Growth Marketing Manager

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About Whatmaction

Whatmaction is a fast-growing technology solutions company specializing in AI-driven product development, SaaS platforms, and custom software services for global clients. We are expanding our digital footprint and seeking a highly skilled Growth Marketing Manager to accelerate our brand presence and revenue growth.

Role Overview

As a Growth Marketing Manager at Whatmaction, you will be responsible for building and executing data-driven marketing strategies that drive customer acquisition, brand awareness, and lead conversion. You will take full ownership of digital channels, growth initiatives, and performance metrics to scale our product and service growth campaigns.

Key Responsibilities

• Develop and execute growth marketing strategies focused on

  lead generation and conversions

• Manage digital marketing channels: SEO, SEM, SMM, Email, Paid Campaigns, and Content Marketing

• Plan and optimize paid campaigns on Google Ads, Facebook/Instagram, LinkedIn

  , etc.
• Conduct competitive and market analysis to identify growth opportunities
• Drive

  A/B testing

  , landing page optimization, heatmap analysis for maximum ROI
• Work closely with Sales to create

  marketing-qualified leads (MQLs)

  and pipeline growth
• Measure and report performance using

  analytics tools

  (GA4, Search Console, HubSpot, etc.)
• Manage

  social media presence

  , brand storytelling, and campaign messaging
• Own the

  website traffic growth

  , SEO performance, backlinks, and domain authority improvement
• Create marketing automation workflows and drip campaigns for nurturing prospects
• Coordinate with the creative team for impactful marketing assets and content
• Ensure consistent brand representation across all customer touchpoints
• Track KPIs like CAC, CPL, ROAS, Engagement, MQL-to-SQL conversion rate

Required Skills & Experience

• 4–8 years

  of experience in digital/growth marketing (preferably in tech or SaaS industry)
• Strong expertise in:
• Google Ads, Meta Ads, LinkedIn Campaigns
• SEO & organic growth strategies
• CRM & automation tools (HubSpot, Zoho, MailChimp, etc.)
• Strong understanding of

  buyer journey

  and performance-driven marketing
• Experience with

  data analytics

  , attribution models, and funnel optimization
• Excellent communication, storytelling, and copywriting skills
• Ability to work with

  cross-functional teams

  (Sales, Design, Product)

Good to Have

• Experience working in a

  startup environment

• Familiarity with AI tools

  , SaaS growth, and inbound marketing frameworks
• Knowledge of UI/UX testing tools like

  Hotjar, Optimizely, SEMrush, Ahrefs

Education

• Bachelor’s/Master’s in Marketing, Communications, Business, or equivalent
• (Skill and experience are of higher priority)

Soft Skills

• Creative mindset with data-driven thinking
• Leadership and team collaboration qualities
• Strong decision-making and prioritization capabilities
• Growth ownership mindset with hunger to scale

What We Offer

• Competitive salary aligned with industry standards

• Flexible working hours (On-site)

• 5-day work week

• High growth opportunity with direct business impact

• Collaborative environment with modern digital marketing tools

• Opportunity to lead & scale marketing strategies across global markets

How to Apply

Send your CV, portfolio, and campaign success case studies to:

📧 hr@whatmaction.com

🌐