sync checks. - Establish and document scalable campaign processes along with consistent naming conventions. - Support lead lifecycle strategy, including defining MQL criteria, routing logic, and scoring models. - Monitor and enhance email deliverability, bounce rates, and overall campaign performance. - Address any issues related to campaign execution, integrations, or synchronization errors. - Maintain Marketo instance hygiene and governance on an ongoing basis. - Serve as the primary contact for client stakeholders regarding campaign execution. Thank you for your interest in this position. We look forward to reviewing your application and will be in touch soon. Contact Information: Email: careers@grazitti.com Address: HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India,

As the Manager of Salesforce and Go-to-Market Systems at our Pune, India office, you will utilize your expertise in implementing Go-to-Market technical processes and managing Salesforce.com delivery teams. Collaborating with various business stakeholders, you will be responsible for delivering critical Go-to-Market processes and automations in partnership with our Business Technology, Revenue Operations, and Data teams. Leading a high-performing team, you will oversee the design, development, configuration, and administration of Salesforce.com and related systems to achieve strategic business objectives. Your key responsibilities will include partnering with key GTM stakeholders to deliver exceptional quality results, managing team performance, staying updated on Salesforce.com products and industry trends, managing ambiguity effectively, and ensuring a positive and innovative environment. You will be actively involved in the software development lifecycle in an Agile environment, emphasizing innovation and teamwork. To qualify for this role, you should hold a Bachelor's or Master's degree in Computer Science, Information Technology, Business, or a related field with at least 6 years of experience managing technical teams focused on Salesforce.com. Additionally, you should have a minimum of 8 years of experience in building Go-to-Market solutions using Salesforce platform features, custom development, and integrations. Expertise in Salesforce development and architecture design, along with knowledge of Salesforce products such as Sales Cloud and Service Cloud, is essential. Experience with CPQ, Einstein, Experience Cloud, LeanData, and Marketo is advantageous. Ideal candidates will be passionate about motivating cross-functional teams, possess experience in Agile environments with Scrum and SAFe methodologies, and have familiarity with Salesforce release management, test automation, and CI/CD processes. Training and certifications in Salesforce.com, Project Management, and Agile/Scrum are considered a plus. At Procore, we value our employees and offer a comprehensive range of benefits and perks to support your growth and well-being. Our cloud-based construction management software is revolutionizing the industry, and we are dedicated to fostering a culture of ownership, innovation, and continuous learning. Join us at Procore and be part of a team that is shaping the future of construction technology.,

As a Salesforce Developer at Procore, you will be a part of the Business Systems team responsible for the architecture, development, administration, and maintenance of the Salesforce.com ecosystem. This role offers you a significant opportunity to create solutions that underpin the core operations of the business. Reporting to the Manager GTM Systems and based in the Pune Procore office, we are seeking candidates who can join us promptly. Your responsibilities will include designing and developing intricate Salesforce.com applications and integrations for Sales Cloud and Service Cloud using both declarative and programmatic logic such as Flow, Apex, LWC, VisualForce, JavaScript, and other technologies. You will be expected to drive innovation by introducing new tools, techniques, and integration processes to enhance the reliability and maturity of Procore's Business Systems platforms. Continuous learning and sharing of software engineering and Force.com best practices, staying abreast of industry trends, emerging technologies, and automation strategies will be crucial aspects of your role. Collaboration with various levels of the technical team and partners to assess technical solutions and design trade-offs will be essential in this Agile environment that thrives on innovation and teamwork. The ideal candidate will hold a Bachelor's degree in Computer Science, Information Technology, or a related technical field. Advanced Salesforce certifications would be advantageous. You should possess 4-6 years of experience with a deep expertise in software engineering, object-oriented languages and design principles, Salesforce administration, configuration, and Force.com technologies. Your technical aptitude and development proficiency in Salesforce Sales Cloud and Service Cloud are key requirements. Experience with Salesforce CPQ, Advanced Approvals, Advanced Currency, Ironclad, DocuSign, Einstein, Experience Cloud, LeanData, Certinia, Salesforce Voice, Salesforce Shield, Impartner PRM, SFDC SOQL, Marketo would be beneficial. A problem-solving mindset, strong software design and implementation skills, excellent written and verbal communication abilities, and the capacity to excel in a fast-paced environment with attention to detail, organizational skills, motivation, and deadline-driven productivity are sought for this role. Hands-on familiarity with DevOps tools and technologies like GIT, along with experience in Salesforce release, pipeline management, and CI/CD processes, is considered a plus. Procore invests in its employees by offering a comprehensive range of benefits and perks to support personal growth and well-being. From generous paid time off and healthcare coverage to career development programs, we aim to empower you to reach your full potential. Procore Technologies is at the forefront of building the software that shapes the world. Our cloud-based construction management software enables clients to construct skyscrapers, hospitals, retail centers, airports, housing complexes, and more efficiently. At Procore, we have fostered a culture that encourages ownership of work, provides resources to explore new ideas, and prioritizes employee feedback. Visit Glassdoor to gain insights into what our employees say about their experience at Procore. To be informed about new roles at Procore and stay connected, consider joining our Talent Community. If you require alternative methods of applying for employment due to a disability, please contact our benefits team to discuss reasonable accommodations.,

Position title Marketing Manager Marketing Automation Services Panchkula, India - Date Posted July 23, 2025 Description We are looking for a results-driven Marketing Manager to lead demand generation and content initiatives for our Marketing Automation Services team. This role calls for a marketer with hands-on experience in campaign strategy, lead generation, and automation tools such as Marketo. If youre passionate about building marketing pipelines, driving MQLs, and aligning content with the B2B buyer journey, wed love to connect with you. Skills Key Skills Proven experience in end-to-end B2B demand generation strategy. Expertise in marketing automation platforms like Marketo, HubSpot, Pardot, or Eloqua. Deep understanding of B2B buyer journeys and content-led lead nurturing. Hands-on experience in setting up automated workflows, segmentation, and A/B testing. Ability to create compelling content across formats (blogs, landing pages, whitepapers, etc.). Familiarity with campaign analytics, lead scoring, and performance tracking. Strong communication and collaboration skills across teams. Knowledge of SEO, SEM, and paid digital channels (preferred). Experience in marketing IT or SaaS solutions to a global audience (preferred). Ability to manage and mentor junior marketers while meeting tight deadlines. Responsibilities Roles And Responsibilities Develop and execute multi-channel marketing campaigns to drive pipeline growth. Design and implement automated lead-nurturing workflows to improve conversion rates. Align marketing initiatives with sales and product teams for better lead handoff and MQL quality. Drive content marketing efforts across key buyer journey stages. Analyze and report campaign performance, optimize for ROI, and engagement. Lead A/B testing and audience segmentation to improve personalization and targeting. Keep up with marketing trends, automation best practices, and competitor insights. Share marketing automation knowledge across teams and lead by example. Position: Marketing Manager Marketing Automation Services Name * E-mail * Phone * CV & Documents * Add file Required fields Phone Thank you for submitting your application. We will contact you shortly! Contacts Email: careers@grazitti.com Address HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India

Associate Manager Services Marketing Panchkula, India - Date Posted July 23, 2025 Description We are looking for a driven and detail-oriented Associate Manager Services Marketing to support demand generation and brand visibility for our IT services business. In this role, you will create and manage integrated campaigns, build compelling content, and work closely with sales, delivery, and product teams to generate qualified leads and ensure consistent messaging across all marketing channels. If youre experienced in B2B services marketing and passionate about driving measurable outcomes through digital and content-led strategies, this role is for you. Skills Key Skills Proven experience in B2B service marketing, preferably in IT or SaaS domains. Strong understanding of lead and demand generation frameworks. Hands-on experience in digital marketing channels including email, SEO, paid media, and social. Ability to create high-quality contentblogs, whitepapers, landing pages, case studies. Proficiency in tools like HubSpot, Salesforce, Marketo, or similar marketing automation platforms. Strong grasp of performance marketing and metrics-driven decision-making. Project management capabilities and ability to handle multiple campaigns. Effective communication and collaboration skills for working across teams. Familiarity with digital tools such as Google Analytics, LinkedIn Ads, and SEMrush. Responsibilities Roles and Responsibilities Plan and execute integrated marketing campaigns for IT service lines. Create go-to-market strategies for new offerings and service enhancements. Develop content assets tailored to various stages of the B2B buyer journey. Manage lead generation initiatives across digital, email, social, and paid channels. Collaborate with sales and delivery teams to align on messaging and target audience. Monitor campaign performance and optimize for quality leads and conversions. Support event participation, webinars, and digital campaigns. Conduct competitor research and market analysis to inform strategy. Mentor junior team members and contribute to internal knowledge sharing. Position: Associate Manager Services Marketing Name* E-mail* Phone* CV & Documents* Add file Required fields Phone Thank you for submitting your application. We will contact you shortly! Contacts Email: careers@grazitti.com Address HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India

Position title Marketing Lead Digital Marketing Services Panchkula, India - Date Posted July 23, 2025 Description We are looking for a seasoned B2B digital marketer to lead demand generation and content strategy for our digital marketing services. In this role, you will drive qualified leads, build impactful campaigns, and create high-converting content tailored to a global B2B audience. The ideal candidate brings a strong mix of hands-on execution and strategic planning, with deep knowledge of SEO, paid media, and analytics. If youre passionate about growth marketing, content strategy, and driving business results, wed love to hear from you. Skills Key Skills Proven experience in creating and executing lead and demand generation campaigns for B2B digital marketing services. Strong knowledge of digital marketing channels, including SEO, SEM, PPC, email, social media, and analytics. Excellent content execution skillsblogs, whitepapers, case studies, landing pages, and newsletters. Hands-on experience with marketing automation and CRM platforms like HubSpot, Marketo, or Salesforce. Proficient in analyzing campaign performance, optimizing for ROI, and making data-driven decisions. Familiarity with tools like Google Analytics, Google Ads, SEMrush, and LinkedIn Ads. Strong project management and multitasking capabilities in a fast-paced environment. Excellent communication and stakeholder management skills. Experience working closely with sales, product, and service delivery teams to ensure campaign alignment. Leadership qualities to mentor junior team members and foster collaboration. Responsibilities Roles and Responsibilities Lead the planning and execution of full-funnel digital marketing campaigns to generate qualified leads. Own content strategy across key stages of the buyer journey: awareness, consideration, and decision. Manage paid campaigns across search, social, and other digital channels, with a focus on performance. Collaborate with internal teams to align messaging, campaign objectives, and market positioning. Monitor, measure, and report on campaign performance, and continuously optimize for better outcomes. Conduct competitive analysis and market research to inform strategy and content planning. Stay on top of digital marketing trends, tools, and best practices to drive innovation. Ensure timely delivery and high-quality execution across all marketing initiatives. Contribute to internal process improvements and knowledge sharing within the marketing team. Application Position: Marketing Lead Digital Marketing Services Name * E-mail * Phone * CV & Documents * Add file Required fields Phone Thank you for submitting your application. We will contact you shortly! Contacts Email: careers@grazitti.com Address HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India

Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Challenge Adobe is reinventing how brands succeed by changing the world through digital experiences. Join us and work with digital marketing leaders and innovators as a trusted executive advisor on how to create scalable, useful personalized customer experiences. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! We are hiring a Customer Success Manager (Night Shift) to join our Digital Experience Cloud team. To achieve the significant opportunity ahead, Adobe Customer Success needs to lead the post-sales customer experience, driving adoption and value for our customers. In this role, you will serve as an industry-specialized Customer Success manager passionate about helping your accounts achieve their goals for personalization at scale, unifying voices across Adobe for a cohesive plan of action and quantifying impact along the way. Industry Customer Success Managers deliver an outstanding experience for Adobe’s top customers, including responsibilities for strategic planning, use case adoption, advocacy and value realization. We hire dynamic, passionate, and creative individuals, adept at storytelling who thrive in fast-paced environments. What You’ll Do Adobe’s Digital Experience Customer Success team is looking for a Customer Success Manager to drive successful outcomes with Adobe customers. Customer Success Managers provide a best-in-class experience for customers focused on establishing and maintaining an actionable path to value. Customer Success Managers engage with customers through a combination of success programs and high-touch services, delivering the right resources at the right point in the customer journey. Our Customer Success Managers are advisors, value realization storytellers, and passionate about the customers they support, creating strategic alignment between customer digital priorities and their Adobe solutions. Customer Success Managers should have an understanding of the capabilities Adobe’s Experience Cloud solutions drive for customers — with a strong working knowledge of Marketo Engage and its role in digital marketing strategies. Responsibilities include: Deliver an exceptional customer experience through proactive engagement, applying the right internal resources, and optimally using our Customer success engagement model to meet customer business goals. Act as the main point of contact throughout the customer engagement, defining a success plan with clear outcomes and organizing communication across customer executives, business partners, and operational resources. Monitor customer engagement outcomes relevant to defined success metrics. Ensure customers employ best practices for achieving maximum value from their Adobe investment. Triage risk and create mitigation plans across customers, managing expectations both internally and externally. Drive adoption of Adobe Experience Cloud solutions, particularly Marketo Engage, using data to provide insights and progress from baseline through, and up, the maturity curve. Actively identify common customer challenges and suggest better solutions. Serve as the voice of your customers internally at Adobe, sharing process improvements and asks with the internal ecosystem. Act as a customer’s trusted advisor and partner. Test playbooks and customer success program ideas and monitor results based on defined customer metrics. Contribute to Customer Success thought leadership and share best practices and feedback across the organization to continuously improve our approach. What You Need To Succeed Bachelor’s Degree and/or relevant work experience. 7-9 years of customer success or technology consulting experience, preferred experience in digital marketing/digital experience. Hands-on experience with Marketo Engage is required. Passion for partnering with customers to drive success and measurable outcomes. Creative problem solving and the ability to analyze data to spot customer risk. Highly motivated and proactive, with a passion for developing new skills and expertise. Ability to prioritize, multi-task, and perform effectively under situations with multiple competing priorities. Effective member of a team and ability to collaborate across the Adobe ecosystem. Exceptional organizational, presentation, and communication skills, both verbal and written. Demonstrated passion for creative problem solving. Willingness to work in a night shift (6:00 PM to 3:00 AM IST) to support global customers. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

The opportunity We are looking for Marketing Automation Senior Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. https://careers.ey.com/job-invite/1617330/ Your key responsibilities Tactical execution of Marketing Automation campaigns with varying complexities and sizes Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data Support process improvements and educate users on campaign best practices Standardization and documentation of technical processes using our internal systems Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns Act as a brand champion, ensuring that all external campaigns and online content support the firms brand and business strategy and compliant to risk and quality safeguards set by EY Work towards organizational objectives along with stakeholders project Skills and attributes for success Analytical thinking Data-Driven Decision Making Audience Segmentations and targeting Stakeholder management Troubleshooting Familiarity with Agile planning and Agile project management skills To qualify for the role, you must have Any university degree or college diploma in Digital Marketing or a related field. Understanding of Digital Marketing eco-system and marketing automation Experience in Marketing Automation campaign configuration Min. 5 years of experience, and min. 3 years with Marketo Ability to translate business needs into technical solutions in MA platform. Adherence to data compliance policies (such as GDPR, CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it. Ideally, youll also have Strong interest in data management and analytics Storytelling and consulting skills Attention to detail Organized, self-starter who can collaborate with the team, and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines. Having Marketo Engage Expert certification is plus Technologies and Tools Marketo or any other Marketing Automation platform Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront etc Microsoft Office SharePoint Working knowledge of HTML, CSS, and scripting What we look for Marketing Automation acumen Strong team contributor Ready to learn and adapt Problem solving skills Stakeholder management Effective communication

Job Title: Performance Marketing Executive Location: Sector 51, Gurgaon Experience: 2-3 Years Job Type: Full-time Job Description: Are you a results-driven marketing professional with a passion for digital advertising and lead generation? ICB is looking for a Performance Marketing Executive to join our dynamic team. In this role, you will be responsible for developing and executing high-impact performance marketing campaigns that drive qualified leads and maximize ROI. If you have a strong expertise in lead generation, conversion optimization, and data-driven marketing, this is the perfect opportunity for you. Key Responsibilities: Lead Generation Strategy: Develop and implement performance-driven digital marketing campaigns across various channels (Google Ads, Facebook, LinkedIn, Instagram, etc.) focused on driving high-quality leads. Campaign Management: Plan, execute, and optimize paid search, social media, display, and remarketing campaigns to ensure maximum lead generation and ROI. Data Analysis & Reporting: Track, analyze, and report on key performance metrics (CPC, CTR, CPL, ROAS, etc.) and campaign effectiveness. Use data insights to refine strategies for continuous improvement. A/B Testing: Conduct A/B testing and multivariate experiments to optimize ad creatives, landing pages, and overall conversion rates. Collaboration & Strategy Alignment: Work closely with the content, design, and sales teams to ensure that all campaigns align with the brand’s goals and provide a seamless customer journey from lead generation to conversion. Budget Management: Efficiently allocate and manage campaign budgets to maximize the impact of performance marketing efforts. Stay Ahead of Trends: Keep up to date with the latest trends in digital marketing, especially in lead generation techniques, ad platform features, and industry best practices. Required Skills & Qualifications: Experience: 2-3 years of hands-on experience in performance marketing with a strong focus on lead generation and conversion optimization. Digital Advertising Expertise: Proven expertise in managing campaigns on Google Ads, Facebook Ads, LinkedIn Ads, and other performance marketing platforms. Analytical Skills: Proficient in using analytics tools (Google Analytics, Facebook Insights, etc.) to interpret data and derive actionable insights. Technical Skills: Familiarity with A/B testing, conversion tracking, landing page optimization, and marketing automation tools. Strong Communication Skills: Ability to clearly communicate ideas, strategies, and results to stakeholders. Results-Oriented: A passion for achieving measurable outcomes, with a keen eye for detail and a focus on performance metrics. Problem-Solving Abilities: Excellent troubleshooting skills and the ability to adapt to changing market conditions and client needs. Preferred Skills: Experience with tools like HubSpot, Marketo, SEMrush, or similar platforms is a plus. Prior experience working in a digital agency or tech-driven organization. Familiarity with CRM and lead nurturing strategies. Why Join Us? Innovative Environment: Be part of a forward-thinking team where your contributions drive real business growth. Career Growth: Opportunities for learning and development in the fast-evolving field of digital marketing. Collaborative Culture: Work in a collaborative, supportive environment that values creativity and innovation. Competitive Compensation: Receive a competitive salary package and performance-based incentives. If you have the passion, skills, and experience to take our performance marketing efforts to the next level, we’d love to hear from you. Apply today and join us on our journey to digital success! 📞 Contact us at: 844 899 7129 🌐 Website : www.icreatebrand.com

Chargebee is a subscription billing and revenue management platform powering some of the fastest-growing brands around the world today, including Calendly, Hopin, Pret-a-Manger, Freshworks, Okta, Study.com, and others. Thousands of SaaS and subscription-first businesses process over billions of dollars in revenue every year through the Chargebee platform. Headquartered in San Francisco, USA, our 500+ team members work remotely throughout the world, including India, the Netherlands, Paris, Spain, Australia, and the USA. Chargebee has raised over $480 million in capital and is funded by Accel, Sequoia, Tiger Global, Insight Partners, Steadview Capital, and Sapphire Ventures. And we’re on a mission to push the boundaries of subscription revenue operations. Not just ours, but every customer and prospective business on a recurring revenue model. Job Summary: Chargebee is seeking a Product Marketing Manager who will play an integral role in supporting our growth. In this role, you will help develop and execute effective marketing strategies—including competitive intelligence, go-to-market planning, and integrated campaign management—that drive product adoption and revenue. You’ll partner closely with product, marketing, sales, and customer success teams to ensure Chargebee remains the partner of choice for organizations looking to scale their subscription businesses. Roles and Responsibilities: Market Research & Competitive Intelligence Conduct market research to identify trends, customer needs, and new opportunities. Perform ongoing competitive analysis to inform product positioning and keep Chargebee ahead of industry shifts. Go-to-Market Strategy Assist in planning and executing GTM strategies for new product launches and feature enhancements. Coordinate with cross-functional teams (product, sales, customer success) to ensure successful rollouts. Campaign Management Manage and optimize marketing campaigns (digital, email, social, etc.) to promote Chargebee’s offerings. Analyze campaign performance and adjust tactics to achieve pipeline and revenue goals. Customer Segmentation & Insights Work with the broader marketing team to segment customers and personalize messaging and positioning. Gather feedback from customer-facing teams to identify new pain points, opportunities, and areas for improvement. Sales Enablement & Stakeholder Management Partner with the sales team to provide competitive intelligence, product insights, and targeted collateral. Engage stakeholders to align marketing initiatives with Chargebee’s overall business objectives. Pricing & Product Lifecycle Support the development of pricing strategies based on market research and competitor analysis. Contribute to product lifecycle management, ensuring successful introductions and phase-outs. Performance Tracking & Optimization Work with marketing operations to track and report on key metrics using platforms like Salesforce and Marketo. Identify opportunities to improve engagement and pipeline generation, iterating on campaigns and strategies as needed. Requirements: 5+ years of experience in pricing subscriptions, growth, product management, product marketing, or related GTM roles within B2B. Proven track record in competitive analysis, go-to-market strategy and execution, and project management. Strong understanding of customer segmentation, messaging, and positioning. Familiarity with marketing automation platforms (e.g., Marketo, Salesforce) for campaign analytics. Excellent communication and storytelling skills, with the ability to collaborate cross-functionally. Demonstrated ability to manage product launches and support sales enablement efforts. Self-starter with strong project management and problem-solving skills. Comfortable working in a fast-paced environment and data-driven decision-making. Experience in B2B Pipeline Generation, including ROI analysis, is a plus.

Job Description Who we're looking for We are looking for a dynamic Business Systems Analyst who thrives in a collaborative, fast-paced and fun environment. This individual will partner closely with our Marketing Operations and Enterprise Customer Experience (ECX) teams to lead key initiatives for the organization from discovery to implementation. To succeed in this role, you should be a hard-working analyst with experience across the Salesforce platform. Bonus for also having experience with the Adobe platform. What you'll be doing Work closely with our business stakeholders to lead requirements gathering, solution design, and implementation of major projects on the Salesforce platform, as well as other related SaaS systems and integrations like Marketo, Adobe Experience Manager and Adobe CDP. Work cross-functionally with a global team of technical developers, IT application owners and business partners from across the company. Use a combination of standard functionality and custom development to solve business problems. Implement and integrate third-party applications on the Salesforce and Adobe platforms as well as standalone SaaS applications. Ensure accurate testing on all solutions before deployment, including facilitation of User Acceptance Testing with business partners. Maintain Users, Roles and Permissions across the various platforms for seamless access Configure and optimize system settings, metadata and CDOs In addition to Salesforce, you will have opportunities to work within the Zendesk infrastructure & products and our outstanding application stack! What you bring to the role Basic Qualifications Bachelor’s degree or equivalent work experience and 2+ years Salesforce admin experience. Consistent track record of having implemented and supported enterprise class solutions on the Salesforce platform - including requirements gathering, system design, configuration / development, testing & UAT, and production cutover. Polished presenter and self-starter who can communicate effectively to a diverse audience of business and technical partners. Proficiency with DataLoader, Workbench.io, and MS Excel for data manipulation. Preferred Qualifications Salesforce admin experience or certifications in Salesforce Advanced Administrator, Platform Builder, Marketing Cloud Consultant certifications; Experience with Software-as-a-Service (SaaS) based selling models a plus; Jira / Confluence experience a plus; Knowledge of Adobe Platforms, including Marketo, AEM and CDP; Knowledge of Copado; Knowledge of Workato (or equivalent) Please note that Zendesk can only hire candidates who are physically located and plan to work from Karnataka or Maharashtra. Please refer to the location posted on the requisition for where this role is based. Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager. The Intelligent Heart Of Customer Experience Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week. Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.

Why Join Us? If you are looking for a rewarding position where you can make a significant and immediate impact sales growth in India and SAARC, join our dynamic Field Marketing team. You’ll be part of a collaborative, creative, and fun group of savvy marketers who are focused on building successful programs that generate business results. If this sounds like you, apply now to join a global team of people who are keen to stand against the ever-changing threat landscape. Welcome to the Future of Cyber Security! Key Responsibilities Develop Marketing Strategy and ensure that it fully alignment India Sales Leadership Team business objectives and requirements Ensure that the developed Marketing Strategy is being cascaded down to effective plans and programs to be executed successfully. Deliver integrated lead generation programs in India, working closely with global, regional, field marketing and sales teams to grow sales pipeline on net new customers and growing existing base. Collaborate with cross functional r Marketing peers to create Marketing Campaigns and Programs supporting regional field sales to drive growth. Work closely with Channel Account Managers to create and execute annual marketing plans that will drive partner’s Check Point business. Managing channel co-op for your region. Measure and report out on all campaign results and ROI. Utilize metrics to recommend future plans and programs based on results. Partner with the APAC marketing team and the wider marketing team on special project. Monitor lead follow up and conversions to opportunities in order to build a healthy pipeline. Be the local contact point for the local PR agency to execute PR activities in the region. Qualifications Minimum 12 years of experience running regional field marketing and channel marketing, including physical and virtual events, campaign management. 3 to 5 years of Team Management experience Tech Fan! Good experience in digital marketing to drive customer engagements and generate leads, experience with digital platforms for virtual events and new customer acquisition. Ability to anticipate and adapt to complications and come up with contingency plans. Fast learner, problem solver and ability to think on the feet. Experienced in email marketing tools such as Marketo and CRM such as SFDC. Execution-focused mindset. Ability to effectively manage multiple activities at once without sacrificing quality. Extreme organizational skills including budget management and maintenance of all sales-facing and customer-facing communication channels (ie. Salesforce.com and Checkpoint.com/events).

Dear Aspirants, We are seeking a highly skilled DIGITAL MARKETING Mentor to join our team. The ideal candidate will be responsible for designing, implementing, and optimizing performance-driven marketing campaigns across various digital channels a s well as mentoring the team & the aspirants make query with us. This role requires a data-driven mindset, analytical skills, and a passion for growth marketing strategies. Best Regards, Sarah Alice Thomas Key Responsibilities: Develop, execute, and optimize paid marketing campaigns across channels such as Google Ads, Meta (Facebook & Instagram), LinkedIn, and others. Manage budgets efficiently to maximize ROI and performance outcomes. Monitor and analyze campaign performance using Google Analytics, marketing dashboards, and other reporting tools. Continuously A/B test and optimize ad creatives, landing pages, and conversion funnels. Collaborate with the creative team to develop high-converting ad creatives and copy. Conduct competitor analysis and market research to identify new opportunities. Work closely with SEO, content, and CRM teams to ensure a holistic digital marketing approach. Stay up to date with industry trends, platform updates, and emerging marketing technologies. Requirements: Proven experience in performance marketing with hands-on experience in paid media. Strong proficiency in Google Ads, Facebook Business Manager, LinkedIn Ads, and other PPC platforms. Solid understanding of conversion rate optimization (CRO) and landing page best practices. Ability to analyze data, generate insights, and make data-driven decisions. Experience with marketing automation tools (e.g., HubSpot, Marketo, ActiveCampaign) is a plus. Strong project management skills and ability to work in a fast-paced environment. Excellent communication skills and ability to collaborate across teams and clients. Preferred Qualifications: Google Ads and Facebook Blueprint certifications are a plus. Experience with e-commerce, SaaS, or B2B digital marketing. Knowledge of programmatic advertising and affiliate marketing strategies. Benefits: Competitive salary and performance-based incentives. Career development opportunities and learning resources. How to Apply: If you are passionate about driving measurable growth through digital marketing strategies, we’d love to hear from you! Please submit your resume, portfolio, explaining why you're the perfect fit for this role to info@vivacristoedu.in Job Types: Full-time, Permanent Pay: ₹10,000.00 - ₹15,000.00 per month Benefits: Internet reimbursement Schedule: Day shift Fixed shift Supplemental Pay: Commission pay Performance bonus Work Location: In person

Who are we? VAP Group: Shaping Tomorrow, Today. We are at the forefront of the Web3 and AI revolution, offering consulting services to our global clients in these spaces. We have been transforming traditional digital landscapes with blockchain technology & artificial intelligence, enabling our clients with our one-stop services & solutions globally. Our deep industry knowledge, combined with a rock-solid global team, allows us to deliver services that not only meet today’s demands but also anticipate the opportunities of tomorrow. At VAP Group, the future isn’t something we wait for—it’s something we create. Roles And Responsibilities Manage and optimize workflows in HubSpot and other marketing automation tools Maintain and improve the marketing database for segmentation, personalization, and targeting Ensure seamless integration between marketing tools and CRM platforms (e.g., Salesforce, Zoho) Collaborate with the marketing team to launch and monitor email campaigns, nurture flows, and lead scoring Set up tracking parameters (UTMs) and ensure proper data collection across platforms Manage landing page and form creation, and ensure proper syncing with lead capture systems Track, measure, and report on key metrics related to campaign performance, ROI, and funnel progression Provide actionable insights to improve campaign efficiency and conversion Create dashboards and marketing performance reports for stakeholders Streamline and document marketing processes for scalability and repeatability Coordinate cross-functional efforts between sales, marketing, and product teams Manage the marketing tech stack and evaluate new tools to enhance productivity Ensure data quality, compliance, and adherence to best practices in database management Manage opt-in/opt-out preferences and marketing permissions Skills & Qualifications 3+ years of experience in marketing operations, marketing automation, or digital marketing Proficiency in HubSpot is a must; experience with additional tools like Salesforce, Marketo, Mailchimp, or Zoho is a strong plus Strong understanding of CRM systems and email marketing best practices Experience with web analytics tools such as Google Analytics, Google Tag Manager, and Hotjar Proficient in Excel/Google Sheets for data analysis and reporting Solid project management skills; ability to handle multiple campaigns and stakeholders Detail-oriented, data-driven mindset with a passion for process improvement Excellent communication and collaboration skills

Role Overview: As a Marketing Automation Specialist, you will be the backbone of our marketing campaigns, ensuring seamless execution, tracking, and optimization of automated workflows using HubSpot. Youll work closely with the marketing, sales, and product teams to create meaningful engagement with our target audience, drive lead generation, and nurture prospects through the funnel. Key Responsibilities: 1. HubSpot Management: Manage and optimize HubSpot CRM, marketing automation, and reporting tools. Build and maintain email templates, workflows, landing pages, and forms. 2. Campaign Execution: Plan, execute, and monitor automated marketing campaigns (email, drip, and nurture sequences). Segment audiences for personalized communication based on buyer personas, behavior, and demographics. 3. Lead Generation & Nurturing: Create strategies for lead acquisition, scoring, and nurturing to improve conversion rates. Collaborate with sales to ensure a smooth handoff of qualified leads and maintain alignment on goals. 4. Performance Analysis: Track and analyze the performance of campaigns (open rates, CTR, conversions, etc.). Provide actionable insights to optimize workflows and improve ROI. 5. Content Collaboration: Partner with the content team to align messaging and develop compelling email/landing page content. 6. Continuous Improvement: Stay updated with the latest trends in marketing automation, tools, and strategies. Suggest and implement innovations to improve the efficiency and effectiveness of marketing processes. What Were Looking For: Experience: 2-5 years in marketing automation, preferably in a B2B SaaS environment. Technical Skills: Hands-on experience with HubSpot (certifications are a plus). Knowledge of email marketing best practices, A/B testing, and segmentation. Analytical Mindset: Proficiency in tracking, reporting, and optimizing campaigns based on data insights. Familiarity with Google Analytics or similar tools is a bonus. Creativity & Enthusiasm: A proactive, can-do attitude with the ability to work both independently and collaboratively. Passion for creating meaningful connections with customers and prospects. Soft Skills: Strong communication and interpersonal skills. High attention to detail and time management capabilities. Why Join Us? Be part of a dynamic, high-performing team in a rapidly growing B2B SaaS company. Work on exciting, high-impact projects that directly contribute to the companys success. Opportunities for professional development and growth. A collaborative, fun, and inclusive work culture.

Job Description Who we're looking for We are looking for a dynamic Business Systems Analyst who thrives in a collaborative, fast-paced and fun environment. This individual will partner closely with our Marketing Operations and Enterprise Customer Experience (ECX) teams to lead key initiatives for the organization from discovery to implementation. To succeed in this role, you should be a hard-working analyst with experience across the Salesforce platform. Bonus for also having experience with the Adobe platform.  What you'll be doing Work closely with our business stakeholders to lead requirements gathering, solution design, and implementation of major projects on the Salesforce platform, as well as other related SaaS systems and integrations like Marketo, Adobe Experience Manager and Adobe CDP. Work cross-functionally with a global team of technical developers, IT application owners and business partners from across the company. Use a combination of standard functionality and custom development to solve business problems. Implement and integrate third-party applications on the Salesforce and Adobe platforms as well as standalone SaaS applications. Ensure accurate testing on all solutions before deployment, including facilitation of User Acceptance Testing with business partners. Maintain Users, Roles and Permissions across the various platforms for seamless access Configure and optimize system settings, metadata and CDOs In addition to Salesforce, you will have opportunities to work within the Zendesk infrastructure & products and our outstanding application stack!  What you bring to the role Basic Qualifications: Bachelor’s degree or equivalent work experience and 2+ years Salesforce admin experience. Consistent track record of having implemented and supported enterprise class solutions on the Salesforce platform - including requirements gathering, system design, configuration / development, testing & UAT, and production cutover. Polished presenter and self-starter who can communicate effectively to a diverse audience of business and technical partners. Proficiency with DataLoader, Workbench.io, and MS Excel for data manipulation. Preferred Qualifications: Salesforce admin experience or certifications in Salesforce Advanced Administrator, Platform Builder, Marketing Cloud Consultant certifications; Experience with Software-as-a-Service (SaaS) based selling models a plus; Jira / Confluence experience a plus; Knowledge of Adobe Platforms, including Marketo, AEM and CDP; Knowledge of Copado; Knowledge of Workato (or equivalent) ​ #LI-MJ1 Please note that Zendesk can only hire candidates who are physically located and plan to work from Karnataka or Maharashtra. Please refer to the location posted on the requisition for where this role is based. Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific in-office schedule is to be determined by the hiring manager. The intelligent heart of customer experience Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week. Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here . Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.

Wipro Limited is a leading technology services and consulting company with a focus on innovative solutions for clients" complex digital transformation needs. With a global presence and a diverse team of over 230,000 employees, Wipro is committed to helping customers thrive in an ever-changing world. As a Marketing Manager, Automotive at Wipro, you will play a crucial role in strategizing, implementing, and managing integrated demand generation, account-based marketing, and deal pursuit campaigns. Your responsibilities will include collaborating with senior automotive business, account, and sales leaders to enhance pipeline, sales, and revenue outcomes through digital-first marketing programs tailored to buyers" needs. Key Responsibilities: - Develop and execute targeted digital-first always-on campaigns to improve mindshare, deal origination, and client acquisition. - Implement account-based marketing strategies to enhance client retention and grow share of wallet. - Execute deal pursuit marketing campaigns to elevate and differentiate Wipro's solutions and improve clients" preference to work with Wipro. The ideal candidate for this role is a collaborative and passionate marketing leader with experience in developing strategic marketing plans and programs that drive business outcomes. You should have a proven track record of working with senior leaders and integrating various marketing channels effectively. Proficiency in Salesforce, Marketo, or similar tools is required, along with excellent written and verbal communication skills. Experience: - 8-10 years of experience in strategizing, developing, and executing demand generation, account-based marketing, and deal pursuit marketing campaigns in enterprise organizations. Join Wipro and be part of a modern, end-to-end digital transformation journey. We are looking for individuals who are inspired by reinvention and are eager to evolve their skills and careers. At Wipro, you will have the opportunity to design your own reinvention and contribute to a business powered by purpose. Realize your ambitions with us. Wipro welcomes applications from individuals with disabilities.,

Job Description We’re looking for a Digital Marketing Lead to drive the online presence, brand visibility, and demand generation for SearchUnify, our AI-powered enterprise search platform. This role calls for a digital expert who thrives on creating impactful strategies across SEO, SEM, content, social media, and marketing automation. If you’re passionate about digital performance, experienced in SaaS marketing, and ready to scale a global brand, this opportunity is for you. Key Skills Proven expertise in SEO, SEM, and PPC campaign management. Strong knowledge of content marketing, keyword strategy, and lead generation. Hands-on experience with Google Ads, LinkedIn Ads, and Facebook Ads. Proficiency in marketing automation platforms such as Marketo, HubSpot, or Pardot. Familiarity with Google Analytics and other performance tracking tools. Excellent understanding of B2B digital funnels and conversion optimization. Strong communication and project management capabilities. Ability to work cross-functionally with content, design, product, and sales teams. Roles and Responsibilities Build and execute a data-driven digital strategy to increase SearchUnify’s visibility and pipeline. Manage SEO and SEM efforts including keyword research, on-page optimization, and PPC campaigns. Collaborate with the content team to drive content marketing through blogs, whitepapers, case studies, and more. Leverage marketing automation tools for lead nurturing and personalized campaigns. Oversee SearchUnify’s social media presence, brand engagement, and campaign execution. Track and optimize key performance metrics such as CTR, CPC, CPL, and conversion rates. Align digital marketing initiatives with business goals and product positioning.

Fincent is a new age finance firm whose mission is to bring financial and accounting services into the modern era. We like to think of ourselves as all of the good parts of a startup, without the downsides. We're a tight-knit team of smart, friendly people solving problems together with a shared passion for design, technology and creativity. Fincent stands at the intersection of neo-banking and SaaS and aims to be a complete financial hub for SMBs. We offer an AI-powered finance team with a real-time dashboard to manage all the finance functions for your business on one platform – banking, bookkeeping, yearly taxes, bill pay & invoicing, financial projections & budgeting, reimbursements and more. Job Overview: We are seeking an accomplished Head of Marketing with a proven track record in the SMB SaaS space targeting the US market. The ideal candidate will have 12+ years of experience in developing and executing end-to-end marketing programs to drive growth, establish brand identity, and generate demand. This is a leadership role based in Hyderabad, India, and requires a strategic thinker who can deliver impactful results. Key Responsibilities: Develop and implement a comprehensive marketing strategy to support business growth in the US SMB SaaS market. Plan, execute, and optimize end-to-end marketing programs, including digital marketing, content strategy, SEO/SEM, email marketing, events and social media campaigns. Oversee brand positioning, messaging, and go-to-market strategies to drive awareness and engagement. Lead the creation of compelling content and collateral to support sales efforts and nurture leads through the funnel. Collaborate with sales and product teams to align marketing efforts with business objectives. Manage the marketing budget and allocate resources effectively to maximize ROI. Analyze performance metrics and KPIs to measure campaign effectiveness and inform future strategies. Build and lead a high-performing marketing team, providing mentorship and professional development. Stay updated on industry trends, market dynamics, and competitor activities to identify opportunities and threats. Requirements: 15+ years of experience in marketing, with a strong focus on SaaS solutions for SMBs in the US market. Proven expertise in running successful end-to-end marketing programs and campaigns. Strong understanding of digital marketing, demand generation, and growth marketing techniques. Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms. Excellent leadership, communication, and strategic planning skills. Data-driven mindset with the ability to analyze metrics and make informed decisions. Bachelor's or Master's degree in Marketing, Business, or a related field. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities. Why Join Fincent? Opportunity to shape and lead the marketing strategy of a rapidly growing SaaS company. Collaborative and innovative work culture. Competitive compensation and benefits package. Professional growth and leadership development opportunities

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization. Experience with A/B testing methodologies in campaign setup. Familiarity with API integrations for data exchange between marketing tools. Exposure to advanced campaign setup features, such as personalization and dynamic content. Understanding of compliance and regulatory considerations in marketing. Continuous learning and staying updated on industry trends in marketing technology. Experience with project management tools for coordination and tracking.

PM Roles and Responsibilities: Build and execute marketing campaigns in Braze across email, PUSH, in-app, and SMS. Develop dynamic content using Liquid scripting to personalize communication. Configure Canvas flows for customer journeys and lifecycle campaigns. Build responsive and visually appealing email templates. Perform A/B testing to improve campaign effectiveness. Set up user segments based on behavioral and demographic data. Ensure accurate campaign tracking and integrate UTM parameters as needed. Monitor campaign performance and troubleshoot delivery or rendering issues. Maintain campaign documentation and asset libraries. Technical and Functional Skills: Bachelors degree with 3 to 4 years of experience in Braze Minimum 3 years of responsive HTML, CSS & JavaScript coding experience Exposure in creating emails using dynamic content block in Braze Liquid Scripting for dynamic builds Able to understand the database structure with exception handling while scripting for dynamic content/personalization Knowledge of building journeys An eye for detail to assist in audits Good communication skills

Educational Requirements Bachelor of Engineering Service Line Digital Experience Responsibilities Good understanding of SDLC and agile methodologies Awareness of latest technologies and trends Logical thinking and problem solving skills along with an ability to collaborate Technical and Professional Requirements: Technology-Digital Marketing-Adobe Campaign Preferred Skills: Technology-Digital Marketing-Adobe Campaign