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5.0 - 6.0 years
3 - 4 Lacs
Kolkata
Work from Office
Marketing Manager Marketing & Revenue Generation. Kolkata Ph-8240256989 Brand promotion & revenue generation for Digital News Channel. Generate partners & local businesses for collaboration. Report Daily/weekly marketing activities and progress. Annual bonus
Posted 3 weeks ago
5.0 - 10.0 years
15 - 19 Lacs
Mumbai
Work from Office
" Job Title: Deputy General Manager / General Manager - Marketing Product Management. Location : Mumbai About the client: PSS has been mandated to hire a General Manager - Marketing for a leading, dynamic, and forward-thinking pharmaceutical company that has achieved notable recognition in the healthcare industry and for its medical contributions. Job Purpose : To ensure entire business management by Strategizing, planning, and implementing marketing activities for the sales maximization of assigned brands of their own and of their team Key Responsibilities Responsible to maintain and monitor the allocated budget of all the brands under their portfolio to ensure maximum profitability. Being accountable for the revenue of the entire basket of products. Hold responsibility for carrying out the entire campaign and other activities within the brand marketing budget. To Increase Market share to ensure profit. Allocation of the Budget as per the promotional requirement. Indexing of the target as per the market requirement. State-wise allocation of the target To monitor activities and the growth of all the brands under his/her portfolio. Being responsible for suggesting new ideas or strategies to the upper management. To monitor the preparation of Brand Wise Quarterly Visual Aids. Brief the Art department on the visual aid design. Evaluation and selection of draft concept out of 3-4 design options submitted by the Art department. Quarterly communication of Visual Aid to the field force through cycle meetings. To monitor and make suggestions in case of any changes while preparing the business plan (quarterly) booklet for the field, which includes the explanation and detailed discussion of the visual aid and inputs. Evaluation of Periodical circulars about the brand s achievement, market trends, etc, to keep the field sales team abreast of the current information and motivate them to promote the brand. To monitor Quarterly briefing sessions of 0.5 1 day in each zone for ABM s on brand communication/ inputs. Monthly planned visit to the field for review meetings to further reinforce brand communication. Monitoring of Promotional Material, i.e. LBL, Inputs etc on a timely basis for effective marketing. Preparation of promotional budget brand-wise and promotional mode-wise. New Product Launch Being accountable for the growth and upliftment of the product and the entire business. Identify the potential of a New Product Launch or line extension launch in the assigned therapy by studying: CMARC trends Doctor feedback in joint work/ CME/ conferences Field manager s feedback Analyze market potential for the identified new product through historical CMARC Conduct primary research with the help of market research for identifying the right patient segment, right launch volume and right price. Coordinate with packaging and FR&D for product features finalization. Prepare sales projection, sampling plan for at least 6 months 1 year from launch. Prepare stock allocation and ensure proper distribution in all geographies. Finalize promotional activities, input plan, Visual Aid etc and work towards a launch as per the agreed timelines. Ensure regional launch meetings for the new product Qualifications & Experience: Educational Qualifications: B.Sc/ B Pharm/M Pharm B Pharm/M Pharm + MBA Experience: A minimum of 9- 10 years of experience #LI-NV1 ",
Posted 3 weeks ago
3.0 - 6.0 years
5 - 8 Lacs
Bengaluru
Work from Office
About Newton School Come be part of a rocket ship that s creating a massive impact in the world of education! On one side you have over a million college graduates every year with barely 5% employability rates and on the other side, there are thousands of companies struggling to find talent. Newton School aims to bridge this massive gap through its personalized learning platform. We are building an online university and solving the deep problem of the employability of graduates. We have a strong core team consisting of alumni from IITs and IIM s, and have several years of industry experience in companies like Unacademy, Inmobi, Ola, and Microsoft - among others. On this mission, we are backed by some of the most respected investors around the world, - RTP Global, Nexus Venture Partners, and a slew of angel investors including CRED s Kunal Shah, Flipkart s Kalyan Krishnamoorthy, Unacademy and Razorpay founders, Udaan s Sujeet Kumar among others. Responsibilities : Lead strategy and execution for the Growth function, aligning with Product and Marketing teams to deliver GTM plans for all business markets to achieve company growth goals Cross-company and team collaboration including experience working with product and revenue operations leaders Strong understanding of product enhancements/initiatives and procedures and the ability to create a do-anything environment necessary to support organizational goals Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand-building activities, mid-term lead generation, and nurturing, as well as quick wins to achieve targets Using data and analytics for decision-making and measuring marketing effectiveness as well as creating a culture of structured experimentation and iteration to drive growth Manage the marketing budget to drive sustainable bottom-line growth Key Requirements : You have 3-6 years of prior experience in a similar role with a solid track record of scaling up from scratch. You have strong experience in Growth Hacking, Product Marketing, managing demand generation & the customer acquisition funnel, and performance marketing. You have good knowledge of Campaign Management Tools (eg. Active Campaign), and Web Analytics Tools (eg. Google Analytics). You are highly goal-driven and work well in fast-paced environments. You possess strong analytical skills and are comfortable dealing with numerical data. You have excellent communication & interpersonal skills. You are adept at building relationships and liaising with multiple stakeholders and thrive in matrix environments. Our Way Of Working An opportunity to work on something that really matters. A fast-paced environment to learn and grow. High transparency in decision-making. High autonomy; freedom to take risks, to experiment, and to fail. Market competitive salary. We promise a meaningful journey with smart people, with opportunities to learn & grow. Plus, you can sleep peacefully knowing you are impacting lives in a big way, every day! About Newton School Come be part of a rocket ship that s creating a massive impact in the world of education! On one s ...
Posted 3 weeks ago
7.0 - 12.0 years
9 - 14 Lacs
Pune
Work from Office
Company description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella , Tic Tac , Ferrero Rocher , Raffaello , Kinder Bueno and Kinder Surprise . As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them. Diversity Statement About the Role: If you re looking for a role with variety, this is it. As an Assistant Manager - National Trade Marketing for Modern Trade, your main focus will be to support all activities within your department and Channel. You ll support the head of Trade Marketing in implementing sales strategies and in providing the tools and means to implement the Ferrero Category strategies at the point of sale. Main Responsibilities: Channel Development & Activation Implement innovative trade marketing strategies that align with overall business objectives and drive sales growth. Identify and explore new chains/sub channels and partnerships to expand the brands presence and increase product visibility. Collaborate with sales teams to create channel-specific marketing plans for key retail partners, ensuring alignment with brand guidelines. Implement effective in-store and online promotions, displays, and merchandising strategies. NPI and Campaign Management Analyse market trends, consumer behaviour, and competitor activities to identify opportunities and threats Oversee the development and execution of trade marketing campaigns, ensuring alignment with brand guidelines and promotional calendars. Implement POS (Point of Sale) materials and displays to optimize brand representation at the store level Data Analysis and Reporting Utilize data analytics to measure and evaluate the effectiveness of trade marketing campaigns. Generate reports on key performance indicators (KPIs) and make data-driven recommendations for continuous improvement. Budget Planning & Management Develop and manage the trade marketing budget, ensuring cost-effectiveness and efficient allocation of resources. Monitor expenditures and provide regular budget updates to management Collaboration with Sales & Cross Functional Teams Work closely with the sales team to understand market dynamics, customer needs, and retailer requirements. Provide strategic input to optimize product assortment, pricing, and promotional activities Collaborate with product marketing, advertising, and other cross-functional teams to ensure integrated marketing efforts. Provide input into product launches, ensuring alignment with trade marketing objectives. Co Packing & Global Projects Innovation with regards to co packing initiatives to drive business Working on global aligned projects for all brands Replicate learnings from similar markets to drive business Who we are looking for: Post Graduate/ MBA as Academic degree preferred Minimum 7 years experience in Trade Marketing operations, Experience gained preferably in an FMCG environment Experience in managing and coordinating the complete process flow of in-store activities Understanding of the Modern Trade Business Fluency in English How to be successful in the role and at Ferrero: Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work. Employee contribution and engagement at Ferrero is based on three dimensions: individual, team and organization that s why you should have the ability to work independently, proactively and as a team member. A demonstrable great organizing skill and ability to collaborate at all organizational levels will help you in building your position among stakeholders and achieve team goals.
Posted 3 weeks ago
0.0 - 4.0 years
6 - 10 Lacs
Bengaluru
Work from Office
Marketing Lead-SMU Wipro Limited is a leading global information technology, consulting, and business process services company. Our Salesforce experts combine experience design, industry solutions, multi-cloud cross-platform engagements, legacy modernization, and digital integration to help our clients simplify their transformation roadmap, accelerate their transition to the new, and enable them to create what matters. Wipro is recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, with over 190,000 dedicated employees serving clients across six continents. Together, we discover ideas and connect the dots to build a better and a bold new future. Role: The SMU Marketing Lead is responsible for (not limited to): Understanding the cross-APMEA business & marketing priorities, and designing/ensuring Wipros participation in strategic marketing programs that align with those objectives. Conceptualization, execution and tracking of cross-APMEA digital campaigns in alignment with iDEAS and iCORE marketing teams (with the required content localization). Works with the central campaigns team to ensure campaign traction (through content), reporting of MQLs, and campaign management on Salesforce. Preparation of quarterly marketing highlights and updates on important brand initiatives that are shared with the APMEA CEO & DRs, Wipro CGO and CMO. Supporting the APMEA Geo Marketing Heads in the execution of regional initiatives and customization of brand programs by working closely with the central brand and content teams. Supporting the Geo Marketing Leads in large deal initiatives. Management of APMEA level and regional marketing initiatives with Hyperscalers (e.g. AWS, Microsoft, Google); campaign tracking & communications with sales & account teams as required. Ensuring that timely marketing communications are shared with APMEA leaders (e.g. about marketing initiatives/regional events/analyst engagements /campaigns/client advocacy) by working closely with the Geo Marketing Heads. Managing the central APMEA marketing activities that are executed by agencies and retainers, tracks process adherence and governance.We are an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans and individuals with disabilities are encouraged to apply. Project Execution Manage timelines, budgets, and vendor communication for assigned marketing projects. Marketing Materials: Coordinate and contribute in creation and translation of marketing materials such as presentations, web content, and social media posts. Utilise various media and content channels to create compelling narratives that effectively convey Intel & Wipros message, considering local and global market scenarios and competitive landscape. Work with the Wipro practices and partner to develop joint thought leadership, case studies, videos, solution collaterals, press releases, internal communications and other types of content that support planned campaigns as well as ongoing needs. Track the effectiveness of the content. Partner Marketing: Engage with Intel to manage marketing projects that span Wipro and Intel. Establish relationships with alliance partners to identify and drive joint marketing activities mutually agreed between Intel & Wipro. Digital Marketing: Lead digital marketing activities including content creation for social media posts and promoting them, periodic website content updating and email marketing. Create content and work with Wipro leaders to get endorsements for awards, joints solutions or strategic engagement with Intel via their social media handles. The role will involve facilitating the social media strategy for Intel-Wipro Partnership success. Event Coordination: Assist with end-to-end event management, both in-person for client events that happen in India and virtually, providing support remotely from Bangalore for Global or virtual events in close collaboration with supporting Intel agencies Data and Market Research: Conduct market research, staying updated on industry trends and competitor activity. Track, measure, and analyse performance of marketing activities, reporting results to leadership. Administrative Support: Track Marketing budgets and KPIs. Report results internally and to partner organization. Provide administrative support to the supervisor, including scheduling, report preparation, and general logistics. Lead Management Support: Assist with incoming leads from Intel to upload, to transfer & follow up with sales Internal Evangelization of the partnership within Wipro- work towards creating and publishing monthly newsletter letter, articles or blogs. Oversee participation in analyst and advisor reports, working with Wipros analyst relations team as well as the business. Liaise with internal team on campaign results, finding best practices and helping continually evolve our work to be as impactful as possible Work collaboratively as a team player with marketing, partner organization and business colleagues Governance: Drive bi-weekly calls with Partner marketing to update on progress / challenges Create a quarterly marketing calendar aligning to collaboration top jobs and execute basis plan. Co-develop and jointly own the Wipro + Partner Playbook, which would be the master record for or better together story (live document Applications from people with disabilities are explicitly welcome.
Posted 3 weeks ago
2.0 - 4.0 years
3 - 4 Lacs
Tiruppur, Coimbatore, Erode
Work from Office
Develop and implement comprehensive marketing strategies to increase brand awareness and market share. Conduct market research to identify trends, competitive landscape, and customer needs within the engineering sector. Collaborate with the sales team to align marketing campaigns with sales objectives and customer outreach. Create compelling marketing content including brochures, presentations, and digital materials tailored for the engineering audience. Manage and execute digital marketing efforts, including social media, email campaigns, and SEO optimization. Monitor and analyse campaign performance metrics to refine marketing strategies and improve ROI. Participate in industry events, trade shows, and networking opportunities to promote our engineering solutions and generate leads. Promote innovative engineering solutions and expand market presence. Develop and execute marketing strategies that resonate with target audience, which includes engineers, manufacturers, and industry decision-makers. Work closely with the sales team to align marketing initiatives with overall business goals and enhance brand visibility. Role & responsibilities Preferred candidate profile Any degree Qualified he will better knowledge in construction industries Perks and benefits Salary,Bonus,Insurance PF & ESI
Posted 4 weeks ago
4.0 - 7.0 years
10 - 11 Lacs
Mumbai
Work from Office
You will be responsible for developing, managing, and optimizing digital marketing campaigns with the aim of driving customer acquisition and engagement across various online platforms. This role requires a data-driven individual who can strategically allocate budgets, measure campaign performance, and implement actionable insights to achieve marketing objectives. Key Responsibilities: 1. Campaign Management: Manage end-to-end lead generation campaign execution, including setting up, tracking, optimizing, and reporting on campaigns Should be proficient with multiple channels, including Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms. Conduct A/B testing to optimize ad creatives, landing pages, and audience targeting Continuously monitor and adjust campaigns to improve performance and ROI 2. Budget Management: Develop and manage the marketing budget, ensuring efficient allocation and expenditure Forecast and track marketing spend, ensuring alignment with financial goals 3. Analytics & Reporting: Analyze campaign performance data to derive actionable insights Generate detailed reports on campaign performance, including metrics such as CTR, CPC, CPL, CAP (Cost per Application), CPE/CAC (Cost per Enrolment/Customer Acquisition Cost), ROAS Present findings and recommendations to senior management and stakeholders 4. Collaboration & Communication: Work closely with the creative team to develop engaging ad creatives Collaborate with the sales and product teams to ensure marketing efforts align with overall business objectives Communicate campaign performance and insights to stakeholders effectively 5. Market/Competitor Research & Trends: Stay updated with the latest trends in digital marketing and the competitive landscape Conduct market research to identify new opportunities for growth Qualifications: UG: Any Graduate | PG: Any Postgraduate Experience: 4-7 years of experience in performance marketing (lead generation) Job Requirement Experience & Skills Required: 4-7 years of experience in performance marketing with proven results in lowering CPL and driving qualified leads at scale. Deep understanding of Google Ads, Meta Ads, LinkedIn Ads, and custom audience targeting strategies. Strong capability in structuring and optimizing campaigns across multiple objectives and funnel stages. Comfortable building and interpreting reports using Google Analytics, GTM, Looker Studio, CRM dashboards, etc. Demonstrated experience with A/B testing, keyword strategy, exclusion logic, and landing page optimization. A collaborative team player with the ability to work cross-functionally and influence outcomes. Self-starter mindset with a bias for action, experimentation, and continuous improvement. Good communication skills
Posted 4 weeks ago
0.0 - 2.0 years
1 - 1 Lacs
Raniganj, Asansol, Durgapur
Work from Office
Role & responsibilities : Develop and implement comprehensive marketing strategies for educational programs. Collaborate with educational institutions to build partnerships and promote services. Manage and optimize digital marketing campaigns across various platforms. Analyze marketing performance data and adjust strategies accordingly. Coordinate events, webinars, and workshops to engage potential students and partners. Monitor market trends and competitor activities to identify opportunities. Work with cross-functional teams to align marketing efforts with organizational goals. Preferred candidate profile : Excellent communication and interpersonal skills. Ability to analyze data and metrics to inform decision-making. Creative thinking and problem-solving capabilities. Strong project management skills and ability to multitask. *There will be incentives as well.*
Posted 4 weeks ago
5.0 - 7.0 years
1 - 4 Lacs
Kolkata
Work from Office
Purpple Designs is looking for Digital Marketing Executive to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement
Posted 4 weeks ago
0.0 - 2.0 years
0 - 1 Lacs
Palakkad
Work from Office
Role & responsibilities : We are seeking a result-driven Marketing Specialist to support and execute marketing initiatives that promote our industrial communication products and enhance our brand presence within global and regional markets. The ideal candidate will combine technical aptitude with marketing expertise to create and implement marketing strategies that resonate with our target audience, industrial buyers, and system integrators. Preferred candidate profile : Work closely with sales to align marketing activities with business objectives. Maintain consistency in brand messaging and visual identity across all materials and channels. Collaborate with engineering and product management teams to translate technical features into customer benefits. Conduct market analysis to identify trends, customer needs, business needs and competitive positioning. Monitor industry developments and emerging technologies to inform strategy. Create, possess, and oversee email and various customer engagement initiatives to assist in qualifying leads. Develop targeted lead generation strategies to generate qualified prospects. Ensure execution and implementation of long and short-term marketing strategies. Prepare reports and help maintain our customer database and list segmentation. Communicate with the team to identify and address marketing needs and opportunities. Develop and present reports on a weekly and monthly basis. Seek approval from others on matters outside of job / role scope. Assume responsibility for and oversee various content marketing processes and initiatives.
Posted 4 weeks ago
12.0 - 15.0 years
25 - 30 Lacs
Mumbai
Work from Office
Preparation & monitoring of marketing budgets which comprise of Marketing, Rebates & Incentives, Sales Promotion Regularly organizing various meetings for networks & influencers Managing the team with optimum utilization Conducting market visits
Posted 1 month ago
3.0 - 4.0 years
5 - 6 Lacs
Gurugram
Work from Office
": " About WPP Media : WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPPs global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 3 best things about the job: 1. A role where there are no limits to good ideas 2. Client that supports and encourages innovative and exciting work 3. Learn from the best in the business if you are willing to go over and above regular work In three months: \u00B7 You would be leading the conversations with the client. \u00B7 Total understanding of the various agency functions \u00B7 Adapt to the client requirements & timelines given and efficiently deliver on the same In six months: \u00B7 You will be responsible in pitching to the existing clients apart from the ongoing work \u00B7 Establish good relations with the Client, media houses and internal Group M agencies and partners In 12 months: \u00B7 Independently work on the client requirements along with recommendations \u00B7 Learning and experience across traditional, digital, on-ground, and branded content planning \u00B7 Worked on end-to-end award-winning solutions \u00B7 Train and mentor new recruits Skills and Experience : At WPP Media, we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Medias shared core values: o Be Extraordinary by Leading Collectively to Inspire transformational Creativity. o Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. o Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. What you will need: \u00B7 Plan and execute digital & social media campaigns \u00B7 Co-ordinate with internal and external stakeholders for campaign management & optimization including deliveries, creatives, content and copies \u00B7 Interact with client for briefs, approvals and feedbacks \u00B7 Reporting and responding to queries on brands social media pages \u00B7 Experience in campaign management & domain knowledge is a must \u00B7 Domain expertise of various digital media platforms including Google, Social and Performance partners, from campaign planning to setup and management \u00B7 Deep knowledge and experience with multiple communication channels and their role in \u00B7 brand marketing \u00B7 Communication Development: Working closely with agency partners to create compelling \u00B7 consumer communication backed by strong insights \u00B7 Develop the go-to-market digital plan, owning the entire India digital marketing budget and \u00B7 deciding on the optimum spend allocation to deliver the agreed business goals \u00B7 Responsible for driving smooth day-to-day operations including liaison with internal stakeholders as well as client servicing \u00B7 Monitor performance of each platform; identify and implement opportunities for improvement \u00B7 SPOC for managing relationship with Client and partner agencies \u00B7 Platform knowledge and certification is a must. Life at WPP Media & Benefits : Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. ",
Posted 1 month ago
7.0 - 10.0 years
9 - 12 Lacs
Mumbai, Bengaluru
Work from Office
As a Manager- Marketing, your Job responsibilities will include: * Develop and execute comprehensive partner marketing strategies that align with CitiusTechs business objectives and those of CitiusTech s technology partners * Translate market business objectives into relevant marketing campaigns, activities, and initiatives to achieve demand generation and sales enablement outcomes * Plan, design, and execute joint marketing campaigns and programs with partners, including webinars, events, content marketing, digital campaigns, and more * Own and drive a multi-channel marketing strategy for demand generation, brand visibility, and deal pursuit success * Track and support new business, deal pursuits, and enhance win rates by partnering with partnership and sales teams * Organize and manage co-branded events, including roundtables, webinars, and industry meet-ups * Ensure seamless execution of Partner engagement from maximum target audiences * Collaborate with content creators and Subject Matter Experts to develop compelling marketing materials, including thought leadership, collateral, presentations, and webinars * Identify opportunities to create vertical-specific marketing content assets, either in-house or with partners * Build and maintain strong relationships with key contacts at partner organizations * Act as the primary point of contact for all marketing-related activities with partners * Establish KPIs for partner marketing initiatives, and track performance against these metrics * Provide regular reports on the effectiveness of partner marketing activities and suggest improvements * Conduct market research to stay informed about industry trends, competitor activities, and customer needs * Use insights to refine partner marketing strategies and tactics * Own the partner marketing budget, manage funding from partners, and ensure adherence to organizational processes * Plan and provision requirements timely and efficiently * Work with sales, partnership team, and other members of the marketing team to define and implement marketing plans for the market segment * Partner with extended teams to customize and curate organizational content assets for vertical marketing purposes Experience: - * 7 - 10 Years Location: - * Bangalore * Mumbai Educational Qualifications: - * Any Bachelor s degree Skills: -Mandatory Technical Skills * This role requires a blend of strategic thinking, creativity, and hands-on execution to drive co-marketing initiatives and achieve mutual business goals * 5 + yrs of full time B2B Tech marketing experience, with hands-on experience in working with tech partners like AWS, Microsoft, GCP, and more * Proven competency in demand generation and brand awareness marketing * Practical knowledge of and experience in contemporary digital marketing channels, marketing automation tools, data analytics and reporting * Excellent communication and presentation skills with proven content curation capabilities * Ability to build collaborative partnerships and work in a matrixed and high demand environment * Self-motivated, hands on and results oriented, with a focus on outcomes and time bound delivery * Experience in managing outreach budgets
Posted 1 month ago
8.0 - 12.0 years
0 - 0 Lacs
Kolkata
Work from Office
Key Responsibilities: 1. Strategic Marketing Planning: Develop and implement strategic marketing plans aligned with the colleges enrolment goals and overall objectives. Conduct thorough market research and analysis to identify trends, opportunities, and competitive landscape. Define target audiences and develop effective marketing strategies to reach and engage them. 2. Student Admission & Lead Generation: Lead the development and execution of lead generation campaigns to drive student applications. Manage the admissions funnel, optimising conversion rates from inquiry to enrolment. Collaborate with the admissions team to ensure a seamless and positive applicant experience. 3.Digital Marketing & Social Media: Oversee the college's digital marketing efforts, including SEO/SEM, social media marketing, email marketing, and content marketing. Develop and manage engaging content for various digital platforms to enhance brand awareness and drive traffic. Analyse digital marketing performance and optimize campaigns for maximum ROI. 4. Brand Management & Promotion: Develop and maintain a strong brand identity and messaging that resonates with target audiences. Oversee the creation of marketing collateral, including brochures, website content, and promotional materials. Organize and manage college events, seminars, and workshops to promote the brand and attract prospective students. 5. Market Analysis & Competitive Intelligence: Conduct ongoing market research and competitive analysis to identify trends and opportunities. Monitor competitor activities and develop strategies to maintain a competitive advantage. Provide regular reports on market trends, competitor activities, and marketing performance. 6. Relationship Building & Networking: Build and maintain strong relationships with prospective students, parents, educational institutions, and industry partners. Represent the college at industry events, conferences, and networking opportunities. Foster positive relationships with alumni and current students to enhance brand advocacy. 7.Performance Measurement & Reporting: Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Monitor and analyse marketing performance data to identify areas for improvement. Provide regular reports to senior management on marketing performance, enrolment trends, and market insights. 8. Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources and maximising ROI. Monitor marketing expenditures and provide regular budget reports. 9. Team Leadership & Development: Lead and mentor a team of marketing professionals, providing guidance, support, and professional development opportunities. Foster a collaborative and high-performance team environment. 10. Technology & Marketing Systems: Utilize marketing automation tools and CRM systems to streamline marketing processes and improve efficiency. Stay updated with the latest marketing technologies and trends. Oversee the colleges website, and ensure it is updated and functioning correctly. Requirements Bachelor's degree in Marketing, Business Administration, or related field required; MBA/PGDM in Marketing preferred. 8+ years of proven marketing leadership experience, ideally within the education sector. Expertise in digital marketing, lead generation, and brand management. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Proficiency in marketing analytics tools and CRM systems.
Posted 1 month ago
8.0 - 13.0 years
5 - 12 Lacs
Vijayawada, Hyderabad, Chennai
Work from Office
We are hiring for our client for Marketing manager from Cement, Steel, Power, and Paper sectors Location - Chennai/ Madurai/ Trichy/ Hyderabad/ Vijayawada/ Visakhapatnam/ Gulbarga/ Anantapur Experience - 5+years CTC - Up to 12LPA NP - Immediate - 30Days Shift - General Shift Note - Must have Manager/ Assistant Manager/ Deputy Manager on paper Team Handling/ Team Coordination / Team Monitoring. Interview Mode - 1st Round(Virtual) Final Round(F2F Interview at Raipur) Work Schedule: 18 days/month Field visits to industrial sites and dealer networks across the region 3 days/month Reporting and strategic planning at Head Office, Raipur Remaining days Work-from-home for planning, reporting, and virtual coordination Skill Marketing Manager with a strong background in industrial marketing and business development, especially in the Cement, Steel, Power, and Paper sectors Minimum 5 years of industrial marketing experience candidate should have a sound understanding of industrial product positioning, channel development, and marketing intelligence Strong connections and active networks in Cement, Steel, Power, Paper, TPC, and Excavator sectors Proven expertise in B2B marketing, product branding, and lifecycle management Experience managing marketing budgets, campaigns, and cross-functional teams Excellent communication, creativity, and project execution skills Key Responsibilities: Design and implement dealer engagement programs, new product launches, and marketing initiatives. Conduct competitive market research, identify emerging trends, and explore new business opportunities. Build and maintain networks within Cement, Steel, Power, Paper, and TPC/Excavator sectors. Organize and manage participation in trade fairs, dealer meets, and industrial exhibitions. Support sales teams with marketing collaterals, product demonstrations, and competitive benchmarking. Monitor ROI on marketing activities and generate performance dashboards. Execute digital marketing initiatives including website content, email marketing, and product literature. Collaborate with cross-functional teams to align branding with organizational goals. Provide marketing and training support to the dealer/distributor network. Collect customer feedback and conduct market perception analysis for product improvement. Interested candidates please share resume on below details Share CV on: asha.g@inspirationmanpower.co.in / amzad@inspirationmanpower.co.in Call to : Asha G - 7624836555 / Amzad- 9900024952
Posted 1 month ago
5.0 - 7.0 years
2 - 4 Lacs
Chandigarh, Zirakpur
Work from Office
We are looking for a dynamic and result-driven Marketing Manager to lead and execute our marketing initiatives. The ideal candidate will have 57 years of relevant experience, with strong strategic thinking, campaign management skills, and the ability to drive brand visibility and business growth. Key Responsibilities: Develop and implement effective marketing strategies aligned with business goals. Plan and execute marketing campaigns across digital and offline channels. Manage the companys brand image and ensure consistent messaging. Conduct market research to identify trends, opportunities, and competitor activities. Drive lead generation and customer acquisition through innovative campaigns. Monitor, analyze, and report on campaign performance and ROI. Coordinate with internal teams and external vendors for timely execution of plans. Manage the marketing budget efficiently and ensure maximum returns. Key Skills & Competencies: Proven experience in marketing management and team leadership. Strong understanding of both traditional and digital marketing channels. Excellent communication, interpersonal, and organizational skills. Analytical mindset with the ability to interpret data and make data-driven decisions. Creativity, problem-solving, and a proactive approach to work. Preferred Qualifications: MBA in Marketing or equivalent qualification is preferred. Strong knowledge of current marketing tools and strategies.
Posted 1 month ago
2.0 - 5.0 years
6 - 9 Lacs
Navi Mumbai
Work from Office
Responsibilities: * Develop marketing strategies & plans * Manage budgets & campaigns * Oversee all marketing activities * Collaborate with sales team on promotions * Communicate effectively with stakeholders Health insurance Annual bonus Provident fund
Posted 1 month ago
4.0 - 9.0 years
3 - 7 Lacs
Mumbai Suburban, Thane, Mumbai (All Areas)
Work from Office
Marketing Manager Location - Bandra East (Mumbai) About Role: The Marketing Manager plays a pivotal role in enhancing brand visibility, driving customer engagement, and contributing to revenue growth through the development and execution of strategic marketing initiatives. In the context of the Hospitality and Quick Service Restaurant (QSR) industry, this role involves overseeing brand positioning, managing cross-channel campaigns, leveraging digital platforms, and identifying market opportunities to ensure consistent business growth and customer satisfaction. About Company: We are a team of dedicated and skilled professionals committed to delivering exceptional dining experiences. Our group includes talented chefs who craft delicious and visually appealing dishes, attentive servers who ensure top-notch customer service, and a well-coordinated support staff that keeps operations running smoothly. Together, we create a warm and inviting ambiance where guests can enjoy not just great food but also outstanding hospitality. Our shared passion for excellence drives us to maintain high standards, ensuring that every visit leaves a lasting impression. Key Responsibilities: New Store Launch: Build go-to-market strategies and launch plans for new outlets from pre-buzz to opening and post-launch traction. BTL & Local Store Marketing: Plan and execute on-ground activations to build awareness in the catchment area. Digital Campaigns & Performance Marketing: Run geo-targeted campaigns, social media content to drive awareness & performance campaigns to drive traffic. Aggregator Platform Management: Manage and optimize brand visibility and performance on Zomato, Swiggy, and other food delivery platforms including offers, banners, ratings, and conversions. Plan & execute offers: Monthly planning & execution of offers at the store & online aggregator platform Influencer management: Manage influencers, plan content & execute on social media. Cross-functional Collaboration: Work closely with operations, design, supply chain, and finance to ensure smooth execution of brand plans. Agency handling: POC for all external agencies Candidate Must Have: 4-6 years of relevant marketing experience (QSR, Food Delivery, or Retail preferred) Strong understanding of digital marketing, food aggregators, and BTL activations Experience in managing brand campaigns end-to-end Creative mindset with strong analytical thinking Self-starter, hands-on, and passionate about food and youth brands
Posted 1 month ago
2.0 - 4.0 years
6 - 10 Lacs
Chennai
Work from Office
Working on Digital strategy for all product lines. Work across website, digital channels, etc. to generate leads and conversions while managing the overall digital marketing budget. Work with digital agencies to execute the company strategy on digital platforms. Own the website from a design, experience and customer journey perspective. Drive traffic to the website through SEO/SEM. Leveraging the website for promoting the brand as well as generating leads through website visits. Reputation management through the various social media channels of the company. KEY SKILLS BEHAVIOURAL ATTRIBUTES strong communication, interpersonal, and analytical skills. Effective networking, creativity, adaptability, and organizational abilities . EDUCATION / EXPERIENCE Full time MBA with Minimum 2-4 years of work experience in Digital Marketing experience Preferably from NBFC experience preferred.
Posted 1 month ago
5.0 - 8.0 years
10 - 14 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm.Proactive and self-motivated individual with a passion for brand building.Adaptable and open to feedback with a continuous improvement mindset.Ability to think creatively and innovatively.Strong organizational and time-management skills.Experience working in fast-paced and dynamic environments. What are we looking for Brand Strategy Development:Develop and execute comprehensive brand strategies that align with the companys objectives and values.Market Research:Conduct market research to identify trends, customer needs, and competitive landscape.Campaign Management:Plan, execute, and oversee marketing campaigns across various channels including digital, print, and social media.Content Creation:Collaborate with creative teams to develop compelling content that resonates with the target audience.Brand Consistency:Ensure consistency in brand messaging and visual identity across all marketing materials and platforms.Performance Analysis:Analyze campaign performance data and generate insights to optimize future marketing efforts.Budget Management:Manage brand marketing budgets and allocate resources effectively to maximize ROI.Cross-Functional Collaboration:Work closely with sales, product development, and other departments to ensure alignment on brand initiatives.Vendor Management:Manage relationships with external vendors and agencies to ensure quality and timely delivery of services.Innovation:Stay updated on industry trends and emerging technologies to implement innovative marketing solutions. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation
Posted 1 month ago
1.0 - 3.0 years
2 - 5 Lacs
Mumbai
Work from Office
Modulinea Modular Systems is looking for Digital Marketing Executive to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement
Posted 1 month ago
4.0 - 8.0 years
4 - 8 Lacs
Gurugram
Work from Office
Allcargo Logistics is looking for Assistant Manager - Sales Marketing to join our dynamic team and embark on a rewarding career journey Conduct market research and analyze marketing data to identify market trends and opportunities Assist in the development and execution of marketing campaigns and initiatives Collaborate with cross-functional teams, including sales, product, and creative teams, to ensure successful campaign execution Manage social media channels and develop engaging content to drive engagement and brand awareness Create marketing collateral, such as brochures, presentations, and email campaigns, to support marketing campaigns Coordinate events and promotional activities, including trade shows, product launches, and customer events Monitor and analyze campaign performance and report on key performance indicators (KPIs) Assist in the development and management of the marketing budget Strong communication and interpersonal skills
Posted 1 month ago
1.0 - 4.0 years
3 - 7 Lacs
Mumbai, Chandigarh, Gurugram
Work from Office
CCS Real Estate is looking for Digital Marketing Executive to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement
Posted 1 month ago
2.0 - 4.0 years
3 - 7 Lacs
Nagpur
Work from Office
Primine Software Private Limited is looking for Digital Marketing Professional to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement
Posted 1 month ago
6.0 - 8.0 years
12 - 18 Lacs
Bengaluru
Work from Office
Responsibilities: Develop & execute offline/online strategies Manage brand reputation & campaigns Collaborate with sales team on lead generation Monitor market trends & analyze results
Posted 1 month ago
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