Marketing Operations Specialist

3 - 7 years

0 Lacs

Posted:3 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a Marketing Operations Executive at our global organization, you will play a key role in optimizing our marketing processes and ensuring the successful execution of marketing campaigns. Your responsibilities will include managing marketing technology, analyzing campaign performance, and collaborating with cross-functional teams to drive results. If you are a detail-oriented individual with a passion for data-driven decision-making and a track record of success in marketing operations, we invite you to join our dynamic marketing team. Key Responsibilities: - **Campaign Management**: Assist in planning, executing, and analyzing marketing campaigns across various channels such as email, social media, and digital platforms. - **Data Management**: Maintain and update the marketing database to ensure data integrity and accuracy. - **Marketing Technology**: Manage and optimize marketing tools and platforms (e.g., CRM systems, marketing automation tools) to enhance campaign effectiveness. - **Reporting and Analytics**: Generate regular reports on campaign performance, ROI, and other key metrics. Analyze data to provide actionable insights and recommendations. - **Process Improvement**: Identify opportunities to streamline marketing operations and enhance overall efficiency. Implement best practices for project management and team collaboration. - **Collaboration**: Work closely with sales, product, and customer service teams to ensure alignment on marketing initiatives and goals. - **Budget Management**: Assist in monitoring and tracking the marketing budget to ensure effective allocation of resources. - **Market Research**: Conduct market research and competitor analysis to inform marketing strategies and identify new opportunities. Qualifications: - Bachelor's degree in Marketing, Business, or a related field. - 3+ years of experience in marketing operations, digital marketing, or a similar role. - Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). - Strong analytical skills with the ability to interpret data and make data-driven decisions. - Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously. - Strong communication skills, both written and verbal. - Ability to work collaboratively in a fast-paced environment. If you are ready to take on this exciting opportunity and contribute to our mission of revolutionizing the enterprise software and cybersecurity landscape, we look forward to receiving your application.,

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