Hiring Manager: Matt/Pushkar/Joyshree About the Company: https://fpgrowth.io/ Meet your Team Members: Matt Umbriac: Partner and Head of Client Services Pushkar Sinha: Digital Marketing Manager Joyshree Banerjee: Lead Content Strategist Team Dynamics & What to Expect: We’re FirstPrinciples Growth — a team of data nerds, marketers, and founders scaling B2B SaaS companies from $1M to $100M+. We question the obvious, challenge the conventional and write like we own the category. Now, we’re looking for a FinTech content specialist — someone who can turn complex financial topics into high-impact content that educates, converts, and drives real revenue for SaaS companies across lending, investing, and fund management spaces. What sets us apart: We don’t hire easy, we don’t fire easy. We’re not here to assign checklists — we’re here to co-create companies. Here’s what sets us apart: Our Core Values: 1. Serve, Lead, Elevate We empower one another through mentorship, adaptability, and service — pushing each other to be 1% better every day. 2. Ownership with Objectivity We own our outcomes, but leave ego at the door. We solve with clarity, data, and integrity. 3. Purpose-Driven Action We don’t do “busy work.” We act with clear intent, rooted in the “why” behind every move. 4. Clients First, Always We prioritize outcomes that matter to our clients. Not vanity metrics — real, measurable wins. 5. Be(come) the Expert We share what we know, and work daily to know more. We don’t wait to be experts — we become them. You won’t just “fit into our culture.” You’ll help shape it. Every voice matters: From day one, your ideas get a seat at the table. Deep ownership: We hire people who own their work like it's their name on the line — because it is. No hand-holding. No passing the buck. Curiosity > Conformity: We’re not here to play it safe. Weird thinkers welcome. Deliberate culture: We don’t stumble into great culture — we build it, like our products. Long-term thinking: We play long games with long people. If you're looking for meaningful growth, not just tasks — you're home. About The Role: You'll craft end-to-end content pieces that go way beyond blogs — you’ll educate the market, influence buyers, and make complex FinTech topics digestible for decision-makers across the SaaS landscape. Expect to work across: Blogs, articles, and long-form thought leadership Infographics, scripts, and video content Case studies, reports, trend breakdowns, and whitepapers Guest posts, PR content, and journalist query responses Investor-facing product content and SaaS positioning materials You’ll work directly with founders, marketers, and product leaders to help scale brands that serve lenders, borrowers, investors, and fund managers in the US market. This role is also not one where you are assigned a task and then isolate yourself while conducting research and composing the content. Instead, it is vital that you establish and maintain close collaboration with your peers to ensure alignment throughout the project. We consistently seek and value proactive engagement. Complacency has no place in our endeavors. What You Need to Bring: E xpertise that Goes Deep (Not Just Wide): 3+ years of proven experience writing for FinTech SaaS brands — you know the language, the levers, and the buyer psychology. At the risk of sounding redundant - Excellent written and verbal communication. Strong working knowledge of: Lending & Credit Borrower & Risk Management Real Estate Fund Management Investment & Wealth Management Investor-facing platforms US Monetary Policy & Regulatory Environments Research-Driven. Insight-Led: You’re comfortable reverse-engineering complex laws, macro trends, or regulatory changes into digestible, timely content. You don’t just Google. You research, synthesize, and draw connections that others miss. You read into subtle shifts in policy or market behavior and turn them into actionable stories for decision-makers. You’re always thinking “What does this mean for our ICP?” Bonus Points For: Experience with AI writing tools (e.g., ChatGPT, Claude, etc.) to accelerate, not replace, your creativity. Background in writing for loan management platforms, investor portals, or real estate syndication tools. Experience collaborating with design, SEO, and growth teams. Leveraging AI — Smartly, Not Lazily: We believe in using AI as a force multiplier — not a replacement for original thought. We encourage writers to leverage tools like ChatGPT, Claude, and Pressmaster.ai for ideation, first drafts, outlines, keyword discovery, and accelerated workflows. But here’s the deal: You must know how to prompt well — tailoring content to product nuances, ICP expectations, and brand tone. AI should support human creativity, not mask a lack of it. Your work should sound human, nuanced, and informed. You must fact-check everything. Misinformation kills credibility. You’re responsible for getting it right. We do AI detection checks on submissions. If it reads like a robot wrote it, it won’t make the cut. If you're someone who can wield AI to enhance speed and scale without compromising originality, accuracy, or strategy, you’ll thrive here. This Role Is For You If: You obsess over financial systems, user psychology, and SaaS metrics. You can write about ACH systems, waterfall models, or Regulation D without blinking. You’ve worked across multiple FinTech verticals and love tracking the next disruption. You want a seat at the table — not just a to-do list. You care about impact, not just word count. This Role Is Not For You If: You’re unfamiliar with the US FinTech landscape or still learning basic terminology. You shy away from complex, technical topics. You’re looking for a cushy marketing role — this one’s a workout. Qualification A degree in marketing, mass communication, literature, or a related field. Show more Show less