Sales Development Manager

About the Role:

We are looking for a sharp, data-driven Sales Development Representative who thrives on turning raw interest into live sales conversations. This is not a script-reading role—it’s your chance to control the moment when a curious lead becomes a real opportunity at a company racing forward.

Working hand-in-hand with our BDRs and Account Executives, you will own the entire MQL-to-SQL hand-off: enriching every record, scoring true ICP fit, firing focused phone-email-LinkedIn sequences, running brief discovery to surface pain and urgency, and planting decision-makers firmly on an AE’s calendar—complete with crisp briefs and a spotless CRM trail.

You will operate where clean data, sharp messaging, and high velocity meet. With freedom to refine enrichment scripts and test new GenAI prospecting tools, you will keep the pipeline moving fast, feed real-time insights back to Marketing and Revenue Ops, and power the revenue engine one qualified meeting at a time.

What’s in It for You

• Own the MQL → SQL gateway.

  Your segmentation and scoring rules decide which prospects hit the calendar and how fast the pipeline moves.

• Run a best-in-class stack.

  Work daily with Sales Navigator, Apollo, ZoomInfo, sequencing automation, and GenAI helpers that cut prospecting time and boost reply rates.

• Master multi-channel outreach.

  Hone phone, email, and LinkedIn cadences, sharpen discovery hacks, and learn to tailor value props for every persona and their pain point for which Coditas can offer a solution.

• Fast path to closing roles.

  A clear track to Senior SDR, AE, or Revenue Ops—progress measured by qualified-meeting impact, not tenure.

• Continuous upskilling.

  Dedicated budget, playbook labs, and access to micro-SaaS and sales-ops tools so you’re always ahead of market shifts and AI trends.

• Performance-linked rewards.

  Competitive base, uncapped meeting bonuses, and ESOP eligibility tied directly to pipeline contribution.

• Execution-driven culture.

  High trust, tight feedback loops, and minimal red tape—everything focused on turning smart data into revenue faster.

Your Key Responsibilities

Lead Intake & Prioritization

• Classify every inbound MQL and BDR lead by ICP, RoE, and LTV buckets
• Enrich missing firmographics — HQ, India footprint, team size, GCC/BPO status, revenue band
• Segment into Hot, Warm, and Nurture lists; surface data gaps to Marketing and BDR teams

Multi-Channel Outreach & Nurture

• Design daily phone-email-LinkedIn cadences with 80 % value, 20 % ask
• Tailor messaging to persona pains, industry triggers, and engagement history
• Iterate hooks and send-times with A/B tests to raise open and reply rates

Discovery & Qualification

• Run concise discovery calls to uncover pain, budget, authority, need, and timeline
• Map problems to Coditas services—from GenAI builds to UX modernisation
• Capture insights in CRM to ensure context-rich hand-offs to AEs

Meeting Booking & Seamless Handoff

• Secure calendar slots that suit prospects and AEs; attach insight briefs and next steps
• Confirm attendance, run dry-runs for key accounts, and send MoM within one working day
• Own meeting quality and be the single point of accountability until AE takes over

CRM Hygiene & Pipeline Reporting

• Log every interaction in real time; keep MQL, SQL, SAL, Opportunity, and Deal stages clean
• Tag activities by source, channel, and persona for accurate attribution
• Publish a clear weekly pipeline snapshot ahead of the sales stand-up

Continuous Improvement & Upskilling

• Pilot GenAI agents and micro-SaaS tools to cut research and follow-up time
• Share winning scripts, objections, and market insights to refine playbooks
• Mentor BDRs and track personal metrics to fast-track toward AE or Revenue Ops roles

You Will Thrive in This Role If You Are...

• A Pipeline Accelerator

  who prides yourself on getting decision-makers to the table and turning raw interest into clear opportunities.

• A Data Steward

  —curious, methodical, and driven to keep every record complete, accurate, and actionable.

• An Opportunity Enabler

  motivated to unlock qualified conversations, shorten sales cycles, and show measurable pipeline impact.

• Persistent and Resilient,

  thriving under high volume and unbothered by rejection or shifting priorities.

• Process-Oriented and Coachable,

  eager to refine outreach tactics, absorb feedback, and share wins with the team.

• Collaborative by default,

  balancing high personal velocity with a growth-catalyst mindset that lifts BDRs and AEs alike.

Desired Background

• Education

  – Bachelor’s or Master’s in Business, Marketing, Mass Comm, Economics, Data Analytics, or BE/BTech with a clear sales focus. Certifications in SDR/inside-sales, Python, data analytics, or CRM platforms add weight.

• Experience

  – 5–8 years converting buying signals to meetings within B2B Technology Consulting, IT Services, or Tech-enabled businesses, with a track record of high meeting-to-opportunity ratios.

• Tool Fluency

  – Daily user of Salesforce or HubSpot or other CRMs, LinkedIn Sales Navigator, ZoomInfo or Apollo, sequencing automation (e-mail + LinkedIn), advanced Excel/Sheets, and light Python or API scripting for data scrapping & enrichment.

• Process Know-How

  – Comfortable with ICP and persona scoring, Hot/Warm/Nurture segmentation, BANT/ANUM qualification, and tight CRM hygiene across MQL, SQL, SAL, Opportunity, and Deal stages.

Compensation & Benefits:

• Industry best compensation with handsome incentives
• Faster Career growth for ‘A Players’ into AE, or Revenue Ops streams
• Hybrid work, open feedback culture, and high-ownership environment

Ready to Lead the Charge?

This is your opportunity to define what success looks like—and then build it.

drop your CV along with a cover letter toanshu@coditas.com

Company Introduction

Coditas is a AI 1st digital engineering and experience design company known for building scalable, high-performance software products with clean code and exceptional UX. Headquartered in Pune with 800+ technologists, we work with many Fortune 500 global brands as well as well funded Startups. Our engineering-first culture, focus on quality, and people-centric values make us one of India’s fastest-growing and most respected tech companies.

As a GenAI-native company, we're not just adopting generative AI—we're architecting next-gen platforms and accelerators with it. From AI-powered app modernization to industry-specific GenAI solutions, we empower our teams to lead from the front. If you thrive on innovation, love solving complex problems, and want to shape the future of AI-driven products, Coditas is your playground.