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2.0 - 4.0 years
7 - 12 Lacs
Mumbai
Work from Office
Brandtouch & Analytics Pvt Ltd is looking for Performance Marketing Manager to join our dynamic team and embark on a rewarding career journey Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends
Posted 3 weeks ago
2.0 - 4.0 years
0 Lacs
Kochi
Work from Office
We're looking for a Senior Digital Marketing Executive who can take ownership of end-to-end campaign performance across Meta Ads Manager, Google Ads, and other key advertising platforms. This role goes beyond execution it requires strategic thinking, hands-on optimization, testing leadership, and client-facing maturity. Role & responsibilities Daily Performance Reporting: Take full ownership of daily performance reports, ensuring data accuracy and delivering actionable insights to improve campaigns. Campaign Optimisation: Provide daily optimisation suggestions based on performance data, improving campaign efficiency and ROI. Ad Copy Prioritisation: Prioritise ad copy creation and optimisation based on ongoing performance tests and data analysis. Campaign Setup Review: Review and approve the setup of new campaigns to ensure strategic alignment and accuracy. Budget Management: Develop and manage campaign budgets, making necessary adjustments to maximise performance. Advanced Campaign Management: Oversee complex ad campaigns, optimising strategies for improved performance and higher returns. Ad Copy Testing and Optimisation: Conduct A/B testing for ad copy and provide recommendations to enhance effectiveness. Keyword Segmentation: Develop detailed keyword segments to improve targeting and campaign relevance. Ad Copy Support: Assist with the creation and organisation of ad copy, ensuring alignment with campaign goals. Daily Performance Management: Implement advanced techniques to oversee and optimise daily campaign performance. Weekly Strategy Reviews: Conduct weekly reviews of campaign performance, making strategic adjustments as needed. Client Exit Management: Ensure seamless transitions during client exits, preparing final reports and handling data handover. Analytics & Data Tracking: Oversee performance tracking using tools like Google Analytics, ensuring accurate data collection and reporting to inform future strategies. Act as the primary point of contact for day-to-day client communication. Schedule and conduct regular check-ins, reviews, and feedback meetings with clients. Escalate concerns or red flags to the Department Head promptly. Maintain detailed documentation of all communications and feedback. Key Skills: Digital Campaign Management: Proven experience in managing digital ad campaigns, particularly on platforms like Google Ads, Facebook Ads, etc. Data-Driven Optimisation: Strong analytical skills to derive insights from campaign performance data and suggest effective optimisations. Ad Copy Creation & Testing: Experience with ad copy creation, prioritisation, and A/B testing for performance improvement. Budget Planning & Management: Ability to develop and manage budgets for multiple campaigns, making real-time adjustments as necessary. Keyword Segmentation: Expertise in creating and managing detailed keyword segments for highly targeted campaigns. Google Analytics & Data Tools: Proficiency in Google Analytics and other performance tracking tools for accurate data analysis and reporting. Strategic Thinking: Ability to think strategically, aligning campaign setups, optimisations, and adjustments with broader business goals. Client Management: Strong client management skills, especially in ensuring smooth communication and exit processes. Attention to Detail: Ability to ensure high levels of accuracy in reporting, tracking, and campaign setup
Posted 3 weeks ago
4.0 - 9.0 years
0 - 1 Lacs
Kochi, Bengaluru
Work from Office
Job Description We seek a Marketing Communications Specialist who is responsible for developing and executing communication strategies that promote CYRIX Healthcare's unique MedTech Services, medical technologies, Training Academy and employee engagement. The person is expected to create compelling content, manage digital and traditional marketing efforts, and ensure all messaging aligns with company guidelines, industry regulations and technical accuracy. Key Responsibilities Develop and execute marketing communication plans to promote CYRIX Healthcares One Stop Solutions for customer engagement. Create and manage content for websites, social media, email campaigns, brochures, videos. white papers, and case studies. Work closely with product managers, engineers, and regulatory teams to ensure accurate and compliant messaging. Oversee social media strategies, engaging with healthcare professionals, industry leaders, and stakeholders. Plan and execute product launches, webinars, trade shows, and industry events Lead generation Manage public relations efforts, including press releases and media outreach. Develop educational materials and thought leadership content, such as blogs, webinars, and white papers. Track and analyse campaign performance to optimize marketing strategies. Collaborate with sales teams to create marketing collateral that supports lead generation and conversion. Design and Run employee engagement programs in partnership with HR teams. Collaborate with physicians, healthcare providers, and internal teams to promote services and health education. Coordinate with external agencies, vendors, and media outlets for PR and advertising efforts. Required Skills & Qualifications Bachelors degree in marketing, Communications, Life Sciences, Biomedical Engineering, or a related field. 2+ years of experience in marketing communications, preferably in the medical technology, healthcare, or biotech industry. Strong writing and editing skills, with the ability to translate complex medical and technical concepts into engaging content. Experience with digital marketing tools, SEO, Google Analytics, and email marketing platforms. Knowledge of healthcare industry/regulatory guidelines is a plus. Ability to manage multiple projects in a fast-paced, regulated environment. Proficiency in graphic design, video editing, (Adobe suite) or CRM software is a bonus.
Posted 3 weeks ago
2.0 - 5.0 years
3 - 5 Lacs
Panipat, Chandigarh, Karnal
Work from Office
Branches: Delhi (Okhla & Wazirpur), Chandigarh, Panipat, Karnal Industry: Automobile - 4-Wheeler Dealership Education: Graduation (mandatory); Certifications in Digital Marketing preferred Job Summary Courtesy Honda is seeking a skilled and data-driven Digital Marketing Executive to manage and optimize our online campaigns, generate leads, and build a strong digital presence across our five dealership branches. The ideal candidate will have a solid background in automotive digital marketing with experience in tools such as Google Ads, Meta Ads Manager, and CRM-based remarketing. Key Responsibilities - Plan and execute performance marketing campaigns on Google, Facebook, Instagram, and YouTube. - Generate high-quality leads through targeted digital advertising within defined CPL targets. - Collaborate with CRM and sales teams to drive lead nurturing, follow-ups, and booking conversion. - Manage and update Google My Business profiles for all five Courtesy Honda locations. - Optimize SEO, run email and WhatsApp marketing campaigns, and maintain dealership websites. - Analyze KPIs: CTR, CPL, Cost per Walk-in, Conversion Rate, and suggest performance improvements. - Stay up to date with trends in automotive digital marketing and competitor strategies. Candidate Requirements - Bachelor's degree in Marketing, Digital Media, or related field. - 2-5 years of proven experience in digital marketing, preferably in the automobile or retail sector. - Hands-on experience with Google Ads, Meta Ads Manager, and digital analytics platforms. - Proficiency in handling budgets, lead generation, and digital campaign planning. - Strong communication and analytical skills with a creative edge. Job Location Multiple locations: Delhi (Okhla & Wazirpur), Chandigarh, Panipat, Karnal
Posted 3 weeks ago
2.0 - 6.0 years
3 - 7 Lacs
Vadodara
Work from Office
Must have experience in branding, digital campaigns, social media, lead generation, & client visits. Required Candidate profile Digital & Social Media Marketing Brand Strategy & Campaign Management Content Creation Lead Generation & Client Visits Employer Branding
Posted 3 weeks ago
1.0 - 5.0 years
6 - 10 Lacs
Mumbai
Work from Office
About The Role Drives and executes marketing projects across Kotak Group companies, working with business lines and their marketing teams, as well as product teams Works closely with product teams to develop and launch new products for the group Works with the alliances team to build new partnerships for the benefit of the group Develops marketing communication to meet the requirements of product business teams across Kotak Carries out market research and data analysis to develop and validate new campaigns and product ideas Leads the execution of miscellaneous one-time projects within the marketing team (events, campaigns, research, etc.) Research & measurementManaging most of the market research work that we do for the bank, and help out with a lot of the measurement work for our campaigns. This might include work done in-house as well as working with partner agencies Data and analytics workWorking closely with the consumer bank BIU team on analytics work so that we have the data that we need to make a lot of our decisions. Examples include marketing campaign effectiveness, new products, performance of existing products, taking a look at what is working and what is not.
Posted 3 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Bengaluru
Work from Office
As the Head of marketing for Retail, Travel & Transport, Hospitality, and Services sector, you will be responsible for accelerating revenue growth, enhancing the brand reputation of these industries, and strengthening client relationships across the Americas. This will be achieved by driving strategic business priorities across the sector, expanding existing client portfolios, sourcing and shaping large transformation deals, differentiating with fields of play, and leveraging key strategic partnerships, whilst focusing on client centricity. Building geo-centric marketing plans, devising account-based and performance marketing campaigns to scale strategic clients, designing opportunity-centric activities to generate and win large transformation deals, and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will contribute to the larger teams success. You will work closely with senior business leaders, account executives, and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyers needs Key Activities: Account-based marketing & influence on pipeline growth -Strengthen buyer relationships, improve client retention, and grow share of wallet by developing and executing targeted, digital-first, account-based marketing campaign. Building a Strong Industry Brand - Build a relevant and impactful brand using levers of thought leadership, enhancing market presence of Wipro executives, through analyst relationship, content and solution marketing, media, thought leadership, speaker opportunities Large deal pursuits - Improve win rates and grow revenue by developing and executing targeted, digital-first deal pursuit campaigns that elevate and differentiate Wipros solutions. Demand Generation - Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipros thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities and focus on differentiating with industry relevant fields of play. Partner Marketing - Work withpartner ecosystem to create programs & campaigns Responsibilities: Collaborate with Sector Head and business teams to develop strategic marketing plans. Manage and mentor a team directly reporting into you Execute demand generation and account-based marketing covering existing and new accounts. Team with deal pursuit teams to devise win strategies using differentiated solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. Experience Of the 12+ years, 5+ of demand gen campaign experience and/or marketing program management experience. Experience building integrated marketing campaigns for an IT Services/B2B technology company & with digital strategy Experience managing and executing marketing for large deal and proactive pursuits. Candidate must have inclinationfor creative messaging as it relates to promotional content Must have experience handling large events and budgets Extensive hands-on experience with marketing automation and program collaboration tools: SFDC, Marketo, Demandbase, ABM Programs (ITSMA etc.), Windows Suite, Adobe, etc. Handle both in-person and virtual events. Experience in managing end-to-end large events like NRF, CES, SAP Sapphire, Dreamforce would be critical.
Posted 3 weeks ago
7.0 - 12.0 years
5 - 9 Lacs
Mumbai
Work from Office
Campaign Manager (Agency Channel ) Location Independent role based in HeadOffice. Requires travelling to various branches across the country Key Responsibilities Agency Channel Campaign Strategy & Execution: o Develop and execute sales-boosting cross sell campaigns tailored for the Agency channel,driving agent productivity and premium growth through cross sell in line withmonthly and quarterly channel objectives o Design data-driveninitiatives to enhance new agentproductivity, customer retention campaigns through cross sell and explore newcross-sell opportunities o Align campaignswith field sales teams, ensuring seamless execution and adoption at branch andagent levels Sales Performance & Growth Initiatives: o Work closely withregional and zonal sales heads to drive key performance metrics o Identify saleschallenges and create tactical interventions to improve agent engagement andbusiness outcomes o Track and optimizecampaigns based on business targets, agent productivity, and revenue impact Stakeholder & Field Engagement: o Partner with agencysales teams, training, and product teams to drive frontline enablement andcampaign effectiveness o Engage with branchleadership to execute localized sales strategies and ensure fieldparticipation in campaigns o Ensure alignmentwith digital, IT, and analytics teams for smooth execution oftech-enabled campaigns Process Optimization & Campaign Automation: o Leverage CRM, salesenablement tools, and automation platforms to optimize campaign execution o Create structuredSOPs to streamline campaign rollout and tracking mechanisms o Implement bestpractices for agent engagement, incentive campaigns, and digital adoption Experience Required 7-12 years in life insurance, with strong exposureto Agency sales, sales strategy and frontline campaign execution Key Skills Agency Channel Expertise Deep understanding of agent activation, retention and sales performance levers through cross sell Sales & Business Acumen Ability to drive revenue growth through targeted interventions and strategic execution Campaign Planning & Execution Proven track record in executing high-impact, data-driven campaigns at field level Stakeholder Management Strong collaboration with frontline sales, marketing, product, and training teams Tech & Digital Savvy Exposure to CRM tools, campaign automation, and data-driven decision-making Qualifications - Graduate MBA
Posted 3 weeks ago
3.0 - 7.0 years
0 Lacs
maharashtra
On-site
As a Marketing Manager at JackInTheBox Toys, a DIY craft kit company in Mumbai specializing in theme-based educational experience boxes for children aged 5 to 10, your role will be crucial in driving the brand's growth and success. You will be responsible for developing and executing innovative marketing strategies to enhance brand visibility, creating compelling promotional materials, managing various social media channels, and analyzing market trends to stay ahead of competitors. Your expertise in Marketing Strategy, Social Media Management, and Market Analysis will be essential in identifying opportunities for brand promotion and customer engagement. With your experience in creating impactful promotional materials and campaigns, you will lead initiatives that resonate with our target audience and drive sales. Excellent written and verbal communication skills are key in effectively conveying the brand message to our customers. Your strong analytical abilities and problem-solving skills will enable you to navigate challenges and optimize marketing efforts for maximum impact. Collaboration with the sales team will be integral to align marketing initiatives with sales objectives and drive overall growth for the company. A Bachelor's degree in Marketing, Business, or a related field is required, and knowledge of the educational toy industry would be advantageous in understanding our market niche. If you are a dynamic individual with a passion for marketing, a creative mindset, and the ability to work effectively in a team, we invite you to join us at JackInTheBox Toys and be part of our mission to make learning enjoyable and engaging for children through our innovative craft kits.,
Posted 3 weeks ago
0.0 - 4.0 years
0 Lacs
pune, maharashtra
On-site
As an intern at Micro Leaps, you will have the opportunity to work on a variety of tasks that contribute to the organization's mission and growth. Your responsibilities will include: Research and Outreach: - Creating a database of high-worth individuals (HNIs), Pune-based companies, CSR initiatives, grants, and incubators to support Micro Leaps" mission. - Identifying and researching opportunities to enhance Micro Leaps" visibility through participation in conferences, op-eds, and various other platforms. - Establishing the initial point of contact by sending personalized emails to potential donors and partners. Communication and Content Creation: - Crafting compelling messages, emails, and posts to engage donors and supporters, fostering long-term investment in Micro Leaps" initiatives. - Developing creative content such as impact reports, social media posts, videos, and newsletters to highlight Micro Leaps" mission, accomplishments, and future goals. Digital Marketing and Campaigns: - Managing social media platforms and updating the organization's website to maintain consistent and engaging communication with the public. About Company: Micro Leaps is dedicated to empowering children with the necessary education and skills to pursue their desired careers and lead fulfilling lives. Through the establishment of a network of high-quality micro-schools and in-school programs, we strive to transform education for grades 5-10, with a specific focus on underserved communities.,
Posted 3 weeks ago
0.0 - 2.0 years
2 - 5 Lacs
Ahmedabad
Work from Office
Supporting the Head of Marketing in day-to-day marketing and related promotional activities including website management, social media marketing, event marketing and management, and more.experiencein MS Suite including MS Excel, MS Doc, MS PowerPoint Required Candidate profile Digital Marketing skills Good written and oral communication External and internal brand marketing and communication- meeting and liaising with various media partners, event managers, agencies etc
Posted 3 weeks ago
8.0 - 13.0 years
5 - 12 Lacs
Vijayawada, Hyderabad, Chennai
Work from Office
We are hiring for our client for Marketing manager from Chain Manufacturing background Note - Must have experience in manufacturing of chain. Location - Chennai/ Madurai/ Trichy/ Hyderabad/ Vijayawada/ Visakhapatnam/ Gulbarga/ Anantapur/ satna/ Rewa Experience - 2+years CTC - will discuss NP - Immediate - 90Days Shift - General Shift Note - Must have Manager/ Assistant Manager/ Deputy Manager on paper Team Handling/ Team Coordination / Team Monitoring. Interview Mode - 1st Round(Virtual) Final Round(F2F Interview at Raipur) Work Schedule: 18 days/month Field visits to industrial sites and dealer networks across the region 3 days/month Reporting and strategic planning at Head Office, Raipur Remaining days Work-from-home for planning, reporting, and virtual coordination Skill Marketing Manager with a strong background in industrial marketing and business development, especially in the Cement, Steel, Power, and Paper sectors Minimum 5 years of industrial marketing experience candidate should have a sound understanding of industrial product positioning, channel development, and marketing intelligence Strong connections and active networks in Cement, Steel, Power, Paper, TPC, and Excavator sectors Proven expertise in B2B marketing, product branding, and lifecycle management Experience managing marketing budgets, campaigns, and cross-functional teams Excellent communication, creativity, and project execution skills Key Responsibilities: Design and implement dealer engagement programs, new product launches, and marketing initiatives. Conduct competitive market research, identify emerging trends, and explore new business opportunities. Build and maintain networks within Cement, Steel, Power, Paper, and TPC/Excavator sectors. Organize and manage participation in trade fairs, dealer meets, and industrial exhibitions. Support sales teams with marketing collaterals, product demonstrations, and competitive benchmarking. Monitor ROI on marketing activities and generate performance dashboards. Execute digital marketing initiatives including website content, email marketing, and product literature. Collaborate with cross-functional teams to align branding with organizational goals. Provide marketing and training support to the dealer/distributor network. Collect customer feedback and conduct market perception analysis for product improvement. Interested candidates please share resume on below details Share CV on: asha.g@inspirationmanpower.co.in / amzad@inspirationmanpower.co.in Call to : Asha G - 7624836555 / Amzad- 9900024952
Posted 3 weeks ago
8.0 - 13.0 years
37 - 55 Lacs
Mumbai, Mumbai Suburban, Mumbai (All Areas)
Work from Office
Location - Mumbai, An exciting opportunity to spearhead internal communications and employee engagement at a globally renowned consumer brand. Drive storytelling, foster a vibrant culture, and lead strategic communication initiatives that enhance corporate reputation. Your Future Employer: is a global consumer-focused organization celebrated for its innovation, cultural impact, and commitment to purpose-driven growth. Responsibilities - Crafting and executing internal communication strategies to drive employee alignment and engagement. Managing internal channels (newsletters, intranet, internal social platforms) to deliver timely and impactful messaging. Coordinating with creative and event agencies to plan and execute internal events and campaigns. Developing and editing high-quality content including leadership messages, internal announcements, and multimedia assets. Partnering with HR and cross-functional teams to amplify internal milestones and employer branding initiatives. Monitoring communication effectiveness through surveys, feedback, and analytics to refine engagement strategies. Requirements - Masters degree in Marketing, Communications, Journalism, or a related field. 8-12 years of experience in internal communications or related roles. Background in consumer goods, retail, or beauty/personal care industries preferred. Skilled in MS Office, social media tools, basic design/video editing, and content creation. Strong interpersonal skills, creativity, multitasking ability, and storytelling mindset. What's in it for you? High-visibility strategic role in a global organization. Inclusive work culture that values innovation and impact. Opportunities for professional advancement and personal development. Reach us: If you think this role is aligned with your career, kindly write to me at abhishek.pushkar@crescendogroup.in along with your updated CV for a confidential discussion on the role. Disclaimer: Crescendo Global specializes in senior to C-level niche recruitment. We are passionate about empowering job seekers and employers with an engaging and memorable job search and leadership hiring experience. Crescendo Global does not discriminate on the basis of race, religion, color, origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Note: We receive a large volume of applications daily, so it may not be possible to respond to every candidate. Please assume your application has not been shortlisted if you do not hear back from us within 1 week. Your patience is appreciated. Scammers can misuse Crescendo Globals name for fake job offers. We never ask for money, purchases, or system upgrades. Verify all opportunities at www.crescendo-global.com and report fraud immediately. Stay alert! Profile Keywords: Crescendo Global, internal communications, employer branding, employee engagement, reputation management, newletters, intranet, internal social media, content development, content management, internal events, campaigns, executive messaging, thought leadership, employee alignment,
Posted 3 weeks ago
1.0 - 5.0 years
0 Lacs
mysore, karnataka
On-site
As a Marketing Content Creator, you will play a crucial role in developing and disseminating marketing content to enhance our brand presence. Your primary responsibility will be to devise innovative promotional strategies, execute online and offline marketing campaigns, and organize marketing events. Collaborating closely with the sales team is essential to ensure alignment between marketing and sales objectives. Your analytical abilities will be key in monitoring and evaluating the effectiveness of your marketing initiatives. Your responsibilities will include: - Cultivating strong relationships with clients and company partners - Planning and implementing various campaigns and events - Tracking, analyzing, and generating reports on the outcomes of these initiatives - Crafting engaging online and offline marketing materials - Providing the sales team with impactful marketing content and campaigns to bolster sales activities To excel in this role, you should possess: - 1-3 years of experience in marketing - A Bachelor's degree in Marketing or a related field - Exceptional writing and communication skills Join us in driving the success of our marketing efforts and contributing to the growth of our brand through strategic content creation and distribution.,
Posted 3 weeks ago
4.0 - 8.0 years
0 Lacs
maharashtra
On-site
You should be an interested candidate with 4-8 years of experience in Marketing ROI measurement techniques like marketing mix model and experimentation. Your role as an Associate Manager Data Insights will require a strong functional expertise across various marketing activities and related platforms such as web analytics, experimentation, CRM, analytics implementation, campaigns and media, and social media. It is essential to have exposure to Data Analysis, Insights Generation, Social Media Analytics, Sprinklr, and SQL. The preferred locations for this position are Mumbai, with Bengaluru as the secondary location. Immediate joiners are preferred for this role. Your responsibilities will involve data analysis, insights generation, utilizing tools like Sprinklr, PowerBI, Google Analytics, Adobe Analytics, and SQL to drive marketing insights and strategies. If you are looking for a challenging role that involves handling various aspects of marketing data and insights, this position might be the right fit for you.,
Posted 3 weeks ago
1.0 - 5.0 years
0 Lacs
andhra pradesh
On-site
The ideal candidate will be responsible for creating marketing content and distributing it effectively. You will help create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events. Collaboration with the sales team to ensure that marketing efforts support sales initiatives will be a key aspect of the role. Additionally, your analytical skills will be utilized to monitor and report on the success of marketing strategies. Responsibilities include strengthening relationships with clients and company partnerships, planning and executing campaigns and events, tracking, analyzing, and reporting the success of these initiatives, creating online and offline marketing content, and empowering the sales team with marketing campaigns that drive sales. Qualifications for this position include 1-3 years of marketing experience, a BS/BA in Marketing or a related field of study, as well as excellent writing and communication skills.,
Posted 3 weeks ago
7.0 - 12.0 years
5 - 9 Lacs
Mumbai
Work from Office
JobDescription Campaign Manager (Agency Channel ) Location Independent role based in HeadOffice. Requires travelling to various branches across the country Key Responsibilities Agency Channel Campaign Strategy & Execution: o Develop and execute sales-boosting cross sell campaigns tailored for the Agency channel,driving agent productivity and premium growth through cross sell in line withmonthly and quarterly channel objectives o Design data-driveninitiatives to enhance new agentproductivity, customer retention campaigns through cross sell and explore newcross-sell opportunities o Align campaignswith field sales teams, ensuring seamless execution and adoption at branch andagent levels Sales Performance & Growth Initiatives: o Work closely withregional and zonal sales heads to drive key performance metrics o Identify saleschallenges and create tactical interventions to improve agent engagement andbusiness outcomes o Track and optimizecampaigns based on business targets, agent productivity, and revenue impact Stakeholder & Field Engagement: o Partner with agencysales teams, training, and product teams to drive frontline enablement andcampaign effectiveness o Engage with branchleadership to execute localized sales strategies and ensure fieldparticipation in campaigns o Ensure alignmentwith digital, IT, and analytics teams for smooth execution oftech-enabled campaigns Process Optimization & Campaign Automation: o Leverage CRM, salesenablement tools, and automation platforms to optimize campaign execution o Create structuredSOPs to streamline campaign rollout and tracking mechanisms o Implement bestpractices for agent engagement, incentive campaigns, and digital adoption Experience Required 7-12 years in life insurance, with strong exposureto Agency sales, sales strategy and frontline campaign execution Key Skills Agency Channel Expertise Deep understanding of agent activation, retention and sales performance levers through cross sell Sales & Business Acumen Ability to drive revenue growth through targeted interventions and strategic execution Campaign Planning & Execution Proven track record in executing high-impact, data-driven campaigns at field level Stakeholder Management Strong collaboration with frontline sales, marketing, product, and training teams Tech & Digital Savvy Exposure to CRM tools, campaign automation, and data-driven decision-making Qualifications - Graduate MBA
Posted 3 weeks ago
2.0 - 6.0 years
0 - 0 Lacs
pune
On-site
As a Performance Marketing Manager, you will create, execute, and manage paid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to booth growth. Roles and Responsibilities Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI. Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis. Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics. Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs). Understand new and relevant KPI metrics requirements for performance management and optimization purposes. Work with creative and marketing teams to test strategies and innovation. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels. Specialise in Meta Ads (Facebook Ads, Instagram Ads), Google Ads,
Posted 3 weeks ago
4.0 - 9.0 years
1 - 4 Lacs
Chennai
Work from Office
About The Role Coordinate with government missionaries/district personnel/collector to identify women centric groups in lead state (SHGs, Angadwadis, CBCs etc.) Coordinate with Marketing team for insurance awareness campaigns in TN & Puducherry Schedule monthly meetings with other insurers & IRDAI SLCO Identify & liaise with gram panchayats sachivs (esp. in allotted districts) Business planning for the lead state - along with the national head Experience in handling rural markets, micro insurance business or some background of working with MFIs in the past Strong understanding of Life Insurance (LI) products and their features Good understanding of government schemes and government departments Comfortable in handling government personnel, district personnel, etc. Full-time employees who are >=24 months with KLI & at-least ME rating in last 2 appraisals cycles Employee should be free of disciplinary action throughout his/her tenure at KLI Employees can apply for at the same grade level or one grade higher Employees can apply for IJP after 1 year from their last promotion No approval is required from the current reporting manager/HOD for applying for any IJP An employee can apply for more than one IJP at a time
Posted 3 weeks ago
5.0 - 9.0 years
7 - 11 Lacs
Mohali
Work from Office
Develop and execute comprehensive digital marketing strategies to enhance brand awareness and lead generation Manage and optimize various digital channels, including social media, email, and search engine marketing, to maximize customer engagement and conversion rates Create compelling content for marketing campaigns, advertisements, and promotional materials, ensuring consistent messaging and brand positioning Conduct market research and analyze consumer trends to identify new opportunities and optimize marketing strategies Collaborate with the sales team to develop effective sales strategies, generate leads, and nurture client relationships to achieve sales targets Monitor and evaluate key performance metrics, providing regular reports and insights to enhance campaign performance and drive continuous improvement Qualifications:Bachelors degree/diploma in Marketing, Business Administration, or a related technical field Proven track record in developing and implementing successful digital marketing strategies that have resulted in increased sales and brand visibility (Not applicable for freshers)In-depth knowledge of SEO, SEM, social media marketing, and other digital marketing tools and platforms Strong analytical skills with the ability to interpret data and make strategic recommendations based on key performance indicators Excellent communication and interpersonal skills, with the ability to work collaboratively and build strong relationships with both internal teams and external clients Demonstrated proficiency in sales techniques and customer relationship management
Posted 3 weeks ago
2.0 - 4.0 years
0 - 0 Lacs
Nagercoil
Work from Office
Job Summary: The Marketing Coordinator will support the execution of in-store, digital, and local marketing initiatives to promote brand awareness and drive footfall to the stores. This role involves close coordination with internal teams and external vendors to ensure the timely delivery of campaigns and promotions. Key Responsibilities: 1. In-store & Local Promotions Assist in planning and executing monthly in-store promotions, events, and festive campaigns. Coordinate with store teams to ensure proper implementation of campaigns and Point of Sale (POS) materials. Support outreach programs with schools, clinics, and community groups. 2. Digital Marketing Support Work with digital agencies and internal teams to schedule and publish content across social media platforms. Monitor engagement on digital platforms and prepare basic performance reports. Coordinate the execution of digital campaigns and promotions. 3. Branding and Creative Coordination Ensure branding consistency across signage, store visuals, and digital creatives. Coordinate with designers and vendors for the production and timely delivery of marketing materials. 4. CRM & amp; Customer Engagement Assist in loyalty program tracking and customer database maintenance. Plan and execute campaigns and offers aimed at customer retention and reactivation. Coordinate with the marketing team to run targeted promotions for repeat customers. 5. Reporting & Coordination Compile weekly and monthly marketing reports on campaign performance and store engagement. Maintain marketing calendars and checklists. Liaise with vendors and partners for campaign execution and materials. Requirements: Masters degree in Marketing, Business, Communications, or related field. 3 years of experience in retail marketing or marketing coordination. Basic knowledge of digital and social media platforms. Proficiency in MS Office (Word, Excel, PowerPoint). Strong organisational and communication skills. Ability to multitask and work under tight deadlines. Experience in Retail marketing is preferred Experience in Baby Products /Lifestyle or Fashion Retail industry is an advantage Tamil-speaking ability is an advantage.
Posted 3 weeks ago
3.0 - 7.0 years
1 - 2 Lacs
Noida
Work from Office
Job Summary: We are seeking a results-driven PPC Specialist with 3 years of hands-on experience in planning, executing, and optimizing paid marketing campaigns across multiple platforms. The ideal candidate will be adept at handling multiple accounts, running ads across platforms like Google Ads and Meta (Facebook/Instagram) , and improving conversion rates through data-driven strategies. Key Responsibilities: Set up, manage, and optimize PPC campaigns across Google Ads, Meta, and other digital platforms . Handle multiple clients or internal accounts simultaneously with efficiency and precision. Continuously monitor and optimize paid campaigns to achieve targeted conversion rates and ROI . Track and analyze performance data from all platforms; provide clear and actionable performance reports . Execute A/B testing on ad creatives, landing pages, and targeting strategies. Collaborate with the content and creative teams to develop effective ad copies, creatives, and promotional strategies. Work closely with web developers to create and optimize landing pages for better campaign performance. Conduct in-depth keyword research and competitive analysis to identify high-performing keywords. Maintain a strong understanding of marketing concepts , particularly in B2C and B2B digital marketing . Stay updated on the latest PPC trends and best practices. Preferred Qualifications: Bachelors degree in Marketing, Business, or related field. Strong understanding of digital marketing principles , ad platforms, and audience targeting. Experience in the education domain is highly preferred. Proficient in tools such as Google Ads Manager, Meta Business Suite, Google Analytics, Tag Manager, Data Studio , etc. Strong analytical and problem-solving skills. Excellent communication and collaboration abilities.
Posted 3 weeks ago
0.0 - 3.0 years
1 - 4 Lacs
Kolkata, Mumbai, New Delhi
Work from Office
Digital Solution Tech is looking for Social Media Executive to join our dynamic team and embark on a rewarding career journeyA Social Media Executive is responsible for planning, executing, and managing social media campaigns to increase brand awareness, engagement, and sales. This role involves developing and maintaining a strong online presence for a company across multiple social media platforms, creating engaging content, and analyzing the success of social media efforts.Key Responsibilities:1.Develop and implement social media strategies to increase brand awareness, engagement, and sales.2.Create and publish engaging and relevant content for multiple social media platforms, including but not limited to, Facebook, Twitter, Instagram, LinkedIn, and YouTube.3.Manage and grow the company's social media presence, including daily monitoring and responding to comments, messages, and reviews.4.Analyze and report on the success of social media campaigns, using metrics such as likes, shares, comments, and reach to continually improve and refine strategies.5.Manage and maintain the company's social media calendar, ensuring that content is planned and scheduled in advance.Requirements:1.Strong written and verbal communication skills, with the ability to create compelling and engaging content.2.Excellent organizational and time management skills, with the ability to prioritize tasks and manage multiple projects in a fast-paced environment.3.A creative and analytical mindset, with the ability to use data and metrics to continuously improve social media strategies.4.A passion for social media and a deep understanding of how to use it to build brand awareness, engagement, and sales.5.A strong understanding of brand messaging, tone, and voice, and the ability to consistently maintain a cohesive brand image across all social media channels.
Posted 3 weeks ago
1.0 - 5.0 years
3 - 6 Lacs
Mumbai
Work from Office
Project Managing the entire lifecycle of improvement from Identification to deployment of a particular solution Identify the pain points based on the inputs from the operations team. Plan strategies for the organization and execute those strategies.
Posted 3 weeks ago
1.0 - 6.0 years
0 - 2 Lacs
Bengaluru
Work from Office
SUMMARY Key Responsibilities Orchestrating and implementing marketing activities and campaigns in specific regions to enhance direct consumer engagement and gather feedback Initiating and spearheading projects aimed at enhancing the marketing system Engaging in diverse projects and media using a variety of computer software to conceptualize and create innovative graphic designs Seeking input from management to ensure that designs align with organizational standards and brand expectations Collaborating, ideating, and strategizing with multiple teams or clients for a wide array of materials Translating strategic direction into high-quality designs within an established brand identity Overseeing the design and uploading process of all project materials Leveraging trend intelligence and a comprehensive understanding of current and historical business and market trends to design and execute specific classifications Requirements Requirements: Thorough grasp of marketing principles, concepts/theories, and tools Proficiency in coordinating marketing efforts that yield positive branding or sales outcomes for the company and its products Proficiency in organizing events Proficiency in graphic design Familiarity with print output and production interface Familiarity with CSS3, HTML5, and JavaScript Experience with design software products (e.g., Photoshop, InDesign, Illustrator, etc.) and other graphics design applications Bachelor's degree or equivalent qualification in marketing, promotions, event organizing, or graphic design
Posted 3 weeks ago
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