Founding Sales Development Representative (SDR)

Location:

About the Role:

Visdum is hiring its Founding SDR - someone who’s excited to build, experiment, and shape what world-class outbound and inbound pipeline generation looks like at an early-stage SaaS company.

This isn’t a “follow the playbook” kind of role. You’ll help create it.

You’ll partner closely with the founders, sales leadership, and marketing to identify high-value prospects, craft personalized outreach motions, and convert curiosity into revenue opportunities. As an early member of the GTM team, your ideas, experiments, and learnings will directly define our future sales motion.

What You’ll Do:

• Own the tactical execution of pipeline generation, while also influencing the strategy behind it. As a Founding SDR, you’ll also shape new processes, test new revenue channels, and influence the systems and tooling we scale with.
• Qualify inbound leads from the website: from first email touch to running discovery and qualification calls.
• Run cold and warm outbound campaigns using tools like Instantly, crafting targeted and personalized sequences.
• Maintain and optimize outbound databases and infrastructure to ensure campaign accuracy, consistency, and scalability.
• Leverage buyer intent tools like RB2B and Warmly to identify warm prospects and engage them with tailored messaging
• Use a mix of email, LinkedIn, calls, and voicemails to capture attention, build relationships, and qualify potential customers.
• Research target accounts to uncover buyer intent signals and personalize outreach for Finance, Revenue/Sales Operations, and Sales leadership roles in the US.
• Collaborate closely with the marketing and sales teams to align campaigns with company goals and pipeline targets.
• Contribute ideas for outbound experiments, personalization tactics, and sales playbooks.

You’ll Thrive If You:

• Have 2+ years of experience in B2B SaaS sales or outbound prospecting (SDR/BDR role preferred).
• Are fluent in outreach across email, phone, and LinkedIn, with strong communication tailored for US audiences.
• Are comfortable using sales tools like HubSpot CRM, Instantly, Apollo, RB2B, Warmly, or similar platforms.
• Are proficient with Microsoft Excel or Google Sheets to organize and manage prospect databases.
• Are proactive, organized, and love running structured outreach campaigns.
• Enjoy testing new messaging angles, experimenting with personalization, and learning from data.
• Have a natural curiosity for SaaS, sales automation, and revenue operations.
• You’ll excel if you’re energized by ownership, ambiguity, and building systems from scratch rather than inheriting a fully defined machine.

Why This Role Matters:

• As one of the earliest members of our sales team, you’ll help define:
• How we scale outbound in the US market
• How inbound leads are handled and nurtured
• Messaging frameworks and positioning to key personas
• The SDR → AE pipeline handoff
• Reporting, dashboards, and outreach infrastructure

If you’re energized by the idea of shaping sales from the ground up and owning outcomes instead of tasks, let’s talk.

About Visdum:

Headquartered in Delaware, USA, Visdum is the world’s leading SaaS platform for Sales Compensation Management. Founded by former Oracle executives with over 50 years of industry experience, we help companies automate and simplify how they manage complex commission structures — ensuring transparency, compliance, and accuracy.

Our Impact So Far:

🌎 Serving 13+ countries

💰 $100M+ in commissions processed

🏆 Ranked #1 for “Easiest to Use” and “Most Implementable” Sales Compensation Software