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8.0 - 12.0 years

0 Lacs

karnataka

On-site

The Head of Central Marketing Operations at Fidelity International plays a pivotal role in leading the centre of excellence that provides enterprise marketing services to both the Global Platform Solutions (GPS) and ISS business divisions. Reporting directly to the Chief Marketing Officer - Global Platform Solutions, the role involves overseeing geographically diverse teams across India, the UK, Europe, and Asia to ensure the delivery of cost-effective and efficient marketing operations that drive exceptional client outcomes. Key responsibilities include spearheading Marketing Technology and Transformation, focusing on developing new capabilities and optimizing existing systems with a primary emphasis on Adobe products. This includes managing and developing the Medallia system to capture the "Voice of the Customer," driving email marketing operations through Adobe Marketo, managing marketing workflow via Adobe Workfront and DAM, and leading marketing analytics and insights generation for data-driven decision-making. Additionally, the role involves overseeing Marketing Operations, invoice processing, Business Management, including delivering comprehensive reporting and tracking of KPIs, managing governance frameworks, operational routines, prudent cost management, budget discipline, marketing procurement, and key agency management. The successful candidate will establish clear KPIs and performance metrics for marketing operations activities, develop robust reporting and analytics frameworks to track performance, identify areas for optimization, and lead initiatives to improve marketing ROI and operational efficiency. The ideal candidate should have a proven track record of leading and scaling marketing operations within a complex, global organization, exceptional communication and collaboration skills, proficiency in marketing technologies, data analytics, and tools, strategic thinking, strong budget management skills, and a focus on optimizing marketing spend. Additionally, they should be adept at developing talent, fostering high-performing teams, and creating a conducive climate that values contributions, initiative, and achievement. Fidelity International offers a comprehensive benefits package, values the wellbeing of its employees, supports their development, and promotes flexibility in work arrangements. The organization is committed to ensuring employees feel motivated by their work and are happy to be part of the team. To explore career opportunities at Fidelity International and learn more about dynamic working, visit careers.fidelityinternational.com.,

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3.0 - 6.0 years

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Gurugram, Haryana, India

On-site

Who Were Looking For Experienced business consultant (3-6 years experience in strategic business consultant/strategist roles) with a strong grasp of performance marketing and data-driven decision-making. Strong mentors & team leads who can train and support Analysts while maintaining high standards of execution. Fluent in paid media analyticsdeep knowledge of Meta, Google Ads, LinkedIn, TikTok, and programmatic advertising. High-agency professionals who take ownership of client strategy, revenue impact, and execution oversight. Excellent communicatorsyou translate marketing data into actionable insights and lead strategic discussions with business leaders. Must-Have Skills 3-6 years of experience in performance marketing, digital strategy, or consulting. Deep expertise in paid media execution & optimization. Strong mentoring abilitiescomfortable training and leading a team. Ability to align marketing strategies with business objectives. Experience with AI-driven analytics, automation, and marketing technology. Excellent problem-solving and analytical skillsyou make decisions based on data, not assumptions. Client management experienceability to lead discussions with founders, CMOs, and key stakeholders. Preferred Skills: Experience managing teams and mentoring junior marketers. Strong data-driven marketing expertise and problem-solving mindset. Comfort with automation, AI tools, and marketing technology. Ability to balance high-level strategy with hands-on execution. Show more Show less

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4.0 - 8.0 years

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maharashtra

On-site

The Business Systems Analyst (BSA) plays a crucial role in the marketing technology team at Merkle, ensuring the functional integrity of solutions implemented for clients across various industries. As a BSA, you will act as a bridge between client marketing and business departments and the Merkle design, development, and testing teams. Your primary responsibility will be to collaborate with clients" marketing and IT stakeholders to gather solution requirements that align with the clients" business objectives and martech capabilities. You will conduct feasibility analysis of requirements based on business priorities and data availability, offering guidance to the Merkle implementation team on behalf of the client to ensure the relevance and accuracy of the solutions. Key Responsibilities: - Own the process of gathering solution requirements in collaboration with Merkle and client stakeholders. - Analyze and rationalize data, business, and process requirements to develop a comprehensive functional design. - Ensure the deployment of Merkle's best practices, frameworks, and recommendations to aid clients in making informed decisions. - Conduct data analysis to validate that business and functional requirements are achievable. - Provide guidance on scope management and client expectations as per the contracts. - Support solution testing through business validation techniques and lead user acceptance testing. - Contribute to the development of reusable assets, frameworks, and best practices at Merkle. - Mentor team members to foster growth and development. Education Qualification: - Bachelor's Degree or equivalent experience is required. - 6+ years of experience in technology implementation related to customer data management and marketing technology. - 6+ years of experience in documenting requirements for scope management, design, development, and testing. - 4+ years of experience working with Agile methodologies. - Knowledge of customer data integration and identity management concepts. - Hands-on experience with relational design concepts, data analysis, complex data transformations, user acceptance testing, and SQL skills. - Strong customer service orientation, client management skills, effective communication, presentation, critical thinking, problem-solving, planning, and organizational skills. - Ability to adapt to different conditions, thrive in complex environments, and interact confidently with senior-level resources internally and externally. Shift Timing: 7 PM to 3 AM IST Location: DGS India - Mumbai - Thane Ashar IT Park Brand: Merkle Time Type: Full time Contract Type: Permanent,

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4.0 - 8.0 years

0 Lacs

maharashtra

On-site

The Lead Business Systems Analyst at Merkle plays a crucial role in the marketing technology team, ensuring the functional integrity of solutions delivered to clients in various industries. As a Business Systems Analyst, you will serve as a bridge between clients" marketing and business teams and Merkle's design, development, and testing teams. Your primary responsibilities include gathering solution requirements aligned with clients" business objectives and martech capabilities, conducting feasibility analysis based on business priorities, and ensuring the accuracy and relevance of the solutions provided. You will collaborate with both client stakeholders and Merkle teams to gather solution requirements effectively, translate data and business requirements into functional design, and uphold Merkle's best practices and recommendations to support decision-making processes. In addition, you will conduct data analysis to ensure the alignment of business and functional requirements, oversee solution testing, lead user acceptance testing, and contribute to the development of reusable assets, frameworks, and best practices within Merkle. Mentoring team members and guiding them through various project phases will also be part of your responsibilities. To qualify for this role, you should hold a Bachelor's Degree or equivalent experience, along with at least 6 years of technology implementation experience in customer data management and marketing technology. You should have a solid background in documenting requirements for scope management, design, development, and testing purposes, with a minimum of 4 years working with Agile methodologies. Proficiency in customer data integration, identity management concepts, relational design, data analysis, and SQL skills is essential. Strong communication, customer service, and client management skills are also required to excel in this position. This full-time permanent role at Merkle's DGS India location in Mumbai, Thane Ashar IT Park, offers a shift timing of 7 PM to 3 AM IST. If you possess the necessary skills and qualifications, have a passion for driving business solutions, and enjoy working in a dynamic and challenging environment, we encourage you to apply for this Lead Business Systems Analyst position at Merkle.,

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6.0 - 12.0 years

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Mumbai, Maharashtra, India

On-site

Role An individual contributor, quota carrying role; this frontline sales role is responsible for expanding ConvergenSEEs footprint across large enterprises by closing net new business and uncovering upsell/cross-sell opportunities within existing clients. The individual selected will report to the Director of New Business and will carry a direct sales target and their performance will be measured by meeting or exceeding quarterly and annual sales targets. Requirements Good knowledge of the Digital Marketing, Marketing Technology and related products and services is a plus. Experience in developing and maintaining relationships at senior levels in client organisations, including C-level contact Demonstrated ability to consistently exceed sales targets by identifying, qualifying, and closing new business Demonstrated ability to accurately forecast revenue monthly, quarterly and annually. Proficient in deal qualification methodologies Demonstrated ability to successfully negotiate and close customer agreements Strong ability to deliver customer presentations, messages, position statements, and other sales collaterals Experience 6 to 12 years of prior experience in a sales/business development in high-performance driven organisation(s) 4+ years of successful experience selling Digital Marketing offerings to large enterprises A proven track record in executing successful sales tactics leading to strong sales performance You Result-oriented, energised by a challenge, has a passion for growth and an individual whos driven to achieve beyond what is expected Able to operate and execute in a fast-paced, entrepreneurial, global culture Exploits opportunities to exceed goals and works towards them, even under adverse circumstances Possesses excellent communication skills, both verbal and written, with the ability to inspire internal and external teams to action Absolute commitment to delivering exceptional customer experiences and customer satisfaction Strong sense of personal ownership in accomplishing the organisation&aposs goals Impeccable integrity and trustworthiness Show more Show less

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3.0 - 7.0 years

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haryana

On-site

Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues, and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we are transforming the meetings and events industry through innovative technology that powers the human connection. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship - a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take action, embrace risk, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections. As a Marketing Operations Specialist at Cvent, you will collaborate with product and marketing teams to execute programs, testing, and optimization of core programs that fuel demand generation and retention. You will administer the Marketo instance, partnering with marketing, revenue operations, finance, and sales to align on processes, establish documentation, and ensure operational efficiency that will enable Splash for global scale and maximum efficiency. Your role will involve delivering effective change management and communications for technology implementation, data policy, and process re-engineering within marketing. You will drive a standard cadence of operational meetings to share insights on marketing performance, maintain alignment, transparency, and accountability across a variety of key business priorities and stakeholders. It will be your responsibility to continuously work to simplify systems and processes, avoiding customization bloat and over-engineered processes while creating and maintaining documentation. Monitoring and maintaining data quality within the marketing database, ensuring accuracy, and minimizing bad or incomplete data will also be a key aspect of your role. Collaborating with the core marketing and sales teams, you will refine and improve Demand Waterfall processes and metrics using data insights and feedback. You will work with the product, content, and demand generation teams to optimize systems and create processes that will help drive strategies and solutions for improving campaign performance. Building and maintaining standardized business dashboards, providing insights and focus across key revenue engine performance indicators related to programs, reach, conversion, velocity, value, and return on marketing activities and investments will be part of your responsibilities. Your outcomes will include operationalizing the Marketo instance through leveraging templates and industry best practices, rolling out processes, and establishing SLAs for how Marketing Ops partners and enables people and teams across the organization. You will deliver updated marketing performance dashboards, including funnel KPIs and channel performance, increase MAP adoption and maturity through documentation, education, and training to marketing and sales teams, and enhance the ability to track and measure program performance across all channels and sync. To excel in this role, you should be a self-starter with an entrepreneurial spirit and the ability to work independently. You should be a strong team player and a partner at heart, loving to collaborate and avoiding silo work behavior. Having proven ability to pick up new technical skills quickly, problem-solving skills, and the ability to manage multiple projects at the same time in a fast-paced environment are essential. Excellent verbal and written communication, advocacy for research and best practices, and an eagle eye for details are traits that will make you successful in this role. Moreover, you should be fluent in the strategy, tactics, metrics, and best practices for marketing processes and technology, possess a strong analytical skillset, and be data-driven. Strong presentation skills and experience with G-Suite and analytics software (Tableau preferred) are required. A minimum of 3 years in B2B marketing, proven deep understanding of marketing technology (including acting as Marketo for 3+ years), and experience working with a broader team to deploy and execute Marketo programs are necessary. Experience with lead scoring, attribution, lifecycle processing, building nurture streams in Marketo, recent Marketo certifications, and experience with Salesforce & Tableau are highly preferred. Demonstrated experience in designing an innovative marketing technology stack, owning and developing marketing dashboards, and explaining takeaways based on data insights are also crucial for this role.,

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3.0 - 7.0 years

0 Lacs

chennai, tamil nadu

On-site

As a Marketing Operations Executive at our global organization, you will play a key role in optimizing our marketing processes and ensuring the successful execution of marketing campaigns. Your responsibilities will include managing marketing technology, analyzing campaign performance, and collaborating with cross-functional teams to drive results. If you are a detail-oriented individual with a passion for data-driven decision-making and a track record of success in marketing operations, we invite you to join our dynamic marketing team. Key Responsibilities: - **Campaign Management**: Assist in planning, executing, and analyzing marketing campaigns across various channels such as email, social media, and digital platforms. - **Data Management**: Maintain and update the marketing database to ensure data integrity and accuracy. - **Marketing Technology**: Manage and optimize marketing tools and platforms (e.g., CRM systems, marketing automation tools) to enhance campaign effectiveness. - **Reporting and Analytics**: Generate regular reports on campaign performance, ROI, and other key metrics. Analyze data to provide actionable insights and recommendations. - **Process Improvement**: Identify opportunities to streamline marketing operations and enhance overall efficiency. Implement best practices for project management and team collaboration. - **Collaboration**: Work closely with sales, product, and customer service teams to ensure alignment on marketing initiatives and goals. - **Budget Management**: Assist in monitoring and tracking the marketing budget to ensure effective allocation of resources. - **Market Research**: Conduct market research and competitor analysis to inform marketing strategies and identify new opportunities. Qualifications: - Bachelor's degree in Marketing, Business, or a related field. - 3+ years of experience in marketing operations, digital marketing, or a similar role. - Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). - Strong analytical skills with the ability to interpret data and make data-driven decisions. - Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously. - Strong communication skills, both written and verbal. - Ability to work collaboratively in a fast-paced environment. If you are ready to take on this exciting opportunity and contribute to our mission of revolutionizing the enterprise software and cybersecurity landscape, we look forward to receiving your application.,

Posted 4 days ago

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5.0 - 9.0 years

0 Lacs

noida, uttar pradesh

On-site

As an experienced Technology Marketer at LTIMindtree, you will be responsible for owning and driving Practice/Portfolio/Service Line marketing. You will play a crucial role in enabling the global markets team by providing appropriate communications, messaging, artifacts, and marketing plans. This high-energy role requires a deep understanding and experience in technology services. Your primary focus will be on the SAP and Cloud Infra Service Line/Portfolio. You should possess excellent written and oral communication skills, stakeholder management skills, and the ability to develop multi-channel integrated marketing programs. Experience in creating various types of content such as eBooks, whitepapers, blogs, video scripts, webpage content, and presentation content is essential. You will be tasked with developing go-to-market strategies, marketing plans, and communication strategies for the Service Line/Practice/Portfolio. Working closely with leadership, you will drive consensus to develop comprehensive marketing plans. A passion for marketing technology, modern marketing tactics, and a proactive attitude are key attributes for success in this role. In addition, you will be responsible for building a strong global brand at various levels, including corporate, Service Line, capability, and geographic levels. This involves brand building, market positioning, content and campaign development, demand generation, lead nurture, and sales enablement for the Service Line. Your ability to design and execute programs that align with the strategic goals of the Service Line will be critical. Collaboration with multi-cultural and cross-functional global teams will be essential to ensure the success of marketing initiatives. If you are a self-starter with a passion for marketing, enthusiasm for technology, and a customer-centric approach, we encourage you to apply for this exciting opportunity at LTIMindtree.,

Posted 4 days ago

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1.0 - 5.0 years

0 Lacs

karnataka

On-site

As a Senior Professional Campaign Developer, you will be responsible for the development, implementation, and execution of personalized marketing campaigns. Your ability to work on campaign optimizations, analysis, workflow, journeys, and act as a consultant for the tool technologies and marketing automation solutions will be crucial. You will be a Senior Campaign Developer with a proven track record in designing, developing, QA, and configuring Marketing Technology (AJO). Your advanced technical skills will be utilized to construct sophisticated ETL processes, enhance product functionality, and implement large-scale, real-time delivery of dynamic content communications. Demonstrating a comprehensive knowledge of multi-channel marketing strategies will empower you to lead insightful business discussions and engage directly with stakeholders on functional matters. Your role within the Marketing Platform team will be pivotal in driving client value through the implementation of marketing platforms for executing campaigns. You will focus on streamlining campaign launches, optimizing audience selection, and enhancing performance to deliver high-quality, targeted campaigns that meet client objectives and drive ROI. Your responsibilities will include campaign estimation, requirement gathering, solution design, platform setup with foundational schemas, performance monitoring, result analysis, and reporting. Additionally, you will think creatively to design and deliver complex solutions, enhance implementation and migration activities, offer technology consulting, stay current with new technologies, ensure precise documentation, and mentor team members to achieve client success and desired outcomes. Your responsibilities will include successfully leading and executing the design and development of marketing automation campaigns, implementing tracking and analytics solutions to measure the effectiveness of marketing campaigns and customer engagement, collaborating with marketing stakeholders to gather requirements and translate business needs into technical solutions, designing and implementing complex marketing campaigns via various digital channels, conducting code reviews, ensuring adherence to best practices and coding standards, configuring and optimizing dynamic content personalization, data manipulation, and integration with external systems, implementing audience segmentation strategies, developing custom reporting and dashboards, staying informed about industry trends, best practices, and emerging technologies, proactively identifying opportunities for process improvements, driving initiatives to increase operational efficiency and campaign effectiveness, mentoring junior developers, providing guidance on tool development best practices and methodologies, and troubleshooting and resolving technical issues related to tool configuration, data integration, and campaign execution. To qualify for this role, you should have a 4-year college degree in a technical field or equivalent and an Adobe campaign related certification. Additionally, you should have experience in technology integrations with Marketing technologies (AJO, ACC, AEP), a minimum of 1 year of experience with the AJO platform and more than 4 years working on Campaign implementations or manage projects, hands-on experience on the Adobe Campaign tool, 3+ years of SQL development experience, 3+ years of scripting/programming experience (JavaScript preferred), 1+ years of experience in cross-channel marketing campaign delivery, like Push Notifications, In-App deliveries, eagerness to learn new applications of traditional technologies, ability to articulate and convey technical concepts to a mixed audience, familiarity with enterprise software and project implementation life cycles, knowledge of CRM and/or marketing applications and processes, and knowledge of basic marketing concepts such as Campaign RoI metrics and KRAs.,

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5.0 - 9.0 years

0 Lacs

noida, uttar pradesh

On-site

You are an experienced Technology Marketer who will be responsible for leading and driving Practice/Portfolio/Service Line marketing at LTIMindtree. Your role involves equipping the global markets team with effective communications, messaging, artifacts, and marketing strategies to enhance their activities. Your expertise in technology services is crucial for this dynamic position. You will focus on the SAP and Cloud Infra Service within the Preferred Service Line/Portfolio. Key requirements for this role include excellent written and verbal communication skills, adept stakeholder management, and a track record of building comprehensive marketing programs across multiple channels. Your experience in creating various content types such as thought leadership eBooks, whitepapers, blogs, video scripts, and webpage content will be essential. As a customer-centric individual with a focus on driving exceptional experiences, you will leverage marketing technology tools and automation platforms like Marketo and Salesforce to scale operations efficiently without compromising quality. Your proactive and high-energy approach to marketing, combined with a passion for innovation, will be instrumental in your success. Your responsibilities will include developing go-to-market strategies, collaborating with leadership to formulate marketing plans, and establishing a strong global brand presence across different levels. You will spearhead brand building, market positioning, content creation, demand generation, lead nurturing, and sales enablement activities for the Service Line. Your ability to design and implement impactful programs aligned with strategic objectives will be crucial in achieving success. Collaboration with diverse global teams is an integral part of this role, requiring strong cross-functional communication and teamwork skills. Your entrepreneurial mindset, modern marketing acumen, and proactive attitude will be key assets in driving the marketing initiatives for LTIMindtree effectively.,

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6.0 - 10.0 years

0 Lacs

maharashtra

On-site

At SiftHub, the focus is on making the lives of sales and solutions teams more efficient to enable them to concentrate on selling. SiftHub acts as a sales agent that enhances knowledge discovery and automates content creation to enhance win rates and facilitate sales teams in closing deals expeditiously. As a Marketing Manager at SiftHub, your primary responsibility will be to strategize, develop, and execute inbound and outbound marketing initiatives aimed at driving and expediting pipeline growth. You will be in charge of formulating strategies, overseeing top-of-the-funnel activities, meeting MQL objectives, and contributing to revenue generation through marketing efforts. SiftHub provides an environment that fosters and challenges individuals, supporting their growth and success, whether they are seasoned AI experts or aspiring ones. By joining us, you will play a key role in shaping the future of AI for enterprises. **Responsibilities:** - Develop and implement comprehensive demand generation strategies to enhance lead generation, engagement, and sales conversions. - Plan and execute multi-channel marketing campaigns, encompassing email, social media, webinars, events, and digital advertising. - Manage and optimize lead nurturing processes through email, content, and social channels. - Ensure effective distribution of content across various channels to maximize reach and engagement. - Analyze marketing program outcomes meticulously, derive insights, and present results cogently to facilitate decision-making. - Collaborate closely with the sales team to align on target audiences, key messages, and sales collateral. - Coordinate with product teams to comprehend the features and benefits of new releases and integrate them into marketing strategies. - Conduct competitive analysis and market research to identify new opportunities and keep abreast of industry trends. **Requirements:** - Possess 6+ years of experience in a demand generation role, primarily within a SaaS startup, preferably in AI or SalesTech. - Demonstrate an excellent grasp of analyzing and optimizing conversion rates throughout the sales and marketing funnel. - Proficient in A/B testing and adept at operating swiftly to match the pace of a startup. - Extensive skills in marketing technology and automation systems, including HubSpot, Salesforce, Google Analytics, and Google Tag Manager. - Showcase a track record of successful delivery of earned (SEO/SEM, website, email), paid (PPC, event sponsorships, social), and owned channels (web, webinar, podcast) demand generation programs. - Direct experience in managing SDRs or a proven record of collaborating effectively with AE and SDR teams.,

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15.0 - 19.0 years

0 Lacs

karnataka

On-site

You will be responsible for leading Cognizant's Global Campaign Management Operations function, overseeing the design and delivery of multi-channel campaigns worldwide. This role involves utilizing marketing technology tools and processes to support Cognizant's marketing initiatives. Your primary focus will be on managing the people, processes, and tools involved in delivering marketing campaigns and events. Collaboration with senior leaders across the organization is essential to align campaign processes with marketing objectives. It's important to note that this is an internal role and does not involve consulting for Cognizant clients. As the Global Campaign Management Operations Lead based in India, you will lead a team of Campaign Operations subject matter experts (SMEs) who are responsible for designing, delivering, and optimizing data-driven campaigns for Cognizant's field marketing teams and corporate marketing functions. Your responsibilities will include managing campaign processes, lead management, contact nurture capabilities, resource utilization, and detailed campaign performance reporting. Regularly presenting campaign performance reports to marketing stakeholders and leadership will be part of your role. Additionally, collaborating with internal marketing clients on campaign strategies and monitoring key performance indicators to provide insights for continuous improvement are key aspects of this position. In terms of Campaign Automation, you will be in charge of utilizing campaign delivery platforms within Cognizant's Marketing technology stack and ensuring compliance with relevant policies and security provisions. Collaborating with MarTech leadership and IT to develop and manage a campaign operations technologies roadmap and strategy, including AI development, will be crucial. Driving campaign technology adoption across stakeholders through training, presentations, and tools and resources is also part of your responsibilities. Staying updated on the Marketing Technology landscape, identifying new technologies, and trends in the industry are essential for this role. To qualify for this position, you should have a Bachelor's Degree in marketing, business, computer science, or a related field, with a preference for a Master's degree. You should have over 15 years of hands-on experience in marketing technology, digital marketing, marketing operations, demand generation, with B2B experience being preferred. Additionally, having over 10 years of experience in building and leading marketing technology teams and projects is required. Deep expertise across various marketing technology platforms such as Marketing Automation, CRM, Analytics, Events, Webinars, CDP, etc., is essential. Specific product knowledge across platforms like Pardot, Marketing Cloud, Adobe Analytics, Tableau, Sales Cloud, Einstein Analytics, Cvent, AEM Sites, AEM Assets, and Workfront is preferred. Strong communication and presentation skills are necessary, as you will be translating complex data and insights into actionable recommendations for senior leadership and stakeholders. You should also have the ability to instigate a continuous improvement and shared accountability culture, collaborating and influencing teams to address operational risks, resolve escalations, and manage internal clients" expectations effectively.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

About the Role InMobi is looking for a high-caliber Technical Account Manager (TAM) to serve as a trusted technical advisor to our enterprise clients. You'll work at the intersection of data, marketing, and engineering - owning the end-to-end analytics stack and tag instrumentation across multi-channel marketing and performance journeys. As a TAM, your impact will go beyond support - you will architect tracking strategies, drive advanced debugging, lead cross-platform analytics rollouts, and influence product direction through ground-level client insights. Objectives of the Role - Serve as the primary technical expert for client calls, diagnosing challenges and guiding product adoption - Enable customers to maximize value from analytics and tracking solutions through tailored training and support - Proactively uncover implementation gaps, recommend best-practice fixes, and validate end-to-end data integrity - Leverage usage data to inform upsell/cross-sell opportunities and feed insights back into product development Key Responsibilities - Lead deep-dive technical discovery sessions and solution walkthroughs for clients and internal teams - Design and implement robust instrumentation plans using GTM, DCM Floodlight, Facebook Pixel, Bing UET, and other tracking platforms - Audit complex digital analytics setups - covering event schemas, UTM governance, cross-domain tracking, cookie compliance, and offline conversion matching - Debug tracking and performance issues using tools like Chrome DevTools, Charles Proxy, and Postman, and resolve issues with JavaScript, network requests, and tag errors - Build reusable automation scripts (Python/JS) to accelerate tag validation and deployment - Author high-quality documentation, SDK/API guides, and playbooks that can scale to a global implementation team - Collaborate with product and engineering to escalate client feature requests, discover bugs, and shape new feature rollout strategies Required Skills & Qualifications - 2-4 years in a client-facing technical role (TAM, Martech Consultant, Analytics Implementation Specialist, Solutions Engineer) - Proven hands-on experience with GA4, Adobe Analytics, GTM, DCM, Clarity, Facebook Pixel, Bing Ads, Taboola, Outbrain and 3rd-party analytics/tagging ecosystems - Proficiency in JavaScript debugging, regular expressions, cookie/session tracking, and understanding how data flows through browser environments - Strong knowledge of conversion attribution models, data Layer management, and tag QA workflows - Excellent communication skills - able to translate complex technical details into client-friendly recommendations - Exposure to data privacy and compliance practices (GDPR, CCPA, cookie consent frameworks, etc.) Preferred Qualifications - Bachelor's degree in computer science, Data Analytics, Marketing Technology, or a related field - Proven ability to translate client feedback into actionable product enhancements - Understanding of how web technologies work in order to proactively debug applications - Basic understanding of JavaScript and Python, with the ability to read, interpret, and make minor modifications to scripts for tracking, automation, or debugging purposes What You'll Gain - A leadership-facing role with high visibility into product impact and customer success - The opportunity to shape tracking and analytics excellence across global digital campaigns - Exposure to cutting-edge ad tech, performance measurement, and AI-driven optimization solutions InMobi Culture At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities. Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!,

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5.0 - 12.0 years

0 Lacs

kolkata, west bengal

On-site

Subject matter experts in Marketing and Communications provide specialized advice to business stakeholders, leveraging their expertise in a specific field such as digital marketing, internal communications, telecom, etc. As an expert in the field, you are expected to have in-depth knowledge and unique insights relevant to your industry. The ideal candidate for this role should possess an MBA or a bachelor's degree in marketing, advertising, communications, or a related field. A minimum of 10 years of client services experience within an advertising agency is required, along with at least 8 years of experience in the Consumer-Packaged Goods industry. Additionally, 8 years of project management experience, including a proven track record of successfully delivering complex programs, is essential for this position. Primary skills required for this role include a minimum of 12 years of experience in marketing technology or digital asset management, MarTech operations management, and senior stakeholder engagement. Candidates should also have at least 5 years of experience managing product data information for large Consumer-Packaged Goods or Life Sciences companies. In addition to primary skills, the candidate should have secondary skills such as experience in managing direct reports, at least 10 years of strong leadership and mentoring abilities, and a track record of developing and nurturing talent. Proficiency in using the Microsoft Office suite, especially strong skills in Excel and PowerPoint, is also required for this position. Overall, the successful candidate will be a subject matter expert in Marketing and Communications, capable of providing valuable insights and guidance to business stakeholders, as well as leading complex programs and projects effectively.,

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8.0 - 12.0 years

0 Lacs

maharashtra

On-site

The Marketing Transformation Senior Manager role within Accenture GN Song involves working at the core of the top global Life Sciences industry, including Pharmaceuticals, Biotechnology, and Medical Technology. As a Senior Manager, you will collaborate on innovative projects, leveraging deep industry knowledge and marketing skills. Your responsibilities will encompass strong project management to successfully plan, execute, and deliver content initiatives, while also coordinating cross-functional teams and managing resources effectively. An analytical and data-driven mindset will be crucial in driving result-oriented decisions. Your role will involve providing consulting and advisory services, including market research, analysis of the pharmaceutical market, competitor benchmarking, patient journey mapping, and segmentation & targeting. Additionally, you will be responsible for developing end-to-end digital marketing strategies and campaigns, leading content marketing initiatives, social media engagement programs, and web campaigns aligned with the overall content strategy. In terms of marketing technology, you will lead platform assessment and solution design, focusing on optimizing the MarTech stack, developing use cases to improve technology utilization, and recommending new MarTech systems. Expertise in tools and platforms such as Adobe Campaign, Marketo, Google Marketing Platform, and Salesforce Marketing Cloud will be essential for success in this role. Furthermore, you will be expected to stay updated on the latest AI developments in the Life Science industry, design and implement GenAI use cases, and drive new business engagements through lead generation and pursuing new opportunities. Practice development, leadership, collaboration with key stakeholders, and talent management will also be key aspects of your responsibilities. Your professional and technical skills should include in-depth knowledge of branding, creative development, digital marketing, campaign deployment, and optimization. Experience in working with middle to senior management levels, agencies, or marketing agencies for Life Sciences clients is desirable. Additionally, you should possess a strong understanding of marketing and advertising technologies and the ability to apply technology know-how to enhance client outreach strategies. This role offers the opportunity to work on transformative projects with key G2000 clients, co-create innovative solutions with industry experts, enterprise function practitioners, and business intelligence professionals. You will have access to personalized training modules to enhance your strategy and consulting acumen, industry knowledge, and capabilities. Accenture is committed to accelerating equality and fostering boundaryless collaboration across the organization. Qualifications for this position include a minimum of 8 years of experience and an MBA from a tier 1 institute, preferably with a bachelor's degree in marketing, journalism, communications, or a related field. Join us at Accenture to be part of a dynamic team driving marketing transformation and innovation in the Life Sciences industry.,

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8.0 - 12.0 years

0 Lacs

kolkata, west bengal

On-site

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you'd like, where you'll be supported and inspired by a collaborative community of colleagues around the world, and where you'll be able to reimagine what's possible. Join us and help the world's leading organizations unlock the value of technology and build a more sustainable, more inclusive world. Subject matter experts in Marketing and Comms provide business stakeholders with specialized advice on their subjects, and act as an advisor leveraging on a specific MC expertise. They are individuals with in-depth, unique knowledge and expertise on a specific subject or in a particular industry (e.g., digital marketing, internal comms, telecom, etc.). Qualifications: - MBA preferred, Bachelor's degree in marketing, advertising, communications, or related field. - 8+ years working with Consumer Packaged Goods brands. - 8+ years of experience in project management required, with a demonstrated track record of successful delivery of increasingly complex programs. - Proven experience in global program management leadership roles is strongly preferred. Primary Skills: - 12+ years of experience in marketing technology or digital asset management, MarTech operations management, senior stakeholder engagement. - 10+ years of client services experience within an advertising agency. Secondary Skills: - Experience managing direct reports. - 10+ years of strong leadership and mentoring abilities, with experience in developing and growing talent. - Strong experience in using the Microsoft Office suite with strong Excel and PowerPoint skills. Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. With a diverse group of 340,000 team members in more than 50 countries, Capgemini has a strong over 55-year heritage and is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. The Group delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market-leading capabilities in AI, cloud, and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of 22.5 billion.,

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3.0 - 9.0 years

0 Lacs

haryana

On-site

You will play a crucial role as the Manager Business Consulting, Strategy and Product Ownership at our global digital engineering firm. Your responsibilities will involve developing and executing comprehensive marketing and business growth strategies, overseeing customer engagement projects, and optimizing the use of Martech tools and platforms. This dynamic position requires collaboration with cross-functional teams to enhance marketing capabilities and drive customer engagement. Your expertise in data analysis and interpretation will be vital in informing strategic decisions and execution. As a key player in our team, you will lead the product management lifecycle, design customer engagement strategies, and provide data-driven insights to enhance marketing efforts and achieve business goals. Your Key Responsibilities will include: - Providing expert consulting on customer engagement, business growth, digital strategy, digital product management, experience strategy, and customer data strategy. - Leading the product management lifecycle, defining product vision, roadmap, and success metrics, and ensuring effective project delivery. - Designing and implementing customer engagement strategies to deliver personalized interactions, analyzing customer data to improve the overall customer journey. - Partnering with internal stakeholders and clients to understand business needs and translate them into actionable strategies. - Utilizing data analysis to inform strategic decisions, preparing reports on key metrics, project status, and recommendations for senior leadership and clients. - Evaluating and improving the effectiveness of Martech tools and customer engagement strategies, offering insights and recommendations to enhance marketing efforts. To excel in this role, you should possess: - An MBA from a top-tier institute, B-Tech in Computer Science, or a related field. - 3-9 years of experience in marketing technology, product management, or a related field with a proven track record of strategy development and product ownership. - Strong analytical and problem-solving skills with a data-driven approach to decision-making. - Demonstrated experience in customer engagement strategy and execution. - Excellent product management skills, exceptional communication, and interpersonal skills, with the ability to collaborate effectively across teams and levels. - Strong understanding of Martech tools and platforms, experience in working in an Agile environment will be a plus. At Material, we offer fulfilling, high-impact work in a diverse and inclusive environment. Our company culture and benefits are designed to create a positive and enriching workplace experience. Join us to be a part of a global team that values Bold Ownership, Unity, Impact, Learning, and Diversity the core values that drive our success. Additionally, we provide professional development and mentorship opportunities, a hybrid work mode with a remote-friendly workplace, health and family insurance, ample leave options, and wellness programs for your overall well-being.,

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3.0 - 7.0 years

0 Lacs

karnataka

On-site

The Marketing Operations & Client Service role is a crucial position within the Marketing Department, responsible for bridging the gap between marketing strategy and execution while ensuring high levels of client satisfaction. This role involves optimizing marketing processes, managing marketing technology, and acting as a key contact point for both internal stakeholders and external partners. The primary objective is to facilitate smooth campaign delivery and efficient communication of marketing initiatives and results. In terms of Marketing Operations, you will be tasked with overseeing the day-to-day functions of the marketing department to ensure operational efficiency and effectiveness. This includes managing and enhancing the marketing technology stack, implementing standardized workflows and best practices, maintaining data integrity within marketing databases, monitoring budgets, and coordinating with internal teams to align marketing efforts with overall business goals. Furthermore, you will be responsible for managing vendor relationships, developing marketing calendars, analyzing performance data, and implementing optimization strategies. Regarding Client Service, you will serve as the main point of contact for internal stakeholders, effectively communicating marketing strategies, gathering feedback for continuous improvement, and coordinating with external agencies and partners to ensure timely asset delivery and brand guideline adherence. Additionally, you will manage client relationships for specific marketing initiatives, prepare and present marketing reports to internal stakeholders, and address any marketing-related inquiries or issues promptly and professionally. To qualify for this role, you should possess a Bachelor's degree in Marketing, Business Administration, Communications, or a related field, along with 3-5 years of experience in marketing operations, project management, or client service, preferably within the hospitality or service industry. You should have a strong understanding of marketing principles and digital marketing channels, proficiency in marketing automation platforms, CRM systems, and project management tools, excellent organizational and communication skills, and the ability to collaborate effectively with cross-functional teams. An analytical mindset, proactive problem-solving abilities, and a customer-centric approach are also essential for success in this role. This is a full-time position that requires in-person work during day shifts at ORO The Estate in Bangalore Nandi Hills.,

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3.0 - 9.0 years

0 Lacs

haryana

On-site

You will be joining an esteemed global digital engineering firm as the Manager of Business Consulting, where you will play a crucial role in developing and executing comprehensive marketing and business growth strategies for clients. Your responsibilities will include providing expert consulting on customer engagement, digital strategy, product ownership, and customer data strategy. You will lead the product management lifecycle, collaborate with cross-functional teams, and ensure the timely and effective delivery of projects. Utilizing data analysis, you will inform strategic decisions and optimize various business and customer engagement initiatives. Your qualifications should include an MBA from a top-tier institute or a B-Tech in Computer Science, along with 3-9 years of experience in marketing technology, product management, or a related field. A strong analytical mindset, problem-solving skills, and a data-driven approach to decision-making are essential. Excellent communication and interpersonal skills will be key as you collaborate effectively across teams and levels. Experience with Martech tools and platforms, as well as working in an Agile environment, will be advantageous. In addition to impactful work, Material offers a fulfilling company culture and benefits to its employees. The company is committed to building a better world and improving clients" companies and customers" experiences through its core values of Bold Ownership, Unity, Impact, Learning, and Diversity. Material is a global company working with best-of-class brands worldwide, creating and launching innovative brands and products. Employees benefit from working alongside exceptionally talented colleagues across various practices, including strategy and insights, design, data & analytics, technology, and tracking. The company also provides professional development, mentorship, hybrid work mode, health and family insurance, ample leave policies, and wellness programs such as meditation and counseling sessions.,

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14.0 - 18.0 years

0 Lacs

noida, uttar pradesh

On-site

You are an experienced Technology Marketer responsible for handling Practice/Portfolio/Service Line marketing at LTIMindtree. Your role involves facilitating the global markets team by providing them with suitable communications, messaging, artifacts, and marketing strategies to enhance their activities. This dynamic position demands a high level of energy and expertise in technology services. Your primary focus will be on the SAP and Cloud Infra Service within the Preferred Service Line/Portfolio. With over 14 years of experience, you must possess excellent written and verbal communication skills, adept stakeholder management capabilities, and a track record of developing integrated marketing programs across multiple channels such as websites, digital assets, paid media, events, and sales enablement. Your responsibilities include creating various content types like thought leadership eBooks, whitepapers, blogs, video scripts, webpage content, and presentations. You should have the ability to identify target clients, curate relevant content, and formulate comprehensive marketing plans with a customer-centric approach. As a marketing technology enthusiast, you are expected to be well-versed in tools like Marketo and Salesforce, aiming to scale operations efficiently without compromising quality. Your role involves collaborating with leadership to design go-to-market strategies, develop marketing plans, and establish a strong global brand presence at different levels. Furthermore, you will be driving brand building, market positioning, content development, demand generation, lead nurturing, and sales enablement activities for the Service Line. Your success will be measured by your ability to execute programs that align with the strategic objectives of the Service Line while working closely with diverse global teams in a cross-functional environment.,

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1.0 - 5.0 years

0 Lacs

punjab

On-site

As a Digital Marketing Executive at our company, you will play a crucial role in the planning, execution, and optimization of our online marketing strategies. Your expertise in leveraging digital channels to promote products and services will be vital for our organization's success in the competitive market. The ideal candidate for this position will possess a strong passion for marketing and technology. You should have a deep understanding of digital marketing concepts and recognize the immense potential of the Internet in driving revenue growth. Your tech-savvy nature, coupled with your innovative ideas, will be instrumental in enhancing our marketing initiatives. This is a Full-time, Permanent position suitable for both experienced professionals and freshers looking to kickstart their career in digital marketing. In addition to a competitive salary, we offer benefits such as cell phone reimbursement and health insurance. As a Digital Marketing Executive, you will be expected to work night shifts at our physical office location. A Bachelor's degree is preferred for this role, along with at least 1 year of experience in digital marketing and a total of 1 year of work experience. If you are ready to take on this exciting opportunity and contribute to our dynamic marketing team, we look forward to receiving your application.,

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5.0 - 8.0 years

4 - 7 Lacs

Raipur

Work from Office

Responsibilities: * Collaborate with cross-functional teams on campaign creation & management * Manage marketing tech stack: Salesforce, Clari, AWS * Oversee website maintenance & optimization, Cross-Functional Collaboration, Problem Solving

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10.0 - 15.0 years

30 - 35 Lacs

Mumbai, New Delhi, Gurugram

Work from Office

Job Title - GN - SONG - MT Transform Marketing Organization- Manager Management Level :7 Manager Location:Delhi, Gurgaon, Mumbai, Bangalore Must have skills:Marketing Strategy, Marketing Transformation Good to have skills:Marketing Job Summary : As part of the team, you will provide transformation services driven by key offerings like Transformative Marketing, Martech, Brand & Creative and Scaled Marketing Services enabled by Generative AI and next gen capabilities. These services help our clients become living businesses by optimizing their marketing, sales and service strategy and organization model, thereby enabling a powerful & efficient marketing-led growth engine, driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Roles & Responsibilities: Deep dive across projects helping CMO organization to drive superior performance through relevance :You will leverage the comprehensive suite of analytics, consulting and strategy solutions that Accenture offers to enable large scale transformation vision and strategy and delivering capabilities that enable improved marketing performance, cost effectiveness and create relevant consumer experiences on a massive scale Use extensive experience of hands-on roles in customer value management, customer lifecycle management :Work across customer segmentation marketing, customer behavior analysis and channel management Design new campaign strategies and strategizing marketing plans across all channels and devices: Lead marketing assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Pega Develop business case for marketing use cases and solutions: Gather business requirements, designing process & solution for implementation of marketing solutions Manage full spectrum of Marketing program execution :Right from strategy definition to technical delivery, work with real time marketing concepts like next best offer/ action, event-based marketing Design interventions to drive customer acquisition / customer engagement: Monitoring trends, analyzing data, to optimize marketing campaigns along with exposure to analytical and data visualization tools Identify marketing process improvement opportunities :Developing business case for boosting marketing capabilities, campaign strategies, and innovative solutions to drive growth Bring your best skills forward to excel at the role: Bring your creativity and innovation to the forefront to be able to work in a fast-paced environment :Ability to abstract detail into larger patterns, familiarity with user-centered analysis and evaluation techniques Deep dive across projects helping CMO organization to drive superior performance through relevance: You will leverage the comprehensive suite of analytics, consulting and strategy solutions that Accenture offers to enable large scale transformation vision and strategy and delivering capabilities that enable improved marketing performance, cost effectiveness and create relevant consumer experiences on a massive scale Use extensive experience of hands-on roles in customer value management, customer lifecycle management :Work across customer segmentation marketing, customer behavior analysis and channel management Design new campaign strategies and strategizing marketing plans across all channels and devices: Lead marketing assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Pega Develop business case for marketing use cases and solutions: Gather business requirements, designing process & solution for implementation of marketing solutions Manage full spectrum of Marketing program execution :Right from strategy definition to technical delivery, work with real time marketing concepts like next best offer/ action, event-based marketing Design interventions to drive customer acquisition / customer engagement: Monitoring trends, analyzing data, to optimize marketing campaigns along with exposure to analytical and data visualization tools Identify marketing process improvement opportunities: Developing business case for boosting marketing capabilities, campaign strategies, and innovative solutions to drive growth Bring your best skills forward to excel at the role: Bring your creativity and innovation to the forefront to be able to work in a fast-paced environment: Ability to abstract detail into larger patterns, familiarity with user-centered analysis and evaluation techniques Use strong analytical skills with the ability to drive results-oriented decisions :Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Client handling skills to develop, manage and deepen relationships with key stakeholders Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals Leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Client handling skills to develop, manage and deepen relationships with key stakeholders Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals Leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members Additional Information: Qualification Experience: Overall experience of 10+ years with at least 7+ years of experience in driving modern Marketing Organizations and data-driven growth strategies. Strategic advisory experience with ability to put proven frameworks to action to conduct as-is diagnostics and drive visioning workshops with senior stakeholders and leadership teams. Experience in leading marketing strategy, vision, philosophy, brand architecture, brand stage models, seamless integrated marketing process workflows, organization design, change strategies and workforce skilling strategies. Hands on experience in developing customer research design & execution, insight led always-on performance engines, customer Journey specific campaigns and offers, hyper-personalized customer experiences that deliver business value. Experience in working with industry leading Mar-tech tools such as Adobe, Microsoft, Salesforce, among others along with new age Gen AI agentic solutions Influencing skills to drive change agenda on behalf of the CXOs leveraging structured and proven change management frameworks & principles Experience in multi-disciplinary design involving channels, people, process, policy, compliance/controls and technology Understanding of marketing processes and operating models Experience in working across multiple industries including FMCG, Retail, Financial Services, Telecom, Communication, Software & Platforms Strong experience in shaping and driving engagements and ability to lead project teams Educational Qualification: MBA from a tier 1 institute

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14.0 - 24.0 years

65 - 80 Lacs

Kochi

Work from Office

Job Purpose Lead a sub-department within the Digital & Technology department, marketing technology strategy and implementation, managing the delivery, stakeholder engagement, and program management of a part of the scope of the department martech initiatives, with focus on achieving Key Performance Indicator goals. Supports the Head of the department in translating strategic product priorities into actionable project plans and ensuring alignment with business objectives. Strategic Activities Provide strategic leadership in creating the vision for the sub-department and envision a comprehensive roadmap for execution. Champion a culture of innovation within the marketing technology sub-department by encouraging thought leadership and the adoption of cutting-edge tools and techniques for achieve business goals. Leading the sub-department or the vertical in the Digital & Tech org delivering thought leadership, mentoring and responsible for the delivery and running of the new implementations along with the business operations. Direct the translation of strategic product priorities into actionable project plans, tasks, and deliverables, collaborating with senior leadership and cross-functional teams to ensure alignment with overarching business objectives. Oversee the management of product development initiatives, including requirements gathering, user story refinement, sprint planning, and backlog grooming, to facilitate efficient and effective project execution. Collaborate closely with product managers, designers, developers, and QA analysts to define project scope, specifications, and acceptance criteria, fostering clear communication and shared understanding of project goals and deliverables. Oversee project risk management activities by identifying and mitigating potential risks and issues. Develop strategies to minimize delays and ensure successful project outcomes. Lead regular updates, progress reports, and team meetings. Ensure comprehensive updates on project milestones, challenges, and dependencies flow through to stakeholders, to keep them informed and engaged throughout the project lifecycle. Ensure team members troubleshoot technical issues, resolve blockers, and optimize workflows, leveraging agile methodologies and best practices to drive continuous improvement in project execution processes. Interface with industry peers, staying abreast of industry trends, emerging technologies, and best practices in product management and project execution, and applying newfound knowledge to enhance project outcomes and team performance. Team Management Build and lead a high-performing team of technology professionals, ensuring alignment of efforts with the overarching objectives to be achieved. Set a direction for the team, provide mentorship, coaching, and development opportunities to team members, empowering them to achieve their full potential and drive organizational success. Champion a culture of accountability, ownership, and teamwork within the team, providing leadership to team members, fostering their growth and development as professionals. Facilitate building of talent and succession pipelines. Serve as a subject matter expert and thought leader within the organization. . Educational and Experience Requirements Bachelor's degree in a relevant field, such as computer science, information technology, or project management.

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2.0 - 6.0 years

4 - 8 Lacs

Ahmedabad, Gurugram, Bengaluru

Hybrid

Job Summary The Marketing Technology & Operations Associate is responsible for executing and supporting various business operations requests within the Marketing & Communications department. This position involves assisting in vendor management tasks, workflow support tasks, and various project & systems tasks, including scans, reporting, and documentation. Collaboration with multiple teams is essential to ensure cohesive and strategic alignment of firm processes and operational efforts. Job Duties Operations Support Support the vendor onboarding and renewal process pulling needed reports and submitting applicable requests Maintain vendor profiles and documentation Pull system reports and conduct software scans as needed Draft operational and Martech project process documentation Support weekly onboarding and offboarding tasks: new employee communications, Marketing & Communications org chart updates, license requests, etc. Ensure tasks are completed in a timely manner aligned with project timelines Draft compelling communications informing stakeholders of project process and updates Collaborate with other team members to support cross-functional projects Workflow Systems Support Support updates to Airtable metadata Support Airtable optimization tasks and requests Support the creation of various marketing workflows within scope and communicated timelines Complete Airtable trainings and stay informed of platform updates and functionalities Draft communications of platform updates and functionalities for Airtable super users Support and field various Airtable questions across the firm Supervisory Skills N/A Qualifications, Knowledge, Skills and Abilities Education: Bachelors degree, required Major[KV1] [BD2] in Marketing, Communications, Business Administration, Business Analytics preferred Experience: Two (2) or more [KV3] [BD4] years of marketing or communications experience, required Experience working within a professional services environment (i.e., accounting, financial consulting, business advisory services and/or banking industries), preferred Experience with low/no-code platforms, preferred; prior experience with Airtable, preferred License/Certifications: N/A Software: Proficient in the use of Microsoft Office Suite, required Experience with Airtable, preferred Language: N/A Other Knowledge, Skills & Abilities: Working knowledge of marketing and operations best practices Excellent verbal and written communication and collaboration skills Excellent project management and organizational skills, and proven success of managing to a tight deadline Ability to work in a deadline-driven environment while handling multiple tasks simultaneously Ability to multi-task while working independently or within a group environment Ability to follow processes, utilize reference tools and training as needed, and demonstrate strong attention to detail Strong interpersonal and client service skills, with a consultative approach to working with marketing professionals at all levels Capacity to understand and communicate BDO business, marketplace and value proposition Driven self-starter with a proactive approach to serving professionals at all levels in a client-oriented, matrixed environment Basic knowledge of B2B marketing strategies and tactics, and their application in a professional services organization [KV1]Are there other “tech” ones that would be applicable? [BD2]Hmm. Thinking that if we found someone at rise with IT, Business Analytics that would be good too. Maybe add that? Playing off of reporting and analysis part of what we have here [KV3]Would we be ok with someone right out of college? [BD4]maybe. But since we will have no say in the person they hire at rise, I wonder is we should require some experience, since having no experience would depend on the person more...make sense?

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