182 Brand Activation Jobs - Page 7

Position: Key Account Executive - Modern Trade Company: Astral Adhesives Locations: Ahmedabad, Bangalore and Hyderabad Experience Required: 2-5 years in modern trade/key account management Industry Preference: Adhesives, FMCG, Paints, or related consumer product segments About the Role: Astral Adhesives is seeking a driven and commercially savvy Key Account Executive to manage modern trade operations in Ahmedabad, Bangalore or Hyderabad . The role involves developing and maintaining relationships with large format retail chains, managing promotions, visibility, sales targets, and inventory planning for adhesive product lines. Key Responsibilities: Modern Trade Sales & Growth: Manage relationships with key accounts, including national and regional modern trade chains. Drive sales, expand product placements, and implement promotional campaigns across modern trade outlets. Achieve monthly and quarterly sales targets for assigned regions. Retail Execution & Merchandising: Ensure visibility, planogram adherence, and stock availability at all modern trade counters. Coordinate with in-store promoters and field teams to maximize sales impact. Inventory & Order Management: Monitor secondary sales, forecast demand, and ensure timely replenishment. Collaborate with supply chain, logistics, and distributors to ensure smooth deliveries and inventory control. Promotions & Data Reporting: Execute promotional activities in alignment with marketing teams. Track sales performance, analyze sell-out data, and report key metrics to senior management. Key Skills & Attributes: Experience in modern trade, large retail chains, or organized B2C sales Strong negotiation and relationship management skills Analytical skills for sales tracking, forecasting, and market analysis Good understanding of adhesives, FMCG, or consumer durable products Proficiency in MS Excel, reporting tools, and retail execution software Qualifications: Graduation in any discipline (MBA/PGDM preferred) 2-5 years of relevant experience in Modern Trade sales or Key Account Management Apply Now: Send your resume to ramesh.chaudhary@astralltd.com or reach out via WhatsApp at 8353912032

Job Summary: The Marketing Manager will lead the marketing initiatives for our steel trading organization. This role involves developing and executing marketing strategies to enhance brand visibility, drive sales growth, and expand our market presence. The ideal candidate will have a deep understanding of the steel industry, strong leadership skills, and a proven track record in B2B marketing. Key Responsibilities: Strategic Planning: Develop and implement comprehensive marketing strategies to achieve business goals, including market expansion and revenue growth. Conduct market research to identify trends, opportunities, and competitive landscape. Brand Management: Strengthen the company's brand presence across all marketing channels. Ensure consistency in brand messaging and positioning. Sales Support: Collaborate with the sales team to create effective sales tools, presentations, and promotional materials. Develop and manage campaigns to generate leads and support the sales pipeline. Digital Marketing: Oversee digital marketing efforts including website management, SEO, SEM, and social media strategies. Analyze digital marketing performance and optimize campaigns to increase ROI. Content Creation: Supervise the creation of marketing content, including brochures, newsletters, blogs, and case studies. Manage external vendors for creative content and advertising when necessary. Event Management: Plan and execute industry events, trade shows, and customer engagement activities. Evaluate the success of events and adjust strategies accordingly. Customer Relationship Management: Develop and maintain relationships with key clients, distributors, and industry stakeholders. Implement customer loyalty and retention programs. Budget Management: Prepare and manage the marketing budget. Ensure cost-effective marketing operations while achieving desired results. Team Leadership: Lead and mentor the marketing team. Foster a collaborative and innovative work environment. Qualifications: Education: Bachelors degree in Marketing, Business Administration, or a related field. MBA is preferred. Experience: Minimum of 5-7 years of experience in marketing within the steel or manufacturing industry. Proven track record of developing and executing successful marketing strategies. Skills: Strong understanding of B2B marketing and sales processes. Excellent communication, negotiation, and interpersonal skills. Proficiency in digital marketing tools, CRM software, and analytics platforms. Ability to work under pressure and meet deadlines. Preferred Qualifications: Experience in steel trading or a related industrial sector. Knowledge of regional and international steel markets. Established network within the steel industry. Perks and benefits Bonus/Medical Insurance/

Role Description This is a full-time on-site role for a Client Servicing / Business Development Specialist located in Kolkata Individual will be responsible for generating revenue for the company though on boarding of new client and from existing clients Individual will lead the development of event strategies aligned with the company's brand, goals, and objectives. Work closely with senior leadership to define the vision and goals for each event Manage relationships with key clients, partners, sponsors, and other external stakeholders Exceptional interpersonal skills with the ability to build rapport and establish positive relationships with clients. Conducting regular client meetings and presentations to showcase our services, address concerns, and explore upselling or cross-selling opportunities. Desired Candidate Profile 4 to 7 years of experience in similar field Qualification : Minimum Graduate Fluent In English, Hindi and Bengali Exceptional problem-solving skills and the ability to stay calm under pressure. Creative thinking with an eye for detail and quality

Role & responsibilities 1. Campaign Execution & Coordination: Assist in planning and executing marketing campaigns across digital, retail, and on-ground activations. Coordinate with creative agencies, media partners, and vendors to ensure timely execution of marketing initiatives. Track and manage marketing assets, ensuring timely delivery and deployment across platforms. 3. Digital & Social Media Support: Assist in content development, scheduling, and community engagement on social media platforms. Monitor digital campaign performance and report insights to optimize strategies. Coordinate with agencies to ensure brand consistency in online communications. 2. Brand Activation & Events: Support the execution of brand activations, sponsorships, and promotional events. Coordinate logistics for college sponsorships, influencer collaborations, and sampling programs. Work closely with sales teams to integrate marketing efforts at retail touchpoints. 4. Market Research & Reporting: Gather and analyze consumer insights, competitor activities, and market trends. Prepare regular reports on campaign performance, budget utilization, and marketing ROI. Assist in tracking the effectiveness of in-store promotions and trade activations. 5. Cross-Functional Coordination: Work closely with the sales, supply chain, and operations teams to align marketing activities. Ensure smooth communication between internal teams and external partners. Maintain documentation, contracts, and approvals for all marketing initiatives. Key Skills & Qualifications: Bachelor's degree in Marketing, Business, or a related field. 2-4 years of experience in marketing execution, brand activations, & digital marketing. Strong coordination and project management skills. Proficiency in Microsoft Office (Excel, PowerPoint, Word) Familiarity with social media tools. Excellent communication and stakeholder management abilities. Passion for FMCG brands, especially in the energy drink category

ROLE AND RESPONSIBILITIES Strategize, design & execute brand communication for the brand Wow Momo . Recommend and manage all brand activity to ensure fit with brand strategy and corporate guidelines Store marketing plan and brand campaigns as per ATL / BTL for increasing visibility and product penetration to support sales Coordinating with media personnel as well as advertising agencies in implementing communication plans in adherence to brand guidelines and market regulations Planning campaigns both online & offline and social media platforms for brand visibility QUALIFICATIONS AND EDUCATION REQUIREMENTS Preferably MBA/ PGDBM from reputed institutions PREFERRED SKILLS Brand campaigning, Marcom, ATL, BTL, Promotions, Marketing, Campaigns, Events, Advertising, Brand Building, Social Media, Digital Marketing, Brand Management ADDITIONAL NOTES Skilled in marketing with expertise on Marcom and execution with great communication & interpersonal skills handling both external & internal branding with vendor management.

Analyze brand positioning & consumer insights Lead the creative & brand positioning across products Conceptualize & execute brand campaigns across all media, both digital & offline Mail us- info@a1selectors.com

About Khodays: Khodays is one of Indias oldest heritage alcohol brands, known for its iconic labels like Peter Scott Whiskey and Hercules White Rum. With a legacy dating back decades, we are now reinventing how our brands connect with the modern consumerthrough events, digital storytelling, and immersive brand experiences. We are looking for a creative and driven Content Creator to join our marketing team. If you live and breathe content, love capturing moments, and can bring our brand to life across platformsthis is for you. Key Responsibilities: Create engaging content (photo, video, reels, stories, behind-the-scenes) for social media platforms (Instagram, Facebook, YouTube, etc.) Be present at brand activations, bar events, and festivals to shoot and curate live content. Develop content calendars and contribute ideas for brand storytelling. Collaborate with influencers, event partners, mixologists, and internal teams to generate compelling content. Work closely with the design and video team for post-production and final output. Ensure content aligns with brand voice, identity, and compliance (especially important for the alcohol industry). Track content performance and suggest improvements. Skills & Qualifications: 1-3 years of experience in content creation, preferably for lifestyle, alcohol, or F&B brands. Proficiency in using a camera and editing tools (Adobe Suite, Final Cut Pro, Canva, CapCut, etc.) Strong understanding of trending formats on Instagram Reels, YouTube Shorts, and TikTok (if applicable). Ability to be on-ground at events, work nights/weekends when required. Good communication skills and a strong creative mindset. Passion for nightlife, pop culture, and brand storytelling. Nice to Have: Photography/Videography portfolio Understanding of compliance in alcohol advertising Basic graphic design skills

Osourceglobal is looking for General Manager - Events to join our dynamic team and embark on a rewarding career journey. Overseeing daily business operations Developing and implementing growth strategies Improving revenue Hiring employees Evaluating performance and productivity Researching and identifying growth opportunities Generating reports and giving presentations Good knowledge of different business functions

As a part of the regional team for retail activation, incumbent will be reporting to the Regional Sales Head and closely work with CUMI Sales Executives. Incumbent will coordinate and execute promotional activities at outlet level for your assigned area and focus on improving live product demos, group activities, end-user activities, product promotions and brand visibility of all CUMI products, merchandising and events. Incumbent will be responsible for establishing a good rapport with the retailers in your territory and work closely with the CUMI Sales Team (post activity) to improve secondary and tertiary sales from the territory. Incumbent will gather the details of end-users such as painters, carpenters, fabricators in the area from retailers and will be responsible for end-user painter/carpenter meets, small group Activity, NAKA meets, contractor meetings etc. Incumbent will be supporting the CUMI teams during roadshows, events and exhibitions.

Essential Duties and Responsibilities: 1. Identifying Brand Strategy to drive growth. 2. Identify product innovation and renovation ideas to keep bringing New News to the portfolio 3. Develop the Annual Brand Plan with Key Growth Pillars and execution elements there in. 4. Work with Agency partners to develop Creative execution across Offline and Online Media 5. Identify periodic initiatives to boost sales e.g. Consumer Promotions 6. Proactively Track Competition and category updates across channels & Make action Plan for the Brand 7. Work with internal stakeholders to ensure Brand initiatives are delivered in a timely manner Required Skills / Experience / Competencies: - Atleast 3 years experience in a Brand Management role. - Min 4 - max 6-7 years experience overall. - Experience in FMCG necessary - High Energy, Self driven , Resilient Individual - Worked in a category which has a strong presence in MT or E-commerce channel. Preferred Skills / Experience / Competencies: - Prior experience in Categories such as Cleaners or Other Mass - Worked on categories which have a Traditional Trade Play as well

Vijaya Diagnostics Limited Location: Pune Position: Assistant Manager / Manager - Direct Marketing Key Responsibilities: Maintain comprehensive knowledge of products, local market dynamics, and competitors. Prepare and analyze periodic business reports on daily outputs and develop strategic action plans. Organize and participate in key events such as CME sessions with doctors, health camps, health talks, and various marketing activities. Drive the achievement of marketing goals and targets; monitor team performance and provide guidance and support to ensure target attainment. Interested candidates are encouraged to share their updated CV at lovenahar@vijayadiagnostic.in or call 8121011041 for further information. Regards, Talent Team Vijaya Diagnostics Limited, Pune

Role & responsibilities - To sell our Agnecy service of BTL activation and branding to corporates based in Hyderabad.Should be good in prospecting and reseaching abt potential clients, Should have good in presentation and should have sales orientation, Should be ready to meet clients. Preferred candidate profile We are looking for dynamic graduates who have expericence in corporate selling and who is quick leaner and who can meet the corproates.

Roles and Responsibilities Develop and execute go-to-market strategies for OTC brands, focusing on brand activation, atl btl, promotions, and brand awareness. Collaborate with cross-functional teams to launch new products and drive business growth through effective marketing activities. Manage budgets for marketing campaigns and track key performance indicators (KPIs) to measure success. Identify opportunities for innovation in marketing strategies to stay ahead of competition. Ensure timely execution of all marketing initiatives while maintaining high levels of quality.

Key Responsibilities: Plan & execute hyperlocal activities to grow the store sales Identify, negotiate, and manage vendors/agencies for event setups, branding materials, and promotional campaigns Collaborate with the creative team to develop and produce engaging marketing collaterals such as banners, flyers, and standees Ensure effective budget planning and management for all BTL campaigns, maintaining cost efficiency without compromising quality Track and evaluate campaign performance, preparing reports and insights for internal stakeholders Maintain a strong understanding of market trends and competitor activity Be open to traveling and working flexible hours, including weekends, as required for on-ground activations and events Requirements: 3-5 years of proven experience in BTL marketing, including event execution and vendor management Excellent understanding of consumer engagement and brand activation strategies Strong communication, negotiation, and project management skills Proficiency in MS Office tools Excel, Word, and PowerPoint Basic ability to capture photos/videos during events for documentation and reporting purposes Candidates from retail background will be preferred

About the Role The Retail Marketing Manager will play a pivotal role in driving sales, building brand awareness, and deepening customer engagement within our retail environments. Youll lead the charge in developing and executing strategic marketing plans across in-store, regional, digital, and hyperlocal channels, working closely with internal teams and external partners to bring our brand to life—store by store, city by city. Key Responsibilities/What You Will Do 1. Strategy & Planning Develop and implement integrated marketing strategies tailored to retail needs and business goals. Conceptualize and lead local/regional campaigns to drive footfall and customer engagement. Build annual retail marketing calendars in alignment with national brand plans. 2. Driving Sales & Revenue Execute in-store and omnichannel campaigns designed to boost sales and customer loyalty. Leverage data and customer insights to optimize campaign effectiveness and conversion. 3. Community Engagement & Events Plan and execute compelling events (e.g., adoption drives, seasonal celebrations, workshops) that build community, create buzz, and drive meaningful connections. Foster local partnerships with influencers, shelters, RWAs, and communities. 4. Campaign Management Lead end-to-end execution of digital and in-store promotions, ensuring alignment with brand identity and business objectives. Oversee creation of POSM, VM displays, and experiential setups. 5. Data, Insights & Budgeting Monitor campaign performance, analyze sales uplift, and derive actionable insights. Manage budgets effectively, ensuring efficient allocation across media and initiatives. 6. Cross-functional Collaboration Work closely with retail ops, merchandising, sales, design, and digital teams to ensure seamless execution. Coordinate with agency partners for creative, media, and PR needs. 7. Innovation & Trendspotting Stay updated on industry trends, consumer behavior, and emerging marketing tools to bring innovation to your work. Qualifications & Skills/What You Need Bachelor's degree in Marketing, Business, Communications, or a related field. 6+ years of relevant experience in retail marketing—preferably in lifestyle, fashion, FMCG, or pet care industries. Strong understanding of local/regional marketing, retail dynamics, and consumer behavior. Excellent project management and organizational skills with a sharp eye for detail. A flair for creativity, with a practical approach to execution. Proficient in marketing platforms and tools (CRM, email, analytics, SEO/SEM, digital ads, social media). Comfortable working in a fast-paced, collaborative environment with a willingness to travel. Experience in data analytics and report creation to analyse customer cohorts and plan targeted campaigns to drive footfalls. You will feel right at home with us if: You have strong communication and collaboration skills. You are passionate about pets and love innovating.

you'll Role & responsibilities :Identify and engage mid-to-large brands across the India (Retail, FMCG, Hospitality, Pharma, DTC, tech, lifestyle, entertainment, wellness, etc.) Build relationships with CMOs, Brand Managers, and Creative Directors to pitch our creative solutions Lead outreach and business development efforts via LinkedIn, email, events, and warm intros Own the sales funnel from lead generation to pitch to close Collaborate with our creative leadership to shape proposals and pitch decks Represent All in Motion at industry events, virtually or in-person Preferred candidate profile Has 4+ years of experience in business development, brand partnerships, or sales at a creative agency or production studio Has a strong network in the marketing/brand ecosystem Is familiar with motion design, video production, content marketing, or design services Can work independently, is proactive, and has excellent communication skills Is a strategic thinker with a creative mindset and commercial drive Good-to-Have Experience selling to B2B and B2C brands Background in creative services or brand storytelling Worked at or with creative agencies What We Offer Competitive base + performance-based incentives Opportunity to grow into a larger leadership/sales role as we scale Creative autonomy, trust, and collaboration with an award-winning team A global portfolio youll be proud to represent

JLL empowers you to shape a brighter way . Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. Events Coordinator/Guest Service Ambassador Integrated Facilities Management — Salesforce Roles & Responsibilities: Lead event planning and execution, ensuring adherence to timelines and budgets. Develop and implement event strategies aligned with company objectives. Manage and coordinate with vendors, sponsors, and partners for event requirements. Supervise and mentor junior event executives and support staff. Oversee event logistics, including venue selection, catering, AV setup, and registration. Monitor event performance metrics and generate post-event reports for analysis. Ensure compliance with safety regulations and risk management protocols. Collaborate with stakeholders and PR teams for effective event promotion. Monitoring the post-event reports, feedback, and documentation for future improvements, maintained by the event’s executive. Monitoring the High level of communication with proper grooming standards as per the business requirement with all the event’s team. Proper tool and technical knowledge of google products. Maintaining proper team building communication for the seamless operations. Daily monitoring and updating of the events sheet with accurate information. Tracking of daily event’s updates and ensuring the seamless work collaboration of internal team members. Tracking all the internal event’s expenses. Event Management : Coordinate with relevant stake holders for logistics support for any simple, Full and big events. Manage and operate meeting rooms, function rooms, convention facilities and other facilities at Client premises for use by Client employees, Client clients and other visitors, as required by Client. Responsibility for all other duties and tasks as assigned by the Manager. Meeting Room’s , Conference Room & Board Room Management : Monitoring the conference room, meeting room. Daily check all the meeting rooms & installed equipment. Projector VC, & any other IT products Service provider should get in touch with a specific technical team with the concern of Admin. Prior to scheduled meetings/presentations, ensure that all furniture is arranged according to the client preference for a particular venue. Includes coordination with the Audio/Visual equipment. Facilitate the scheduling of conference rooms, training rooms on request. Monitoring the client Managements with room set-up information including different choices of chair arrangement (U-Shape, theater, classroom, rounds), room capacity for these different set-ups, room amenities etc. any other requirement should be provided to the employees after location admin approval. Respond within 5 minutes to customer conference rooms and 15 minutes to internal conference rooms to technical requests due to additional furniture needs during meetings (i.e., more chairs, additional work surface etc.). This must be concerned with location admin. Daily inspect the conference rooms, training rooms and other venues and ensure the desired furniture arrangements have been accommodated, general supplies are provided and requested equipment is in-place and functional. After the conclusion of meetings, ensure that all furniture is re-arranged into the standard configuration or set-up for subsequent usage on the same day. Also, make sure all equipment and supplies that are not dedicated to a particular room are returned to and secured in their appropriate location. Ensure rooms are cleaned between meetings as needed during the day. This includes ensuring that any catering materials have been cleared away and removed. (Notemost of the conference rooms need to be checked once a day.) On a daily basis walk through each conference room checking the AV, whiteboard accessories and cabinet contents and make suggestions if stocking levels should be altered. Reports & Management : Meeting room checklist, Meeting room/conference mailers, DSR, Weekly reports, MMR, Inventory register, Customer Feedback reports, Suggestion/Request reports. Maintaining the team in/out register and shift roaster. Monthly Projector Report Monthly SLA Report Monthly Spent report Daily Event Schedule Additional Service Determination : Facilitates requests for miscellaneous services (e.g. decorations, entertainment, meeting materials, signage, meeting activities, transportation.), and manages all logistical coordination of these details. Event Execution : Acts as a liaison between host and/or requester and service providers to assure the achievement of guest expectations. Event Planners will monitor offsite complex and VIP events based on size and degree of details. Location On-site –Hyderabad, TS Scheduled Weekly Hours: 48 If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements. We’re interested in getting to know you and what you bring to the table! JLL Privacy Notice Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely. Candidate Privacy Statement . For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here. Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may contact us at Accommodation Requests . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page I want to work for JLL.

Executive - Marketing (ATL & BTL campaigns) Job Description: Support in preparing and executing monthly marketing calendar for various ATL & BTL campaigns. Coordinating with the sales team for regular collateral requirements. Co-ordinate with creative/digital agencies for smooth and timely execution of brand campaigns and daily work. Accountable for creative briefs, agency briefing and execution of brand campaigns. Work closely with multiple internal stakeholders to ensure that the deliveries of their requirement is as planned and adheres to our brand guidelines. Perform campaign analysis daily, weekly, monthly to find growth opportunities and refine campaign performance. Make reports based on consumer, market & competitors and generate actionable insights. Ensure legal compliance and approval on all communications. Come up with new ideas for internal and external campaigns that would appeal to masses. Maintain tracker of daily jobs, creative executions, processing of bills, record of approved ads for compliance. Maintaining and updating customer database. Preparing & sharing monthly MIS reports. Proven ability to identify opportunities and deliver effective strategies to generate results. Experienced in marketing planning, branding, and campaign development. Adept in online and traditional marketing, and highly skilled in visual communications. Maintains knowledge of trends and developments in the market. Devising and presenting ideas and strategies. Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes. Oversees the production of all promotional materials and marketing campaigns. Negotiating on rates and getting the best rates and getting timely delivery from vendors. Partner with creative teams, other internal stakeholders, and external agencies and vendors Tracking and analysing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. Skills required: Be able to multitask and cater to the requirements of multiple stakeholders Have strong creative & aesthetic inclination Analytics and insight skill especially while planning campaigns Attention to detail and operational excellence Work as a team player Drive alignment, interact effectively

Basic Section No. Of Position 1 Grade 10 Level Executive Organisational BUSINESS Pulp and Fibre BUSINESS_UNIT-1 Fiber Domestic BUSINESS_UNIT-2 Fibre Marketing BUSINESS_UNIT-3 Fibre Marketing DEPARTMENT-1 Marketing&Business Development DEPARTMENT-2 Branding & Communication Country India State Maharashtra Worksite Hub Town Solaris,Mum Industry -- Function Sales & Marketing Skills Skill Brand Awareness Brand Marketing Minimum Qualification Bachelor in General Studies CERTIFICATION No data available About The Role Brand Communication Development & Implementation Navyasa Identify key touch points for customers to drive brand communication. Work closely with media & digital content teams to ensure a holistic 360 degree plan Formulate ATL/BTL activities that appeals to the target audience, retaining constant brand message across all media mix with necessary guidance from DH & FH, B&C to build awareness and affinity for Navyasa portfolio. Create Brand Annual Calendar for Navyasa and ensure adherence to the same Analyse and review the sustainability, feasibility and workability of the plan. Seek necessary approvals for execution of the plan Create brand driven content (ATL & BTL) working closely with internal teams and external agencies. Content includes but not limited to videos, key visuals, concepts, write up, pitch decks, adcepts and any related brand literature Execute Media planning (ATL & BTL) activities to ensure optimum presence for brand Liva with the help of key liaisons that include agencies for media planning, PR, digital presence & OOH executions Identify and execute premier fashion events like LFW to create aspirational fashion imagery and evaluate the same against the present targets with regards to buzz creation, consumer engagement and trade dissemination. Ensure execution of brand health survey periodically for assessing the brand health parameters. Ensure incorporation of the survey findings in modifying the campaigns accordingly Media Planning & Implementation - Full 360 media strategy across ATL Maintaining media relations with key media publicationsEnsuring brands visibility in media through relevant stories and advertisements. BTL Brand Activations Strategy, Budgeting & Planning Stay current on market trends and competitor activities Devise Branding & communication strategy, action plan and budget with inputs from Head B&C for delivering the brand proposition finalized. Collate budget data for brand spends and maintain a record of the same Handle spends against budgets data with close monitoring for the function and present to Head - B&C regularly Ensure budget reconciliation is done every month Consumer insightsinsight mining from Primary & secondary markets. Track & drive brand health scores Strategic partnerships - Brand ambassadors, designer / premium event partnerships Brand Custodian - Maintain brand imagery & aspiration across B2C (ATL & Digital) Product Development, Improvement & Protection Propose appropriate branding strategy for new product developed Co-ordinate with agencies to create appropriate brand positioning statement for new product Follow up and co-ordinate for registration of copyrights of taglines / designs / graphics, audio-visuals, sound recordings, and other critical content used in BTL & ATL advertisement Vendor & Contracts Management Appoint right agencies for research activities, BTL & ATL activities, PR related activities etc. Define performance parameters for appointed agencies and assess their performance and take decisions on their continuity Mandatory Skills Manage all contracts with agencies and approve all bills for the services provided Communication Development (Concept creation, advertising brief writing, creative evaluation) Media Planning (TV, OOH, Print, Digital Media buying & execution, media mix / ROI modelling) Consumer Intelligenceinsight mining from Primary markets

Key Purpose of the Role This role is to create Go-to-Market strategies and support Rural Business Unit to achieve its goals, while establishing a strong brand presence in rural markets. Location: Delhi, Ahmedabad, Orissa, Bhopal, Chandigarh, Nagpur, Pune, Bhubaneshwar, Kakinada What Key Tasks will be involved? Rural Marketing Strategy: - 1. Designing and managing the rural marketing strategy for Rural business unit - Conceptualizing & executing integrated marketing campaign to achieve the brand & business goals in the rural markets Brand Building and Activations : - 1. Plan and execute marketing campaigns, both online and offline, to increase brand awareness and drive farmer participation in alignment with Sales and Supply Network teams 2. Collaborate with creative agencies to develop compelling advertising materials and promotional content 3. Deploy rural marketing agencies to implement rural marketing plans 4. Develop local partnerships for local activation / PR / communication 5. Capture and develop engaging user generated content to accentuate digital marketing 6. Build and maintain relationships with local media, bloggers, and influencers to secure positive press coverage and brand partnerships 7. Manage advertising budgets and track the effectiveness of campaigns using relevant KPIs. 8. Understanding of local markets (culture, socioeconomic aspects, commodities, touch points etc.) and provide feedback on rural consumer behavior to marketing, product, and sales teams Seasonal Campaigns : - 1. Crop wise, region wise marketing campaigns to source raw materials 2. Engaging and activating existing subscriber base of biomass processors and rural entities 3. Deploying farmer communication channels 4. On-boarding customer camps and roadshows 5. Short videos for educating, training and hand holding in App usage 6. Upselling of value added services like Verification, Delivery and Finance services Community Engagement: - 1. Build strong relationships with rural communities, local leaders, and relevant stakeholders to understand their challenges and concerns 2. Organize community outreach programs, workshops, and events to raise awareness 3. Manage branding initiatives that resonate with rural communities 4. Collaborate with government agencies, NGOs, and other relevant organizations to align marketing efforts Opportunity: - Opportunity to work with a fast-growing company in a priority bio-energy sector Closely work with senior leadership team Opportunity to build rural marketing functional vertical from scratch. Work with a highly engaged & motivated team

Key Responsibilities: New Business Development: Identify and target new clients in rural & retail activation sectors. Develop tailored sales strategies to drive revenue growth. Client Relationship Management: Build and maintain strong client relationships. Understand client needs and provide strategic activation solutions. Market Insights & Strategy: Stay informed on trends in rural & retail activation markets. Use insights to craft innovative, data-driven strategies. Sales & Negotiation: Lead pitches, negotiate contracts, and close deals. Align proposals with client objectives to deliver value. Partnerships & Networking: Build partnerships with media owners, retailers, and industry stakeholders. Expand business opportunities and improve campaign execution. Sales Reporting: Track sales pipeline, performance, and revenue forecasts. Report on key metrics to senior management. Key Qualifications: 5+ years of business development/sales experience in rural & retail activation or experiential marketing. Proven track record in generating leads, negotiating, and closing deals. Strong understanding of rural and retail market dynamics. Excellent communication, presentation, and relationship-building skills. Self-motivated with a results-driven mindset.

Key Responsibilities : Assist in developing and executing brand plans to drive market growth. Collaborate with the design team to create packaging artwork and ensure brand consistency. Work with the product team to manage new product launches, timelines. Ensure compliance with legal, regulatory, and BIS requirements for packaging and communication. Execute integrated marketing campaigns across digital, retail, and trade channels. Conduct market research, competitor analysis, and consumer surveys. Support retail activation plans, including POP materials and trade schemes. Coordinate with internal teams and external agencies (creative, digital, PR, activation) for brand communication. Prepare reports, presentations, and documentation related to branding activities Support execution of events, exhibitions, and trade shows to enhance brand visibility. Conduct market visits across India to assess retail execution and competitive landscape. Other Skills/Attributes : Creativity & Innovation Analytical & Problem-Solving Skills Communication & Presentation Skills Project & Time Management Agency Management Willingness to Travel

Job Title: Client Servicing Executive / Manager Company: Mindshaft Media Pvt. Ltd. Locations: Kolkata Experience Required: 2-10 Years (Agency background preferred) Employment Type: Full-Time About Us: Mindshaft Media Pvt. Ltd. is a full-service advertising and experiential agency known for delivering bold ideas and impactful brand campaigns. We specialize in integrated marketing, influencer campaigns, digital content, and large-format events. We're a fast-growing team of passionate professionals shaping memorable brand journeys. Role Overview: Were looking for a Client Servicing Executive / Manager who is smart, proactive, and strategic. The ideal candidate must have a sharp understanding of client needs, a flair for ideation, and the ability to convert those ideas into impactful presentations and successful campaign executions. This role bridges the gap between clients and internal teams, ensuring smooth communication and flawless delivery. Key Responsibilities: Serve as the primary point of contact for assigned clients and build strong, trust-based relationships. Understand client briefs and marketing goals, and translate them into creative strategies and concepts. Ideate innovative campaign solutions in collaboration with internal strategy, creative, and digital teams. Prepare compelling PowerPoint presentations and campaign proposals tailored to client objectives. Coordinate end-to-end project execution, ensuring timelines, quality, and deliverables are met. Conduct regular follow-ups and status meetings with both clients and internal stakeholders. Troubleshoot issues and manage last-minute changes with composure and professionalism. Ensure client satisfaction and strive for repeat business and account growth. Required Qualifications & Skills: 3 to 6 years of experience in client servicing/account management in an advertising, event, or digital agency. Exceptional communication and presentation skills. Strong ability to understand and interpret client needs and marketing objectives. Creative thinker with an eye for innovation and detail. Proficiency in creating PowerPoint presentations and proposal documents. Ability to multitask, prioritize, and manage timelines across multiple projects. A team player who can collaborate across departments and handle pressure gracefully. Preferred Qualifications: Bachelor's or Master’s degree in Mass Communication, Marketing, or related field. Familiarity with digital and influencer marketing will be an added advantage.

Job Description Position : Key Account Executive Modern Trade (Adhesives) Company : Astral Adhesives Limited Locations : Mumbai, Bangalore, Chennai, Ahmedabad, Delhi Experience Required : 2-5 years in Modern Trade or Channel Sales , preferably in Adhesives, Building Materials, or Hardware industry About the Role: Astral Adhesives is looking for dynamic and experienced Key Account Executives to drive growth in the Modern Trade channel across major metro cities. The candidate must have experience managing sales and operations with large-format retail stores, and should come from a background in adhesives, hardware, or related building material categories . Key Responsibilities: Modern Trade & Key Account Management: Handle major modern trade clients and chains dealing in adhesives, hardware, or building materials. Manage listing, pricing, inventory, and promotional activities in key retail chains. Ensure timely order fulfillment and stock availability across locations. Sales Growth & Channel Expansion: Achieve monthly and quarterly sales targets through active store management. Drive secondary sales and monitor SKU-wise performance. Work closely with distributors for timely supply and billing coordination. Product Visibility & Merchandising: Implement visibility drives, planograms, and branding initiatives in-store. Ensure adherence to company merchandising guidelines and shelf hygiene. Organize in-store activations, demonstrations, and promotions to drive engagement. Market Intelligence & Reporting: Track competitor activity, pricing, and promotional strategies. Generate and analyze daily/weekly sales and stock reports. Provide insights to the marketing and product teams for decision-making. Key Skills & Attributes: Prior experience in adhesives, construction chemicals, hardware tools, or related sectors Strong relationships with modern trade partners in the region Understanding of product movement, shelf-space management, and scheme execution Proficiency in Excel, reporting tools, and good communication skills Willingness to travel and manage multi-city operations if needed Qualifications: Graduate or MBA in Sales/Marketing 2-5 years of experience in Modern Trade or Institutional Sales Experience in the adhesive or hardware industry is mandatory/preferred Apply Now: Send your updated resume to ramesh.chaudhary@astralltd.com or contact via WhatsApp at 8353912032

Job Title: Marketing Executive Location: Andheri west - lokhandwala Department: Marketing Experience: 1-3 years Reporting To: Marketing Manager About the Role: We are looking for a sharp, trend-savvy Marketing Executive who understands how to engage the Gen Z and Gen Alpha audience. The ideal candidate is outgoing, creative, and comfortable taking initiativesomeone who stays on top of pop culture, internet trends, and platform-specific behavior (Instagram, YouTube, Reels, etc.). This is a hands-on role for someone who enjoys brainstorming ideas, engaging with people, and confidently driving conversations that shape brand presence. Key Responsibilities: - Contribute to youth-focused campaign ideas that are culturally relevant and trend-driven - Research and report on current trends, memes, and formats across social media platforms - Assist in creating content for Instagram, YouTube, and other digital channels - Engage with creators, influencers, and potential partners for collaborations - Be the voice of the brand—online and on-ground—representing it in a fun, confident, and relatable manner - Support marketing activities including product launches, events, pop-ups, and brand promotions - Coordinate with internal teams and vendors to ensure timely execution of campaigns Who You Are: - 1–3 years of experience in marketing or digital content creation - Strong understanding of Gen Z and Gen Alpha behavior, trends, and online culture - Active on Instagram, YouTube, and other youth-centric platforms - A natural extrovert—confident in initiating conversations and representing the brand publicly - Self-driven, quick to take initiative, and not afraid to pitch bold ideas - Strong communication skills (both spoken and written) - Open to travel, shoots, and being present at events if required