General Manager Sales Marketing

The General Manager of Sales and Marketing is responsible for developing and implementing strategic sales and marketing plans, managing a team of sales and marketing professionals, and establishing an effective distribution network to achieve business objectives. This role involves formulating sales and marketing strategies, conducting market research, and collaborating with cross-functional teams to execute campaigns effectively. Key Responsibilities: Developing and Implementing Sales and Marketing Strategies: - Formulating strategies to achieve revenue targets and market share growth. - Conducting market research to identify trends, customer needs, and competition. - Collaborating with teams to execute sales and marketing campaigns. Sales Team Management: - Recruiting, training, and managing a high-performing sales team. - Setting sales targets, monitoring performance, and providing guidance for goal achievement. - Fostering a culture of accountability, motivation, and continuous improvement within the sales team. Marketing Strategy and Brand Management: - Developing marketing plans to build brand awareness and enhance product positioning. - Driving the development of promotional materials and advertising campaigns. - Monitoring market trends and competitor activities to adjust marketing strategies accordingly. Key Account Management: - Establishing and maintaining relationships with key customers and stakeholders. - Collaborating with the sales team to identify and pursue new business opportunities. - Ensuring effective account management practices for customer satisfaction. Sales Forecasting and Budgeting: - Developing sales forecasts and budgets in collaboration with the core management team. - Monitoring sales performance against targets and optimizing resource allocation. - Adjusting strategies as needed to maximize sales and marketing effectiveness. Regulatory Compliance and Market Intelligence: - Staying up-to-date with industry regulations and ensuring compliance with legal requirements. - Monitoring market trends, competitor activities, and customer feedback for business insights. Qualifications and Requirements: - Bachelor's degree in Business Administration, Marketing, or related field. Master's degree is a plus. - Proven experience in sales and marketing roles within the pharmaceutical industry. - In-depth knowledge of pharmaceutical sales processes, marketing strategies, and regulatory requirements. - Strong leadership, team management, communication, negotiation, and presentation skills. - Analytical mindset with the ability to interpret data and make informed decisions. - Strong business acumen, strategic thinking capabilities, and a proactive, result-oriented approach. - Ability to adapt to a fast-paced and dynamic industry landscape.,