Web Developer

About Skratch Studios (Company Overview)

ship faster with quality

• Who we serve:

  High-growth startups, SMBs, and established organizations that value clarity, craftsmanship, and measurable results.

• How we work:

  Two-week sprints, clear documentation, strong QA, and a bias for accessibility, performance, and security.

• Toolkit:

  Zoho One (CRM/Projects/Campaigns/Analytics), Microsoft 365, Figma, WordPress/Webflow/Wix, Next.js/React/TypeScript, GA4/GTM, Microsoft Clarity, Cloudflare, 1Password.

• Culture:

  Small, senior-leaning teams; ownership mindset; respectful, async-first communication; continuous improvement.

• India presence:

  Hybrid teams in

  Gurgaon, Pune, and Mumbai

  collaborating with global stakeholders (some evening ET overlap).

Department:

Reports to:

Level:

Location:

Work Model:

Compensation:

Wix, Webflow, and WordPress

Primary Outcomes

• Fast, stable, accessible sites that meet

  LCP/INP/CLS

  targets
• Reliable

  Zoho

  + analytics integrations with accurate event tracking
• Clear documentation and repeatable deployment workflows
• Low defect escape rate and smooth handoffs to stakeholders

• Site Delivery:

  Build and launch sites/landing pages in Wix, Webflow, and WordPress (themes, block editor/ACF, child themes) and, when needed, light custom apps with

  Next.js

  on

  Vercel

  .

• Performance & SEO:

  Optimize CWV (LCP ≤ 2.5s, INP ≤ 200ms, CLS ≤ 0.1), image/CDN strategy, sitemaps/robots, redirects, schema, and on-page SEO.

• Accessibility:

  Implement WCAG 2.2 AA patterns—semantic HTML, keyboard nav, focus states, alt text, and color contrast.

• Integrations:

  Connect

  Zoho CRM/Forms/SalesIQ

  , Zoho Campaigns/Marketing Automation,

  GA4/GTM

  , GSC, pixels; configure consent and UTM hygiene.

• Quality & DevOps:

  Version control (GitHub), environments, backups, rollbacks, release notes; basic CI checks; troubleshoot DNS/SSL/hosting (Cloudflare, cPanel/VPS/Vercel/Netlify).

• Security:

  Follow best practices (input sanitization, least-privilege creds via 1Password, basic OWASP awareness).

• Collaboration & Docs:

  Estimate work, surface risks, document decisions, and keep changelogs/readmes up to date.

Deliverables

Production-ready sites/LPs, componentized WP/Wix/Webflow builds, performance reports, integration configs, and concise handoff docs (env, DNS, deploy steps).

• 3+ years

  building production websites in

  Wix/Webflow/WordPress

• Strong

  HTML/CSS/JS

  and responsive layout (Flex/Grid); familiarity with

  Tailwind

  helpful
• Experience wiring

  GA4/GTM

  , pixels, and basic SEO/technical hygiene
• Comfort with hosting/DNS/SSL and CDNs (e.g., Cloudflare)

• WordPress customization (CPTs, hooks, REST, WP-CLI); headless patterns

• Next.js/React/TypeScript

  for custom features and microsites
• Experience integrating

  Zoho

  apps and webhooks; basic Deluge or API scripting
• PageSpeed optimization, image automation, and server-side rendering/ISR knowledge

Ownership · Systems thinking · Pragmatic problem-solving · Clear communication · Documentation discipline · Customer empathy

• Performance:

  % pages with “Good” CWV; avg LCP/INP/CLS

• Quality:

  Defect escape rate; rollback incidents

• Velocity:

  Lead time for changes; on-time launch rate

• SEO hygiene:

  Index coverage, structured data validity

• Data accuracy:

  Event/UTM tracking accuracy in GA4/Zoho

• 30 days:

  Set up local/dev environments; ship a small LP; add analytics events + Zoho form integration; pass accessibility & CWV checks

• 60 days:

  Own a multi-page site refresh; implement reusable components/templates; document deploy & rollback steps

• 90 days:

  Lead a launch (WP/Webflow/Wix or Next.js) with quantified wins (e.g., CWV improvements, conversion lift), plus a published runbook

Zoho

include links to 3–5 live sites

• Equal Opportunity:

  We are an equal opportunity employer. We do not discriminate based on race, color, religion, creed, national origin, sex, gender identity/expression, sexual orientation, age, disability, veteran status, or any other protected status. Reasonable accommodations are available upon request.

• Local Law:

  Terms of employment and benefits are governed by applicable Indian law and any executed agreement. This posting is not an employment contract and may be modified or closed at any time.

• Right to Work & Verification:

  Offers may be contingent on identity/work authorization verification and, where lawful, background/reference checks.

• Compensation & Benefits:

  Final offers reflect experience, scope, skills, and market data within our internal leveling framework.

• Privacy:

  Candidate data will be used for recruiting purposes consistent with our privacy practices and retained per our data policies.

• Agencies:

  We are not accepting unsolicited agency resumes unless a current, signed agreement is in place.