Business Development Associate

About Tvara

Tvara is an AI-driven sales engine that sits on top of your inbound/outbound lead flow and turns it into a consistent, trackable revenue motion. It acts as a Gatekeeper (qualifies + prioritizes chaotic inquiries), a Sales Brain (matches leads to the right offering + messaging), and a Scout (helps expand into new territories when you’re ready).

Role Summary

Own revenue from prospecting to closure. You will build pipeline, run discovery + demos, drive pilots, negotiate, and close. This is a quota-carrying role with strong execution discipline and tight feedback loops with product.

What You’ll Do

→ Build pipeline via outbound (calls, LinkedIn, email, WhatsApp), partnerships, referrals, and founder networks
→ Qualify prospects: pain mapping, current workflow, lead sources, response time, conversion leaks, buying intent, timeline→ Run product demos focused on ROI: response speed, follow-up automation, lead qualification, and campaign consistency→ Create proposals, pricing, and rollout plans (including pilots + success criteria)→ Coordinate onboarding: connect lead sources/CRM, map workflows, ensure early wins in first 7–14 days→ Maintain clean CRM hygiene: notes, next steps, stage movement, forecasts→ Bring market intelligence weekly: objections, competitor mentions, segment insights, messaging that’s working→ Work closely with product/ops to refine playbooks and ship improvements based on deal feedback

Ideal Customer Segments You’ll Sell Into (examples)

→ MSMEs with high lead volume (marketplaces, inbound forms, WhatsApp, website)
→ Service businesses with high follow-up leakage (agencies, consultants, training, local B2B services)→ Sales teams using CRM/Excel but missing structured follow-ups and stage discipline→ Mid-market/MNC segment (custom plan): teams needing compliance, reporting, multi-user workflows

What You Bring

→ 1–5 years of B2B sales/BD experience (SaaS or workflow tools preferred)
→ Strong discovery skills: you can diagnose the “real problem” behind vague requirements→ Comfort with outbound: calls, LinkedIn, and follow-ups without hand-holding→ Solid negotiation + closure ability (not just lead gen)→ High ownership: you run your pipeline like a business→ Clear spoken/written communication; sharp internal reporting

Good to Have

→ Experience selling to Indian MSMEs / founder-led businesses
→ Prior exposure to CRM tools (Zoho, HubSpot, Salesforce) and basic automation stacks→ Understanding of sales ops metrics (TAT, win-rate, stage conversion, CAC payback)

Success Metrics (KPIs)

→ Qualified meetings booked per week
→ Demo-to-pilot conversion rate→ Pilot-to-paid conversion rate→ Revenue closed per month / quarter→ Sales cycle length by segment→ Pipeline coverage and forecast accuracy→ Retention signals from early accounts (activation + usage within first 14–30 days)

Work Style

→ Fast execution, minimal meetings, high accountability
→ Tight coordination with founders/product for deal support and rapid iteration→ Remote/Hybrid (based on your location) + field meetings when required

Job Types: Full-time, Permanent, Fresher, Internship

Work Location: Hybrid remote in Bengaluru, Karnataka