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48 Segmentation Jobs

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Dealer - Equity - CG1
Aditya Birla Capital

0.0 - 4.0 years

45 Lacs

Calcutta

On-site

1) Job Purpose: Write the purpose for which the job exists (in 2-3 lines) To acquire Large trader clients, trade ( buy, hold or sell) various equity, currency and commodity products on stock exchanges, disseminate the research calls to customers and sell/ advise for Broking , structured products as well as third party products eg -Mutual Funds, Loans, Health insurance, Life Insurance etc 2) Dimensions: Mention quantitative or qualitative parameters that are relevant for the job and provide a better understanding of the scope and scale of the job. Business Workforce Number: 800 Unit Workforce Number: 800 Function Workforce Number: 648 Department Workforce Number: 648 Other Quantitative and Im...

Posted 5 days ago

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Digital marketing manager
Unikwork

1.0 years

3 Lacs

Surat

On-site

Qualification Any Graduate Location Vadodara, Surat Salary range Upto 30k Experience/Seniority level 1+ Year Job Time Full Time Requirements / Your Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google Ads Conduct audience research and segmentation to improve targeting and ROI Monitor and optimize campaigns to achieve key performance metrics Collaborate with design and content teams to develop compelling ad creatives Analyze perfor...

Posted 6 days ago

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Trade Advisor - Equity
Aditya Birla Capital

0.0 - 4.0 years

45 Lacs

Vijayawāda

On-site

Retail Branch Trade Advisor - Equity Location: BR49, Vijayawada 1) Job Purpose: Write the purpose for which the job exists (in 2-3 lines) To acquire Large trader clients, trade ( buy, hold or sell) various equity, currency and commodity products on stock exchanges, disseminate the research calls to customers and sell/ advise for Broking , structured products as well as third party products eg -Mutual Funds, Loans, Health insurance, Life Insurance etc 2) Dimensions: Mention quantitative or qualitative parameters that are relevant for the job and provide a better understanding of the scope and scale of the job. Business Workforce Number: 800 Unit Workforce Number: 800 Function Workforce Number...

Posted 6 days ago

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Finance Executive
IHCL

120.0 years

4 - 6 Lacs

Jaipur

On-site

31 Jan 2026 Business Unit: Taj Devi Ratn Resort & Spa, Jaipur Department: Finance Description: About IHCL Indian Hotels Company Limited (IHCL) is a part of the Tata Group and is one of South Asia's largest and most iconic hospitality companies. With a legacy of over 120 years, we are dedicated to delivering exceptional experiences to our guests through our diverse portfolio of hotels, resorts, and palaces. Careers at IHCL At IHCL, we believe our employees are our greatest asset. We are committed to fostering a dynamic work environment that encourages innovation, collaboration, and personal growth. Join us in creating memorable experiences and shaping the future of hospitality. Explore exciti...

Posted 1 week ago

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Infrastructure SASE and Automation Specialist
Kyndryl India

6.0 years

Sadar, Uttar pradesh, India

On-site

Who We Are At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward – always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities. The Role Kyndryl’s Security & Resiliency is one of our most critical practices, ensuring enterprises, regardless of their size and complexity, remain secure, available, reliable, and resilient. We take Cybersecurity seriously. We're not just invested; we're committed. We're not just protecting data; we're empowering. Kyndryl is committed to making the w...

Posted 1 week ago

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Lifecycle Automation Specialist
Uplers

3.0 years

Nashik, Maharashtra, India

Remote

Experience : 3.00 + years Salary : AUD 30000.00 / year (based on experience) Expected Notice Period : 15 Days Shift : (GMT+11:00) Australia/Sydney (AEDT) Opportunity Type : Remote Placement Type : Full Time Indefinite Contract(40 hrs a week/160 hrs a month) (*Note: This is a requirement for one of Uplers' client - Compare Club) What do you need for this opportunity? Must have skills required: Communication, Braze, CSS, Hightouch, Intercom, Snowflake, HTML, JavaScript, SQL Compare Club is Looking for: Position Summary Compare Club is transforming into a data-driven organisation focused on delivering highly personalised marketing experiences. As a Lifecycle Automation Specialist , you will pla...

Posted 1 week ago

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Lifecycle Automation Specialist
Uplers

3.0 years

Sadar, Uttar pradesh, India

Remote

Experience : 3.00 + years Salary : AUD 30000.00 / year (based on experience) Expected Notice Period : 15 Days Shift : (GMT+11:00) Australia/Sydney (AEDT) Opportunity Type : Remote Placement Type : Full Time Indefinite Contract(40 hrs a week/160 hrs a month) (*Note: This is a requirement for one of Uplers' client - Compare Club) What do you need for this opportunity? Must have skills required: Communication, Braze, CSS, Hightouch, Intercom, Snowflake, HTML, JavaScript, SQL Compare Club is Looking for: Position Summary Compare Club is transforming into a data-driven organisation focused on delivering highly personalised marketing experiences. As a Lifecycle Automation Specialist , you will pla...

Posted 1 week ago

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Adobe Campaign & SFMC developer
Virtusa

4.0 - 8.0 years

Andhra pradesh

On-site

Adobe Campaign & Salesforce Marketing Cloud Experience: 4–8 years Responsibilities: Design, develop, and execute marketing campaigns using Adobe Campaign (Classic or Standard) & Saleforce Marketing Cloud – Journey Builder Build and manage workflows, schemas, deliveries, and personalization logic. Support segmentation, targeting, and cross-channel campaign execution. Integrate Adobe Campaign & Saleforce Marketing Cloud with upstream and downstream systems. Monitor campaign performance and troubleshoot execution issues. Ensure compliance with data governance and campaign best practices. Certification is must Skills: Strong hands-on experience with Adobe Campaign. Solid knowledge of SQL, workfl...

Posted 1 week ago

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Digital marketing manager
Unikwork

1.0 years

3 Lacs

Surat

On-site

Qualification Any Graduate Location Vadodara, Surat Salary range Upto 30k Experience/Seniority level 1+ Year Job Time Full Time Requirements / Your Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google Ads Conduct audience research and segmentation to improve targeting and ROI Monitor and optimize campaigns to achieve key performance metrics Collaborate with design and content teams to develop compelling ad creatives Analyze perfor...

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Microsoft Dynamics Marketing Automation Specialist
Uplers

2.0 years

Kanpur, Uttar pradesh, India

Remote

Experience : 2.00 + years Salary : Confidential (based on experience) Expected Notice Period : 7 Days Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full Time Contract for 6 Months(40 hrs a week/160 hrs a month) (*Note: This is a requirement for one of Uplers' client - IT) What do you need for this opportunity? Must have skills required: Communication Skills, Oracle Eloqua, process documentation, Campaign Development, data entities, HTML editors, Mapping, Microsoft Dynamics 365, HTML / CSS, Marketing Automation, Segmentation IT is Looking for: Microsoft Dynamics Marketing Automation Specialist What I need to know: Strong experience in building mobile respon...

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Team Lead Performance Marketing
Uplers

6.0 years

10 - 14 Lacs

Sadar, Uttar pradesh, India

Remote

Experience : 6.00 + years Salary : INR 1000000-1400000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Meta Ads, Google Ads Uplers is Looking for: Role Purpose: We are hiring a Team Lead – Performance Marketing to own strategy and performance delivery for our US Pod. You will lead full-funnel, omnichannel media for US-based clients, acting as both a strategic partner and a hands-on performance lead. This is a senior, technically strong role: you are expected to go deep into accounts, solve compl...

Posted 1 week ago

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Team Lead Performance Marketing
Uplers

6.0 years

10 - 14 Lacs

Kanpur, Uttar pradesh, India

Remote

Experience : 6.00 + years Salary : INR 1000000-1400000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Meta Ads, Google Ads Uplers is Looking for: Role Purpose: We are hiring a Team Lead – Performance Marketing to own strategy and performance delivery for our US Pod. You will lead full-funnel, omnichannel media for US-based clients, acting as both a strategic partner and a hands-on performance lead. This is a senior, technically strong role: you are expected to go deep into accounts, solve compl...

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Microsoft Dynamics Marketing Automation Specialist
Uplers

2.0 years

Nashik, Maharashtra, India

Remote

Experience : 2.00 + years Salary : Confidential (based on experience) Expected Notice Period : 7 Days Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full Time Contract for 6 Months(40 hrs a week/160 hrs a month) (*Note: This is a requirement for one of Uplers' client - IT) What do you need for this opportunity? Must have skills required: Communication Skills, Oracle Eloqua, process documentation, Campaign Development, data entities, HTML editors, Mapping, Microsoft Dynamics 365, HTML / CSS, Marketing Automation, Segmentation IT is Looking for: Microsoft Dynamics Marketing Automation Specialist What I need to know: Strong experience in building mobile respon...

Posted 1 week ago

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Team Lead Performance Marketing
Uplers

6.0 years

10 - 14 Lacs

Nashik, Maharashtra, India

Remote

Experience : 6.00 + years Salary : INR 1000000-1400000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: Meta Ads, Google Ads Uplers is Looking for: Role Purpose: We are hiring a Team Lead – Performance Marketing to own strategy and performance delivery for our US Pod. You will lead full-funnel, omnichannel media for US-based clients, acting as both a strategic partner and a hands-on performance lead. This is a senior, technically strong role: you are expected to go deep into accounts, solve compl...

Posted 1 week ago

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Microsoft Dynamics Marketing Automation Specialist
Uplers

2.0 years

Sadar, Uttar pradesh, India

Remote

Experience : 2.00 + years Salary : Confidential (based on experience) Expected Notice Period : 7 Days Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full Time Contract for 6 Months(40 hrs a week/160 hrs a month) (*Note: This is a requirement for one of Uplers' client - IT) What do you need for this opportunity? Must have skills required: Communication Skills, Oracle Eloqua, process documentation, Campaign Development, data entities, HTML editors, Mapping, Microsoft Dynamics 365, HTML / CSS, Marketing Automation, Segmentation IT is Looking for: Microsoft Dynamics Marketing Automation Specialist What I need to know: Strong experience in building mobile respon...

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Digital marketing manager
Unikwork

1.0 years

3 Lacs

Surat

On-site

Qualification Any Graduate Location Vadodara, Surat Salary range Upto 30k Experience/Seniority level 1+ Year Job Time Full Time Requirements / Your Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google Ads Conduct audience research and segmentation to improve targeting and ROI Monitor and optimize campaigns to achieve key performance metrics Collaborate with design and content teams to develop compelling ad creatives Analyze perfor...

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Manager, General Marketing, RBS Retail Efficiency
ADCI - BLR 14 SEZ

4.0 years

4 - 5 Lacs

Chennai

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support rapidly growing and evolving businesses. You will support the business by managing L4 Associate Marketing managers working on content management or catalog/ supply chain defects elimination/marketing related activities. You will work directly with program teams, Retail teams and a variety of global internal businesses and outside vendors to drive operations goals related to Amazon Catalog across several countries. You will support multiple operations teams that work on Amazon Catalog to update and improve the detail page of the products sold by Amazon or support in solve different...

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Manager, Site Merchandizing, RBS
ADCI - BLR 14 SEZ

5.0 years

3 - 6 Lacs

Chennai

On-site

DESCRIPTION Amazon, one the world’s leaders in e-commerce is looking for a talented Marketing Manager to support an evolving businesses, with high growth projections. You will support the business by managing a team of Site merchandisers/Associate Marketing managers (AMM) working on content management/marketing related activities. You will work directly with Program teams, Retail teams and a variety of global internal businesses and outside vendors to drive goals related to site marketing, across several countries. You will support country marketing teams by partnering on creation of annual event calendar and owning key marketing metrics. Duties may include, taking part in planning/directing...

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Digital marketing manager
Unikwork

1.0 years

3 Lacs

Surat

On-site

Qualification Any Graduate Location Vadodara, Surat Salary range Upto 30k Experience/Seniority level 1+ Year Job Time Full Time Requirements / Your Skills Proven experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google Ads Conduct audience research and segmentation to improve targeting and ROI Monitor and optimize campaigns to achieve key performance metrics Collaborate with design and content teams to develop compelling ad creatives Analyze perfor...

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Campaign Specialist-SFMC
Confidential

2.0 - 6.0 years

Chennai, All india

On-site

Role Overview: As a Marketing Campaign Specialist, your primary responsibility will be to configure and set up marketing campaigns across various platforms. You will collaborate closely with marketing teams to understand campaign objectives, requirements, and target audiences. Utilizing marketing automation tools, you will deploy email campaigns, landing pages, and workflows. Monitoring campaign performance through tracking parameters and conducting quality assurance checks will be essential to ensure accurate execution. Collaboration with cross-functional teams for CRM and analytics integration and optimizing campaign setup processes for efficiency will also be part of your role. Staying in...

Posted 2 weeks ago

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Practice Marketing Manager
Virtusa

12.0 - 14.0 years

Chennai, Tamil nadu, India

On-site

Role Overview As the Practice Marketing Lead for Global Technology Practices, you will drive the strategic priority of enabling growth through a market opportunity aligned, offerings portfolio led go-to-market (GTM) model. You will help practices sharpen their offerings portfolio, actively shape sales motions, demand creation initiatives, pipeline-build and progression play. You will be optimizing and operationalizing our signature way to market practice offerings one that is programmatic, governed, sales-aligned, and outcome-driven. You will act as an orchestrator and integrator, working closely with practice leaders, offering owners, partnerships, sales, and account teams to bring coherent...

Posted 2 weeks ago

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Lead - Marketing Operations (SFMC)
Uplers

5.0 years

Lucknow, Uttar pradesh, India

Remote

Experience : 5.00 + years Salary : Confidential (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: AMP Script, SQL, Journey Builder, Contact builder, Mobile Studio, Einsteing Analytics, MCC Uplers is Looking for: Role Overview: We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in deliv...

Posted 2 weeks ago

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Lead - Marketing Operations (SFMC)
Uplers

5.0 years

Nashik, Maharashtra, India

Remote

Experience : 5.00 + years Salary : Confidential (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: AMP Script, SQL, Journey Builder, Contact builder, Mobile Studio, Einsteing Analytics, MCC Uplers is Looking for: Role Overview: We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in deliv...

Posted 2 weeks ago

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Lead - Marketing Operations (SFMC)
Uplers

5.0 years

Sadar, Uttar pradesh, India

Remote

Experience : 5.00 + years Salary : Confidential (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: AMP Script, SQL, Journey Builder, Contact builder, Mobile Studio, Einsteing Analytics, MCC Uplers is Looking for: Role Overview: We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in deliv...

Posted 2 weeks ago

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Lead - Marketing Operations (SFMC)
Uplers

5.0 years

Kanpur, Uttar pradesh, India

Remote

Experience : 5.00 + years Salary : Confidential (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: AMP Script, SQL, Journey Builder, Contact builder, Mobile Studio, Einsteing Analytics, MCC Uplers is Looking for: Role Overview: We are seeking a Salesforce Marketing Cloud Subject Matter Expert (SME) who combines deep platform expertise with strategic consulting capabilities. The SME will act as the trusted advisor for clients, driving innovation, ensuring best-in-class execution, and guiding teams in deliv...

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Exploring Segmentation Jobs in India

The segmentation job market in India is thriving, with numerous opportunities for professionals with expertise in segmentation. Companies across various industries are actively looking for skilled individuals who can analyze data, identify patterns, and create segmented strategies to target specific customer groups effectively.

Top Hiring Locations in India

  1. Bangalore
  2. Mumbai
  3. Delhi
  4. Hyderabad
  5. Chennai

Average Salary Range

The average salary range for segmentation professionals in India varies based on experience and expertise. Entry-level positions typically start at ₹3-5 lakhs per annum, while experienced professionals can earn anywhere between ₹8-15 lakhs per annum.

Career Path

A typical career path in segmentation may include roles such as: - Junior Analyst - Data Scientist - Senior Analyst - Segmentation Manager - Director of Segmentation

Related Skills

In addition to segmentation skills, professionals in this field are often expected to have knowledge of: - Data analytics - Market research - Statistical analysis - Customer segmentation tools

Interview Questions

  • What is customer segmentation, and why is it important? (basic)
  • How would you approach segmenting a new market for our product? (medium)
  • Can you explain the difference between clustering and classification in segmentation? (medium)
  • What tools or software have you used for segmentation analysis? (basic)
  • How do you ensure the accuracy of your segmentation models? (advanced)
  • Describe a successful segmentation strategy you have implemented in the past. (medium)
  • How do you handle incomplete or missing data in a segmentation project? (advanced)
  • What metrics do you use to measure the effectiveness of a segmentation strategy? (medium)
  • Can you explain the concept of RFM analysis in segmentation? (advanced)
  • How do you collaborate with other teams, such as marketing or sales, to implement segmentation strategies? (medium)
  • Describe a time when your segmentation analysis led to a significant increase in customer engagement. (advanced)
  • What role does data visualization play in segmentation analysis? (medium)
  • How do you stay updated with the latest trends and advancements in segmentation techniques? (basic)
  • Can you provide an example of a segmentation model that did not work as expected? How did you address the issues? (advanced)
  • What ethical considerations do you keep in mind when working on segmentation projects? (medium)
  • How do you handle conflicting priorities when developing segmentation strategies? (medium)
  • Explain the concept of predictive segmentation and its significance in marketing. (advanced)
  • How do you ensure that your segmentation strategies are aligned with the overall business goals? (medium)
  • What role does machine learning play in segmentation analysis? (medium)
  • How do you communicate your findings and recommendations from segmentation analysis to non-technical stakeholders? (medium)
  • Can you discuss a time when you had to deal with a large and complex dataset for segmentation analysis? (advanced)
  • How do you assess the effectiveness of different segmentation algorithms? (advanced)
  • Describe a time when you had to troubleshoot a segmentation model that was not producing accurate results. (advanced)
  • How do you handle sensitive customer data while working on segmentation projects? (medium)
  • What are the key challenges you have faced in implementing segmentation strategies, and how did you overcome them? (advanced)

Closing Remark

As you explore opportunities in the segmentation job market in India, remember to showcase your expertise, stay updated with industry trends, and prepare thoroughly for interviews. With the right skills and mindset, you can excel in this dynamic and rewarding field. Good luck!

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