Strategic Alliance Manager

Reporting To:

Experience Level:

Joining

Role Overview

We are seeking a results-driven Strategic Alliance Manager to develop, manage and grow partnerships that accelerate our business growth across India and APAC region. The role will be responsible for identifying strategic partners, onboarding and structuring alliances, executing go-to-market (GTM) strategies with partners, and driving revenue through partner ecosystems. The ideal candidate will bring strong business acumen, relationship management skills, and a track record of delivering partner-led growth. 

You’ll play a key role in shaping Novac’s partner ecosystem, enabling Indian and international collaboration, and delivering measurable business impact. 

Key Responsibilities

Strategic Alliance Development

• Identify, evaluate and prioritise potential strategic partners aligned with our business objectives (e.g., technology vendors, system integrators, channel/distribution partners, service providers). 
• Develop and maintain strong relationships with partner organisations, acting as the primary business contact and trusted advisor. 
• Define joint go-to-market plans with partners — including business models, value propositions, KPIs, lead generation, co-selling/co-marketing activities and revenue targets. 
• Execute partnership agreements and SLAs, ensuring win-win outcomes and alignment to company objectives. 
• Collaborate cross-functionally (Sales, Marketing, Product, Legal, Finance) to enable partner success: partner onboarding, enablement, training, marketing collateral, sales tools and joint campaigns. 
• Monitor and track partner performance (pipeline, leads, deals closed, revenue contribution) and report regularly to senior management. 
• Ensure seamless execution of partner initiatives: from onboarding through joint launches, performance review, renewal/expansion opportunities. 
• Explore partner ecosystem expansion: new partner verticals, territories, adjacencies, integrations, and business models. 
• Stay informed of market trends, competitive landscape, and partner capabilities to identify new opportunities and maintain competitive advantage. 
• Manage internal and external communication related to alliances, ensure appropriate governance, documentation, and alignment. 
• Represent Novac at industry events, partner forums, and executive meetings across the region 
• Advocate for Novac’s vision and capabilities within the partner ecosystem 

Required Skills & Qualifications

• Proven success in building and scaling partnerships within 

  IT

  , 

  SaaS

  , or 

  Digital Transformation

   in BFSI sector. 
• Deep understanding of partner ecosystems, GTM strategies, and channel sales models 
• Exceptional communication, negotiation, and stakeholder engagement skills 
• Ability to navigate cross-cultural environments and collaborate across geographies, especially in India and APAC 
• Strategic mindset with a hands-on approach to execution and problem-solving