Company Description
kuubiik is a global consulting company headquartered in Singapore, operating in over 150 countries. Specializing in outsourcing and project-based solutions for all business functions, our diverse team includes professionals from Asia, Europe, and the Americas. Renowned brands like Google, TikTok, AEM, HP, TELUS, MyRepublic, and SGS trust our services. We offer both hourly outsourcing starting at 10 hours per month and full-time or part-time outsourcing starting from US$500 per month.
Client Location
Timezone
Contract Type
Monthly Salary
Role Overview
Marketing & Growth Manager
brand, revenue, and leadership influence
Key Responsibilities
Strategic Brand Growth & Market Positioning
- Own and scale digital growth across priority platforms (LinkedIn, X, Instagram, YouTube, Medium), with a clear focus on
commercial relevance and audience quality
, not vanity metrics. - Lead executive and leadership-level digital presence, positioning senior figures as
credible, influential voices
within high-stakes global ecosystems. - Translate complex ideas, insights, and initiatives into
clear market-facing narratives
that drive credibility, trust, and demand. - Ensure rigorous brand consistency, professionalism, and strategic tone aligned with enterprise, institutional, and leadership audiences.
Commercial Marketing Strategy & Execution
- Design and execute
integrated, multi-channel growth campaigns
that directly support revenue, partnerships, and business development goals. - Build and manage monthly and campaign-based content strategies aligned to
commercial moments and global milestones
(e.g., Davos, UNGA, Climate Week, product launches). - Own email marketing strategy across B2B and B2C segments, including
segmentation, lifecycle campaigns, and conversion optimization
. - Partner with creative and external teams to deliver high-impact assets that support
lead generation, deal progression, and brand authority
. - Implement and optimize marketing automation workflows to move audiences from awareness to engagement to conversion.
Analytics & Growth Optimization
- Build and maintain executive-level dashboards tracking
pipeline contribution, lead quality, engagement, and conversion metrics
across web, social, and email. - Analyze performance and deliver
commercially actionable insights
to leadership—what’s driving growth, what’s stalling it, and where to invest next. - Monitor competitive landscape, market signals, and audience behavior to continuously refine positioning and go-to-market strategy.
Sales & Business Development Alignment
- Act as a strategic partner to business development and leadership teams, ensuring marketing directly supports
sales pipelines, partnerships, and strategic initiatives
. - Design and manage
lead-generation and nurture campaigns
that contribute meaningfully to commercial outcomes. - Refine product, program, and offering messaging to maximize relevance with
enterprise, institutional, and executive decision-makers
. - Support leadership communications in high-visibility moments, ensuring messaging aligns with
organizational priorities, risk sensitivity, and commercial intent
.
Must-Have Qualifications
5+ years of experience
in digital marketing, growth, or communications, ideally within impact-driven, knowledge-based, or leadership-focused organizations.- Demonstrated ability to
drive measurable business outcomes
through multi-channel marketing and growth strategies. - Strong command of tools such as
LinkedIn Campaign Manager, Google Analytics, HubSpot (or similar CRM), and email marketing platforms
. - Proven experience managing
executive-level or thought-leadership communications
in high-visibility or high-stakes contexts. - Deep understanding of
B2B and B2C funnels
, lead generation, conversion optimization, and performance analytics. - Exceptional storytelling and copywriting skills tailored to
senior leaders, policymakers, enterprise buyers, and global audiences
. - High attention to detail, sound judgment, and the ability to operate confidently with senior stakeholders.
